{"id":451148,"date":"2023-07-20T16:16:43","date_gmt":"2023-07-20T20:16:43","guid":{"rendered":"https:\/\/www.nasa.gov\/?post_type=topic&p=451148"},"modified":"2024-04-25T13:15:47","modified_gmt":"2024-04-25T17:15:47","slug":"merchandise-approvals","status":"publish","type":"topic","link":"https:\/\/www.nasa.gov\/nasa-brand-center\/merchandise-approvals\/","title":{"rendered":"Merchandise Approvals"},"content":{"rendered":"<div id=\"\" class=\" hds-module hds-module-full wp-block-nasa-blocks-secondary-navigation\"><div class=\"hds-secondary-navigation-wrapper z-top width-100 padding-0\"><div id=\"\" class=\"hds-secondary-navigation width-full border-bottom-1px text-center hds-color-mode-dark hds-module hds-module-full wp-block-nasa-blocks-hdsnav\"><button type=\"button\" class=\"hds-secondary-nav-mobile-button display-flex tablet:display-flex desktop:display-none width-full flex-align-center bg-carbon-90 border-color-carbon-80 color-spacesuit-white\" aria-expanded=\"false\" aria-controls=\"hds-secondary-nav-track\"><span>NASA Brand Center<\/span><svg width=\"16\" height=\"16\" alt=\"\" enable-background=\"new 0 0 400 400\" viewBox=\"0 0 400 400\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"m4.2 122.2 195.1 195.1 196.5-196.6-37.9-38-157.8 157.8-156.8-156.8z\" \/><\/svg><\/button><div class=\"hds-secondary-nav-track grid-container grid-container-extrawide padding-0 tablet:padding-x-3 desktop:padding-x-2 hds-secondary-navigation-has-breadcrumbs\"><div class=\"hds-secondary-navigation-breadcrumbs display-none tablet:display-none desktop:display-flex flex-align-center\"><nav class=\"usa-breadcrumb\" aria-label=\"Breadcrumbs\"><ol class=\"usa-breadcrumb__list\"><li class=\"usa-breadcrumb__list-item\"><a href=\"https:\/\/www.nasa.gov\/\" class=\"usa-breadcrumb__link\"><span>Home<\/span><\/a><\/li><li class=\"usa-breadcrumb__list-item\"><a href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/\" class=\"usa-breadcrumb__link\"><span>NASA Brand Center<\/span><\/a><\/li><li class=\"usa-breadcrumb__list-item usa-current\" aria-current=\"page\"><span>Merchandise Approvals<\/span><\/li><\/ol><\/nav><\/div><div class=\"hds-secondary-navigation-menu-items\"><nav><ul class=\"usa-nav__primary usa-accordion flex-justify-center margin-0\"><li class=\"usa-nav__primary-item \"><a class=\"usa-nav__link\" href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/brand-guidelines\/\">Brand Guidelines<\/a><\/li><li class=\"usa-nav__primary-item \"><a class=\"usa-nav__link\" href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/images-and-media\/\">Images and Media<\/a><\/li><li class=\"usa-nav__primary-item \"><a class=\"usa-nav__link\" href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/film-and-documentary-guidelines\/\">Film and Docs<\/a><\/li><li class=\"usa-nav__primary-item usa-current\"><a class=\"usa-nav__link\" href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/merchandise-approvals\/\">Merchandise<\/a><\/li><li class=\"usa-nav__primary-item \"><a class=\"usa-nav__link\" href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/strategic-partnerships\/\">Partnerships<\/a><\/li><li class=\"usa-nav__primary-item \"><a class=\"usa-nav__link\" href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/advertising-guidelines\/\">Advertising<\/a><\/li><\/ul><\/nav><\/div><div class=\"hds-secondary-navigation-menu-spacer\"> <\/div><\/div><\/div><\/div><\/div>\n\n<div id=\"\" class=\"nasa-gb-align-full maxw-full width-full padding-0 hds-module hds-module-full wp-block-nasa-blocks-page-intro\">\n\t<div class=\"padding-0 bg-spacesuit-white wp-block-nasa-blocks-page-intro\">\n\t\t\t<div class=\"hds-page-intro hds-page-intro-banner width-full maxw-full padding-0 hds-cover-wrapper minh-tablet\">\n\t\t<div class=\"hds-foreground-wrapper display-flex\">\n\t\t\t<div class=\"grid-row grid-container grid-container-block margin-top-auto margin-bottom-auto width-full maxw-desktop-lg padding-top-9 padding-x-3 z-400\">\n\t\t\t\t<div class=\"grid-col-12 desktop:grid-col-6 desktop:padding-right-4 margin-bottom-3 desktop:margin-bottom-0\">\n\t\t\t\t\t<div class=\"margin-bottom-2\">\n\t\t\t\t\t\t<h1 class=\"page-heading-md line-height-sm color-spacesuit-white-important\">\n\t\t\t\t\t\t\tMerchandise Approvals\t\t\t\t\t\t<\/h1>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"p-lg color-carbon-30-important\">\n\t\t\t\t\t\t\t\t\t\t\t<\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"grid-col-12 desktop:grid-col-6 desktop:padding-right-4 margin-bottom-3 desktop:margin-bottom-0\">\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\t<div class=\"skrim-overlay skrim-left mobile-skrim-top z-200\"><\/div>\n\t\t<figure class=\"hds-media-background  \"><img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"800\" src=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-exchangestore.jpg?w=1200\" class=\"attachment-2048x2048 size-2048x2048\" alt=\"\" style=\"transform: scale(1); transform-origin: 68% 58%; object-position: 68% 58%; object-fit: cover;\" block_context=\"nasa-block\" srcset=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-exchangestore.jpg 1200w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-exchangestore.jpg?resize=300,200 300w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-exchangestore.jpg?resize=768,512 768w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-exchangestore.jpg?resize=1024,683 1024w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-exchangestore.jpg?resize=400,267 400w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-exchangestore.jpg?resize=600,400 600w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-exchangestore.jpg?resize=900,600 900w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" loading=\"eager\" \/><\/figure>\t<\/div>\n\t\t<\/div>\n\t<\/div>\n\n\n<p><strong>NOTE: <\/strong><br><strong>The NASA Insignia, Logotype, identifiers, and imagery are not in the public domain. The use of the Insignia, Logotype and NASA identifiers is protected by law, and imagery is made available for use consistent with <a href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/images-and-media\/\" data-type=\"URL\" data-id=\"https:\/\/www.nasa.gov\/nasa-brand-center\/images-and-media\/\">Media Usage Guidelines<\/a><\/strong>.<\/p>\n\n\n\n<div style=\"height:45px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>NASA Merchandise Approvals<\/strong><br>Strict laws and regulations govern NASA policy regarding merchandising requests for producing NASA-related merchandise. NASA-related merchandise is any product which features NASA logos, identifiers, emblems, devices or imagery. <\/p>\n\n\n\n<p>Companies interested in producing NASA-related merchandise must notify NASA’s Office of Communications at NASA Headquarters in writing by sending an e-mail to <a href=\"mailto:nasa-merchandise-&-brand-team@mail.nasa.gov\">nasa-merchandise-&-brand-team@mail.nasa.gov <\/a>after reviewing the policy and guidelines on this page. <strong>Your email should include designs or mock-ups of the intended NASA inspired merchandise for review. <\/strong><\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>A general overview of NASA policy follows:<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Working with NASA Directly<\/strong><\/p>\n\n\n\n<p>NASA does not have any agreement or exclusive agreements with intellectual property and\/or licensing representatives in regards to the NASA brand or merchandising approvals. We encourage merchandisers to work with NASA directly so they get the clearest and latest guidance on proper use of our iconic identifiers and imagery. <\/p>\n\n\n\n<p>If you are uncertain about correspondence from anyone giving the impression they represent NASA, please reach out and forward emails to <a href=\"mailto:nasa-merchandise-&-brand-team@mail.nasa.gov\">nasa-merchandise-&-brand-team@mail.nasa.gov<\/a>.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Crowdfunded Merchandise Production<\/strong> <\/p>\n\n\n\n<p>If any of the products being submitted for review will be used in a crowdfunding campaign of any kind, merchandisers must disclose this in your Merchandise Approval request email <em>and <\/em>submit all associated collateral and promotional material for review. NASA approval of the products and collateral and promotional material must be secured before launching the crowdfunding campaign. <strong><em>If design changes are made to the product after NASA approval, the product must be resubmitted for review and approval.<\/em><\/strong> <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>Approval Letters<\/strong><\/p>\n\n\n\n<p>NASA does not issue approval authorization letters for merchandise. Once products or designs have been approved by the merchandise and branding clearance manager through the established approval process, the products may move forward in production. Our approval email should suffice for any approval justification or documentation needed. If changes are made to the product after the approval email has been issued, the product must come through the approval process again for reevaluation. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Licensing, Access, Samples, and Exclusivity<\/h4>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Companies interested in producing NASA-related merchandise have equal access to NASA information. <\/p>\n\n\n\n<p><strong><em>There is no licensing, fees, or exclusivity agreements with NASA.<\/em><\/strong> <\/p>\n\n\n\n<p>We do not collect post production samples or require vendors to send any physical samples, but appreciate images sent by email of final products for our records. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Appearance of Endorsement or Co-branding<\/h4>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>As a U.S. government agency, NASA will not promote or endorse or appear to promote or endorse a commercial product, service or activity. Therefore, there are strict regulations and restrictions on the use of any of the NASA identifiers, emblems or devices, including without limitation the NASA Insignia (the \u201cMeatball\u201d logo), the NASA Logotype (the \u201cWorm\u201d logo), and the NASA Seal as addressed in more detail below.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Using terms like ‘NASA approved’ or ‘official NASA,’ or similar wording, to describe your product or association with NASA is prohibited. NASA X (Brand Name) on products, promotional materials, websites, pitch presentations etc. is also prohibited. <\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>NASA identifiers, emblems, devices, imagery, etc. can be used as decoration on the product, but should not be used in a manner that suggests \u201cco-branding\u201d of products.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>No third-party identifiers, logos or other trademark visuals **(**including non-logo trademarks) can be shown together with the NASA Materials on products in a manner that suggests NASA jointly created the product or that the producer of the product is sponsored or endorsed by NASA.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Logos and other trademarks\/branding created by outside merchandise producers should be separate from the NASA branding used as decoration on the product. Branding of outside clothing\/product manufacturer should be limited to use on tags, insoles of shoes, and other areas of the product where product branding typically appears as labeling. For example, in the case of a T-shirt featuring the NASA Insignia as decoration on the front of the shirt, the logo of the company producing the T-shirt can appear simply on the collar tag, a hem tag, on the sleeve, or other location as typical for the company\u2019s brand; however, company logos or branding will not be placed near the NASA Insignia, or in such location(s) as detracts from the NASA Insignia decoration on the front of the shirt.<\/p>\n\n\n\n<p><\/p>\n\n\n\n<p>NASA images may be used as graphic \u201chot links\u201d to NASA websites, provided they are used within the guidelines. This permission does not extend to use of the NASA Insignia, the NASA Logotype or the NASA Seal. This NASA IP should never be on merchandiser \/ company websites or social media posts in any capacity. <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Nomenclature<\/h4>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Clothing and toy collections cannot use the NASA name as a title or as part of a title for any collection.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Packaging & Hangtags<\/h4>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Product hangtags should not include any NASA logos, identifiers, emblems or devices, though other NASA imagery may be appropriate. Specifically, NASA logos and words like “official,” “genuine,” “original,” “authentic” etc. are not permitted on hangtags, promotional content or packaging. This regulation applies to merchandisers and NASA Exchange entities.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div id=\"\" class=\"hds-media hds-module wp-block-image\"><div class=\"margin-left-auto margin-right-auto nasa-block-align-inline\"><div class=\"hds-media-wrapper margin-left-auto margin-right-auto\"><figure class=\"hds-media-inner hds-cover-wrapper hds-media-ratio-fit \"><a href=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"908\" src=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?w=1920\" class=\"attachment-2048x2048 size-2048x2048\" alt=\"\" style=\"transform: scale(1); transform-origin: 50% 50%; object-position: 50% 50%; object-fit: cover;\" block_context=\"nasa-block\" srcset=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png 1920w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?resize=300,142 300w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?resize=768,363 768w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?resize=1024,484 1024w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?resize=1536,726 1536w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?resize=400,189 400w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?resize=600,284 600w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?resize=900,426 900w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/merchandise-violations.png?resize=1200,568 1200w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure><\/div><\/div><\/div>\n\n\n<p>Use of NASA logos in a branding capacity is not permitted on packaging on products. In certain instances, incidental use of NASA logos is permitted if the product is being exhibited on the packaging itself.<\/p>\n\n\n<div id=\"\" class=\"hds-media hds-module wp-block-image\"><div class=\"margin-left-auto margin-right-auto nasa-block-align-inline\"><div class=\"hds-media-wrapper margin-left-auto margin-right-auto\"><figure class=\"hds-media-inner hds-cover-wrapper hds-media-ratio-fit \"><a href=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"908\" src=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?w=1920\" class=\"attachment-2048x2048 size-2048x2048\" alt=\"\" style=\"transform: scale(1); transform-origin: 50% 50%; object-position: 50% 50%; object-fit: cover;\" block_context=\"nasa-block\" srcset=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png 1920w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?resize=300,142 300w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?resize=768,363 768w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?resize=1024,484 1024w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?resize=1536,726 1536w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?resize=400,189 400w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?resize=600,284 600w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?resize=900,426 900w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/nasa-violation-label2.png?resize=1200,568 1200w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure><\/div><\/div><\/div>\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">NASA Identifier, Logotype and Other Graphic Assets<\/h4>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><strong>The NASA Insignia<\/strong> was created in 1958 and was retired between 1976-1992.  In 1992, it was reinstated and is presently NASA\u2019s official identifier.<\/p>\n\n\n\n<p>Although the <strong>NASA Logotype<\/strong> was retired in 1992, it has been approved to be used on souvenir merchandise in a retro historical manner.  It is permitted to be shown on merchandise and guidance will be provided during product review. Multiple insignias and worms are not permitted on the same item.  Any imagery shown with the NASA Logotype must stay within the context of the era in which it existed (between 1975-1992).  For example, imagery from the Mercury program cannot appear with the NASA worm as Mercury predated the existence of the worm.<\/p>\n\n\n\n<p>Guidelines for the use of NASA Brand can be found on the <a href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/nasa-logo-use\/\" data-type=\"topic\" data-id=\"450728\">NASA Brand Guidelines page<\/a>.<\/p>\n\n\n\n<div style=\"height:17px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Crew Patches <\/h4>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>NASA astronaut crew patches are permitted on merchandise, but in some instances NASA may recommend that the names of astronauts be removed from the patches to avoid issues relating to endorsement, or rights of publicity. Further guidance will be provided during product review.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">NFTs<\/h4>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>NASA is not approving any merchandising applications involving Non-Fungible Tokens (NFTs), as they are not consistent with the categories of products the Agency is approved to merchandise. Further, as stated in the NASA Media Usage Guidelines, NASA does not wish for its images to be used in connection with NFTs.<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Appropriate Products<\/h4>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>NASA does not permit logos on certain products because they are not deemed appropriate or are not permissible given NASA\u2019s role as a government agency. These include merchandise\/products in areas like alcohol, food, cosmetics, tobacco, underwear, technology, medical related, smart watches, scientific apparatus (telescopes \/ microscopes), etc. NASA branding on merchandise can not be used for fundraisers. <\/p>\n\n\n\n<p><\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">Image Use<\/h4>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>For use of NASA images including images that include NASA employees (current or former), astronauts, or any identifiable NASA logos or emblems on merchandise please refer to the Commercial Use section of <a href=\"\/7c1b7ea3848744268ffed3e90d49d4b7?pvs=25\">NASA\u2019s Image Guidelines<\/a><\/p>\n\n\n\n<p>When all legal and policy regulations have been met and approval by the Office of Communications is obtained, the merchandiser can access downloadable NASA imagery online or may contact the Photo Department at 202-358-1900 for access to imagery.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Brand Approval<\/strong><\/h4>\n\n\n\n<p>Please be aware that NASA-approved merchandise requires the adherence to certain basic standards on use of NASA identifiers, emblems, imagery, etc. Any requested exceptions to these standards must be sought and approved in writing and in advance by the designee in the Headquarters Office of Communications in accordance with law and regulation. Further guidance will be provided during product review.<\/p>\n\n\n<div id=\"\" class=\"hds-card-grid padding-top-7 padding-bottom-3 padding-x-0 hds-module hds-module-full wp-block-nasa-blocks-card-grid\">\t\t\t<div class=\"hds-card-grid-header grid-container grid-container-block\">\n\t\t\t\t<div class=\"grid-row flex-align-start margin-bottom-5\">\n\t\t\t\t\t<div class=\"desktop:grid-col-8 margin-bottom-2 desktop:margin-bottom-0\">\n\t\t\t\t\t\t<div class=\"margin-bottom-1\">\n\t\t\t\t\t\t\t<h2 class=\"section-heading-sm line-height-sm\">Additional Guidance<\/h2>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"margin-0 padding-0\">Guidelines for logo usage, merchandising requests, media usage, and advertising requests<\/p>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"desktop:grid-col display-flex flex-align-center desktop:flex-justify-end\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"grid-row grid-gap-2\"><\/div>\n\t\t\t<\/div>\n\t\t\t<div class=\"hds-card-grid-cards grid-container grid-container-block\">\n\t\t\t\t<div class=\"hds-cards-included grid-row\">\n\t\t\t\t\t<div class=\"hds-card-custom hds-card color-carbon-black display-flex flex-column margin-bottom-5 mobile:grid-col-12 tablet:grid-col-6 desktop:grid-col-3 margin-bottom-6\"><div class=\"hds-card-inner\"><div class=\"hds-card-thumbnail hds-card-hover-zoom-image margin-bottom-2 bg-carbon-black\"><figure class=\"hds-media-background  \"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"512\" src=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/174116main_2006_01777_highres.jpg?w=640\" class=\"attachment-large size-large\" alt=\"NASA Meatball\" style=\"transform: scale(1.2); transform-origin: 50% 50%; object-position: 50% 50%; object-fit: cover;\" block_context=\"nasa-block\" srcset=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/174116main_2006_01777_highres.jpg 1041w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/174116main_2006_01777_highres.jpg?resize=300,240 300w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/174116main_2006_01777_highres.jpg?resize=768,615 768w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/174116main_2006_01777_highres.jpg?resize=1024,819 1024w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/174116main_2006_01777_highres.jpg?resize=400,320 400w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/174116main_2006_01777_highres.jpg?resize=600,480 600w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/174116main_2006_01777_highres.jpg?resize=900,720 900w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><\/div><div class=\"padding-right-0\"><div class=\"margin-bottom-1\"><h3 class=\"heading-18\">Brand Guidelines<\/h3><\/div><p class=\"margin-top-0 line-height-lg\">Guidance for use of NASA's Insignia (the "Meatball"), Logotype (the "Worm") and other supporting graphics.<\/p><div class=\"margin-top-2\"><a href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/brand-guidelines\/\" target=\"_self\" class=\"button-primary button-primary-md link-external-0\"><span role=\"textbox\" aria-multiline=\"true\" aria-label=\"Write button text here\" class=\"line-height-alt-1\" style=\"white-space: pre-wrap; min-width: 1px;\">Brand Guidelines<\/span><svg viewBox=\"0 0 32 32\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><circle class=\"button-primary-circle\" cx=\"16\" cy=\"16\" r=\"16\"><\/circle><path d=\"M8 16.956h12.604l-3.844 4.106 1.252 1.338L24 16l-5.988-6.4-1.252 1.338 3.844 4.106H8v1.912z\" class=\"color-spacesuit-white\"><\/path><\/svg><\/a><\/div><\/div><\/div><\/div><div class=\"hds-card-custom hds-card color-carbon-black display-flex flex-column margin-bottom-5 mobile:grid-col-12 tablet:grid-col-6 desktop:grid-col-3 margin-bottom-6\"><div class=\"hds-card-inner\"><div class=\"hds-card-thumbnail hds-card-hover-zoom-image margin-bottom-2 bg-carbon-black\"><figure class=\"hds-media-background  \"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"427\" src=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?w=640\" class=\"attachment-large size-large\" alt=\"Michael Bay works at Launch Pad 39A with space shuttle Discovery in the background during filming of "Transformers: Dark of the Moon" while the production team was at NASA's Kennedy Space Center in October 2010. \" style=\"transform: scale(1.2); transform-origin: 41% 32%; object-position: 41% 32%; object-fit: cover;\" block_context=\"nasa-block\" srcset=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg 2000w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?resize=300,200 300w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?resize=768,512 768w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?resize=1024,682 1024w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?resize=1536,1024 1536w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?resize=400,267 400w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?resize=600,400 600w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?resize=900,600 900w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/07\/565674main-bayatksc.jpg?resize=1200,800 1200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><\/div><div class=\"padding-right-0\"><div class=\"margin-bottom-1\"><h3 class=\"heading-18\">Film & Documentary<\/h3><\/div><p class=\"margin-top-0 line-height-lg\">From providing footage to on-site filming learn more about working with NASA on documentary and film projects.<\/p><div class=\"margin-top-2\"><a href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/film-and-documentary-guidelines\/\" target=\"_self\" class=\"button-primary button-primary-md link-external-0\"><span role=\"textbox\" aria-multiline=\"true\" aria-label=\"Write button text here\" class=\"line-height-alt-1\" style=\"white-space: pre-wrap; min-width: 1px;\">Film & Documentary<\/span><svg viewBox=\"0 0 32 32\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><circle class=\"button-primary-circle\" cx=\"16\" cy=\"16\" r=\"16\"><\/circle><path d=\"M8 16.956h12.604l-3.844 4.106 1.252 1.338L24 16l-5.988-6.4-1.252 1.338 3.844 4.106H8v1.912z\" class=\"color-spacesuit-white\"><\/path><\/svg><\/a><\/div><\/div><\/div><\/div><div class=\"hds-card-custom hds-card color-carbon-black display-flex flex-column margin-bottom-5 mobile:grid-col-12 tablet:grid-col-6 desktop:grid-col-3 margin-bottom-6\"><div class=\"hds-card-inner\"><div class=\"hds-card-thumbnail hds-card-hover-zoom-image margin-bottom-2 bg-carbon-black\"><figure class=\"hds-media-background  \"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"371\" src=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?w=640\" class=\"attachment-large size-large\" alt=\"This landscape of \u201cmountains\u201d and \u201cvalleys\u201d speckled with glittering stars is actually the edge of a nearby, young, star-forming region called NGC 3324 in the Carina Nebula. Captured in infrared light by NASA\u2019s new James Webb Space Telescope, this image reveals for the first time previously invisible areas of star birth.\" style=\"transform: scale(1.2); transform-origin: 50% 50%; object-position: 50% 50%; object-fit: cover;\" block_context=\"nasa-block\" srcset=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg 2000w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?resize=300,174 300w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?resize=768,445 768w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?resize=1024,593 1024w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?resize=1536,889 1536w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?resize=400,232 400w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?resize=600,347 600w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?resize=900,521 900w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2022\/03\/media-example-01.jpg?resize=1200,695 1200w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><\/div><div class=\"padding-right-0\"><div class=\"margin-bottom-1\"><h3 class=\"heading-18\">Images & Media<\/h3><\/div><p class=\"margin-top-0 line-height-lg\">Access and use of NASA's images and media assets for educational, informational and commercial purposes<\/p><div class=\"margin-top-2\"><a href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/images-and-media\/\" target=\"_self\" class=\"button-primary button-primary-md link-external-0\"><span role=\"textbox\" aria-multiline=\"true\" aria-label=\"Write button text here\" class=\"line-height-alt-1\" style=\"white-space: pre-wrap; min-width: 1px;\">Images & Media<\/span><svg viewBox=\"0 0 32 32\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><circle class=\"button-primary-circle\" cx=\"16\" cy=\"16\" r=\"16\"><\/circle><path d=\"M8 16.956h12.604l-3.844 4.106 1.252 1.338L24 16l-5.988-6.4-1.252 1.338 3.844 4.106H8v1.912z\" class=\"color-spacesuit-white\"><\/path><\/svg><\/a><\/div><\/div><\/div><\/div><div class=\"hds-card-custom hds-card color-carbon-black display-flex flex-column margin-bottom-5 mobile:grid-col-12 tablet:grid-col-6 desktop:grid-col-3 margin-bottom-6\"><div class=\"hds-card-inner\"><div class=\"hds-card-thumbnail hds-card-hover-zoom-image margin-bottom-2 bg-carbon-black\"><figure class=\"hds-media-background  \"><img loading=\"lazy\" decoding=\"async\" width=\"640\" height=\"408\" src=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/52521339794_b792579525_o.jpg?w=640\" class=\"attachment-large size-large\" alt=\"The Astronaut Snoopy balloon is seen floating along in the Macy's Thanksgiving Day Parade on, Thursday, Nov. 24, 2022, in New York City.\" style=\"transform: scale(1.2); transform-origin: 50% 50%; object-position: 50% 50%; object-fit: cover;\" block_context=\"nasa-block\" srcset=\"https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/52521339794_b792579525_o.jpg 1041w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/52521339794_b792579525_o.jpg?resize=300,191 300w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/52521339794_b792579525_o.jpg?resize=768,490 768w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/52521339794_b792579525_o.jpg?resize=1024,653 1024w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/52521339794_b792579525_o.jpg?resize=400,255 400w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/52521339794_b792579525_o.jpg?resize=600,383 600w, https:\/\/www.nasa.gov\/wp-content\/uploads\/2023\/03\/52521339794_b792579525_o.jpg?resize=900,574 900w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure><\/div><div class=\"padding-right-0\"><div class=\"margin-bottom-1\"><h3 class=\"heading-18\">Strategic Partnerships<\/h3><\/div><p class=\"margin-top-0 line-height-lg\">Learn more about how NASA collaborates with brands on engagement opportunities and products.<\/p><div class=\"margin-top-2\"><a href=\"https:\/\/www.nasa.gov\/nasa-brand-center\/strategic-partnerships\/\" target=\"_self\" class=\"button-primary button-primary-md link-external-0\"><span role=\"textbox\" aria-multiline=\"true\" aria-label=\"Write button text here\" class=\"line-height-alt-1\" style=\"white-space: pre-wrap; min-width: 1px;\">Strategic Partnerships<\/span><svg viewBox=\"0 0 32 32\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><circle class=\"button-primary-circle\" cx=\"16\" cy=\"16\" r=\"16\"><\/circle><path d=\"M8 16.956h12.604l-3.844 4.106 1.252 1.338L24 16l-5.988-6.4-1.252 1.338 3.844 4.106H8v1.912z\" class=\"color-spacesuit-white\"><\/path><\/svg><\/a><\/div><\/div><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t<\/div>","protected":false},"excerpt":{"rendered":"<p>NOTE: The NASA Insignia, Logotype, identifiers, and imagery are not in the public domain. The use of the Insignia, Logotype and NASA identifiers is protected by law, and imagery is made available for use consistent with Media Usage Guidelines. NASA Merchandise ApprovalsStrict laws and regulations govern NASA policy regarding merchandising requests for producing NASA-related merchandise. NASA-related [...]<\/p>\n","protected":false},"author":145,"featured_media":0,"parent":448725,"menu_order":0,"template":"","meta":{"nasa_hds_core_meta_l10n":"en-US","nasa_hds_core_meta_article_editor":"","nasa_hds_core_meta_article_contacts":[],"nasa_hds_core_meta_article_topic":"","nasa_hds_core_meta_linked_locations":[],"nasa_hds_core_meta_article_related_articles":[],"hds_migrate_meta_pr_release_id":"","hds_migrate_meta_pr_release_type":"","nasa_hds_core_meta_location_x":"","nasa_hds_core_meta_location_y":"","nasa_hds_core_meta_gallery_images":[]},"categories":[],"news-tags":[],"internal-terms":[],"coauthors":[10402,8378,12741],"parsely":{"version":"1.1.0","meta":{"@context":"https:\/\/schema.org","@type":"WebPage","headline":"Merchandise Approvals","url":"https:\/\/www.nasa.gov\/nasa-brand-center\/merchandise-approvals\/","mainEntityOfPage":{"@type":"WebPage","@id":"https:\/\/www.nasa.gov\/nasa-brand-center\/merchandise-approvals\/"},"thumbnailUrl":"","image":{"@type":"ImageObject","url":""},"articleSection":"General","author":[{"@type":"Person","name":"Dacia Massengill"},{"@type":"Person","name":"Aimee Crane"},{"@type":"Person","name":"David M. Rager"}],"creator":["Dacia Massengill","Aimee Crane","David M. Rager"],"publisher":{"@type":"Organization","name":"NASA","logo":"https:\/\/www.nasa.gov\/wp-content\/themes\/nasa\/assets\/images\/nasa-logo.svg"},"keywords":[],"dateCreated":"2023-07-20T20:16:43Z","datePublished":"2023-07-20T20:16:43Z","dateModified":"2024-04-25T17:15:47Z"},"rendered":"<meta name=\"parsely-title\" content=\"Merchandise Approvals\" \/>\n<meta name=\"parsely-link\" content=\"https:\/\/www.nasa.gov\/nasa-brand-center\/merchandise-approvals\/\" \/>\n<meta name=\"parsely-type\" content=\"index\" \/>\n<meta name=\"parsely-pub-date\" content=\"2023-07-20T20:16:43Z\" \/>\n<meta name=\"parsely-section\" content=\"General\" \/>\n<meta name=\"parsely-author\" content=\"Dacia Massengill\" \/>\n<meta name=\"parsely-author\" content=\"Aimee Crane\" \/>\n<meta name=\"parsely-author\" content=\"David M. Rager\" \/>","tracker_url":"https:\/\/cdn.parsely.com\/keys\/nasa.gov\/p.js"},"read_time":7,"time_ago":"10 months","_links":{"self":[{"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/topic\/451148"}],"collection":[{"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/topic"}],"about":[{"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/types\/topic"}],"author":[{"embeddable":true,"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/users\/145"}],"version-history":[{"count":57,"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/topic\/451148\/revisions"}],"predecessor-version":[{"id":653622,"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/topic\/451148\/revisions\/653622"}],"up":[{"embeddable":true,"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/topic\/448725"}],"wp:attachment":[{"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/media?parent=451148"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/categories?post=451148"},{"taxonomy":"news-tags","embeddable":true,"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/news-tags?post=451148"},{"taxonomy":"internal-terms","embeddable":true,"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/internal-terms?post=451148"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.nasa.gov\/wp-json\/wp\/v2\/coauthors?post=451148"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}