STANDARD FORM

                       APPLEBEE'S NEIGHBORHOOD GRILL & BAR

                               FRANCHISE AGREEMENT




                       -----------------------------------
                               (Location Address)


                       -----------------------------------
                                (Franchisee Name)


                       -----------------------------------
                                     (Date)


                                      -1-
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                                TABLE OF CONTENTS

RECITALS.................................................................      3

    1.   FRANCHISE GRANT AND TERM........................................      4
    2.   UNIFORM STANDARDS...............................................      5
    3.   COMPLIANCE WITH THE SYSTEM......................................      6
    4.   GENERAL SERVICES OF FRANCHISOR..................................      6
    5.   RESTAURANT SYSTEM AND PROCEDURES................................      7
    6.   TRAINING........................................................     10
    7.   RESTAURANT MAINTENANCE..........................................     10
    8.   ADVERTISING.....................................................     11
    9.   FEES............................................................     13
    10.  RECORD KEEPING..................................................     15
    11.  FRANCHISEE ORGANIZATION, AUTHORITY,
         FINANCIAL CONDITION AND SHAREHOLDERS............................     15
    12.  TRANSFER........................................................     18
    13.  CONFIDENTIALITY; RESTRICTIONS...................................     21
    14.  INSPECTIONS.....................................................     23
    15.  RELATIONSHIP OF PARTIES AND INDEMNIFICATION.....................     24
    16.  INSURANCE.......................................................     26
    17.  DEBTS AND TAXES.................................................     28
    18.  TRADE NAMES, SERVICE MARKS AND TRADEMARKS.......................     28
    19.  EXPIRATION AND TERMINATION; OPTION TO
         PURCHASE RESTAURANT; ATTORNEYS' FEES............................     30
    20.  NO WAIVER OF DEFAULT............................................     35
    21.  CONSTRUCTION, SEVERABILITY,
         GOVERNING LAW AND JURISDICTION..................................     35
    22.  INTERFERENCE WITH EMPLOYMENT RELATIONS..........................     36
    23.  LIQUOR LICENSE..................................................     37
    24.  FORCE MAJEURE...................................................     37
    25.  MISCELLANEOUS...................................................     38
    26.  ACKNOWLEDGMENTS.................................................     39


EXHIBIT 1:    ROYALTY FEE................................................     41

APPENDIX A:   STATEMENT OF OWNERSHIP INTERESTS...........................     42

APPENDIX B:   REVIEW AND CONSENT WITH
              RESPECT TO TRANSFERS.......................................     43

APPENDIX C:   CONFIDENTIALITY AGREEMENT..................................     44

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                       APPLEBEE'S NEIGHBORHOOD GRILL & BAR
                               FRANCHISE AGREEMENT

This Agreement is made this ________ day of _____________________,  20______, by
and   between   APPLEBEE'S   INTERNATIONAL,   INC.,   a   Delaware   corporation
("FRANCHISOR"),         _____________________________________________,         a
(_______________ corporation, sole proprietorship,  _______________ partnership,
_______________    limited   partnership   [strike   inappropriate    language])
("FRANCHISEE")            and             --------------------------------------
______________________________  (collectively, the "PRINCIPAL SHAREHOLDERS" and,
individually,  a "PRINCIPAL  SHAREHOLDER"  of  Franchisee  if a  corporation  or
general  partner if  Franchisee is a limited  partnership  having as its general
partner                   a                   corporation)                   and
------------------------------------------------------------------------------
("GENERAL PARTNER" of Franchisee if Franchisee is a limited partnership).*

    *    (If  Franchisee is not a corporation  or a sole  proprietorship,  or if
Franchisee is a limited liability company,  the parties hereto hereby agree that
an Addendum  shall be attached to this  Agreement  so as properly to reflect the
responsibilities of the partners of any general partnership, the general partner
of any limited partnership and the shareholders of any corporate general partner
of any partnership, or the members of any limited liability company.)


WITNESSETH:

                                    RECITALS

    A.   Franchisor  owns the rights to develop  and  operate a unique system of
restaurants which specialize in the sale of high quality, moderately priced food
and  alcoholic  beverages  in an  attractive,  casual  setting,  which  includes
proprietary   rights  in  certain  valuable  trade  names,   service  marks  and
trademarks,  including the service mark Applebee's  Neighborhood Grill & Bar and
variations  of such  mark,  designs,  decor and  color  schemes  for  restaurant
premises,  signs,  equipment,  procedures  and formulae for  preparing  food and
beverage  products,  specifications  for  certain  food and  beverage  products,
inventory  methods,  operating  methods,  financial control  concepts,  training
facilities and teaching techniques ("the System").

    B.   Franchisor  established, through its own development and operation, and
through the granting of franchises,  a chain of Applebee's  Neighborhood Grill &
Bar restaurants which are distinctive;  which are similar in appearance,  design
and decor; and which are uniform in operation and product consistency.

    C.   The value of Franchisor's trade names,  service marks and trademarks is
based upon: (1) the maintenance of uniform high quality  standards in connection
with the preparation and sale of Franchisor-approved food and beverage products,
(2) the uniform high standards of appearance of the individual  restaurant units
in the System, (3) the use of distinctive  trademarks,  service marks,  building
designs and advertising  signs  representing a uniformly high quality of product
and services,  and (4) the assumption by Franchisor  and its  franchisees of the
obligation  to maintain and enhance the goodwill  and public  acceptance  of the
System (and of Franchisor's trade names, service marks and trademarks) by strict
adherence to the high standards required by Franchisor.

                                      -3-
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    D.   Franchisor, Franchisee and the Principal Shareholders have entered into
a Development  Agreement  dated    __________________,    20____   ("Development
Agreement"),   relating  to  the   development   by   Franchisee  of  Applebee's
Neighborhood Grill & Bar restaurants.

    E.   Franchisee desires to use the System in  connection with the  operation
of an  Applebee's  Neighborhood Grill & Bar restaurant  at the location which is
specified in Subsection 1.1 of this Agreement, pursuant to the terms, conditions
and provisions hereinafter set forth.

NOW, THEREFORE,  in consideration of the mutual obligations contained herein, it
is hereby agreed as follows:


1.  FRANCHISE GRANT AND TERM

    1.1  Franchisor  grants  Franchisee,  for the term stated below,  the right,
license and privilege:

         (a)  to use  the  System incident  to the  operation  of an  Applebee's
    Neighborhood Grill & Bar restaurant at  ____________________________________
    (the "Restaurant");

         (b)  to use  the  trade  names,  service  marks  and  trademarks  which
    Franchisor shall from time to time designate as part of the System, but only
    in  connection  with the sale at the  Restaurant  of  those  products  which
    Franchisor has designated and approved; and

         (c)  to hold itself out to the public as a Franchisee of Franchisor.

    1.2  The term of the  franchise shall commence  as of the Commencement Date,
as hereinafter  defined, and shall end twenty (20) years thereafter, unless this
Agreement is terminated  prior to that date in accordance  with its  provisions.
"Commencement  Date,"  as used  herein,  shall  mean the  date  upon  which  the
Restaurant  opens for business.  The parties agree to affix to this Agreement an
addendum  expressly setting forth the Commencement Date, which, when so affixed,
shall become a part of this Agreement.

    1.3  At the  expiration of the term  hereof, Franchisee shall have an option
to  operate  the Restaurant for  four (4)  successive  terms  of  five (5) years
(unless the franchise agreement with respect to that additional term  is  sooner
terminated in accordance with its provisions),  provided that immediately  prior
to each such five (5) year term (a) Franchisee  satisfies the requirements which
Franchisor  then-imposes on its new franchisees,  (b) all other restaurant units
within the System which Franchisee  then-operates  substantially  comply, in the
opinion of Franchisor, with Franchisor's then-current standards, specifications,
requirements and instructions, and (c) Franchisee executes the form of franchise
agreement which Franchisor is then using with respect to new restaurants  within
the System, with the amount of royalty and advertising fees payable at the rates
then-prevailing  under the franchise  agreements  which Franchisor is then using

                                      -4-
<PAGE>


for new  restaurants  within the System,  and Franchisee  pays to Franchisor for
each of said five (5) year periods a franchise fee equal to ten percent (10%) of
the prevailing franchise fee paid by new franchisees at that time. Any franchise
agreement which  Franchisee  executes for such additional term will also contain
options to obtain an assignment of Franchisee's  lease with a third party and/or
to purchase  certain  property or to purchase or lease the  Restaurant  premises
exercisable by Franchisor upon termination  thereof and an option to purchase or
lease the Restaurant  premises  exercisable by Franchisor upon expiration of the
renewal term (subject to any then-existing  renewal rights of Franchisee).  Such
options will  contain  provisions  substantially  similar to the  provisions  of
Franchisor's options described in Subsection 19.4 hereof.  Franchisee shall give
Franchisor  written  notice of its desire to exercise  its option to operate the
Restaurant  for an  additional  term no earlier than twelve (12) months,  and no
later than  seven (7)  months,  prior to  expiration  of the  initial  term.  If
Franchisee gives that notice,  Franchisor,  in its sole  discretion,  reasonably
exercised,  shall  determine  whether  Franchisee  has  satisfied  the foregoing
requirements.  Within  forty-five  (45) days of receiving  the notice  described
above,  Franchisor shall notify  Franchisee in writing whether or not Franchisee
is eligible to exercise the option described in this Subsection.

    1.4  During the period from the date of this  Agreement to the expiration or
earlier  termination  of  this  Agreement,  Franchisor  shall  not  establish  a
restaurant unit utilizing the System, or license another franchisee to establish
a restaurant  unit utilizing the System,  at any location within the lesser of a
three (3) mile radius of the  Restaurant or a radius from the  Restaurant  which
includes either a daytime or residential  population of forty thousand  (40,000)
or more  people.  Notwithstanding  the  foregoing,  Franchisor  may  establish a
restaurant  unit or may license a  restaurant  unit to a third party  within the
geographic  area set forth in the  preceding  sentence,  provided  that (i) such
restaurant  is located  within an  airport  (serviced  by one or more  public or
charter carrier), arena, stadium, state or national park, or military fort, post
or base,  (ii) is  located  across an  international  border,  or (iii) does not
utilize the System or utilize the  Applebee's  Neighborhood  Grill & Bar service
mark.

    1.5  Franchisee, in consideration of the benefits and privileges provided to
it by this  Agreement,  agrees to operate the Restaurant and perform as required
hereunder for the full term of this Agreement.

    1.6  This Agreement is entered into pursuant to and subject to the terms and
conditions which are set forth in the Development Agreement.


2.  UNIFORM STANDARDS

    2.1  The System is a comprehensive  restaurant  system for the  retailing of
certain  uniform and quality food and  beverage  products  (including  alcoholic
beverages),  emphasizing a varied menu of high quality,  moderately  priced food
products  (including  appetizers,   creative  sandwiches,   dinner  entrees  and
desserts),  a  selection  of  alcoholic  and other  beverages,  and  prompt  and
courteous service in a clean,  wholesome,  casual atmosphere.  The foundation of
the System is the establishment and maintenance of a reputation among the public
for the operation of high quality restaurant units. A fundamental requirement of
the System,  this Franchise Agreement and franchises which Franchisor will grant
to others is adherence by all franchisees to Franchisor's standards and policies
providing for the uniform  operation of all restaurant  units within the System,
including,  but not limited to, (a) selling only those products which Franchisor
has designated and approved,  (b) using only  Franchisor's  prescribed  building
layout and  designs,  equipment,  signs,  interior  and  exterior  decor  items,
fixtures and furnishings,  (c) adhering  strictly to Franchisor's  standards and
specifications  relating  to  the  selection,  purchase,  storage,  preparation,
packaging,  service and sale of all food and beverage products being sold at the
Restaurant,  and (d)  satisfying  all of  Franchisor's  prescribed  standards of
quality,  service  and  cleanliness.  Compliance  by all  franchisees  with  the
foregoing  standards and policies in  conjunction  with the use of  Franchisor's
trade names, service marks and trademarks provides the basis for the wide public
acceptance  of  the  System  and  its  valuable  goodwill.  Accordingly,  strict
adherence  by all  franchisees  to all  aspects of the System is required at all
times.

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<PAGE>


    2.2  The  provisions of the Agreement shall be interpreted to give effect to
the intent of the parties  stated in this  Section 2 to assure  that  Franchisee
shall  operate the  Restaurant  in conformity  with the System,  through  strict
adherence to  Franchisor's  standards and policies as they now exist and as they
may be modified from time to time.


3.  COMPLIANCE WITH THE SYSTEM

    Franchisee  acknowledges  that every component of the System is important to
Franchisor, to all franchisees and to the operation of the Restaurant, including
the  requirements  (a) that only those  products  designated and approved by the
Franchisor are sold at the Restaurant,  and (b) that there is uniformity of food
and beverage specifications,  preparation methods, quality, appearance, building
and interior design, color and decor, landscaping,  facilities and service among
all restaurant units in the System. Accordingly,  Franchisee agrees to and shall
comply  with  all  aspects  of the  System  (as it now  exists  and as it may be
modified from time to time).  Franchisee  recognizes and agrees that  Franchisor
may  prohibit  the use of the System and its trade  names,  notwithstanding  the
granting of this Agreement, if Franchisee fails to design,  construct,  equip or
furnish its  Restaurant  in  compliance  with the  specifications  designated by
Franchisor, unless prior written approval has been received from Franchisor.


4.  GENERAL SERVICES OF FRANCHISOR

    4.1  Franchisor  shall advise and consult with  Franchisee  periodically  in
connection with the operation of the Restaurant,  and at other  reasonable times
upon  Franchisee's  request.  Franchisor  will provide to Franchisee such of its
know-how,  new developments,  techniques and improvements in areas of restaurant
design, management,  food and beverage preparation,  sales promotion and service
concepts as may be pertinent to the construction and operation of the Restaurant
under the  System.  Franchisor  may  provide the  foregoing  information  (a) by
sending  representatives  to visit the Restaurant,  (b) by providing  written or
other  material,  (c) at meetings or seminars,  and (d) at training  sessions at
Franchisor's training facility and/or such other locations as may be selected by
Franchisor from time to time. Franchisor also shall make available to Franchisee
all additional  services,  facilities,  rights and privileges  which  Franchisor
makes available from time to time to its franchisees of the System generally.

                                      -6-
<PAGE>


    4.2  For approximately eight (8) days prior to the opening of the Restaurant
and the first six (6) days that the Restaurant is open for business,  Franchisor
shall provide Franchisee,  at Franchisor's expense, with the services of up to a
maximum of six (6) of  Franchisor's  training  personnel  to  facilitate  proper
operation  of the  kitchen,  bar and dining room areas during that period and to
assist in correcting any operational problems which may arise.

    4.3  From time to time during the term of this  Agreement,  Franchisor  will
develop and test new menu items. The menu consists of approved national food and
beverage  selections.  Franchisee  shall  comply  with  all menu  changes  which
generally  occur every six (6) months.  The menu may be modified to reflect food
and beverage items peculiar to Franchisee's  local area, subject to Franchisor's
testing and approval.


5.  RESTAURANT SYSTEM AND PROCEDURES

    5.1  Franchisor  shall  furnish  Franchisee  with advice and  assistance  in
managing and operating the Restaurant,  and  Franchisor's  representatives  will
visit  the  Restaurant  periodically.   Franchisor  will  assist  Franchisee  in
coordinating  the  Restaurant's  pre-opening  activities,   and  as  noted  more
particularly  in  Subsection  4.2  hereof,  shall  provide  Franchisee  with the
services of certain of Franchisor's  personnel to facilitate proper operation of
the Restaurant when it opens for business.

    5.2  Franchisee   shall   designate  an  employee  who  will  supervise  the
Restaurant,  and devote his or her full time, best efforts and constant personal
attention to the day-to-day operation of the Restaurant (the "General Manager").
Franchisee  also shall  designate an employee who will  supervise the Restaurant
kitchen,  and devote his or her full time,  best efforts and  constant  personal
attention to the day-to-day  operation of the  Restaurant  kitchen (the "Kitchen
Manager").

    5.3  Franchisee shall require that the General  Manager, the Kitchen Manager
and each of Franchisee's  employees who serve as Restaurant managers to maintain
his or her principal  personal residence within a usual driving time of not more
than  approximately  one (1) hour from the Restaurant.  Franchisor  reserves the
right to require  that,  as a condition  of his or her  employment,  the General
Manager  must  successfully  complete  Franchisor's   interview  process  and  a
psychological  profile  test in a manner  which  satisfies  a  uniform  standard
established by Franchisor. The test shall be administered by Franchisor, or by a
testing agency designated by Franchisor, at Franchisee's expense.

    5.4  Unless   Franchisor  shall  have  given  its  prior  written  approval,
Franchisee  shall keep the  Restaurant  open for business  only during the hours
which are specified by Franchisor in the Franchise  Operations Manual or in such
other  materials  or  manuals  provided  or  made  available  by  Franchisor  to
Franchisee  (collectively  the  "Manuals"),  provided  that  such  hours  do not
conflict with state laws or local  ordinances  relating to the sale of alcoholic
beverages or governing the hours during which restaurant  establishments  may be
open for business. In addition, Franchisee expressly agrees to:

         (a)  operate  the  Restaurant  in a  clean,  safe and  orderly  manner,
    providing courteous, first-class service to the public;

                                      -7-
<PAGE>


         (b)  diligently  promote and  make every  reasonable effort to increase
    the business of the Restaurant;

         (c)  advertise  the  business  of  the  Restaurant  by  the  use of the
    Franchisor's  trade  names,  service  marks and  trademarks  and such  other
    insignia,   slogans,   emblems,   symbols,  designs  and  other  identifying
    characteristics  as may be  developed  or  established  from time to time by
    Franchisor  and  included  in the  Manuals,  subject to the  limitations  of
    Subsections 8.4 and 8.5 hereof;

         (d)  prohibit and, to the best of Franchisee's ability, prevent the use
    of the  Restaurant  for any  immoral  or illegal  purpose,  or for any other
    purpose,   business  activity,  use  of  function  which  is  not  expressly
    authorized hereunder or in the Manuals; and

         (e)  comply fully with all applicable laws and  regulations, including,
    but not limited to, those relating to building construction, maintenance and
    safety,  environmental,  fire prevention, food safety, public access and the
    sale of alcoholic beverages.

    5.5  Franchisee  hereby acknowledges  receipt  and  loan  of  a  copy of the
Manuals  heretofore or  hereinafter  furnished  to  Franchisee,  and  agrees  to
faithfully,  completely   and continuously perform,  fulfill, observe and follow
all   instructions,  requirements,   standards,   specifications,   systems  and
procedures contained therein, including (a) those relating to the  construction,
design,  decor, building and  equipping of the Restaurant, (b) those relating to
the  selection, purchase, storage,  preparation, packaging,  service and sale of
all products being sold at the Restaurant, (c) those relating to the maintenance
and  repair of Restaurant  building,  grounds,  equipment,  signs,  interior and
exterior  decor  items,  fixtures  and  furnishings,  and  (d) those relating to
employee  uniforms  and dress,  accounting,  bookkeeping,  record retention, and
other  business systems, procedures and operations. The Manuals are incorporated
herein  by  reference  and  hereby  made  part  of  this  Agreement.  Franchisee
acknowledges  and  agrees  that  the  materials  contained  in  the  Manuals are
integral, necessary and material elements of the System.

    5.6  Franchisee  understands, acknowledges and agrees that strict conformity
with the System, including the standards,  specifications,  systems, procedures,
requirements and instructions contained in this Agreement and in the Manuals, is
vitally important, not only to the success of Franchisor,  but to the collective
success of all of  Franchisor's  other  franchisees,  by reason of the  benefits
which  Franchisor  and all of its  franchisees  will derive from  uniformity  in
products sold, identity, quality,  appearance,  facilities and service among all
restaurant  units which are part of the System.  Without limiting the generality
of the  foregoing  provisions,  Franchisee  agrees  to  adhere  strictly  to the
requirements in the Manuals  relating (a) to the  construction,  design,  decor,
building and equipping of the Restaurant,  (b) to the maximum  permissible ratio
of sales of alcoholic  beverages to sales of food at the Restaurant,  and (c) to
the  limitations  on the number of video games or similar  devices  which may be
placed on the  Restaurant  premises.  Any  failure  to adhere to the  standards,
specifications,   systems,   requirements  or  instructions  contained  in  this
Agreement  or in  the  Manuals  shall  constitute  a  material  breach  of  this
Agreement.

                                      -8-
<PAGE>


    5.7  Franchisor  shall have the right, at any time and from time to time, in
the good faith exercise of its reasonable business judgment, consistent with the
overall  best  interests  of the  System  generally,  having  due regard for the
financial  burden which may be placed upon its  franchisees,  to revise,  amend,
delete from and add to the System and the  material  contained  in the  Manuals.
Franchisee  expressly  agrees to  comply  with all such  revisions,  amendments,
deletions and additions.

    5.8  Franchisee shall offer for sale from the Restaurant,  at all times when
the  Restaurant  is open for  business,  only the products  which are  expressly
designated in the Manuals, except, as noted more particularly in Subsection 4.3,
to the extent that Franchisee has obtained Franchisor's prior written consent to
a modification  of that  requirement.  No product shall be offered or sold at or
from the Restaurant  under, or in connection with, any trademark or service mark
other  than  Franchisor's   designated  trademarks  and  service  marks  without
Franchisor's prior written consent.

    5.9  Franchisee  shall  obtain all food and beverage  products,  equipments,
signs, interior and exterior decor items, fixtures,  furnishings,  supplies, and
other  products  and  materials  required  for the  operation  of or sold at the
Restaurant  solely from suppliers  (including  manufacturers,  distributors  and
other  sources)  who   demonstrate,   to  Franchisor's   continuing   reasonable
satisfaction,  the  ability  to meet  Franchisor's  then-current  standards  and
specifications  for such  items;  who  possess  adequate  quality  controls  and
capacity to supply  Franchisee's needs promptly and reliably;  and who have been
approved in writing by Franchisor  and not thereafter  disapproved.  The Manuals
contain a list of approved  suppliers.  If  Franchisee  desires to purchase  any
items from an  unapproved  supplier,  Franchisee  shall  submit to  Franchisor a
written  request for such approval,  which  approval  shall not be  unreasonably
withheld,  or shall request the supplier itself to do so.  Franchisor shall have
the right to inspect the supplier's facilities, and to require that samples from
the supplier be delivered, at Franchisor's option, either to Franchisor or to an
independent,   certified  laboratory   designated  by  Franchisor  for  testing.
Franchisee  or the  supplier  shall pay the costs of any such  test.  Franchisor
shall notify  Franchisee in writing within forty-five (45) days of receiving any
such request  whether it disapproves  the supplier.  Failure by Franchisor to so
notify Franchisee within that period shall be deemed to constitute  Franchisor's
approval of such  supplier.  Franchisor  reserves the right,  at its option,  to
reinspect the  facilities and retest  products of any such approved  supplier at
any time and to revoke its approval upon the  supplier's  failure to continue to
meet any of Franchisor's criteria.  Notwithstanding the foregoing,  any supplier
of goods having any trademark, trade name, service mark, logo or symbol owned by
Franchisor  shall not be  approved  to supply  Franchisee  such goods until such
supplier  has  entered  a  written  agreement  with  Franchisor   regarding  the
production, use and sale of such goods.

    5.10 No food or beverage  product,  interior or exterior  decor item,  sign,
item of  equipment,  fixtures,  furnishings  or  supplies,  or other  product or
material  required  for the  operation  of the  Restaurant,  which  bears any of
Franchisor's trade names, service marks or trademarks,  shall be used or sold in
or upon the Restaurant  premises unless the same shall have been first submitted
to and approved in writing by Franchisor.

    5.11 The Manuals and all related material furnished to Franchisee  hereunder
are and shall  remain  the  property  of  Franchisor,  and must be  returned  to
Franchisor, along with any copies made thereof, immediately upon request or upon
the expiration or earlier termination of this Agreement.

                                      -9-
<PAGE>

6.  TRAINING

    6.1  Franchisor shall make its operations  training course  available to the
General Manager,  the Kitchen Manager,  and Franchisee's  Assistant Managers and
other Restaurant managers.

    6.2  Before the Restaurant opens for business, and thereafter as replacement
personnel are employed by Franchisee,  the General Manager,  the Kitchen Manager
and  each  Assistant  Manager  shall  attend  Franchisor's  operations  training
facility for such period of time as Franchisor shall deem reasonably  necessary,
and  shall  successfully   complete  that  course  to  Franchisor's   reasonable
satisfaction.  If the General Manager,  Kitchen Manager or an Assistant  Manager
fails  to  successfully  complete   Franchisor's   operations  training  course,
Franchisor may require designation of a new General Manager,  Kitchen Manager or
Assistant  Manager,  as the case may be, and  Franchisee  shall  designate a new
General Manager,  Kitchen Manager or Assistant Manager, who shall be required to
successfully complete such training course.

    6.3  The General  Manager, the Kitchen  Manager and each  Assistant  Manager
shall,  from time to time as  reasonably  required  by  Franchisor,  attend  and
successfully    complete   to    Franchisor's    reasonable    satisfaction    a
Franchisor-provided refresher course in restaurant operations.

    6.4  Franchisee shall  be responsible for  the Restaurant's  compliance with
the operating standards, methods, techniques and material taught at Franchisor's
operations  training course,  and shall cause the employees of the Restaurant to
be trained in such  standards,  methods and  techniques  as are  relevant to the
performance of their respective duties.

    6.5  Attendance  of the  General  Manager,  the  Kitchen  Manager  and  each
Assistant Manager at any of Franchisor's training courses shall be tuition-free.
Franchisee shall pay all other costs and expenses  relating to the attendance of
Franchisee's  personnel  at any of  Franchisor's  training  courses,  including,
without limitation,  the cost of travel,  lodging,  meals, and other related and
incidental expenses.


7.  RESTAURANT MAINTENANCE

    7.1  Franchisee shall, at Franchisee's  sole cost and expense,  maintain the
Restaurant in conformity with the standards,  specifications and requirements of
the  System,  as the same may be  designated  by  Franchisor  from time to time.
Franchisee  specifically  agrees to repair or replace,  at Franchisee's cost and
expense,   equipment,  signs,  interior  and  exterior  decor  items,  fixtures,
furnishings,  supplies,  and  other  products  and  materials  required  for the
operation  of the  Restaurant  as  necessary  or  desirable,  and to obtain,  at
Franchisee's cost and expense, any new or additional equipment,  signs, interior
and exterior decor items,  fixtures,  furnishings,  supplies, and other products
and materials which may be reasonably required by Franchisor for new products or
procedures.  Except as may be expressly provided in the Manuals,  no alterations
or improvements, or changes of any kind in design, equipment, signs, interior or
exterior  decor  items,  fixtures or  furnishings  shall be made in or about the
Restaurant  or  Restaurant  premises  without  the  prior  written  approval  of
Franchisor in each instance.

                                      -10-
<PAGE>


    7.2  In order to assure the continued  success of the Restaurant, Franchisee
shall, at any time from time to time after ________________,  _________,  (i.e.,
six [6] years  after  the date of this  Agreement)  as  reasonably  required  by
Franchisor (taking into  consideration the cost and then-remaining  term of this
Agreement),  modernize the Restaurant premises,  equipment,  signs, interior and
exterior decor items,  fixtures,  furnishings,  supplies, and other products and
materials  required  for  the  operation  of  the  Restaurant,  to  Franchisor's
then-current standards and specifications,  provided that at the time Franchisor
requires Franchisee to so modernize the Restaurant premises at least twenty-five
percent (25%) of Franchisor-owned  and operated  Restaurants meet such standards
and  specifications.  Franchisee's  obligations  under  this  Subsection  are in
addition to, and shall not relieve Franchisee from, any of its other obligations
under this Agreement, including those contained in the Manuals.

    7.3  If Franchisee  is or  becomes  a  lessee  of the  Restaurant  premises,
Franchisee shall have included in the lease provisions expressly permitting both
Franchisee and Franchisor to take all actions and make all alterations  referred
to under Subsections 7.1 and 7.2 hereof, requiring the lessor thereunder to give
Franchisor reasonable notice of any contemplated termination, and providing that
Franchisee has the unrestricted  right to assign the lease to Franchisor without
the lessor having any right to impose conditions on such assignment or to obtain
any payment in connection  therewith.  Franchisee  shall not,  without the prior
written  consent  of  Franchisor,  execute  any lease or other  agreement  which
imposes,  or purports to impose,  any  limitations  on the ability of Franchisee
and/or  of  Franchisor  to  operate  additional  restaurants  at any  particular
location  beyond the geographic  limitation set forth in Section 1.4 hereof,  or
any lease the term of which is shorter than the term of this Agreement.

8.  ADVERTISING

    8.1  Franchisor shall develop and administer  advertising,  public relations
and sales  promotion  programs  designed to promote  and enhance the  collective
success of all  restaurant  units in the  System.  It is  expressly  understood,
acknowledged  and agreed that in all phases of such  advertising  and promotion,
including,  without limitation,  type, quantity, timing, placement and choice of
media and medium, market areas, advertising agencies and public relations firms,
Franchisor's  decisions  shall be final and binding.  Franchisee  shall have the
right to  participate  actively in all such  advertising,  public  relations and
sales  promotion  programs,  but only in full and complete  accordance with such
terms and conditions as may be established by Franchisor for each such program.

    8.2  Franchisee shall pay Franchisor,  in the manner  described in Section 9
hereof, a minimum dollar amount equal to two and twenty-five  hundredths percent
(2.25%) of Franchisee's  gross sales, as defined in Subsection 9.3 hereof.  Such
funds shall become the sole and absolute property of Franchisor, to be allocated
to a separate "advertising account" established by Franchisor.  Franchisor shall
use such  funds  for  market  studies,  advertising  and  marketing  studies  or
services,  production  of  commercials,  advertising  copy and layouts,  traffic
costs, agency fees, marketing personnel,  or any other costs associated with the
development,  marketing  and  testing of  advertising,  and for the  purchase of
advertising time, space or materials in national,  regional or other advertising
media, in a manner  determined by Franchisor in its sole discretion.  Within six
(6) months  following  the end of  Franchisor's  fiscal year,  Franchisor  shall
provide all franchisees with an accounting of all amounts received from them and
expended by Franchisor for the matters set forth above. In addition,  Franchisee
shall expend a minimum dollar amount equal to one and one-half percent (1.5%) of
Franchisee's  gross  sales,  for local  promotional  activities,  subject to the
provisions of Subsections 8.4 and 8.5 hereof. Franchisor shall have the right at
all times to review Franchisee's books and records, and to require Franchisee to
produce evidence of its gross sales and local promotional activities,  to ensure
Franchisee's  compliance with this Section.  Any amount determined by said audit
to be due Franchisor as part of the  advertising  fee will be paid to Franchisor
by Franchisee  within ten (10) days  thereafter.  At any time after execution of
this Agreement,  Franchisor may in its sole discretion increase, to a maximum of
four percent (4%) of gross sales, the percentage of gross sales which Franchisee

                                      -11-
<PAGE>


shall be required to pay to Franchisor for allocation to a separate  advertising
account  pursuant to this  Subsection 8.2.  Franchisor  shall use the funds paid
pursuant to that  increased  percentage  requirement  solely for the purchase of
advertising time, space or materials in national,  regional or other advertising
media,  in a manner  determined by Franchisor in its sole  discretion,  provided
that in each  calendar  year (or other twelve [12] month period  established  by
Franchisor) in which Franchisor makes  expenditures for advertising from such an
advertising account, so long as Franchisee is in compliance with its obligations
hereunder,   Franchisor's   expenditures   for   advertising  in  the  Territory
encompassed by the Development Agreement (including expenditures for national or
regional  advertising in media which reach that  Territory)  shall be on a basis
which is roughly  proportional to Franchisee's  contribution to that advertising
account during that calendar year or other twelve (12) month period.  Franchisor
also may  increase  the  percentage  of gross  sales which  Franchisee  shall be
required to spend for local promotional activities, provided however, that in no
event shall Franchisee be required to make payments  pursuant to this Subsection
8.2 in a dollar amount in excess of five percent (5%) of gross sales.

    8.3  Franchisee shall submit to Franchisor,  for Franchisor's  approval,  an
advertising  campaign  plan  relating  to the  promotion  of the  opening of the
Restaurant  which is  sufficient  to meet the needs of the  market.  The Manuals
contain a Press  Release kit to assist  Franchisee  in this  regard.  Franchisee
shall conduct the approved  advertising  campaign and make all  expenditures for
advertising  to promote the opening of the  Restaurant  no later than sixty (60)
days after the Restaurant  opens for business.  Franchisor  will reimburse fifty
percent (50%) of Franchisee's  out-of-pocket opening advertising expenditures up
to a maximum of two thousand five hundred dollars ($2,500),  if Franchisee meets
the following criteria:

         (a)  Franchisee's  opening  advertising  expenditures  are  made within
    sixty (60) days after the opening of the Restaurant;

         (b)  Franchisee  submits to Franchisor  within one hundred twenty (120)
    days  after the  opening of the  Restaurant  documentation  for the  opening
    advertising  expenditures,  such as paid invoices from suppliers of goods or
    services evidencing expenditure on the opening advertising promotion; and

         (c)  Franchisee's opening advertising expenditures are made pursuant to
    the approved  advertising  campaign  plan and in  accordance  with the Grand
    Opening Reimbursement Program Policy Guidelines set forth in the Manuals.

                                      -12-
<PAGE>


    8.4  Nothing  in the  foregoing  Subsections  shall be  deemed  to  prohibit
Franchisee from making additional expenditures for local promotional activities.
All of the  Franchisee's  local  promotional  activities  shall utilize approved
advertising media. "Approved advertising media" are limited to the following:

         (a)  Newspapers, magazines and other such periodicals;

         (b)  Radio and television;

         (c)  Outdoor advertising by signs displayed on billboards or buildings;
    and

         (d)  Handbills, flyers, door-hangers and direct mail.

In the event Franchisee wants to use a form of advertising  medium not set forth
above,  Franchisee  shall submit a description of such medium and advertising to
Franchisor.  Franchisor shall notify  Franchisee  whether it approves the use of
such  medium  within  thirty  (30)  days of  Franchisee's  request.  Failure  by
Franchisor  to so  notify  Franchisee  within  that  period  shall be  deemed to
constitute   Franchisor's  approval  of  such  request.   Guidelines  for  local
promotional  activities  are  contained in the Manuals,  including  Franchisee's
required participation in any co-operative marketing program.

    8.5  All  advertising copy and other  materials  employed by  Franchisee  in
local promotional activities shall  be in strict accordance and conformity  with
the standards, formats and specimens  contained in the Manuals and shall receive
the prior approval of Franchisor. In the event Franchisee wishes to deviate from
the materials  contained in  the  Manuals,  Franchisee  shall  submit,  in  each
instance, the proposed advertising copy and materials to Franchisor for approval
in advance of publication. Franchisor shall notify Franchisee in writing, within
fifteen  (15)  days of such  submission,  whether  Franchisor  disapproves  such
advertising  copy and materials.  Failure by Franchisor to so notify  Franchisee
within that period shall be deemed to constitute  Franchisor's  approval of such
advertising  copy and  materials.  In no event  shall  Franchisee's  advertising
contain any statement or material  which may be  considered  (a) in bad taste or
offensive to the public or to any group of persons, (b) defamatory of any person
or an  attack  on  any  competitor,  (c)  to  infringe  upon  the  use,  without
permission,  of any  other  persons'  trade  name,  trademark,  service  mark or
identification,  or (d)  inconsistent  with the public image of Franchisor or of
the System.


9.  FEES

    9.1  As partial consideration for the rights granted  hereunder,  Franchisee
shall pay Franchisor:

         (a)  an  initial   franchise  fee  of   _____________________   dollars
    ($__________),  to be paid in the manner prescribed in Subsection 4.l of the
    Development Agreement as payment for the grant of the franchise;

                                      -13-
<PAGE>


         (b)  a monthly royalty fee as determined by  Franchisor,  not to exceed
    five  percent (5%) of each  calendar  month's  gross  sales,  as provided in
    Subsection 4.3 of the  Development  Agreement,  as payment for  Franchisee's
    continuing  right to  operate  the  Restaurant  as part of the  System  (see
    Exhibit 1); and

         (c)  a  monthly  advertising  fee  equal  to  such  percentage  of each
    calendar   month's  gross  sales  as  Franchisor  may  require  pursuant  to
    Subsection 8.2 hereof.

    9.2  The fees referred  to in Subsections  9.l(b) and (c) (the "Fees") shall
be paid by check  mailed and postmarked on or before the twelfth day of the next
full month immediately  following the month to which the Fees relate.  Any Fees,
including  the  initial  franchise  fee,  which are not paid when due shall bear
interest  from and after the due dates  thereof at the rate of eighteen  percent
(18%) per annum or the highest rate  permitted by applicable  law,  whichever is
less.

    9.3  (a)  Except for the sale of a gift certificate  (on which royalty shall
be due and payable upon redemption  of the gift  certificate  and as provided in
Subsection  9.3(b) hereof,  the term "gross  sales," as used in this  Agreement,
shall mean all receipts  (cash,  cash  equivalents  or credit) or revenues  from
sales from all business conducted upon or from the Restaurant premises,  whether
evidenced  by check,  cash,  credit,  charge  account,  exchange  or  otherwise,
including,  but not limited to, amounts  received from the sale of goods,  wares
and  merchandise  (including  sales of food  beverages and tangible  property of
every kind and nature,  promotional or otherwise),  from all services  performed
from or at the Restaurant premises, and from all orders taken or received at the
Restaurant  premises,  regardless  of where such orders are filled.  Gross sales
shall not be reduced by any deductions for cash shortages incurred in connection
with the transaction of business with customers,  credit card company charges or
theft which is  reimbursed  by insurance  or is not reported to the  appropriate
police  authorities.  Each charge or sale upon  installment  or credit  shall be
treated as a sale for the full price in the month  during  which such  charge or
sale shall be first made, irrespective of the time when Franchisee shall receive
payment (whether full or partial) therefor.

         (b)  Gross sales shall not  include:  (i) the sale of  merchandise  for
which cash has been  refunded or,  except as provided in the second  sentence of
Subsection  9.3(a),  not received,  or allowances made for  merchandise,  if the
sales of any such returned or exchanged  merchandise  shall have been previously
included  in gross  sales,  (ii) the  amount  of any sales  tax  imposed  by any
federal,  state, municipal or other governmental authority directly on sales and
intended to be collected  from  customers,  provided that the amount  thereof is
added  to the  selling  price  and  actually  paid  by the  Franchisee  to  such
governmental  authority,  (iii)  the  sale  of  merchandise  for  which  a  gift
certificate is redeemed,  if the initial sale of the gift certificate shall have
been previously  included in gross sales, (iv) the sale of waste products of the
Restaurant,  (v) telephone,  game and vending machine revenues, (vi) the sale of
non-food  items or  beverages  at a discount in  connection  with a  promotional
campaign,  (vii) one-time sale of furniture,  fixtures or equipment,  and (viii)
theft which is not  covered by  insurance  and is  reported  to the  appropriate
police authorities. In addition,  Franchisor may, from time to time, in writing,
permit or allow certain  other items to be excluded  from gross sales.  Any such
permission or allowance may be revoked or withdrawn at Franchisor's discretion.

                                      -14-
<PAGE>

10. RECORD KEEPING

    10.1 Franchisee  shall employ a point of sale system approved by Franchisor,
without  modification,  in  connection  with  the  business  of the  Restaurant.
Franchisee  shall use such  bookkeeping  and  record  keeping  forms as shall be
prescribed in the Manuals.

    10.2 Franchisee  shall  complete  and submit to  Franchisor,  on a regular,
continuous  basis, each of the following  reports,  in the form specified in the
Manuals:

         (a)  monthly Restaurant  reports,  on or before the twelfth day of each
    calendar month following the month to which the report relates;

         (b)  annual Restaurant reports, on or before the fifteenth day of April
    of each year; and

         (c)  weekly gross sales reports, on or before the Tuesday following the
    calendar week to which the report relates.

    10.3 The annual Restaurant reports referred to above shall include a balance
sheet dated as of the end of  Franchisee's  fiscal  year or calendar  year and a
profit and loss statement for such year, together with such additional financial
information as Franchisor may reasonably request.  Such balance sheet and profit
and loss  statement  shall be prepared in  accordance  with  generally  accepted
accounting  principles,  certified as correct and complete by Franchisee's chief
executive officer, president, chief financial officer or controller and reported
on and reviewed by an independent state-licensed certified public accountant. If
Franchisee  fails to provide  Franchisor  with such balance sheet and profit and
loss  statement,  Franchisor  shall have the right to have an independent  audit
made of Franchisee's books and records,  and Franchisee shall promptly reimburse
Franchisor for the cost thereof.

    10.4 Each of the reports  referred to in this  Section 10 shall be completed
by  Franchisee  or its  accountant  in the  respective  specimen  forms,  and in
accordance  with the  instructions,  contained in the Manuals.  Subsection  10.3
notwithstanding,  time is of the  essence  with  respect to the  completion  and
submission of each such report.

11. FRANCHISEE ORGANIZATION, AUTHORITY, FINANCIAL CONDITION AND SHAREHOLDERS

    11.1 Franchisee and each Principal  Shareholder  represent and warrant that:
(a) Franchisee is a corporation duly incorporated,  validly existing and in good
standing  under the laws of the State of its  incorporation;  (b)  Franchisee is
duly  qualified  and is  authorized  to do business and is in good standing as a
foreign corporation in each jurisdiction in which its business activities or the
nature  of the  properties  owned by it  requires  such  qualification;  (c) the
execution and delivery of this Agreement and the transaction contemplated hereby

                                      -15-
<PAGE>


are within Franchisee's  corporate power; (d) the execution and delivery of this
Agreement  has been duly  authorized  by the  Franchisee;  (e) the  articles  of
incorporation  and  by-laws of  Franchisee  delivered  to  Franchisor  are true,
complete  and  correct,  and there have been no changes  therein  since the date
thereof;  (f) the  certified  copies of the  minutes  electing  the  officers of
Franchisee  and  authorizing  the execution  and delivery of this  Agreement are
true,  correct and  complete,  and there have been no changes  therein since the
date(s) thereof; (g) the specimen stock certificate delivered to Franchisor is a
true  specimen of  Franchisee's  stock  certificate;  (h) the  balance  sheet of
Franchisee  as of  ____________________,  ________  ("Balance  Sheet")  and  the
balance  sheets  of  its  Principal  Shareholders  as  of  ____________________,
________,  heretofore  delivered to Franchisor,  are true, complete and correct,
and fairly  present the  financial  positions of Franchisee  and each  Principal
Shareholder,  respectively,  as of the dates thereof;  (i) the Balance Sheet and
each such balance sheet have been prepared in accordance with generally accepted
accounting principles;  and (j) there have been no materially adverse changes in
the condition,  assets or  liabilities  of Franchisee or Principal  Shareholders
since the date or dates thereof.

    11.2 Franchisee and each Principal Shareholder covenant that during the term
of this  Agreement:  (a)  Franchisee  shall do or  cause  to be done all  things
necessary to preserve and keep in full force its  corporate  existence and shall
be in good standing as a foreign  corporation in each  jurisdiction in which its
business  activities or the nature of the  properties  owned by it requires such
qualification;  (b) Franchisee  shall have the corporate  authority to carry out
the terms of this  Agreement;  and (c) Franchisee  shall print, in a conspicuous
fashion on all  certificates  representing  shares of its stock when  issued,  a
legend  referring to this Agreement and the  restrictions  on and obligations of
Franchisee and Principal Shareholders  hereunder,  including the restrictions on
transfer of Franchisee's shares.

    11.3 In addition to the financial  information  which Franchisee is required
to provide to Franchisor under Subsections 10.2 and 11.1 hereof,  Franchisee and
Principal  Shareholders  shall  provide  Franchisor  with such  other  financial
information as Franchisor may reasonably  request from time to time,  including,
on an annual basis,  copies of the  then-most  current  financial  statements of
Franchisee  and  each  Principal  Shareholder,  dated  as of the end of the last
preceding  fiscal  year  of  the  Franchisee  or  Principal  Shareholder,   said
statements  to be delivered to  Franchisor  no later than April 15 of each year,
which  financial  statements  shall  conform  to  the  standards  set  forth  in
Subsection 11.1 hereof.

    11.4 Franchisee  and  each  Principal  Shareholder  represent,  warrant  and
covenant that all Interests (as defined in Subsection 12.4 hereto) in Franchisee
are owned as set forth on Appendix A hereto,  that no Interest  has been pledged
or hypothecated  (except in accordance with Section 12 of this  Agreement),  and
that no change will be made in the ownership of any such Interest  other than as
permitted by this Agreement, or otherwise consented to in writing by Franchisor.
Franchisee  and Principal  Shareholders  agree to furnish  Franchisor  with such
evidence  as  Franchisor  may  request,  from time to time,  for the  purpose of
assuring Franchisor that the Interests of Franchisee and Principal  Shareholders
remain as represented herein.

    11.5 Each Principal  Shareholder,  jointly and severally,  hereby personally
and  unconditionally  guarantees each of Franchisee's  financial  obligations to
Franchisor  (including,  but not  limited  to, all  obligations  relating to the
payment of fees by Franchisee to Franchisor).  Each Principal Shareholder agrees
that  Franchisor may resort to such Principal  Shareholder  (or any of them) for
payment of any such financial  obligation,  whether or not Franchisor shall have
proceeded  against  Franchisee,  any other  Principal  Shareholder  or any other
obligor  primarily or secondarily  obligated to Franchisor  with respect to such
financial  obligation.   Each  Principal  Shareholder  hereby  expressly  waives
presentment,  demand,  notice  of  dishonor,  protest,  and  all  other  notices

                                      -16-
<PAGE>


whatsoever  with  respect  to  Franchisor's  enforcement  of this  guaranty.  In
addition,   each  Principal  Shareholder  agrees  that  if  the  performance  or
observance by  Franchisee of any term or provision  hereof is waived or the time
of performance thereof extended by Franchisor,  or payment of any such financial
obligation is accelerated in accordance  with any agreement  between  Franchisor
and any party liable in respect  thereto or extended or renewed,  in whole or in
part, all as Franchisor  may  determine,  whether or not notice to or consent by
any Principal Shareholder or any other party liable in respect to such financial
obligations  is given or obtained,  such  actions  shall not affect or alter the
guaranty of each Principal Shareholder described in this Subsection.

    11.6  Franchisee  and each  Principal  Shareholder  represent and warrant to
Franchisor that:
         (a)  Neither  Franchisee  nor any  Principal  Shareholder  or any other
         person with a direct or indirect  ownership  interest in  Franchisee is
         identified,  either by name or an alias,  pseudonym or nickname, on the
         list of "Specially Designated Nationals and Blocked Persons" maintained
         by the U.S.  Treasury  Department's  Office of Foreign  Assets  Control
         (texts available at www.treas.gov/offices/enforcement/ofac/).  Further,
         Franchisee  and its Principal  Shareholders  represent and warrant that
         neither has  violated  and agree that  neither will violate any law (in
         effect now or which may become  effective  in the  future)  prohibiting
         corrupt business  practices,  money laundering or the aid or support of
         persons or entities who  conspire to commit acts of terror  against any
         person or government, including acts prohibited by the U.S. Patriot Act
         (text available at  http://www.epic.org/privacy/terrorism/hr3162.html),
         U.S.      Executive      Order     13244     (text     available     at
         http://treas.gov/offices/enforcement/ofac/sanctions/terrorism.html), or
         similar law;

         (b) Franchisee has not made,  nor has any Principal  Shareholder  made,
         any  expenditures  other  than  for  lawful  purposes  or  directly  or
         indirectly offered, gave, promised to give or authorized the payment or
         the gift of any money,  or anything of value,  to any person or entity,
         while  knowing  or having  reason to know that all or a portion of such
         money  or thing of value  would  be  given  or  promised,  directly  or
         indirectly,  to any government  official,  official of an international
         organization,  officer or  employee of a foreign  government  or anyone
         acting  in an  official  capacity  for a  foreign  government,  for the
         purpose of (1)  influencing  any  action,  inaction or decision of such
         official  in a manner  contrary  to his or her  position or creating an
         improper  advantage;  or (2) inducing  such  official to influence  any
         government or instrumentality thereof to effect or influence any act or
         decision of such government or instrumentality.

         (c)  Franchisee  nor any Principal  Shareholder  or any other person or
         entity who has any direct or  indirect  ownership  interest  is or will
         become  directly or  indirectly  owned or  controlled  by  governmental
         authorities of any country that is subject to a United States  embargo;
         and

    Franchisee  understands and its Principal  Shareholders  understand and have
been advised by legal counsel on the  requirements  of the United States Foreign
Corrupt         Practices        Act        (currently         located        at
www.usdoj.gov/criminal/fraud/fcpa.html, any local foreign corrupt practices laws
and       the        Patriot       Act        (currently        located       at
www.epic.org/privacy/terrorism/hr3162.html,   acknowledge   the   importance  to
Franchisor and the Restaurants and the parties' relationship of their respective
compliance  with  the  requirements  of these  laws,  including  any  applicable
auditing  requirements  and any  requirement  to  report  or  provide  access to
information to Franchisor or any government, that is made part of any applicable
law,  and agree to take all steps  required  by their  consultants,  agents  and
employees  to comply  with such laws prior to  engaging  or  employing  any such
individuals or entities.

                                      -17-
<PAGE>


12. TRANSFER

    12.1 There  shall be no  Transfer of any  Interest  of  Franchisee,  or of a
Principal Shareholder in Franchisee, in whole or in part (whether voluntarily or
by operation of law), directly, indirectly or contingently, except in accordance
with the provisions of this Section 12. "Transfer" and "Interest" are defined in
Subsections  12.2, 12.3 and 12.4. Any proposed Transfer also shall be subject to
the provisions of the Development  Agreement,  which are incorporated  herein by
reference.

    12.2 Except as  provided  in  Subsection  12.3,  "Transfer"  shall  mean any
assignment,  sale,  pledge,  hypothecation,  gift or any other event which would
change  ownership  of or  change or create a new  Interest,  including,  but not
limited to:

         (a)  any  change in the ownership  of or rights in or to any  shares of
    stock or other equity interest in Franchisee which would result from the act
    of any shareholder of Franchisee ("Shareholder"),  such as a sale, exchange,
    pledge or  hypothecation  of shares,  or any interest in or rights to any of
    Franchisee's  profits,  revenues or assets,  or any such change  which would
    result by operation of law; and

         (b)  any change in the percentage interest owned by any  Shareholder in
    the shares of stock of Franchisee,  or interests in its profits, revenues or
    assets which would result from any act of Franchisee such as a sale,  pledge
    or hypothecation of any Restaurant  assets (other than a pledge of assets to
    secure  bona  fide  loans  made  or  credit   extended  in  connection  with
    acquisition  of the assets  pledged,  provided that  immediately  before and
    after such  transaction  the net worth of Franchisee  shall not be less than
    the amount which is reflected on the Balance Sheet referred to in Subsection
    11.1 of this Agreement);  any sale or issuance of any shares of Franchisee's
    stock; the retirement or redemption of any shares of Franchisee's  stock; or
    any sale or grant to any person of any right to  participate in or otherwise
    to share or become entitled to any part of Franchisee's  profits,  revenues,
    assets or equity.

    12.3 "Transfer" shall not include (a) a change in the ownership of or rights
to any  shares or other  equity  interest  in  Franchisee  pursuant  to a public
offering of Franchisee's securities registered under the Securities Act of 1933,
or (b) a change in the ownership of or rights to any  securities or other equity
interest in Franchisee pursuant to a private offering of Franchisee's securities
exempted from  registration  under such Act,  provided that Franchisee  provides
Franchisor  with a copy of its prospectus  and/or  offering  memorandum ten (10)
days  prior to its  filing  with  the  Securities  and  Exchange  Commission  or
circulation  to third parties so that  Franchisor may comment and, if necessary,
correct any information  concerning  Franchisor  and/or the System,  and further
provided  that  after  giving  effect to such  public or private  offering,  the
Principal  Shareholders,  or any of them, "control" Franchisee.  For purposes of
this Section 12,  "control" means either (1) owning legal and equitable title to
fifty-one  percent  (51%)  or  more  of the  outstanding  voting  securities  of
Franchisee,  which are not subject to a proxy  granted to or  contract  with any
other person or party  granting that party the right to vote part or all of such
securities,  or (2) having and  continually  exercising  the  contractual  power
presently to designate a majority of the directors of Franchisee.

                                      -18-
<PAGE>


    12.4 "Interest"  shall  mean:  when   referring  to  interests  or rights in
Franchisee,  any shares of  Franchisee's  stock and any other equitable or legal
right in or to any of  Franchisee's  stock,  revenues,  profits or assets;  when
referring  to  rights or assets of  Franchisee,  Franchisee's  rights  under and
interest in this Agreement, the Restaurant and its revenues, profits and assets.

    12.5 (a)  The Interest of a Principal Shareholder may be transferred to such
Principal  Shareholder's  spouse or children or to a person  designated  in such
Principal Shareholder's will or trust (individually and collectively referred to
as  a  "Successor"),  upon  such  Principal  Shareholder's  death  or  permanent
incapacity,  without Franchisor's  approval,  provided that such Successor shall
agree to be bound by the  restrictions  contained  in this  Section  12, and the
other agreements and covenants of the Principal  Shareholders  contained in this
Agreement.

         (b)  The Interest of a Principal  Shareholder may not be transferred to
another Principal  Shareholder  without  Franchisor's  approval,  which approval
shall not be unreasonably withheld.

         (c)  The Interest of a Successor may only be transferred  in accordance
with Subsection 12.5(b), 12.6, 12.7 or 12.8, regardless of whether such Transfer
is for consideration or by gift or will or other device.

    12.6 If at any time the Principal  Shareholders  desire to dispose of all or
substantially all of the Interests of the Principal  Shareholders in Franchisee,
or the  Principal  Shareholders  (or  Franchisee)  desire to  dispose  of all or
substantially  all of  Franchisee's  Interest in this Agreement or in the assets
which  Franchisee  has  acquired as a result of this  Agreement,  the  Principal
Shareholders or Franchisee,  as the case may be, shall notify Franchisor of that
desire,  in writing,  thirty (30) days before  announcing  that fact publicly or
engaging the services of a broker or sales agent.

    12.7 (a)  If at any time any of the Principal Shareholders or Franchisee, as
the case may be,  obtains from a third party or third  parties a bona fide offer
(the  "Offer") in writing for the  purchase of all or  substantially  all of the
Interests  of the  Principal  Shareholders  in  Franchisee,  or of  Franchisee's
Interest in this  Agreement or in the assets which  Franchisee has acquired as a
result of this Agreement,  the Principal  Shareholders or Franchisee  shall give
notice  (the  "Selling  Notice")  to  Franchisor   stating  that  the  Principal
Shareholders  or  Franchisee,  as the  case may be,  have  received  the  Offer,
identifying  the  prospective  purchaser  by name and  address,  specifying  the
proposed purchase price and attaching a true and complete copy of the Offer.

         (b)  Franchisor  shall  have an  option  to  purchase  (the  "Option"),
exercisable within a period of forty-five (45) days after receipt of the Selling
Notice (the "Option Period"),  such Interests at the price and on the conditions
set forth in the Offer, except that Franchisor shall not be obligated to pay any
finder's or broker's fee, and if the Offer provides for payment of consideration
other  than  cash,  or  if  the  Offer  involves  certain  intangible  benefits,
Franchisor may elect to purchase such Interests by offering a reasonable  dollar
value substitute including,  at Franchisor's option, cash or the common stock or
other  securities  of  the  Franchisor  or  any  combination   thereof  for  the
non-cash/intangible benefits part of the Offer.

                                      -19-
<PAGE>


         (c)  The Option shall be  exercisable  by  Franchisor delivering to the
Principal  Shareholders  or  Franchisee,  as the case may be,  within the Option
Period,  a notice  (i)  stating  that the  Option is being  exercised,  and (ii)
specifying  the time,  date and place at which such  purchase and sale will take
place, which date shall be within forty-five (45) days after Franchisor delivers
such notice.  Franchisee shall provide  Franchisor  access to and copies of such
information and  documentation  Franchisor shall request regarding the purchase.
The  forty-five  (45)  day  limitation  described  at the  end of the  preceding
sentence  shall not apply if at the end of said  forty-five  (45) day period the
only issue which  prevents  completion  of the  purchase and sale is the need to
effect  transfers  of the  applicable  liquor  licenses.  In the event of such a
delay,  the purchase  and sale shall take place  within seven (7) business  days
after those liquor licenses have been transferred.

         (d)  If the  Option is not exercised,  the  Principal  Shareholders  or
Franchisee,  as the case may be, may sell the  Interests in or of  Franchisee to
the third party which made the Offer,  on  conditions  no more  favorable to the
third-party offerer than those set forth in the Offer,  provided that Franchisor
approves the proposed  transferee in  accordance  with the criteria set forth in
Appendix B and provided  further  that such sale takes place within  ninety (90)
days after the expiration of the Option  Period.  The ninety (90) day limitation
described in the preceding sentence shall not apply if at the end of said ninety
(90) day period the issue which prevents  completion of the purchase and sale is
either the need to effect transfers of the applicable liquor licenses or consent
or approval of the transaction by a state or federal  regulatory  agency. In the
event of such a delay,  the  purchase and sale shall take place within seven (7)
business days after those issues have been resolved or waived by Franchisor.

         (e)  If the  Option is not  exercised, the  Principal  Shareholders  or
Franchisee,  as the case may be, shall immediately  notify Franchisor in writing
of any  change  in the terms of an  Offer.  Any  change in the terms of an Offer
shall cause it to be deemed a new Offer, conferring upon Franchisor a new Option
pursuant to this  Subsection  12.7;  the Option  Period with  respect to the new
Option  shall be  deemed to  commence  on the day on which  Franchisor  receives
written notice of a change in the terms of the original Offer. Provided however,
in such an instance,  Franchisor  shall provide  Franchisee its response  within
fifteen  (15) days  after  Franchisor's  receipt of all of the  modified  terms,
unless such  changes are deemed  material  by  Franchisor  and in such an event,
Franchisor  shall have a forty-five  (45) day period within which to review said
changes.

    12.8 (a)  Franchisee understands and acknowledges that the rights and duties
set forth in this Agreement are personal to Franchisee  and that  Franchisor has
entered  into this  Agreement in reliance on the  business  skill and  financial
capability of  Franchisee,  and the business  skill,  financial  capability  and
personal character of each Principal  Shareholder.  Except as otherwise provided
in this Section 12, the Principal Shareholders shall at all times retain control
of Franchisee.  Except as otherwise  provided in this Section 12, no Transfer of
any part of Franchisee's Interest in this Agreement or in the Restaurant, and no
Transfer of any Interest of any Principal Shareholder, shall be completed except
in  accordance  with  this  Subsection  12.8.  In the  event of such a  proposed
Transfer  of any  part of  Franchisee's  Interest  in this  Agreement  or in the
Restaurant,  or of any  Interest  of any  Principal  Shareholder,  the  party or
parties desiring to effect such Transfer shall give Franchisor notice in writing
of the proposed  Transfer,  which notice shall set forth the name and address of
the  proposed  transferee,  its  financial  condition,  including  a copy of its
financial  statement  dated not more than  ninety (90) days prior to the date of
said notice,  and all the terms and  conditions of the proposed  Transfer.  Upon
receiving such notice, Franchisor may (i) approve the Transfer, or (ii) withhold
its consent to the Transfer.  Franchisor  shall,  within forty-five (45) days of
receiving such notice and all of the information  required  therein,  advise the
party or parties  desiring to effect the  Transfer  whether it (1)  approves the
Transfer,  or (2) withholds its consent to the Transfer,  giving the reasons for
such  disapproval.  Failure  of  Franchisor  to so advise  said party or parties
within that  forty-five (45) day period shall be deemed to be an approval of the
proposed Transfer. Appendix B sets forth the criteria for obtaining Franchisor's
consent to a proposed Transfer.

                                      -20-
<PAGE>


         (b)  In the  event  that  Franchisor  approves the  Transfer,  and  the
Transfer is not completed within ninety (90) days of the later of (i) expiration
of the  forty-five  (45) day  notice  period,  or (ii)  delivery  of  notice  of
Franchisor's  approval of the proposed  Transfer,  Franchisor's  approval of the
proposed Transfer shall automatically be revoked. The ninety (90) day limitation
described in the preceding sentence shall not apply if at the end of said ninety
(90) day period the only issue which prevents  completion of the Transfer is the
need to effect transfers of the applicable liquor licenses. In the event of such
a delay,  the Transfer  shall take place  within  seven (7) business  days after
those liquor licenses have been transferred. Any subsequent proposal to complete
the  proposed  Transfer  shall be subject to  Franchisor's  right of approval as
provided herein.  The party which desires to effect the proposed  Transfer shall
immediately  notify  Franchisor  in  writing  of any  change  in the  terms of a
Transfer.  Any change in the terms of a Transfer prior to closing shall cause it
to be  deemed  a  new  Transfer,  revoking  any  approval  previously  given  by
Franchisor and conferring  upon Franchisor a new right to approve such Transfer,
which  shall be  deemed  to  commence  on the day on which  Franchisor  receives
written notice of such changes in terms.

    12.9 In connection with any request for Franchisor's  approval of a proposed
Transfer pursuant to this Section 12, the parties to the proposed Transfer shall
pay Franchisor a nonaccountable  fee to defray the actual cost of review and the
administrative  and professional  expenses related to the proposed  Transfer and
the preparation  and execution of documents and  agreements,  up to a maximum of
two thousand five hundred dollars ($2,500).


13. CONFIDENTIALITY; RESTRICTIONS

    13.1 Franchisee and  its Principal  Shareholders  acknowledge  that over the
term of  this  Agreement  they  are to  receive  proprietary  information  which
Franchisor has developed over time at great expense,  including, but not limited
to, information regarding the System,  methods of site selection,  marketing and
public relations  methods,  product analysis and selection,  and service methods
and skills  relating to the  development  and  operation  of  restaurants.  They
further  acknowledge  that  this  information,   which  includes,   but  is  not
necessarily limited to, that contained in the Manuals, is not generally known in
the industry and is beyond their own present skills and experience,  and that to
develop  it  themselves  would  be  expensive,  time  consuming  and  difficult.
Franchisee  and  its  Principal   Shareholders   further  acknowledge  that  the
Franchisor's  information provides a competitive  advantage and will be valuable
to them in the development of their  business,  and that gaining access to it is
therefore  a  primary  reason  why  they  are  entering  into  this   Agreement.
Accordingly,  Franchisee and its Principal  Shareholders agree that Franchisor's
information,  as described above,  which may or may not be "trade secrets" under
prevailing judicial  interpretations or statutes,  is private and valuable,  and
constitutes trade secrets belonging to Franchisor. Accordingly, in consideration
of  Franchisor's  confidential  disclosure  to  them  of  these  trade  secrets,
Franchisee  and  Principal   Shareholders  agree  as  follows  (subject  to  the
provisions  of the  Development  Agreement  and any  other  franchise  agreement
between Franchisor and Franchisee):

                                      -21-
<PAGE>


         (a)  During  the term of this  Agreement,  neither  Franchisee  nor any
    Principal  Shareholder,  for so long as such Principal  Shareholder  owns an
    Interest  in  Franchisee,   may,   without  the  prior  written  consent  of
    Franchisor,  directly or  indirectly  engage in, or acquire any financial or
    beneficial interest  (including any interest in corporations,  partnerships,
    trusts,  unincorporated  associations or joint  ventures) in, advise,  help,
    guarantee  loans or make loans to,  any  restaurant  business  whose menu or
    method of operation is similar to that employed by  restaurant  units within
    the System which is either (i) located in the  Territory,  as defined in the
    Development  Agreement,  (ii) located in the Area of Dominant  Influence (as
    defined and established  from time to time by Arbitron  Ratings  Company) of
    any  restaurant  developed  pursuant  to the  Development  Agreement,  (iii)
    located  within a five (5) mile  radius of any  restaurant  unit  within the
    System, or (iv) determined by Franchisor,  exercising  reasonable good faith
    judgment, to be a direct competitor of the System.

         (b)  Neither Franchisee, for two (2) years following the termination of
    this Agreement,  nor any Principal Shareholder,  for two (2) years following
    the  termination  of  all  of  his or  her  Interest  in  Franchisee  or the
    termination  of this  Agreement,  whichever  occurs  first,  may directly or
    indirectly  engage in, or  acquire  any  financial  or  beneficial  interest
    (including   any   interest   in   corporations,    partnerships,    trusts,
    unincorporated  associations or joint ventures) in, advise,  help, guarantee
    loans or make  loans to,  any  restaurant  business  whose menu or method of
    operation is similar to that employed by restaurant  units within the System
    which is located either (i) in the Territory,  as defined in the Development
    Agreement,   (ii)  in  the  Area  of  Dominant  Influence  (as  defined  and
    established from time to time by Arbitron Ratings Company) of any restaurant
    developed  pursuant to the  Development  Agreement,  (iii) within a five (5)
    mile radius of any  restaurant  unit  within the System,  or (iv) within any
    area for which an active,  currently binding development  agreement has been
    granted  by  Franchisor  to  another  franchisee  as  of  the  date  of  the
    termination.

         (c)  Neither  Franchisee  nor any  Shareholder  shall  at any  time (i)
    appropriate  or use the trade  secrets  incorporated  in the System,  or any
    portion thereof,  in any restaurant business which is not within the System,
    (ii) disclose or reveal any portion of the System to any person,  other than
    to Franchisee's Restaurant employees as an incident of their training, (iii)
    acquire any right to use any name, mark or other intellectual property right
    which is or may be granted by this Agreement,  except in connection with the
    operation of the  Restaurant,  or (iv)  communicate,  divulge or use for the
    benefit  of  any  other  person  or  entity  any  confidential  information,
    knowledge or know-how  concerning the methods of development or operation of
    a restaurant  utilizing the System,  which may be communicated by Franchisor
    in connection with the franchise granted hereunder.

                                      -22-
<PAGE>


    13.2 Franchisee and Principal Shareholders agree that the provisions of this
Section 13 are and have been a primary  inducement  to  Franchisor to enter into
this  Agreement,  and that in the event of breach  thereof  Franchisor  would be
irreparably injured and would be without adequate remedy at law.  Therefore,  in
the event of a breach,  or a  threatened  or  attempted  breach,  of any of such
provisions Franchisor shall be entitled, in addition to any other remedies which
it may have  hereunder or at law or in equity  (including the right to terminate
this Agreement),  to a preliminary and/or permanent  injunction and a decree for
specific performance of the terms hereof without the necessity of showing actual
or  threatened  damage,  and without  being  required to furnish a bond or other
security.

    13.3 The  restrictions  contained in Subsection  13.1(a) and (b) above shall
not apply to  ownership of less than two percent (2%) of the shares of a company
whose  shares are listed and traded on a national  securities  exchange  if such
shares are owned for investment only, and are not owned by an officer, director,
employee, or consultant of such publicly traded company.

    13.4 If any court or other  tribunal  having  jurisdiction  to determine the
validity  or  enforceability  of this  Section  13  determines  that it would be
invalid or unenforceable as written,  then the provisions hereof shall be deemed
to be modified or limited to such extent or in such manner as necessary for such
provisions to be valid and enforceable to the greatest extent possible.

    13.5 Franchisee shall require the General  Manager,  the Kitchen Manager and
each of its Restaurant  managers to execute a  confidentiality  agreement in the
form  attached  hereto  as  Appendix  C.  Franchisee  shall be  responsible  for
compliance of its employees with the agreements identified in this Subsection.


14. INSPECTIONS

    14.1 Franchisor  shall have the right at any time, and from time to time, to
have its  representatives  enter the Restaurant  premises without notice for the
purpose of inspecting the condition  thereof and the operation of the Restaurant
in order to determine  whether  Franchisee is in compliance  with the standards,
specifications, requirements and instructions contained in this Agreement and in
the Manuals,  and for any other reasonable  purpose connected with the operation
of the Restaurant.

    14.2 Without limiting the generality of Subsection 14.1, a representative of
Franchisor  shall be present in the Restaurant to consult with Franchisee or its
General  Manager  once each  calendar  quarter  and, at least  semi-annually,  a
representative  shall  conduct an  inspection/  consultation  at the  Restaurant
(which  may be  conducted  with or  without  notice).  During  such  inspection,
Franchisor's  representative  will inspect the condition of the  Restaurant  and
observe   procedures  and  operations  at  the   Restaurant.   Also  during  the
inspection/consultation,  Franchisor's representative will meet with the General
Manager and such other Restaurant  employees as Franchisor's  representative may
designate,  for the purpose of  evaluating  the  condition  and operation of the
Restaurant  and seeking to maintain or achieve  compliance  with the  standards,
specifications, requirements and instructions contained in this Agreement and in
the Manuals.

                                      -23-
<PAGE>


    14.3 Without  limiting  the  generality  of  Subsection  14.1,  Franchisor's
representatives  shall have the right at all times during normal  business hours
to confer with Restaurant  employees and customers,  and to inspect Franchisee's
books,  records  and tax  returns,  or such  portions  thereof as pertain to the
operation of the  Restaurant.  All such books,  records and tax returns shall be
kept and  maintained  at the principal  executive  offices of Franchisee or such
other place as may be agreed upon by the parties in writing.  If any  inspection
reveals that the gross sales  reported in any report or statement  are less than
the actual gross sales ascertained by such inspection, then the Franchisee shall
immediately pay Franchisor the additional  amount of fees owing by reason of the
understatement  of gross sales  previously  reported,  together with interest as
provided  in  Subsection  9.2.  In  the  event  that  any  report  or  statement
understates  gross  sales by more than three  percent  (3%) of the actual  gross
sales ascertained by Franchisor's  inspection,  Franchisee shall, in addition to
making the payment provided for in the immediately  preceding sentence,  pay and
reimburse  Franchisor for any and all expenses  incurred in connection  with its
inspection, including, but not limited to, reasonable accounting and legal fees.
Such payments  shall be without  prejudice to any other rights or remedies which
Franchisor may have under this Agreement or otherwise. If any inspection reveals
that the gross sales  reported in any report or  statement  are greater than the
actual gross sales ascertained by such inspection,  and that Franchisee  thereby
has  made an  overpayment  of  fees,  the  amount  of the  overpayment  (without
interest) shall be offset against future fees owing by Franchisee to Franchisor.

    14.4 Franchisee shall maintain an accurate stock register. In the event that
the  beneficial  ownership  of  Franchisee's  stock  differs in any respect from
record ownership,  Franchisee also shall maintain a list of the names, addresses
and interests of all beneficial  owners of its stock.  Franchisee  shall produce
its  stock  register,  and  any  list  of  beneficial  owners  certified  by the
corporation's  secretary to be correct,  at its principal executive offices upon
ten (10) days prior written request by Franchisor.  Franchisor's representatives
shall have the right to examine the stock  register  and any list of  beneficial
owners,  and to reproduce all or any part thereof.  Further,  upon ten (10) days
written notice,  Franchisor may request a copy of the list of  stockholders  and
owners of beneficial  interests to be forwarded to it at Franchisor's  principal
office.


15. RELATIONSHIP OF PARTIES AND INDEMNIFICATION

    15.1 Franchisee  is not, and shall  not  represent or hold itself out as, an
agent, legal  representative,  joint venturer,  partner,  employee or servant of
Franchisor  for any purpose  whatsoever  and,  where  permitted by law to do so,
shall file a  business  certificate  to such  effect  with the proper  recording
authorities.  Franchisee is an  independent  contractor and is not authorized to
make  any  contract,   agreement,   warranty  or  representation  on  behalf  of
Franchisor,  or to create  any  obligation,  express  or  implied,  on behalf of
Franchisor.  Franchisee  agrees  that  Franchisor  does not  have any  fiduciary
obligation  to  Franchisee.   Franchisee  shall  not  use  the  name  Applebee's
Neighborhood  Grill & Bar (other than in  connection  with the  operation of the
Restaurant), or Applebee's International,  Inc., or any similar words as part of
or in association  with any trade name of any business entity which is, directly
or indirectly, associated with Franchisee.

                                      -24-
<PAGE>


    15.2 Franchisee  shall  indemnify  and  hold  harmless  Franchisor  and  its
officers, directors, employees, agents, affiliates,  successors and assigns from
and  against (a) any and all claims  based  upon,  arising out of, or in any way
related  to the  operation  or  condition  of any  part  of  the  Restaurant  or
Restaurant  premises,   the  conduct  of  business  thereat,  the  ownership  or
possession of real or personal property,  and any negligent act,  misfeasance or
nonfeasance by Franchisee or any of its agents, contractors, servants, employees
or licensees  (including,  without limitation,  the performance by Franchisee of
any act required by, or performed pursuant to, any provision of this Agreement),
and (b) any and all fees (including reasonable attorneys' fees), costs and other
expenses  incurred  by or on behalf of  Franchisor  in the  investigation  of or
defense against any and all such claims.

    15.3 In  addition  to,  and not in  limitation  of, any  subsection  hereof,
Franchisee specifically covenants, represents and warrants that Franchisee is in
compliance in all material respects with all federal, state, municipal and local
laws governing the  generation,  use or disposal of hazardous waste or hazardous
materials,  and any and all other laws designed to protect the  environment  and
that:

         (a)  There have been no past, and there are no current or  anticipated,
    releases  or  substantial  threats  of a release of a  hazardous  substance,
    pollutant or  contaminant  from or onto the Restaurant or real property upon
    which  the   Restaurant  is  located  and  referred  to  in  this  Agreement
    ("Premises")   which  is  or  may  be  subject  to   regulation   under  the
    Comprehensive  Environmental  Response,  Compensation  and Liability Act (42
    U.S.C. 9601, et seq.) or other laws designed to protect the environment;

         (b)  The Premises have not previously been used, are not now being used
    and are not contemplated to be used for the treatment,  collection,  storage
    or disposal of any refuse or  objectionable  waste so as to require a permit
    or  approval  from  the  Environmental  Protection  Agency  pursuant  to the
    Hazardous and Solid Waste  Amendments  of 1984 (96 Stat.  3221) or any other
    federal,  state,  county or municipal agency charged with the responsibility
    of protecting the environment;

         (c)  The Premises  have not previously  been used,  are not  now  being
    used,   and  are  not   contemplated  to  be   used,  for  the   generation,
    transportation, treatment, storage or disposal of any hazardous waste;

         (d)  No portion of the  Premises  are  located  on or over a  "sanitary
    landfill" or an "open dump" within the meaning of the Resource  Conservation
    and Recovery Act (42 U.S.C.  6941 et seq.),  as amended by the Hazardous and
    Solid Waste Amendments of 1984 (96 Stat. 3221);

         (e)  No asbestos  fibers  or  materials  or  polychlorinated  biphenyls
    (PCB's) are on or in the Premises;

                                      -25-
<PAGE>


         (f)  There have not been, nor are there presently pending,  any federal
    or state enforcement actions against the Premises,  nor is the Franchisee or
    its Landlord, if any, subject to any outstanding administrative orders which
    require ongoing  compliance  efforts in connection with compliance with laws
    designed to protect the environment;

         (g)  The  Franchisee  has not  entered  into  any  consent  decrees  or
    administrative   consent   orders   with  any   agency   charged   with  the
    responsibility of protecting the environment;

         (h)  There  have  not  been  any  notices  of  violation  sent  to  the
    Franchisee under the Citizens Suit Provisions of any statute;

         (i)  The  Franchisee  has not received  any  request  for  information,
    notice or demand letters for  administrative inquiries from any governmental
    entity with regard to its environmental practices;

         (j)  The Franchisee has maintained all required  records under each and
    every  applicable  environmental  statute and is in full compliance with all
    environmental permits issued to it by any governmental or regulatory agency;

         (k)  The Franchisee maintains all insurance policies as may be required
    by any applicable law governing the environment;

         (l)  The  Franchisee has no reason to  believe  that any  operation  of
    equipment  on or at the  Premises  may be the  cause  of a  future  spill or
    release of a pollutant;

         (m)  The  Franchisee  has  not  in  the  past,  nor  is  it  presently,
    generating, transporting or disposing of a hazardous substance as defined by
    Section 9601(12) of CERCLA; and

         (n)  The Franchisor shall have the right, at Franchisee's  expense,  to
    require an  environmental  audit of the Premises from a company or companies
    satisfactory to Franchisor.


16. INSURANCE

    16.1 Franchisee   shall   procure  before  the  commencement  of  Restaurant
operations,  and shall  maintain in full force and effect during the entire term
of this Agreement, at its sole cost and expense, an insurance policy or policies
protecting  Franchisee and Franchisor and their respective  officers,  directors
and employees against any and all claims, loss, liability or expense whatsoever,
arising out of or in connection with the condition,  operation, use or occupancy
of the  Restaurant or Restaurant  Premises.  Franchisee  shall procure  workers'
compensation  coverage for each of its employees no later than the first date of
such employee's employment. Franchisee shall also insure the Restaurant building
and other  improvements,  equipment,  signs,  interior and exterior decor items,

                                      -26-
<PAGE>


furnishings and fixtures, and any additions thereto, in accordance with standard
fire and  extended  coverage  insurance  policies  then in  effect  for  similar
businesses.  Franchisor  shall  be named as an  additional  insured  in all such
policies, workers' compensation excepted, and the certificate or certificates of
insurance  shall  state  that the  policy or  policies  shall not be  subject to
cancellation  or  alteration  without at least  thirty  (30) days prior  written
notice to Franchisor.  Such policy or policies shall be written by a responsible
insurance company or companies satisfactory to Franchisor,  and shall be in such
form and contain such limits of liability as shall be satisfactory to Franchisor
from time to time. In any event,  such policy or policies shall include at least
the following:

    KIND OF INSURANCE                       MINIMUM LIMITS OF LIABILITY

    Workers' Compensation                   Statutory

    Employer's Liability                    $500,000 bodily injury by accident
                                            $500,000 bodily injury by disease

    General Public Liability,               $1,000,000 each person,
    including Product Liability,            $1,000,000 each incident
    Injury and Liquor Liability             $2,000,000 aggregate

    Fire and Extended Coverage              Full replacement value

    Umbrella Liability Insurance            $35,000,000


Franchisee  shall,  upon  request,  exhibit  certificates  of such  insurance to
Franchisor.  The insurance afforded by the policy or policies  respecting public
liability  shall not be limited in any way by reason of any insurance  which may
be maintained by Franchisor.

    16.2 Within sixty (60) days after the execution of this Agreement, but in no
event later than the day before the  Restaurant  opens for business,  Franchisee
shall submit to  Franchisor  for  approval  certificates  of  insurance  showing
compliance  with  the  requirements  of  Subsection  16.1.  Notwithstanding  the
foregoing,  Franchisee  shall submit to Franchisor for approval  certificates of
insurance  showing  compliance with the worker's  compensation  requirements set
forth in Subsection  16.1 prior to the training of any Franchisee  employee at a
Restaurant  operated  by  Franchisor.  Maintenance  of  such  insurance  and the
performance  by  Franchisee of its  obligations  under this Section 16 shall not
relieve  Franchisee  of  liability  under  the  indemnity   provisions  of  this
Agreement, and shall not limit such liability.

    16.3 Should  Franchisee,  for any reason,  fail to  procure or maintain  the
insurance  coverage  required by this Section,  then  Franchisor  shall have the
right and authority to immediately procure such insurance coverage and to charge
the cost thereof to  Franchisee,  which amounts shall be paid  immediately  upon
notice and shall be subject to charges for late payments in the manner set forth
in Subsection 9.2.

    16.4 No later than thirty (30) days following  Franchisee's receipt of same,
Franchisee  shall submit to Franchisor a copy of any written report  relating to
the condition of the Restaurant premises, or any aspect thereof,  prepared by an
insurer or prospective  insurer or by a  representative  of a federal,  state or
local government  agency,  provided that if any such report contains comments or
information which could materially and detrimentally affect the Restaurant, such
report  shall be  submitted  to  Franchisor  within  three  (3)  days  following
Franchisee's receipt thereof.

                                      -27-
<PAGE>

17. DEBTS AND TAXES

    Franchisee  shall pay or cause to be paid promptly when due all  obligations
incurred,  directly or  indirectly,  in connection  with the  Restaurant and its
operation, including, without limitation, (a) all taxes and assessments that may
be assessed  against  the  Restaurant  land,  building  and other  improvements,
equipment,  fixtures, signs, furnishings,  and other property; (b) all liens and
encumbrances  of every kind and character  created or placed upon or against any
of said property, and; (c) all accounts and other indebtedness of every kind and
character  incurred  by or on  behalf  of  Franchisee  in  the  conduct  of  the
Restaurant  business.  Notwithstanding the foregoing,  Franchisee will not be in
default of this Agreement as a result of a non-payment or non-performance of the
foregoing  so long as it disputes  said debt or lien and is, in the sole opinion
of Franchisor,  validly and in good faith pursuing a resolution of said claim or
lien and has reserved  sufficient  sums to pay the debt/claim as is agreed to by
Franchisor.


18. TRADE NAMES, SERVICE MARKS AND TRADEMARKS

    18.1 Franchisee  acknowledges  the sole  and  exclusive  right of Franchisor
(except for rights  granted under existing and future  franchise  agreements) to
use  Franchisor's  trade names,  service marks and trademarks in connection with
the products and services to which they are or may be applied by Franchisor, and
represents,  warrants and agrees that  Franchisee  shall not,  either during the
term of this  Agreement,  or after the expiration or other  termination  hereof,
directly or indirectly,  contest or aid in contesting the validity, ownership or
use thereof by  Franchisor,  or take any action  whatsoever in derogation of the
rights claimed herein by Franchisor.

    18.2 The  right   granted  to  Franchisee   under  this   Agreement  to  use
Franchisor's  trade names,  service marks and  trademarks is  nonexclusive,  and
Franchisor, in its sole discretion, subject only to the limitations contained in
Subsection 1.4 of this Agreement, has the right to grant other rights in, to and
under those names and marks in addition to those rights already granted,  and to
develop  and  grant  rights  in other  names  and  marks on any such  terms  and
conditions  as  Franchisor  deems  appropriate.  The rights  granted  under this
Agreement  do not  include  any right or  authority  of any kind  whatsoever  to
pre-package or sell pre-packaged food products,  under any of Franchisor's names
or marks, or any menu items approved for sale at the Restaurant,  whether at the
Restaurant, on the Internet, or at any other location, including grocery stores.

    18.3 Franchisee  understands and acknowledges and agrees that Franchisor has
the unrestricted right, subject only to the limitations  contained in Subsection
1.4  of  this  Agreement,  to  engage,  directly  and  indirectly,  through  its
employees, representatives,  licenses, assigns, agents, affiliates, subsidiaries
and  others,  at  wholesale,  retail,  and  otherwise,  in (a)  the  production,
distribution  and sale of products under the names and marks licensed  hereunder
or other  names or marks,  (b) the use,  in  connection  with  such  production,
distribution  and sale, of any and all trademarks,  trade names,  service marks,
logos,  insignia,  slogans,  emblems,  symbols,  designs  and other  identifying
characteristics  as may be developed or used,  from time to time,  by Franchisor
with respect to the System or otherwise,  and (c) the  production,  distribution
and sale of products  through  another  restaurant or  restaurants  which do not
utilize the System or the Applebee's  Neighborhood  Grill & Bar service mark and
which otherwise compete or might compete with the Restaurant.

                                      -28-
<PAGE>


    18.4 Nothing  contained  in this  Agreement  shall  be  construed to vest in
Franchisee any right,  title or interest in or to any of  Franchisor's  names or
marks, the goodwill now or hereafter associated  therewith,  or any right in the
design of any  restaurant  building or premises,  or the decor or trade-dress of
the Restaurant,  other than the rights and license  expressly granted herein for
the term hereof.  Any and all goodwill  associated  with or identified by any of
Franchisor's  names or marks shall inure directly and exclusively to the benefit
of  Franchisor,  including,  without  limitation,  any goodwill  resulting  from
operation and promotion of the Restaurant,  provided that this Subsection  shall
not  be  construed  to  entitle   Franchisor  to  receive  any  portion  of  the
consideration paid to Franchisee and/or any Principal Shareholder as a result of
a Transfer of an Interest pursuant to Section 12 hereof.

    18.5 Franchisee shall adopt and use  Franchisor's  names and marks only in a
manner expressly  approved by Franchisor,  and shall not use any of Franchisor's
names or marks in connection  with any  statement or material  which may, in the
judgment of Franchisor, be in bad taste or inconsistent with Franchisor's public
image, or tend to bring disparagement, ridicule or scorn upon Franchisor, any of
Franchisor's names or marks, or the goodwill  associated  therewith.  Franchisee
shall not adopt, use or register as its corporate name (by filling a certificate
or articles of  incorporation or otherwise) any trade or business name, style or
design which includes, or is similar to, any of Franchisor's trademarks, service
marks, trade names, logos, insignia, slogans, emblems, symbols, designs or other
identifying characteristics.

    18.6 Franchisor  shall  have the  right,  at any time and from time to time,
upon notice to Franchisee,  to make additions to,  deletions from and changes in
any of  Franchisor's  names or marks,  or all of them,  all of which  additions,
deletions  and changes  shall be made in good faith,  on a reasonable  basis and
with a view toward the overall best interests of the System. Franchisor will use
its best  efforts  to  protect  and  preserve  the  integrity  and  validity  of
Franchisor's  names  and  marks,  including  the  taking  of  actions  deemed by
Franchisor to be appropriate in the event of any apparent infringement of any of
Franchisor's names or marks.

    18.7 (a)  Franchisor  shall hold  Franchisee  harmless from any liability or
expense (but excluding  consequential  damages) resulting from infringement of a
third party's  service  mark,  trade name or trademark by  Franchisor's  service
mark,  Applebee's  Neighborhood  Grill  & Bar,  or by any  other  service  mark,
trademark or trade name of Franchisor  which  Franchisor shall designate as part
of the System. This hold-harmless  indemnity shall not apply to any unauthorized
use by Franchisee of any such service mark, trade name or trademark.

         (b)  Franchisee agrees to notify  Franchisor promptly in writing of any
suit or claim for  infringement  which is within the scope of the  hold-harmless
indemnity set forth in this Subsection 18.7. Subject to the terms and conditions
of this  Subsection  18.7,  Franchisor  shall  have the sole  right to defend or
settle  any  such  suit  or  claim  of  infringement  at  Franchisor's  expense.
Franchisee,  at Franchisee's expense,  shall have the right to be represented by
counsel.  Franchisor  shall,  however,  retain control of any negotiations  with
respect  to such claim or of any  litigation  involving  such  suit.  Franchisee
agrees to cooperate with Franchisor and to assist Franchisor whenever reasonably
requested by Franchisor,  at  Franchisor's  expense,  in the defense of any such
infringement  suit or claim.  Franchisee  shall not enter into any settlement of
any such claim or suit or conduct any settlement  negotiations  relative thereto
without the prior approval of Franchisor in writing and, if Franchisee  does so,
the hold-harmless indemnity set forth in this Subsection 18.7 shall be deemed to
have been waived and released in all respects.

                                      -29-
<PAGE>


    18.8 Franchisor  represents  that it is the sole  owner of the service  mark
Applebee's  Neighborhood  Grill & Bar. In the event that Franchisee is precluded
from operating the Restaurant because Franchisor  determines that a third person
has acquired rights under the law of any state in such mark,  which so precludes
Franchisee,  Franchisor  agrees (a) to repay to Franchisee the initial franchise
fee  paid by  Franchisee  with  respect  to the  Restaurant,  and (b) to  assist
Franchisee,  at Franchisee's  request,  in locating an alternative  site for the
Restaurant.


19. EXPIRATION AND TERMINATION; OPTION TO PURCHASE RESTAURANT; ATTORNEYS' FEES

    19.1 Franchisor shall have the right to terminate this Agreement immediately
upon written notice to Franchisee stating the reason for such termination:

         (a)  in the event of any breach or default of any of the provisions  of
    Subsection 9.1, Sections 12 or 13, Subsection 14.1 or Section 23;

         (b)  if a petition in  bankruptcy,  an  arrangement  for the benefit of
    creditors,  or a petition for  reorganization is filed by Franchisee,  or is
    filed against  Franchisee and not dismissed within ninety (90) days from the
    filing thereof,  or if Franchisee  shall make any assignment for the benefit
    of creditors, or if a receiver or trustee is appointed for Franchisee and is
    not dismissed within ninety (90) days of such appointment;

         (c)  if Franchisee  ceases to operate the Restaurant  without the prior
    written  consent  of  Franchisor  or loses  its right to  possession  of the
    Restaurant  premises;  provided  however,  this  provision will not apply if
    Franchisee ceases to operate the Restaurant or loses its right to possession
    of the  Restaurant  premises  by  reason  of Force  Majeure  and  Franchisee
    complies with the requirements of Section 24 of this Agreement;

         (d)  if Franchisor  discovers  that  Franchisee  has made any  material
    misrepresentation  or omitted any material fact in the information which was
    furnished to Franchisor in connection with this Agreement;

         (e)  if any part of this Agreement  relating  to the payment of fees to
    Franchisor,  or the preservation of any of Franchisor's trade names, service
    marks,  trademarks,  trade secrets or secret formulae  licensed or disclosed
    hereunder is, for any reason, declared invalid or unenforceable; or

                                      -30-
<PAGE>


         (f)  if  Franchisee or any  Principal  Shareholder  is  convicted of or
    pleads nolo contendere to a felony or any crime involving moral turpitude.

    If Franchisee  defaults in the performance or observance of any of its other
obligations  hereunder,  and such default  continues  for a period of sixty (60)
days after written  notice to  Franchisee  specifying  such default,  Franchisor
shall have the right to terminate  this  Agreement upon thirty (30) days written
notice to Franchisee. If Franchisee defaults in the performance or observance of
the same  obligation  two (2) or more times  within a twelve (12) month  period,
Franchisor  shall have the right to terminate  this Agreement  immediately  upon
commission of the second act of default, upon thirty (30) days written notice to
Franchisee  stating the reason for such  termination,  without allowance for any
curative period.

    The  foregoing  provisions  of  this  Subsection  19.1  are  subject  to the
provisions  of any local  statutes or  regulations  which limit the grounds upon
which Franchisor may terminate this Agreement,  or which require that Franchisor
give Franchisee  additional  prior written notice of termination and opportunity
to cure any default.

    In the event of termination by reason of  Franchisee's  failure after a good
faith effort to obtain the necessary state or local liquor licenses (as required
in Section 23),  Franchisor shall refund to Franchisee,  without  interest,  the
franchise  fee  payment  referred to in  Subsection  9.1(a),  less any  expenses
incurred and damages  sustained by Franchisor in connection with its performance
hereunder prior to the date of such termination. Franchisor shall also repay the
initial franchise fee in the circumstances  described in Subsection 18.8 hereof.
In the event of  termination  for any other  reason,  Franchisor  shall  have no
obligation to refund any amount  previously  paid by Franchisee,  and Franchisee
shall be obligated to promptly pay all sums which are then due Franchisor.

    19.2 Upon the  termination of this  Agreement by Franchisor,  Franchisee may
not remove any property from the Restaurant  premises for thirty (30) days after
the  termination.  Upon the expiration or earlier  termination of this Agreement
for any reason:

         (a)  Franchisee shall immediately discontinue its use of the System and
    its use of  Franchisor's  trade names,  service  marks,  trademarks,  logos,
    insignia,   slogans,   emblems,   symbols,  designs  and  other  identifying
    characteristics;

         (b)  if the Restaurant premises are owned by  Franchisee or leased from
    a third  party, Franchisee  shall,  upon  demand by Franchisor,  remove  (at
    Franchisee's expense)  Franchisor's trade names, service marks,  trademarks,
    logos, insignia,  slogans, sign facia, emblems,  symbols,  designs and other
    identifying  characteristics  from all premises,  and paint all premises and
    other improvements  maintained pursuant to this Agreement a design and color
    which is basically different from Franchisor's  authorized design and color.
    If  Franchisee  shall  fail to make or cause to be made any such  removal or
    repainting  within thirty (30) days after written  notice,  then  Franchisor
    shall have the right to enter upon the  Restaurant  premises,  without being
    deemed guilty of trespass or any tort (or Franchisee  shall cause Franchisor
    to be permitted on the premises as necessary),  and make or cause to be made
    such  removal,  alterations  and  repainting  at the  reasonable  expense of
    Franchisee,  which expense  Franchisee  shall pay to Franchisor  immediately
    upon demand; and

                                      -31-
<PAGE>


         (c)  Franchisee shall not  thereafter  use any  trademark,  trade name,
    service  mark,  logo,  insignia,  slogan,  emblem,  symbol,  design or other
    identifying  characteristic that is in any way associated with Franchisor or
    similar to those associated with Franchisor,  or use any food or proprietary
    menu item,  recipe or method of food  preparation  or operate or do business
    under any name or in any  manner  that  might  tend to give the  public  the
    impression  that  Franchisee  is or was a  licensee  or  franchisee  of,  or
    otherwise associated with, Franchisor.

    19.3 In the  event  that any  party to this  Agreement  initiates  any legal
proceeding to construe or enforce any of the terms, conditions and/or provisions
of this Agreement, including, but not limited to, its termination provisions and
its  provisions  requiring  Franchisee  to make certain  payments to  Franchisor
incident  to the  operation  of the  Restaurant,  or to obtain  damages or other
relief to which any such party may be entitled by virtue of this Agreement,  the
prevailing  party or parties shall be paid its  reasonable  attorneys'  fees and
expenses  by the other party or parties.  If  Franchisee  fails to comply with a
written notice of termination  sent by Franchisor and a court later upholds such
termination of this Agreement,  Franchisee's  operation of the Restaurant,  from
and  after  the date of  termination  stated in such  notice,  shall  constitute
willful  trademark  infringement  and  unfair  competition  by  Franchisee,  and
Franchisee  shall be  liable  to  Franchisor  for  damages  resulting  from such
infringement  in  addition  to any fees paid or  payable  hereunder,  including,
without   limitation,   any  profits   which   Franchisee   derived   from  such
post-termination operation of the Restaurant.

    19.4 (a)  With respect to Restaurant premises  owned by  Franchisee,  in the
event of termination of this Agreement,  Franchisor  shall have, for thirty (30)
days after the  termination is effective,  an option,  exercisable  upon written
notice to  Franchisee  within such thirty (30) day period,  to elect to purchase
the  Restaurant  premises from  Franchisee for the fair market value of the land
and buildings, furnishings and equipment located therein.

         (b)  In  addition to the option  described above, Franchisor shall have
an option, exercisable upon written notice to  Franchisee, to  elect to purchase
the Restaurant  premises from Franchisee  upon expiration  of this Agreement for
the fair market value  of the land  and  buildings,  furnishings,  and equipment
located therein subject to Franchisee's option to operate the Restaurant  for an
additional  term under  Subsection  1.3 hereof.  If  Franchisee  does not notify
Franchisor,  pursuant  to  Subsection  1.3  hereof,  of a desire to operate  the
Restaurant for an additional  term,  then  Franchisor  shall provide the written
notice  described in the  preceding  sentence  within thirty (30) days after the
latest  date by  which  Franchisee  is  required  by  Subsection  1.3 to  advise
Franchisor of such a desire; if Franchisee does notify Franchisor of a desire to
operate the Restaurant for an additional  term and  Franchisor  determines  that
Franchisee is not eligible to do so, Franchisor shall provide the written notice
described  in the  preceding  sentence  within  thirty  (30) days of its written
notice to Franchisee  that  Franchisee is not eligible to operate the Restaurant
for such additional term. With respect to the option to purchase upon expiration
of this  Agreement,  this  option  shall not apply if prior to thirty  (30) days
before  said  expiration,  Franchisee  enters  into an  agreement  to sell  such
Restaurant  premises  to a third  party  upon the  expiration  of the  Franchise
Agreement,  provided that Franchisee's  agreement with the purchaser  includes a
covenant by the  purchaser,  which is expressly  enforceable  by Franchisor as a
third-party  beneficiary  thereof,  pursuant to which the purchaser agrees that,
for a period of twelve (12) months after the expiration of this  Agreement,  the
purchaser shall not use such premises for the operation of a restaurant business
whose menu or method of  operation  is similar to that  employed  by  restaurant
units within the System.

                                      -32-
<PAGE>


         (c)  If Franchisee receives approval to operate the Restaurant premises
for an additional term in accordance with Subsection 1.3 hereof, Franchisee will
be required to execute the  then-existing  form of  franchise  agreement,  which
shall contain an option to obtain assignment of Franchisee's  lease with a third
party  and/or to purchase  certain  property,  exercisable  by  Franchisor  upon
termination  thereof,  and  an  option  to  purchase  the  Restaurant  premises,
exercisable by Franchisor upon expiration of the additional term (subject to any
then-existing   rights  to  renew  of   Franchisee).   Such  options   shall  be
substantially similar to the provisions described in this Subsection 19.4.

         (d)  If the parties  cannot agree on the  purchase price or other terms
of purchase  within thirty (30) days  following  Franchisor's  exercise  of  its
option  pursuant to  Subsection  19.4(a) and (b), the price or disputed terms of
purchase shall be determined by three (3) appraisers,  with each party selecting
one (1) appraiser  and  the  two (2) appraisers,  so chosen, selecting the third
appraiser. In  the  event  of  such  an appraisal, each party shall bear its own
legal  and  other  costs  and  shall  split  equally  the  appraisal  fees.  The
appraisers'  determination  of the price and  other  disputed  terms of purchase
shall be final and binding.

         (e)  If Franchisor  elects to  exercise  its  option to  purchase  upon
termination  of this  Agreement,  the purchase price shall be paid within thirty
(30)  days of the  determination  of the  purchase  price  and  other  terms  of
purchase.  If  Franchisor  elects  to  exercise  its  option  to  purchase  upon
expiration  of this  Agreement,  the purchase  price shall be paid within thirty
(30) days of the later of (a) the  determination of the purchase price and other
terms of purchase,  or (b) expiration of this Agreement.  If the Franchisor does
not elect to  exercise  its option to  purchase  the  Restaurant  premises,  the
Franchisee may sell such premises to a third party,  provided that  Franchisee's
agreement  with the  purchaser  includes a covenant by the  purchaser,  which is
expressly  enforceable  by  Franchisor  as a  third-party  beneficiary  thereof,
pursuant to which the  purchaser  agrees that it shall not use such premises for
the  operation  of a  restaurant  business  whose menu or method of operation is
similar to that employed by  restaurant  units within the System for a period of
twelve (12) months after the termination or expiration of this Agreement.

         (f)  If the  Restaurant premises are leased by Franchisee  from a third
party, such lease must allow Franchisee to assign the lease to Franchisor.  Upon
termination  of  this  Agreement  for any  reason,  Franchisor  has  the  right,
exercisable  upon written  notice to  Franchisee  within  thirty (30) days after
termination  is  effective,  to require  Franchisee  to assign all  Franchisee's
rights  and  obligations  under  the  lease  to  Franchisor  and to  immediately
surrender  possession  of the  premises,  including  all fixtures and  leasehold
improvements,  to  Franchisor.  The lessor may not impose any  assignment fee or
other  similar  charge on  Franchisor in  connection  with such  assignment.  If
Franchisor  exercises that right,  it has an additional  right,  to be exercised
within thirty (30) days after taking possession of the premises, to purchase all
of Franchisee's equipment,  signs, decor items, furnishings,  supplies and other
products and materials at their  then-fair  market value.  If the parties cannot
agree on the  price,  the price  will be  determined  in the manner set forth in
connection with  Franchisee-owned  Restaurant premises. If Franchisor elects not
to purchase the items mentioned  above,  Franchisee  shall, at Franchisee's  own
expense and under Franchisor's  supervision remove those items from the premises
within  ten  (10)  days  after  such  final  election,  or ten (10)  days  after
expiration of the option period,  whichever is earlier.  If Franchisee  fails to
remove all such property from the premises within such period,  Franchisor shall
be  entitled  to do  so,  or to  authorize  a  third  party  to do  so,  all  at
Franchisee's expense.

                                      -33-
<PAGE>


    19.5 In addition to the provisions contained in Subsection 19.4 hereof:

         (a)  With respect to Restaurant  premises  owned by  Franchisee, in the
    event of  termination  of this  Agreement and  Franchisor's  exercise of its
    option to purchase the Restaurant  premises  pursuant to Subsection  19.4(a)
    hereof,  Franchisee  shall  have,  for ten (10) days  after its  receipt  of
    written notice of Franchisor's election to purchase, an option,  exercisable
    upon written  notice to  Franchisor,  to lease said premises to  Franchisor,
    pursuant to a lease which provides for rental at a rate not in excess of six
    percent (6%) of gross sales and triple net terms.  Said lease shall  provide
    for a lease  term of at least  ten  (10)  years  with two (2) five  (5)-year
    options to renew, and for primary annual rent of not in excess of the number
    derived from  multiplying six percent (6%) times the gross sales reported by
    Franchisee to Franchisor for which Franchisee has paid a royalty fee for the
    next preceding calendar year times eighty percent (80%).

         (b)  In addition to the  option described  above, Franchisee shall have
    an option, exercisable  upon written notice to Franchisor, to elect to lease
    the Restaurant premises to Franchisor upon expiration of this  Agreement and
    Franchisor's  exercise of its option to  purchase  the  Restaurant  premises
    pursuant to Subsection 19.4(b) hereof,  pursuant to the same terms set forth
    in Subsection 19.5(a) above,  subject to Franchisee's  option to operate the
    Restaurant  for an  additional  term under  Subsection  1.3  hereof.  If (i)
    Franchisee does not notify Franchisor, pursuant to Subsection 1.3 hereof, of
    a  desire  to  operate  the  Restaurant  for an  additional  term,  or  (ii)
    Franchisee does notify  Franchisor of a desire to operate the Restaurant for
    an additional term and Franchisor determines that Franchisee is not eligible
    to do so, and  Franchisor  exercises  its option to purchase the  Restaurant
    premises,  then Franchisee shall provide the written notice described in the
    preceding  sentence within ten (10) days after its receipt of written notice
    of  Franchisor's  election to purchase.  With respect to the option to lease
    upon expiration of this  Agreement,  this option shall not apply if prior to
    thirty (30) days before said expiration, Franchisee enters into an agreement
    to sell such Restaurant premises to a third party upon the expiration of the
    Franchise Agreement, provided that Franchisee's agreement with the purchaser
    includes a covenant by the  purchaser,  which is  expressly  enforceable  by
    Franchisor  as a  third-party  beneficiary  thereof,  pursuant  to which the
    purchaser agrees, at Franchisor's  option,  either to lease said premises to
    Franchisor  upon the terms set forth in  Subsection  19.5(a),  or that for a
    period of twelve (12) months after the  expiration  of this  Agreement,  the
    purchaser  shall not use such  premises  for the  operation  of a restaurant
    business  whose menu or method of operation  is similar to that  employed by
    restaurant units within the System.

         (c)  If Franchisee receives approval to operate the Restaurant premises
    for an additional term in accordance with Subsection 1.3 hereof,  Franchisee
    will be required to execute the  then-existing  form of franchise  agreement
    which shall  contain an option to obtain  assignment of  Franchisee's  lease
    with a  third  party  and/or  to  lease  certain  property,  exercisable  by
    Franchisor upon termination  thereof,  and an option to lease the Restaurant
    premises,  exercisable by Franchisor  upon expiration of the additional term
    (subject to any then-existing  rights to renew of Franchisee).  Such options
    shall  be  substantially   similar  to  the  provisions  described  in  this
    Subsection 19.5.

                                      -34-
<PAGE>

20. NO WAIVER OF DEFAULT

    20.1 The waiver by any party to this Agreement of any breach or default,  or
series of breaches or defaults, of any term, covenant or condition herein, or of
any same or similar term, covenant or condition contained in any other agreement
between  Franchisor  and any  franchisee,  shall  not be  deemed a waiver of any
subsequent  or  continuing  breach or  default  of the same or any  other  term,
covenant or condition  contained in this  Agreement,  or in any other  agreement
between Franchisor and any franchisee.

    20.2 All rights and remedies of the parties  hereto shall be cumulative  and
not  alternative,  in  addition  to and not  exclusive  of any  other  rights or
remedies  which are  provided  for herein or which may be available at law or in
equity in case of any breach,  failure or default or threatened breach,  failure
or default of any term, provision or condition of this Agreement. The rights and
remedies of the parties hereto shall be continuing and shall not be exhausted by
any one (1) or more uses thereof,  and may be exercised at any time or from time
to time as often as may be expedient;  and any option or election to enforce any
such  right or  remedy  may be  exercised  or taken at any time and from time to
time.  The  expiration  or  earlier  termination  of this  Agreement  shall  not
discharge or release Franchisee or any Principal  Shareholder from any liability
or obligation then accrued, or any liability or obligation continuing beyond, or
arising out of, the expiration or earlier termination of the Agreement.


21. CONSTRUCTION, SEVERABILITY, GOVERNING LAW AND JURISDICTION

    21.1 If any part of this Agreement shall for any reason be declared invalid,
unenforceable  or impaired in any way,  the validity of the  remaining  portions
shall remain in full force and effect as if the Agreement had been executed with
such invalid portion eliminated,  and it is hereby declared the intention of the
parties that they would have  executed the remaining  portion of this  Agreement
without  including  therein any such portions  which might be declared  invalid;
provided  however,  that in the event any part hereof relating to the payment of
fees to Franchisor,  or the  preservation  of any of  Franchisor's  trade names,
service  marks,  trademarks,  trade  secrets  or  secret  formulae  licensed  or
disclosed  hereunder is for any reason declared invalid or  unenforceable,  then
Franchisor  shall have the right to terminate this Agreement upon written notice
to  Franchisee.  If any clause or provision  herein  would be deemed  invalid or
unenforceable as written,  it shall be deemed modified or limited to such extent
or in such manner as may be necessary  to render the clause or  provision  valid
and  enforceable to the greatest extent possible in light of the interest of the
parties expressed in that clause or provision,  subject to the provisions of the
preceding sentence.

    21.2 FRANCHISEE AND PRINCIPAL  SHAREHOLDERS  ACKNOWLEDGE THAT FRANCHISOR MAY
GRANT NUMEROUS  FRANCHISES  THROUGHOUT THE UNITED STATES ON TERMS AND CONDITIONS
SIMILAR TO THOSE SET FORTH IN THIS  AGREEMENT,  AND THAT IT IS OF MUTUAL BENEFIT
TO FRANCHISEE AND PRINCIPAL  SHAREHOLDERS AND TO FRANCHISOR THAT THESE TERMS AND
CONDITIONS BE UNIFORMLY  INTERPRETED.  THEREFORE,  THE PARTIES AGREE THAT TO THE
EXTENT  THAT  THE LAW OF THE  STATE  OF  KANSAS  DOES NOT  CONFLICT  WITH  LOCAL
FRANCHISE  STATUTES,  RULES  AND  REGULATIONS,  KANSAS  LAW  SHALL  APPLY TO THE
CONSTRUCTION  OF THIS AGREEMENT AND SHALL GOVERN ALL QUESTIONS  WHICH ARISE WITH
REFERENCE  HERETO;  PROVIDED  HOWEVER,  THAT  PROVISIONS OF KANSAS LAW REGARDING
CONFLICTS OF LAW SHALL NOT APPLY HERETO.

                                      -35-
<PAGE>


    21.3 THE PARTIES AGREE THAT ANY CLAIM, CONTROVERSY OR DISPUTE ARISING OUT OF
OR  RELATING  TO THIS  AGREEMENT  OR THE  PERFORMANCE  THEREOF  WHICH  CANNOT BE
AMICABLY SETTLED, EXCEPT AS OTHERWISE PROVIDED HEREIN, MAY, AT THE OPTION OF THE
CLAIMANT, BE RESOLVED BY A PROCEEDING IN A COURT IN JOHNSON COUNTY,  KANSAS, AND
FRANCHISEE AND PRINCIPAL  SHAREHOLDERS EACH IRREVOCABLY  ACCEPT THE JURISDICTION
OF THE  COURTS OF THE STATE OF KANSAS AND THE  FEDERAL  COURTS  SERVING  JOHNSON
COUNTY, KANSAS FOR SUCH CLAIMS, CONTROVERSIES OR DISPUTES.

    The parties agree that service of process in any  proceeding  arising out of
or  relating  to this  Agreement  or the  performance  thereof may be made as to
Franchisee and any Principal Shareholder by serving a person of suitable age and
discretion  (such as the  person in  charge of the  office)  at the  address  of
Franchisee  specified  in this  Agreement  and as to  Franchisor  by serving the
president or a  vice-president  of Franchisor at the address of Franchisor or by
serving Franchisor's registered agent.


22. INTERFERENCE WITH EMPLOYMENT RELATIONS

    During the term of this Agreement,  neither  Franchisor nor Franchisee shall
employ or seek to employ in a managerial  position (i.e., in a position at a pay
grade at or above that of  Assistant  Restaurant  Manager  or Kitchen  Manager),
directly or indirectly,  any person who is at the time or was at any time during
the prior six (6) months employed by the other party or any of its  subsidiaries
or  affiliates,  or by any  franchisee in the System.  This section shall not be
violated if, at the time  Franchisor  or  Franchisee  employs or seeks to employ
such person, such former employer has given its written consent. Notwithstanding
any other provision of this Agreement,  the parties hereto  acknowledge  that if
this Section is violated,  such former  employer shall be entitled to liquidated
damages  equal to three (3) times the annual  salary of the  employee  involved,
plus reimbursement of all costs and attorneys' fees incurred. In addition to the
rights granted to the parties hereto, the parties acknowledge and agree that any
franchisee from which an employee was hired by either party to this Agreement in
violation  of the terms of this  Section  shall be  deemed  to be a  third-party
beneficiary  of this  provision  and may sue and recover  against the  offending
party the liquidated damages herein set forth;  provided however, the failure by
Franchisee to enforce this Section shall not be deemed to be a violation of this
Section.

                                      -36-
<PAGE>

23. LIQUOR LICENSE

    The grant of the rights which are the subject of this Agreement is expressly
conditioned  upon the ability of the  Franchisee  to obtain and maintain any and
all required  state and/or local  licenses  permitting the sale of liquor by the
drink on the Restaurant premises,  and Franchisee agrees to use its best efforts
to obtain  such  licenses.  In the event  Franchisee  fails,  after a good faith
effort, to obtain any and all such required liquor licenses prior to the date on
which the  Restaurant  is otherwise  ready to open for  business,  then,  at the
option  of the  Franchisor,  this  Agreement  may  be  terminated  forthwith  by
Franchisor upon written notice to Franchisee,  in which event,  Franchisor shall
refund to  Franchisee,  without  interest,  the  initial  franchise  fee payment
referred to in Subsection 9.1, less any expenses  incurred and damages sustained
by Franchisor in connection with its performance  hereunder prior to the date of
such termination.  After obtaining the necessary state or local liquor licenses,
Franchisee  shall  thereafter  comply with all applicable  laws and  regulations
relating to the sale of liquor on the Restaurant premises. If, during any twelve
(12) month period  during the term of this  Agreement,  Franchisee is prohibited
for any reason from  selling  liquor on the  Restaurant  premises  for more than
thirty (30) days because of a violation or  violations  of state or local liquor
laws,  then  at the  option  of  Franchisor  this  Agreement  may be  terminated
forthwith by Franchisor upon written notice to Franchisee.


24. FORCE MAJEURE

    24.1 As used in this Agreement,  the term "Force Majeure" shall mean any act
of God,  strike,  lock-out or other  industrial  disturbance,  war  (declared or
undeclared),  riot, epidemic,  fire or other catastrophe,  act of any government
and any other  similar  cause  not  within  the  control  of the party  affected
thereby.

    24.2 If the  performance of any obligation by any party under this Agreement
is prevented or delayed by reason of Force Majeure,  which cannot be overcome by
use of normal  commercial  measures,  the  parties  shall be  relieved  of their
respective  obligations to the extent the parties are  respectively  necessarily
prevented  or  delayed  in such  performance  during  the  period of such  Force
Majeure.  The party whose  performance  is affected by an event of Force Majeure
shall give  prompt  notice of such  Force  Majeure  event to the other  party by
facsimile,  telephone  or telegram  (in each case to be  confirmed  in writing),
setting forth the nature  thereof and an estimate as to its duration,  and shall
be liable for  failure to give such  timely  notice only to the extent of damage
actually caused.

    24.3 Notwithstanding  the provisions of  this Section 24, if, as a result of
an event of Force Majeure (including condemnation  proceedings),  the Franchisee
ceases  to  operate  the  Restaurant  or loses the  right to  possession  of the
Restaurant  premises,  Franchisee  shall apply within thirty (30) days after the
event of Force Majeure for Franchisor's  approval to relocate and/or reconstruct
the  Restaurant.  If  relocation  is  necessary,  Franchisor  agrees  to use its
reasonable  efforts to assist  Franchisee in locating an alternative site in the
same general area where  Franchisee  can operate a Restaurant  within the System
for the balance of the term of the Franchise Agreement. If Franchisor so assists
Franchisee,   Franchisee   shall   reimburse   Franchisor   for  its  reasonable

                                      -37-
<PAGE>


out-of-pocket  expenses incurred as a result thereof.  (This provision shall not
be  construed  to  prevent  Franchisee  from  receiving  the full  amount of any
condemnation  award  of  damages  relating  to the  closing  of the  Restaurant;
provided  however,  that if  Franchisor  or an  affiliate  is the  lessor of the
Restaurant  premises,  Franchisee  specifically waives and releases any claim it
may have for the value of any building,  fixtures and other  improvements on the
premises, whether or not installed or paid for by the Franchisee, and Franchisee
agrees  to  subordinate  any  claim it may have to  Franchisor's  claim for such
improvements.)  Selection of an alternative location will be subject to the site
approval  procedures set forth in Section 5 of the Development  Agreement.  Once
Franchisee has obtained Franchisor's approval to relocate and/or reconstruct the
Restaurant,  Franchisee must diligently pursue relocation and/or  reconstruction
until the Restaurant is reopened for business.


25. MISCELLANEOUS

    25.1 All notices and other communications  required or permitted to be given
hereunder shall be deemed given when delivered in person,  by overnight  courier
service,  facsimile  transmission  or mailed by  registered  or  certified  mail
addressed to the  recipient  at the address set forth  below,  unless that party
shall have given written  notice of change of address to the sending  party,  in
which event the new address so specified shall be used.


    FRANCHISOR:         Applebee's International, Inc.
                        4551 W. 107th Street, Suite 100
                        Overland Park, Kansas  66207
                        Attention:  President


    FRANCHISEE:         ___________________________
                        ___________________________
                        ___________________________


    PRINCIPAL SHAREHOLDERS:  __________________________
                             __________________________


    25.2 All terms used in this  Agreement,  regardless of the number and gender
in which they are used,  shall be deemed  and  construed  to  include  any other
number, singular or plural, and any other gender, masculine, feminine or neuter,
as the context or sense of this Agreement may require, the same as if such words
had been written in this  Agreement  themselves.  The headings  inserted in this
Agreement are for reference  purposes only and shall not affect the construction
of this  Agreement or limit the  generality of any of its  provisions.  The term
"business  day"  means any day other than  Saturday,  Sunday,  or the  following
national  holidays:  New  Year's  Day,  Martin  Luther  King  Day,  Washington's
Birthday,  Memorial Day,  Independence Day, Labor Day,  Columbus Day,  Veterans'
Day, Thanksgiving and Christmas.

                                      -38-
<PAGE>


    25.4 Franchisee shall, at its own cost and expense, promptly comply with all
laws,  ordinances,  orders, rules,  regulations and requirements of all federal,
state and municipal governments and appropriate departments, commissions, boards
and  offices  thereof.   Without  limiting  the  generality  of  the  foregoing,
Franchisee  shall abide by all  applicable  rules and  regulations of any public
health department.

    25.5 In the event that  Franchisor  has leased the  Restaurant  premises  to
Franchisee  pursuant to a written lease  agreement (the  "Lease"),  the Lease is
hereby incorporated in this Agreement by reference,  and any failure on the part
of  Franchisee  (Lessee  therein)  to  perform,  fulfill or  observe  any of the
covenants,  conditions or agreements  contained in the Lease shall  constitute a
material breach of this Agreement. It is expressly understood,  acknowledged and
agreed by Franchisee that any termination of the Lease shall result in automatic
and  immediate  termination  of this  Agreement  without  additional  notice  to
Franchisee.

    25.6 This  Agreement and the  documents  referred to herein  constitute  the
entire  agreement  between the parties,  superseding  and  canceling any and all
prior   and   contemporaneous   agreements,   understandings,   representations,
inducements and statements,  oral or written,  of the parties in connection with
the subject matter hereof. FRANCHISEE EXPRESSLY ACKNOWLEDGES THAT IT HAS ENTERED
INTO THIS FRANCHISE  AGREEMENT AS A RESULT OF ITS OWN INDEPENDENT  INVESTIGATION
AND  AFTER  CONSULTATION  WITH  ITS OWN  ATTORNEY,  AND NOT AS A  RESULT  OF ANY
REPRESENTATIONS  OF  FRANCHISOR,  ITS AGENTS,  OFFICERS OR EMPLOYEES,  EXCEPT AS
CONTAINED HEREIN AND IN FRANCHISOR'S  FRANCHISE  OFFERING  CIRCULAR,  HERETOFORE
MADE AVAILABLE TO FRANCHISEE.

    25.7 Except as expressly  authorized herein, no amendment or modification of
this Agreement  shall be binding  unless  executed in writing both by Franchisor
and by Franchisee and Principal Shareholders.


26. ACKNOWLEDGMENTS

    Franchisee and Principal Shareholders acknowledge that:

         (a)  Franchisee  has received a copy of this  Agreement  and has had an
    opportunity to consult with its attorney with respect  thereto at least five
    (5) business days prior to execution of this Agreement;

         (b)  No representation  has been made by  Franchisor  as to the  future
    profitability of the Restaurant;

         (c)  Prior to the execution of this Agreement, Franchisee has had ample
    opportunity to contact  Franchisor's  existing  franchisees,  if any, and to
    investigate all statements made by Franchisor relating to the System;

                                      -39-
<PAGE>

         (d)  This  Agreement establishes  the right to construct  and operate a
    Restaurant only at the location specified in Subsection 1.1 hereof; and

         (e)  Franchisor  is the sole owner of the service  marks  identified in
    this Agreement,  and of the goodwill  associated  therewith,  and Franchisee
    acquires no right, title or interest in those names and marks other than the
    right  to use them  only in the  manner  and to the  extent  prescribed  and
    approved by Franchisor.


IN WITNESS  WHEREOF,  the undersigned have entered into this Agreement as of the
date first above written.

                                       FRANCHISOR:

ATTEST:                                APPLEBEE'S INTERNATIONAL, INC.

                                       By: _____________________________________
_____________________________________
Name:  ______________________________  Name: ___________________________________
Title: ______________________________  Title: __________________________________


                                       FRANCHISEE:

ATTEST:
                                       _________________________________________


                                       By: _____________________________________
_____________________________________
Name: _______________________________  Name: ___________________________________
Title: ______________________________  Title: __________________________________


                                       PRINCIPAL SHAREHOLDER(S):


_____________________________________  _________________________________________
Witness                                Name: ___________________________________


_____________________________________  _________________________________________
Witness                                Name: ___________________________________


_____________________________________  _________________________________________
Witness                                Name: ___________________________________


                                      -40-
<PAGE>


                        EXHIBIT 1 TO FRANCHISE AGREEMENT

                                   ROYALTY FEE


    The monthly royalty fee to be paid by Franchisee  shall be four percent (4%)
of each  calendar  month's  gross sales  until  January 1, 2020.  Thereafter,  a
monthly royalty fee shall be determined by Franchisor in its sole discretion.



                                      -41-
<PAGE>


                        APPENDIX A TO FRANCHISE AGREEMENT

                        STATEMENT OF OWNERSHIP INTERESTS






                                                   Percent of Issued
                                                    and Outstanding
         Shareholder                             Shares of Franchisee





                                      -42-
<PAGE>





                        APPENDIX B TO FRANCHISE AGREEMENT

                  REVIEW AND CONSENT WITH RESPECT TO TRANSFERS


    In  determining  whether  to  grant or to  withhold  consent  to a  proposed
Transfer,  Franchisor shall consider all of the facts and circumstances which it
views as relevant in the particular instance, including, but not limited to, any
of the following:  (i) work experience and aptitude of Proposed New Owner and/or
proposed new  management  (a proposed  transferee  of a Principal  Shareholder's
Interest  and/or a proposed  transferee  of this  Agreement  is  referred  to as
"Proposed New Owner");  (ii) financial  background and condition of Proposed New
Owner,  and  actual  and pro forma  financial  condition  of  Franchisee;  (iii)
character and reputation of Proposed New Owner;  (iv)  conflicting  interests of
Proposed New Owner; (v) the terms and conditions of Proposed New Owner's rights,
if the  proposed  Transfer is a pledge or  hypothecation;  (vi) the  adequacy of
Franchisee's operation of any Restaurant and compliance with the System and this
Agreement; and (vii) such other criteria and conditions as Franchisor shall then
consider relevant in the case of an application for a new franchise to operate a
restaurant  unit within the System by an  applicant  that is not then  currently
doing  so.  Franchisor's  consent  also may be  conditioned  upon  execution  by
Proposed New Owner of an agreement  whereby  Proposed  New Owner  assumes  full,
unconditional,  joint and several  liability for, and agrees to perform from the
date of such  Transfer,  all  obligations,  covenants and  agreements  contained
herein to the same extent as if it had been an original  party to this Agreement
and may also  require  Franchisee  and  Principal  Shareholders,  including  the
proposed  Transferor(s),  to execute a general release which releases Franchisor
from any claims they may have had or then have against Franchisor.  In the event
Proposed New Owner is a  partnership  (including,  but not limited to, a limited
partnership), Proposed New Owner will also be required to execute an addendum to
the  Agreement  which amends the  references  to  Franchisee  and its  Principal
Shareholders to include the partnership  approved by Franchisor and Proposed New
Owner's  general  partner(s)  and  the  principal  shareholders  of the  general
partner(s),  if the general  partner(s)  is a  corporation.  This  addendum will
contain a provision  including in the definition of "Transfer"  the  withdrawal,
removal or  voluntary/involuntary  dissolution  (if  applicable)  of the general
partner(s) or the substitution or addition of a new general partner.  Franchisee
or Principal  Shareholders,  as the case may be, shall provide  Franchisor  with
such  information as it may require in connection with a request for approval of
a proposed Transfer.

                                      -43-
<PAGE>


                        APPENDIX C TO FRANCHISE AGREEMENT

                            CONFIDENTIALITY AGREEMENT

    THIS AGREEMENT is made this ________ day of ________________,  20_______, by
and between _______________________________________, a _____________ corporation
("Developer"),   and  __________________________,   an  individual  employed  by
Developer ("Employee").

WITNESSETH:

    WHEREAS,  APPLEBEE'S INTERNATIONAL,  INC. ("Applebee's") is the owner of all
rights  in  and  to a  unique  system  for  the  development  and  operation  of
restaurants (the "System"),  which includes proprietary rights in valuable trade
names,  service  marks and  trademarks,  including  the service mark  Applebee's
Neighborhood  Grill & Bar and variations of such mark, designs and color schemes
for restaurant premises, signs, equipment, procedures and formulae for preparing
food and  beverage  products,  specifications  for  certain  food  and  beverage
products,  inventory methods,  operating methods,  financial control concepts, a
training facility and teaching techniques;

    WHEREAS,   Developer  is  the  owner  of  the  exclusive  right  to  develop
restaurants  franchised by Applebee's  which utilize the System  ("Restaurants")
for the period  and in the  territory  described  in the  Development  Agreement
between Applebee's and Developer (the "Development Agreement"); and

    WHEREAS,  Developer  acknowledges  that Applebee's  information as described
above was developed  over time at great expense,  is not generally  known in the
industry and is beyond  Developer's own present skills and experience,  and that
to develop it itself would be expensive,  time-consuming and difficult,  that it
provides a  competitive  advantage  and will be  valuable  to  Developer  in the
development  of its  business,  and that  gaining  access to it was  therefore a
primary reason why Developer entered into the Development Agreement; and

    WHEREAS, in consideration of Applebee's confidential disclosure to Developer
of these trade  secrets,  Developer  has agreed to be  obligated by the terms of
Development  Agreement to execute, with each employee of Developer who will have
supervisory  authority  over  the  development  or  operation  of more  than one
Restaurant in the Territory  described in the Development  Agreement,  a written
agreement  protecting  Applebee's  trade  secrets and  confidential  information
entrusted to Employee;

    NOW,  THEREFORE,  in  consideration  of the mutual covenants and obligations
contained herein, the parties agree as follows:

    (1)  The parties acknowledge  and agree that Employee is or will be employed
in a supervisory or managerial capacity and in such capacity will have access to
information and materials which  constitute  trade secrets and  confidential and
proprietary  information.  The parties  further  acknowledge  and agree that any
actual or potential  direct or indirect  competitor of Applebee's,  or of any of
its  franchisees,  shall not have access to such trade secrets and  confidential
information.

                                      -44-
<PAGE>


    (2)  The  parties  acknowledge  and  agree  that  the  System includes trade
secrets and confidential information which Applebee's has  revealed to Developer
in confidence, and  that protection  of  said  trade  secrets  and  confidential
information and protection of Applebee's  against unfair competition from others
who  enjoy  or who  have had  access  to said  trade  secrets  and  confidential
information  are essential for the  maintenance of goodwill and special value of
the System.

    (3)  Employee agrees that he or she shall not at any time (i) appropriate or
use the trade secrets  incorporated in the System,  or any portion thereof,  for
use in any business which is not within the System;  (ii) disclose or reveal any
portion of the System to any person,  other than to Developer's  employees as an
incident  of their  training;  (iii)  acquire any right to use, or to license or
franchise the use of any name, mark or other  intellectual  property right which
is or  may  be  granted  by  any  franchise  agreement  between  Applebee's  and
Developer;  or (iv)  communicate,  divulge  or use for the  benefit of any other
person or entity any confidential information,  knowledge or know-how concerning
the  methods  of  development  or  operation  of  a  Restaurant   which  may  be
communicated  to  Employee  or of which  Employee  may be  apprised by virtue of
Employee's  employment by Developer.  Employee  shall divulge such  confidential
information  only to such of Developer's  other employees as must have access to
that  information  in order to operate a Restaurant  or to develop a prospective
site for a Restaurant. Any and information,  knowledge and know-how,  including,
without limitation, drawings, materials, equipment,  specifications,  techniques
and other data,  which Applebee's  designates as  confidential,  shall be deemed
confidential for purposes of this Agreement.

    (4)  Employee further acknowledges and agrees that the Franchise  Operations
Manual  and any  other  materials  or  manuals  provided  or made  available  to
Developer by Applebee's (collectively, the "Manuals"), described in Section 5 of
the applicable franchise agreement between Applebee's and Developer,  are loaned
by  Applebee's to Developer for limited  purposes  only,  remain the property of
Applebee's,  and may not be reproduced, in whole or in part, without the written
consent of Applebee's.

    (5)  Employee agrees to surrender  to  Developer or to  Applebee's  each and
every copy of the  Manuals and any other  information  or material in his or her
possession  or control upon  request,  upon  termination  of  employment or upon
completion  of the use for which said Manuals or other  information  or material
may have been furnished to Employee.

    (6)  The  parties  agree  that in the event of a breach  of this  Agreement,
Applebee's would be irreparably  injured and would be without an adequate remedy
at law. Therefore,  in the event of a breach or a threatened or attempted breach
of any of the  provisions  hereof,  Applebee's  shall be entitled to enforce the
provisions of this  Agreement as a third-party  beneficiary  hereof and shall be
entitled,  in addition to any other  remedies which it may have hereunder at law
or in equity (including the right to terminate the Development Agreement),  to a
temporary and/or permanent  injunction and a decree for specific  performance of
the terms hereof without the necessity of showing  actual or threatened  damage,
and without being required to furnish a bond or other security.

                                      -45-
<PAGE>

    (7)  If any court or other tribunal  having  jurisdiction  to determine  the
validity or enforceability of this Agreement determines that it would be invalid
or  unenforceable  as  written,  the  provisions  hereof  shall be  deemed to be
modified  or  limited  to such  extent  or in such  manner  necessary  for  such
provisions to be valid and enforceable to the greatest extent possible.

    IN WITNESS  WHEREOF,  the undersigned have entered into this Agreement as of
the date first above written.

DEVELOPER                              EMPLOYEE


By: _________________________________  By: _____________________________________
Name: _______________________________  Name: ___________________________________
Title: ______________________________



                                      -46-