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                                                                   EXHIBIT 10.32

                       INTEREP NATIONAL RADIO SALES, INC.

                           NON-QUALIFIED STOCK OPTION

          For valuable consideration, the receipt and sufficiency of which is
acknowledged, INTEREP NATIONAL RADIO SALES, INC., a New York corporation (the
"Company"), grants to RALPH C. GUILD, with a residence address of 10 South Lake
Trail, Palm Beach, Florida 33480 ("Optionee"), a non-qualified stock option (the
"Option") to purchase from the Company an aggre  gate of 2,500 shares of the
Company's Common Stock, par value $.04 per share (the "Common Stock"), at an
exercise price equal to the fair market value per share of the Common Stock on
the date hereof, which shall be determined based on the independent appraisal
thereof to be conducted for the Company's Employee Stock Ownership Plan as of
June 30, 1998 (the "Option Price").  This Option shall be exercisable at any
time on and after the six-month anniversary of the date hereof until the close
of business on the tenth anniversary of the date hereof  (the "Termination
Date"), and may be exercised in whole or in part from time to time.  The Company
shall give Optionee written notice of the pending expiration of this Option on a
date no earlier than twelve months prior to, and no later than 6 months prior
to, the Termination Date.

          Subject to the provisions of this Option, this Option may be exercised
by written notice to the Company stating the number of shares of Common Stock
with respect to which it is being exercised.  Such notice shall be accompanied
by Optionee's full payment of the Option Price for the shares to be purchased by
certified or bank cashier's check payable to the order of the Company or by any
other means acceptable to the Company.

          As soon as practicable after receipt of such notice and payment, and
subject to the next paragraph, the Company shall, without transfer or issue tax
or other expense to Optionee, deliver to Optionee a certificate for the shares
purchased.  Such delivery shall be made at the offices of the Company, at such
other place as may be mutually acceptable to the Company and Optionee or, at the
election of the Company, by certified mail addressed to Optionee at Optionee's
address set forth above or, if different, Optionee's address shown in the
records of the Company.

          The Company shall have the right to withhold an appropriate number of
shares of Common Stock (based on the fair market value thereof on the date of
exercise) for payment of taxes required by law or to take such other action as
may be necessary in the opinion of the Company to satisfy all withholding tax
obligations.  The Company may postpone the time of delivery of certificates for
shares of Common Stock for such additional time as the Company shall deem
necessary or desirable to enable it to comply with the requirements of any
applicable laws or regulations relating to the authorization, issuance or sale
of securities.

          The issuance of the shares of Common Stock subject hereto and issuable
on the exercise of this Option and the transfer or resale of such shares shall
be subject to such restrictions as are, in the opinion of the Company's counsel,
required to comply with the Securities Act of 1933 and the rules and regulations
thereunder, and the certificates representing such shares shall, if it is deemed
advisable by counsel, bear a legend to such effect.    On exercise of this
Option, Optionee shall, if so requested by the Company, deliver to the Company a
written representation that he is 
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acquiring the shares of Common Stock to be purchased solely for his own account
for investment and not with a view to, or for resale in connection with, any
distribution thereof.

          During  Optionee's lifetime, this Option shall be exercisable only by
Optionee (except as otherwise provided below), and neither this Option nor any
right hereunder shall be assignable or transferable otherwise than by will or
the laws of descent and distribution (as provided below), or be subject to
attachment, execution or other similar process.  If Optionee attempts to
alienate, assign, pledge, hypothecate or otherwise dispose of this Option or of
any right hereunder, except as provided for herein, or in the event of any levy
or any attachment, execution or similar process upon the rights or interest
hereby conferred, this Option shall terminate and become null and void.
Notwithstanding the foregoing, Optionee shall have the right to transfer this
Option during his lifetime to a trust for the benefit of his spouse and/or his
descendants.

          In the event of Optionee's death prior to the Termination Date, this
Option may be exercised after the date of Optionee's death by Optionee's estate
or beneficiaries, or by the trustee or trustees of a trust for the benefit of
his spouse and/or his descendants, but in no event may this Option be exercised
later than the Termination Date.  All rights with respect to this Option (to the
extent held by Optionee at death and not by such a trust), including the right
to exercise it, shall pass in the following order:  (a) to such persons as
Optionee may designate in a writing duly delivered to the Company (in the form
available from the Company for such purpose), or in the absence of such a
designation, (b) to Optionee's estate (this Option to be exercised by the legal
representative). References to "Optionee" shall be deemed to include Optionee's
estate, executor, beneficiaries or the trustee or trustees of any trust for the
benefit of his spouse and/or his descendants, as appropriate.

          The right of the Company to terminate (whether by dismissal,
discharge, retirement or otherwise) Optionee's employment with it at any time at
will, or as otherwise provided by an agreement between the Company and Optionee,
is specifically reserved. The termination of Optionee's employment with the
Company, for any reason, shall, however, have no effect on this Option, which
shall continue in full force and effect in accordance with its terms.

          In the event of any change in the number of shares of outstanding
Common Stock by reason of a stock split, reverse stock split, stock dividend,
combination or reclassification of shares, recapitalization or any other event
changing the number of shares of Common Stock outstanding without receipt of
consideration by the Company, the number of shares of Common Stock covered by
this Option and the Option Price thereof shall automatically be adjusted to
equal that number of shares of Common Stock (including fractional shares, if
any) that Optionee would have owned immediately after such event had he,
immediately prior to such event, owned that number of shares of Common Stock
that he otherwise would have been entitled to receive pursuant to this Option.

          In the event of any capital reorganization of the Company, sale of
substantially all of the assets of the Company or any reclassification of the
shares of Common Stock of the Company other than into shares of Common Stock of
the Company, or in case of any consolidation or merger of the Company into or
with another corporation, provision shall be made so that Optionee shall have
the right thereafter to receive his proportionate share of the securities or
property (including any contingent or deferred payments) issued or issuable with
respect to the number of shares of Common 

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Stock which Optionee has the right to receive under this Option, to the end that
the provisions of this Option shall thereafter be applicable, as nearly as
reasonably may be, in relation to securities or other property distributed in
respect of the Common Stock. This Option shall be binding on and inure to the
benefit of any successor of the Company, whether by merger, consolidation, sale
of assets or otherwise, and reference herein to the Company shall be deemed to
include any such successor.

          If there is any other change affecting the Common Stock or any
distribution (other than normal cash dividends) to holders of Common Stock, such
adjustments as may be deemed equitable by the Board of Directors, including
adjustments to avoid fractional shares, shall be made to give proper effect to
such event.

          Neither Optionee nor any person entitled to exercise Optionee's rights
under this Option shall have any right to receive dividends or any other rights
of a stockholder with respect to any shares of Common Stock subject to this
Option,  unless and until a certificate for such shares shall have been issued
on the exercise of this Option.

          Each notice relating to this Option shall be in writing and delivered
in person or by certified mail to the proper address.  All notices to the
Company shall be addressed to it at its offices at 100 Park Avenue, New York,
New York 10017, c/o the Company's Secretary, and shall become effective when
received by the Secretary.  All notices to Optionee or other persons then
entitled to exercise any rights with respect to this Option shall be addressed
to Optionee or such other persons at Optionee's address specified above.  Anyone
to whom a notice may be given under this Option may designate a new address by
written notice to that effect.

          This Option and all determinations made and actions taken pursuant
hereto, to the extent not otherwise governed by the Internal Revenue Code of
1986, as amended from time to time, or the securities laws of the United States
of America, shall be governed by and construed in accordance with the laws of
the Sate of New York.  This Option shall be void and of no effect after the
Termination Date.

          IN WITNESS WHEREOF, the Company has caused this Option to be executed
by its officers, thereunto duly authorized, as of December 16, 1998.

                              INTEREP NATIONAL RADIO SALES, INC.


                              By      /s/ Ralph C. Guild
                                 ----------------------------------------------
                                       Ralph C. Guild
                                       Chairman of the Board

ATTEST:

/s/ Paul Parzuchowski
--------------------------------
    Paul Parzuchowski, Secretary

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