Exhibit 4.1


 


THIS OPTION AND THE UNDERLYING
SECURITIES HAVE NOT BEEN REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED (THE “ACT”). THEY MAY NOT BE SOLD,
OFFERED FOR SALE, PLEDGED OR HYPOTHECATED IN THE ABSENCE OF AN EFFECTIVE REGISTRATION STATEMENT AS TO SUCH SECURITIES UNDER THE
ACT OR AN OPINION OF COUNSEL SATISFACTORY TO THE COMPANY THAT SUCH REGISTRATION IS NOT REQUIRED OR UNLESS SOLD PURSUANT TO RULE
144 UNDER THE ACT.


 


NET ELEMENT, INC.


 


OPTION TO PURCHASE SHARES OF RESTRICTED
COMMON STOCK


 


September ___, 2015


Void
After September ___, 2020


 


This Certifies
That, for value received, _________________
(the “Investor”), with its principal office located across from such party’s name on the first
page of the Purchase Agreement (as defined below) or its assigns (the “Holder”), is entitled to subscribe
for and purchase from Net Element, Inc., a Delaware corporation (the “Company”),
with its principal office at 3363 NE 163 Street, Suite 705, North Miami Beach, FL 33160, those
Exercise Shares (as defined below) at the Exercise Price (as defined below).


 


This option to purchase
shares of restricted common stock of the Company is issued as part of a series of similar options (collectively, the “Options”)
issued pursuant to the terms of that certain Letter Agreement, dated as of September ___, 2015, by and among the Company, the Investor
and certain other parties thereto (the “Purchase Agreement”). Pursuant to the Purchase Agreement, the
Company is concurrently selling and issuing to Investor certain shares of the Company’s common stock and this option to purchase
shares of restricted common stock of the Company (this “Option”).


 


1.            Definitions.
As used herein, the following terms shall have the following respective meanings:


 


(a)          “Exercise
Period” shall mean the period commencing on the date hereof and ending on September 11, 2020.


 


(b)          “Exercise
Price” shall mean 110% of the closing trading price per one (1) share of the
Company’s common stock (“Common Stock”) reported on The NASDAQ Capital Market on the date
hereof, subject to adjustment pursuant to Section 5 below.


 


(c)          “Exercise
Shares” shall mean _____________ shares of the Common Stock (which
shall be equal to the number of shares set forth opposite Investor’s name on Exhibit A to the Purchase Agreement under the
column “Number of Restricted Options”).


 


2.            Exercise
of Option. The rights represented by this Option may be exercised in whole or in part at any time during the Exercise
Period, by delivery of the following to the Company at its address set forth above (or at such other address as it may designate
by notice in writing to the Holder):


 


(a)          An
executed Notice of Exercise in the form attached hereto;


 


(b)          Payment
of the Exercise Price either (i) in cash or by check, or (ii) by cancellation of indebtedness; and


 


(c)          This
Option.


 




    	1. 



     


    

 


Upon the exercise of
the rights represented by this Option, a certificate or certificates for the Exercise Shares so purchased, registered in the name
of the Holder or persons affiliated with the Holder, if the Holder so designates, shall be issued and delivered to the Holder within
a reasonable time after the rights represented by this Option shall have been so exercised. In the event that this Option is being
exercised for less than all of the then-current number of Exercise Shares purchasable hereunder, the Company shall, concurrently
with the issuance by the Company of the number of Exercise Shares for which this Option is then being exercised, issue a new Option
of like tenor exercisable for the remaining number of Exercise Shares purchasable hereunder.


 


The person in whose
name any certificate or certificates for Exercise Shares are to be issued upon exercise of this Option shall be deemed to have
become the holder of record of such shares on the date on which this Option was surrendered and payment of the Exercise Price was
made, irrespective of the date of delivery of such certificate or certificates, except that, if the date of such surrender and
payment is a date when the stock transfer books of the Company are closed, such person shall be deemed to have become the holder
of such shares at the close of business on the next succeeding date on which the stock transfer books are open.


 


Notwithstanding anything
to the contrary contained in this Option or any other documents, this Option cannot be exercised, and at no time shall the Company
issue shares of Common Stock in connection with any such exercise, if such exercise (counted together with all of the shares of
Common Stock previously issued (i) pursuant to the Purchase Agreement to the Investor and certain other parties to the Purchase
Agreement and (ii) as a result of all other Options’ exercises) would result in the issuance of more than 19.9% of the amount
of issued and outstanding common stock of the Company unless (i) the Company’s stockholders shall have approved the issuance
of shares of common stock in excess of 20%, or (ii) The NASDAQ has provided a waiver of Listing Rule 5635(d).


 


2.1           Net
Exercise. Notwithstanding any provisions herein to the contrary, if the fair market value of one Exercise Share is greater
than the Exercise Price (at the date of calculation as set forth below), in lieu of exercising this Option by payment of cash,
the Holder may elect to receive shares equal to the value (as determined below) of this Option (or the portion thereof being canceled)
by surrender of this Option at the principal office of the Company together with the properly endorsed Notice of Exercise in which
event the Company shall issue to the Holder a number of Exercise Shares computed using the following formula:


 


X = Y * (A-B)


A


 


	Where	X =	the number of Exercise Shares to be issued to the Holder
	 	 	 
	 	Y =	the number of Exercise Shares purchasable under this Option or, if only a portion of this Option is being exercised, the portion of this Option being canceled (at the date of such calculation)
	 	 	 
	 	A =	the fair market value of one Exercise Share (at the date of such calculation)
	 	 	 
	 	B =	Exercise Price (as adjusted to the date of such calculation)


 




    	2. 



     


    

 


3.           Covenants
of the Company.


 


3.1           Covenants
as to Exercise Shares. The Company covenants and agrees that all Exercise Shares that
may be issued upon the exercise of the rights represented by this Option will, upon issuance, be validly issued and outstanding,
fully paid and nonassessable, and free from all taxes, liens and charges with respect to the issuance thereof. The Company further
covenants and agrees that the Company will at all times during the Exercise Period, have authorized and reserved, free from preemptive
rights, a sufficient number of Exercise Shares to provide for the exercise of the rights represented by this Option. If at any
time during the Exercise Period the number of authorized but unissued Exercise Shares shall not be sufficient to permit exercise
of this Option, the Company will take such corporate action as may, in the opinion of its counsel, be necessary to increase its
authorized but unissued Exercise Shares to such number of shares as shall be sufficient for such purposes.


 


4.           Representations
of Holder.


 


4.1           Acquisition
of Option for Personal Account. The Holder represents and warrants that Holder is acquiring
this Option and the Exercise Shares solely for Holder’s account for investment and not with a view to or for sale or distribution
of said Option or Exercise Shares or any part thereof. The Holder also represents that the entire legal and beneficial interests
of this Option and Exercise Shares the Holder is acquiring is being acquired for, and will be held for, Holder’s account
only.


 


4.2           Securities
Are Not Registered.


 


(a)          The
Holder understands that this Option and the Exercise Shares have not been registered under the Act on the basis of an applicable
exemption from such registration. The Holder realizes that the basis for the exemption may not be present if, notwithstanding Holder’s
representations, the Holder has a present intention of acquiring the securities for a fixed or determinable period in the future,
selling (in connection with a distribution or otherwise), granting any participation in, or otherwise distributing the securities.
The Holder has no such present intention.


 


(b)          The
Holder recognizes that this Option and the Exercise Shares must be held indefinitely unless they are subsequently registered under
the Act or an exemption from such registration is available. The Holder recognizes that the Company has no obligation to register
this Option or the Exercise Shares of the Company, or to comply with any exemption from such registration.


 


(c)          The
Holder is aware that neither this Option nor the Exercise Shares may be sold pursuant to Rule 144 adopted under the Act unless
certain conditions are met, including, among other things, the existence of a public market for the shares, the availability of
certain current public information about the Company, the resale following the requirements of Rule 144. 


 


4.3           Economic
Risk and Protection of Interest. 


 


(a)          The
Holder has substantial experience in evaluating and investing in private placement transactions of securities in companies similar
to the Company so that Holder is capable of evaluating the merits and risks of Holder’s investment in the Company and has
the capacity to protect Holder’s own interests. 


 


(b)          The
Holder represents that by reason of Holder’s, or of Holder’s management’s, business or financial experience,
the Holder has the capacity to protect Holder’s own interests in connection with the transactions contemplated herein. Further,
the Holder is aware of no publication of any advertisement in connection with the transactions contemplated herein.


 


4.4           Accredited
Investor. The Holder represents that Holder is an “accredited investor”
within the meaning of Regulation D under the Act.


 


4.5           Corporate
Information. The Holder has had the full and complete opportunity to discuss the Company’s
business, management and financial affairs with directors, officers and management of the Company and has had the full and complete
opportunity to review the Company’s operations and facilities. The Holder has also had the opportunity to ask questions of
and receive answers from, the Company and its management regarding the terms and conditions herein.


 




    	3. 



     


    

 


4.6           Residence.
If the Holder is an individual, then the Holder resides in the state or province identified in the address of the Holder set forth
below; if the Holder is a partnership, corporation, limited liability Company or other entity, then the office or offices of the
Holder in which Holder’s investment decision was made is located at the address or addresses of the Holder set forth herein.


 


4.7           Disposition
of Option and Exercise Shares.


 


(a)          The
Holder further agrees not to make any disposition of all or any part of this Option or Exercise Shares in any event unless and
until:


 


(i)          The
Company shall have received a letter secured by the Holder from the Securities and Exchange Commission stating that no action will
be recommended to the Commission with respect to the proposed disposition;


 


(ii)         There
is then in effect a registration statement under the Act covering such proposed disposition and such disposition is made in accordance
with said registration statement; or


 


(iii)        The
Holder shall have notified the Company of the proposed disposition and shall have furnished the Company with a detailed statement
of the circumstances surrounding the proposed disposition, and if requested by the Company or its transfer agent, the Holder shall
have furnished the Company and/or its transfer agent with an opinion of counsel for the Holder to the effect that such disposition
will not require registration of such Option or Exercise Shares under the Act or any applicable state securities laws.


 


(b)          The
Holder understands and agrees that all certificates evidencing the shares to be issued to the Holder may bear the following legend:


 


THE SECURITIES REPRESENTED BY
THIS CERTIFICATE HAVE NOT BEEN REGISTERED UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR APPLICABLE STATE SECURITIES LAWS. THE
SECURITIES MAY NOT BE OFFERED FOR SALE, SOLD, TRANSFERRED OR ASSIGNED (I) IN THE ABSENCE OF (A) AN EFFECTIVE REGISTRATION STATEMENT
FOR THE SECURITIES UNDER THE SECURITIES ACT OF 1933, AS AMENDED, OR APPLICABLE STATE SECURITIES LAWS, OR (B) AN OPINION OF COUNSEL,
IN A REASONABLY ACCEPTABLE FORM, THAT REGISTRATION IS NOT REQUIRED UNDER SAID ACT OR APPLICABLE STATE SECURITIES LAWS, OR (II)
UNLESS SOLD PURSUANT TO RULE 144 UNDER SAID ACT.


 


5.          Adjustment
of Exercise Price and Number of Exercise Shares. In the event of changes in the series of equity securities of the Company
comprising the Exercise Shares by reason of stock dividends, splits, recapitalizations, reclassifications, combinations, conversions
or exchanges of shares, separations, reorganizations, liquidations, or the like, the number and class of Exercise Shares available
under this Option in the aggregate and the Exercise Price shall be correspondingly adjusted to give the Holder of this Option,
on exercise for the same aggregate Exercise Price, the total number, class, and kind of shares as the Holder would have owned had
this Option been exercised prior to the event and had the Holder continued to hold such shares until after the event requiring
adjustment. The form of this Option need not be changed because of any adjustment in the number of Exercise Shares subject to this
Option.


 




    	4. 



     


    

 


6.          Fractional
Shares. No fractional shares shall be issued upon the exercise of this Option as a consequence of any adjustment pursuant
hereto. All Exercise Shares (including fractions) issuable upon exercise of this Option may be aggregated for purposes of determining
whether the exercise would result in the issuance of any fractional share. If, after aggregation, the exercise would result in
the issuance of a fractional share, the Company shall, in lieu of issuance of any fractional share, pay the Holder otherwise entitled
to such fraction a sum in cash equal to the product resulting from multiplying the then current fair market value of an Exercise
Share by such fraction.


 


7.          Transfer
of Option and Exercise Shares. Subject to applicable laws and the restriction on transfer set forth on the first page
of this Option, this Option and all rights hereunder are transferable, by the Holder in person or by its duly authorized attorney,
upon delivery of this Option and the form of assignment attached hereto to any transferee designated by Holder. The transferee
shall sign an investment letter in form and substance satisfactory to the Company.


 


8.          No
Stockholder Rights. This Option in and of itself shall not entitle the Holder to any voting rights or other rights as
a stockholder of the Company.


 


9.          Lost,
Stolen, Mutilated or Destroyed Option. If this Option is lost, stolen, mutilated or destroyed, the Company may, on such
terms as to indemnity or otherwise as it may reasonably impose (which shall, in the case of a mutilated Option, include the surrender
thereof), issue a new Option of like denomination and tenor as the Option so lost, stolen, mutilated or destroyed. Any such new
Option shall constitute an original contractual obligation of the Company, whether or not the allegedly lost, stolen, mutilated
or destroyed Option shall be at any time enforceable by anyone.


 


10.         Notices,
etc. All notices required or permitted hereunder shall be in writing and shall be deemed effectively given: (a) upon
personal delivery to the party to be notified, (b) when sent by confirmed facsimile or electronic mail if sent during normal
business hours of the recipient, if not, then on the next business day, (c) five (5) days after having been sent by registered
or certified mail, return receipt requested, postage prepaid, or (d) one (1) day after deposit with a nationally recognized
overnight courier, specifying next day delivery, with written verification of receipt. All communications shall be sent to the
Company at the address listed on the signature page and to Holder at Holder’s address listed in the first paragraph hereto,
or at such other address as the Company or Holder may designate by ten (10) days advance written notice to the other parties hereto.


 


11.         Acceptance.
Receipt of this Option by the Holder shall constitute acceptance of and agreement to all of the terms and conditions
contained herein.


 


12.         Governing
Law. This Option and all rights, obligations and liabilities hereunder shall be governed by and construed under the
laws of the State of Delaware in all respects as such laws are applied to agreements among Delaware residents entered into and
performed entirely within Delaware. THE COMPANY AND THE HOLDER HEREBY WAIVE THEIR RIGHT TO A TRIAL BY JURY WITH RESPECT TO DISPUTES
ARISING UNDER THIS OPTION AND CONSENT TO A BENCH TRIAL WITH THE APPROPRIATE JUDGE ACTING AS THE FINDER OF FACT.


 


[SIGNATURE PAGE FOLLOWS]


 




    	5. 



     


    

 


In
Witness Whereof, the Company has caused this Option to Purchase Common Stock to be executed by its duly authorized officer
as of the date first set forth above.


 


	 	Net Element, Inc.
	 	 
	 	By:	 
	 	Name: 	 	 
	 	Title:	 	 


 




     


     


    

 


NOTICE OF EXERCISE


 


TO:
Net Element, Inc.


 


(1)          ̈         The
undersigned hereby elects to purchase ________ shares of the Common Stock of Net Element, Inc. (the “Company”)
pursuant to the terms of the attached Option, and tenders herewith payment of the exercise price in full, together with all applicable
transfer taxes, if any.


 


 ̈         The
undersigned hereby elects to purchase ________ shares of the Common Stock of Net Element, Inc. (the “Company”)
pursuant to the terms of the net exercise provisions set forth in Section 2.1 of the attached Option, and shall tender payment
of all applicable transfer taxes, if any.


 


(2)         Please
issue a certificate or certificates representing said shares of Common Stock in the name of the undersigned or in such other
name as is specified below:


 


	 	 	 
	 	(Name)	 
	 	 	 
	 	 	 
	 	 	 
	 	(Address)	 


 


(3)         The
undersigned represents that (i) the aforesaid shares of Common Stock are being acquired for the account of the undersigned
for investment and not with a view to, or for resale in connection with, the distribution thereof and that the undersigned has
no present intention of distributing or reselling such shares; (ii) the undersigned is aware of the Company’s business affairs
and financial condition and has acquired sufficient information about the Company to reach an informed and knowledgeable decision
regarding its investment in the Company; (iii) the undersigned is experienced in making investments of this type and has such knowledge
and background in financial and business matters that the undersigned is capable of evaluating the merits and risks of this investment
and protecting the undersigned’s own interests; (iv) the undersigned understands that the shares of Common Stock issuable
upon exercise of the Option have not been registered under the Securities Act of 1933, as amended (the “Securities
Act”), by reason of a specific exemption from the registration provisions of the Securities Act, which exemption
depends upon, among other things, the bona fide nature of the investment intent as expressed herein, and, because such securities
have not been registered under the Securities Act, they must be held indefinitely unless subsequently registered under the Securities
Act or an exemption from such registration is available; (v) the undersigned is aware that the aforesaid shares of Common Stock
may not be sold pursuant to Rule 144 adopted under the Securities Act unless certain conditions set forth in Rule 144 are met;
(vi) the undersigned is an “accredited investor” within the meaning of Regulation D under the Securities Act; and (vii)
the undersigned agrees not to make any disposition of all or any part of the aforesaid shares of Common Stock unless and
until there is then in effect a registration statement under the Securities Act covering such proposed disposition and such disposition
is made in accordance with said registration statement, or the undersigned has provided the Company and its transfer agent with
an opinion of counsel stating that such registration is not required.


 


	 	 	 
	(Date)	 	(Signature)
	 	 	 
	 	 	 
	 	 	 (Print name)


 




     


     


    

 


ASSIGNMENT FORM


 


(To assign the foregoing Option,
execute this form and supply required information. Do not use this form to purchase shares.)


 


For
Value Received, the foregoing Option and all rights evidenced thereby are hereby assigned to


 


	Name: 	 


(Please Print)


 


	Address: 	 


(Please Print)


 


Dated: __________, 20__


 


	Holder’s	 	 
	Signature: 	 	 
	 	 	 
	Holder’s	 	 
	Address: 	 	 


 


NOTE: The signature to this Assignment
Form must correspond with the name as it appears on the face of the Option, without alteration or enlargement or any change whatever.
Officers of corporations and those acting in a fiduciary or other representative capacity should file proper evidence of authority
to assign the foregoing Option.