Exhibit
31.1

Certification

|   |                                                                                                                                                                                                                                                                                                                                                |                                                                                                                                                                                                                                                                                                                                                                                          | 
|-- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | 
|   | I,William H.
Henderson, certify that:                                                                                                                                                                                                                                                                                                         
|   |                                                                                                                                                                                                                                                                                                                                               
|1. | I have reviewed
  this annual report on Form 10-K of Americas Car-Mart, Inc. for the period
  ended April 30, 2008;                                                                                                                                                                                                                          
|   |                                                                                                                                                                                                                                                                                                                                               
|2. | Based on my
  knowledge, this report does not contain any untrue statement of a material
  fact or omit to state a material fact necessary to make the statements made,
  in light of the circumstances under which such statements were made, not
  misleading with respect to the period covered by this report;                            
|   |                                                                                                                                                                                                                                                                                                                                               
|3. | Based on my
  knowledge, the financial statements, and other financial information included
  in this report, fairly present in all material respects the financial
  condition, results of operations and cash flows of the registrant as of, and
  for, the periods presented in this report;                                               
|   |                                                                                                                                                                                                                                                                                                                                               
|4. | The registrants
  other certifying officer and I are responsible for establishing and
  maintaining disclosure controls and procedures (as defined in Exchange Act
  Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting
  (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the registrant
  and have:
|   |                                                                                                                                                                                                                                                                                                                                               
|   | (a).                                                                                                                                                                                                                                                                                                                                           | designed such
  disclosure controls and procedures, or caused such disclosure controls and
  procedures to be designed under our supervision, to ensure that material
  information relating to the registrant, including its consolidated
  subsidiaries, is made known to us by others within those entities,
  particularly during the period in which this report is being prepared;
|   |                                                                                                                                                                                                                                                                                                                                                |                                                                                                                                                                                                                                                                                                                                                                                          | 
|   | (b).                                                                                                                                                                                                                                                                                                                                           | designed such
  internal control over financial reporting, or caused such internal control
  over financial reporting to be designed under our supervision, to provide
  reasonable assurance regarding the reliability of financial reporting and the
  preparation of financial statements for external purposes in accordance with
  generally accepted accounting principles;       
|   |                                                                                                                                                                                                                                                                                                                                                |                                                                                                                                                                                                                                                                                                                                                                                          | 
|   | (c).                                                                                                                                                                                                                                                                                                                                           | evaluated the
  effectiveness of the registrants disclosure controls and procedures and
  presented in this report our conclusions about the effectiveness of the disclosure
  controls and procedures, as of the end of the period covered by this report
  based on such evaluation; and                                                                                             
|   |                                                                                                                                                                                                                                                                                                                                                |                                                                                                                                                                                                                                                                                                                                                                                          | 
|   | (d).                                                                                                                                                                                                                                                                                                                                           | disclosed in this
  report any change in the registrants internal control over financial
  reporting that occurred during the registrants fourth fiscal quarter that
  has materially affected, or is reasonably likely to materially affect, the
  registrants internal control over financial reporting; and                                                                       
|   |                                                                                                                                                                                                                                                                                                                                                |                                                                                                                                                                                                                                                                                                                                                                                         
|5. | The registrants
  other certifying officer and I have disclosed, based on our most recent
  evaluation of internal control over financial reporting, to the registrants
  auditors and the audit committee of the registrants board of directors:                                                                                          
|   |                                                                                                                                                                                                                                                                                                                                               
|   | (a).                                                                                                                                                                                                                                                                                                                                           | all significant
  deficiencies and material weaknesses in the design or operation of internal
  control over financial reporting which are reasonably likely to adversely
  affect the registrants ability to record, process, summarize and report
  financial information; and                                                                                                       
|   |                                                                                                                                                                                                                                                                                                                                                |                                                                                                                                                                                                                                                                                                                                                                                         
|   | (b).                                                                                                                                                                                                                                                                                                                                           | any fraud, whether
  or not material, that involves management or other employees who have a
  significant role in the registrants internal control over financial
  reporting.                                                                                                                                                                                                        

|             |                            | 
|------------ | -------------------------- | 
|July 3, 2008 | \s\ William H.
  Henderson
|             |                            | 
|             | William H.
  Henderson    
|             | Chief Executive
  Officer 

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