16

                                 UNITED STATES
                      SECURITIES AND EXCHANGE COMMISSION
                            Washington, D.C. 20549

                                   FORM 10Q

(Mark  One)

[X]  QUARTERLY  REPORT  PURSUANT  TO  SECTION  13  OR  15(d) OF THE SECURITIES
EXCHANGE  ACT  OF  1934

For  the  quarterly period ended                                March 31, 1997


                                      or

[  ]  TRANSITION  REPORT  PURSUANT  TO  SECTION 13 OR 15 (d) OF THE SECURITIES
EXCHANGE  ACT  OF  1934

For  the  transition  period  from  ______to  ______

Commission  File  Number:                                              0-27734
                           ---------------------------------------------------

Individual,  Inc_____________________________________________
----------------
(Exact  name  of  registrant  as  specified  in  its  charter)

Delaware
--------
(State  or  other  jurisdiction  of  incorporation  or  organization)

  04-303-6959
-------------
(I.R.S.  Employer  Identification  No.)

8  New  England  Executive  Park  West,  Burlington,    MA          01803
-------------------------------------------------------------------------
(Address  of  principal  executive  offices)                        (Zip Code)

(617)  273-6000
---------------
(Registrant's  telephone  number,  including  area  code)

_________________________________________________________
(Former  name,  former  address  and former fiscal year, if changed since last
report)

Indicate  by  check  mark  whether  the  registrant  (1) has filed all reports
required to be filed by Section 13 or 15 (d) of the Securities Exchange Act of
1934  during  the  preceding  12  months  (or for such shorter period that the
registrant  was  required  to  file such reports), and (2) has been subject to
such  filing  requirements  for  the  past  90  days.
__X__Yes                    ___No


                     APPLICABLE ONLY TO CORPORATE ISSUERS:

As  of  March 31, 1997,  14,638,072 shares of Common Stock, $.01 par value per
share,  were  outstanding.



<PAGE>
                               Individual, Inc.
                                   Form 10-Q
                     For the Quarter Ended March 31, 1997
                                     Index

<TABLE>
<CAPTION>


                                                                                                               Page #
                                                                                                       -      --------
<S>                                                         <C>                                                <C>

Facing Sheet                                                                                                      1
Index                                                                                                             2

PART I - UNAUDITED FINANCIAL INFORMATION
----------------------------------------------------------                                                       

Item 1.   Consolidated Financial Statements
          Consolidated Balance Sheets March 31, 1997 (unaudited)  and December 31, 1996                           3
          Consolidated Statements of Operations  (unaudited)                                                      4
          Consolidated Statements of Cash Flows (unaudited)                                                       5
          Notes to Unaudited Consolidated Financial Statements                                                    6

Item 2.                                                     Management's Discussion and Analysis of Financial
    Condition and Results of Operations                                                                     8

PART II - OTHER INFORMATION
----------------------------------------------------------                                                       

Item 6.  Exhibits and Reports on Form 8-K                                                                        14

Signatures                                                                                                       15

Exhibit Index                                                                                                    16
Exhibit 11          Computation of Loss Per Share                                                                17

Financial Data Schedule                                                                                          18

<PAGE>
</TABLE>



                                                    Individual, INC.
                                              Consolidated BALANCE SHEETS
                                                       (Unaudited)
<TABLE>
<CAPTION>



                                                                                         March 31,     December 31,
                                                                                           1997            1996
                                                                                       -------------  --------------
<S>                                                                                    <C>            <C>

ASSETS
Current assets:
   Cash and cash equivalents                                                           $ 19,812,309   $  21,886,219 
   Investments in marketable securities                                                   9,151,199       8,448,306 
   Accounts receivable, net                                                               7,454,227      11,088,046 
   Prepaid expenses                                                                         632,102         456,823 
                                                                                       -------------  --------------
     Total current assets                                                                37,049,837      41,879,394 

Property and equipment, net                                                               4,123,554       4,102,709 
Other assets, net                                                                           302,204         947,213 
                                                                                       -------------  --------------

     Total assets                                                                      $ 41,475,595   $  46,929,316 
                                                                                       =============  ==============

LIABILITIES AND STOCKHOLDERS' EQUITY
Current liabilities:
   Accounts payable                                                                    $  2,907,800   $   4,718,695 
   Accrued royalties                                                                      1,886,608       1,610,829 
   Accrued expenses                                                                       5,258,155       3,821,505 
   Deferred revenue                                                                      12,071,483      13,706,132 
   Equipment financing loans and notes payable                                            1,073,963       1,074,055 
                                                                                       -------------  --------------

     Total current liabilities                                                           23,198,009      24,931,216 

Other long term liabilities                                                               1,996,017       1,410,625 

Stockholders' equity:
   Common stock, $0.01 par value; 25,000,000 shares
      authorized,  14,638,072 and 14,413,988 shares
      issued and outstanding in 1997 and issued in
      in 1996, respectively                                                                 146,381         144,140 
   Additional paid in capital                                                            90,167,831      89,840,455 
   Cumulative translation adjustment                                                         51,702          70,149 
   Unrealized gains on marketable securities                                                136,336         125,475 
   Accumulated deficit                                                                  (74,220,681)    (69,562,067)

   Less 32,865 shares held in treasury
      (at cost) at December 31, 1996                                                              -         (30,677)
                                                                                       -------------  --------------

       Total stockholders' equity                                                        16,281,569      20,587,475 
                                                                                       -------------  --------------
     Total liabilities and stockholders' equity                                        $ 41,475,595   $  46,929,316 
                                                                                       =============  ==============

The accompanying notes are an integral part of the consolidated financial statements.
</TABLE>



<PAGE>
                                    ------

                      INDIVIDUAL, INC.
                   CONSOLIDATED STATEMENTS OF
                         OPERATIONS
                        (UNAUDITED)
<TABLE>
<CAPTION>

                                     For the three months ended
                                               March 31,

                                       1997           1996
                                   -------------  -------------
<S>                                <C>            <C>

Revenue                            $  7,794,887   $  5,029,291 
Cost of revenue                       4,241,915      2,257,506 
                                   -------------  -------------
Gross margin                          3,552,972      2,771,785 
Operating expenses:
   Sales and marketing                1,886,856      1,060,544 
   New subscriber acquisition         2,783,058      2,230,703 
   Product development                1,196,613        838,725 
   General and administrative           990,424        655,422 
   Acquisitions and other charges     1,632,289              - 
                                   -------------  -------------
      Total operating expenses        8,489,240      4,785,394 
                                   -------------  -------------

Loss from operations                 (4,936,268)    (2,013,609)
Interest income and other, net          368,419        241,594 
Interest expense                        (90,765)      (738,206)

Net loss                            ($4,658,614)   ($2,510,221)
                                   =============  =============
Net loss per common share                ($0.32)        ($0.25)
                                   =============  =============

Weighted average common
   shares outstanding                14,583,463      9,844,520 
                                   =============  =============
<FN>

The  accompanying  notes  are  an  integral part of the consolidated financial
statements.
</TABLE>




<PAGE>
                                    ------

                                         Individual, INC.
                              Consolidated STATEMENTS OF CASH FLOWS
                                           (Unaudited)
<TABLE>
<CAPTION>

                                                                      For the three months ended
                                                                                March 31,

                                                                        1997           1996
                                                                    -------------  -------------
<S>                                                                 <C>            <C>

Cash flows from operating activities:
Net loss                                                             ($4,658,614)   ($2,510,221)
Adjustments to reconcile net loss to net cash
used in operating activities:
Depreciation and amortization                                            689,640        449,252 
Loss on disposal of property and equipment                               106,196         18,728 
Provision for doubtful accounts                                           27,750         48,632 
Changes in operating assets and liabilities:
     Decrease in accounts receivable                                   3,606,069      1,104,010 
     Increase in prepaid expenses                                       (175,279)       (84,578)
     Decrease/ (Increase) in other assets                                507,290         (2,020)
     (Decrease)/ Increase in accounts payable and accrued expenses       (98,466)        12,651 
     Increase in other long term liabilities                             166,667              - 
     (Decrease)/ Increase in deferred revenue                         (1,634,650)        78,009 
                                                                    -------------  -------------

Net cash used in operating activities:                                (1,463,397)      (885,537)
                                                                    -------------  -------------

Cash flows from investing activities:
Additions to property and equipment                                     (670,993)      (115,400)
Investments in marketable securities                                    (700,000)    (1,954,794)
                                                                    -------------  -------------

Net cash used in investing activities:                                (1,370,993)    (2,070,194)
                                                                    -------------  -------------

Cash flows from financing activities:
Principal repayments under lease obligations                             (30,592)       (41,639)
Increase/ (Decrease) in equipment loan, net                              449,226       (159,518)
Proceeds from issuance of common stock, net of related expenses          360,293     29,868,232 
Payment on senior subordinated notes                                           -    (10,000,000)
                                                                    -------------  -------------

Net cash provided by financing activities                                778,927     19,667,075 
                                                                    -------------  -------------

Effect of exchange rate on cash                                          (18,447)        (7,235)
                                                                    -------------  -------------

Net increase in cash and cash equivalents                             (2,073,910)    16,704,109 
Cash and cash equivalents at the beginning of period                  21,886,219     17,517,743 
                                                                    -------------  -------------
Cash and cash equivalents at the end of period                      $ 19,812,309   $ 34,221,852 
                                                                    =============  =============

Supplemental cash flow information:
   Interest paid                                                    $     36,350   $    691,665 
                                                                    =============  =============
Non cash transactions:
   Equipment acquired under capital lease obligation                           -          3,359 
                                                                    =============  =============
<FN>

The  accompanying  notes  are  an  integral  part  of  the  financial  statements.
</TABLE>



<PAGE>


                               INDIVIDUAL, INC.
                NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
                                  (UNAUDITED)


1.    Basis  of  Presentation
     The unaudited consolidated financial statements of  Individual, Inc. (the
"Company")  presented  herein  have been prepared pursuant to the rules of the
Securities  and  Exchange Commission for quarterly reports on Form 10-Q and do
not  include all of the information and note disclosures required by generally
accepted  accounting  principles.      The  condensed  consolidated  financial
statements  should  be  read  in  conjunction  with the consolidated financial
statements  and  notes  thereto,  together  with  management's disc ussion and
analysis  of  financial  condition and results of operations, contained in the
Company's  Annual  Report  on Form 10-K for the fiscal year ended December 31,
1996.    In the opinion of management, the accompanying unaudited consolidated
financial  statements  include  all  adjustments,  consisting  of  only normal
recurring  adjustments, necessary to present fairly the consolidated financial
position,  results  of  operations  and  cash  flows  of  the  Company and its
subsidiaries.    Quarterly operating results are not necessarily indicative of
the  results  which  would  be  expected  for  the  full  year.

2.    Use  of  Estimates
     The  preparation  of  financial  statements  in conformity with generally
accepted  accounting  principles  requires  management  to  make estimates and
assumptions  that  affect the amounts reported in the financial statements and
accompanying  notes.    Actual  results  could  differ  from  those estimates.

3.    Reclassification  of  Amounts
     Certain  amounts  in the financial statements for the quarter ended March
31, 1996 have been reclassified to conform to the presentation for the quarter
ended  March  31,  1997.

4.    Per  Share  Computations
     Net  loss per common share for 1996 gives effect to the conversion of all
shares  of Series B, C, D, E and G Redeemable Preferred Stock and Series A and
F  Preferred  Stock and does not include the dividends on Redeemable Preferred
Stock  as  an  increase  in  net  loss.    Pursuant to the requirements of the
Securities and Exchange Commission, common shares and common equivalent shares
issued  at  prices  below  the IPO price of $14.00 per share during the twelve
months  immediately  preceding  the  date  of  the  initial  filing  of  the
Registration  Statement have been included in the calculation of common shares
and common share equivalents, using the treasury stock method, as if they were
outstanding  for  all  periods  prior  to  the  IPO.

5.    Acquisitions  and  Other  Charges
     All operating expenses of FreeLoader of approximately $1.5 million, which
are  predominantly product development expenses, are reflected in acquisitions
and  other  charges,  as  well as the amortization of goodwill acquired in the
purchase  of  the  Hoover  business  of  approximately  $178,000.
On  February  6,  1997,  the  Company  announced  that  it is planning to sell
FreeLoader  or  seek a majority investor.   In order to maintain the viability
and  value  of  FreeLoader,  the  Company  is maintaining its current level of
investment  in  the  FreeLoader  operations  as  it  pursues a sale or outside
investment.    No  material impact is expected from the sale of FreeLoader, as
the  majority of the purchase price has been allocated to purchased incomplete
technology  and  accordingly,  was  expensed  at  the  time  of  the purchase.
However,  there  can  be  no  assurance that the Company will be successful in
completing  such  a  transaction,  which  may  require  the  Company  to cease
operations  of  FreeLoader  and  incur  additional  expenses  related  to  any
termination  of  operations.







                               INDIVIDUAL, INC.
                NOTES TO THE CONSOLIDATED FINANCIAL STATEMENTS
                                  (UNAUDITED)


6.    Commitments  and  Contingencies
     The  Company  has  been  named  as  a  defendant  in  a  putative federal
securities  class  action  lawsuit  filed  on  November 13, 1996 in the United
States  District  Court  for  the  District of Massachusetts.  The lawsuit was
filed  on  behalf  of  an  alleged class of purchasers of the Company's common
stock  during  the  period  from  March  15,  1996 through July 24, 1996.  The
complaint  filed  in  the  lawsuit  also  names  as
defendants,  among  others,  certain  of  the  Company's  current  and  former
directors  and officers, including Joseph A. Amram, the Company's former Chief
Executive  Officer,  as  well  as  the  three  co-managing underwriters of the
Company's  IPO.

     The  complaint  alleges,  among  other  things,  that the defendants made
misstatements,  or  failed  to make statements, to the investing public in the
IPO  Prospectus,  Registration  Statement,  as  well  as  in subsequent public
disclosures,  relating  to the alleged existence of disputes between Joseph A.
Amram  and  the  Company.    The  plaintiffs seek damages, including costs and
expenses,  in an unspecified amount, among other relief.  The Company believes
that  the allegations contained in the complaint are without merit and intends
to  defend  vigorously  against  all such claims.  The ultimate claims payable
under  these  actions,  if  any,  are  neither  probable  nor  estimable.


7.    Recently  Issued  Accounting  Standard
     The  Financial Accounting Standards Board issued Statement No. 128 ("SFAS
128"),  "Earnings  per  Share",  which  modifies the way in which earnings per
share  (EPS)  is calculated and disclosed.  Upon adoption of this standard for
the  fiscal  period  ending December 31, 1997, the Company will disclose basic
and  diluted  EPS and will restate all prior period EPS data presented.  Basic
EPS  excludes  dilution and is computed by dividing income available to common
stockholders  by  the weighted-average number of common shares outstanding for
the period.  Diluted EPS, similar to fully diluted EPS, reflects the potential
dilution  that  could  occur  if securities or other contracts to issue common
stock  were  exercised  or  converted  into  common  stock  or resulted in the
isssuance  of  common  stock  that  then shared in the earnings of the entity.
Management  believes  the adoption of SFAS 128 will not have a material impact
on  reported  earnings  per  share.

<PAGE>
Item  2.  Management's  Discussion  and  Analysis  of  Financial Condition and
Results  of  Operations

Overview

Individual  offers  a  suite  of  customized information services that provide
knowledge  workers  with  relevant  current  awareness  reports each day while
offering  information  providers  and  advertisers  new ways to reach targeted
audiences.    The  Company  commenced delivery of its initial service in early
1990, and has subsequently introduced additional services targeted at multiple
market  segments.

The  Company's  revenue  is  derived  from two classes of services: enterprise
services  and  single-user  services.    Revenue  for  the Company's principal
enterprise  service, First! (introduced in the first quarter of 1990) consists
of  subscription  fees  from organizations.  In addition, in October 1996, the
Company  acquired  the  Hoover business intelligence unit ("Hoover"), from the
Information  Access  Company  ("IAC"),  a  unit  of  the Thompson Corporation.
Revenue  from the enterprise Hoover service consists of both subscription fees
for  content,  and  software  license  and  maintenance  fees.  The  Company's
principal  single-user  service  is the World Wide Web-based service NewsPage,
introduced  in the second quarter of 1995.  NewsPage base service is generally
available  for  no  charge to users. Revenue consists of advertising fees from
companies  placing  advertisements  through this service and from subscription
fees  for  premium  levels  of service and fees for the fulfillment of certain
user  requests  for additional information. Another single-user service of the
Company  is  HeadsUp,  which  was  introduced  in  the second quarter of 1993.
HeadsUp  consists of subscription fees and fees for the fulfillment of certain
user  requests  for  additional  information. HeadsUp is a fax and email-based
service  and  is  not  being  promoted actively in 1997, primarily due to  the
Company's belief that users are moving to Web-based information services, such
as  NewsPage.

The  Company  recognizes  subscription  revenue  ratably over the subscription
period.  The Company's subscription contracts are typically billed in advance,
and  amounts  attributable  to  services  not  yet  delivered  are recorded in
deferred  revenue.      Customers of the Company's services may, under certain
circumstances,  terminate their subscriptions at any time and receive a credit
in  the  form of a cash refund for the unused portion. Historically, the level
of  subscription  cancellations   prior to the termination of the subscription
period  has  not  been  material  and  has had no impact on revenue previously
recognized.     Fulfillment fees are recognized as revenue at the time stories
are  provided.    Advertising  revenue  is  recognized  ratably  over  the
advertisement  period.

The  majority  of  the  Company's  operating expenses consists of salaries and
related  costs.  The  Company  had 220 full-time employees on March 31,1997 up
from 214 on December 31, 1996, and up from 157 and 96 on December 31, 1995 and
1994,  respectively.    The  number  on  March  31, 1997 includes 38 employees
working  at Freeloader. The Company incurs significant expenses to acquire new
customers,  reported  as new subscriber acquisition expenses.  The Company may
also incur expenses in the process of soliciting a subscription renewal, which
are  included  in  sales  and  marketing  expenses.    The  cost of soliciting
subscription  renewals  is  substantially  less than the cost of acquiring new
subscriptions.


General  Risk  Factors  That  May  Affect  Future  Quarterly  Results
---------------------------------------------------------------------

This  Form  10-Q contains forward-looking statements within the meaning of the
Private  Securities Litigation Reform Act of 1995. Such statements are subject
to  risks  and  uncertainties.  The Company's actual future results may differ
materially  from  the  results  discussed  in  the forward-looking statements.
Factors  that  might  cause  such differences include, but are not limited to,
those  discussed  in "Factors That May Affect Future Performance" under Item 7
of the Company's Annual Report  on Form 10K for the fiscal year ended December
31, 1996 as well as other factors described from time to time in the Company's
filings  with  the  Securities  and  Exchange  Commission.

The  market  for  current  awareness products is experiencing rapid changes as
organizations introduce company-wide information and knowledge solutions built
on  enterprise  computing  platforms  such as internal intranets and groupware
products,  such  as Lotus Notes.  As a result of these changes, Individual has
migrated  its  First! product from fax and e-mail distribution, sold primarily
to  small  groups  of  users  at an average annual contract value of less than
$10,000,  to  distribution  via  intranet  and  Lotus Notes systems capable of
servicing  large  organizations.   This evolving market focus has required the
Company not only to invest in the product development and engineering required
to  introduce  new  and  enhanced  enterprise-based  products  such  as First!
Intranet  and  First! Notes, but also to adapt its selling efforts in order to
address  the  requirements  of  large  organizations  that desire to implement
current  business  awareness  solutions on an enterprise-wide basis over their
existing  information infrastructures.  Such solutions typically involve large
contracts  with  annual  contract  values  in  excess of $50,000 and generally
require  a longer sales cycle than departmental or business-group sales.  As a
result, the Company believes that it must invest in additional sales and sales
management personnel with experience in selling large contracts, as well as in
additional  customer  service  personnel  capable  of  addressing increasingly
complex customer needs. Approximately 75% of the Company's enterprise customer
base  presently  distributes  the  Company's products from intranets and Lotus
Notes,  almost  double from a year ago.  Notwithstanding such growth, however,
the  ability  of  the Company to achieve future growth is heavily dependent on
the  Company's  ability  to  successfully  continue to sell large contracts to
enterprise  customers  and  to  support  implementations with those customers.
There  can  be  no assurance that the Company will be successful in recruiting
and  training  additional sales and customer service personnel with the skills
required  to  sell  and support large contracts, or that the sales cycles will
not  extend  beyond  the  periods currently experienced by the Company. If the
Company  fails  to  successfully  recruit  and train such personnel, or if the
Company  experiences  longer  sales  cycles,  its  rate  of  growth and future
operating  results  may  be  adversely  affected.

On  June 28, 1996, the Company acquired FreeLoader, a developer of agent-based
software  for the off-line delivery of World Wide Web multi-media content.  On
February 6, 1997, the Company announced that it is planning to sell FreeLoader
or  seek a majority investor.  This decision was based on the rapid changes in
the  market  for Web broadcasting which have occurred since the closing of the
FreeLoader  acquisition,  including  the significant increase in the number of
vendors  offering products based on "push" technologies and the desire for the
Company  to  offer its services on a wide range of Web broadcasting platforms,
as  well  as  the  future  need  to  invest  heavily in FreeLoader in order to
maintain  the competitiveness of its product offerings.   In order to maintain
the  viability and value of FreeLoader, the Company is maintaining its current
level  of  investment  in  the  FreeLoader  operations as it pursues a sale or
outside  investment.    No  material  impact  is  expected  from  the  sale of
FreeLoader,  as  the  majority  of  the  purchase  price has been allocated to
purchased  incomplete  technology and accordingly, was expensed at the time of
the  purchase.    However,  there can be no assurance that the Company will be
successful  in completing such a transaction, which may require the Company to
cease  operations  of  FreeLoader and incur additional expenses related to any
termination  of  operations.

Management  may in future periods consider other acquisitions that it believes
may  enable Individual to acquire complementary skills and capabilities, offer
new  products  and  services,  expand  its  customer  base,  or  obtain  other
competitive  advantages.  Such acquisitions involve potential risks, including
difficulties  in  assimilating  the acquired Company's operations, technology,
products  and  personnel,  completing  and  integrating  acquired  in-process
technology,  diverting  management's  resources, uncertainties associated with
operating in new markets and working with new employees and customers, and the
potential  loss  of  the  acquired  Company's  key  employees.

The  Company  depends, in significant part, upon the continued services of its
key  technical, editorial, sales and product development, most of whom are not
bound  by  employment  agreements,  and  only  certain  of  whom  are bound by
noncompetition  agreements.  The  Company's  plan  requires  the  hiring  of
additional engineering and sales personnel in order to add additional products
and  features  and grow its customer base.  In the Boston market, these skills
are  in  high  demand  and  there  is  no  assurance  that the Company will be
successful  in  hiring  these  personnel.

In  view  of  the  Company's  revenue  growth  in recent years and its limited
operating  history,  period-to-period comparisons of its financial results are
not  necessarily meaningful and should not be relied upon as any indication of
future  performance.  The  Company's  quarterly  results  of  operations  have
fluctuated  significantly  in the past and will likely fluctuate in the future
due  to,  among  other factors, demand for its services and changes in service
mix,  the  size  and  timing  of  new and renewal subscriptions from corporate
customers, advertising revenue levels, the effect of new service announcements
by  the  Company  and  its competitors, the ability of the Company to develop,
market  and  introduce  new  and enhanced versions of its services on a timely
basis and the level of product and price competition. A substantial portion of
the  Company's  cost of revenue, which consists principally of fees payable to
information  providers  ,  telecommunication  costs and personnel expenses, is
relatively  fixed in nature. The Company's operating expense levels are based,
in  significant  part,  on  the  Company's  expectations of future revenue. If
quarterly revenues are below management's expectations, both gross margins and
results  of  operations would be adversely affected because a relatively small
amount  of  the  Company's  costs  and expenses varies with its revenue in the
short-term.

<PAGE>
------

Results  of  Operations
-----------------------

The  following  table sets forth, for the periods indicated, certain financial
data  as  a  percentage  of  total  revenue:
<TABLE>
<CAPTION>

                              Three  months  ended  March  31,

                                            1997    1996
<S>                                       <C>       <C>

Revenue                                       100%   100%
Cost of Revenue                                54%    45%
          -------                         ------- 
Gross Margin                                   46%    55%

Operating expenses:
Sales and marketing                            24%    21%
New subscriber acquisition                     36%    44%
Product development                            15%    17%
General and administrative                     13%    13%
Acquisitions and other charges                 21%     - 
          -------                         ------- 
  Total operating expense                     109%    95%

Loss from operations                         (63)%  (40)%
Interest and other income (expense), net        3%  (10)%
          -------                         ------- 
Net loss                                     (60)%  (50)%
                                          ========  =====
</TABLE>




Three  months  ended  March  31,  1997  and  1996
-------------------------------------------------

Revenue.
Revenue  increased  55%  from  $5,029,000 for the three months ended March 31,
1996  to  $7,795,000 for the three months ended March 31, 1996.  Additionally,
the  number  of  registered  and authorized users of the Company's information
services  increased  to  more than 558,000 at March 31, 1996, or 300% over the
number  of  users  at  March  31,  1996.

In  the  first  quarter  of  fiscal 1997, revenue from enterprise services was
$5,374,000,  up from $3,465,000 for the same period in 1996.  This increase of
55%  in  revenue from enterprise services resulted primarily from new sales of
enterprise  solutions,  primarily  First!  Intranet and First! Notes, which is
offsetting  declining  revenues  from  First!  distributed  by fax and e-mail.
Revenue  from  Hoover,  acquired  in  October  1996,  also  contributed to the
increase.

In  the  first  quarter of fiscal 1997, revenue from single user services also
grew  by  55%  to  $2,421,000, up from $1,565,000 for the same period in 1996.
The growth was attributable primarily to the Company's NewsPage service on the
World Wide Web.  The increase in revenue from NewsPage was partially offset by
the  declining  revenues of the non-Web single user service HeadsUp, which has
not  been actively promoted. The Company expects this trend to continue in the
future.

Cost  of  revenue.
Cost  of  revenue was $4,242,000 for the three months ended March 31, 1997, as
compared  to  $2,258,000  for the same period in 1996, or an increase of  88%.
The  increase was the result of additional costs attributable to the increased
revenue.  Gross margin decreased from 55% to 46%.  The decline in gross margin
is  the  result  of    higher  information  provider  costs, including minimum
royalties  paid  to  certain  information  provider  and  the  higher  royalty
percentage  paid  on  NewsPage  and Hoover revenue as compared to revenue from
First!    Further,  the Company incurred additional costs from adding capacity
for  NewsPage  and  customer  support  costs  required  to  support the larger
customer  base.


Sales  and  marketing.
Sales  and marketing expenses increased 78% to $1,887,000 for the three months
ended  March  31, 1997, up from $1,061,000  for the same period of 1996.  This
increase  was primarily due to additional personnel and consulting services in
marketing,  product  management  and  advertising  sales  for  NewsPage.
Additionally,  due  to  the  larger  customer  base  there  was an increase in
expenses  related  to  renewing  First!  contracts.

New  subscriber  acquisition.
New subscriber acquisition expenses increased  25% to $2,783,000 for the three
months  ended  March 31, 1997 from $2,231,000 for the same period in 1996. The
increase  in  new subscriber acquisition expenses in the first quarter of 1997
was  the  result of additional sales personnel selling First! and  expenses to
acquire NewsPage users, primarily Web site advertising and commissions paid to
NewsPage  distribution  partners.   The Company plans to add additional direct
sales  personnel and to continue its expenditures in promoting NewsPage at the
current  or  higher  levels  if  it determines that the promotional activities
continue  to  generate  increases  in  NewsPage  users.

Product  development.
Product  development  increased  43%  to $1,197,000 for the three months ended
March  31,  1997, up from $839,000 for the same period in 1996.  This increase
was  primarily  the  result  of  development expenses related to the continued
development of new enhancements for both the NewsPage and enterprise services.
The  Company had anticipated a higher level of expenditures in the quarter but
due  to  challenges  in  recruiting  qualified engineers in the Boston market,
engineers  were  not added as quickly as the Company had planned.  The Company
intends  to  add  additional  engineers  throughout  1997.

General  and  administrative.
General  and  administrative  expenses increased 51% to $990,000 for the three
months ended March 31, 1997, up from $655,000 for the same period of 1996. The
reasons  for  this  increase  included the hiring of additional management and
administrative  personnel  and other expenses related to the requirements of a
public  company.

Acquisitions  and  other  charges.
Acquisitions  and related charges  were $1,632,000 for the quarter ended March
31,  1997.  These  charges  primarily  include development expenses related to
Freeloader,  acquired in June 1996.  As described above, the Company announced
in  February  1997  that  it is planning to sell FreeLoader or seek a majority
investor.

Interest  income  and  other,  net.
Interest  income and other, net increased 52% to $368,000 for the three months
ended  March 31, 1997, up from $242,000 for the same period of 1996, primarily
from  interest  earned  on  the  net  proceeds  of  the  March  1996  IPO.

Interest  expense.
Interest  expense  decreased  to  $91,000 for the three months ended March 31,
1997, down from $738,000 for the same period of 1996.  The decrease was due to
the  interest  charges  on  senior  subordinated  notes  incurred in the first
quarter  of  1996.    The senior subordinated notes were paid in full in March
1996  from  a  portion  of  the  proceeds  of  the  IPO.





Liquidity  and  Capital  Resources
----------------------------------

The  Company's  cash,  cash  equivalents  and marketable securities balance at
March  31,  1997  was  $28,964,000, as compared to $30,335,000 at December 31,
1996.  Net cash used in operations was ($1,463,000) for the three months ended
March  31, 1997, as compared with ($886,000) for the same period in 1996.  The
change  was  mainly  attributable  to  the increased operating expenses in the
three month period ended March 31, 1997.  The first quarter, due to the higher
level  of  billings in the fourth quarter which are substantially collected in
the  first quarter, tends to have a lower cash usage than other quarters.  The
Company  expects  that its use of cash from operations in future quarters will
be  greater  than  levels  experienced in the first quarter.  Net cash used in
investing activities was ($1,371,000) in the three months ended March 31, 1997
as  compared  with  ($2,070,000)  for  the  same period of 1996.  In the first
quarter  of  1997,  $700,000  was  used  to  purchase  marketable  securities,
primarily  from U.S. government agencies, down from $1,955,000 used during the
same  period  a  year  ago.    Net  cash  provided by financing activities was
$779,000  for the three months ended March 31 1997, as compared to $19,667,000
in  the  same  period  of  1996.    This  decrease resulted primarily from the
completion  of  the  Company's  IPO  in  March  of  1996.

The Company has also used equipment leases and debt instruments to finance the
majority  of  its  purchases  of  capital  equipment.   At March 31, 1997, the
Company  had  approximately  $1,074,000  outstanding  in connection with these
obligations  and  had  an  additional  $1,516,000  available under established
credit  arrangements.  In addition, the Company has a revolving line of credit
with a commercial bank providing for a maximum credit of $3,500,000 subject to
certain  covenants.  At March 31, 1997, no amounts were outstanding under this
line.

Management  believes  that  cash  and marketable securities and cash flow from
operations  will  be  sufficient  to fund its operations at least for the next
twelve  months.    This  may depend on numerous factors, including the rate of
expansion  for  current products and services, the development of new products
and  services,  and  potential  acquisitions  or  strategic  investments.

Recently  Issued  Accounting  Standard
--------------------------------------

The  Financial  Accounting  Standards  Board  issued  Statement No. 128 ("SFAS
128"),  "Earnings  per  Share",  which  modifies the way in which earnings per
share  (EPS)  is calculated and disclosed.  Upon adoption of this standard for
the  fiscal  period  ending December 31, 1997, the Company will disclose basic
and  diluted  EPS and will restate all prior period EPS data presented.  Basic
EPS  excludes  dilution and is computed by dividing income available to common
stockholders  by  the weighted-average number of common shares outstanding for
the period.  Diluted EPS, similar to fully diluted EPS, reflects the potential
dilution  that  could  occur  if securities or other contracts to issue common
stock  were  exercised  or  converted  into  common  stock  or resulted in the
isssuance  of  common  stock  that  then shared in the earnings of the entity.
Management  believes  the adoption of SFAS 128 will not have a material impact
on  reported  earnings  per  share.


<PAGE>
PART  II  -  OTHER  INFORMATION

Item  6.                    Exhibits  and  Reports  on  Form  8-K
--------                    -------------------------------------

(a) Exhibits

    11     Computation of Weighted Average Shares Used in Computing Loss Per 
           Share Amounts

           Financial  Data  Schedule

(b) Reports  on  Form  8-K

No  reports  on  Form  8-K were filed during the quarter ended March 31, 1997.


<PAGE>
SIGNATURES


     Pursuant  to the requirements of the Securities Exchange Act of 1934, the
Registrant  has  duly  caused  this  report  to be signed on its behalf by the
undersigned  thereunto  duly  authorized.


                         Individual,  Inc.

Date:          May  13,  1997


                         By:          /s/Michael  Kolowich
                                      --------------------
                                         Michael  Kolowich
                           Chariman  of  the  Board,  President,
                           Chief  Executive  Officer  and  Director
                           (Principal  Executive  Officer)

                         By:          /s/Robert  L.  Lentz
                                      --------------------
                                                  Robert  L.  Lentz
                              Senior  Vice  President,  Finance  and
                              Administration,  Chief  Financial  Officer,
                              Treasurer  and  Secretary
                              (Principal  Financial  Officer  and  Principal
                               Accounting  Officer)


<PAGE>
EXHIBIT  INDEX                                        INDIVIDUAL,  INC.
<TABLE>
<CAPTION>




Exhibit Number  Description                                   Page
--------------  --------------------------------------------  ----
<C>             <S>                                           <C>

11                   Computation of Weighted Average Shares    17
                     Used in Computing Loss Per Share Amounts
                     Financial Data Schedule                   18
</TABLE>