EX-10.1



 Exhibit 10.1 
 DONEGAL GROUP INC. 
 2013 EQUITY INCENTIVE PLAN FOR EMPLOYEES 

1.        Purpose. The purpose of this 2013 equity incentive plan for employees (this
“Plan”) is to encourage the employees of Donegal Group Inc. (the “Company”), its subsidiaries and its affiliates to acquire a proprietary interest in the growth and performance of the Company, and to continue to align the
interests of those employees with the interests of the Company’s stockholders to generate an increased incentive for such persons to contribute to the growth, development and financial success of the Company, Donegal Mutual Insurance Company
and their respective subsidiaries and affiliates (the “Group”). To accomplish these purposes, this Plan provides a means whereby employees may receive stock options, stock awards and other stock-based awards that are based on, or measured
by or payable in shares of the Company’s Class A common stock. 

2.        Administration. 

(a)    Administrators. The Board of Directors of the Company (the “Board”) shall administer this
Plan. The Board shall appoint a committee, which initially shall be the compensation committee of the Board (the “Committee”), to assist in the administration of this Plan. The Committee, with the advice of the Company’s chief
executive officer, shall recommend to the Board the employees to whom the Company should grant awards and the type, size and terms of each grant. The Board has the authority to make all other determinations necessary or advisable for the
administration of this Plan. All decisions, determinations and interpretations of the Board shall be final and binding on all grantees and all other holders of awards granted under this Plan. 

(b)    The Committee. The Committee shall be comprised of two or more members of the Board, each of whom shall
be a “non-employee director” within the meaning of Rule 16b-3 under the Securities Exchange Act of 1934 (the “Exchange Act”). In addition, each member of the Committee shall be an “outside director” within the meaning
of Section 162(m) of the Internal Revenue Code of 1986, as amended (the “Code”). Subject to the foregoing, from time to time, the Board may increase or decrease the size of the Committee, appoint additional members, remove members
with or without cause, appoint new members, fill vacancies or remove all members of the Committee and thereafter directly administer this Plan. The Committee shall have those duties and responsibilities assigned to it under this Plan, and the Board
may assign to the Committee the authority to make certain other determinations and interpretations under this Plan. All decisions, determinations and interpretations of the Committee in such cases shall be final and binding on all grantees and all
other holders of awards granted under this Plan. 

  
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 3.        Shares Subject to this Plan.

 (a)    Shares Authorized. The total aggregate number of shares of Class A common stock that
the Company may issue under this Plan is 4,500,000 shares, subject to adjustment as described below. The shares may be authorized but unissued shares or reacquired shares for purposes of this Plan. 

(b)    Share Counting. For administrative purposes, when the Board approves an award payable in shares of
Class A common stock, the Board shall reserve, and count against the share limit, shares equal to the maximum number of shares that the Company may issue under the award. If and to the extent options granted under this Plan terminate, expire or
are canceled, forfeited, exchanged or surrendered without having been exercised, and if and to the extent that any restricted stock awards are forfeited or terminated, or otherwise are not issued in full, the Company shall make the shares reserved
for such awards available again for purposes of this Plan. 
 (c)    Individual Limits. All awards
under this Plan shall be expressed in shares of Class A common stock. The maximum number of shares of Class A common stock with respect to all awards that the Company may issue to any individual under this Plan during any calendar year
shall be 250,000 shares, subject to adjustment as described below. 
 (d)    Adjustments. If any
change in the number or kind of shares of Class A common stock outstanding occurs by reason of: 
  

	 	•	 	 a stock dividend, spinoff, recapitalization, stock split or combination or exchange of shares; 



 

	 	•	 	 a merger, reorganization or consolidation; 


  

	 	•	 	 a reclassification or change in par value; or 


  

	 	•	 	 any other extraordinary or unusual event affecting the outstanding Class A common stock as a class without the Company’s receipt of
consideration for such extraordinary or unusual event or if the value of outstanding shares of Class A common stock is substantially reduced as a result of a spinoff or the Company’s payment of any extraordinary dividend or distribution in
cash, 


 the maximum number of shares of Class A common stock available for issuance under this Plan, the maximum number
of shares of Class A common stock for which any individual may receive grants in any year, the kind and number of shares covered by outstanding awards, the kind and number of shares to be issued or issuable under this Plan and the price


  
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per share or applicable market value of such grants shall be automatically and equitably adjusted to reflect any increase or decrease in the number of, or change in the kind or value of, issued
shares of Class A common stock to preclude, to the extent practicable, the enlargement or the dilution of rights and benefits under this Plan and such outstanding grants. The Company shall eliminate any fractional shares resulting from such
adjustment. Any adjustments to outstanding awards shall be consistent with Section 409A of the Code, to the extent applicable. 
 4.        Eligibility for Participation. All employees of member companies of the Group, including employees who are officers or members of the Board of any
of the foregoing companies, shall be eligible to participate in this Plan. The Committee shall recommend to the Board from time to time the names of the employees to receive awards and the number of shares of Class A common stock subject to
each award. 
 5.        Awards. Awards under this Plan may consist of stock
options as described in Section 7, stock awards as described in Section 8 and other stock-based awards as described in Section 9. The Committee shall specify the terms and conditions of the award granted to the grantee in an
agreement. The award shall be conditioned upon the grantee’s execution of an agreement accepting the award and acknowledging that all decisions and determinations of the Committee and the Board shall be final and binding on the grantee, the
grantee’s beneficiaries and any other person having or claiming an interest under the award. Awards under this Plan need not be uniform as among the grantees. The Board may grant awards that are contingent on, and subject to, stockholder
approval of this Plan or of an amendment to this Plan. 
 6.        Definition of
Fair Market Value. For purposes of this Plan, “fair market value” shall mean the last sales price of a share of Class A common stock on the NASDAQ Global Select Market, or NASDAQ, on the day immediately preceding the date on which
the Board determines the fair market value, as reported by NASDAQ. In the event that there are no transactions in shares of Class A common stock on NASDAQ on such day, the Board will determine the fair market value as of the immediately
preceding day on which there were transactions in shares of Class A common stock on that exchange. If shares of common stock are not listed on NASDAQ, the Board shall determine the fair market value pursuant to Section 422 of the Code.

 7.        Stock Options. The Committee may recommend to the Board the grant of
stock options to an employee upon such terms and conditions as the Committee deems appropriate under this Section 7. 

(a)    Number of Shares Subject to a Stock Option. The Committee shall recommend the number of shares of
Class A common stock that will be subject to each grant of a stock option. 

  
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 (b)    Type of Stock Option and Price. The Committee may
recommend to the Board the grant of stock options to purchase Class A common stock that the Company intends to qualify as incentive stock options within the meaning of Section 422 of the Code, or incentive stock options, or stock options
that the Company does not intend to so qualify, or non-qualified stock options. Except as otherwise required in the case of incentive stock options or by this Plan, all options shall be exercisable for a term of ten years at a price equal to the
closing market value of a share of Class A common stock on the day before the date of the grant. 

(c)    Exercisability of Stock Options. Each stock option agreement shall specify the period or periods of
time within which a grantee may exercise a stock option, in whole or in part, as the Board determines. No grantee may exercise a stock option after ten years from the grant date of the stock option. The Board may accelerate the exercisability of any
or all outstanding stock options at any time for any reason. 
 (d)    Termination of Employment.
Except as provided in the stock option agreement, a grantee may exercise a stock option only while a member company of the Group employs the grantee. The Board shall specify in the option agreement under what circumstances and during what time
periods a grantee may exercise a stock option after employment terminates. If the term of an incentive stock option continues for more than three months after employment terminates due to retirement or more than one year after termination of
employment due to death or disability, the stock option shall lose its status as an incentive stock option and the Company shall treat such stock option as a non-qualified stock option. 

(e)    Exercise of Stock Options. A grantee may exercise a stock option that has become exercisable, in whole
or in part, by delivering a notice of exercise to the Company. The grantee shall pay the exercise price for the stock option: 
  

	 	•	 	 in cash; 


  

	 	•	 	 by delivery of shares of Class A common stock at fair market value, shares of Class B common stock at fair market value or a combination of those
shares, as the Committee or the Board may determine from time to time and subject to such terms and conditions as the Committee or the Board may prescribe; 



 

	 	•	 	 by payment through a brokerage firm of national standing whereby the grantee will simultaneously exercise the stock option and sell the shares acquired
upon exercise through the brokerage firm and the brokerage firm shall remit to the Company from the proceeds of the sale of the shares the exercise price as to which the option has been exercised in accordance with the procedures permitted by
Regulation T of the Federal Reserve Board; or 



  
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	 	•	 	 by any other method the Committee or the Board authorizes. 


 The Company must receive payment for the shares acquired upon exercise of the stock option, and any required withholding taxes and related amounts, by the time the Committee specifies depending on the
type of payment being made, but in all cases prior to the issuance and delivery of the shares to the grantee. 

(f)    Incentive Stock Options. The Company may issue each of the shares authorized under this Plan pursuant
to incentive stock option awards within the meaning of Section 422 of the Code. The Committee shall recommend other terms and conditions of an incentive stock option as the Committee deems necessary or desirable in order to qualify such stock
option as an incentive stock option under Section 422 of the Code, including the following provisions, which the Committee may omit or modify if no longer required under Section 422 of the Code: 

 

	 	•	 	 As determined as of the grant date, the aggregate fair market value of shares subject to incentive stock options that first become exercisable by a
grantee during any calendar year under all plans of the Company shall not exceed $100,000; 


  

	 	•	 	 The exercise price of any incentive stock option granted to an individual who owns stock having more than 10% of the total combined voting power of all
outstanding shares of all classes of stock of the Company must be at least 110% of the fair market value of the shares subject to the incentive stock option on the grant date, and the individual may not exercise the incentive stock option after the
expiration of five years from the date of grant; and 


  

	 	•	 	 The grantee may not exercise the incentive stock option more than three months after termination of employment or one year in the case of death or
disability within the meaning of the applicable Code provisions. 



8.        Stock Awards. The Committee may recommend to the Board the issuance of shares of
Class A common stock to an employee upon such terms and conditions as the Committee deems appropriate under this Section 8. The Committee may recommend to the Board the issuance of shares of Class A common stock for cash consideration
or for no cash consideration, and subject to restrictions or no restrictions. The Committee may recommend conditions under which restrictions on stock awards shall lapse over a period of time or according to other criteria as the Committee deems
appropriate, including restrictions based upon the achievement of specific performance goals. 

(a)    Number of Shares Subject to a Stock Award. The Committee shall recommend the number of shares of
Class A common stock to be issued pursuant to a stock award and any restrictions applicable to the stock award. 

  
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 (b)    Requirement of Service. The Board shall specify in the
stock award agreement under what circumstances a grantee may retain stock awards after termination of the grantee’s employment and under what circumstances the grantee must forfeit the stock awards. 

(c)    Restrictions on Transfer. During the period that the stock award is subject to restrictions, a grantee
may not sell, assign, transfer, pledge or otherwise dispose of the shares subject to the stock award except upon death as described in Section 13. Each certificate representing a share of Class A common stock issued under a stock award
shall contain a legend giving appropriate notice of the transfer restrictions on the stock award. The grantee shall have the right to have the legend removed when all transfer restrictions on the shares subject to the stock award have lapsed. The
Company may maintain possession of any certificates representing shares subject to the stock award until all transfer restrictions on the shares subject to a stock award have lapsed. 

(d)    Right To Vote and To Receive Dividends. The grantee shall have the right to vote the shares subject to
the stock award and to receive any dividends or other distributions paid on the shares during the restriction period. 

9.        Other Stock-Based Awards. The Committee may recommend to the Board the grant of
other awards that are based on, measured by or payable in Class A common stock to an employee on such terms and conditions as the Committee deems appropriate under this Section 9. The Committee may recommend to the Board the grant of other
stock-based awards subject to achievement of performance goals or other conditions and may be payable in shares of Class A common stock or cash, or a combination of cash and shares of Class A common stock, as the Committee recommends in
the stock-based award agreement. 
 10.        Grant Date. The grant date of an
award under this Plan shall be the date of the Board of Directors approval or such later date as the Board may determine at the time it authorizes the award. The Board may not make retroactive grants of awards under this Plan. The Company shall
provide notice of the award to the grantee within a commercially reasonable time after the grant date. 

11.        Withholding. All grants under this Plan shall be subject to applicable federal
taxes, including FICA, and state and local tax withholding requirements. The Company may require that the grantee or other person receiving or exercising a grant pay to the Company the amount of any federal taxes, state or local taxes that
applicable law requires the Company to withhold with respect to the grant, or the Company may deduct from other salary paid to the grantee the amount of any withholding taxes due with respect to the grants. The Board or the Committee may permit a
grantee to elect to satisfy the Company’s tax withholding obligations with respect to grants paid in shares of Class A common stock by having shares of Class A common stock withheld, at the time such grants become taxable, up to an
amount that does not exceed the minimum applicable withholding tax rate for federal, including FICA, state and local tax liabilities. The Board or the Committee will value any shares so withheld as of the date the grants become taxable. 

  
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 12.        Transferability of Grants. Only
the grantee of an award may exercise rights under the award during the grantee’s lifetime, and a grantee may not transfer those rights except by will or by the laws of descent and distribution. When a grantee dies, the personal representative
or other person entitled to succeed to the rights of the grantee may exercise those rights. Any successor to a grantee must furnish proof satisfactory to the Company of the grantee’s right to succeed to the award under the grantee’s will
or under the applicable laws of descent and distribution. 
 13.        Requirements
for Issuance of Shares. The Company shall not issue shares of Class A common stock in connection with any award under this Plan until and unless the issuance of the shares complies with all applicable legal requirements to the satisfaction
of the Board. The inability of the Company to obtain authority from any regulatory body having jurisdiction, which the Company’s counsel has deemed such authority to be necessary to the lawful issuance and sale of any shares under this Plan,
shall relieve the Company of any liability for the failure to issue or sell any shares as to which the Company has not obtained such requisite authority. The Board shall have the right to condition any award made to any employee under this Plan on
the employee’s undertaking in writing to comply with the restrictions on the grantee’s subsequent disposition of shares subject to the award as the Board shall deem necessary or advisable. Certificates representing shares of Class A
common stock issued under this Plan shall be subject to such stop-transfer orders and other restrictions as applicable laws, regulations and interpretations may require, including any requirement that the certificate bear a restrictive legend. No
grantee shall have any right as a stockholder with respect to shares of Class A common stock covered by an award until shares have been issued to the grantee. 
 14.        Amendment and Termination of this Plan. 
 (a)    Amendments. The Board may amend or terminate this Plan at any time, except that the Board shall not amend this Plan without approval of the stockholders of the Company if
the Code or applicable laws require such approval or to comply with applicable stock exchange requirements. The Board may not, without the consent of the grantee, negatively affect the rights of a grantee under any award previously granted under
this Plan. 
 (b)    No Repricing Without Stockholder Approval. The Board may not reprice stock
options nor may the Board amend this Plan to permit repricing of options unless the stockholders of the Company provide prior approval of the repricing. 
 (c)    Termination. This Plan shall terminate on April 17, 2023, unless the Board terminates this Plan earlier or extend the term of this Plan with the approval of the
stockholders of the Company. The termination of this Plan shall not impair the power and authority of the Board or the Committee with respect to an outstanding award. 

  
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 15.        Grants in Connection with Corporate
Transactions and Otherwise. Nothing contained in this Plan shall be construed to: 
  

	 	•	 	 limit the right of the Board to grant awards under this Plan in connection with the acquisition, by purchase, lease, merger, 100% reinsurance,
consolidation or otherwise, of the business or assets of any corporation, firm or association, including awards to employees of those entities who become employees of the Company, or for other proper corporate purposes; or



  

	 	•	 	 limit the right of the Company to grant stock options or make other stock-based awards outside of this Plan. 



Without limiting the foregoing, the Board may grant an award to an employee of another corporation or other entity who becomes an employee by reason of a
merger, consolidation, acquisition of stock or property, reorganization or liquidation involving the Company in substitution for a grant made by that corporation or other entity. The terms and conditions of the awards may vary from the terms and
conditions this Plan requires and from those of the substituted stock awards, as the Board determines. 

16.        Right to Terminate Employment. Nothing contained in this Plan or in any award
agreement entered into pursuant to this Plan shall confer upon any grantee the right to continue in the employment of any member company of the Group or affect any right that any member company of the Group may have to terminate the employment of
the grantee. 
 17.        Reservation of Shares. The Company, during the term of
this Plan, shall at all times reserve and keep available the number of shares of Class A common stock needed to satisfy options and awards granted under this Plan. 
 18.        Effect on Other Plans. Participation in this Plan shall not affect an employee’s eligibility to participate in any other benefit or incentive
plan of any member company of the Group. The Company shall not use any awards granted pursuant to this Plan in determining the benefits provided under any other plan unless specifically provided. 

19.        Forfeiture for Dishonesty. Notwithstanding anything to the contrary in this
Plan, if the Board finds, by a majority vote, after full consideration of the facts presented on behalf of both the Company and any grantee, that the grantee has engaged in fraud, embezzlement, theft, commission of a felony or dishonest conduct in
the course of the employee’s employment that damaged any member company of the Group or that the grantee has disclosed confidential information of any member company of the Group, the grantee shall forfeit all unexercised or unvested awards and
all exercised or vested awards 

  
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under which the Company has not yet delivered the certificates for shares that shall automatically terminate without any further action by the Board and all of such awards shall be of no further
force or effect. The decision of the Board in interpreting and applying the provisions of this Section 19 shall be final. No decision of the Board, however, shall affect the finality of the discharge or termination of the grantee. 

20.        No Prohibition on Corporate Action. No provision of this Plan shall be
construed to prevent the Company or any officer or director of the Company from taking any action the Company or such officer or director of the Company deems to be appropriate or in the Company’s best interest, whether or not such action could
have an adverse effect on this Plan or any awards granted under this Plan, and no grantee or grantee’s estate, personal representative or beneficiary shall have any claim against the Company or any officer or director of the Company as a result
of the taking of any such action. 
 21.        Indemnification. With respect to
the administration of this Plan, the Company shall indemnify each present and future member of the Committee and the Board against, and each member of the Committee and the Board shall be entitled, without further action on such member’s part,
to indemnity from the Company for all expenses, including the amount of judgments and the amount of approved settlements made with a view to the curtailment of costs of litigation, other than amounts paid to the Company itself, such member
reasonably incurs in connection with or arising out of, any action, suit or proceeding in which the member may be involved by reason of being or having been a member of the Committee or the Board, whether or not the member continues to be such
member at the time of incurring such expenses; provided, however, that this indemnity shall not include any expenses such member incurs (i) in respect of matters as to which the member shall be finally adjudged in any such action, suit or
proceeding to have been guilty of gross negligence or willful misconduct in the performance of the member’s duty as such member of the Committee or the Board or (ii) in respect of any matter in which any settlement is effected for an
amount in excess of the amount approved by the Company on the advice of its legal counsel; and provided further that no right of indemnification under the provisions set forth in this Section 21 shall be available to or enforceable by any such
member of the Committee or the Board unless, within 60 days after institution of any such action, suit or proceeding, the member shall have offered the Company in writing the opportunity to represent the member of the Committee or the Board and
defend the same at its own expense. The foregoing right of indemnification shall inure to the benefit of the heirs, executors or administrators of each such member of the Committee or the Board and shall be in addition to all other rights to which
such member of the Committee or the Board may be entitled as a matter of law, contract or otherwise. 

22.        Miscellaneous Provisions. 

(a)    Compliance with Plan Provisions. No grantee or other person shall have any right with respect to this
Plan, the Class A common stock reserved for issuance under this Plan or in any award granted pursuant to this Plan until the Company and the grantee have executed a written agreement and all the terms, conditions and provisions of this Plan and
the award applicable to the grantee have been met. 

  
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 (b)    Approval of Counsel. In the discretion of the Board, no
shares of Class A common stock, other securities or property of the Company or other forms of payment shall be issued under this Plan with respect to any award unless counsel for the Company is satisfied that such issuance will be in compliance
with applicable federal, state, local and foreign legal, securities exchange and other applicable requirements. 

(c)    Compliance with Rule 16b-3. To the extent that Rule 16b-3 under the Exchange Act applies to this Plan
or to awards granted under this Plan, it is the intention of the Company that this Plan comply in all respects with the requirements of Rule 16b-3, that any ambiguities or inconsistencies in construction of this Plan be interpreted to give effect to
such intention and that, if this Plan shall not so comply, whether on the date of adoption or by reason of any later amendment to or interpretation of Rule 16b-3, the provisions of this Plan shall be deemed to be automatically amended so as to bring
them into full compliance with Rule 16b-3. 
 (d)    Section 409A Compliance. This Plan is
intended to comply with the requirements of Section 409A of the Code and the regulations issued thereunder. To the extent of any inconsistencies of this Plan with the requirements of Section 409A, the Committee and the Board shall
interpret this Plan in order to meet the requirements of Section 409A. Notwithstanding anything contained in this Plan to the contrary, it is the intent of the Company to have this Plan interpreted and construed to comply with any and all
provisions of Section 409A including any subsequent amendments, rulings or interpretations from appropriate governmental agencies. 
 (e)    Effects of Acceptance of the Award. By accepting any award or other benefit under this Plan, each grantee and each person claiming under or through the grantee shall be
conclusively deemed to have indicated his acceptance and ratification of, and consent to, any action taken under this Plan by the Company, the Board or the Committee. 

  
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