San Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan 

# Chapter 8

Legislative Strategy and Community

Outreach

2012 PM2.5 Plan

SJVUAPCDSan Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan This page intentionally blank

.San Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

8

- 1 Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan 

### Chapter 8 : L egislati ve Strategy and Community Outreach

The extreme air quality challenges of the San Joaquin Valley (Valley) demand that the San Joaquin Valley Air Pollution Control District (District) and the community take extraordinary measures to improve air quality and public health

. The District has developed the most stringent rules and regulations in the nation , and has already

achieved such significant emissions reductions that the Valley is at the point of diminishing returns from new regulatory controls o n stationary and area sources.

The District’s legislative strategy and community outreach efforts are examples of the

innovative multi

- faceted approach that the District takes to reduc e emissions in the Valley. These activities may not directly generate SIP

- creditable emissions reducti ons, but they reinforce the District ’s and Valley’s commitment in meeting National Ambient Air Quality Standards (NAAQS) as efficiently and expeditiously as possible.

8 .1 LEGISLATIVE STRATEGY

Each year the District Governing Board adopts a legislative pl atform to guide District advocacy and policy efforts. Through state and federal lobbying efforts and delegation visits to Washington D.C., the District informs elected officials about Valley needs and concerns based on the priorities established in the leg islative platform. With persistence, the District has secured support and additional incentive funding for programs critical to emis sions reductions in the Valley.

Table 8

- 1 Dis trict 2012 Legislative Platform

SJVAPCD 2012 Legislative Platform Priorities Impacting PM2.5 Emissions 1

 Support legislation that preserves and increases funding for air quality incentive

programs.

 Advance the District’s Risk

- based Strategy to provide for a more reasonable implementation of national ambient air quality standards by prioritizing public health.

 Promote clean cars and urge the State of California and the California Air Resources Board (ARB) to continue to develop and adopt expanded Low

- Emission Vehicle (LEV III) standards to reduce criteria air pollutants and greenhous e gasses and to strengthen the
state’s Zero

- Emission Vehicle (ZEV) and Clean Fuels Outlet (CFO) infrastructure.

 Support energy efficiency and alternative energy policies and initiatives that will result in

emissions reductions and cost

- effective alternativ es to burning agricultural waste.

 Support adequate resources and policies to reduce the impact of wildfires and their attendant public health impact.

1 Partial list. Refer to http://www.valleyair.org/Board_meetings/GB/agenda_minutes/Agenda/2012/January/FinalGBItem15_LegPlatform_01 1912.pdf for complete SJVAPCD 2012 Legislative Platform.San Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

8

- 2 Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan 8 .1.1 Incentive Funding

While the District’s incentive programs have been very successful, in part thanks to significant state and federal funding sources, continued success depends on continued funding. One of the top priorities in securing funding for air quality incentive prog rams is the extension, or re

- authorization, of Carl Moyer program funding

, as currently provided by Assembly Bill 923 (AB 923) and Senate Bill 1107 (SB 1107) , and funding approved through AB 118 and creating the California Alternative and Renewable Fuel, V ehicle Technology, Clean Air, and Carbon Reduction Act of 2007

. Currently, the District receives approximately $14 million per year in Carl Moyer and other funding under AB

923. Under its original legislation, this program will sunset on January 1, 2015.

Currently, AB 118 provides approximately $200 million annually (state wide) to fund air quality improvement projects

, and to develop technology and alternative

, renewable fuels. Similar to the Carl Moyer program, these funds will expire January 12, 2016

wi thout re

- authorization. AB 118 funds have not made up a significant portion of District incentive program revenue; however, the funds may become more important, particularly as the District becomes more involved in technology advancement projects.

T he Dis trict is engaged as a stakeholder , along with other air districts, the California Air Resources Board (ARB)

, and the California Air Pollution Control Officers Association (CAPCOA) to develop a framework, legislative strategy, and policy language for re

aut horizing these critical funding source s for California air districts in need of further

emissions reductions

.

8 .1.2 Risk

- b ased Strategy

T he overall goal of the District’s Risk

- based Strategy is to minimize cumulative population exposure to air pollution and corresponding health risk in the region. This risk reduction goal is being pursued through the integration of emerging scientific knowledge into the District’s control strategies, incenti ve programs, public communication, and enforcement actions. With this emphasis and prioritization on the health risks associated with PM2.5, the District will demonstrate how the Risk

- based Strategy fits within and effectively supplements EPA’s current re gulatory framework. Chapter 2 details the District’s approach using the Risk

- based Strategy.

8 .1.3 Lower Mobile Source Emissions

Since 1980, Valley stationary sources have reduced emissions by approximately 84 %

. Alternatively, vehicle miles trave led hav e increased by over 300 % , and mobile source emissions now represent approximately 81 % of NOx emission s in the Valley. The Valley’s attainment progress depends on reductions in mobile source emissions, and through its legislative platform, the District supp orts the adoption of expanded low

emission vehicle standards (LEV III) and the strengthening of the state’s zero

- emission

vehicle and clean

- fuels outlet infrastructure programs. Tightening of these standardsSan Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

8

- 3 Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan and expansion of programs will not only be neces sary to reduce criteria air pollutant emissions, but will also help in reducing greenhouse gas emissions to meet state goals.

8 .1.4 Energy Efficiency and Clean Energy Alternatives

In January 2010, the District adopted its Regional Energy Efficiency Strategy (REES). This policy document identifies the District’s commitment to fostering energy efficiency and clean energy alternatives as opportunities for emissions reductions. As an

al ternative to open burning of agricultural waste

— a high PM2.5 emission source

— the District will continue to work with stakeholders and state agencies to develop additional biomass capacity to dispose of agricultural waste. Other efforts related to energy

ef ficiency and clean energy alternatives include :

 Expansion of net metering and feed

- in tariffs for use of solar and other renewable sources of energy;

 Promotion of energy efficiency programs for energy end users that will result in

lower emissions and a m ore stable electrical distribution system; and

 Development of measures that incent ivize and encourage low

- emission technologies for use of waste gas as an alternative to waste

- gas venting or flaring.

While the promotion and development of energy efficiency, renewable energy, and clean energy alternatives is central to many District policies and initiatives, quantifying

emissions reductions related to energy efficiency and grid energy displaced by renewable energy and clean energy alternatives is c omplicated. Overall, electricity generation in California is relatively clean when compared to emission factors (GHG and criteria pollutant) from other states. California has been on the forefront of developing renewable energy sources, and has implemented regulations to ensure

cleaner non

- renewable energy. Whereas coal

- fired electricity generation provides a significant percentage of electricity in other parts of the country, especially the eastern states, California relies more heavily on natural gas

- fire d power plants, which have

lower emission rates fo r GHGs and criteria pollutants.

California imports 3 0% of its electricity from surrounding states

. 2 The state’s four major utility companies use this electricity, as well as resources from within the state

, to supply continuous, reliable electricity to its customers. The inter

- related nature of California’s electricity transmission leads to a complex relationship between local energy efficiency programs and emissions reductions. Energy dispatch for neede d demand is time and market dependent; the closest plant does not necessarily supply energy to the closest demand. In some cases, peak energy demand is met for areas outside the District, including Los Angeles and San Diego, with marginal (peaker) power pl ants within the Valley . Likewise, Valley demand may be met with electricity from marginal power plants

2 California Energy Commission [CEC]:Total Electricity System Power, 2011 Total System Power in Gigawatt Hours. (2012). Retrieved August 21, 2012 from http://energyalmanac.ca.go v/electricity/total_system_power.htmlSan Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

8

- 4 Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan outside the Valley. To complicate matters, the marginal plant used depend s on the time of day, the minute

- by

- minute energy market, or other highly variable factors.

Using sophisticated dispatch modeling, Synapse Energy Economics Inc. was able to estimate NOx emissions reductions for renewable energy and energy efficiency projec ts within California and within each of the four major utility companies. 3 In preliminary model runs, Synapse showed that approximately 45 pounds of NOx could be reduced for each gigawatt of displaced base load electricity. Likewise, 76 pounds of NOx coul d be reduced for each gigawatt of displaced peak load electricity displaced by targeted energy efficiency eff orts during peak demand hours.

To quantify emissions from projected energy efficiency programs, the District will engage in efforts to develop a d etailed energy production and demand model for the Valley , likely in conjunction with upcoming ozone attainment planning . These efforts will include the use of dispatch and transmission modeling to quantify reductions not only in NOx and SOx, but greenhous e gas emissions. These efforts will be developed in coordination with a growing collaboration between state agencies and other air districts to integrate climate change planning, criteria pollutant attainment planning, and exposure planning with energy and efficiency planning.

8 .1.5 Reduce Public Health Impacts from Wildfire s

Air pollut ant emissions from wildfires can exceed the total industrial and mobile source emissions in the Valley, resulting in adverse health effects in the region and throughout
Ca lifornia. During the summer of 2008, California experienced a record number of wildfires, and the resulting emissions caused unprecedented levels of PM2.5 and ozone in the Valley, both with associated elevated health risks

.

Reducing the threat of wildfir es and the resulting air pollutants requires a sustained and

multi

- faceted approach that employs effective measures to reduce fuel supplies and adequate resources to manage fires when they occur. The District supports policies and initiatives that encourage rapid and efficient disposal of fuel through additional financial and staffing resources for public

- and private

- land prescribed burning. The District also supports funding for additional resources to mana ge wildfires once they

occur. At the policy level, the District supports making environmental protection policies more consistent in their approach to fuel reduction measures, specifically with regards to using mechanized methods and prescribed burning to reduce fuel supply when other options are not feasible. Lastly, the District will continue to advocate for the incorporation of air quality concerns in prescribed burning and fire management techniques in federal policies. See Appendix D for additional d iscussion regarding this

issue.

3 California Energy Commission. (2011, November). Emission Reductions from Renewable Energy and Energy Efficiency in California Air Quality Management Districts: Final Project Report (Draft). Synapse Energy Economics, Inc. for CEC Public Interest Energy Research (PIER) Program. CEC

- 500

- 2011

- XXX. Available at http://uc

ciee.org/downloads/CAEmissionsReductions.pdfSan Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

8

- 5 Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan 8

. 2 COMMUNITY OUTREACH

The District’s outreach programs are integral to the development, implementation, and

success of the 2012 PM2.5 Plan . In addition, engaging the public in efforts to reduce emissions is a key elemen t of the District’s attainment strategy. Education increases public support for new and controversial regulations

.

The District’s education and information program has expanded and evolved over the years. T he following outreach programs are just some of the District’s programs related

to health

- based PM2.5 control measures and strategies.

8

. 2 .1 Real

- Time Air Advisory Network (RAAN)

Pollution levels can vary greatly during the day. While the District issues a daily air quality forecast for each county in the air basin, localized air quality often deviates from these generalized, county

- wide forecasts. Access to real

- time data compensates for such deviations and helps ensure that outdoor activity can be limited to periods of the day when air quality is acceptable and healthier.

The District launched the Real

- time Air Advisory Network (RAAN) in 2010. This program is the first communication network in the nation to provide automated notification of poor or changing local air quality to the public throughout the air basin. While the District initially developed the program for schools as a tool to determine appropriate levels of outdoor activity for their students, the District expanded the program in 2011, and it is now available to all Valley res idents.

The District combines local air quality information with specific, concentration

- based

health recommendations that allow RAAN subscribers to make informed decisions about when and for whom outdoor activities should be limited. The knowledge that exercise magnifies the health risks of PM2.5 exposure motivated the District to develop the RAAN program. Heavy breathing, as during exercise, allows air pollutants, especially the smallest particles (those less than 0.1 microns (PM0.1) , also referred to

a s ultrafine particles), to more easily penetrate the alveolar region of the lungs. Particles that make it to this region are absorbed directly into the body’s bloodstream. A 2003 study 4 found that during moderate exercise, 80 % of inhaled PM0.1 were deposi ted in the lungs, compared to 60 % lung retention while a person is at rest. However, because the volume of air exchanged per minute increased substantially during exercise, overall

PM0.1 deposition increases by as much as 450 %

.

Anyone can subscribe to RAA N at no charge through the District’s website ( www.valleyair.org ); all that is required is the subscriber’s email address. Once subscribed, the District will send email notifications with a link to the real

- time dat a of the closest monitoring station within the District’s extensive monitoring network. The

4 Daigle, C.C., Chalupa, D.C., Gibb, F.R., Morrow, P.E., Oberd ö rster, G., Utell, M.J., and Frampton, M.W. (2003). Ultrafine Particle Deposition in Humans During Rest and Exercise. Inhalation Toxicology , 15, 539

– 552.
DOI:10.1080/08958370390205065San Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

8

- 6 Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan District sends automated notifications on an hourly basis when air quality deteriorates or improves.

8

. 2 .2 Real

- Time Outdoor Activity Risk (ROAR)

To support the expanded RAAN program, the District developed the Real

- time Outdoor Activity Risk (ROAR) scale. The levels of this scale provide specific recommendations and limitations for increasing levels of activity, from recess through competitive athletic

events. T his scale is based on the Air Quality Index system that is used for the daily air quality forecasts, but provides more detailed activity recommendations based on the latest health science. The ROAR system, when used in conjunction with the Air Quality Flag Program and daily air quality forecast s , is part of a comprehensive set of tools available to schools and the public for effective health protection.

8

. 2 .3 Air Quality Flag Program

The Air Quality Flag Program is provided free of charge to hundreds of e lementary and secondary schools throughout the Valley. The District provides to each school a set of colored flags mirroring the levels of the Air Quality Index (AQI) , which are used to convey the daily air quality forecast . These flags represent a visual cue for students

, faculty, and staff as to the daily air quality and potential risks associated with the expected air quality. School site training is a critical component of the flag program, providing school staff with the background and knowledge to ef fectively execute this

program.

8

. 2 .4 Check Before You Burn

The Check

- Before

- You

- Burn outreach program is critical to the implementation of

District Rule 4901

—

Wood Burning Fireplaces and Wood Burning Heaters. Rule 4901 was adopted in 2003 and, along wit h the Check

- Before

- You

- Burn program, is credited with reducing levels of PM2.5 emissions during the winter season to historically low

levels. The rule and outreach program was amended in 2008 to reflect more stringent

fe deral health

- based standards, and to gether they have achieved the highest level of public recognition and compliance of any District program, with 83 % of Valley residents professing awareness of it based on a 2010 public survey. 5 According to the same survey, half the respondents ( V alley

- wi de) with wood

- burning devices never used them. These statistics are a testament to heightened public awareness resulting from the District’s multilingual, multimedia, targeted public outreach campaigns.

Annual Check

- Before

- You

- Burn outreach campaigns feature District Governing Board members in outdoor, radio, and video media speaking to the public about how to get involved in clean air activities. The District also uses extensive social media posts

5 San Joaquin Valley Air Pollution Control Dis trict: Memorandum to SJVUAPCD Governing Board, District’s Comprehensive Public Outreach and Education Program. Fresno, CA: Public Governing Board Study Session, September 29

– 30, 2010. Available at http://www.valleyair.org/Board_meetings/GB/agenda_minutes/Agenda/2010/Study_Session/Agenda_Item_13_Sep_2 9_2010.pdfSan Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

8

- 7 Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan (Faceb ook and Twitter) to reach even more segments of the Valley’s population. In addition, the District’s toll

- free information line and website receives hundreds of “hits” during the wood

- burning season, specifically to access woo d

- burning forecast

informatio n.

8

. 2 .5 Healthy Air Living

Most of the District’s outreach activities and programs are covered by the Health Air Living umbrella. As a year

- round message, the Healthy Air Living idea of “make one change” promotes and encourages Valley residents and bus inesses to implement voluntary measures to reduced emissions and improved air quality. Many of the

emission

- reduction recommendations address PM2.5 emissions, either directly emitted or as byproducts of other pollutants (e.g. reducing the number of miles traveled in a car reduces NOx and, therefore, particulates).

Components of the Health Air Living message include the For Reel Video Contest

, aimed at middle

- school , high

- school, and college

- aged students; the Healthy Air Living
Kids Calendar for kindergar teners through high

- school students; and Healthy Air Living Pledge Cards , which are customized for residents, businesses, schools, and faith

- based organizations. In addition to these specific programs and others, the Healthy Air Living logo and message ar e incorporated into the District’s communications, collateral,

incentive m aterials, and outreach efforts.San Joaquin Valley Unified Air Pollution Control District Dec ember 20

, 2012

8

- 8 Chapter 8: Legislative Strategy and Community Outreach

2012 PM2.5 Plan This page intentionally blank

.