EXHIBIT 10.50  October 13, 2004  Mr. Joe M. Scott 20 Belvedere Court Richfield, CT 
06877  Dear Joe,  It gives me great pleasure to confirm our offer to join
what we believe is one of the most successful and dynamic organizations in
targeted advertising, media, and marketing solutions. You have an extraordinary
opportunity to participate in the growth and challenge offered by Vertis, Inc.
As you might imagine, this opportunity provides a truly unique and rewarding
experience for our staff, and we believe that you will make an outstanding
addition to the team.  Following are the terms of our offer:  1.Specifically, you will
join Vertis Inc. in the position of Senior Vice President, Sales-North
America.  In that capacity, you will
report to Herbert W. Moloney, III, Chief Operating
Officer  North America.  In brief, you
are responsible for growing top line revenue for the North America Operations.  2.Your start date will be
mutually determined, however we are hoping that you
will be able to join us on or before November 1, 2004.  3.Your office will be
located at 250 W. Pratt Street, Baltimore, MD 
21201.  4.Your starting base
salary will be $300,000 annualized.  This
will be distributed in an amount of $11,538 bi-weekly on Fridays.  5.You will receive an automobile allowance of
$990 per month or $11,880 annually.  6.You will participate in
a Sales Executive Compensation Plan.  The
details of this Plan are outlined in greater detail in Attachment A to this
letter.  You understand that the amounts
set forth in Attachment A are based upon currently
forecasted numbers for 2004 and growth assumptions that will be refined and
finalized as part of the 2005 budget process. Therefore, the numbers and the incentive targets set forth in Attachment A are subject to
change based on the final budget process. 
However, the methodology for calculating the incentive shall not change.  7.As an element of your
compensation, the Company intends to grant to you 5,000 shares of the Companys
restricted common stock under the Vertis Holdings, Inc. equity plan, subject to
approval by the Companys Board of Directors at its
next meeting.  These shares of restricted
stock will be subject to the Companys standard vesting provisions and
restrictions on transfer.  These
provisions will be more fully set forth in a Restricted Stock Agreement, to be
entered into upon the award of the shares.  8.If the Company
terminates your employment for any reason other than for Cause, then you will
receive severance pay, in the form of payroll continuation of your annual base
salary as of your date of separation, for a period of twelve (12) months, less
all legally required deductions.  Cause
shall mean (i) gross negligence or willful misconduct by you in connection with
the performance of your duties that is materially injurious to the Company,
monetarily or otherwise, (ii) the conviction of you by a court of competent
jurisdiction for felony criminal conduct or (iii) material violation by you of
the non-disclosure of confidential information or non-solicitation provisions
of your Business Responsibility Agreement.


9.You will be eligible to
participate in the companys Deferred Compensation Plan.  The details of this Plan will be provided to
you by TBG Financial.  10.To assist you and your family transition to
the Maryland area, the company will provide you with a program of comprehensive
relocation benefits.  You will be
forwarded the Executive Relocation Policy.  11.Your performance will be reviewed annually. Merit
increases will be based on performance and in accordance with the companys
current policy and procedures.  12.You will be eligible for coverage under our group
health, life insurance and disability plans on the first day of the month
following or coinciding with your start date providing you have submitted a
HIPAA certificate from your previous employer. 
Our health insurance plans provide coverage for most medical, dental and
vision expenses.  Several coverage
options are available allowing you to select the program that best meets your
needs.  Benefit brochures and more
detailed and specific information will be provided to you under separate cover.  13.You will be eligible to participate in our 401K
Plan within 15 days of your hire date. 
This program is administered by Putnam Investments, and you will have an
array of investment options from which to choose.  14.You will be eligible immediately for all Vertis holidays, which are:  Thanksgiving Day Day After Thanksgiving Christmas Eve Day Christmas Day New Years Day Memorial Day Independence Day Labor Day  As a senior member of management, your personal time off
will be covered under our Executive Leave policy, which provides you up to 4
weeks of compensated leave yearly (leaves cannot be accumulated from year to
year).  Your leaves will need to be
approved by me and coordinated with our company operations.  15.Vertis requires that all employees take and pass a pre-employment
controlled substance screening prior to the beginning of employment. Therefore,
this offer is contingent upon the laboratory results of that test. Details
containing our testing procedures will be provided under separate cover.  16.As appropriate for your position in senior management, this offer is
contingent upon the successful completion and results of comprehensive
reference and background checks.  Due to the highly sensitive nature of our business, we
require all professional and or management personnel to sign a Business
Responsibility Agreement.  Additionally, federal requirements state that, at the time of your employment, you
must provide documentation establishing your identity and legal right to work
in the United States. Therefore, this offer is contingent on this validation.


We understand that you are not a party to any employment
contract or agreement which restricts your ability to devote the full range of
your skills and knowledge to Vertis Inc., or your right to engage in
competition with your present employer after the termination of your
employment. If this understanding is incorrect, please notify us
immediately.  Accordingly, our offer is
contingent upon our receipt and review of any such agreement.  Furthermore, should you accept this offer; there is no
expressed or implied contract of employment between you and Vertis Inc. You
will be employed for no particular period of time; you have the right to
terminate your employment at any time for any reason, and the company has a
similar right.  The terms of this offer of employment extended to you
are outlined in this letter and any additions or other changes must also be in
writing.  Please acknowledge your receipt of this offer and
agreement with the terms outlined above by signing the attached copy of this
letter and returning it to me.  I am sure you realize that this position offers you the
opportunity to enhance your already considerable skills. I am certain you will
find your new role challenging, rewarding and satisfying. We look forward to
having you on the Vertis, Inc. team.   Sincerely,   /S/ Donald E. RolandDonald E. RolandPresident and Chief Executive OfficerAcknowledged:   /S/ Joe M.
  ScottDate: