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EXHIBIT 10.1    
    


Sponsorship Agreement  


        THIS AGREEMENT made this 5th day of December, 2007, between R. C. Boyd Enterprises, LLC, a Texas limited liability company, whose
principal place of business is located at 2003 Navasota Cove, Westlake, Texas, referred to in this Agreement as "Company" or "Boyd", and Cano Petroleum, Inc., a Delaware
corporation qualified to transact business in Texas, whose principal place of business is located at 801 Cherry Street, Suite 3200, Fort Worth, Texas 76102, referred to in this
agreement as "Sponsor" or "Cano". 


        WHEREAS,
the Company is the owner of the rights to the television production known as Honey Hole (hereinafter "Honey Hole" or "Show"); 



        WHEREAS,
Sponsor desires to acquire the exclusive right to be the lead sponsor of the Show at an agreed price and under specified terms and conditions; 


        NOW,
THEREFORE, for and in consideration of the premises and the mutual promises, covenants, and agreements set forth in this Agreement, the Company and Cano agree as follows: 



        1.    Required Production.    The Company shall produce no less than forty (40) original episodes of the Show
per year; 


        2.    Lead Sponsorship.    The Company agrees that Cano shall be identified as the lead sponsor, by having a
thirty second lead-in promotion at the beginning of each episode; a thirty second trailer promotion at the end of each episode; and two thirty second commercials
during each episode. 


        3.    Signage at Public Appearances.    The Company agrees that Cano shall be entitled to place signage, up to
6 feet × 10 feet at each public appearance made by Honey Hole, including four (4) "Kids Corner" children's benefits during the term of this Agreement. 



        4.    Use of Logo.    The Company agrees that the Cano logo and slogan shall appear on the primary boat and vehicle
used in each episode. Cano recognizes and agrees that it does not and will not have exclusive rights and that other sponsor's logos may appear on the primary boat and vehicle. The Company agrees that
Cano's logo shall be substantially the same size as other such sponsors; 


        5.    Featured Guests.    The Company agrees to feature not less than two (2) persons designated by Cano as
guests on not less than six (6) separate episodes per year. 



        6.    Provision of Lead in Trailer and Commercials.    Cano has already provided the Company with voice over
lead-in(s), 30 second commercials and trailers of a quality satisfactory to the Company and content that meets the Company's minimum standards. The Company shall utilize the already
produced lead-in, commercials and trailers. 


        7.    Sales and Other Taxes.    The Company will add sales, excise and any other tax or surcharge to its invoices
which it is obligated to collect and remit under the laws of the State of Texas, the United States or any other jurisdiction. 



        8.    Notice.    Any notice provided for under the terms of this Agreement by either party to the other shall be in
writing and may be effected by personal delivery in writing or registered or certified mail, return receipt requested. Notice to Boyd shall be sufficient if made or addressed to 2003 Navasota
Cove, Westlake, Texas 76092. Notice to Cano shall be sufficient if made or addressed to Cano Petroleum, Inc., 801 Cherry Street, Suite 3200, Fort Worth, Texas 76102.
Each party may change the address at which notice may be sent to that party by giving notice of such change to the other party in accordance with the provisions of this Paragraph. 



        9.    Term and Renewal.    The term of this Agreement shall be one (1) year, commencing
January 1, 2008 and ending on December 31, 2008. 








 




        10.    Force Majeure.    In the event that either party shall be prevented from performing any of its obligations due
under the terms of this Agreement by an act of God, by acts of war, riot, or civil commotion, by an
act of State, by strikes, fire, flood, or by the occurrence of any other event beyond the control of the parties hereto, that party shall be excused from any further performance of the obligations and
undertakings set forth under the terms of this Agreement. 


        11.    Governing Law.    This Agreement shall be governed by and construed in accordance with the laws of the State of
Texas and venue for any legal action brought in State Court shall lie exclusively in Tarrant County, Texas and venue for any action brought in federal court shall lie exclusively in the Northern
District of Texas, Fort Worth Division. 


        12.    Rights Cumulative.    The rights and remedies granted in this agreement to Cano in the event of default are
cumulative, and the exercise of such rights shall be without prejudice to the enforcement of any other right or remedy authorized by law or this agreement. 


        13.    Attorneys' Fees.    If any legal action is brought by either of the parties hereto, it is expressly agreed that
the prevailing party in such legal action shall be entitled to recover from the other party reasonable attorney's fees in addition to any other relief that may be awarded. For the purposes of this
clause, the prevailing party is the party in whose favor final judgment is entered. In the event that declaratory or injunctive relief alone is granted, the court may determine which, if either, of
the parties shall be considered to be the prevailing party. The amount of reasonable attorney's fees shall be determined by the court, in the trial of such action or in a separate action brought for
that purpose. Attorney's fees awarded under the provisions of this paragraph shall be in addition to any other relief that may be awarded. 


        14.    Multiple Counterparts.    This Agreement is executed in duplicate copies, each of which shall be considered a
true and original copy of this Agreement. 


        15.    Payment of Money.    In consideration of the services to be rendered under this Agreement as set forth  above, the Company
shall be entitled to compensation in the amount of $150,000.00 (One Hundred Fifty Thousand Dollars), to be paid in equal installments
of $37,500.00 (Thirty Seven Thousand Five Hundred Dollars) on January 1, 2008, April 1, 2008, July 1, 2008 and October 1, 2008. If Cano fails to make any payment when
required by this Agreement, the Company shall have the option of canceling this Agreement following the passage of ten (10) days after having given Cano written notice of its default. While the
Company shall have no further obligation to Cano following cancellation of the Agreement, Cano shall remain liable for all unpaid installments for the then current term of the Agreement, which
installments shall be immediately due and payable. 


        16.    Exculpatory Clause.    The parties agree that Cano will not be liable to the Company or any third party for any
injury sustained by the Company, its employees, independent contractors, invitees or any other third party while preparing for, filming or working on post production of any episode. 



        17.    Place of Performance.    All sums payable under this Agreement shall be paid to the Company at Southlake,
Tarrant County, Texas. 


        18.    Assignment.    This Agreement may not be assigned by either party without the prior written consent of the
other party. 


        19.    Other Agreements.    This Agreement supersedes any and all other agreements, either oral or in writing, between
the parties with respect to the subject matter of this contract, and contains all of the covenants and agreements between the parties with respect to the subject matter. Each party to this contract
acknowledges that no representations, inducements, promises, or agreements, orally or otherwise, have been made by any party, or anyone acting on behalf of any party, that are 



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not
set forth in this contract, and that no agreement, statement, or promise not contained in this contract shall be valid or binding. 



        20.    Partial Invalidity.    If any term or provision of this Agreement is held by a court of competent jurisdiction
to be invalid, void, or unenforceable, the remainder of the provisions of this agreement shall remain in full force and effect and shall in no way be affected, impaired, or invalidated. 


        21.    Government Regulation.    This Agreement is subject to all applicable federal, state and municipal laws,
regulations and ordinances, whether existing or enacted hereafter, including the rules and regulations of all governmental agencies or commissions having jurisdiction in matters covered by this
Agreement or either of the parties hereto. 




        This
Agreement is executed in duplicate on the 5th day of December, 2007, in Fort Worth, Tarrant County, Texas, to be effective January 1, 2008. 



	 	 	R. C. BOYD ENTERPRISES, LLC
	

 	
 	

By:	

/s/ R.C. Boyd
 Printed Name: R.C. Boyd

Title: President
	

 	
 	

CANO PETROLEUM, INC.
	

 	
 	

By:	

/s/ Jeff Johnson
 Printed name: Jeff Johnson

Title: CEO




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EXHIBIT 10.1