Dairy Business Innovation Initiatives Program

Outcomes and Indicators

The grant program outcomes and performance measures outlined below reflect direct stakeholder feedback and 

provide a framework that allows grant recipients to evaluate project activities more accurately in relation to each 

program’s statutory purpose. 

For recipients, the measures are:

• More feasible to accomplish and measure within a grant’s period of performance;

• Better aligned with grant program purpose and recipient activities; and 

• More reflective of work performed during the project.

These performance measures will go into effect beginning with the FY2022 grant application cycle.

Outcome 1: Encourage the Use of Regional Milk Production

1.1 Total number of partnerships and/or collaborations established between dairy producers/processors and 

local/regional supply networks___. Of those established:

1.1a The number formalized with written agreements (i.e. MOU’s, signed contracts, etc.) ___.

1.1b The number of partnerships with underserved organizations ___.

1.1c The number of partnerships with dairy cooperatives ___.

1.2 Of the total number of partnerships and collaborations identified in 1.1, the number that reported:

1.2a Expanded/improved local/regional dairy infrastructure ___.

1.2b Higher profits ___.

1.2c More efficient transportation ___.

1.2d Improved marketing channels ___.

1.2e Increased volume of local/regional milk used ___.

1.2f Other mid-tier value chain enhancements ___.

Outcome 2: Diversify and Expand Dairy Product Market Opportunities

2.1 Number of dairy businesses that implemented new marketing procedures ___.

2.2 Total number of existing market access points that established and/or expanded dairy product offerings ___. Of 

those, the number that were:

2.2a Farmers markets ___.

2.2b Roadside stands ___.

2.2c Agritourism ___.

2.2d Grocery stores ___.

2.2e Wholesale markets/buyers ___.

2.2f Restaurants ___.
2.2g Agricultural cooperatives ___.

2.2h Retailers ___.

2.2i Distributors ___.

2.2j Food hubs ___.

2.2k Shared-use kitchens ___.

2.2l School food programs ___.

2.2m Community-supported agriculture (CSAs) ___.

2.2n Other ___.

2.3 Total number of new market access points that established dairy product offerings ___. Of those, the number 

that were:

2.3a Farmers markets ___.

2.3b Roadside stands ___.

2.3c Agritourism ___.

2.3d Grocery stores ___. ___.

2.3e Wholesale markets/buyers

2.3f Restaurants ___.

2.3g Agricultural cooperatives ___.

2.3h Retailers ___.

2.3i Distributors ___.

2.3j Food hubs ___.

2.3k Shared-use kitchens ___.

2.3l School food programs ___.

2.3m Community-supported agriculture (CSAs) ___.

2.3n Other ___.

2.4 Number of dairy businesses that increased dairy product sales by selling to new/additional market access points 

to meet increased demand ___.

2.5 Number of market access points reporting increased sales of dairy products ___.

Outcome 3: Promote Business Development that Diversifies Farmer Income Through Processing and 

Production Innovations

3.1 Number of dairy businesses that gained knowledge about dairy product development or dairy business 

improvement methods ___.

3.2 Number of dairy businesses that implemented new or modified dairy processes or production methods ___.

3.3 Number of dairy businesses that expanded their existing dairy product line ___.

3.4 Number of dairy businesses that began producing dairy products ___.

3.5 Number of dairy products created or enhanced ___.
3.6 Number of dairy businesses that increased dairy product sales measured in:

3.6a Dollars ___.

3.6b Percentage change ___.

3.6c Combination of volume and average price ___.

3.7 Number of dairy-related jobs:

3.7a Created ___.

3.7b Maintained ___.