[DO NOT PUBLISH]

In the

United States Court of Appeals

For the Eleventh Circuit

____________________

No. 22-11730

Non-Argument Calendar

____________________

ROGER MARTIN,

Plaintiff, 

PR OVERSEAS BOATING, LTD, 

Plaintiff-Appellant,

versus

QUICK SPA,

a.k.a. Quick USA, Inc., 

THE TALARIA COMPANY, LLC, 

d.b.a. as The Hinckley Company,

Defendants-Appellees,

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 1 of 14
2 Opinion of the Court 22-11730

JOHN MILLER,

Defendant.

____________________

Appeal from the United States District Court

for the Southern District of Florida

D.C. Docket No. 2:19-cv-14153-JEM

____________________

Before ROSENBAUM, NEWSOM, and BRASHER, Circuit Judges.

PER CURIAM:

PR Overseas Boating, Ltd. (“PRO”) appeals the district 

court’s grant of summary judgment on its claims for breach of implied warranty of fitness for a particular purpose, negligent installation, and negligent misrepresentation, arising from the purchase 

and installation of a gyroscopic stabilization system on a 63-foot 

yacht. After careful review, we affirm the grant of summary judgment on PRO’s negligence claims, but we vacate in part and remand for further proceedings on its implied-warranty claim.

I.

PRO owns a 63-foot yacht called the Time Out. In 2017, after 

the vessel was damaged in Hurricane Irma, PRO’s owner, Roger 

Martin, brought the Time Out to a boatyard facility in Stuart, Florida, which The Talaria Company, LLC, doing business as The 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 2 of 14
22-11730 Opinion of the Court 3

Hinckley Company (“Hinckley”), operated. Martin hired Seaport 

Yacht Services, Inc., (“Seaport”) and its owner, Captain Christopher Leyden, to be PRO’s agent and oversee the repairs.

While the Time Out was under repair, Martin asked Leyden 

to look into installing gyroscope stabilizers on the vessel with the 

goal of reducing the roll motions of the Time Out. Leyden went to 

Randy Ward, Hinckley’s representative, who suggested gyroscope 

stabilizers made by Quick S.p.A. (“Quick”), an Italian company, 

which were smaller than a competitor’s product and could be installed in the engine room of the Time Out. Ward also introduced 

Leyden to Jeff Spath from Quick USA, Inc., a Quick subsidiary.

Leyden traveled to Quick’s facility in Italy and met with its

representatives. Leyden told Quick representatives he was concerned about installing the Quick system in the Time Out’s engine 

room because the gyroscopes were air-cooled and the drivers could 

get hot and cause the equipment to overheat. The Quick gyroscopes were operated through a separate driver box, which is an 

electronic device that effectively serves as the “brain” of the equipment. Quick’s CEO, Michel Marzucco, assured Leyden that Quick 

had never had a problem with its air-cooled gyroscopes in the engine room on previous yachts, and other Quick representatives 

likewise reassured Leyden that his concerns were unfounded. Leyden also raised the same issue “many times during installation” 

with both Spath and Ward.

After speaking with Leyden, Martin decided to have a Quick 

gyroscopic system installed in the Time Out. Quick selected the 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 3 of 14
4 Opinion of the Court 22-11730

specific equipment used in the system based on information Hinckley provided. Leyden’s company Seaport contracted with Hinckley for the purchase and installation of the stabilization equipment 

in the engine room of the Time Out. Martin and PRO advanced the 

necessary funds. Hinckley installed the Quick gyroscopic system 

with assistance from Quick. The Time Out project was Hinckley’s 

“first Quick gyro installation,” though it had installed other gyroscopic stabilizers.

At a boat show in November 2018, after the installation was 

completed, Martin permitted the Time Out to be displayed for an 

exhibition of the Quick gyroscopic system. When Quick’s president saw the installation for the first time, he yelled obscenities and 

indicated the installation was incorrect. Then, during the first sea 

trial, the system overheated and shut down. Quick paid a contractor to install an air-conditioning unit in the engine room of the vessel, but the air-conditioning unit failed to prevent the gyroscopic

system from overheating. Hinckley did not conduct any ventilation or temperature studies of the Time Out’s engine room until after the failed sea trial. 

In October 2021, at a later sea trial, the gyro system failed at 

trolling or slow-speed operation, which is the speed for which the 

system was marketed. The gyroscopes spat out a dark gray granular foam debris that appeared to be insulation.

II.

PRO sued, asserting three claims: (1) against Hinckley for 

breach of implied warranty of fitness for a particular purpose, see

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 4 of 14
22-11730 Opinion of the Court 5

Fla. Stat. § 672.315; (2) against Hinckley for negligent installation of 

the Quick gyroscopic system; and (3) against Quick for negligent 

misrepresentation.

The defendants moved for summary judgment on all claims. 

Hinckley argued that the implied-warranty claim failed because the 

Quick gyroscopic system was purchased and installed for its ordinary purpose—roll reduction or stabilization—and not a particular 

purpose. Hinckley also maintained that the negligent-installation 

claim was barred by Florida’s economic loss rule as intertwined 

with PRO’s warranty claim, and that Hinckley otherwise did not 

breach a duty owed to PRO. For its part, Quick argued that PRO’s 

negligent-misrepresentation claim was not supported by the evidence and was barred by the economic loss rule.

PRO responded that Hinckley impliedly warranted that the 

Quick gyroscopic system would be fit for the particular purpose of 

providing stabilization in the Time Out’s engine room, and that 

Hinckley negligently installed the stabilization system by failing to 

perform a pre-installation ventilation study or to follow the installation manual. PRO further said that Quick made negligent misrepresentations about “the particular Gyro System and specific location where it was installed.” Finally, PRO asserted that the economic loss rule did not bar its claims because it was an intended

third-party beneficiary of the contract for the purchase and installation of the Quick gyroscopic system. PRO did not otherwise address the economic loss rule. 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 5 of 14
6 Opinion of the Court 22-11730

The district court entered summary judgment for the defendants. The court first found that, because PRO intended to use 

the Quick gyroscopic system for the ordinary purpose of stabilization, PRO failed to prove a “particular” purpose as a matter of law. 

And second, the court rejected PRO’s claimed third-party beneficiary exception and concluded that Florida’s economic loss rule 

barred PRO’s negligence claims because the subject matter of those 

claims was “interwoven with the Warranty.” PRO now appeals. 

III.

We review a district court’s grant of summary judgment de 

novo. Global Quest, LLC v. Horizon Yachts, Inc., 849 F.3d 1022, 1026 

(11th Cir. 2017). “Summary judgment is appropriate when the evidence, viewed in the light most favorable to the nonmoving party, 

presents no genuine issue of material fact and compels judgment 

as a matter of law.” Id.; see Fed. R. Civ. P. 56(a). 

IV.

PRO seeks to hold Hinckley liable on a theory of implied 

warranty of fitness for a particular purpose. “[L]iability for breach 

of an implied warranty is based on the agreement, imposed by law, 

to be responsible in the event the thing sold is not in fact fit for the 

use and purposes intended.” Papas v. Upjohn Co., 985 F.2d 516, 520 

(11th Cir. 1993) (quotation marks omitted). An implied warranty 

of fitness arises “where a seller has reason to know a particular purpose for which the goods are required and the buyer relies on the 

seller’s skill or judgment to select or furnish suitable goods.” Royal 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 6 of 14
22-11730 Opinion of the Court 7

Typewriter Co. v. Xerographic Supplies Corp., 719 F.2d 1092, 1100 

(11th Cir. 1983); see Fla. Stat. § 672.315. 

“Florida’s U.C.C. distinguishes a ‘particular purpose’ from a 

use to which the goods are ordinarily put.” First New England Fin. 

Corp. v. Woffard, 421 So. 2d 590, 597 n.10 (Fla. Dist. Ct. App. 1982); 

see McLeod v. W.S. Merrell Co., 174 So. 2d 736, 738 (Fla. 1965). A 

“particular purpose” means “a specific use by the buyer which is 

peculiar to the nature of his business.” Royal Typewriter, 719 F.2d 

at 1100. It does not include “uses which are customarily made of 

the goods in question,” which are instead covered by the concept 

of merchantability. Fla. Stat. § 672.315, cmt. n.2. If the contemplated use of the good is the ordinary purpose for which the good 

is sold, no warranty of fitness for a particular purpose arises. Royal 

Typewriter, 719 F.2d at 1100. Nevertheless, whether an implied 

warranty arises is “a question of fact to be determined by the circumstances of the contracting,” Fla. Stat. § 672.315, “focus[ing] on 

the relationship between the buyer and the seller,” D-I Davit Int’lHische GMBH v. Carpio, 346 So. 3d 197, 202 (Fla. Dist. Ct. App.

2022).

The district court ruled that PRO could not prove a “particular” purpose because it intended to use the Quick gyroscopic system for the ordinary purpose of stabilization. We agree to a degree 

that PRO intended that ordinary purpose. But our review of Florida caselaw indicates that PRO is not foreclosed from establishing 

a more “particular” purpose in the circumstances of this case. 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 7 of 14
8 Opinion of the Court 22-11730

In Chrysler Corp. v. Miller, for example, the plaintiff sought to 

recover for breach of implied warranty of fitness after the engines 

and outdrives specifically recommended by the defendant for the 

plaintiff’s houseboat did nothing to fix the houseboat’s power failures. 310 So. 2d 356, 357 (Fla. Dist. Ct. App. 1975). Nothing suggested an intended use for the propulsion system other than the 

ordinary one: propulsion. Nevertheless, the Florida appellate court 

affirmed the verdict for the plaintiff, explaining that the plaintiff 

“had the right to expect that this power system properly would propel his Gallen houseboat” when he purchased it based on the defendant’s representations and advice. Id. Because the power system was not adequate to “propel plaintiff’s houseboat properly,” 

“through no fault of his, plaintiff was entitled to be redressed therefor.” Id.

Similarly, in Cedars of Lebanon Hospital Corp. v. European XRay Distributors of America, Inc., the plaintiff hospital sued for breach 

of express warranty and implied warranty of fitness for a particular 

purpose, alleging that two remote x-ray systems it purchased in reliance on the defendant’s representations and inducements were 

unfit for the intended purpose of taking diagnostic x-rays. 444 So.

2d 1068, 1071–72 (Fla. Dist. Ct. App. 1984). Again, it appears the xray systems were purchased for their ordinary use: taking x-rays. 

Yet the Florida appellate court held that the plaintiff stated a claim 

for breach of an implied warranty of fitness based on various representations the defendant made, including that “the equipment 

was capable of handling the high volume hospital use for which it 

was needed.” Id. at 1072. 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 8 of 14
22-11730 Opinion of the Court 9

To be sure, Miller and Cedars of Lebanon did not directly address the “particular purpose” issue. But their results are consistent 

with the principle that whether an implied warranty of fitness 

arises is “a question of fact to be determined by the circumstances 

of the contracting.” Fla. Stat. § 672.315. In Miller, the plaintiff relied 

on the defendant’s advice to purchase certain products to fix the 

power issues on his houseboat. In Cedars of Lebanon, the plaintiff 

relied on the defendant’s representations that the x-ray systems 

were very high quality and capable of handling the hospital’s demands. In both cases, the courts “focus[ed] on the relationship between the buyer and the seller,” Carpio, 346 So. 3d at 202, including 

the sellers’ tailored claims about product usage in a specific context. 

See also First New England Fin. Corp. v. Woffard, 421 So. 2d 590, 596 

(Fla. Dist. Ct. App. 1982) (“Appellee has shown that the seller knew 

of appellee’s particular purpose and that appellee was relying on 

the seller’s judgment in choosing the best yacht for that purpose, 

i.e., crossing oceans as opposed to weekend lake sailing.”).

PRO is in a position similar to that of the plaintiff in Miller. 

In the light most favorable to PRO, the evidence reflects PRO relied on Hinckley’s skill and expertise to select a suitable stabilization system for the unique constraints posed by the Time Out, just 

as the plaintiff in Miller relied on the defendant’s advice to purchase 

a propulsion system for his particular houseboat. Hinckley also 

was well aware of PRO’s unique demands when it sold the Quick 

system. So PRO “had the right to expect that this [stabilization] 

system properly would” stabilize the Time Out. See Miller, 310 So.

2d at 357. Accordingly, we cannot say as a matter of law that the 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 9 of 14
10 Opinion of the Court 22-11730

evidence fails to support a “particular” purpose giving rise to an 

implied warranty of fitness. See Fla. Stat. § 672.315. 

For these reasons, we vacate the grant of summary judgment on PRO’s claim for breach of implied warranty of fitness for 

a particular purpose under Florida law. We express and imply no 

opinion about whether the evidence is otherwise sufficient to establish entitlement to relief on such a claim. 

V.

PRO also challenges the district court’s conclusion that the 

economic loss rule barred its claims for negligent installation and 

negligent misrepresentation. 

“[T]he economic loss rule is a judicially created doctrine that 

sets forth the circumstances under which a tort action is prohibited 

if the only damages suffered are economic losses,” without any 

claim of personal injury or property damage. Tiara Condo. Ass’n, 

Inc. v. March & McLennan Cos., Inc., 110 So. 3d 399, 401–02 (Fla. 

2013). The economic loss rule was “designed to prevent the application of tort remedies to traditional contract law damages.” Global 

Quest, 849 F.3d at 1030. Nevertheless, Florida courts recognize several exceptions to this doctrine, including for “torts committed independently of the contract breach,” such as certain fraud or negligent-misrepresentation claims. Tiara Condo., 110 So. 3d at 402; see 

Vesta Constr. & Design, L.L.C. v. Lotspeich & Assocs., Inc., 974 So. 2d 

1176, 1181–82 (Fla. Dist. Ct. App. 2008). 

Before the district court, the defendants sought summary 

judgment on the negligence claims on the ground that Florida’s 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 10 of 14
22-11730 Opinion of the Court 11

economic loss rule as intertwined with and therefore subsumed by 

any warranty claim barred them. PRO’s response in opposition to 

these arguments did not contend that the negligence claims fell 

within the exception for independent torts. Tiara Condo., 110 So.

3d at 402. Instead, PRO relied solely on a purported exception to 

the economic loss rule for third-party beneficiaries. On appeal, 

however, PRO relies on both purported exceptions. We address 

each in turn. 

A.

Put simply, there is no exception to the economic loss rule 

for third-party beneficiaries, as the district court correctly explained. See Indem. Ins. Co. of N. Am. v. Am. Aviation, Inc., 891 So. 2d 

532, 543 (Fla. 2004) (listing the recognized exceptions to the economic loss rule), abrogated on other grounds by Tiara Condo., 110 So.

3d 399. None of the cases PRO cites stand for that proposition. 

Rather, the cited cases simply outline when a third party can satisfy 

the privity requirement and enforce the terms of a contract. See, 

e.g., Merino v. Ethicon Inc., 536 F. Supp. 3d 1271, 1286 (S.D. Fla. 

2021); Hawaiian Airlines, Inc. v. AAR Aircraft Servs., Inc., 167 F. Supp.

3d 1311, 1318–19 (S.D. Fla. 2016). No one here disputes that PRO

was an intended third-party beneficiary of the contract for the 

Quick gyroscopic system on the Time Out. 

But that fact is not material because the application of the 

products-liability economic loss rule does not depend on privity. 

See Am. Aviation, 891 So. 2d at 541 (“[T]he products liability economic loss rule . . . applies even in the absence of privity of 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 11 of 14
12 Opinion of the Court 22-11730

contract.”). “[T]he premise of the rule is simply that a contract action is more appropriate for recovering economic losses than is a 

negligence action.” Ocean Ritz of Daytona Condo. v. GGV Assocs., 

Ltd., 710 So. 2d 702, 705 (Fla. Dist. Ct. App. 1998). PRO fails to 

offer any supporting reasoning for its view that third-party beneficiaries should be excluded from the rule’s reach. See id. (rejecting 

a third-party beneficiary exception to the economic loss rule). Accordingly, the district court correctly rejected the sole argument 

PRO raised below regarding the economic loss rule. 

B.

For the first time on appeal, PRO contends that its negligentmisrepresentation claim falls within the exception for “torts committed independently of the contract breach.” Tiara Condo., 110 So.

3d at 402. PRO also asserts that the economic loss rule does not 

apply to the negligent-installation claim because it “sought damages for ‘consequential’ damages” in the operative pleading. 

Hinckley responds that these arguments were not properly raised 

below and should not be considered on appeal. 

“[I]ssues raised for the first time on appeal are generally forfeited because the district court did not have the opportunity to 

consider them.” Reider v. Philip Morris USA, Inc., 793 F.3d 1254, 

1258 (11th Cir. 2015); see Hurley v. Moore, 233 F.3d 1295, 1297 (11th 

Cir. 2000) (“Arguments raised for the first time on appeal are not 

properly before this Court.”). Nonetheless, we may choose to consider a forfeited argument on appeal in certain rare circumstances. 

Access Now. Inc. v. Sw. Airlines Co., 385 F.3d 1324, 1332 (11th Cir. 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 12 of 14
22-11730 Opinion of the Court 13

2004). Those circumstances include when the issue involves a pure 

question of law and refusal to consider it would result in a miscarriage of justice, or when the proper resolution is beyond any doubt. 

Ramirez v. Sec’y, U.S. Dep’t of Transp., 686 F.3d 1239, 1250 (11th Cir. 

2012); see also United States v. Campbell, 26 F.4th 860, 873 (11th Cir. 

2022) (en banc). 

In our view, no exceptional circumstances are present here. 

PRO’s new reliance on the exception for independent torts does 

not present a “pure question of law,” nor is the proper resolution 

of the issue beyond doubt. In applying the independent-torts exception, Florida courts have drawn a distinction “between misrepresentations that are directly related to the breaching party’s performance of the contract and those which are independent of the 

contract (for example, a misrepresentation which induces the party 

to enter the contract).” Vesta Constr. & Design, 974 So. 2d at 1181; 

see Hotels of Key Largo, Inc. v. RHI Hotels, Inc., 694 So. 2d 74, 78 (Fla. 

Dist. Ct. App. 1997) (stating that “where the alleged fraudulent misrepresentation is inseparable from the essence of the parties’ agreement, the economic loss rule applies,” even if the representations 

were precontractual). 

Whether the alleged misrepresentations here were “related 

to” or “independent” of the contract is hardly clear, as both parties 

can identify some support in the caselaw. And the issue calls for 

the kind of “fact-specific” inquiry generally inappropriate for resolution for the first time on appeal. See Access Now, 385 F.3d at 1332–

33. Plus, PRO’s reply brief wholly fails to respond to the forfeiture 

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 13 of 14
14 Opinion of the Court 22-11730

issue, which Hinckley raised in its response brief, so it offers no reason to deviate from the general rule that issues raised for the first 

time on appeal will not be considered. Accordingly, we decline to 

resolve whether the negligent misrepresentation claim is sufficiently independent of the warranty to be excepted from the economic loss rule.

As for the negligent-installation claim, PRO likewise failed 

to raise its current argument at summary judgment, so it is forfeited. In any case, the only argument PRO makes on appeal regarding this claim and the economic loss rule is that it “sought damages for ‘consequential’ damages,” citing its operative pleading. 

But PRO “may not rest upon mere allegation or denials of [its]

pleadings” to establish a “genuine issue for trial.” Anderson v. Liberty Lobby, Inc., 477 U.S. 242, 256 (1986). And it does not cite any 

affirmative evidence supporting its claim for damages other than 

economic losses. See id. Accordingly, PRO has not shown that the 

district court erred in granting summary judgment. 

VI.

In sum, we vacate the grant of summary judgment on PRO’s 

claim for breach of implied warranty of fitness for a particular purpose. We affirm the judgment against PRO on its claims for negligent installation and negligent misrepresentation. 

AFFIRMED in part; VACATED and REMANDED in part.

USCA11 Case: 22-11730 Document: 52-1 Date Filed: 08/18/2023 Page: 14 of 14