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                                 UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549
                            ------------------------
 
                                   FORM 10-K
 
/X/ ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT
                             OF 1934 [FEE REQUIRED]
 
                  For the fiscal year ended December 28, 1996
                                       OR
 
/ / TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE
                         ACT OF 1934 [NO FEE REQUIRED]
 
                 For the transition period from       to
 
                         Commission File Number 0-22256
                            ------------------------
 
                            MONACO COACH CORPORATION
             (Exact name of Registrant as specified in its charter)
 
<TABLE>
<S>                                            <C>
                  DELAWARE                                      35-1880244
(State or other jurisdiction of incorporation      (I.R.S. Employer Identification No.)
                     or
                organization)
</TABLE>
 
                              91320 INDUSTRIAL WAY
                              COBURG, OREGON 97408
                    (Address of principal executive offices)
 
       Registrant's telephone number, including area code: (541) 686-8011
                            ------------------------
 
          Securities registered pursuant to Section 12(g) of the Act:
                     Common Stock, par value $.01 per share
                            ------------------------
 
    Indicate by check mark whether the Registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or for such shorter period as the
Registrant was required to file such reports), and (2) has been subject to such
filing requirements for the past ninety days.    YES  _X_ NO ___
 
    Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to the
best of Registrant's knowledge, in definitive proxy or information statements
incorporated by reference in Part III of this Form 10-K or any amendment to this
Form 10-K. / /
 
    The aggregate market value of the voting stock held by non-affiliates of the
Registrant, based upon the closing sale price of the Common Stock on February
28, 1997 as reported on the Nasdaq National Market, was approximately
$42,469,860. Shares of Common Stock held by officers and directors and their
affiliated entities have been excluded in that such persons may be deemed to be
affiliates. This determination of affiliate status is not necessarily conclusive
for other purposes.
 
    As of February 28, 1997, the Registrant had 4,437,742 shares of Common Stock
outstanding.
                            ------------------------
 
                      DOCUMENTS INCORPORATED BY REFERENCE
 
    None.
 
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This document consists of 62 pages. The Exhibit Index appears at page 58.
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                                     INDEX
 
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                                                                                                                PAGE
                                                                                                                -----
 
<S>                <C>                                                                                       <C>
                                                         PART I
 
ITEM 1.            BUSINESS................................................................................           3
ITEM 2.            PROPERTIES..............................................................................          11
ITEM 3.            LEGAL PROCEEDINGS.......................................................................          11
ITEM 4.            SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS.....................................          11
 
                                                        PART II
 
ITEM 5.            MARKET FOR THE REGISTRANT'S COMMON STOCK AND RELATED STOCKHOLDER MATTERS................          12
ITEM 6.            SELECTED FINANCIAL DATA.................................................................          12
ITEM 7.            MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS...          14
ITEM 8.            FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA.............................................          18
ITEM 9.            CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND FINANCIAL DISCLOSURE....          45
 
                                                        PART III
 
ITEM 10.           DIRECTORS AND EXECUTIVE OFFICERS OF REGISTRANT..........................................          46
ITEM 11.           EXECUTIVE COMPENSATION..................................................................          48
ITEM 12.           SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT..........................          51
ITEM 13.           CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS..........................................          52
 
                                                        PART IV
ITEM 14.           EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON FORM 8-K.........................          55
SIGNATURES         ........................................................................................          57
</TABLE>
 
                                       2
<PAGE>
                                     PART I
 
ITEM 1.  BUSINESS
 
    Monaco Coach Corporation ("the Company") is a leading manufacturer of
premium Class A motor coaches and towable recreational vehicles. The Company's
product line consists of ten models of motor coaches and five models of fifth
wheel trailers and travel trailers under the well known "Monaco" and "Holiday
Rambler" brand names. The Company's products, which are typically priced at the
high end of their respective product categories, range in suggested retail price
from $60,000 to $750,000 for motor coaches and from $15,000 to $70,000 for
towables. Based upon retail registrations in 1996, the Company believes it had a
25% share of the market for High-Line Class A motor coaches (units with retail
prices above $120,000), an 11% share of the market for high end fifth wheel
trailers (units with retail prices above $24,000) and a 48% share of the market
for high end travel trailers (units with retail prices above $20,000). The
Company's products are sold through an extensive network of 173 dealerships
located primarily in the United States and Canada.
 
    The Company is the successor to a company formed in 1968 (the "Predecessor")
and commenced operations on March 5, 1993 by acquiring all the assets and
liabilities of its predecessor company (the "Predecessor Acquisition").
 
    Prior to March 1996, the Company's product line consisted exclusively of
High-Line Class A motor coaches. In March 1996, the Company acquired the Holiday
Rambler Division of Harley-Davidson, Inc. ("Holiday Rambler"), a manufacturer of
a full line of Class A motor coaches and towables (the "Holiday Acquisition").
The Holiday Acquisition: (i) more than doubled the Company's net sales; (ii)
provided the Company with a significantly broader range of products, including
complementary High-Line Class A motor coaches and the Company's first product
offerings of fifth wheel trailers, travel trailers and entry-level to mid-range
motor coaches; and (iii) lowered the price threshold for first-time buyers of
the Company's products, thus making them more affordable for a significantly
larger base of potential customers. The Company believes that developing
relationships with a broader base of first-time buyers, coupled with the
Company's strong emphasis on quality, customer service and design innovation,
will foster brand loyalty and increase the likelihood that, over time, more
customers will trade-up through the Company's line of products. Attracting
larger numbers of first-time buyers is important to the Company because of the
Company's belief that many recreational vehicle customers purchase multiple
recreational vehicles during their lifetime.
 
PRODUCTS
 
    The Company currently manufactures ten motor coach and five towable models,
each of which has distinct features and attributes designed to target the model
to a particular suggested retail price range. The Company's product offerings
currently target three segments of the recreational vehicle market: Class A
motor coaches, fifth wheel trailers and travel trailers. The Company does not
currently compete,
 
                                       3
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and has no present plans to compete, in any other segment of the recreational
vehicle industry. The following table highlights the Company's product offerings
as of March 1, 1997:
 
                          COMPANY MOTOR COACH PRODUCTS
 
<TABLE>
<CAPTION>
                                                     CURRENT SUGGESTED
MODEL                                                RETAIL PRICE RANGE          BRAND
--------------------------------------------------  --------------------  -------------------
<S>                                                 <C>                   <C>
Royale Coach......................................     $550,000-$750,000  Monaco
Signature Series..................................     $300,000-$400,000  Monaco
Executive.........................................     $250,000-$300,000  Monaco
Navigator.........................................     $250,000-$300,000  Holiday Rambler
Dynasty...........................................     $205,000-$240,000  Monaco
Imperial..........................................     $190,000-$210,000  Holiday Rambler
Windsor...........................................     $150,000-$175,000  Monaco
Endeavor-Diesel...................................     $130,000-$145,000  Holiday Rambler
Endeavor-Gasoline.................................     $ 80,000-$ 95,000  Holiday Rambler
Vacationer........................................     $ 60,000-$ 85,000  Holiday Rambler
</TABLE>
 
                            COMPANY TOWABLE PRODUCTS
 
<TABLE>
<CAPTION>
                                                     CURRENT SUGGESTED
MODEL                                                RETAIL PRICE RANGE          BRAND
--------------------------------------------------  --------------------  -------------------
<S>                                                 <C>                   <C>
Imperial Fifth Wheel..............................     $ 50,000-$ 70,000  Holiday Rambler
Aluma-Lite Fifth Wheel............................     $ 35,000-$ 50,000  Holiday Rambler
Alumascape Fifth Wheel............................     $ 20,000-$ 35,000  Holiday Rambler
 
Aluma-Lite Travel Trailer.........................     $ 25,000-$ 45,000  Holiday Rambler
Alumascape Travel Trailer.........................     $ 15,000-$ 25,000  Holiday Rambler
</TABLE>
 
    In 1996, the average unit wholesale selling prices of the Company's motor
coaches, fifth wheel trailers and travel trailers were approximately $103,000,
$33,500 and $20,500, respectively.
 
    The Company's recreational vehicles are designed to offer all the comforts
of home within a 190 to 400 square foot area. Accordingly, the interior of the
recreational vehicle is designed to maximize use of available space. The
Company's products are designed with five general areas, all of which are
smoothly integrated to form comfortable and practical mobile accommodations. The
five areas are the living room, kitchen, dining room, bathroom and bedroom. For
each model, the Company offers a variety of interior layouts.
 
    Each of the Company's recreational vehicles comes fully equipped with a wide
range of kitchen and bathroom appliances, audio and visual electronics,
communication devices, and other amenities, including couches, dining tables,
closets and storage spaces. All of the Company's recreational vehicles
incorporate products from well-recognized suppliers, including stereos, video
cassette recorders and televisions from Quasar and Sony, microwave ovens from
Sharp and General Electric, stoves and ranges from KitchenAid and Modern Maid,
and refrigerators from Dometic and Norcold. The Company's high end products
offer top-of-the-line amenities, including 20" Sony stereo televisions, fully
automatic DSS (satellite) systems, Corian kitchen and bath countertops, imported
ceramic tile and leather furniture.
 
PRODUCT DESIGN
 
    To address changing consumer preferences, the Company modifies and improves
its products each model year and typically redesigns each model every three or
four years. The Company's designers work with the Company's marketing,
manufacturing and service departments to design a product that is
 
                                       4
<PAGE>
appealing to consumers, practical to manufacture and easy to service. The
designers try to maximize the quality and value of each model at the strategic
retail price point for that model. The marketing and sales staffs suggest
features or characteristics that they believe could be integrated into the
various models to differentiate the Company's products from those of its
competitors. By working with manufacturing personnel, the Company's product
designers engineer the recreational vehicles so that they can be built
efficiently and with high quality. Service personnel suggest ideas to improve
the serviceability and reliability of the Company's products and give the
designers feedback on the Company's past designs.
 
    The exteriors of the Company's recreational vehicles are designed to be
aesthetically appealing to consumers, aerodynamic in shape for fuel efficiency
and practical to manufacture. Larry Shinoda, who is credited with designing the
1963 Corvette Stingray automobile, assists as a consultant to the Company in the
design process. The Company also has an experienced team of
computer-aided-design personnel to complete the product design and produce
prints from which the products will be manufactured.
 
SALES AND MARKETING
 
    DEALERS
 
    Over the past five years, the Company has expanded its dealer network from
34 dealerships in 1992 to 173 dealerships primarily located in the United States
and Canada at December 28, 1996, including 116 dealerships added as a result of
the Holiday Acquisition. The Company's dealerships generally sell either Monaco
motor coaches or Holiday Rambler motor coaches and towables. The Company intends
to expand its dealer network, primarily by adding towables-only dealers. The
Company maintains an internal sales organization consisting of 17 account
executives who service the Company's dealer network, including five recently
hired account executives who will be focusing exclusively on the towables
market.
 
    The Company analyzes and selects new dealers on the basis of such criteria
as location, marketing ability, sales history, financial strength and the
capability of the dealer's repair services. The Company provides its dealers
with a wide variety of support services, including advertising subsidies and
technical training, and offers certain model pricing discounts to dealers who
exceed wholesale purchase volume milestones. The Company's sales staff is also
available to educate dealers about the characteristics and advantages of the
Company's recreational vehicles compared with competing products. The Company
offers dealers geographic exclusivity to carry a particular model. While the
Company's dealership contracts have renewable one or two-year terms,
historically the Company's dealer turnover rate has been low.
 
    Dealers typically finance their inventory through revolving credit
facilities established with asset-based lending institutions, including
specialized finance companies and banks. It is industry practice that such
"floor plan" lenders require recreational vehicle manufacturers to agree to
repurchase (for a period of 12 to 18 months from the date of the dealer's
purchase) motor coaches and towables previously sold to the dealer in the event
the dealer defaults on its financing agreements. The Company's contingent
obligations under these repurchase agreements are reduced by the proceeds
received upon the sale of any repurchased units. See "Management's Discussion
and Analysis of Financial Conditions and Results of Operations-- Liquidity and
Capital Resources", and Note 17 of Notes to the Company's Consolidated Financial
Statements. The Company was not required to repurchase any of its products in
1996 pursuant to these repurchase agreements.
 
    As a result of the Holiday Acquisition, the Company acquired ten retail
dealerships (the "Holiday World Dealerships"). The Company sold seven of these
Holiday World Dealerships in 1996 and plans to sell the remaining three
dealerships.
 
    ADVERTISING AND PROMOTION
 
    The Company advertises regularly in trade journals and magazines,
participates in cooperative advertising programs with its dealers, and produces
color brochures depicting its models' performance
 
                                       5
<PAGE>
features and amenities. The Company also promotes its products with direct
incentive programs to dealer sales personnel linked to sales of particular
models.
 
    A critical marketing activity for the Company is its participation in the
more than 150 recreational vehicle trade shows and rallies each year. National
trade shows and rallies, which can attract as many as 40,000 attendees, are an
integral part of the Company's marketing process because they enable dealers and
potential retail customers to compare and contrast all the products offered by
the major recreational vehicle manufacturers. Setting up attractive display
areas at major trade shows to highlight the newest design innovations and
product features of its products is critical to the Company's success in
attracting and maintaining its dealer network and in generating enthusiasm at
the retail customer level. The Company also provides complimentary service for
minor repairs to its customers at several rallies and trade shows.
 
    The Company attempts to encourage and reinforce customer loyalty through
clubs for the owners of its products so that they may share experiences and
communicate with each other. The Company's clubs currently have more than 14,000
members. The Company publishes magazines to enhance its relations with these
clubs and holds rallies for clubs to meet periodically to view the Company's new
models and obtain maintenance and service guidance. Attendance at
Company-sponsored rallies can be as high as 1,800 recreational vehicles. The
Company frequently receives support from its dealers and suppliers to host these
rallies.
 
CUSTOMER SERVICE
 
    The Company believes that customer satisfaction is vitally important in the
recreational vehicle market because of the large number of repeat customers and
the rapid communication of business reputations among recreational vehicle
enthusiasts. The Company also believes that service is an integral part of the
total product the Company delivers and that responsive and professional customer
service is consistent with the premium image the Company strives to convey in
the marketplace.
 
    The Company offers a warranty to all purchasers of its new vehicles. The
Company's current warranty covers its products for one year. In addition,
customers are protected by the warranties of major component suppliers such as
those of Cummins Engine Company, Inc. ("Cummins") (diesel engines), Eaton
Corporation ("Eaton") (axles), Allison Transmission Division of General Motors
Corporation ("Allison") (transmissions) and Chevrolet Motor Division of General
Motors Corporation ("Chevrolet"), Ford Motor Company ("Ford") and Freightliner
Custom Chassis Corporation ("Freightliner") (chassis). The Company's warranty
covers all manufacturing-related problems and part and system failures,
regardless of whether the repair is made at a Company facility or by one of the
Company's dealers or authorized service centers. As of December 28, 1996, the
Company had 173 dealerships providing service to owners of the Company's
products. In addition, owners of the Company's diesel products have access to
the entire Cummins dealer network, which includes over 2,000 repair centers.
 
    The Company operates service centers in Coburg, Oregon and Elkhart and
Wakarusa, Indiana. The Company currently has approximately 180 employees in
customer service. The Company maintains individualized production records and a
computerized warranty tracking system which enable the Company's service
personnel to identify problems quickly and to provide individualized customer
service. While many problems can be resolved on the telephone, the customer may
be referred to a nearby dealer or service center. The Company believes that
dedicated customer service phone lines are an ideal way to interact directly
with the Company's customers and to quickly address their technical problems.
 
MANUFACTURING
 
    The Company currently operates manufacturing facilities in Coburg, Oregon,
where it manufactures Signature Series, Executive, Dynasty and Navigator motor
coaches; in Elkhart, Indiana, where it manufactures Dynasty and Windsor motor
coaches and Alumascape fifth wheel and travel trailers; and in
 
                                       6
<PAGE>
Wakarusa, Indiana, where it manufactures Imperial, Endeavor and Vacationer motor
coaches and Imperial and Aluma-Lite fifth wheel and travel trailers. The Company
also operates its Royale Coach bus conversion facility in Elkhart, Indiana. The
Company's current motor coach production capacity is three units per day at its
Coburg facility, and a combined 11.5 units per day at its Wakarusa and Elkhart
facilities. The Company's production of motor coaches has been limited by
capacity constraints in recent years. The Company's current towables production
capacity is a combined 16 units per day at its Wakarusa and Elkhart facilities.
 
    The Company is in the process of expanding its manufacturing capacity at its
Wakarusa location and has leased an additional facility in Springfield, Oregon.
The new Wakarusa facility, which is expected to be operational by the end of the
second quarter of 1997, will enable the Company to consolidate Indiana motor
coach production in Wakarusa, freeing up existing space at the Elkhart facility
which may be used to increase production of towable products. As part of the new
Wakarusa facility, the Company may construct a new paint facility in order to
take advantage of the benefits of vertical integration and reduce production
costs. The Springfield towables facility is expected to be operational in the
third quarter of 1997. Upon completion of the expansion of its manufacturing
capacity, the Company should have motor coach production capacity of 25 units
per day in Wakarusa, and three units per day in Coburg, and towables production
capacity of a combined 16 units per day in its Elkhart and Wakarusa facilities,
and eight units per day in Springfield. The Company believes that this expanded
manufacturing capacity will free the Company from capacity constraints on its
motor coaches and allow the Company to gradually increase its overall production
volumes for motor coaches and towables, consistent with anticipated market
demand.
 
    The Company believes that its manufacturing process is one of the most
vertically integrated in the recreational vehicle industry. By manufacturing a
variety of items, including the Roadmaster semi-monocoque chassis, plastic
components, some of its cabinetry and fiberglass parts, as well as many
subcomponents, the Company maintains increased control over scheduling,
component production and overall product quality. In addition, vertical
integration enables the Company to be more responsive to market dynamics.
 
    Each facility has several stations for manufacturing, organized into four
broad categories: chassis manufacturing, body manufacturing, painting and
finishing. It takes from three weeks to two months to build each unit, depending
on the product. The Company keeps a detailed log book during the manufacture of
each product and has a computerized service tracking system.
 
    Each unit is given an inspection during which its appliances and plumbing
systems are thoroughly tested. As a final quality control check, each motor
coach is given a road test. To further ensure both dealer and end-user
satisfaction, the Company pays a unit fee per recreational vehicle to its
dealers so that they will thoroughly inspect each product upon delivery, and
return a detailed report form.
 
    The Company purchases raw materials, parts, subcomponents, electronic
systems, and appliances from approximately 750 vendors. These items are either
directly mounted in the vehicle or are utilized in subassemblies which the
Company assembles before installation in the vehicle. The Company attempts to
minimize its level of inventory by ordering most parts as it needs them. Certain
key components that require longer purchasing lead times are ordered based on
planned needs. Examples of these components are diesel engines, axles,
transmissions, chassis and interior designer fabrics. The Company has a variety
of major suppliers, including Allison, Chevrolet, Cummins, Eaton, Ford and
Freightliner. The Company does not have any long-term supply contracts with
these suppliers or their distributors, but believes it has good relationships
with them. To minimize the risks associated with reliance on a single-source
supplier, the Company typically keeps a 60-day supply of axles, engines, chassis
and transmissions in stock or available at the suppliers' facilities and
believes that, in an emergency, other suppliers could fill the Company's needs
on an interim basis. However, there can be no assurance that these suppliers
will be able to meet the Company's future requirements for these components. An
extended delay or interruption in the supply of any components obtained from a
single or limited source supplier could have a material adverse effect on the
Company's business, results of operations and financial condition.
 
                                       7
<PAGE>
BACKLOG
 
    The Company's products are generally manufactured against orders from the
Company's dealers. As of December 28, 1996, the Company's backlog of orders was
$100.2 million compared with the combined Monaco and Holiday Rambler backlog of
$64.5 million at December 30, 1995. The Company includes in its backlog all
accepted purchase orders from dealers shippable within the next six months.
Orders in backlog can be canceled at the option of the purchaser at any time
without penalty and, therefore, backlog should not be used as a measure of
future sales.
 
COMPETITION
 
    The market for recreational vehicles is highly competitive. The Company
currently encounters significant competition at each price point for its
recreational vehicle products. The Company believes that the principal
competitive factors that affect the market for the Company's products include
product quality, product features, reliability, performance, quality of support
and customer service, loyalty of customers, brand recognition and price. The
Company believes that it competes favorably against its competitors with respect
to each of these factors. The Company's competitors include, among others:
Coachmen Industries, Inc., Fleetwood Enterprises, Inc., National R.V. Holdings,
Inc., Skyline Corporation, SMC Corporation, Thor Industries, Inc. and Winnebago
Industries, Inc. Some of the Company's competitors have significantly greater
financial resources and more extensive marketing capabilities than the Company.
There can be no assurance that either existing or new competitors will not
develop products that are superior to or that achieve better consumer acceptance
than the Company's products, or that the Company will continue to remain
competitive.
 
GOVERNMENT REGULATION
 
    The manufacture and operation of recreational vehicles are subject to a
variety of federal, state and local regulations, including the National Traffic
and Motor Vehicle Safety Act and safety standards for recreational vehicles and
their components that have been promulgated by the Department of Transportation.
These standards permit the National Highway Traffic Safety Administration to
require a manufacturer to repair or recall vehicles with safety defects or
vehicles that fail to conform to applicable safety standards. Because of its
sales in Canada, the Company is also governed by similar laws and regulations
promulgated by the Canadian government. The Company has on occasion voluntarily
recalled certain products. The Company's operating results could be adversely
affected by a major product recall or if warranty claims in any period exceed
warranty reserves.
 
    The Company is a member of the Recreation Vehicle Industry Association (the
"RVIA"), a voluntary association of recreational vehicle manufacturers and
suppliers, which promulgates recreational vehicle safety standards. Each of the
products manufactured by the Company has an RVIA seal affixed to it to certify
that such standards have been met.
 
    Many states regulate the sale, transportation and marketing of recreational
vehicles. The Company is also subject to state consumer protection laws and
regulations, which in many cases require manufacturers to repurchase or replace
chronically malfunctioning recreational vehicles. Some states also legislate
additional safety and construction standards for recreational vehicles.
 
    The Company is subject to regulations promulgated by the Occupational Safety
and Health Administration ("OSHA"). The Company's plants are periodically
inspected by federal or state agencies, such as OSHA, concerned with workplace
health and safety.
 
    The Company believes that its products and facilities comply in all material
respects with the applicable vehicle safety, consumer protection, RVIA and OSHA
regulations and standards. Amendments to any of the foregoing regulations and
the implementation of new regulations could significantly increase the cost of
manufacturing, purchasing, operating or selling the Company's products and could
materially and adversely affect the Company's net sales and operating results.
The failure of the Company to comply
 
                                       8
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with present or future regulations could result in fines being imposed on the
Company, potential civil and criminal liability, suspension of production or
cessation of operations.
 
    The Company is subject to product liability and warranty claims arising in
the ordinary course of business. To date, the Company has been successful in
obtaining product liability insurance on terms the Company considers acceptable.
The Company's current policies jointly provide coverage against claims based on
occurrences within the policy periods up to a maximum of $26.0 million for each
occurrence and $27.0 million in the aggregate. There can be no assurance that
the Company will be able to obtain insurance coverage in the future at
acceptable levels or that the costs of insurance will be reasonable.
Furthermore, successful assertion against the Company of one or a series of
large uninsured claims, or of one or a series of claims exceeding any insurance
coverage, could have a material adverse effect on the Company's business,
operating results and financial condition.
 
    Certain U.S. tax laws currently afford favorable tax treatment for the
purchase and sale of recreational vehicles. These laws and regulations have
historically been amended frequently, and it is likely that further amendments
and additional laws and regulations will be applicable to the Company and its
products in the future. Furthermore, no assurance can be given that any increase
in personal income tax rates will not have a material adverse effect on the
Company's business, operating results and financial condition.
 
ENVIRONMENTAL REGULATION AND REMEDIATION
 
    REGULATION
 
    The Company's recreational vehicle manufacturing operations are subject to a
variety of federal and state environmental regulations relating to the use,
generation, storage, treatment and disposal of hazardous materials. These laws
are often revised and made more stringent, and it is likely that future
amendments to these laws will impact the Company's operations.
 
    The Company has submitted applications for "Title V" air permits for its
operations in Elkhart, Indiana and Wakarusa, Indiana and is in the process of
preparing such applications for its facilities in Coburg, Oregon and the
expansion of its operations in Wakarusa. The Company has provided the relevant
state agency with a schedule of completion for the Coburg application, which
will be filed after the regulatory deadline, and the agency has indicated to the
Company that the schedule will be acceptable.
 
    The Company does not currently anticipate that any additional air pollution
control equipment will be required as a condition of receiving new air permits,
although new regulations and their interpretation may change over time, and
there can be no assurance that additional expenditures will not be required.
 
    While the Company has in the past provided notice to the relevant state
agencies that air permit violations have occurred at its facilities, the Company
has resolved all such issues with those agencies, and the Company believes that
there are no ongoing violations of any of its existing air permits at any of its
owned or leased facilities at this time. However, the failure of the Company to
comply with present or future regulations could subject the Company to: (i)
fines; (ii) potential civil and criminal liability; (iii) suspension of
production or cessation of operations; (iv) alterations to the manufacturing
process; or (v) costly clean-up or capital expenditures, any of which could have
a material adverse effect on the Company's business, results of operations and
financial condition.
 
    REMEDIATION
 
    The Company has identified petroleum and/or solvent ground contamination at
the Elkhart, Indiana manufacturing facility, at the Wakarusa, Indiana
manufacturing facility and the Leesburg, Florida dealership acquired in the
Holiday Acquisition. The Company has remediated the Elkhart site and recommended
to the relevant Indiana regulatory authority that no further action be taken
because the remaining contaminants are below the state's clean-up standards. The
Company currently expects that the regulatory authority will concur with this
finding, although there is no assurance that such approval will be
 
                                       9
<PAGE>
forthcoming or that the regulatory authority will not require additional
investigation and/or remediation. The Company is investigating the Wakarusa site
and expects soon to recommend to the relevant regulatory authority that no
further action be taken at that site based on its consultant's view that there
is a limited risk associated with the remaining contamination. It is unclear
whether the regulatory authority will concur in this finding or whether
additional remediation will be required. In Florida, the Company and its
consultants are conducting investigations to determine the appropriate
remediation program to recommend to the relevant Florida regulatory authority
for the contamination associated with former underground storage tanks at the
Leesburg dealership. With regard to the Wakarusa and Leesburg sites, the Company
is indemnified by Harley-Davidson for investigation and remediation costs
incurred by the Company (subject to a $300,000 deductible in the case of the
Wakarusa site and subject to a $10 million maximum in the case of the Wakarusa
site and a $5 million maximum in the case of the Leesburg site for such matters,
such as these, that were indentified at the closing of the Holiday Acquisition).
 
    The Company does not believe that any costs it will bear with respect to
continued investigation or remediation of the foregoing locations and other
facilities currently or formerly owned or occupied by the Company will have a
material adverse effect upon the Company's business, results of operations or
financial condition. Nevertheless, there can be no assurance that the Company
will not discover additional environmental problems or that the cost to the
Company of the remediation activities will not exceed the Company's
expectations.
 
EMPLOYEES
 
    As of December 28, 1996, the Company had 2,183 employees, including 1,773 in
production, 48 in sales, 174 in service and 188 in management and
administration. The Company's employees are not represented by any collective
bargaining organization, and the Company has never experienced a work stoppage.
The Company believes its relations with its employees are good.
 
DEPENDENCE ON KEY PERSONNEL
 
    The Company's future prospects depend upon its key management personnel,
including Kay L. Toolson, the Company's Chief Executive Officer. The loss of one
or more of these key management personnel could adversely affect the Company's
business. The prospects of the Company also depend in part on its ability to
attract and retain qualified technical, manufacturing, managerial and marketing
personnel. Competition for such personnel is intense, and there can be no
assurance that the Company will be successful in attracting and retaining such
personnel.
 
                                       10
<PAGE>
ITEM 2.  PROPERTIES
 
    The Company is headquartered in Coburg, Oregon, approximately 100 miles from
Portland, Oregon. The following table summarizes the Company's current and
planned manufacturing facilities:
 
<TABLE>
<CAPTION>
                                                                       APPROXIMATE
                                                                          SQUARE
MANUFACTURING FACILITY                           OWNED/LEASED            FOOTAGE     PRODUCTS MANUFACTURED
-----------------------------------------------  --------------------  ------------  -----------------------------
<S>                                              <C>                   <C>           <C>
Coburg, Oregon.................................  Owned                     300,000   Motor Coaches
Elkhart, Indiana...............................  Owned                     325,000   Motor Coaches, Towables
Elkhart, Indiana...............................  Leased                     28,000   Bus Conversions
Wakarusa, Indiana..............................  Owned/Leased(1)           516,000   Motor Coaches, Towables
Wakarusa, Indiana(2)...........................  Owned                     500,000   Motor Coaches
Springfield, Oregon(3).........................  Leased                    100,000   Towables
</TABLE>
 
------------------------
 
(1) The Company leases approximately 110,510 square feet of this facility.
 
(2) Includes approximately 400,000 square feet currently under construction,
    which is expected to be operational by the end of the second quarter of
    1997.
 
(3) Expected to be operational in the third quarter of 1997.
 
    As of March 1, 1997, the Company's production of motor coaches is capacity
constrained. After the new Wakarusa, Indiana and Springfield, Oregon plants are
operational and the transfer of the Elkhart, Indiana motor coach production has
been successfully completed, the Company believes that its existing facilities
will be sufficient to meet its production requirements for the foreseeable
future. Should the Company require increased production capacity in the future,
the Company believes that additional or alternative space adequate to serve the
Company's foreseeable needs would be available on commercially reasonable terms.
 
ITEM 3.  LEGAL PROCEEDINGS
 
    The Company is involved in legal proceedings arising in the ordinary course
of its business, including a variety of product liability and warranty claims
typical in the recreational vehicle industry. In addition, in connection with
the Holiday Acquisition, the Company assumed most of the liabilities of that
business, including product liability and warranty claims. The Company does not
believe that the outcome of its pending legal proceedings, net of insurance
coverage, will have a material adverse effect on the business, financial
condition or results of operations of the Company.
 
ITEM 4.  SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
 
    None.
 
                                       11
<PAGE>
                                    PART II
 
         ITEM 5.  MARKET FOR THE REGISTRANT'S COMMON STOCK AND RELATED
                              STOCKHOLDER MATTERS
 
    The Company's Common Stock is traded on the Nasdaq National Market under the
symbol "MCCO." The following table sets forth for the periods indicated the high
and low closing sale prices for the Common Stock as reported on the Nasdaq
National Market.
 
<TABLE>
<CAPTION>
                                                                            HIGH        LOW
                                                                          ---------  ---------
<S>                                                                       <C>        <C>
1995
  First Quarter.........................................................     $16.50     $14.00
  Second Quarter........................................................      16.50      13.75
  Third Quarter.........................................................      16.00      12.25
  Fourth Quarter........................................................      13.00       8.25
 
1996
  First Quarter.........................................................      14.25       8.50
  Second Quarter........................................................      14.00      11.50
  Third Quarter.........................................................     14.625     10.625
  Fourth Quarter........................................................      16.50      12.25
 
1997
  First Quarter (through March 17, 1997)................................      22.50      15.50
</TABLE>
 
    On March 17, 1997 the last reported sale price of the Company's Common Stock
on the Nasdaq National Market was $20.00. As of March 17, 1997, there were
approximately 105 holders of record of the Company's Common Stock.
 
    The Company has never paid dividends on its Common Stock and does not
anticipate paying any cash dividends on its Common Stock in the foreseeable
future. The Company's existing loan agreements prohibit the payment of dividends
on the Common Stock without the lender's consent.
 
    The market price of the Company's Common Stock could be subject to wide
fluctuations in response to quarter-to-quarter variations in operating results,
changes in earnings estimates by analysts, announcements of new products by the
Company or its competitors, general conditions in the recreational vehicle
market and other events or factors. In addition, the stocks of many recreational
vehicle companies have experienced price and volume fluctuations which have not
necessarily been directly related to the companies' operating performance, and
the market price of the Company's Common Stock could experience similar
fluctuations.
 
ITEM 6.  SELECTED FINANCIAL DATA
 
                SELECTED HISTORICAL CONSOLIDATED FINANCIAL DATA
 
    The Consolidated Statements of Income Data set forth below with respect to
fiscal years 1994, 1995 and 1996, and the Consolidated Balance Sheet Data at
December 30, 1995 and December 28, 1996, are derived from, and should be read in
conjunction with, the audited Consolidated Financial Statements and Notes
thereto of the Company included in this Annual Report on Form 10-K. The
Consolidated Statements of Income Data set forth below with respect to fiscal
years 1992 and 1993 and the Consolidated Balance Sheet Data at January 2, 1993,
January 1, 1994 and December 31, 1994 are derived from audited financial
statements of the Predecessor and the Company, respectively, not included in
this Annual Report on Form 10-K. The Company's fiscal year consists of three
13-week quarters and a fourth quarter ending
 
                                       12
<PAGE>
on the Saturday closest to the end of the calendar year. References to 1994,
1995 and 1996 refer to the fiscal years ended December 31, 1994, December 30,
1995 and December 28, 1996, respectively.
 
    The data set forth in the following table should be read in conjunction
with, and are qualified in their entirety by, Management's Discussion and
Analysis of Financial Condition and Results of Operations, the Company's
Consolidated Financial Statements and the Notes thereto appearing elsewhere in
this Annual Report on Form 10-K.
 
<TABLE>
<CAPTION>
                                                                                         COMPANY
                                                   PREDECESSOR(1)      --------------------------------------------
                                               ----------------------
                                                          TWO MONTHS   TEN MONTHS
                                                             ENDED        ENDED
                                                          -----------  -----------            FISCAL YEAR
                                                           MARCH 4,      JAN. 1,    -------------------------------
                                                 1992        1993         1994        1994       1995      1996(2)
                                               ---------  -----------  -----------  ---------  ---------  ---------
                                                 (IN THOUSANDS, EXCEPT PER SHARE DATA AND CONSOLIDATED OPERATING
                                                                              DATA)
<S>                                            <C>        <C>          <C>          <C>        <C>        <C>
CONSOLIDATED STATEMENTS OF INCOME DATA:
Net sales....................................  $  64,338   $  12,026    $  65,964   $ 107,300  $ 141,611  $ 365,638
Cost of sales................................     54,310      10,202       56,141      89,894    124,592    317,909(3)
                                               ---------  -----------  -----------  ---------  ---------  ---------
    Gross profit.............................     10,028       1,825        9,823      17,406     17,019     47,729
Selling, general and administrative
  expenses...................................      3,922       1,202        4,036       7,184      8,075     33,299
Management fees to stockholders..............        800         159          205          72         72         72
Amortization of goodwill.....................         --          --          431         517        517        617
                                               ---------  -----------  -----------  ---------  ---------  ---------
    Operating income.........................      5,306         464        5,151       9,633      8,355     13,741
Other expense (income), net..................         (8)         (5)         (11)       (153)        40       (244)
Interest expense.............................        163           5        1,308          69        298      3,914
                                               ---------  -----------  -----------  ---------  ---------  ---------
    Income from continuing operations before
      provision for income taxes.............      5,151         464        3,855       9,717      8,017     10,071
Provision for income taxes...................         --          --        1,553       3,776      3,119      4,162
Pro forma provision for income taxes.........      1,999(4)        181(4)         --        --        --         --
                                               ---------  -----------  -----------  ---------  ---------  ---------
    Net income...............................      3,152         283        2,302(5)     5,941     4,898      5,909
Redeemable Preferred Stock dividends.........         --          --           --          --         --        (75)
Accretion of Redeemable Preferred Stock......         --          --           --          --         --        (84)
                                                                                                          ---------
Net income attributable to common stock......  $   3,152   $     283    $   2,302(5) $   5,941 $   4,898  $   5,750
                                               ---------  -----------  -----------  ---------  ---------  ---------
                                               ---------  -----------  -----------  ---------  ---------  ---------
Earnings per common share....................         --          --    $    0.67(5) $    1.33 $    1.09  $    1.26(6)
                                                                       -----------  ---------  ---------  ---------
                                                                       -----------  ---------  ---------  ---------
Weighted average common shares outstanding...         --          --        3,416       4,473      4,475      4,678
</TABLE>
 
<TABLE>
<CAPTION>
                                                             PREDECESSOR                   COMPANY
                                                             -----------  ------------------------------------------
                                                               JAN. 2,     JAN. 1,   DEC. 31,   DEC. 30,   DEC. 28,
                                                                1993        1994       1994       1995       1996
                                                             -----------  ---------  ---------  ---------  ---------
                                                                                 (IN THOUSANDS)
<S>                                                          <C>          <C>        <C>        <C>        <C>
CONSOLIDATED BALANCE SHEET DATA:
Working capital............................................   $   5,577   $   2,918  $   5,910  $   3,795  $   4,502
Total assets...............................................      11,092      40,052     48,219     68,502    135,368
Long-term borrowings, less current portion.................          --          --         --      5,000     16,500
Redeemable Preferred Stock.................................          --          --         --         --      2,687
Total stockholders' equity.................................       6,431      26,951     32,945     37,930     43,807
</TABLE>
 
------------------------------
(1) The Company commenced operations on March 5, 1993 by acquiring substantially
    all of the assets and liabilities of the Predecessor. See "Management's
    Discussion and Analysis of Financial Condition and Results of
    Operations--Overview."
(2) Includes the operations of Holiday Rambler and the Holiday World Dealerships
    from March 4, 1996. The Holiday World Dealerships generated $25.0 million in
    net sales in 1996, which included the sale of 820 units that were either
    previously owned or not Holiday Rambler units, as well as service revenues.
    The Company sold seven Holiday World Dealerships in 1996 and intends to sell
    the three remaining dealerships.
(3) Includes a $1.7 million increase in cost of sales resulting from the sale of
    inventory that was written up to fair value at the date of the Holiday
    Acquisition.
(4) The Predecessor was an S Corporation not subject to federal and certain
    state income taxes during the periods indicated. The pro forma provision for
    income taxes reflects the effect of the federal and state income taxes as if
    the Predecessor had been a C Corporation, based on the effective tax rates
    that would have been in effect during these periods.
(5) Excludes an extraordinary charge of $558,000, net of tax effect, or $0.16
    per share.
(6) 1996 earnings per common share are fully diluted earnings per common share.
    Includes a one time charge of $0.22 per share, net of tax effect, related to
    the inventory write-up described in Note 3 above. Excluding this charge,
    fully diluted earnings per common share would have been $1.48 per share.
 
                                       13
<PAGE>
ITEM 7.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL
  CONDITION AND RESULTS OF OPERATIONS
 
OVERVIEW
 
    The Company is the successor to a company formed in 1968 and commenced
operations on March 5, 1993 by acquiring substantially all of the assets and
liabilities of the Predecessor. The Predecessor's management and the
manufacturing of its High-Line Class A motor coaches were largely unaffected by
the Predecessor Acquisition. However, the Company's consolidated financial
statements for fiscal years 1994, 1995 and 1996 all contain Predecessor
Acquisition-related expenses, consisting primarily of the amortization of
acquired goodwill.
 
    On March 4, 1996, the Company acquired from Harley-Davidson certain assets
of Holiday Rambler in exchange for $21.5 million in cash, 65,217 shares of
Redeemable Preferred Stock (which is currently convertible into 230,767 shares
of Common Stock), and the assumption of most of the liabilities of Holiday
Rambler. Concurrently, the Company acquired ten Holiday World Dealerships for
$13.0 million, including a $12.0 million subordinated promissory note, and the
assumption of certain liabilities. The Company sold seven Holiday World
Dealerships in 1996, retired the $12.0 million note from the proceeds of these
sales, and intends to sell the remaining three dealerships. The Holiday
Acquisition was accounted for using the purchase method of accounting.
 
    Beginning on March 4, 1996, the acquired operations were incorporated into
the Company's consolidated financial statements. The Company's consolidated
financial statements for the fiscal year ended December 28, 1996 contain
expenses related to the Holiday Acquisition, primarily consisting of a $1.7
million increase in cost of sales resulting from the sale of inventory in the
first and second quarters that was written up to fair value at the date of the
Holiday Acquisition, interest expense, the amortization of debt issuance costs
and Holiday Acquisition goodwill.
 
RESULTS OF OPERATIONS
 
    1996 COMPARED WITH 1995
 
    Net sales increased 158.2% from $141.6 million in 1995 to $365.6 million in
1996, primarily due to the Holiday Acquisition. Excluding the Holiday
Acquisition, net sales of Monaco motor coaches decreased 3.4% from $141.6
million in 1995 to $136.8 million in 1996, primarily due to difficulties in
achieving higher production rates of motor coaches at its Coburg facility, which
commenced operations in late 1995. Net sales in 1996 also included $25.0 million
of sales of units that were either previously owned or not Holiday Rambler units
and service revenues generated by the Holiday World Dealerships. The Company's
overall unit sales increased almost five-fold from 982 units in 1995 to 4,710
units in 1996 (excluding 820 units sold by the Holiday World Dealerships that
were either previously owned or not Holiday Rambler units). The Company's
overall average unit selling price declined from $145,600 in 1995 to $66,500 in
1996, primarily as a result of the Company selling a significantly large number
of lower priced Holiday Rambler products, particularly towable products. Due to
the inclusion of Holiday Rambler's generally lower priced products, the Company
expects its overall average unit selling price to remain below $100,000.
 
    Gross profit increased by $30.7 million from $17.0 million in 1995 to $47.7
million in 1996 and gross margin increased from 12.0% in 1995 to 13.1% in 1996.
The increase in gross profit and gross margin was limited by a $1.7 million
increase in cost of sales as a result of an inventory write-up to fair value
arising from the Holiday Acquisition. Without this charge, gross margin would
have been 13.5% for 1996. Gross margin in 1995 was depressed primarily due to
start-up inefficiencies relating to the Windsor model and unexpected costs
associated with making three model changes simultaneously. One of the Company's
objectives continues to be to improve individual model gross margins, primarily
through additional purchasing and manufacturing synergies anticipated to be
derived from the Holiday Acquisition. The Company's overall gross margin may
fluctuate in future periods if the mix of products shifts from higher to
 
                                       14
<PAGE>
lower gross margin units or if the Company encounters unexpected manufacturing
difficulties or competitive pressures.
 
    Selling, general and administrative expenses increased by $25.2 million from
$8.1 million in 1995 to $33.3 million in 1996 and increased as a percentage of
net sales from 5.7% in 1995 to 9.1% in 1996. The increase in selling, general
and administrative expenses in dollars and as a percentage of net sales in 1996
was primarily attributable to the addition of the Holiday Rambler operations
that have traditionally had higher selling, general and administrative expenses
as a percentage of net sales than Monaco. In addition, the Company's selling,
general and administrative expenses in 1995 were unusually low, both in dollars
and as a percentage of net sales, in part because of lower than normal
incentive-based compensation. The Company expects continued reduction of Holiday
Rambler's selling, general and administrative expenses as a percentage of net
sales; however, the combined Company's selling, general and administrative
expenses as a percentage of net sales is expected to remain higher than the
level prior to the Holiday Acquisition.
 
    Amortization of goodwill was $617,000 in 1996 compared with $517,000 in
1995. At December 28, 1996, goodwill arising from the Predecessor Acquisition,
net of accumulated amortization, was $18.7 million, which is currently being
amortized on a straight-line basis over 40 years. Goodwill of approximately $2.2
million was acquired in the Holiday Acquisition and is being amortized over 20
years.
 
    Operating income was $13.7 million in 1996, a $5.4 million increase over the
$8.4 million in 1995. The increase in the Company's gross margin was less than
the increase in selling, general and administrative expenses as a percentage of
net sales, resulting in a decline in operating margin from 5.9% in 1995 to 3.8%
in 1996. The Company's operating margin was adversely affected in 1996 by a $1.7
million expense related to an inventory write-up to fair value as a result of
the Holiday Acquisition. Without that charge, the Company's operating margin
would have been 4.2% for the year.
 
    Interest expense increased substantially from $298,000 in 1995 to $3.9
million in 1996. The Company's 1996 interest expense included approximately
$992,000 of floor plan interest expense relating to the Holiday World
Dealerships. Additionally, 1996 interest expense included $343,000 related to
the amortization of $2.1 million in debt issuance costs recorded in conjunction
with the Holiday Acquisition. These costs are being written off over a five-year
period. The Company capitalized approximately $244,000 of interest in 1996
primarily due to the purchase of the Holiday World Dealerships and construction
in progress at the manufacturing facility in Wakarusa, Indiana. The Company
capitalized $625,000 of interest in 1995 related to the expansion of its Coburg,
Oregon facility.
 
    The Company reported a provision for income taxes of $4.2 million, or an
effective tax rate of 41%, for 1996 compared to $3.1 million, or an effective
tax rate of 39%, for the comparable period in 1995.
 
    Net income increased by $1.0 million from $4.9 million in 1995 to $5.9
million in 1996 due to substantial increases in net sales and operating income
that more than offset increases in interest and amortization expense.
 
    1995 COMPARED WITH 1994
 
    Net sales for 1995 increased by $34.3 million from $107.3 million in 1994 to
$141.6 million in 1995, a 32.0% increase. The increase was attributable
primarily to net sales of the Company's Windsor model motor coach, which was
introduced in 1994 and, to a lesser extent, net sales of its Dynasty model motor
coach, offset by decreases in the net sales of its Signature and Executive model
motor coaches. Total unit net sales for 1995 were up 37.0% over 1994 while the
Company's average unit selling price decreased 3.7%, with a 6.0% increase for
same models being offset by a shift in the mix of motor coaches sold towards the
Company's lower priced models, Windsor and Dynasty.
 
    Gross profit for 1995 decreased $388,000, or 2.2%, and gross margin
decreased to 12.0% from 16.2% in the prior year. The decrease in gross margin in
1995 was attributable to several factors. In the first half
 
                                       15
<PAGE>
of 1995, the Company experienced start-up inefficiencies related to the Windsor
model resulting in lower than projected gross margins. In addition, the Company
encountered many unexpected costs in making three model changes simultaneously
during the third quarter. These costs, combined with a sales mix that included a
lower-than-anticipated percentage of higher margin Signature and Executive motor
coaches, significantly lowered the Company's gross margin for the year.
 
    Selling, general, and administrative expenses increased by $890,000, or
12.4%, in 1995, but decreased as a percentage of net sales to 5.7% in 1995 from
6.7% in 1994. The decline in selling, general, and administrative expenses as a
percentage of net sales was due to a combination of marketing and administrative
efficiencies related to the Company's increased sales level and a significant
decline, both in dollars and as a percentage of net sales, in incentive-based
compensation.
 
    Amortization of goodwill arising from the Predecessor Acquisition was
$517,000 in 1995, the same as in 1994.
 
    Operating income for 1995 was $8.4 million, a $1.3 million decrease from
1994. The Company's lower gross margin resulted in a decline in operating margin
from 9.0% in 1994 to 5.9% in 1995.
 
    Interest expense increased from $69,000 in 1994 to $298,000 in 1995 due to
higher outstanding borrowings. The Company capitalized approximately $625,000 of
interest paid in 1995 that was incurred in connection with the construction of a
new manufacturing facility in Coburg, Oregon.
 
    Net income of $4.9 million in 1995 was $1.0 million lower than that reported
for 1994. The decline was attributable to the substantial increase in net sales
being more than offset by the reduction in gross margin, lower operating income
and higher interest expense.
 
INFLATION
 
    The Company does not believe that inflation has had a material impact on its
results of operations for the periods presented.
 
FACTORS THAT MAY AFFECT FUTURE OPERATING RESULTS
 
    THIS ANNUAL REPORT ON FORM 10-K CONTAINS FORWARD-LOOKING STATEMENTS WITHIN
THE MEANING OF SECTION 21E OF THE SECURITIES EXCHANGE ACT OF 1934, AS AMENDED,
INCLUDING STATEMENTS THAT INCLUDE THE WORDS "BELIEVES," "EXPECTS" OR
"ANTICIPATES" OR SIMILAR EXPRESSIONS. SUCH FORWARD-LOOKING STATEMENTS INVOLVE
KNOWN AND UNKNOWN RISKS, UNCERTAINTIES AND OTHER FACTORS WHICH MAY CAUSE ACTUAL
RESULTS, PERFORMANCE OR ACHIEVEMENTS OF THE COMPANY TO DIFFER MATERIALLY FROM
THOSE EXPRESSED OR IMPLIED BY SUCH FORWARD-LOOKING STATEMENTS. SUCH FACTORS
INCLUDE, AMONG OTHERS, THE FACTORS DISCUSSED BELOW AND ELSEWHERE IN THIS ANNUAL
REPORT ON FORM 10-K. THE READER SHOULD CAREFULLY CONSIDER, TOGETHER WITH THE
OTHER MATTERS REFERRED TO HEREIN, THE FACTORS DESCRIBED BELOW. THE COMPANY
CAUTIONS THE READER, HOWEVER, THAT THIS LIST OF FACTORS MAY NOT BE EXHAUSTIVE.
 
    POTENTIAL FLUCTUATIONS IN OPERATING RESULTS  The Company's net sales, gross
margin and operating results may fluctuate significantly from period to period
due to factors such as the mix of products sold, the ability to utilize and
expand manufacturing resources efficiently, the introduction and consumer
acceptance of new models offered by the Company, competition, the addition or
loss of dealers, the timing of trade shows and rallies, and factors affecting
the recreational vehicle industry as a whole. In addition, the Company's overall
gross margin on its products may decline in future periods to the extent the
Company increases its sales of lower gross margin towable products or if the mix
of motor coaches shifts to lower gross margin units. Due to the relatively high
selling prices of the Company's products (in particular, its High-Line Class A
motor coaches), a relatively small variation in the number of recreational
vehicles sold in any quarter can have a significant effect on sales and
operating results for that quarter. Demand in the overall recreational vehicle
industry generally declines during the winter months, while sales and revenues
are generally higher during the spring and summer months. With the broader range
of recreational vehicles now offered by the Company as a result of the Holiday
Acquisition, seasonal factors could have a
 
                                       16
<PAGE>
significant impact on the Company's operating results in the future. In
addition, unusually severe weather conditions in certain markets could delay the
timing of shipments from one quarter to another.
 
    CYCLICALITY  The recreational vehicle industry has been characterized by
cycles of growth and contraction in consumer demand, reflecting prevailing
economic, demographic and political conditions that affect disposable income for
leisure-time activities. Unit sales of recreational vehicles (excluding
conversion vehicles) reached a peak of approximately 259,000 units in 1994 and
declined to approximately 247,000 units in 1996. Although unit sales of
High-Line Class A motor coaches have increased in each year since 1989, there
can be no assurance that this trend will continue. Furthermore, as a result of
the Holiday Acquisition, the Company offers a much broader range of recreational
vehicle products and will likely be more susceptible to recreational vehicle
industry cyclicality than in the past. Factors affecting cyclicality in the
recreational vehicle industry include fuel availability and fuel prices,
prevailing interest rates, the level of discretionary spending, the availability
of credit and overall consumer confidence. In particular, interest rates rose
significantly in 1994 and while recent interest rates have not had a material
adverse effect on the Company's business, no assurances can be given that an
increase in interest rates would not have a material adverse effect on the
Company's business, results of operations and financial condition.
 
    MANAGEMENT OF GROWTH  As a result of the Holiday Acquisition, the Company
has experienced significant growth in the number of its employees, in the size
of its manufacturing operations and in the scope of its business. This growth
has resulted in the addition of new management personnel, increased
responsibilities for existing management personnel, and has placed added
pressure on the Company's operating, financial and management information
systems. While management believes it has substantially completed the
integration of Holiday Rambler's operations and personnel into the Company, due
to the large size of the Holiday Acquisition relative to the Company, there can
be no assurance that the Company will not encounter problems in the future
associated with the integration of the acquisition or that the anticipated
benefits of the Holiday Acquisition will be fully realized. In addition, there
can be no assurance that the Company will adequately support and manage the
growth of its business and the failure to do so could have a material adverse
effect on the Company's business, results of operations and financial condition.
 
    MANUFACTURING EXPANSION  The Company significantly increased its
manufacturing capacity in 1995 by expanding its Elkhart, Indiana facility and
opening its Coburg, Oregon facility. In order to meet market demand and realize
manufacturing efficiencies, the Company is constructing a new motor coach
manufacturing facility in Wakarusa, Indiana, is relocating its Elkhart, Indiana
motor coach production to the new Wakarusa facility, and is also planning to
open a Springfield, Oregon facility to manufacture towables. The integration of
the Company's facilities and the expansion of the Company's manufacturing
operations involve a number of risks including unexpected production
difficulties. In 1995, the Company experienced start-up inefficiencies in
manufacturing the Windsor model, and, beginning in 1996, the Company experienced
difficulty in increasing production rates of motor coaches at its Coburg
facility. There can be no assurance that the Company will successfully integrate
its manufacturing facilities or that it will achieve the anticipated benefits
and efficiencies from its expanded manufacturing operations. In addition, the
Company's operating results could be materially and adversely affected if sales
of the Company's products do not increase at a rate sufficient to offset the
Company's increased expense levels resulting from this expansion.
 
    The set-up and scale-up of production facilities in Wakarusa and Springfield
involve various risks and uncertainties, including timely performance of a large
number of contractors, subcontractors, suppliers and various government agencies
that regulate and license construction, each of which is beyond the control of
the Company. The set-up of the new facilities involves risks and costs
associated with the development and acquisition of new production lines, molds
and other machinery, the training of employees, and compliance with
environmental, health and safety and other regulatory requirements. The
inability of the Company to complete the set-up of its Wakarusa and Springfield
facilities and to commence full-scale commercial
 
                                       17
<PAGE>
production in a timely manner could have a material adverse effect on the
Company's business, results of operations and financial condition. In addition,
at such time as the Company commences production at these new facilities, it may
from time to time experience lower than anticipated yields or production
constraints that may adversely affect its ability to satisfy customer orders.
Any prolonged inability to satisfy customer demand could have a material adverse
effect on the Company's business, results of operations and financial condition.
 
    CONCENTRATION OF SALES TO CERTAIN DEALERS  Although the Company's products
were offered by 173 dealerships located primarily in the United States and
Canada at the end of 1996, a significant percentage of the Company's sales have
been and will continue to be concentrated among a relatively small number of
independent dealers. Although no single dealer accounted for as much as 10.0% of
the Company's net sales in 1996, the top three dealers accounted for
approximately 22.5% of the Company's net sales in that period. The loss of a
significant dealer or a substantial decrease in sales by such a dealer could
have a material adverse effect on the Company's business, results of operations
and financial condition. See "Business--Sales and Marketing."
 
    POTENTIAL LIABILITY UNDER REPURCHASE AGREEMENTS  As is common in the
recreational vehicle industry, the Company enters into repurchase agreements
with the financing institutions used by its dealers to finance their purchases.
These agreements obligate the Company to repurchase a dealer's inventory under
certain circumstances in the event of a default by the dealer to its lender. In
1993, the Company's then third largest dealer went into default with its
lenders, and the Company was required to repurchase 16 motor coaches. Although
the Company was able to resell these motor coaches within three months, the
Company incurred expenses of approximately $291,000 in connection with this
dealer's default. Additionally, the need to resell these motor coaches and the
loss of that dealer temporarily limited the Company's sales of new motor
coaches. If the Company were obligated to repurchase a significant number of its
products in the future, it could have a material adverse effect on the Company's
financial condition, business and results of operations. The Company's
contingent obligations under repurchase agreements vary from period to period
and totaled approximately $105.7 million as of December 28, 1996, with
approximately 8.5% concentrated with one dealer. See "Liquidity and Capital
Resources" and Note 17 of Notes to the Company's Consolidated Financial
Statements.
 
    AVAILABILITY AND COST OF FUEL  An interruption in the supply, or a
significant increase in the price or tax on the sale, of diesel fuel or gasoline
on a regional or national basis could have a material adverse effect on the
Company's business, results of operations and financial condition. Diesel fuel
and gasoline have, at various times in the past, been difficult to obtain, and
there can be no assurance that the supply of diesel fuel or gasoline will
continue uninterrupted, that rationing will not be imposed, or that the price of
or tax on diesel fuel or gasoline will not significantly increase in the future,
any of which could have a material adverse effect on the Company's business,
results of operations and financial condition.
 
    DEPENDENCE ON CERTAIN SUPPLIERS  A number of important components for
certain of the Company's products are purchased from single or limited sources,
including its turbo diesel engines (Cummins), substantially all of its
transmissions (Allison), axles for all diesel motor coaches other than the
Holiday Rambler Endeavor Diesel model and chassis for certain of its Holiday
Rambler products (Chevrolet, Ford and Freightliner). The Company has no long
term supply contracts with these suppliers or their distributors, and there can
be no assurance that these suppliers will be able to meet the Company's future
requirements for these components. Although the Company believes that adequate
alternative suppliers exist for each of these components, an extended delay or
interruption in the supply of any of the components currently obtained from a
single source supplier or limited supplier could have a material adverse effect
on the Company's business, results of operations and financial condition. See
"Business-- Manufacturing."
 
    NEW PRODUCT INTRODUCTIONS  The Company believes that the introduction of new
features and new models will be critical to its future success. Delays in the
introduction of new models or product features or
 
                                       18
<PAGE>
a lack of market acceptance of new models or features and/or quality problems
with new models or features could have a material adverse effect on the
Company's business, results of operations and financial condition. For example,
in the third quarter of 1995 the Company incurred unexpected costs associated
with three model changes introduced in that quarter which adversely affected the
Company's gross margin. There also can be no assurance that product
introductions in the future will not divert revenues from existing models and
adversely affect the Company's business, results of operations and financial
condition.
 
    COMPETITION  The market for the Company's products is highly competitive.
The Company currently competes with a number of other manufacturers of motor
coaches, fifth wheel trailers and travel trailers, some of which have
significantly greater financial resources and more extensive marketing
capabilities than the Company. There can be no assurance that either existing or
new competitors will not develop products that are superior to, or that achieve
better consumer acceptance than, the Company's products, or that the Company
will continue to remain competitive. See "Business--Competition."
 
    RISKS OF LITIGATION  The Company is subject to litigation arising in the
ordinary course of its business, including a variety of product liability and
warranty claims typical in the recreational vehicle industry. In addition, as a
result of the Holiday Acquisition, the Company assumed most of the liabilities
of Holiday Rambler, including product liability and warranty claims. Although
the Company does not believe that the outcome of any pending litigation, net of
insurance coverage, will have a material adverse effect on the business, results
of operations or financial condition of the Company, due to the inherent
uncertainties associated with litigation, there can be no assurance in this
regard.
 
    To date, the Company has been successful in obtaining product liability
insurance on terms the Company considers acceptable. The Company's current
policies jointly provide coverage against claims based on occurrences within the
policy periods up to a maximum of $26.0 million for each occurrence and $27.0
million in the aggregate. There can be no assurance that the Company will be
able to obtain insurance coverage in the future at acceptable levels or that the
costs of insurance will be reasonable. Furthermore, successful assertion against
the Company of one or a series of large uninsured claims, or of one or a series
of claims exceeding any insurance coverage, could have a material adverse effect
on the Company's business, results of operations and financial condition.
 
    ENVIRONMENTAL REGULATION AND REMEDIATION
 
    REGULATION  The Company's recreational vehicle manufacturing operations are
subject to a variety of federal and state environmental regulations relating to
the use, generation, storage, treatment and disposal of hazardous materials.
These laws are often revised and made more stringent, and it is likely that
future amendments to these laws will impact the Company's operations.
 
    The Company has submitted applications for "Title V" air permits for its
operations in Elkhart, Indiana and Wakarusa, Indiana and is in the process of
preparing such applications for its facilities in Coburg, Oregon and the
expansion of its operations in Wakarusa. The Company has provided the relevant
state agency with a schedule of completion for the Coburg application, which
will be filed after the regulatory deadline, and the agency has indicated to the
Company that the schedule will be acceptable.
 
    The Company does not currently anticipate that any additional air pollution
control equipment will be required as a condition of receiving new air permits,
although new regulations and their interpretation may change over time, and
there can be no assurance that additional expenditures will not be required.
 
    While the Company has in the past provided notice to the relevant state
agencies that air permit violations have occurred at its facilities, the Company
has resolved all such issues with those agencies, and the Company believes that
there are no ongoing violations of any of its existing air permits at any of its
owned or leased facilities at this time. However, the failure of the Company to
comply with present or future regulations could subject the Company to: (i)
fines; (ii) potential civil and criminal liability;
 
                                       19
<PAGE>
(iii) suspension of production or cessation of operations; (iv) alterations to
the manufacturing process; or (v) costly clean-up or capital expenditures, any
of which could have a material adverse effect on the Company's business, results
of operations and financial condition.
 
    REMEDIATION  The Company has identified petroleum and/or solvent ground
contamination at the Elkhart, Indiana manufacturing facility, at the Wakarusa,
Indiana manufacturing facility and the Leesburg, Florida dealership acquired in
the Holiday Acquisition. The Company has remediated the Elkhart site and
recommended to the relevant Indiana regulatory authority that no further action
be taken because the remaining contaminants are below the state's clean-up
standards. The Company currently expects that the regulatory authority will
concur with this finding, although there is no assurance that such approval will
be forthcoming or that the regulatory authority will not require additional
investigation and/or remediation. The Company is investigating the Wakarusa site
and expects soon to recommend to the relevant regulatory authority that no
further action be taken at that site based on its consultant's view that there
is a limited risk associated with the remaining contamination. It is unclear
whether the regulatory authority will concur in this finding or whether
additional remediation will be required. In Florida, the Company and its
consultants are conducting investigations to determine the appropriate
remediation program to recommend to the relevant Florida regulatory authority
for the contamination associated with former underground storage tanks at the
Leesburg dealership. With regard to the Wakarusa and Leesburg sites, the Company
is indemnified by Harley-Davidson for investigation and remediation costs
incurred by the Company (subject to a $300,000 deductible in the case of the
Wakarusa site and subject to a $10 million maximum in the case of the Wakarusa
site and a $5 million maximum in the case of the Leesburg site for matters, such
as these, that were identified at the closing of the Holiday Acquisition).
 
    The Company does not believe that any costs it will bear with respect to
continued investigation or remediation of the foregoing locations and other
facilities currently or formerly owned or occupied by the Company will have a
material adverse effect upon the Company's business, results of operations or
financial condition. Nevertheless, there can be no assurance that the Company
will not discover additional environmental problems or that the cost to the
Company of the remediation activities will not exceed the Company's
expectations.
 
LIQUIDITY AND CAPITAL RESOURCES
 
    The Company's primary sources of liquidity are internally generated cash
from operations and available borrowings under its credit facilities. During
1996, the Company generated net cash from operations of $26.7 million. Net
income and non-cash expenses such as depreciation and amortization generated
approximately $9.0 million of this amount and the balance was generated by
increases in accrued expenses and income taxes payable combined with a decrease
in trade receivables and inventories, primarily from the sale of seven Holiday
World Dealerships, which more than offset a reduction in deferred income taxes.
 
    In connection with the Holiday Acquisition, on March 4, 1996, the Company
replaced its bank line of credit with new credit facilities consisting of a term
loan of $20.0 million (the "Term Loan") and a revolving line of credit of up to
$45.0 million (the "Revolving Loans"). The Term Loan bears interest at various
rates based upon the prime lending rate announced from time to time by Banker's
Trust Company (the "Prime Rate") or LIBOR and is due and payable in full on
March 1, 2001. The Term Loan requires monthly interest payments, quarterly
principal payments and certain mandatory prepayments. The mandatory prepayments
consist of: (i) an annual payment on April 30 of each year, beginning April 30,
1997, of seventy-five percent (75%) of the Company's defined excess cash flow
for the then most recently ended fiscal year; and (ii) subsequent to repayment
by the Company of the $12.0 million note issued in conjunction with the purchase
of the Holiday World Dealerships (which was repaid in full in the third quarter
of 1996), a payment, within two days of the sale of any dealership, of the net
cash proceeds received by the Company from such sale. At the election of the
Company, the Revolving Loans bear interest at variable interest rates based on
the Prime Rate or LIBOR. At December 28, 1996, the effective
 
                                       20
<PAGE>
interest rates on the Revolving Loans and the Term Loan were 9.5% and 8.6%,
respectively. The Revolving Loans are due and payable in full on March 1, 2001,
and require monthly interest payments. As of December 28, 1996, $18.5 million
was outstanding under the Term Loan and $3.8 million was outstanding under the
Revolving Loans. The Term Loan and the Revolving Loans are collateralized by a
security interest in all of the assets of the Company and include various
restrictions and financial covenants. Because borrowings under the Revolving
Loans have been less than originally anticipated, the Company is currently in
the process of negotiating new terms relating to the amount available under the
Revolving Loans and the interest rates, covenants and restrictions relating to
both loans. The Company does not expect any adverse changes to the credit
facilities as a result of these discussions. The Company also has various loans
outstanding to finance retail inventory at the three remaining Holiday World
Dealerships which amounted to approximately $6.2 million at December 28, 1996
and which bear interest at various rates based on the prime rate and are
collateralized by the assets of the Company.
 
    The Company's principal working capital requirements are for purchases of
inventory and, to a lesser extent, financing of trade receivables. The Company's
dealers typically finance product purchases under wholesale floor plan
arrangements with third parties as described below. At December 28, 1996, the
Company had working capital of approximately $4.5 million, an increase of
$700,000 from working capital of $3.8 million at December 30, 1995. The Company
used short-term credit facilities to finance the Coburg, Oregon facility as well
as the construction in progress on the new Wakarusa facility. The Company
primarily used long-term debt and the Redeemable Preferred Stock to finance the
Holiday Acquisition.
 
    The Company's capital expenditures were $7.3 million in 1996, primarily for
expansion of manufacturing facilities. In the first quarter of 1996, the Company
completed spending on the new Coburg, Oregon manufacturing facility started in
1995. During the second half of 1996, construction began on the new
manufacturing facility and administrative offices in Wakarusa, Indiana which
will enable the Company to increase its production capacity of motor coaches.
The total cost of the Wakarusa facility is now estimated to be approximately
$15.0 million, and the plant is expected to be operational by the end of the
second quarter of 1997.
 
    The Company believes that cash flow from operations, funds available under
its credit facilities and the proceeds of the Offering will be sufficient to
meet the Company's liquidity requirements for the next 12 months. The Company
anticipates capital expenditures in 1997 will total approximately $17.0 to $20.0
million, of which an estimated $10.0 million will be used to finish construction
of the Wakarusa facility, $1.0 million will be used to set up the Springfield,
Oregon facility and up to $2.0 million will be used to upgrade the Company's
management information systems, including software to handle the "Year 2000"
issue. The Company may, however, require additional equity or debt financing to
address working capital and facilities expansion needs, particularly if the
Company further expands its operations to address greater than anticipated
growth in the market for its products. The Company may also from time to time
seek to acquire businesses that would complement the Company's current business,
and any such acquisition could require additional financing. There can be no
assurance that additional financing will be available if required or on terms
deemed favorable by the Company.
 
    As is typical in the recreational vehicle industry, many of the Company's
retail dealers, including the Holiday World Dealerships, utilize wholesale floor
plan financing arrangements with third party lending institutions to finance
their purchases of the Company's products. Under the terms of these floor plan
arrangements, institutional lenders customarily require the recreational vehicle
manufacturer to agree to repurchase any unsold units if the dealer fails to meet
its commitments to the lender, subject to certain conditions. The Company has
agreements with several institutional lenders under which the Company currently
has repurchase obligations. The Company's contingent obligations under these
repurchase agreements are reduced by the proceeds received upon the sale of any
repurchased units. The Company's obligations under these repurchase agreements
vary from period to period. At December 28, 1996, approximately $105.7 million
of products sold by the Company to independent dealers were subject to
 
                                       21
<PAGE>
potential repurchase under existing floor plan financing agreements, with
approximately 8.5% concentrated with one dealer. If the Company were obligated
to repurchase a significant number of products under any repurchase agreement,
its business, operating results and financial condition could be adversely
affected.
 
NEWLY ISSUED FINANCIAL REPORTING PRONOUCNEMENTS
 
    In February 1997, the Financial Accounting Standards Board issued Statement
of Financial Accounting Standards ("SFAS") No. 128, "Earnings Per Share". This
standard revises the disclosure requirements of earnings per share, simplifies
the computation of earnings per share and increases the comparability of
earnings per share on an international basis. SFAS No. 128 will be effective for
the Company for the year ending December 27, 1997. The Company has not
determined the impact that adopting SFAS No. 128 will have on its financial
statements.
 
                                       22
<PAGE>
ITEM 8.  FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
 
                         INDEX TO FINANCIAL STATEMENTS
 
<TABLE>
<CAPTION>
                                                                                                                  PAGE
                                                                                                                  -----
<S>                                                                                                            <C>
MONACO COACH CORPORATION--CONSOLIDATED FINANCIAL STATEMENTS:
  Report of Independent Accountants..........................................................................          24
  Consolidated Balance Sheets as of December 30, 1995 and December 28, 1996..................................          25
  Consolidated Statements of Income for the Fiscal Years Ended December 31, 1994, December 30, 1995 and
    December 28, 1996........................................................................................          26
  Consolidated Statements of Stockholders' Equity for the Fiscal Years Ended December 31, 1994, December 30,
    1995 and December 28, 1996...............................................................................          27
  Consolidated Statements of Cash Flows for the Fiscal Years Ended December 31, 1994, December 30, 1995 and
    December 28, 1996........................................................................................          28
  Notes to Consolidated Financial Statements.................................................................          30
 
SCHEDULE INCLUDED IN ITEM 14(A):
  II Valuation and Qualifying Accounts.......................................................................         S-1
</TABLE>
 
                                       23
<PAGE>
                       REPORT OF INDEPENDENT ACCOUNTANTS
 
To the Board of Directors of
Monaco Coach Corporation:
 
    We have audited the accompanying consolidated balance sheets of Monaco Coach
Corporation and its subsidiaries (the "Company") as of December 30, 1995 and
December 28, 1996, and the related consolidated statements of income,
stockholders' equity and cash flows for each of the three years in the period
ended December 28, 1996. These financial statements are the responsibility of
the Company's management. Our responsibility is to express an opinion on these
financial statements based on our audits.
 
    We conducted our audits in accordance with generally accepted auditing
standards. Those standards require that we plan and perform the audit to obtain
reasonable assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements. An audit also includes
assessing the accounting principles used and significant estimates made by
management, as well as evaluating the overall financial statement presentation.
We believe that our audits provide a reasonable basis for our opinion.
 
    In our opinion, the financial statements referred to above present fairly,
in all material respects, the consolidated financial position of Monaco Coach
Corporation and its subsidiaries as of December 30, 1995 and December 28, 1996,
and the consolidated results of their operations and their cash flows for each
of the three years in the period ended December 28, 1996 in conformity with
generally accepted accounting principles.
 
                                          COOPERS & LYBRAND L.L.P.
 
Eugene, Oregon
January 31, 1997
 
                                       24
<PAGE>
                            MONACO COACH CORPORATION
                          CONSOLIDATED BALANCE SHEETS
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
<TABLE>
<CAPTION>
                                                                                       DECEMBER 30,  DECEMBER 28,
                                                                                           1995          1996
                                                                                       ------------  ------------
<S>                                                                                    <C>           <C>
                                                     ASSETS
Current assets:
  Trade receivables, net of $31 and $140, respectively...............................   $    7,071    $   14,891
  Inventories........................................................................       19,591        46,930
  Prepaid expenses...................................................................          447         1,343
  Deferred income taxes..............................................................          575         8,278
  Notes receivable...................................................................           --         1,064
  Assets held for sale...............................................................           --         1,383
                                                                                       ------------  ------------
    Total current assets.............................................................       27,684        73,889
 
Notes receivable.....................................................................           --           636
Debt issuance costs, net of accumulated amortization of $343.........................           --         1,760
Property and equipment, net..........................................................       21,587        38,309
Goodwill, net of accumulated amortization of $1,466 and $2,084, respectively.........       19,231        20,774
                                                                                       ------------  ------------
    Total assets.....................................................................   $   68,502    $  135,368
                                                                                       ------------  ------------
                                                                                       ------------  ------------
 
                                                   LIABILITIES
Current liabilities:
  Book overdraft.....................................................................   $      516    $    2,455
  Short-term borrowings:
    Bank line of credit..............................................................        9,845         3,789
    Flooring agreements..............................................................           --         6,202
  Current portion of long-term note payable..........................................        2,000         2,000
  Accounts payable...................................................................        8,459        24,218
  Income taxes payable...............................................................          221         7,362
  Accrued expenses and other liabilities.............................................        2,848        23,361
                                                                                       ------------  ------------
    Total current liabilities........................................................       23,889        69,387
 
Note payable, less current portion...................................................        5,000        16,500
Deferred income tax liabilities......................................................        1,483         2,787
Deferred income......................................................................          200           200
                                                                                       ------------  ------------
    Total liabilities................................................................       30,572        88,874
                                                                                       ------------  ------------
Redeemable Series A Convertible Preferred Stock, $.01 par value; redemption value of
  $3,005; 100,000 shares authorized; 65,217 shares issued and outstanding (Note 9)...           --         2,687
                                                                                       ------------  ------------
Commitments and contingencies (Notes 12 and 17)......................................           --            --
 
STOCKHOLDERS' EQUITY
Preferred stock, $.01 par value, 1,900,000 shares authorized; no shares issued and
  outstanding........................................................................
Common stock, $.01 par value, 20,000,000 shares authorized; 4,410,889 and 4,430,467
  shares issued and outstanding, respectively........................................           44            44
Additional paid-in capital...........................................................       25,303        25,430
Retained earnings....................................................................       12,583        18,333
                                                                                       ------------  ------------
    Total stockholders' equity.......................................................       37,930        43,807
                                                                                       ------------  ------------
    Total liabilities and stockholders' equity.......................................   $   68,502    $  135,368
                                                                                       ------------  ------------
                                                                                       ------------  ------------
</TABLE>
 
  The accompanying notes are an integral part of these consolidated financial
                                  statements.
 
                                       25
<PAGE>
                            MONACO COACH CORPORATION
                       CONSOLIDATED STATEMENTS OF INCOME
 FOR THE YEARS ENDED DECEMBER 31, 1994, DECEMBER 30, 1995 AND DECEMBER 28, 1996
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
<TABLE>
<CAPTION>
                                                                                1994        1995        1996
                                                                             ----------  ----------  ----------
<S>                                                                          <C>         <C>         <C>
Net sales..................................................................  $  107,300  $  141,611  $  365,638
Cost of sales..............................................................      89,894     124,592     317,909
                                                                             ----------  ----------  ----------
    Gross profit...........................................................      17,406      17,019      47,729
 
Selling, general and administrative expenses...............................       7,184       8,075      33,299
Management fees to stockholders............................................          72          72          72
Amortization of goodwill...................................................         517         517         617
                                                                             ----------  ----------  ----------
    Operating income.......................................................       9,633       8,355      13,741
 
Other expense (income), net................................................        (153)         40        (244)
Interest expense...........................................................          69         298       3,914
                                                                             ----------  ----------  ----------
    Income before income taxes.............................................       9,717       8,017      10,071
Provision for income taxes.................................................       3,776       3,119       4,162
                                                                             ----------  ----------  ----------
    Net income.............................................................       5,941       4,898       5,909
 
Preferred stock dividends..................................................          --          --         (75)
Accretion of redeemable preferred stock....................................          --          --         (84)
                                                                             ----------  ----------  ----------
    Net income attributable to common stock................................  $    5,941  $    4,898  $    5,750
                                                                             ----------  ----------  ----------
                                                                             ----------  ----------  ----------
Earnings per common share:
    Primary................................................................  $     1.33  $     1.09  $     1.28
    Fully diluted..........................................................  $     1.33  $     1.09  $     1.26
                                                                             ----------  ----------  ----------
                                                                             ----------  ----------  ----------
Weighted average common shares outstanding:
    Primary................................................................   4,469,734   4,473,383   4,474,791
    Fully diluted..........................................................   4,473,098   4,475,229   4,678,111
</TABLE>
 
  The accompanying notes are an integral part of these consolidated financial
                                  statements.
 
                                       26
<PAGE>
                            MONACO COACH CORPORATION
                CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY
 FOR THE YEARS ENDED DECEMBER 31, 1994, DECEMBER 30, 1995 AND DECEMBER 28, 1996
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
<TABLE>
<CAPTION>
                                                                COMMON STOCK        ADDITIONAL
                                                           -----------------------    PAID-IN    RETAINED
                                                             SHARES      AMOUNT       CAPITAL    EARNINGS     TOTAL
                                                           ----------  -----------  -----------  ---------  ---------
<S>                                                        <C>         <C>          <C>          <C>        <C>
Balances, January 1, 1994................................   4,394,548   $      44    $  25,163   $   1,744  $  26,951
Issuance of common stock.................................       6,549           0           34          --         34
Tax benefit of stock options exercised...................          --          --           19          --         19
Net income...............................................          --          --           --       5,941      5,941
                                                           ----------         ---   -----------  ---------  ---------
Balances, December 31, 1994..............................   4,401,097          44       25,216       7,685     32,945
Issuance of common stock.................................       9,792           0           58          --         58
Tax benefit of stock options exercised...................          --          --           29          --         29
Net income...............................................          --          --           --       4,898      4,898
                                                           ----------         ---   -----------  ---------  ---------
Balances, December 30, 1995..............................   4,410,889          44       25,303      12,583     37,930
Issuance of common stock.................................      19,578           0           89          --         89
Tax benefit of stock options exercised...................          --          --           38          --         38
Preferred stock accretion................................          --          --           --         (84)       (84)
Preferred stock dividends................................          --          --           --         (75)       (75)
Net income...............................................          --          --           --       5,909      5,909
                                                           ----------         ---   -----------  ---------  ---------
Balances, December 28, 1996..............................   4,430,467   $      44    $  25,430   $  18,333  $  43,807
                                                           ----------         ---   -----------  ---------  ---------
                                                           ----------         ---   -----------  ---------  ---------
</TABLE>
 
  The accompanying notes are an integral part of these consolidated financial
                                  statements.
 
                                       27
<PAGE>
                            MONACO COACH CORPORATION
                     CONSOLIDATED STATEMENTS OF CASH FLOWS
 FOR THE YEARS ENDED DECEMBER 31, 1994, DECEMBER 30, 1995 AND DECEMBER 28, 1996
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
<TABLE>
<CAPTION>
                                                                                     1994       1995       1996
                                                                                   ---------  ---------  ---------
<S>                                                                                <C>        <C>        <C>
INCREASE (DECREASE) IN CASH:
Cash flows of operating activities:
  Net income.....................................................................  $   5,941  $   4,898  $   5,909
  Adjustments to reconcile net income to net cash provided by (used in) operating
    activities:
    Depreciation and amortization................................................        812      1,077      3,005
    Loss on disposal of equipment................................................          2         60         79
    Deferred income taxes........................................................        269        273     (6,399)
    Change in assets and liabilities, net of effects of business combination:
      Trade receivables..........................................................       (431)    (3,440)     1,266
      Inventories................................................................     (3,549)    (4,180)     9,702
      Prepared expenses..........................................................        (96)       (15)      (810)
      Accounts payable...........................................................      1,911        745       (457)
      Accrued expenses and other current liabilities.............................      1,070       (218)     7,246
      Income taxes payable.......................................................       (169)       140      7,141
      Deferred income............................................................         --        200         --
                                                                                   ---------  ---------  ---------
        Net cash provided by (used in) operating activities......................      5,760       (460)    26,682
                                                                                   ---------  ---------  ---------
Cash flows of investing activities:
  Additions to property and equipment............................................     (4,399)   (13,864)    (7,327)
  Payment for business acquisition (Note 1)......................................         --         --    (24,645)
  Proceeds from sale of retail stores, collections on notes receivable, net of
    closing costs................................................................         --         --     11,749
  Other..........................................................................       (188)        --         40
                                                                                   ---------  ---------  ---------
        Net cash used in investing activities....................................     (4,587)   (13,864)   (20,183)
                                                                                   ---------  ---------  ---------
Cash flows of financing activities:
  Book overdraft.................................................................         --        516      1,939
  Borrowings (payments) on line of credit, net...................................     (1,095)     6,487     (6,056)
  Payments on subordinated note..................................................         --         --    (12,000)
  Borrowings on long-term notes payable..........................................         --      7,000     20,000
  Debt issuance costs............................................................         --         --     (2,060)
  Payments on long-term notes payable............................................       (163)        --     (8,500)
  Other..........................................................................         53         87        178
                                                                                   ---------  ---------  ---------
        Net cash provided by (used in) financing activities......................     (1,205)    14,090     (6,499)
                                                                                   ---------  ---------  ---------
Net decrease in cash.............................................................        (32)      (234)         0
Cash at beginning of period......................................................        266        234          0
                                                                                   ---------  ---------  ---------
Cash at end of period............................................................  $     234  $       0  $       0
                                                                                   ---------  ---------  ---------
                                                                                   ---------  ---------  ---------
</TABLE>
 
                                   Continued
 
                                       28
<PAGE>
                            MONACO COACH CORPORATION
                CONSOLIDATED STATEMENTS OF CASH FLOWS, CONTINUED
 FOR THE YEARS ENDED DECEMBER 31, 1994, DECEMBER 30, 1995 AND DECEMBER 28, 1996
                  (IN THOUSANDS OF DOLLARS, EXCEPT PER SHARE)
 
<TABLE>
<CAPTION>
                                                                                        1994       1995       1996
                                                                                      ---------  ---------  ---------
<S>                                                                                   <C>        <C>        <C>
SUPPLEMENTAL DISCLOSURES:
Cash paid during the period for:
  Interest, net of amount capitalized of $69 in 1994, $625 in 1995 and $244 in
    1996............................................................................  $      61  $     273  $   3,679
  Income taxes......................................................................      3,670      2,731      3,382
 
Business acquisition:
  Fair value of assets acquired.....................................................                        $  92,143
    Less liabilities assumed........................................................                           52,899
    Less issuance of subordinated debt..............................................                           12,000
    Less issuance of preferred stock................................................                            2,599
                                                                                                            ---------
      Net cash paid at the acquisition..............................................                        $  24,645
                                                                                                            ---------
                                                                                                            ---------
Sale of retail stores:
  Notes receivable obtained from the sale of retail stores..........................                        $   2,730
</TABLE>
 
  The accompanying notes are an integral part of these consolidated financial
                                  statements.
 
                                       29
<PAGE>
                            MONACO COACH CORPORATION
 
                   NOTES TO CONSOLIDATED FINANCIAL STATEMENTS
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
1. BUSINESS AND SIGNIFICANT ACCOUNTING POLICIES:
 
BUSINESS
 
    Monaco Coach Corporation and its subsidiaries (the "Company") manufacture a
line of premium motor coaches, bus conversions and towable recreational vehicles
at manufacturing facilities in Oregon and Indiana. These products are sold
primarily to independent dealers throughout the United States and Canada.
 
CONSOLIDATION POLICY
 
    The accompanying consolidated financial statements include the accounts of
the Company and its wholly-owned subsidiaries. All material intercompany
transactions and balances have been eliminated.
 
FISCAL PERIOD
 
    The Company follows a 52/53 week fiscal year period ending on the Saturday
closest to December 31. Interim periods also end on the Saturday closest to the
calendar quarter end.
 
REVENUE RECOGNITION
 
    The Company recognizes revenue from the sale of recreational vehicles (i)
upon shipment or dealer/ customer pick-up (most of the dealers finance their
purchases under flooring arrangements with banks or finance companies; for these
sales, the flooring is completed before the vehicles are shipped), or (ii) when
the dealer has floor planned the vehicle and the vehicle is available for
delivery but has been set aside and held at the request of the dealer, generally
for a few days, until pick-up or delivery.
 
ESTIMATES AND INDUSTRY FACTORS
 
    ESTIMATES--The preparation of financial statements in conformity with
generally accepted accounting principles requires management to make estimates
and assumptions that affect the reported amounts of assets and liabilities and
disclosure of contingent assets and liabilities at the date of the financial
statements and the reported amounts of revenues and expenses during the
reporting period. Actual results could differ from those estimates.
 
    CONCENTRATION OF CREDIT RISK--The Company distributes its products through
an independent dealer network for recreational vehicles. Sales to one customer
were approximately 19%, 17% and 7% of net revenues for the fiscal years ended
December 31, 1994, December 30, 1995 and December 28, 1996, respectively. Sales
to a second customer were approximately 28%, 23% and 9% of net revenues for the
fiscal years ended December 31, 1994, December 30, 1995 and December 28, 1996,
respectively. No other individual dealers represented over 10% of net revenues.
The loss of a significant dealer or a substantial decrease in sales by such a
dealer could have a material adverse effect on the Company's business, results
of operations and financial results.
 
    Concentrations of credit risk exist for accounts receivable and repurchase
agreements (see Note 17), primarily for the Company's largest dealers. The
Company sells to dealers throughout the United States and there is no geographic
concentration of credit risk.
 
    WARRANTY CLAIMS--Estimated warranty costs are provided for at the time of
sale of products with warranties covering the products for up to one year.
 
                                       30
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
1. BUSINESS AND SIGNIFICANT ACCOUNTING POLICIES: (CONTINUED)
INVENTORIES
 
    Inventories consist of raw materials, work-in-process and finished
recreational vehicles and are stated at the lower of cost (first-in, first-out)
or market. Cost of work-in-process and finished recreational vehicles includes
material, labor and manufacturing overhead costs. Holiday World retail
inventory, including new and used units, is valued at the lower of specific cost
or market.
 
PROPERTY AND EQUIPMENT
 
    Property and equipment, including significant improvements thereto, are
stated at cost less accumulated depreciation and amortization. Cost includes
expenditures for major improvements replacements and renewals and the net amount
of interest cost associated with significant capital additions during periods of
construction. Capitalized interest was $69 in 1994, $625 in 1995, and $48 in
1996. Maintenance and repairs are charged to expense as incurred. Replacements
and renewals are capitalized. When assets are sold, retired or otherwise
disposed of, the cost and accumulated depreciation are removed from the accounts
and any resulting gain or loss is reflected in income.
 
    The cost of plant and equipment is depreciated using the straight-line
method over the estimated useful lives of the related assets. Buildings are
generally depreciated over 39 years and equipment is depreciated over 3 to 10
years. Leasehold improvements are amortized under the straight-line method based
on the shorter of the lease periods or the estimated useful lives.
 
GOODWILL AND DEBT ISSUANCE COSTS
 
    Goodwill represents the excess of the cost of acquisition over the fair
value of net assets acquired. The goodwill arising from the acquisition of the
assets and operations of the Company's Predecessor in March 1993 is being
amortized on a straight-line basis over 40 years and, at December 28, 1996, the
unamortized amount was $18,713. The goodwill arising from the acquisition of
Holiday Rambler (as hereinafter defined) and Holiday World (as hereinafter
defined) is being amortized on a straight-line basis over 20 years; at December
28, 1996, the unamortized amount was $2,061. At each balance sheet date,
management assesses whether there has been permanent impairment in the value of
goodwill and the amount of such impairment by comparing anticipated undiscounted
future cash flows from operating activities with the carrying value of the
goodwill. The factors considered by management in performing this assessment
include current operating results, trends and prospects, as well as the effects
of obsolescence, demand, competition and other economic factors.
 
    Unamortized debt issuance costs of $1,760 at December 28, 1996 arising from
the Holiday Acquisition are being amortized over the term of the loan.
 
INCOME TAXES
 
    Deferred taxes are recognized based on the difference between the financial
statement and tax bases of assets and liabilities at enacted tax rates in effect
in the years in which the differences are expected to reverse. Deferred tax
expense represents the change in deferred tax asset/liability balances. A
valuation allowance is established for deferred tax assets when it is more
likely than not that the deferred tax asset will not be realized.
 
                                       31
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
1. BUSINESS AND SIGNIFICANT ACCOUNTING POLICIES: (CONTINUED)
ADVERTISING COSTS
 
    The Company expenses advertising costs as incurred, except for prepaid show
costs which are expensed when the event takes place.
 
    At December 30, 1995 and December 28, 1996, total advertising reported in
prepaid expenses was $185 and $51, respectively. During the fiscal year 1996,
approximately $5,483 ($1,136 in 1994 and $1,539 in 1995) of advertising costs
were expensed.
 
RESEARCH AND DEVELOPMENT COSTS
 
    Research and development costs are charged to expense as incurred and were
$3,205 for 1996. These costs were insignificant in 1995 and 1994.
 
2. HOLIDAY ACQUISITION:
 
    On March 4, 1996, the Company acquired certain assets of the Holiday Rambler
LLC Recreational Vehicle Manufacturing Division ("Holiday Rambler") and ten
retail dealerships ("Holiday World") from an affiliate of Harley-Davidson, Inc.
("Harley-Davidson"). The acquisition was accounted for as a purchase.
 
    The purchase price for Holiday Rambler and Holiday World was comprised of:
 
<TABLE>
<S>                                                                  <C>
Cash, including transaction costs of $2,131........................  $  24,645
Preferred stock (Note 9)...........................................      2,599
Subordinated debt..................................................     12,000
                                                                     ---------
                                                                     $  39,244
                                                                     ---------
                                                                     ---------
</TABLE>
 
    The purchase price was allocated to the assets acquired and liabilities
assumed based on estimated fair values at March 4, 1996, as follows:
 
<TABLE>
<S>                                                                 <C>
Receivables.......................................................  $   9,536
Inventories.......................................................     61,269
Property and equipment............................................     11,592
Prepaids and other assets.........................................         86
Assets held for sale..............................................      7,499
Goodwill..........................................................      2,161
Notes payable.....................................................    (21,784)
Accounts payable..................................................    (16,851)
Accrued liabilities...............................................    (14,264)
                                                                    ---------
                                                                    $  39,244
                                                                    ---------
                                                                    ---------
</TABLE>
 
    The allocation of the purchase price and the related goodwill of $2,161 is
subject to adjustment upon resolution of preacquisition contingencies. The
effects of resolution of preacquisition contingencies occurring: (i) within one
year of the acquisition date will be reflected as an adjustment of the
allocation of
 
                                       32
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
2. HOLIDAY ACQUISITION: (CONTINUED)
the purchase price and of goodwill, and (ii) after one year will be recognized
in the determination of net income.
 
    The ten acquired Holiday World retail store properties were classified as
"assets held for sale". Seven of the stores were sold during 1996 at a gain of
$1,402, which has been reflected as an adjustment of goodwill. The remaining
three stores are still held for sale. The Company's 1996 results of operations
and cash flows include Holiday World for the period March 4, 1996 through
December 28, 1996, as the operating activities of Holiday World are not clearly
distinguishable from other continuing operations. Net sales of the Holiday World
retail stores subsequent to the purchase were approximately $25,000.
 
    The following unaudited pro forma information presents the consolidated
results as if the acquisition had occurred at the beginning of the period and
giving effect to the adjustments for the related interest on financing the
purchase price, goodwill and depreciation. The pro forma information does not
necessarily reflect results that would have occurred nor is it necessarily
indicative of future operating results.
 
<TABLE>
<CAPTION>
                                                                           YEAR ENDED
                                                                   --------------------------
                                                                   DECEMBER 30,  DECEMBER 28,
                                                                       1995          1996
                                                                   ------------  ------------
<S>                                                                <C>           <C>
Net sales........................................................   $  441,850    $  419,440
Net income (loss)................................................       (5,376)        4,699
Earnings (loss) per common share.................................   $    (1.15)   $     1.00
</TABLE>
 
3. INVENTORIES:
 
    Inventories consist of the following:
 
<TABLE>
<CAPTION>
                                                                   DECEMBER 30,  DECEMBER 28,
                                                                       1995          1996
                                                                   ------------  ------------
<S>                                                                <C>           <C>
Raw materials....................................................   $    8,069    $   16,844
Work-in-process..................................................       10,136        17,592
Finished units...................................................        1,386         3,998
Holiday World retail inventory...................................           --         8,496
                                                                   ------------  ------------
                                                                    $   19,591    $   46,930
                                                                   ------------  ------------
                                                                   ------------  ------------
</TABLE>
 
                                       33
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
4. PROPERTY AND EQUIPMENT:
 
    Property and equipment consist of the following:
 
<TABLE>
<CAPTION>
                                                                   DECEMBER 30,  DECEMBER 28,
                                                                       1995          1996
                                                                   ------------  ------------
<S>                                                                <C>           <C>
Land.............................................................   $    1,708    $    5,440
Buildings........................................................       16,783        23,358
Equipment........................................................        2,416         4,085
Furniture and fixtures...........................................        1,069         1,958
Vehicles.........................................................          106           748
Leasehold improvements...........................................          263           312
Construction in progress.........................................          276         5,542
                                                                   ------------  ------------
                                                                        22,621        41,443
Less accumulated depreciation and amortization...................        1,034         3,134
                                                                   ------------  ------------
                                                                    $   21,587    $   38,309
                                                                   ------------  ------------
                                                                   ------------  ------------
</TABLE>
 
5. NOTES RECEIVABLE:
 
    The Company acquired notes receivable from the sale of certain Holiday World
retail stores. The notes provide for the periodic collection of principal, with
interest ranging from 8% to 10% and mature though September 2001. The
outstanding balance at December 28, 1996 was $1,700, with $1,064 expected to be
collected in 1997.
 
6. ACCRUED EXPENSES AND OTHER LIABILITIES:
 
<TABLE>
<CAPTION>
                                                                   DECEMBER 30,   DECEMBER 28,
                                                                       1995           1996
                                                                   -------------  ------------
<S>                                                                <C>            <C>
Payroll, vacation and related accruals...........................    $   1,100     $    5,132
Payroll and property taxes.......................................          326          1,424
Provision for warranty claims....................................        1,037          8,791
Provision for product liability claims...........................          100          4,507
Promotional and advertising......................................            9            818
Other............................................................          276          2,689
                                                                        ------    ------------
                                                                     $   2,848     $   23,361
                                                                        ------    ------------
                                                                        ------    ------------
</TABLE>
 
7. SHORT-TERM BORROWINGS:
 
    In connection with the acquisition of Holiday Rambler and Holiday World, on
March 5, 1996, the Company replaced its bank line of credit with new credit
facilities consisting, in part, of a revolving line of credit of up to $45,000,
with interest payable monthly at varying rates based on the Company's interest
coverage ratio and interest payable monthly on the unused available portion of
the line at 0.5%. There were outstanding borrowings of $3,789 at December 28,
1996, with an effective interest rate of 9.5%. The weighted average interest
rate on the outstanding borrowings under the revolving line of credit at
December 28, 1996 was 10.8% (8.4% at December 30, 1995). The revolving line of
credit expires on
 
                                       34
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
7. SHORT-TERM BORROWINGS: (CONTINUED)
March 1, 2001 and would be collateralized by all the assets of the Company in
the event the Company is in default under the loan agreement. The agreement
contains restrictive covenants as to EBITDA (earnings before interest, taxes,
depreciation and amortization), interest coverage ratio, leverage ratio and
capital expenditures.
 
    Holiday World retail stores have various flooring agreements outstanding to
finance retail inventory at the dealerships which amounted to $6,202 at December
28, 1996, with interest at the prime rate plus 1% (prime rate at December 28,
1996 was 8.25%). The loans are collateralized by the assets of a subsidiary.
 
8. LONG-TERM BORROWINGS:
 
    The Company obtained a term loan of $20,000 primarily to finance the
acquisition of Holiday Rambler and Holiday World on March 5, 1996, with interest
payable monthly at various rates based on the Company's interest coverage ratio,
expiring on March 1, 2001. The term loan requires quarterly principal payments
and certain mandatory payments. At December 28, 1996, there were outstanding
borrowings of $18,500, with $500 at an effective interest rate of 9.75% and
$18,000 at 8.59% under a LIBOR arrangement. The term loan would be
collateralized by all the assets of the Company in the event the Company is in
default under the loan agreement. The agreement contains restrictive covenants
as to EBITDA, interest coverage ratio, leverage ratio and capital expenditures.
 
    The principal on the long-term debt is payable as follows:
 
<TABLE>
<S>                                                                  <C>
1997...............................................................  $   2,000
1998...............................................................      3,750
1999...............................................................      5,000
2000...............................................................      5,500
2001...............................................................      2,250
                                                                     ---------
                                                                     $  18,500
                                                                     ---------
                                                                     ---------
</TABLE>
 
9. PREFERRED STOCK:
 
    The Company has authorized "blank check" preferred stock (2,000,000 shares
authorized, $.01 par value) ("Preferred Stock"), which may be issued from time
to time in one or more series upon authorization by the Company's Board of
Directors. The Board of Directors, without further approval of the stockholders,
is authorized to fix the dividend rights and terms, conversion rights, voting
rights, redemption rights and terms, liquidation preferences, and any other
rights, preferences, privileges and restrictions applicable to each series of
the Preferred Stock. There were no shares of Preferred Stock outstanding as of
December 28, 1996, except as described below.
 
    The Company has designated 100,000 shares of its Preferred Stock as
redeemable Convertible Series A Convertible Preferred Stock ("Series A") at $.01
par value. The Company issued 65,217 shares of Series A in connection with the
acquisition of Holiday Rambler and Holiday World. Shares of Series A may be
redeemed by its holders at established dates at the stated value of $46 per
share plus any accrued but unpaid dividends. Dividends are cumulative and accrue
annually at a rate of $1.38 per share through February 28, 1997, at which time
the dividend rate may vary based on the average closing market price of
 
                                       35
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
9. PREFERRED STOCK: (CONTINUED)
the Company's Common Stock for the thirty days prior to March 1, June 1,
September 1 and December 1. The rate for such period will be: (i) if such
average is less than $10 per share, $2.30 per share per annum, or (ii) if such
average is more than or equal to $10 per share, $1.38 per share per annum. The
holders of Series A have preference over holders of Common Stock as to payment
of dividends or in the event of liquidation. Each share of Series A is
convertible into approximately 3.54 shares of Common Stock.
 
    The excess of redemption value over the carrying value of Series A is being
accreted by periodic charges to retained earnings. For the year ended December
28, 1996, the accretion charge was $84.
 
    The accrual of Series A dividends was $75 ($70 was paid in 1996) for the
year ended December 28, 1996, the unpaid portion of which was included in the
carrying amount of preferred stock.
 
    The holders of Series A may require the Company to redeem the holder's
outstanding shares at the stated value as follows:
 
<TABLE>
<S>                                                                   <C>
March 4, 1998.......................................................  $   1,000
March 4, 1999.......................................................      1,500
March 4, 2000.......................................................        500
                                                                      ---------
                                                                      $   3,000
                                                                      ---------
                                                                      ---------
</TABLE>
 
    In addition, the holders of Series A may accelerate their redemption rights
upon the occurrence of certain events, such as a secondary offering of the
Company's Common Stock or dispositions of substantially all of the Company's
assets. The redemption value is 100% of issue price plus any accumulated
dividends.
 
10. INCOME TAXES:
 
    The provision for income taxes for the years ended December 31, 1994,
December 30, 1995 and December 28, 1996 is as follows:
 
<TABLE>
<CAPTION>
                                                    DECEMBER 31,   DECEMBER 30,   DECEMBER 28,
                                                        1994           1995           1996
                                                    -------------  -------------  -------------
<S>                                                 <C>            <C>            <C>
Current:
  Federal.........................................    $   2,774      $   2,382      $   8,563
  State...........................................          733            464          1,998
                                                         ------         ------         ------
                                                          3,507          2,846         10,561
Deferred:
  Federal.........................................          219            211         (5,245)
  State...........................................           50             62         (1,154)
                                                         ------         ------         ------
    Provision for income taxes....................    $   3,776      $   3,119      $   4,162
                                                         ------         ------         ------
                                                         ------         ------         ------
</TABLE>
 
                                       36
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
10. INCOME TAXES: (CONTINUED)
    The reconciliation of the provision of income taxes at the U.S. federal
statutory rate to the Company's effective income tax rate is as follows:
 
<TABLE>
<CAPTION>
                                                    DECEMBER 31,   DECEMBER 30,   DECEMBER 28,
                                                        1994           1995           1996
                                                    -------------  -------------  -------------
<S>                                                 <C>            <C>            <C>
Expected U.S. federal income taxes at statutory
  rates...........................................    $   3,304      $   2,726      $   3,525
State and local income taxes, net of federal
  benefit.........................................          484            366            541
Other.............................................          (12)            27             96
                                                         ------         ------         ------
                                                      $   3,776      $   3,119      $   4,162
                                                         ------         ------         ------
                                                         ------         ------         ------
</TABLE>
 
    The components of the current net deferred tax asset and long-term net
deferred tax liability are:
 
<TABLE>
<CAPTION>
                                                                   DECEMBER 30,   DECEMBER 28,
                                                                       1995           1996
                                                                   -------------  -------------
<S>                                                                <C>            <C>
Current deferred income tax assets:
  Warranty liability.............................................    $     404      $   3,519
  Product liability..............................................           40          1,802
  Other accruals.................................................           56          1,454
  Contingent dealer rebates......................................          108            841
  Payroll and related............................................           85            781
  Prepared expenses..............................................         (118)          (119)
                                                                        ------         ------
                                                                     $     575      $   8,278
                                                                        ------         ------
                                                                        ------         ------
Long-term deferred income tax liabilities:
  Depreciation...................................................    $     206      $     189
  Amortization...................................................        1,277          2,598
                                                                        ------         ------
                                                                     $   1,483      $   2,787
                                                                        ------         ------
                                                                        ------         ------
</TABLE>
 
    Management believes that the temporary differences which gave rise to the
deferred income tax assets will be reversed in the foreseeable future and that
the benefit thereof will be realized as a reduction in the provision for current
income taxes.
 
11. EARNINGS PER SHARE:
 
    Earnings per common share is based on the weighted average number of shares
outstanding during the period after consideration of the dilutive effect of
stock options and the Series A Convertible Preferred
 
                                       37
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
11. EARNINGS PER SHARE: (CONTINUED)
Stock. The weighted average number of common shares used in the computation of
earnings per common share for the years ended December 31, 1994, December 30,
1995 and December 28, 1996 are as follows:
 
<TABLE>
<CAPTION>
                                                    DECEMBER 31,  DECEMBER 30,  DECEMBER 28,
                                                        1994          1995          1996
                                                    ------------  ------------  ------------
<S>                                                 <C>           <C>           <C>
Primary:
  Issued and outstanding shares (weighted
    average)......................................    4,397,282     4,407,327     4,422,187
  Stock options...................................       72,452        66,056        52,604
                                                    ------------  ------------  ------------
    Weighted average number of shares.............    4,469,734     4,473,383     4,474,791
                                                    ------------  ------------  ------------
                                                    ------------  ------------  ------------
Fully Diluted:
  Issued and outstanding shares (weighted
    average)......................................    4,397,282     4,407,327     4,422,187
  Stock options...................................       75,816        67,902        66,419
  Convertible preferred stock.....................           --            --       189,505
                                                    ------------  ------------  ------------
    Weighted average number of shares.............    4,473,098     4,475,229     4,678,111
                                                    ------------  ------------  ------------
                                                    ------------  ------------  ------------
</TABLE>
 
12. LEASES:
 
    The Company leases equipment under operating leases that expire May 1997 and
September 1998, respectively.
 
    The Company leases administrative and production facilities under operating
leases that expire 2001 and has the option to renew the leases annually for the
two subsequent years. Lease terms, upon renewal, will be adjusted for changes in
the Consumer Price Index since the date of occupancy. Total rental expense for
the fiscal years ended December 31, 1994, December 30, 1995 and December 28,
1996 related to operating leases amounted to approximately $327, $375 and $570,
respectively.
 
    Approximate future minimum rental commitments under these leases at December
28, 1996 are summarized as follows:
 
<TABLE>
<S>                                                                    <C>
1997.................................................................  $     268
1998.................................................................        133
1999.................................................................        125
2000.................................................................         25
2001.................................................................          4
</TABLE>
 
13. BONUS PLAN:
 
    The Company has a discretionary bonus plan for certain key employees. Bonus
expense included in selling, general and administrative expenses for the years
ended December 31, 1994, December 30, 1995 and December 28, 1996 was $1,765,
$1,140 and $2,938, respectively.
 
                                       38
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
14. STOCK PURCHASE PLANS:
 
    The Company has an Employee Stock Purchase Plan (the "Purchase Plan")--1993,
a Nonemployee Director Stock Option Plan (the "Director Plan")--1993, and an
Incentive Stock Option Plan (the "Option Plan")--1993:
 
STOCK PURCHASE PLAN
 
    The Company's 1993 Employee Stock Purchase Plan (the "Purchase Plan")
qualifies under Section 423 of the Internal Revenue Code. The Company has
reserved 135,000 shares of Common Stock for issuance under the Purchase Plan.
During the years ended December 30, 1995 and December 28, 1996, 2,857 shares and
5,450 shares, respectively, were purchased under the Purchase Plan. The
weighted-average fair value of those purchase rights granted in 1995 and 1996
was $15.09 and $10.66, respectively. Under the Purchase Plan, an eligible
employee may purchase shares of Common Stock from the Company through payroll
deductions of up to 10% of base compensation, at a price per share equal to 85%
of the lesser of the fair market value of the Company's Common Stock as of the
first day or the last day of each six-month offering period under the Purchase
Plan.
 
    The Purchase Plan is administered by a committee appointed by the Board. Any
employee who is customarily employed for at least 20 hours per week and more
than five months in a calendar year by the Company, or by any majority-owned
subsidiary designated from time to time by the Board, and who does not own 5% or
more of the total combined voting power or value of all classes of the Company's
outstanding capital stock, is eligible to participate in the Purchase Plan.
 
DIRECTORS' OPTION PLAN
 
    The Board of Directors and the stockholders have authorized a total of
40,000 shares of Common Stock for issuance pursuant to the Company's 1993
Director's Option Plan (the "Director Plan"), which is currently administered by
the Board. Under the Director Plan, each non-employee director of the Company,
other than directors affiliated with Liberty Partners, L.P. or Monaco Capital
Partners, is entitled to participate. Each eligible director will receive a
nonstatutory option to purchase 8,000 shares of the Company's Common Stock. In
connection with the effective date of the initial public offering, the Company
granted options to purchase 8,000 shares of Common Stock to a director. In
addition, as of September 30, 1994, each eligible director was granted an
additional nonstatutory option to purchase 1,600 shares of Common Stock on
September 30 of each year if, on such date, they have served on the Board of
Directors for at least six months. Unless terminated sooner, the Director Plan
will terminate in 2003. The exercise price of each option granted under the
Director Plan is equal to the fair market value of a share of the Company's
Common Stock on the date of grant. The initial option granted to each eligible
director has a ten-year term and vests ratably over five years. Subsequent
options granted under the Plan vest at the end of five years. As of December 28,
1996, no options have been exercised and options to purchase 12,800 shares of
Common Stock were outstanding.
 
OPTION PLAN
 
    The Company's 1993 Incentive Stock Option Plan (the "Option Plan") provides
for the grant to employees of incentive stock options within the meaning of
Section 422 of the Internal Revenue Code of 1986, as amended (the "Code"), and
for the grant to employees and consultants of the Company of nonstatutory stock
options. A total of 525,000 shares of Common Stock have been reserved for
issuance
 
                                       39
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
14. STOCK PURCHASE PLANS: (CONTINUED)
under the Option Plan. As of December 28, 1996, options to purchase 186,196
shares of Common Stock were outstanding. These options vest over five years
commencing March 5, 1993, October 29, 1993, April 1, 1994, November 2, 1994,
April 1, 1995 and April 1, 1996, respectively. Options to purchase 6,935 and
14,128 shares of Common Stock at $3.35 per share were exercised during the years
ended December 30, 1995 and December 28, 1996, respectively.
 
    The exercise price of all incentive stock options granted under the Option
Plan must be at least equal to the fair market value of a share of the Company's
Common Stock on the date of grant. With respect to any participant possessing
more than 10% of the voting power of the Company outstanding capital stock, the
exercise price of any option granted must equal at least 110% of the fair market
value on the grant date, and the maximum term of the option must not exceed five
years. The terms of all other options granted under the Option Plan may not
exceed ten years.
 
    Transactions involving the Director Plan and the Option Plan are summarized
as follows:
 
<TABLE>
<CAPTION>
                                                                                1995                    1996
                                                                       ----------------------  ----------------------
                                                                                   WEIGHTED-               WEIGHTED-
                                                                                    AVERAGE                 AVERAGE
                                                                                   EXERCISE                EXERCISE
                                                                        SHARES       PRICE      SHARES       PRICE
                                                                       ---------  -----------  ---------  -----------
<S>                                                                    <C>        <C>          <C>        <C>
Outstanding at beginning of year.....................................    141,884   $    7.36     179,249   $    9.68
  Granted............................................................     46,600       16.06      56,000       13.97
  Exercised..........................................................     (6,935)       3.35     (14,128)       3.35
  Forfeited..........................................................     (2,300)      14.92     (22,125)      10.26
                                                                       ---------       -----   ---------  -----------
Outstanding at end of year...........................................    179,249   $    9.68     198,996   $   11.27
                                                                       ---------               ---------
                                                                       ---------               ---------
</TABLE>
 
    The following table summarizes information about the stock options
outstanding at December 28, 1996:
 
<TABLE>
<CAPTION>
                                                                      OPTIONS OUTSTANDING                 OPTIONS EXERCISABLE
                                                           ------------------------------------------  --------------------------
                                                            NUMBER OF       WEIGHTED-                    NUMBER OF
                                                           OUTSTANDING       AVERAGE       WEIGHTED-    EXERCISABLE    WEIGHTED-
                                                                AT          REMAINING       AVERAGE         AT          AVERAGE
                                                           DECEMBER 28,    CONTRACTUAL     EXERCISE    DECEMBER 28,    EXERCISE
RANGE OF EXERCISE PRICES                                       1996           LIFE           PRICE         1996          PRICE
---------------------------------------------------------  ------------  ---------------  -----------  -------------  -----------
<S>                                                        <C>           <C>              <C>          <C>            <C>
$3.35....................................................       59,546            6.3      $    3.35        19,570     $    3.35
$11.50-12.75.............................................        4,800            8.4          12.29           800         11.50
$13.00-15.00.............................................       84,550            8.3          13.96        10,950         13.75
$15.26-17.60.............................................       50,100            6.7          16.03         4,900         16.11
                                                           ------------                                     ------
                                                               198,996                                      36,220
                                                           ------------                                     ------
                                                           ------------                                     ------
</TABLE>
 
    The Company adopted the disclosure-only provisions of SFAS No. 123,
"Accounting for Stock-Based Compensation", and thus no compensation cost has
been recognized for the Director Plan, the Option Plan or the Purchase Plan. Had
compensation cost for the three stock-based compensation plans been determined
based on the fair value of options at the date of grant consistent with the
provisions of SFAS
 
                                       40
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
14. STOCK PURCHASE PLANS: (CONTINUED)
No. 123, the Company's pro forma net income and pro forma earnings per share
would have been as follows:
 
<TABLE>
<CAPTION>
                                                                               1995       1996
                                                                             ---------  ---------
<S>                                                                          <C>        <C>
Net income--as reported....................................................  $   4,898  $   5,909
Net income--pro forma......................................................      4,741      5,624
Earnings per share--as reported............................................  $    1.09  $    1.26
Earnings per share--pro forma..............................................       1.07       1.20
</TABLE>
 
    The pro forma effect on net income for 1995 and 1996 is not representative
of the pro forma effect in future years because compensation expense related to
grants made in prior years is not considered. For purposes of the above pro
forma information, the fair value of each option grant was estimated at the date
of grant using the Black-Scholes option pricing model with the following
weighted average assumptions:
 
<TABLE>
<CAPTION>
                                                                              1995         1996
                                                                           -----------  -----------
<S>                                                                        <C>          <C>
Risk-free interest rate..................................................       7.20%        6.33%
Expected life (in years).................................................       7.50         7.50
Expected volatility......................................................      60.60%       60.60%
Expected dividend yield..................................................       0.00%        0.00%
</TABLE>
 
15. 401(K) DEFINED CONTRIBUTION PLAN:
 
    The Company sponsors a 401(k) defined contribution plan covering
substantially all full-time employees. The plan has a one-quarter match of
participants' contributions up to 4% of compensation. ln addition, contributions
may be made at the discretion of the Company's Board of Directors and are
allocated ratably based on each participant's compensation to total
compensation. Participants may make salary deferral contributions up to the
lesser of 15% of their regular monthly compensation or the statutory limit.
Company contributions to the plan totaled $370 in 1996 ($49 in 1995 and $40 in
1994).
 
16. FAIR VALUE OF FINANCIAL INSTRUMENTS:
 
    The fair value of the Company's financial instruments are presented below.
The estimates require subjective judgments and are approximate. Changes in
methodologies and assumptions could significantly affect estimates.
 
    LONG-TERM RECEIVABLES--The estimated fair value approximates the carrying
value of $1,700 at December 28, 1996.
 
    LONG-TERM BORROWINGS--The estimated fair values of long-term borrowings were
determined by discounting estimated future cash flows using the Company's
incremental borrowing rate. Based on this calculation, the estimated fair value
approximates the carrying value of $7,000 and $18,500 at December 30, 1995 and
December 28, 1996, respectively.
 
    SHORT-TERM BORROWINGS--The carrying amount outstanding against the revolving
line of credit is $9,845 and $3,789 at December 30, 1995 and December 28, 1996,
respectively, which approximates the estimated
 
                                       41
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
16. FAIR VALUE OF FINANCIAL INSTRUMENTS: (CONTINUED)
fair value. The carrying amount on the various outstanding loans of $6,202 at
December 28, 1996 also approximates market.
 
17. COMMITMENTS AND CONTINGENCIES:
 
REPURCHASE AGREEMENTS
 
    Substantially all of the Company's sales to independent dealers are made on
terms requiring cash on delivery. The Company does not finance dealer purchases.
However, most purchases are financed on a "floor plan" basis by a bank or
finance company which lends the dealer all or substantially all of the wholesale
purchase price and retains a security interest in the vehicles. Upon request of
a lending institution financing a dealer's purchases of the Company's product,
the Company will execute a repurchase agreement. These agreements provide that,
for up to 18 months after a unit is shipped, the Company will repurchase a
dealer's inventory in the event of a default by a dealer to its lender.
 
    The Company's liability under repurchase agreements is limited to the unpaid
balance owed to the lending institution by reason of its extending credit to the
dealer to purchase its vehicles, reduced by the resale value of vehicles which
may be repurchased. The risk of loss is spread over numerous dealers and
financial institutions.
 
    The Company does not anticipate any significant losses will be incurred
under these agreements. No such charge was recorded during the years ended
December 31, 1994, December 30, 1995 and December 28, 1996. The approximate
amount subject to contingent repurchase obligations arising from these
agreements at December 28, 1996 is $105,660. If the Company were obligated to
repurchase a significant number of recreational vehicles in the future, losses
and reduction in new recreational vehicle sales could result.
 
OBLIGATION TO PURCHASE CONSIGNED INVENTORIES
 
    The Company obtains vehicle chassis for certain of its recreational and
specialized vehicle products directly from automobile manufacturers under
converter pool agreements. The agreements generally provide that the
manufacturer will provide a supply of chassis at the Company's various
production facilities under the terms and conditions as set forth in the
agreement. Chassis are accounted for as consigned inventory until either
assigned to a unit in the production process or 90 days have passed. At the
earlier of these dates, the Company is obligated to purchase the chassis and it
is recorded as inventory. At December 28, 1996, chassis inventory, accounted for
as consigned inventory, approximated $3,000. No such obligation existed at
December 30, 1995.
 
WARRANTY AND PRODUCT LIABILITY
 
    The Company is subject to regulations that may require the Company to recall
products with design or safety defects, and such recall could have a material
adverse effect on the Company's business, results of operations and financial
condition.
 
    The Company has from time to time been subject to product liability claims.
To date, the Company has been successful in obtaining product liability
insurance on terms the Company considers acceptable. The terms of the policy
contain a self-insured retention amount per occurrence and an annual aggregate
 
                                       42
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
17. COMMITMENTS AND CONTINGENCIES: (CONTINUED)
"stop loss" amount. In addition, the Company has obtained excess umbrella
policies. There can be no assurance that the Company will be able to obtain
insurance coverage in the future at acceptable levels or that the cost of
insurance will be reasonable. Furthermore, successful assertion against the
Company of one or a series of large uninsured claims, or of one or a series of
claims exceeding any insurance coverage, could have a material adverse effect on
the Company's business, results of operations and financial condition.
 
LITIGATION
 
    The Company is involved in various legal proceedings which are incidental to
the industry and for which certain matters are covered in whole or in part by
insurance or, otherwise, the Company has recorded accruals for estimated
settlements. Management believes that any liability which may result from these
proceedings will not have a material adverse effect on the Company's
consolidated financial statements.
 
OTHER COMMITMENTS
 
    In 1996, the Company began construction of a new manufacturing facility in
Indiana. The new facility is expected to be completed in 1997 at a total
estimated cost of $15,000. At December 28, 1996, the Company had incurred
approximately $5,000 in expenditures related to construction in progress on the
facility.
 
                                       43
<PAGE>
                            MONACO COACH CORPORATION
 
             NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (CONTINUED)
 
           (IN THOUSANDS OF DOLLARS, EXCEPT SHARE AND PER SHARE DATA)
 
18. QUARTERLY RESULTS (UNAUDITED):
 
<TABLE>
<CAPTION>
                                                                        1ST        2ND         3RD         4TH
                                                                      QUARTER    QUARTER     QUARTER     QUARTER
                                                                     ---------  ----------  ----------  ---------
                                                                        (IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                                                  <C>        <C>         <C>         <C>
YEAR ENDED DECEMBER 30, 1995:
Net sales..........................................................  $  38,015  $   35,082  $   36,726  $  31,788
Gross profit.......................................................      5,342       4,650       3,255      3,772
Operating income before management fees and amortization...........      2,873       2,779       1,416      1,877
Operating income...................................................      2,726       2,632       1,269      1,728
Net income.........................................................      1,662       1,606         705        925
                                                                     ---------  ----------  ----------  ---------
Earnings per common share..........................................  $    0.37  $     0.36  $     0.16  $    0.20
                                                                     ---------  ----------  ----------  ---------
</TABLE>
 
<TABLE>
<CAPTION>
                                                                        1ST        2ND         3RD         4TH
                                                                      QUARTER    QUARTER     QUARTER     QUARTER
                                                                     ---------  ----------  ----------  ---------
                                                                        (IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                                                  <C>        <C>         <C>         <C>
YEAR ENDED DECEMBER 28, 1996(A):
Net sales..........................................................  $  61,964  $  106,729  $  102,065  $  94,880
Gross profit.......................................................      6,727      12,408      14,944     13,650
Operating income before management fees and amortization...........      2,077       3,131       4,307      4,915
Operating income...................................................      1,930       2,934       4,109      4,768
Net income.........................................................        634         891       1,957      2,427
Net income attributable to common stock............................        634         828       1,894      2,394
                                                                     ---------  ----------  ----------  ---------
Earnings per common share:
  Primary..........................................................  $    0.14  $     0.19  $     0.42  $    0.53
  Fully diluted....................................................  $    0.14  $     0.19  $     0.42  $    0.51
                                                                     ---------  ----------  ----------  ---------
</TABLE>
 
------------------------
 
(a) Includes results of operations of Holiday Rambler and Holiday World after
    March 4, 1996.
 
                                       44
<PAGE>
ITEM 9.  CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
  FINANCIAL DISCLOSURE
 
    Not applicable.
 
                                       45
<PAGE>
                                    PART III
 
ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF REGISTRANT
 
    The executive officers and directors of the Company, and their ages as of
December 28, 1996, are as follows:
 
<TABLE>
<CAPTION>
NAME                                         AGE                          POSITION WITH THE COMPANY
---------------------------------------      ---      ------------------------------------------------------------------
<S>                                      <C>          <C>
Kay L. Toolson.........................          53   Chairman, Chief Executive Officer and President
 
John W. Nepute.........................          44   Vice President of Finance and Chief Financial Officer
 
D. Page Robertson......................          58   President of Monaco Division
 
James V. Sheldon.......................          56   President of Holiday Rambler Division and Chief Operating Officer,
                                                        Indiana Operations
 
Richard E. Bond........................          43   Vice President, Secretary and General Counsel
 
Michael J. Kluger......................          40   Director
 
Carl E. Ring, Jr.(1)(2)................          59   Director
 
Richard A. Rouse(1)(2).................          51   Director
 
Roger A. Vandenberg(2).................          50   Director
</TABLE>
 
------------------------
 
(1) Member of the Audit Committee of the Board of Directors
 
(2) Member of the Compensation Committee of the Board of Directors
 
    MR. TOOLSON has served as President and Chief Executive Officer of the
Company and the Predecessor since 1986 and as Chairman of the Company since July
1993. From September 1982 to August 1986, Mr. Toolson served as Executive Vice
President of Executive Industries, Inc., a motor coach manufacturer. Prior to
joining Executive Industries, Mr. Toolson served from 1973 until 1982 as Vice
President of Kings Highway Mobile Industries, Inc., a motor coach manufacturer.
He holds a B.S. degree in Business Administration and Computer Science and an
M.B.A. degree, both from Utah State University.
 
    MR. NEPUTE has served the Company and the Predecessor in his current
capacity as Vice President of Finance and Chief Financial Officer since January
1991. From January 1988 until January 1991 he served the Predecessor as
Controller. From 1977 to 1988, Mr. Nepute served as Controller of Tiffany Drug
Stores, Inc., a privately-held retail chain. Mr. Nepute holds a B.S. degree in
Industrial Management from Georgia Institute of Technology and an M.B.A. degree
in Finance from the University of Oregon.
 
    MR. ROBERTSON has served as the President of the Monaco Division since
January 1997. From October 1995 until January 1997, Mr. Robertson served as
President of the Company. Mr. Robertson also served the Company and its
Predecessor as Vice President of Sales and Marketing from January 1991 to August
1995. From January 1988 until January 1991, he served the Company's predecessor
as National Sales Manager. Mr. Robertson attended Western Carolina College and
Louisburg College, where he studied business administration and marketing.
 
    MR. SHELDON has served as the President of the Holiday Rambler Division and
Chief Operating Officer, Indiana Operations of the Company since March 1996.
From 1971 to 1995, Mr. Sheldon held several key management positions with the
Recreational Group of Fleetwood Enterprises, including Plant General Manager,
Director of Sales, Director of Product Development, Director of Marketing, and
Managing Director of European Operations. Mr. Sheldon holds a B.S. degree in
Economics from Georgetown University and an M.B.A. degree in Marketing from
George Washington University.
 
    MR. BOND has served as Vice President, Secretary and General Counsel of the
Company since February 1997 and has been an employee of the Company since
January 1997. From 1987 to December 1996 he served as Vice President, Secretary
and General Counsel of Holiday Rambler. He also served
 
                                       46
<PAGE>
as Holiday Rambler's Vice President and Assistant General Counsel from 1984 to
1987. Prior to that and from 1979, Mr. Bond was engaged in the private practice
of law in Oregon and Indiana. Mr. Bond holds an A.B. in Economics and History
from Indiana University and a J.D. from Willamette University College of Law.
 
    MR. KLUGER has served as a Director of the Company since March 1993. He is a
founding partner of Liberty Partners, L.P., whose general partner is Liberty
Capital Partners, Inc., a New York investment management firm, where he has
served as Managing Director since September 1992. For five years prior thereto,
Mr. Kluger was a Director and Senior Vice President of Merrill Lynch
Interfunding Inc., a subsidiary of Merrill Lynch & Co., an investment banking
and brokerage firm. Mr. Kluger is also a director and stockholder of Liberty
Capital Partners, Inc.
 
    MR. RING has served as a director of the Company since March 1993. He is a
founding partner of Liberty Investment Partners, L.P., whose general partner is
Liberty Capital Partners, Inc., a New York investment management firm, where he
has served as a Managing Director since September 1992. From June 1991 to
September 1992 he was President of Eden, Miller & Co., Incorporated, an
investment banking firm. For more than five years prior thereto, Mr. Ring was a
Managing Director of Lehman Brothers, an investment banking and brokerage firm.
Mr. Ring is also a director and stockholder of Liberty Capital Partners, Inc.
 
    MR. ROUSE has served as a director of the Company since July 1993. He
currently serves as Chairman of Emergency Road Service, Inc., a privately-held
nationwide roadside assistance company, which position he has held since July
1991. From July 1988 to July 1991, he was President of Trailer Life Enterprises,
Inc., a publisher and sponsor of recreational vehicle publications and clubs.
 
    MR. VANDENBERG has served as a director of the Company since March 1993. He
currently serves as the President of Cariad Capital, Inc., which he founded in
January 1992, and as a Managing Director of Narragansett Capital, Inc., a
private investment firm, a position he has held since June 1986. Mr. Vandenberg
is also a general partner of the general partner of Narragansett Capital
Partners -A and - B, L.P. ("NCPAB"), related venture capital funds, and a
general partner of the general partner of Narragansett First Fund, a venture
capital fund. One of the portfolio companies with which NCPAB is affiliated
filed for protection under Federal bankruptcy laws in 1993, although it has
subsequently emerged from bankruptcy and is operating profitably. Mr. Vandenberg
served as the President and a director of this portfolio company, Glasstech
Industries, Inc., and as a director and vice chairman of its operating company
subsidiary, Glasstech, Inc. ("Glasstech"), from 1989 to December 1994. Glasstech
manufactures equipment for bending and tempering glass. Mr. Vandenberg is also a
director of Wellman, Inc., a polyester fiber manufacturer, and a general partner
of Monaco Capital Partners.
 
    The Board of Directors is divided into two classes with each director
serving a two year term and one class being elected at each year's annual
meeting of stockholders. Directors Kluger and Toolson are in the class of
directors whose term expires at the 1998 Annual Meeting of Stockholders and
Directors Ring, Rouse and Vandenberg are in the class of directors whose term
expires at the 1997 Annual Meeting of Stockholders.
 
    All executive officers serve at the discretion of the Board of Directors.
There are no family relationships between any of the directors or executive
officers of the Company.
 
STOCKHOLDERS AGREEMENT
 
    Pursuant to the terms of an August 1993 agreement among certain stockholders
that purchased the Common Stock of the Company prior to the Company's initial
public offering (the "Stockholders Agreement"), such stockholders are obligated
to vote for two nominees for the Board of Directors presented by Liberty
Investment Partners II, L.P., two nominees presented by Monaco Capital Partners,
and one nominee chosen by the Company's executive officers from among such
executive officers, which
 
                                       47
<PAGE>
shall be Kay L. Toolson so long as he is the Chief Executive Officer of the
Company. Currently, Directors Ring and Vandenberg serve as representatives of
Liberty Investment Partners II, L.P. and Monaco Capital Partners, respectively.
Directors Toolson and Kluger are the individuals nominated by the Company's
executive officers and Liberty Investment Partners II, L.P. respectively, to be
elected as Class I directors at the Annual Meeting of Stockholders.
 
    The number of directors Liberty Investment Partners II, L.P. or Monaco
Capital Partners or their permitted transferees may designate shall be reduced
to one nominee if such party owns less than 50% of the shares of Common Stock
which it owned on the date of the Stockholders Agreement. The executive officers
will no longer be able to designate a nominee at such time as they own in the
aggregate less than 50% of the Common Stock which they owned on the date of the
Stockholders Agreement, Liberty Investment Partners II, L.P. and Monaco Capital
Partners will lose the right to designate any nominees at such time as such
party (or their permitted transferees) owns less than 10% of the shares of
Common Stock which it owned on the date of the Stockholders Agreement. In the
case of Liberty Investment Partners II, L.P., shares owned by the State Board of
Administration of Florida will be combined with the those owned by Liberty
Investment Partners II, L.P. in determining the number of shares held.
 
COMPENSATION OF DIRECTORS
 
    The Company's directors who are not employees of the Company receive $20,000
per year for service on the Board of Directors and any committee thereof. The
Company's directors are also reimbursed for certain expenses in connection with
attendance at board and committee meetings.
 
    Each non-employee director of the Company, other than directors affiliated
with Liberty Investment Partners II, L.P., Cariad Capital, Inc. or Monaco
Capital Partners, is entitled to participate in the Company's 1993 Director
Option Plan (the "Director Plan"). The Board of Directors and the stockholders
have authorized a total of 40,000 shares of Common Stock for issuance pursuant
to the Director Plan. Under the terms of the Director Plan, each eligible
non-employee director is automatically granted an option to purchase 8,000
shares of Common Stock (the "Initial Option") on the later of the effective date
of the Company's initial public offering or the date on which the optionee first
becomes a director of the Company. Thereafter, each optionee is automatically
granted an additional option to purchase 1,600 shares of Common Stock (a
"Subsequent Option") on September 30 of each year if, on such date, the optionee
has served as a director of the Company for at least six months. Each Initial
Option vests over five years at the rate of 20% of the shares subject to the
Initial Option at the end of each anniversary following the date of grant. Each
Subsequent Option vests in full on the fifth anniversary of its date of grant.
The exercise price of each option is the fair market value of the Common Stock
as determined by the closing price reported by the Nasdaq National Market on the
date of grant.
 
    Mr. Rouse was granted an Initial Option to purchase 8,000 shares of Common
Stock at an exercise price of $13.00 per share, under the Director Plan on
September 23, 1993, the effective date of the Company's initial public offering.
Mr. Rouse was granted a Subsequent Option to purchase 1,600 shares of Common
Stock, at an exercise price of $15.00 per share, under the Director Plan, on
September 30, 1994. During Fiscal Year 1995, Mr. Rouse was granted a Subsequent
Option to purchase 1,600 shares of Common Stock, at an exercise price of $12.625
per share, under the Director Plan, on September 30, 1995. During Fiscal Year
1996, Mr. Rouse was granted a Subsequent Option to purchase 1,600 shares of
Common Stock, at an exercise price of $12.75 per share, under the Director Plan,
on September 30, 1996. No directors other than Mr. Rouse have been granted
options under the Director Plan.
 
                                       48
<PAGE>
ITEM 11. EXECUTIVE COMPENSATION
 
    The following table sets forth all compensation earned for services rendered
to (i) the Company during the fiscal year ended December 28, 1996, (ii) the
Company during the fiscal year ended December 30, 1996, and (iii) the Company
and the Company's predecessor during the fiscal year ended December 31, 1994 by
the Named Officers:
 
                           SUMMARY COMPENSATION TABLE
 
<TABLE>
<CAPTION>
                                                                                SECURITIES
                                                                                UNDERLYING
                                                                                OPTIONS (#)
                                                                              ---------------
                                                       ANNUAL COMPENSATION       LONG-TERM
                                                      ----------------------   COMPENSATION
NAME AND PRINCIPAL POSITION                  YEAR       SALARY      BONUS         AWARDS
-----------------------------------------  ---------  ----------  ----------  ---------------
<S>                                        <C>        <C>         <C>         <C>
Kay L. Toolson ..........................       1996  $  150,000  $  748,000         5,000
  Chief Executive Officer and President         1995     150,000     352,101         5,000
                                                1994     150,000     562,625         5,000
 
John W. Nepute ..........................       1996      65,850     145,000         2,500
  Vice President of Finance and                 1995      59,800      78,000         2,500
  Chief Financial Officer                       1994      55,088     125,750         2,500
 
D. Page Robertson .......................       1996     120,000     132,500         3,000
  President of Monaco Division                  1995      81,230     171,069(1)        2,500
                                                1994      80,000     234,750(1)        2,500
 
James V. Sheldon(2) .....................       1996      80,769     196,000         2,500
  President of Holiday Rambler and
  Chief Operating Officer, Indiana
  Operations
 
B. Ray Mehaffey .........................       1996      89,500      65,500         2,500
  Vice President of Operations                  1995      84,816      73,000         2,500
                                                1994      83,092     119,300         2,500
</TABLE>
 
------------------------
 
(1) Includes sales commissions earned by Mr. Robertson in the amounts of $92,069
    in fiscal 1995 and $106,000 in fiscal 1994.
 
(2) Mr. Sheldon joined the Company in March 1996.
 
OPTION GRANTS
 
    The following table sets forth certain information with respect to stock
option grants during the fiscal year ended December 28, 1996. In accordance with
the rules of the Securities and Exchange Commission (the "SEC"), also shown
below is the potential realizable value over the term of the option (the period
from the grant date to the expiration date) based on assumed rates of stock
appreciation from the option exercise price of 5% and 10%, compounded annually.
These amounts are based on certain assumed rates of appreciation and do not
represent the Company's estimate of future stock price. Actual gains, if any, on
stock option exercises will be dependent on the future performance of the Common
Stock.
 
                                       49
<PAGE>
                       OPTION GRANTS IN LAST FISCAL YEAR
 
<TABLE>
<CAPTION>
                                                                                                   POTENTIAL REALIZABLE
                                                            INDIVIDUAL GRANTS (1)                    VALUE AT ASSUMED
                                             ----------------------------------------------------    ANNUAL RATES OF
                                               NUMBER OF     % OF TOTAL                                STOCK PRICE
                                              SECURITIES       OPTIONS                                 APPRECIATION
                                              UNDERLYING     GRANTED TO                              FOR OPTION TERM
                                                OPTIONS       EMPLOYEES    EXERCISE   EXPIRATION   --------------------
                   NAME                       GRANTED (#)      IN 1995       PRICE       DATE         5%         10%
-------------------------------------------  -------------  -------------  ---------  -----------  ---------  ---------
<S>                                          <C>            <C>            <C>        <C>          <C>        <C>
Kay L. Toolson.............................        5,000           9.62%   $  15.260     4/01/01   $  21,080  $  46,582
John W. Nepute.............................        2,500           4.81       13.875     4/01/06      21,815     55,283
D. Page Robertson..........................        3,000           5.77       13.875     4/01/06      26,178     66,340
James V. Sheldon...........................        2,500           4.81       13.875     4/01/06      21,815     55,283
B. Ray Mehaffey............................        2,500           4.81       13.875     4/01/06      21,815     55,283
</TABLE>
 
------------------------
 
(1) These options were granted pursuant to the Company's 1993 Incentive Stock
    Option Plan. These options vest over five years at the rate of 20% of the
    shares subject to the options at the end of each anniversary following the
    date of grant of such options.
 
OPTION VALUES
 
    The following table sets forth information with respect to the value of
unexercised options held by each of the Named Officers at December 28, 1996:
 
                         FISCAL YEAR-END OPTION VALUES
 
<TABLE>
<CAPTION>
                                                                NUMBER OF SECURITIES
                                                               UNDERLYING UNEXERCISED        VALUE OF UNEXERCISED
                                                                     OPTIONS AT            IN-THE-MONEY OPTIONS AT
                                                                  FISCAL YEAR END            FISCAL YEAR END (1)
                                                            ----------------------------  --------------------------
<S>                                                         <C>            <C>            <C>          <C>
                           NAME                              EXERCISABLE   UNEXERCISABLE  EXERCISABLE  UNEXERCISABLE
----------------------------------------------------------  -------------  -------------  -----------  -------------
Kay L. Toolson............................................        3,000         12,000           460           690
John W. Nepute............................................        8,340         10,560        88,186        65,499
D. Page Robertson.........................................        8,340         11,080        88,186        66,549
James V. Sheldon..........................................           --          2,500            --         5,313
B. Ray Mehaffey...........................................        8,340         10,560        88,186        65,499
</TABLE>
 
------------------------
 
(1) Value of unexercised options is based on the last reported sale price of the
    Company's Common Stock on the Nasdaq National Market of $16.00 per share on
    December 27, 1996 (the last trading day for the fiscal year ended December
    28, 1996) minus the exercise price.
 
COMPENSATION COMMITTEE INTERLOCKS AND INSIDER PARTICIPATION
 
    The Compensation Committee of the Board of Directors was established in July
1993 and consists of Directors Ring, Rouse and Vandenberg. Director Vandenberg
is affiliated with Cariad Capital, Inc., which is a party to a Management
Agreement with the Company that will terminate on September 30, 1998. Pursuant
to this agreement, Cariad received management fees of $72,000 in fiscal 1996. No
executive officer of the Company served on the compensation committee of another
entity or on any other committee of the board of directors of another entity
performing similar functions during the last fiscal year.
 
                                       50
<PAGE>
ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
 
    The following table sets forth certain information with respect to
beneficial ownership of the Company's Common Stock as of March 1, 1997 (except
as otherwise indicated), by: (i) each person who is known by the Company to own
beneficially more than five percent of the Common Stock, (ii) each of the
Company's directors, (iii) each of the Company's executive officers, and (iv)
all directors and executive officers as a group. Except as indicated in the
footnotes to this table, the persons named in the table have sole voting and
investment power with respect to all shares of Common Stock shown as
beneficially owned by them, subject to community property laws where applicable.
 
<TABLE>
<CAPTION>
                                                                                               BENEFICIAL OWNERSHIP
                                                                                                  BEFORE OFFERING
                                                                                            ---------------------------
NAME                                                                                          SHARES     PERCENTAGE(1)
------------------------------------------------------------------------------------------  ----------  ---------------
<S>                                                                                         <C>         <C>
Liberty Partner Holdings 2, LLC (2) ......................................................   1,276,931         28.8%
  c/o Liberty Capital Partners, Inc.
  1177 Avenue of the Americas
  New York, N.Y. 10036
Michael J. Kluger (3) ....................................................................   1,277,931         28.8%
  c/o Liberty Capital Partners, Inc.
  1177 Avenue of the Americas
  New York, N.Y. 10036
Carl E. Ring, Jr. (4) ....................................................................   1,276,931         28.8%
  c/o Liberty Capital Partners, Inc.
  1177 Avenue of the Americas
  New York, N.Y. 10036
Kay L. Toolson (5) .......................................................................     637,107         14.3%
  c/o Monaco Coach Corporation
  91320 Industrial Way
  Coburg, OR 97408
Roger A. Vandenberg (6) ..................................................................     271,683          6.1%
  c/o Cariad Capital, Inc.
  1 Turks Head Place
  Providence, R.I. 02903
Bass Management Trust ....................................................................     251,000          5.7%
  201 Main St., Suite 3200
  Fort Worth, TX 76102
D. Page Robertson (5).....................................................................      67,990          1.5%
John W. Nepute (5)........................................................................      44,750          1.0%
Richard A. Rouse (5)......................................................................      12,800         *
James V. Sheldon (5)......................................................................       1,748         *
Richard E. Bond (5).......................................................................         240         *
All directors and executive officers as a group (9 persons) (3)(4)(5)(6)..................   2,314,249         51.6%
</TABLE>
 
------------------------
 
*   Less than one percent.
 
(1) Applicable percentage of beneficial ownership both before and after the
    Offering is based on 4,437,742 shares of Common Stock outstanding as of
    March 1, 1997 together with applicable options for each stockholder.
    Beneficial ownership is determined in accordance with the rules of the
    Securities and Exchange Commission, and includes voting and investment power
    with respect to shares. Shares of Common Stock subject to options currently
    exercisable or exercisable within 60 days after March 1, 1997 are deemed
    outstanding for purposes of computing the percentage ownership of the person
    holding such options, but are not deemed outstanding for computing the
    percentage of any other stockholder. Beneficial ownership after the Offering
    also reflects the issuance of the 230,767 shares of
 
                                       51
<PAGE>
    Common Stock upon conversion of the 65,217 shares of Redeemable Preferred
    Stock held by Holiday Rambler, LLC.
 
(2) Liberty Partner Holdings 2, L.L.C., a Delaware limited liability company,
    holds 1,276,931 shares of Common Stock. The members of Liberty Partners
    Holdings 2, L.L.C. are Liberty Investments 5, Inc., which is beneficially
    owned by the State Board of Administration of Florida, and Liberty
    Investment Partners II, which is beneficially owned by, among others,
    Directors Michael J. Kluger and Carl E. Ring, Jr., as well as Peter E.
    Bennet and Paul J. Huston. The Manager of Liberty Partners Holdings 2,
    L.L.C., which has sole voting and investment power over the shares of Common
    Stock, is Liberty Partners, L.P. Liberty Capital Partners, Inc. is the
    general partner of Liberty Partners, L.P. Michael J. Kluger, Carl E. Ring,
    Jr., Peter E. Bennett and Paul J. Huston are directors and stockholders of
    Liberty Capital Partners, Inc.
 
(3) Includes 1,000 shares held by Mr. Kluger directly. Also includes the shares
    held of record by Liberty Partners Holdings 2, L.L.C. See Note (2) above.
 
(4) Includes the shares held of record by Liberty Partners Holdings 2, L.L.C.
    See Note (3) above.
 
(5) Includes the number of shares subject to options which are exercisable
    within 60 days of March 1, 1997 by the following persons: Mr. Toolson (6,000
    shares), Mr. Rouse (4,800 shares), Mr. Nepute (12,120 shares), Mr. Robertson
    (12,220 shares), Mr. Sheldon (500 shares), Mr. Bond (240 shares) and Mr.
    Mehaffey (12,120 shares).
 
(6) Includes 100 shares held of record by Monaco Capital Partners, all of which
    will be sold in the Offering. Mr. Vandenberg, as the managing general
    partner of Monaco Capital Partners, has the sole right to direct the voting
    and disposition of securities of the Company held by Monaco Capital
    Partners, except for 19 shares. Mr. Vandenberg may therefore be deemed to be
    a beneficial owner of all of the 100 shares held of record by Monaco Capital
    Partners. Cariad Capital, Inc., of which Mr. Vandenberg is President,
    currently receives consulting and management fees of $72,000 per year from
    the Company pursuant to the terms of a management contract scheduled to
    expire on September 23, 1998.
 
ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS
 
    None.
 
                                       52
<PAGE>
                            MONACO COACH CORPORATION
 
                 SCHEDULE II--VALUATION AND QUALIFYING ACCOUNTS
 
<TABLE>
<CAPTION>
                                                                        LIABILITY
                                                        BALANCE AT       ASSUMED                              BALANCE AT
                                                         BEGINNING     AS PART OF      CHARGE TO    CLAIMS      END OF
DESCRIPTION                                              OF PERIOD   THE ACQUISITION    EXPENSE      PAID       PERIOD
------------------------------------------------------  -----------  ---------------  -----------  ---------  -----------
<S>                                                     <C>          <C>              <C>          <C>        <C>
Fiscal year ended December 31, 1994:
  Reserve for warranty and other claims...............   $     725                     $   2,314   $   2,274   $     765
                                                        -----------                   -----------  ---------  -----------
                                                        -----------                   -----------  ---------  -----------
 
Fiscal year ended December 30, 1995:
  Reserve for warranty and other claims...............   $     765                     $   3,245   $   2,873   $   1,137(1)
                                                        -----------                   -----------  ---------  -----------
                                                        -----------                   -----------  ---------  -----------
Fiscal year ended December 28, 1996:
  Reserve for warranty................................   $   1,037      $   6,593      $   7,126   $   5,965   $   8,791
                                                        -----------        ------     -----------  ---------  -----------
                                                        -----------        ------     -----------  ---------  -----------
  Reserve for Product Liability.......................   $     100      $   1,760      $   3,404   $     757   $   4,507
                                                        -----------        ------     -----------  ---------  -----------
                                                        -----------        ------     -----------  ---------  -----------
</TABLE>
 
------------------------
 
(1) Includes warranty and product liability.
 
                                       53
<PAGE>
             REPORT OF INDEPENDENT PUBLIC ACCOUNTANTS ON SCHEDULES
 
    Our report on the consolidated financial statements of Monaco Coach Company
is included on page 25 of this Form 10-K. In connection with our audits of such
financial statements, we have also audited the related financial statement
schedule listed in the index on page S-1 of this Form 10-K.
 
    In our opinion, the financial statement schedule referred to above, when
considered in relation to the basic financial statements taken as a whole,
presents fairly, in all material respects, the information required to be
included therein.
 
                                          /s/ Coopers & Lybrand L.L.P.
 
Eugene, Oregon
 
January 31, 1997
 
                                       54
<PAGE>
                                    PART IV
 
ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K
 
    (a) The following documents are filed as part of this Report on Form 10-K:
 
        1.  FINANCIAL STATEMENTS.  The Consolidated Financial Statements of
    Monaco Coach Corporation and its subsidiaries and the Report of Independent
    Accountants are filed in Item 8 within this Annual Report on Form 10-K.
 
        2.  FINANCIAL STATEMENT SCHEDULES.  The following financial statement
    schedule of Monaco Coach Corporation for the fiscal year ended December 31,
    1994, December 30, 1995 and December 28, 1996 is filed as part of this
    Annual Report on Form 10-K and should be read in conjunction with the
    Consolidated Financial Statements, and related Notes thereto, of Monaco
    Coach Corporation.
 
<TABLE>
<CAPTION>
  SCHEDULE                                                                         PAGE
-------------                                                                      -----
<S>            <C>                                                              <C>
         II                   Valuation and Qualifying Accounts                         53
</TABLE>
 
        Schedules not listed above have been omitted because they are not
    applicable or are not required or the information required to be set forth
    therein is included in the consolidated financial statements or notes
    thereto.
 
        3.  EXHIBITS.  The following Exhibits are filed as part of, or
    incorporated by reference into, this Report on Form 10-K.
 
<TABLE>
<S>        <C>
 2.1(1)    Asset Purchase Agreement dated February 4, 1993 between the Registrant,
           Warrick Industries, Inc., William L. Warrick, Arlen J. Paul, Kay L. Toolson,
           Jay M. DeVoss and James A. Krider.
 
 2.2(1)    First Amendment to Asset Purchase Agreement dated March 5, 1993 between
           Registrant, Warrick Industries, Inc., William L. Warrick, Arlen J. Paul, Kay
           L. Toolson, Jay M. DeVoss and James A. Krider.
 
 2.3(1)    Assumption Agreement dated March 5, 1993 between the Registrant and Warrick
           Industries, Inc.
 
 2.4(1)    Letter Agreement dated August 10, 1993 between the Registrant, Warrick
           Industries, Inc., William L. Warrick, Arlen J. Paul, Jay M. DeVoss, James A.
           Krider and Kay L. Toolson.
 
 2.5(2)    Asset Purchase Agreement dated as of January 21, 1996 among Harley-Davidson,
           Inc., Holiday Rambler LLC, State Road Properties L.P., and Monaco Coach
           Corporation (the "HR Asset Purchase Agreement").
 
 2.6(2)    Amendment No. 1 to the HR Asset Purchase Agreement dated as of March 4, 1996
           among Harley-Davidson, Inc., Holiday Rambler LLC, State Road Properties L.P.,
           and Monaco Coach Corporation.
 
 2.7(2)    Asset Purchase Agreement dated as of March 4, 1996 among Harley-Davidson,
           Inc., Holiday Holding Corp., Holiday World, Inc., a California corporation,
           Holiday World, Inc., a Texas corporation, Holiday World, Inc., a Florida
           corporation, Holiday World, Inc., an Oregon corporation, Holiday World, Inc.,
           an Indiana corporation, Holiday World, Inc., a Washington corporation, Holiday
           World, Inc., a New Mexico corporation, Monaco Coach Corporation and MCC
           Acquisition Corporation.
 
 2.8(2)    Subordinated Promissory Note, dated as of March 4, 1996, issued to Holiday
           Holding Corp. by MCC Acquisition Corporation.
 
 3.1(3)    Amended and Restated Certificate of Incorporation of Registrant.
</TABLE>
 
                                       55
<PAGE>
<TABLE>
<S>        <C>
 3.2(3)    Bylaws of Registrant, as amended to date.
 
 3.3(2)    Certificate of Designations of Rights, Preferences and Privileges of Series A
           Convertible Preferred Stock of Monaco Coach Corporation.
 
10.1(1)    Stockholders Agreement dated August 10, 1993 between the Registrant, Liberty
           Investment Partners II, the State Board of Administration of Florida ("SBA"),
           Monaco Capital Partners, Tucker Anthony Holding Corporation, Kay L. Toolson,
           Page Robertson, Ed Kinney, Ray Mehaffey, Enoch Hutchcraft, Gary Smith, John
           Nepute, Miki Scheer and C.D. Smith.
 
10.2(1)    Form of Indemnification Agreement for directors and executive officers.
 
10.3(1)+   93 Incentive Stock Option Plan and form of option agreement thereunder.
 
10.4(1)+   1993 Director Option Plan.
 
10.5(1)+   1993 Employee Stock Purchase Plan and form of subscription agreement
           thereunder.
 
10.6(1)    Amended and Restated Management Agreement dated August 10, 1993 between the
           Registrant and Cariad Capital, Inc.
 
10.7(1)    Registration Agreement dated March 5, 1993 between the Registrant, Liberty
           Investment Partners, II and SBA.
 
10.8(1)    Registration Agreement dated March 5, 1993 among the Registrant, Monaco
           Capital Partners, Tucker Anthony Holding Corporation and certain other
           stockholders of the Registrant.
 
10.9(2)    Credit Agreement dated as of March 5, 1996 among BT Commercial Corporation,
           Deutsche Financial Services Corporation, Nationsbank of Texas, N.A., LaSalle
           National Bank and Monaco Coach Corporation.
 
10.10(2)   Registration Rights Agreement dated as of March 4, 1996 among Holiday Rambler
           LLC and Monaco Coach Corporation.
 
11.1       Computation of earnings per share (see Note 11 of Notes to Consolidated
           Financial Statements included in Item 8 hereto).
 
21.1       Subsidiaries of Registrant.
 
23.1       Consent of Independent Accountants.
 
24.1       Power of Attorney (included on the signature pages hereof).
 
27         Financial Data Schedule
</TABLE>
 
------------------------
 
(1) Incorporated by reference to exhibits filed in response to Item 16(a),
    "Exhibits," of the Company's Registration Statement on Form S-1 (File No.
    33-67374) declared effective on September 23, 1993.
 
(2) Incorporated by reference to exhibits filed in response to Item 7,
    "Financial Statements and Exhibits," of the Company's Current Report on Form
    8-K dated March 4, 1996.
 
(3) Incorporated by reference to exhibits filed in response to Item 14(a),
    "Exhibits, Financial Statement Schedules, and Reports on Form-8-K," of the
    Company's Form 10-K Annual Report for the year ended January 1, 1994.
 
 +  The item listed is a compensatory plan.
 
    (b)  REPORTS ON FORM 8-K.  No reports on Form 8-K were filed by the Company
during the quarter ended December 28, 1996.
 
                                       56
<PAGE>
                                   SIGNATURES
 
    Pursuant to the requirements of Section 13 or 15(d) of the Securities
Exchange Act of 1934, the Registrant has duly caused this Report on Form 10-K to
be signed on its behalf by the undersigned, thereunto duly authorized.
 
                                          MONACO COACH CORPORATION
 
                                          By: /s/ KAY L. TOOLSON
                                          --------------------------------------
                                          Kay L. Toolson
                                          CHIEF EXECUTIVE OFFICER
 
March 18, 1997
 
                               POWER OF ATTORNEY
 
    KNOW ALL PERSONS BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Kay L. Toolson and John W. Nepute, and each of
them, jointly and severally, his attorneys-in-fact, each with the power of
substitution, for him in any and all capacities, to sign any and all amendments
to this Report on Form 10-K and to file the same, with exhibits thereto and
other documents in connection therewith, with the Securities and Exchange
Commission, hereby ratifying and confirming all that each of said
attorneys-in-fact, or his substitute or substitutes, may do or cause to be done
by virtue hereof.
 
    Pursuant to the requirements of the Securities Exchange Act of 1934, this
Report on 10-K has been signed by the following persons in the capacities and on
the dates indicated:
 
<TABLE>
<CAPTION>
                      SIGNATURE                                       TITLE                         DATE
------------------------------------------------------  ---------------------------------  ----------------------
 
<C>                                                     <S>                                <C>
                  /s/ KAY L. TOOLSON                    Chairman of the Board and Chief
     -------------------------------------------          Executive Officer (Principal         March 18, 1997
                   (Kay L. Toolson)                       Executive Officer)
 
                                                        Vice President of Finance and
                  /s/ JOHN W. NEPUTE                      Chief Financial Officer
     -------------------------------------------          (Principal Financial and             March 18, 1997
                   (John W. Nepute)                       Accounting Officer)
 
                /s/ MICHAEL J. KLUGER
     -------------------------------------------        Director                               March 18, 1997
                 (Michael J. Kluger)
 
                /s/ CARL E. RING, JR.
     -------------------------------------------        Director                               March 18, 1997
                 (Carl E. Ring, Jr.)
 
                 /s/ RICHARD A. ROUSE
     -------------------------------------------        Director                               March 18, 1997
                  (Richard A. Rouse)
 
               /s/ ROGER A. VANDENBERG
     -------------------------------------------        Director                               March 18, 1997
                (Roger A. Vandenberg)
</TABLE>
 
                                       57
<PAGE>
                                 EXHIBIT INDEX
 
<TABLE>
<CAPTION>
EXHIBIT NO.                                                 EXHIBIT
-----------  -----------------------------------------------------------------------------------------------------
<S>          <C>
  2.1(1)     Asset Purchase Agreement dated February 4, 1993 between the Registrant, Warrick Industries, Inc.,
             William L. Warrick, Arlen J. Paul, Kay L. Toolson, Jay M. DeVoss and James A. Krider.
 
  2.2(1)     First Amendment to Asset Purchase Agreement dated March 5, 1993 between Registrant, Warrick
             Industries, Inc., William L. Warrick, Arlen J. Paul, Kay L. Toolson, Jay M. DeVoss and James A.
             Krider.
 
  2.3(1)     Assumption Agreement dated March 5, 1993 between the Registrant and Warrick Industries, Inc.
 
  2.4(1)     Letter Agreement dated August 10, 1993 between the Registrant, Warrick Industries, Inc., William L.
             Warrick, Arlen J. Paul, Jay M. DeVoss, James A. Krider and Kay L. Toolson.
 
  2.5(2)     Asset Purchase Agreement dated as of January 21, 1996 among Harley-Davidson, Inc., Holiday Rambler
             LLC, State Road Properties L.P., and Monaco Coach Corporation (the "HR Asset Purchase Agreement").
 
  2.6(2)     Amendment No. 1 to the HR Asset Purchase Agreement dated as of March 4, 1996 among Harley-Davidson,
             Inc., Holiday Rambler LLC, State Road Properties L.P., and Monaco Coach Corporation.
 
  2.7(2)     Asset Purchase Agreement dated as of March 4, 1996 among Harley-Davidson, Inc., Holiday Holding
             Corp., Holiday World, Inc., a California corporation, Holiday World, Inc., a Texas corporation,
             Holiday World, Inc., a Florida corporation, Holiday World, Inc., an Oregon corporation, Holiday
             World, Inc., an Indiana corporation, Holiday World, Inc., a Washington corporation, Holiday World,
             Inc., a New Mexico corporation, Monaco Coach Corporation and MCC Acquisition Corporation.
 
  2.8(2)     Subordinated Promissory Note, dated as of March 4, 1996, issued to Holiday Holding Corp. by MCC
             Acquisition Corporation.
 
  3.1(3)     Amended and Restated Certificate of Incorporation of Registrant.
 
  3.2(3)     Bylaws of Registrant, as amended to date.
 
  3.3(2)     Certificate of Designations of Rights, Preferences and Privileges of Series A Convertible Preferred
             Stock of Monaco Coach Corporation.
 
 10.1(1)     Stockholders Agreement dated August 10, 1993 between the Registrant, Liberty Investment Partners II,
             the State Board of Administration of Florida ("SBA"), Monaco Capital Partners, Tucker Anthony Holding
             Corporation, Kay L. Toolson, Page Robertson, Ed Kinney, Ray Mehaffey, Enoch Hutchcraft, Gary Smith,
             John Nepute, Miki Scheer and C.D. Smith.
 
 10.2(1)     Form of Indemnification Agreement for directors and executive officers.
 
 10.3(1)+    93 Incentive Stock Option Plan and form of option agreement thereunder.
 
 10.4(1)+    1993 Director Option Plan.
 
 10.5(1)+    1993 Employee Stock Purchase Plan and form of subscription agreement thereunder.
 
 10.6(1)     Amended and Restated Management Agreement dated August 10, 1993 between the Registrant and Cariad
             Capital, Inc.
 
 10.7(1)     Registration Agreement dated March 5, 1993 between the Registrant, Liberty Investment Partners II and
             SBA.
 
 10.8(1)     Registration Agreement dated March 5, 1993 among the Registrant, Monaco Capital Partners, Tucker
             Anthony Holding Corporation and certain other stockholders of the Registrant.
</TABLE>
<PAGE>
<TABLE>
<S>          <C>
 10.9(2)     Credit Agreement dated as of March 5, 1996 among BT Commercial Corporation, Deutsche Financial
             Services Corporation, Nationsbank of Texas, N.A., LaSalle National Bank and Monaco Coach Corporation.
 
 10.10(2)    Registration Rights Agreement dated as of March 4, 1996 among Holiday Rambler LLC and Monaco Coach
             Corporation.
 
 11.1        Computation of earnings per share (see Note 11 of Notes to Consolidated Financial Statements included
             in Item 8 hereto).
 
 21.1        Subsidiaries of Registrant.
 
 23.1        Consent of Independent Accountants.
 
 24.1        Power of Attorney (included on the signature pages hereof).
 
 27          Financial Data Schedule
</TABLE>
 
------------------------
 
(1) Incorporated by reference to exhibits filed in response to Item 16(a),
    "Exhibits," of the Company's Registration Statement on Form S-1 (File No.
    33-67374) declared effective on September 23, 1993.
 
(2) Incorporated by reference to exhibits filed in response to Item 7,
    "Financial Statements and Exhibits," of the Company's Current Report on Form
    8-K dated March 4, 1996.
 
(3) Incorporated by reference to exhibits filed in response to Item 14(a),
    "Exhibits, Financial Statement Schedules, and Reports on Form-8-K," of the
    Company's Form 10-K Annual Report for the year ended January 1, 1994.
 
 +  The item listed is a compensatory plan.