BEFORE THE

DEPARTMENT OF TRANSPORTATION

WASHINGTON, D. C.

--------------------------------------------

ENHANCING AIRLINE PASSENGER PROTECTIONS : DOT-OST-2010-

(SECOND RULEMAKING) : 0l40

--------------------------------------------

MOTION OF AMERICAN AIRLINES, INC. FOR A TWO-DAY 

 EXTENSION TO IMPLEMENT THE NEW PRICE ADVERTISING RULE

AND REQUEST FOR A SHORTENED ANSWER PERIOD

Communications with respect to this document should be sent to:

VIRASB VAHIDI WILLIAM K. RIS, JR.

Senior Vice President - Senior Vice President -

Marketing and Planning Government Affairs

and Chief Commercial Officer American Airlines, Inc.

American Airlines, Inc. 1101 17th Street, N.W.

P.O. Box 619616, MD 5634 Washington, D.C. 20036

DFW Airport, Texas 75161

CARL B. NELSON

Associate General Counsel 

American Airlines, Inc.

1101 17th Street, N.W. 

Washington, D.C. 20036

(202) 496-5647

carl.nelson@aa.com

December 8, 2011
BEFORE THE

DEPARTMENT OF TRANSPORTATION

WASHINGTON, D. C.

--------------------------------------------

ENHANCING AIRLINE PASSENGER PROTECTIONS : DOT-OST-2010-

(SECOND RULEMAKING) : 0l40

--------------------------------------------

MOTION OF AMERICAN AIRLINES, INC. FOR A TWO-DAY 

 EXTENSION TO IMPLEMENT THE NEW PRICE ADVERTISING RULE

AND REQUEST FOR A SHORTENED ANSWER PERIOD

 American Airlines, Inc. hereby moves for a two-day 

extension, from January 24, 2012 to January 26, 2012, to 

implement the new price advertising rule (76 Fed. Reg. 23110, 

April 25, 2011, 14 CFR 399.84). 

 We propose that the requested relief apply to the 

websites of all parties that are affected by the new rule, as 

well as to advertising (on-line, print, television, and radio) 

that refers customers to websites for booking. 

 In the normal course, answers to this motion would be 

due on December 19, 2011. In order to facilitate an expedited 

decision, we request that the answer date be shortened to 

December 14. For planning purposes, we request that the 

Department act prior to the end of the year.
- 2 -

 The current effective date, January 24, 2012, falls on a

Tuesday, which is the busiest day of the week for AA.com. 

Tuesday may be a peak day on other carrier websites as well. 

In light of the complexities of rolling out the radically 

different pricing system mandated by the new rule, we seek to 

avoid doing so on the day when traffic and revenue activity on 

AA.com is heaviest. Moving the date to Thursday, January 26, 

2012, will provide a far more favorable technological window to

accomplish the change-over.

 We evaluated the possibility of making the switch

earlier, but that is not feasible given the extremely tight 

schedule we have in place to conclude our programming efforts 

and engage in critically important final testing to insure the 

new system’s reliability. 

 We have informally canvassed several other carriers, 

including Southwest, Delta, United, and Alaska Airlines,

regarding this request, and the responses we received have been

favorable.

 The modest relief we are seeking will not materially 

affect consumers, and should be granted in the public interest 

of a smoother transition to amended rule. 
- 3 -

 Respectfully submitted,

 

CARL B. NELSON

Associate General Counsel

American Airlines, Inc.

December 8, 2011
CERTIFICATE OF SERVICE

I hereby certify that I have this day served the foregoing document by email 

on the following persons:

sascha.vanderbellen@delta.com jhill@dlalaw.com

scott.mcclain@delta.com bill@mietuslaw.com

sametta.c.barnett@delta.com mgoldman@sgbdc.com

kquinn@pillsburywinthrop.com rsilverberg@sgbdc.com

bkeiner@crowell.com dhainbach@ggh-airlaw.com

esahr@eckertseamons.com mcmillin@woa.com

bruce.rabinovitz@wilmerhale.com eskraft@jamhoff.com

thomas.bolling@coair.com dpdean@jamhoff.com

bob.kneisley@wnco.com dkirstein@yklaw.com

robert.land@jetblue.com jyoung@yklaw.com

msinick@ssd.com willim.stallings@usdoj.gov

cdonley@ssd.com dwight.moore@ustranscom.mil

gbleopard@fedex.com john.allen@faa.gov

david.heffernan@wilmerhale.com urskr@state.gov

kevin.montgomery@polaraircargo.com recohn@hoganlovells.com

jrichardson@johnlrichardson.com cjsimpson@zsrlaw.com

lhalloway@crowell.com pmurphy@lopmurphy.com

efaberman@wileyrein.com lachter@starpower.net

mroller@rollerbauer.com anita.mosner@hklaw.com

howard.kass@usairways.com jennifer.nowak@hklaw.com

benjamin.slocum@usairways.com gmurphy@crowell.com

dan.weiss@coair.com russell.bailey@alpa.org

rpommer@atlasair.com 

________________________________

CARL B. NELSON

December 8, 2011