##### Table of Contents

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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549



---

FORM 10-Q



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|x | QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(D) OF THE SECURITIES EXCHANGE ACT OF 1934
|- | ---------------------------------------------------------------------------------------

For the Quarterly Period Ended October 28, 2006

OR



| ̈ | TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
|- | ----------------------------------------------------------------------------------------

For the transition period from  to
.

Commission file number: 0-19714



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E COM VENTURES, INC.

(Exact name of Registrant as specified in its charter)



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|                                                               |  |                                     
|-------------------------------------------------------------- |  | ------------------------------------
|Florida                                                        |  | 65-0977964                          
|(State or other jurisdiction of incorporation or organization) |  | (I.R.S. Employer Identification No.)



|                                           |  |           
|------------------------------------------ |  | ----------
|251 International Parkway Sunrise, Florida |  | 33325     
|(Address of principal executive offices)   |  | (Zip Code)

Registrants telephone number, including area code: (954) 335-9100



---

Indicate by check mark whether the Registrant
(1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the Registrant was required to file such reports), and
(2) has been subject to such filing requirements for the past 90 days.

Yes  x    No ̈

Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, or a non-accelerated filer. See definition of accelerated filer and large accelerated filer in Rule 12b-2
of the Exchange Act. (Check One):

Large Accelerated Filer ̈Accelerated Filer ̈Non-Accelerated
Filer  x

Indicate by check mark whether the Registrant is a shell company (as defined in Rule 12b-2 of the
Exchange Act).

Yes ̈No  x

The number of shares outstanding of the registrants common
stock, as of the latest practicable date: At December 8, 2006 there 3,040,855 outstanding shares of its common stock, $0.01 par value.



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##### Table of Contents

TABLE OF CONTENTS

E COM VENTURES, INC. AND SUBSIDIARIES

PART I

FINANCIAL INFORMATION



|                  |  |                                                                                                    |  |   
|----------------- |  | -------------------------------------------------------------------------------------------------- |  | --
|ITEM 1            |  | FINANCIAL STATEMENTS (unaudited)                                                                   |  | 3 
|                  |  |                                                                                                   
|                  |  | Condensed Consolidated Balance Sheets                                                              |  | 3 
|                  |  | Condensed Consolidated Statements of Operations                                                    |  | 4 
|                  |  | Condensed Consolidated Statements of Cash Flows                                                    |  | 5 
|                  |  | Notes to Condensed Consolidated Financial Statements                                               |  | 6 
|                  |  |                                                                                                   
|ITEM 2            |  | MANAGEMENTS DISCUSSION AND ANALYSIS OF CONSOLIDATED FINANCIAL CONDITION AND RESULTS OF OPERATIONS |  | 11
|                  |  |                                                                                                   
|ITEM 3            |  | QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK                                         |  | 14
|                  |  |                                                                                                   
|ITEM 4            |  | CONTROLS AND PROCEDURES                                                                            |  | 14
|                 
|PART II          
|OTHER INFORMATION
|                  |  |                                                                                                   
|ITEM 1            |  | LEGAL PROCEEDINGS                                                                                  |  | 14
|                  |  |                                                                                                   
|ITEM 1 A.         |  | RISK FACTORS                                                                                       |  | 14
|                  |  |                                                                                                   
|ITEM 2            |  | UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS                                        |  | 14
|                  |  |                                                                                                   
|ITEM 3            |  | DEFAULTS UPON SENIOR SECURITIES                                                                    |  | 15
|                  |  |                                                                                                   
|ITEM 4            |  | SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS                                                |  | 15
|                  |  |                                                                                                   
|ITEM 5            |  | OTHER INFORMATION                                                                                  |  | 15
|                  |  |                                                                                                   
|ITEM 6            |  | EXHIBITS                                                                                           |  | 15
|                  | 
|SIGNATURES        |  | 16                                                                                                



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##### Table of Contents

PART I. FINANCIAL INFORMATION

ITEM 1. FINANCIAL STATEMENTS

E COM VENTURES, INC. AND SUBSIDIARIES

CONDENSED CONSOLIDATED BALANCE SHEETS

(Unaudited)



|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|-------------------------------------------------------------------------------------------------------------------------------------------- |  | ---------------- | ----------- | - | ---------------- | - | ----------- | -
|                                                                                                                                             |  | October 28, 2006 |             |   | January 28, 2006 |  
|ASSETS:                                                                                                                                      |  |                  |             |   |                  |   |             |  
|                                                                                                                                             |  |                 
|Current assets:                                                                                                                              |  |                  |             |   |                  |   |             |  
|Cash and cash equivalents                                                                                                                    |  | $                | 1,478,372   |   |                  | $ | 1,260,444   |  
|Trade receivables, no allowance required                                                                                                     |  |                  | 1,099,133   |   |                  |   | 819,072     |  
|Deferred tax asset                                                                                                                           |  |                  | 6,570,744   |   |                  |   | 5,343,839   |  
|Inventories, net                                                                                                                             |  |                  | 99,297,869  |   |                  |   | 72,976,845  |  
|Prepaid expenses and other current assets                                                                                                    |  |                  | 729,203     |   |                  |   | 950,146     |  
|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|Total current assets                                                                                                                         |  |                  | 109,175,321 |   |                  |   | 81,350,346  |  
|                                                                                                                                             |  |                 
|Property and equipment, net                                                                                                                  |  |                  | 28,983,207  |   |                  |   | 25,308,899  |  
|Goodwill                                                                                                                                     |  |                  | 1,904,448   |   |                  |   | 1,904,448   |  
|Deferred tax asset                                                                                                                           |  |                  | 4,935,161   |   |                  |   | 4,935,161   |  
|Other assets, net                                                                                                                            |  |                  | 359,221     |   |                  |   | 457,627     |  
|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|Total assets                                                                                                                                 |  | $                | 145,357,358 |   |                  | $ | 113,956,481 |  
|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|LIABILITIES AND SHAREHOLDERS EQUITY:                                                                                                        |  |                  |             |   |                  |   |             |  
|                                                                                                                                             |  |                 
|Current liabilities:                                                                                                                         |  |                  |             |   |                  |   |             |  
|Bank line of credit                                                                                                                          |  | $                | 39,656,621  |   |                  | $ | 20,147,978  |  
|Accounts payable, non-affiliates                                                                                                             |  |                  | 23,844,235  |   |                  |   | 13,470,670  |  
|Accounts payable, affiliates                                                                                                                 |  |                  | 31,613,467  |   |                  |   | 26,905,433  |  
|Accrued expenses and other liabilities                                                                                                       |  |                  | 7,637,794   |   |                  |   | 7,973,168   |  
|Current portion of obligations under capital leases                                                                                          |  |                  | 336,577     |   |                  |   | 322,284     |  
|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|Total current liabilities                                                                                                                    |  |                  | 103,088,694 |   |                  |   | 68,819,533  |  
|                                                                                                                                             |  |                 
|Subordinated convertible note payable - affiliate                                                                                            |  |                  | 5,000,000   |   |                  |   | 5,000,000   |  
|Long-term portion of obligations under capital leases                                                                                        |  |                  | 7,642,673   |   |                  |   | 7,898,354   |  
|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|Total liabilities                                                                                                                            |  |                  | 115,731,367 |   |                  |   | 81,717,887  |  
|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|Commitments and contingencies (see Note 5)                                                                                                   |  |                  |             |   |                  |   |             |  
|                                                                                                                                             |  |                 
|Shareholders equity:                                                                                                                        |  |                  |             |   |                  |   |             |  
|Preferred stock, $.10 par value, 1,000,000 shares authorized, none issued                                                                    |  |                  |            |   |                  |   |            |  
|Common stock, $.01 par value, 6,250,000 shares authorized; 3,938,540 and 3,857,216 shares issued in fiscal years 2006 and 2005,
respectively |  |                  | 39,386      |   |                  |   | 38,572      |  
|Additional paid-in capital                                                                                                                   |  |                  | 78,876,768  |   |                  |   | 78,260,686  |  
|Treasury stock, at cost, 898,249 shares                                                                                                      |  |                  | (8,576,944  | ) |                  |   | (8,576,944  | )
|Accumulated deficit                                                                                                                          |  |                  | (40,713,219 | ) |                  |   | (37,483,720 | )
|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|Total shareholders equity                                                                                                                   |  |                  | 29,625,991  |   |                  |   | 32,238,594  |  
|                                                                                                                                             |  |                  |             |   |                  |   |             |  
|Total liabilities and shareholders' equity                                                                                                   |  | $                | 145,357,358 |   |                  | $ | 113,956,481 |  
|                                                                                                                                             |  |                  |             |   |                  |   |             |  

See accompanying notes to condensed consolidated financial statements.



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E COM VENTURES, INC. AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS

(Unaudited)



|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|----------------------------------------------------- |  | ----------------------------------- | ---------- | - | ----------------------------------- | - | ---------- | --------------------------------------- |  | - | ------------------------------------- | - |  | - | ----------- | -
|                                                      |  | Thirteen WeeksEndedOctober 28, 2006 |            |   | Thirteen WeeksEndedOctober 29, 2005 |   |            | Thirty-Nine WeeksEnded October 28, 2006 |  |   | Thirty-NineWeeksEndedOctober 29, 2005 |  
|Net sales                                             |  | $                                   | 53,904,014 |   |                                     | $ | 48,657,395 |                                         |  | $ | 150,023,265                           |   |  | $ | 146,133,940 |  
|Cost of goods sold                                    |  |                                     | 32,068,582 |   |                                     |   | 28,128,186 |                                         |  |   | 87,019,388                            |   |  |   | 86,219,889  |  
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Gross profit                                          |  |                                     | 21,835,432 |   |                                     |   | 20,529,209 |                                         |  |   | 63,003,877                            |   |  |   | 59,914,051  |  
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Operating expenses:                                   |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Selling, general and administrative                   |  |                                     | 21,078,668 |   |                                     |   | 19,377,544 |                                         |  |   | 60,516,097                            |   |  |   | 56,456,442  |  
|Depreciation and amortization                         |  |                                     | 1,224,602  |   |                                     |   | 1,257,564  |                                         |  |   | 3,531,540                             |   |  |   | 4,027,130   |  
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Total operating expenses                              |  |                                     | 22,303,270 |   |                                     |   | 20,635,108 |                                         |  |   | 64,047,637                            |   |  |   | 60,483,572  |  
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Loss from operations                                  |  |                                     | (467,838   | ) |                                     |   | (105,899   | )                                       |  |   | (1,043,760                            | ) |  |   | (569,521    | )
|Interest expense, net                                 |  |                                     | (1,189,503 | ) |                                     |   | (1,008,585 | )                                       |  |   | (3,284,806                            | ) |  |   | (2,833,302  | )
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Loss before income taxes                              |  |                                     | (1,657,341 | ) |                                     |   | (1,114,484 | )                                       |  |   | (4,328,566                            | ) |  |   | (3,402,823  | )
|Income tax benefit                                    |  |                                     | 319,067    |   |                                     |   |           |                                         |  |   | 1,099,067                             |   |  |   |            |  
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Net loss                                              |  | $                                   | (1,338,274 | ) |                                     | $ | (1,114,484 | )                                       |  | $ | (3,229,499                            | ) |  | $ | (3,402,823  | )
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Net loss per common share:                            |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Basic                                                 |  | $                                   | (0.45      | ) |                                     | $ | (0.38      | )                                       |  | $ | (1.08                                 | ) |  | $ | (1.15       | )
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Diluted                                               |  | $                                   | (0.45      | ) |                                     | $ | (0.38      | )                                       |  | $ | (1.08                                 | ) |  | $ | (1.15       | )
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Weighted average number of common shares outstanding: |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Basic                                                 |  |                                     | 3,001,847  |   |                                     |   | 2,952,903  |                                         |  |   | 2,984,070                             |   |  |   | 2,946,959   |  
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  
|Diluted                                               |  |                                     | 3,001,847  |   |                                     |   | 2,952,903  |                                         |  |   | 2,984,070                             |   |  |   | 2,946,959   |  
|                                                      |  |                                     |            |   |                                     |   |            |                                         |  |   |                                       |   |  |   |             |  

See accompanying notes to condensed consolidated financial statements.



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E COM VENTURES, INC. AND SUBSIDIARIES

CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS

(Unaudited)



|                                                                            |  |                                         |             |   |                                         |   |             |  
|--------------------------------------------------------------------------- |  | --------------------------------------- | ----------- | - | --------------------------------------- | - | ----------- | -
|                                                                            |  | Thirty-Nine Weeks EndedOctober 28, 2006 |             |   | Thirty-Nine Weeks EndedOctober 29, 2005 |  
|Cash flows from operating activities:                                       |  |                                         |             |   |                                         |   |             |  
|Net loss                                                                    |  | $                                       | (3,229,499  | ) |                                         | $ | (3,402,823  | )
|Adjustments to reconcile net loss to net cash used in operating activities: |  |                                         |             |   |                                         |   |             |  
|Addition to deferred tax assets                                             |  |                                         | (1,226,905  | ) |                                         |   |            |  
|Provision for impairment of assets and store closing                        |  |                                         | 64,737      |   |                                         |   | 132,916     |  
|Depreciation and amortization                                               |  |                                         | 3,531,540   |   |                                         |   | 4,027,130   |  
|Change in operating assets and liabilities:                                 |  |                                         |             |   |                                         |   |             |  
|Trade receivables                                                           |  |                                         | (280,061    | ) |                                         |   | (1,005,059  | )
|Inventories                                                                 |  |                                         | (26,321,023 | ) |                                         |   | (10,786,311 | )
|Prepaid expenses and other assets                                           |  |                                         | 318,840     |   |                                         |   | 451,516     |  
|Accounts payable, non-affiliates                                            |  |                                         | 9,745,573   |   |                                         |   | (6,079,803  | )
|Accounts payable, affiliates                                                |  |                                         | 4,708,034   |   |                                         |   | 11,822,669  |  
|Accrued expenses and other liabilities                                      |  |                                         | (335,375    | ) |                                         |   | 277,625     |  
|                                                                            |  |                                         |             |   |                                         |   |             |  
|Net cash used in operating activities                                       |  |                                         | (13,024,139 | ) |                                         |   | (4,562,140  | )
|                                                                            |  |                                         |             |   |                                         |   |             |  
|Cash flows from investing activities:                                       |  |                                         |             |   |                                         |   |             |  
|Additions to property and equipment                                         |  |                                         | (6,642,084  | ) |                                         |   | (5,620,386  | )
|                                                                            |  |                                         |             |   |                                         |   |             |  
|Net cash used in investing activities                                       |  |                                         | (6,642,084  | ) |                                         |   | (5,620,386  | )
|                                                                            |  |                                         |             |   |                                         |   |             |  
|Cash flows from financing activities:                                       |  |                                         |             |   |                                         |   |             |  
|Net borrowings under bank line of credit                                    |  |                                         | 19,508,643  |   |                                         |   | 13,351,674  |  
|Principal payments under capital lease obligations                          |  |                                         | (241,388    | ) |                                         |   | (193,422    | )
|Proceeds from exercise of stock options                                     |  |                                         | 616,896     |   |                                         |   | 234,994     |  
|                                                                            |  |                                         |             |   |                                         |   |             |  
|Net cash provided by financing activities                                   |  |                                         | 19,884,151  |   |                                         |   | 13,393,246  |  
|                                                                            |  |                                         |             |   |                                         |   |             |  
|Increase in cash and cash equivalents                                       |  |                                         | 217,928     |   |                                         |   | 3,210,720   |  
|Cash and cash equivalents at beginning of period                            |  |                                         | 1,260,444   |   |                                         |   | 1,249,543   |  
|                                                                            |  |                                         |             |   |                                         |   |             |  
|Cash and cash equivalents at end of period                                  |  | $                                       | 1,478,372   |   |                                         | $ | 4,460,263   |  
|                                                                            |  |                                         |             |   |                                         |   |             |  

See accompanying notes to condensed consolidated financial statements.



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E COM VENTURES, INC. AND SUBSIDIARIES

NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

(Unaudited)

NOTE 1- OPERATIONS AND BASIS
OF PRESENTATION

E Com Ventures, Inc., a Florida corporation (ECOMV or the Company), performs all of its
operations through two wholly-owned subsidiaries, Perfumania, Inc. (Perfumania), a Florida corporation, which is a specialty retailer and wholesaler of fragrances and related products, and perfumania.com, Inc., ("perfumania.com"), a
Florida corporation, which is an Internet retailer of fragrances and other specialty items.

Perfumania is a leading specialty retailer and
wholesale distributor of a wide range of brand name and designer fragrances. As of October 28, 2006, Perfumania operated a chain of 257 retail stores specializing in the sale of fragrances at discounted prices up to 75% below the manufacturers'
suggested retail prices. Perfumania's wholesale division distributes fragrances and related products primarily to an affiliate. Perfumania.com offers a selection of the Companys more popular products for sale over the Internet and serves as an
alternative shopping experience to the Perfumania retail stores.

The condensed consolidated financial statements include the accounts of
ECOMV and subsidiaries (collectively, the Company). All material intercompany balances and transactions have been eliminated in consolidation.

The accompanying unaudited condensed consolidated financial statements have been prepared in accordance with the rules and regulations of the Securities and Exchange Commission (the SEC). Certain
information and note disclosures normally included in annual financial statements, prepared in accordance with accounting principles generally accepted in the United States of America, have been condensed or omitted pursuant to those rules and
regulations. The financial information presented herein, which is not necessarily indicative of results to be expected for the current fiscal year, reflect all adjustments which, in the opinion of management, are necessary for a fair presentation of
the interim unaudited condensed consolidated financial statements. It is suggested that these condensed consolidated financial statements be read in conjunction with the financial statements and the notes thereto included in our Annual Report on
Form 10-K for the fiscal year ended January 28, 2006, filed with the SEC on April 28, 2006.

NOTE 2 - ACCOUNTING FOR SHARE-BASED PAYMENT

The Company has two stock option plans which provide for equity-based awards to its employees and directors (collectively, the
Plans). Under the Plans, the Company has reserved approximately 1,000,000 shares of common stock, of which approximately 582,000 options have been granted and 158,000 options are outstanding. All stock options have an exercise price that
is equal to the fair market value of the Companys stock on the date the options were granted. The term of the stock option awards is ten years from the date of grant. All options are fully vested. Prior to the January 29, 2006 adoption of
Statement of Financial Accounting Standards (SFAS) No. 123R Share Based Payment (SFAS 123R), the Company accounted for stock-based compensation using the intrinsic value method prescribed in Accounting
Principles Board Opinion No. 25, Accounting for Stock Issued to Employees (APB 25). Accordingly, because the stock option price equaled the market price on the date of grant, no compensation expense was recognized by the
Company for stock-based compensation. As permitted by SFAS No. 123, Accounting for Stock-Based Compensation (SFAS No. 123), stock-based compensation was included as a pro forma disclosure in the notes to the
consolidated financial statements. SFAS No. 123R revises SFAS No. 123 and supersedes APB 25.

Effective January 29, 2006,
the beginning of the Companys first fiscal quarter of 2006, the Company adopted the fair value recognition provisions of SFAS No. 123R, using the modified-prospective transition method. Under this transition method, share based
compensation expense is required to be recognized in the consolidated financial statements for stock options which are granted, modified or vested subsequent to January 29, 2006. The compensation expense recognized will include the estimated
expense for stock options granted on and subsequent to January 29, 2006, based on the grant date fair value estimated in accordance with the



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provisions of SFAS No. 123R, and the estimated expense for the portion vesting in the period for options granted
prior to, but not vested as of January 28, 2006, based on the grant date fair value estimated in accordance with the original provisions of SFAS No. 123. Results for prior periods have not been restated, as provided for under the
modified-prospective method.

During the thirteen and thirty-nine weeks ended October 28, 2006, the Company did not recognize any
share based compensation expense in the consolidated financial statements since no stock options were granted nor were there any modifications of outstanding stock options. In addition, all stock options outstanding as of January 28, 2006 were
fully vested.

The following table shows the effect on net loss and net loss per common share in fiscal year 2005 had compensation cost
been recognized based upon the estimated fair value on the grant date of stock options in accordance with SFAS No 123.



|                                                                                                                    |  |                                      |            |   |                                         |   |            |  
|------------------------------------------------------------------------------------------------------------------- |  | ------------------------------------ | ---------- | - | --------------------------------------- | - | ---------- | -
|                                                                                                                    |  | Thirteen Weeks EndedOctober 29, 2005 |            |   | Thirty-Nine Weeks EndedOctober 29, 2005 |  
|Net loss                                                                                                            |  | $                                    | (1,114,484 | ) |                                         | $ | (3,402,823 | )
|Deduct: Total stock based employee compensation expense determined under fair market value based method, net of tax |  |                                      |           |   |                                         |   | (1,357,121 | )
|                                                                                                                    |  |                                      |            |   |                                         |   |            |  
|Proforma net loss                                                                                                   |  | $                                    | (1,114,484 | ) |                                         | $ | (4,759,944 | )
|                                                                                                                    |  |                                      |            |   |                                         |   |            |  
|Proforma net loss per share:                                                                                        |  |                                      |            |   |                                         |   |            |  
|Basic                                                                                                               |  | $                                    | (0.38      | ) |                                         | $ | (1.62      | )
|                                                                                                                    |  |                                      |            |   |                                         |   |            |  
|Diluted                                                                                                             |  | $                                    | (0.38      | ) |                                         | $ | (1.62      | )
|                                                                                                                    |  |                                      |            |   |                                         |   |            |  

The fair value for these stock options was estimated at the date of grant using the Black-Scholes
option valuation model with the following weighted average assumptions:



|                         |  |                                      |   |  |                                         |  
|------------------------ |  | ------------------------------------ | - |  | --------------------------------------- | -
|                         |  | Thirteen Weeks EndedOctober 29, 2005 |   |  | Thirty-Nine Weeks EndedOctober 29, 2005 |  
|Expected life (years)    |  | 7                                    |   |  | 7                                       |  
|Expected volatility      |  | 164                                  | % |  | 164                                     | %
|Risk-free interest rates |  | 3.85                                 | % |  | 3.86                                    | %
|Dividend yield           |  | 0                                    | % |  | 0                                       | %

The expected life of the options represents the estimated period of time until exercise and is
based on historical experience of similar awards, giving consideration to the contractual terms, vesting schedules and expectations of future employee behavior. The expected volatility is estimated using the historical volatility of the
Companys stock. The risk-free interest rate is based on the implied yield available on U.S. Treasury zero coupon issues with a term equal to the options expected life. The Company has not paid dividends in the past and does not intend to
in the foreseeable future.



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The following is a summary of the stock option activity during the thirty-nine weeks ended
October 28, 2006:



|                                   |  |                 |   |  |                               |       |                                         |      |                         |   |          
|---------------------------------- |  | --------------- | - |  | ----------------------------- | ----- | --------------------------------------- | ---- | ----------------------- | - | ---------
|                                   |  | Number ofShares |   |  | WeightedAverageExercise Price |       | WeightedAverageRemainingContractualLife |      | AggregateIntrinsicValue
|Outstanding as of January 28, 2006 |  | 239,788         |   |  | $                             | 10.27 |                                         | 7.29 |                         | $ | 1,549,028
|Granted                            |  |                |   |  |                               |      |                                         |     |                         |   |         
|Exercised                          |  | (81,324         | ) |  |                               | 7.59  |                                         |     |                         |   |         
|Forfeited                          |  |                |   |  |                               |      |                                         |     |                         |   |         
|                                   |  |                 |   |  |                               |       |                                         |      |                         |   |          
|Outstanding as of October 28, 2006 |  | 158,464         |   |  | $                             | 11.65 |                                         | 7.04 |                         | $ | 304,326  
|                                   |  |                 |   |  |                               |       |                                         |      |                         |   |          
|Exercisable as of October 28, 2006 |  | 158,464         |   |  | $                             | 11.65 |                                         | 7.04 |                         | $ | 304,326  
|                                   |  |                 |   |  |                               |       |                                         |      |                         |   |          

The aggregate intrinsic value in the table above is before applicable income taxes, based on the Companys
closing stock price as of the last business day of the respective period, which would have been received by the optionees had all options been exercised on that date. During the thirty-nine weeks ended October 28, 2006, the total intrinsic
value of stock options exercised was approximately $367,000.

NOTE 3 - BANK LINE OF CREDIT AND CONVERTIBLE NOTE PAYABLE, AFFILIATE

The bank line of credit and convertible note payable, affiliate consist of the following:



|                                                                                                                                                                       |  |                  |            |                  |   |           
|---------------------------------------------------------------------------------------------------------------------------------------------------------------------- |  | ---------------- | ---------- | ---------------- | - | ----------
|                                                                                                                                                                       |  | October 28, 2006 |            | January 28, 2006
|Bank line of credit, which is classified as a current liability, interest payable monthly, secured by a pledge of substantially all of
Perfumania's assets (see below) |  | $                | 39,656,621 |                  | $ | 20,147,978
|                                                                                                                                                                       |  |                  |            |                  |   |           
|Subordinated convertible note payable affiliate - long term                                                                                                            |  | $                | 5,000,000  |                  | $ | 5,000,000 
|                                                                                                                                                                       |  |                  |            |                  |   |           

Perfumanias senior secured credit facility provides for borrowings of up to $60 million,
depending on the Companys levels of eligible inventories. As of October 28, 2006, $39.7 million was outstanding under the line of credit and $18.3 million was available to support normal working capital requirements and other general
corporate purposes. Advances under the line of credit are based on a formula of eligible inventories and bear interest at a floating rate ranging from (a) prime to prime plus 1.25% or (b) LIBOR plus 2.5% to 3.75% depending on a financial
ratio test. Advances are secured by a first lien on all assets of Perfumania. The credit facility contains limitations on additional borrowings, capital expenditures and other items, and contains various covenants including a fixed charge coverage
ratio, a leverage ratio and capital expenditure limits as defined. In December 2006, the credit facility was amended with an effective date of September 30, 2006, to extend the term for one additional year until May 2008. In addition, the
covenant concerning the limitation on capital expenditures was modified. As a result of this modification, Perfumania was in compliance with all covenant requirements as of October 28, 2006.

In the fourth quarter of fiscal year 2004, the Company issued a Subordinated Convertible Note (the "Note") in exchange for a $5,000,000 subordinated
secured demand loan made to the Company in the first quarter of fiscal year 2004 by Glenn and Stephen Nussdorf (the Nussdorfs). As of October 28, 2006, the Nussdorfs owned approximately 39% of the Companys outstanding common
stock and they are officers and principals of Quality King Distributors, Inc. and its affiliates (Quality King). Stephen Nussdorf is the Chairman of the Companys Board of Directors. The initial maturity of the Note was January
2007; however the Note was modified in April 2006 to extend the due date. The Note bears interest at the prime rate plus 1%, requires quarterly interest payments and is secured by a security interest in the Companys assets pursuant to a
Security Agreement, by and among the



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##### Table of Contents

Company and the Nussdorfs. There are no prepayment penalties and the Note is subordinate to all bank related
indebtedness. The Note is payable in January 2009 and allows the Nussdorfs to convert the Note into shares of the Companys common stock at a conversion price of $11.25, which was equivalent to the closing market price of the Companys
common stock on the date of the exchange.

NOTE 4 - BASIC AND DILUTED LOSS PER COMMON SHARE

Basic loss per common share has been computed by dividing net loss by the weighted average number of common shares outstanding during the period. For all
periods presented in the accompanying condensed consolidated statements of operations, incremental shares attributed to outstanding stock options and convertible notes were not included because the results would be anti-dilutive.

NOTE 5 - CONTINGENCIES

The Company is involved in
various legal proceedings in the ordinary course of business. Management cannot presently predict the outcome of these matters, although management believes that the ultimate resolution of these matters will not have a materially adverse effect on
the Company's financial position.

NOTE 6 - RELATED PARTY TRANSACTIONS

Purchases of product from Parlux Fragrances, Inc. (Parlux) and Quality King were approximately $19.2 million and $18.3 million for the thirteen weeks ending October 28, 2006 and October 29, 2005,
representing approximately 39% and 46% of the Companys total inventory purchases, respectively. For the first thirty-nine weeks of fiscal 2006 and 2005, purchases of product from these related parties were $41.0 million and $40.5 million
representing approximately 37% and 42% of the Companys total inventory purchases, respectively. The amount due to related parties at October 28, 2006 is approximately $31.6 million resulting from inventory purchases, is non-interest
bearing and is included in accounts payable, affiliates in the accompanying condensed consolidated balance sheets. Purchases from related parties are generally payable in 90 days, however, due to the seasonality of the Companys business, these
terms are generally extended. Related party accounts are historically brought closer to terms at the end of the holiday season, however, we are dependent upon these extended terms for much of our liquidity during the year.

The Company sold approximately $6.0 million and $3.2 million of wholesale merchandise to Quality King for the thirteen weeks ending October 28, 2006
and October 29, 2005, respectively. For the first thirty-nine weeks of fiscal 2006 and 2005, sales of wholesale merchandise to Quality King were approximately $11.0 million and $11.8 million, respectively.

During the thirteen weeks ended October 28, 2006, Glenn Nussdorf filed beneficial ownership forms with the SEC indicating that he has acquired
approximately 10.5% of Parluxs common stock outstanding. As of his most recent filing dated November 21, 2006, his beneficial share ownership in Parlux had increased to approximately 12.2% of Parluxs common stock outstanding. As of
October 28, 2006, the Company believes that Parlux does not own any shares of the Companys stock.

NOTE 7 - SEGMENT INFORMATION

Segment information is prepared on the same basis that the Companys management reviews financial information. The Company
operates in two industry segments, specialty retail sales and wholesale distribution of fragrances and related products. Retail sales include sales through our Internet site, perfumania.com. Substantially all wholesale sales are to Quality King. The
accounting policies of the segments are the same as those described in the summary of significant accounting policies in Note 2 of the Notes to our Consolidated Financial Statements included in our 2005 Annual Report on Form 10-K. The Company does
not allocate operating and other expenses to its segments. Financial information for these segments is summarized in the following table.



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|              |  |                                     |            |                                     |   |                                         |  |                                         |             |  |   |            
|------------- |  | ----------------------------------- | ---------- | ----------------------------------- | - | --------------------------------------- |  | --------------------------------------- | ----------- |  | - | -----------
|              |  | Thirteen WeeksEndedOctober 28, 2006 |            | Thirteen WeeksEndedOctober 29, 2005 |   | Thirty-Nine WeeksEnded October 28, 2006 |  | Thirty-Nine WeeksEnded October 29, 2005
|Net sales:    |  |                                     |            |                                     |   |                                         |  |                                         |             |  |   |            
|Retail        |  | $                                   | 47,953,788 |                                     | $ | 45,473,531                              |  | $                                       | 139,027,820 |  | $ | 134,374,551
|Wholesale     |  |                                     | 5,950,226  |                                     |   | 3,183,864                               |  |                                         | 10,995,445  |  |   | 11,759,389 
|              |  |                                     |            |                                     |   |                                         |  |                                         |             |  |   |            
|              |  | $                                   | 53,904,014 |                                     | $ | 48,657,395                              |  | $                                       | 150,023,265 |  | $ | 146,133,940
|              |  |                                     |            |                                     |   |                                         |  |                                         |             |  |   |            
|Gross profit: |  |                                     |            |                                     |   |                                         |  |                                         |             |  |   |            
|Retail        |  | $                                   | 21,416,807 |                                     | $ | 20,304,308                              |  | $                                       | 62,266,404  |  | $ | 59,147,727 
|Wholesale     |  |                                     | 418,625    |                                     |   | 224,901                                 |  |                                         | 737,473     |  |   | 766,324    
|              |  |                                     |            |                                     |   |                                         |  |                                         |             |  |   |            
|              |  | $                                   | 21,835,432 |                                     | $ | 20,529,209                              |  | $                                       | 63,003,877  |  | $ | 59,914,051 
|              |  |                                     |            |                                     |   |                                         |  |                                         |             |  |   |            

NOTE 8  NON CASH TRANSACTIONS

Supplemental disclosures of non-cash investing and financing activities are as follows:



|                                                                                      |  |                                 |           |                  |   |          
|------------------------------------------------------------------------------------- |  | ------------------------------- | --------- | ---------------- | - | ---------
|                                                                                      |  | For the Thirty-Nine Weeks Ended
|                                                                                      |  | October 28, 2006                |           | October 29, 2005
|Equipment acquired under capital lease                                                |  | $                               |          |                  | $ | 11,634   
|Accrued compensation for President and Chief Executive Officer contributed to capital |  | $                               |          |                  | $ | 406,000  
|Cash paid during the period for interest                                              |  | $                               | 3,205,140 |                  | $ | 2,602,955

NOTE 9  RECENT ACCOUNTING PRONOUNCEMENTS

In June 2006, the FASB issued FIN 48, Accounting for Uncertainty in Income Taxes  an interpretation of FASB Statement No. 109,
which seeks to reduce the diversity in practice associated with the accounting and reporting for uncertainty in income tax positions. This Interpretation prescribes a comprehensive model for the financial statement recognition, measurement,
presentation and disclosure of uncertain tax positions taken or expected to be taken in an income tax return. FIN 48 is effective for fiscal years beginning after December 15, 2006. We are currently evaluating the impact that the adoption of
FIN 48 will have on our results of operations, financial position and cash flows.

In September 2006, the FASB issued SFAS 157,
Fair Value Measurements. SFAS 157 defines fair value, establishes a framework for measuring fair value and expands disclosure of fair value measurements. SFAS 157 applies under other accounting pronouncements that require or
permit fair value measurements and, accordingly, does not require any new fair value measurements. SFAS 157 is effective for fiscal 2008. We are currently evaluating the impact that the adoption of SFAS 157 will have on our results of
operations, financial position and cash flows.

NOTE 10  SUBSEQUENT EVENT

As previously reported, in a letter dated November 10, 2006, the Companys Board of Directors received a merger offer from Model Reorg, Inc.
(Model), a New York corporation controlled by the Nussdorfs. Model is a diversified wholesale and retail fragrance company. Pursuant to the terms of the proposed offer, Model would be merged into a newly formed wholly-owned subsidiary of
the Company in exchange for the issuance of approximately 6.4 million shares of the Companys common stock. In addition, prior to the merger, an unspecified amount of inter-company obligations due from Model to its affiliate, Quality King
Distributors, Inc. may be converted into preferred stock of Model. Any Model preferred shares would be converted in the merger into preferred shares of the Company. The proposed offer specifies that it is based upon a 20% premium to the
Companys common stock closing price as of November 9, 2006 of $13.94. Following the merger, the Nussdorfs, would own in the aggregate approximately 80% of the Company (assuming the conversion of the Companys subordinated note held
by them, but not assuming the exercise of



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any outstanding options issued to them). The proposed offer, by its terms, is subject to numerous conditions, including
approval by a special committee of the Companys Board, comprised of independent directors, and approval by a majority of the disinterested shareholders of the Company. A special committee of the Companys Board has been formed to review
and evaluate the proposed offer.

ITEM 2. MANAGEMENT'S DISCUSSION AND ANALYSIS OF CONSOLIDATED FINANCIAL CONDITION AND RESULTS OF OPERATIONS

RESULTS OF
OPERATIONS

Comparison of the Thirteen Weeks Ended October 28, 2006 with the Thirteen Weeks Ended October 29, 2005.

Net sales increased 10.8% from $48.7 million in the thirteen weeks ended October 29, 2005 to $53.9 million in the thirteen weeks ended
October 28, 2006. The increase in sales was due to increases of $2.5 million and $2.8 million in retail and wholesale sales, respectively.

Retail sales were $48.0 million for the thirteen weeks ended October 28, 2006 compared to $45.5 million for the thirteen weeks ended October 29, 2005. Perfumanias comparable store sales increased by 3.8%. Comparable store
sales measure sales from stores that have been open for one year or more. The increase in comparable sales is attributable to an improved merchandise assortment offset by weak mall traffic trends in certain geographic markets. The average number of
stores operated was 253 in the third quarter of fiscal 2006, versus 239 in the prior years comparable period.

Wholesale sales were
$6.0 million for the thirteen weeks ended October 28, 2006 compared to $3.2 million for the thirteen weeks ended October 29, 2005. Substantially all wholesale sales during the third quarter of fiscal years 2006 and 2005 were made to
Quality King. The increase in wholesale sales is due to a change in the demand and timing of Quality Kings product needs.

Gross
profit increased 6.4% from $20.5 million in the thirteen weeks ended October 29, 2005 (42.2% of total net sales) to $21.8 million in the thirteen weeks ended October 28, 2006 (40.5% of total net sales). In calculating gross profit and
gross profit percentages, we exclude the costs related to our distribution center. These costs are included in selling, general and administrative expenses. As a percentage of net sales, total gross profit in the thirteen weeks ended
October 28, 2006 decreased versus the thirteen weeks ended October 29, 2005 due to the overall increase in the ratio of wholesale sales to total net sales, as wholesale sales yield a lower gross margin than retail sales. Retail gross
profit as a percentage of retail sales was 44.7% for both the thirteen weeks ended October 28, 2006 and October 29, 2005. Wholesale gross profit as a percentage of wholesale sales was 7.0% and 7.1% for the thirteen weeks ended
October 28, 2006 and October 29, 2005, respectively.

Selling, general and administrative expenses increased 8.8% from $19.4
million in the thirteen weeks ended October 29, 2005 to $21.1 million in the thirteen weeks ended October 28, 2006. The increase was largely attributable to the increase in new stores and the additional payroll, occupancy and store opening
expenses needed to operate these stores. Depreciation and amortization was approximately $1.2 million in the thirteen weeks ended October 28, 2006 compared to $1.3 million for the thirteen weeks ended October 29, 2005. The decrease is
attributable to property and equipment associated with older retail stores that have become fully depreciated.

Interest expense, net was
approximately $1.2 million for the thirteen weeks ended October 28, 2006 compared with $1.0 million in the comparable period of 2005. The increase in interest expense was due primarily to higher interest rates. The majority of our borrowings
incur interest based on either prime or libor and these interest rates have risen progressively over the past three years.

An income tax
benefit of $319,000 was recorded as a result of the Companys net loss during the third quarter of fiscal year 2006. The amount represents net operating loss carryforwards that management has determined are more likely than not to be utilized
to offset future taxable income.

As a result of the foregoing, our net loss increased to approximately ($1.3) million in the thirteen
weeks ended October 28, 2006 compared to a net loss of ($1.1) million in the thirteen weeks ended October 29, 2005. Net loss per share for the third fiscal quarter of 2006 and 2005 was ($0.45) and ($0.38), respectively.



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Comparison of the Thirty-nine weeks Ended October 28, 2006 with the Thirty-nine weeks Ended October 29,
2005.

Net sales increased 2.7% from $146.1 million in the thirty-nine weeks ended October 29, 2005 to $150.0 million in the
thirty-nine weeks ended October 28, 2006. The increase in sales was due to a $4.6 million increase in Perfumanias retail sales offset by a $0.8 million decrease in wholesale sales as discussed below.

Retail sales increased from $134.4 million in the thirty-nine weeks ended October 29, 2005 to $139.0 million in the thirty-nine weeks ended
October 28, 2006, primarily as a result of the increase in the number of retail stores in operation. The average number of stores operated was 244 in the first thirty-nine weeks of fiscal 2006, versus 232 in the prior years comparable
period. Comparable store sales increased by 1.8% in the thirty-nine weeks ended October 28, 2006.

Wholesale sales were $11.0 million
for the thirty-nine weeks ended October 28, 2006 compared to $11.8 million for the thirty-nine weeks ended October 29, 2005. Substantially all wholesale sales during the thirty-nine weeks ended October 28, 2006 and October 29,
2005 were to Quality King. The decrease in wholesale sales is due to a change in the demand and timing of Quality Kings product needs.

Gross profit increased 5.2% from $60.0 million in the thirty-nine weeks ended October 29, 2005 (41.0% of total net sales) to $63.0 million in the thirty-nine weeks ended October 28, 2006 (42.0% of total net sales). In calculating
gross profit and gross profit percentages, we exclude the costs related to our distribution center. These costs are included in selling, general and administrative expenses. The increase in gross profit was due primarily to the increase in retail
sales volume. In addition, retail sales historically yield a higher gross margin than wholesale sales. Retail gross profit as a percentage of retail sales was 44.8% and 44.0% for the thirty-nine weeks ended October 28, 2006 and October 29,
2005, respectively. As a percentage of retail sales, retail gross profit in the thirty-nine weeks ended October 28, 2006 increased versus the thirty-nine weeks ended October 29, 2005, due to an increase in our retail selling prices as well
as a lower cost of merchandise realized over the past twelve months. Wholesale gross profit as a percentage of wholesale sales was 6.7% and 6.5% for the thirty-nine weeks ending October 28, 2006 and October 29, 2005, respectively.

Selling, general and administrative expenses increased 7.2% from $56.5 million in the thirty-nine weeks ended October 29, 2005 to
$60.5 million in the thirty-nine weeks ended October 28, 2006 due to the increase in the number of new stores and the additional payroll, occupancy and store opening expenses needed to operate these stores. Depreciation and amortization was
approximately $3.5 million in the thirty-nine weeks ended October 28, 2006 and $4.0 million in the thirty-nine weeks ended October 29, 2005. The reduction in depreciation and amortization expense was largely due to property and equipment
associated with older retail stores and software costs associated with year 2000 upgrades that have become fully depreciated.

Interest
expense, net was approximately $3.3 million for the thirty-nine weeks ended October 28, 2006 compared with $2.8 million in the comparable period of 2005. The increase in interest expense was due to higher interest rates offset by a lower
average borrowings outstanding for the thirty-nine weeks ended October 28, 2006 versus the comparable period of 2005. The majority of our borrowings incur interest based on either prime or libor and these interest rates have risen progressively
over the past three years.

An income tax benefit of approximately $1.1 million was recorded as a result of the Companys net loss
during the thirty-nine weeks ended October 28, 2006. The amount represents net operating loss carryforwards that management has determined are more likely than not to be utilized to offset future taxable income.

As a result of the foregoing, our net loss decreased from ($3.4) million in the thirty-nine weeks ended October 29, 2005, to a net loss of ($3.2)
million in the thirty-nine weeks ended October 28, 2006. Net loss per share for the thirty-nine weeks ended October 28, 2006 and October 29, 2005 was ($1.08) and ($1.15), respectively.



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LIQUIDITY AND CAPITAL RESOURCES

Our principal funding requirements are for inventory purchases, opening new stores and renovation of existing stores. For the first thirty-nine weeks of fiscal 2006, these capital requirements generally were satisfied
through borrowings under our credit facility. In December 2006, our credit facility was amended with an effective date of September 30, 2006, to extend the term for one additional year until May 2008. In addition, the covenant concerning the
limitation on capital expenditures was modified.

At October 28, 2006, we had a working capital of approximately $6.1 million compared
to working capital of approximately $12.5 million at January 29, 2006. The change was primarily due to the net loss during the current period and increased spending on store construction.

Net cash used in operating activities during the thirty-nine weeks ended October 28, 2006 was approximately $13.0 million compared with
approximately $4.6 million used in operating activities during the same period of the prior year. The increase in cash used in operating activities was primarily due to the increase in our inventory levels during the current period compared with our
inventory needs for the first thirty-nine weeks of fiscal 2005. At the end of fiscal year 2005, our inventory levels were lower than at the end of fiscal year 2004, and we had to increase our merchandise purchases during the current period. Also,
the increase in the number of stores has created additional inventory needs. Our purchases from related parties are generally payable in 90 days, however due to the seasonality of our business these terms are generally extended, enhancing our
liquidity.

Net cash used in investing activities was approximately $6.6 million in the first thirty-nine weeks ended October 28, 2006
compared to $5.6 million in the thirty-nine weeks ended October 29, 2005. The current periods investing activities primarily represented spending for new stores and construction in progress on other new stores scheduled for completion
during the fourth quarter of fiscal year 2006. During the thirty-nine weeks ended October 28, 2006, Perfumania opened 23 new stores and relocated 4 existing stores compared to 20 new stores and 2 relocations during the comparative period in
fiscal 2005. At October 28, 2006, Perfumania operated 257 stores compared to 241 stores as of October 29, 2005. We plan to open 13 new stores and close 3 stores during the remainder of fiscal year 2006.

Net cash provided by financing activities during the first thirty-nine weeks of fiscal 2006 was approximately $19.9 million, primarily from borrowings
under our line of credit, compared with approximately $13.4 million for the same period in the prior year. The variance is largely due to the timing of payments of merchandise payables as we borrowed an additional $8.6 million on our bank line of
credit to satisfy several merchandise accounts payable and accrued expenses that came due.

We believe that our cash balances, the
available borrowing capacity under our credit facility, continued extended terms from our affiliates and the projected future operating results will generate sufficient liquidity to support the Companys needs for the next twelve months,
however there can be no assurance that our plans will be successful.

CRITICAL ACCOUNTING POLICIES

Our condensed consolidated financial statements have been prepared in accordance with accounting principles generally accepted in the United States of
America for interim information. Presentation of these statements requires management to make judgments and estimates. As such, some accounting policies have a significant impact on amounts reported in these financial statements. The judgments and
estimates made can significantly affect results. Materially different amounts would be reported under different conditions or by using different assumptions. A summary of those critical accounting policies can be found in our 2005 Annual Report on
Form 10-K.

RECENT ACCOUNTING PRONOUNCEMENTS

In June 2006, the FASB issued FIN 48, Accounting for Uncertainty in Income Taxes  an interpretation of FASB Statement No. 109, which seeks to reduce the diversity in practice associated with the accounting and
reporting for uncertainty in income tax positions. This Interpretation prescribes a comprehensive model for the financial statement recognition, measurement, presentation and disclosure of uncertain tax positions taken or expected to be taken in an
income tax return. FIN 48 is effective for fiscal years beginning after December 15, 2006. We are currently evaluating the impact that the adoption of FIN 48 will have on our results of operations, financial position and cash flows.



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In September 2006, the FASB issued SFAS 157, Fair Value Measurements. SFAS 157
defines fair value, establishes a framework for measuring fair value and expands disclosure of fair value measurements. SFAS 157 applies under other accounting pronouncements that require or permit fair value measurements and, accordingly, does
not require any new fair value measurements. SFAS 157 is effective for fiscal 2008. We are currently evaluating the impact that the adoption of SFAS 157 will have on our results of operations, financial position and cash flows.

FORWARD LOOKING STATEMENTS

Some of the statements
in this quarterly report, including those that contain the words anticipate, believe, plan, estimate, expect, should, intend, and other similar expressions, are
forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause our actual results,
performance or achievements of those of our industry to be materially different from any future results, performance or achievements expressed or implied by those forward-looking statements. Among the factors that could cause actual results,
performance or achievement to differ materially from those described or implied in the forward-looking statements are our ability to service our obligations, our ability to extend our credit facility on satisfactory terms and to comply with the
covenants in our credit facility, general economic conditions including a decrease in discretionary spending by consumers, competition, changes in or the lack of anticipated changes in the regulatory environment in various countries, the ability to
raise additional capital to finance expansion, the risks inherent in new product and service introductions and the entry into new geographic markets and other factors included in our filings with the Securities and Exchange Commission (the
SEC), including the Risk Factors included in our 2005 Annual Report on From 10-K filed with the SEC. Those Risk Factors contained in our 2005 Annual Report on Form 10-K are incorporated herein by this reference to them. Copies of our SEC
filings are available from the SEC or may be obtained upon request from us. We do not undertake any obligation to update the information contained herein, which speaks only as of this date.

ITEM 3. QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISKS

During the quarter ended
October 28, 2006, there have been no material changes in the information about our market risks as of January 28, 2006 as set forth in Item 7A of the 2005 Form 10-K.

ITEM 4. CONTROLS AND PROCEDURES

Our Chief Executive Officer and Chief Financial Officer have concluded,
based on their evaluation as of October 28, 2006, that our disclosure controls and procedures are effective. There have been no changes in our internal control over financial reporting during the quarter ended October 28, 2006 that have
materially affected or are reasonably likely to materially affect our internal control over financial reporting.

PART II. OTHER INFORMATION

ITEM 1. LEGAL PROCEEDINGS

Not applicable.

ITEM 1 A. RISK FACTORS

Not applicable.

ITEM 2. UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

Not applicable.



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ITEM 3. DEFAULTS UPON SENIOR SECURITIES

Not applicable.

ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

Not applicable.

ITEM 5. OTHER

(a) On December 11, 2006, Perfumania, Inc., Magnifique Parfumes and Cosmetics, Inc.,
Perfumania Puerto Rico, Inc., and Ten Kesef II, Inc. and GMAC Commercial Finance LLC, as agent for certain institutional lenders, entered into an Amendment (the "Amendment") to the Revolving Credit and Security Agreement (the "Credit Facility"). The
Amendment, which is effective as of September 30, 2006, extends the term of the Credit Facility for one additional year until May 2008. In addition, the Amendment modified the limitation on capital expenditures.

ITEM 6. EXHIBITS

Exhibits

Index to Exhibits



|            |  |                                                                                                                   
|----------- |  | ------------------------------------------------------------------------------------------------------------------
|Exhibit No. |  |                                                                                                                   
|10.19       |  | Amendment to the Revolving Credit and Security Agreement with GMAC Commercial Finance LLC, dated December 11, 2006
|            | 
|31.1        |  | Certification by Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.               
|            | 
|31.2        |  | Certification by Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.               
|            | 
|32.1        |  | Certification by Chief Executive Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.               
|            | 
|32.2        |  | Certification by Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.               



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E COM VENTURES, INC.

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused the report to
be signed on its behalf by the undersigned, thereunto duly authorized.



|                        |  |     |  |                                             
|----------------------- |  | --- |  | --------------------------------------------
|                        |  |     |  | E COM VENTURES, INC.                        
|                        |  |     |  | (Registrant)                                
|                        |  |    
|Date: December 11, 2006 |  | By: |  | By: /S/ Michael W. Katz                     
|                        |  |     |  | Michael W. Katz                             
|                        |  |     |  | President and Chief Executive Officer       
|                        |  |     |  | (Principal Executive Officer)               
|                        |  |    
|                        |  | By: |  | By: /S/ Donovan Chin                        
|                        |  |     |  | Donovan Chin                                
|                        |  |     |  | Chief Financial Officer                     
|                        |  |     |  | (Principal Financial and Accounting Officer)



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Exhibit Index



|              |  |                                                                                                                   
|------------- |  | ------------------------------------------------------------------------------------------------------------------
|ExhibitNumber |  | Description                                                                                                       
|10.19         |  | Amendment to the Revolving Credit and Security Agreement with GMAC Commercial Finance LLC, dated December 11, 2006
|              | 
|31.1          |  | Certification by Chief Executive Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.               
|              | 
|31.2          |  | Certification by Chief Financial Officer pursuant to Section 302 of the Sarbanes-Oxley Act of 2002.               
|              | 
|32.1          |  | Certification by Chief Executive Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.               
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|32.2          |  | Certification by Chief Financial Officer pursuant to Section 906 of the Sarbanes-Oxley Act of 2002.