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# **2020 Census Demographic & Housing Data: Social Media Toolkit**

#### Use our social media toolkit to share the latest 2020 Census data!

The latest round of data from the 2020 Census – specifically from the **2020 Census Demographic Profile and Demographic and Housing Characteristics File (DHC)** – adds more detail to the population counts and basic demographic and housing statistics previously released for the purposes of congressional apportionment and legislative redistricting.

The new data include the first data available on sex from the 2020 Census, information on families and households, and more detail on housing in the United States. They also show the intersection of many of these topics by race and Hispanic origin. 

> “These statistics belong to the American people. Thank you for your participation in the census and encouraging your friends, neighbors and community to respond. We’re giving these data back to you now to understand and benefit your community,” **Census Bureau Director Robert L. Santos said**. “2020 Census data will serve as an important baseline for years to come for our annual surveys and population estimates — and in the community planning and funding decisions taking place around the nation.”Census Bureau Director Robert L. Santos

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## **Data Highlights**

### **America Counts:**An Aging U.S. Population With Fewer Children in 2020

### **America Counts:**Hispanic Population Is Younger But Aging Faster Than Non-Hispanic Population

### **America Counts:**2020 Census: 1 in 6 People in the United States Were 65 and Over

### **America Counts:** Share of U.S. Coupled Households Declined in 2020

### **America Counts:** Family Households Still the Majority

### **America Counts:**See a Vacant Home? It May Not be For Sale or Rent

## 📣 Social Media Toolkit 

Start with our content and resources below. Feel free to get creative and make them your own!

#### **How to Use This Toolkit**

                    - Choose  the social media channel you plan to post on.
                    - Click the  download link  to save the asset to your device. Right click to save on your computer. Tap and hold to save on a touch screen mobile device.
                    - Highlight  and  select  the text you want to use for your social media post and  copy  the text to your clipboard.
                    - Go to the social media channel you plan to post on,  paste  the copied text, and  add  the downloaded graphic or animation to your post.
                    - If posting on Instagram, make sure to  add the relevant link to your bio  so your followers can learn more.
                    - Remember to tag  @uscensusbureau  in your posts, use the hashtag  #2020Census , and link to  **Census.gov**.
                    - Like, share, and retweet  the embedded Tweets below.

## Image captions

**Sample Post: News Release**

**Sample Copy:**New #2020Census data is now available! Explore data by detailed age groups, find the first data on sex from the 2020 Census, information on families and households, and more detail on housing. Plus, the intersection of many of these topics by race and Hispanic origin: https://www.census.gov/newsroom/press-releases/2023/2020-census-demographic-profile-and-dhc.html

Download Graphic

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**Sample Post: From Director Santos**

**Sample Copy:** The next round of data from the #2020Census is here! And there’s a lot to explore. Find data highlights by topic, #AmericaCounts stories, #DataVisualizations, tutorial videos and more from @uscensusbureau. Start here: https://www.census.gov/newsroom/press-releases/2023/2020-census-demographic-profile-and-dhc.html

Download Graphic

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**Publicación de muestra: Comunicado de prensa – Español**

**Copia de muestra:**¡Nuevos datos disponibles del #CensoDel2020! Explora datos por edad, sexo, familias, hogares y más: https://www.census.gov/newsroom/press-releases/2023/2020-census-demographic-profile-and-dhc/2020-census-demographic-profile-and-dhc-spanish.html

Download Graphic

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**Sample Post: America Counts**

**Sample Copy:** New data from the #2020Census shows 1 in every 4 children in the U.S. were of Hispanic origin in 2020. Get more newly released data on the #Hispanic population from @uscensusbureau: https://www.census.gov/library/stories/2023/05/hispanic-population-younger-but-aging-faster.html ****

Download Graphic

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> 
New #2020Census data on your local community are now available! Explore details on the population, data on families and households, and insights on homeownership and the nation’s housing.Learn more: https://t.co/s5SGIB0kTjpic.twitter.com/h5pK8r7l3C
— U.S. Census Bureau (@uscensusbureau) May 25, 2023

> 
1 in 6 people in the U.S. were 65+ in 2020, according to newly released #2020Census data.While the baby boom generation & millennials continued to age over the past two decades, smaller cohorts of children were born from 2010-2020.➡️ https://t.co/UwmFjqv7sj#AmericaCountspic.twitter.com/Q0vOmenZCF
— U.S. Census Bureau (@uscensusbureau) May 25, 2023

## 📋 Resources

                    - **News release** :  Census Bureau Releases New 2020 Census Data on Age, Sex, Race, Hispanic Origin, Households and Housing
                    - **Comunicado de prensa – Español** : La Oficina del Censo publica nuevos datos del Censo del 2020 sobre edad, sexo, raza, origen hispano, hogares y vivienda
                    - **Stories on America Counts**
                    - **Press Kit** :  2020 Census Demographic Profile and Demographic and Housing Characteristics
                    - **Data Visualization** :  Exploring Age Groups in the 2020 Census
                    - **Data Visualization** :  How Has Our Nation's Population Changed?
                    - **Blog** :  Age Heaping in the 2020 Census Demographic and Housing Characteristics File
                    - **Video Tutorials** :  2020 Decennial Census Videos
                    - **Data Gem** :  Find Changes and Trends in Age, Sex, Race, and Ethnicity with 2020 Census Data Visualizations

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#### 📧 **Sign Up for Updates**

Sign up to receive the latest 2020 Census news and data from the Census Bureau.

Sign Up

## Image captions

## 💬 Follow Us!

Thank you for using our social media toolkit! Please use the links below to follow the Census Bureau on social media.

#### **U.S. Census Bureau Official Social Media Accounts**

#### **Facebook – @uscensusbureau**

#### **Twitter – @uscensusbureau**

#### **Twitter - @censusdirector**

#### **LinkedIn - U.S. Census Bureau**

#### **Instagram – @uscensusbureau**

#### **YouTube - U.S. Census Bureau**