Skip to main content


U.S. flag
      An official website of the United States government
              Here’s how you know
        Here’s how you knowDot gov**Official websites use .gov**
                 A **.gov** website belongs to an official government organization in the United States.
                  HTTPS**Secure .gov websites use HTTPS**
                 A **lock** (A locked padlock) or **https://** means you’ve safely connected to the .gov website. Share sensitive information only on official, secure websites. 
  Menu Close
          HHS Search block
    Search
        








  
  
    

  
      

                                      About HHS
    
                        
                              
      
      
      Programs & Services
    
                        
                              
      
      
      Grants & Contracts
    
                        
                              
      
      
      Laws & Regulations Breadcrumb
    Home
                              Viral Hepatitis
                              Viral Hepatitis National Strategic Plan
                              Viral Hepatitis National Strategic Plan Communications Toolkit
 Navigate to:
  Viral Hepatitis
                                            
            
            Learn About Viral Hepatitis
                          
            
            Hepatitis A Basics
    
                                                  
                                            
            
      
      
      
      Hepatitis B Basics
    
                                                  
                                            
            
      
      
      
      Hepatitis C Basics
    
                                                  
                                            
            
      
      
      
      Take Action
    
                                                  
                                            
            
      
      
      
      Data and Trends
    
                                                                
                                                                                        
                          
      
      
      
      Viral Hepatitis National Strategic Plan
                          
            
            Overview
    
                                                  
                                            
            
      
      
      
      Developing Plan
    
                                                  
                                            
            
      
      
      
      Priority Populations
    
                                                  
                                            
            
      
      
      
      Goals, Objectives, and Strategies
    
                                                  
                                            
            
      
      
      
      Viral Hepatitis Federal Implementation Plan
    
                                                  
                                            
            
      
      
      
      Monitoring Progress
    
                                                  
                                                                  
                          
      
      
      
      Communications Toolkit
    
                                                  
                                            
            
      
      
      
      Prior Viral Hepatitis National Strategic Plans
    
                                                                
                                                                  
            
      
      
      
      Policies and Guidelines
                          
            
            Affordable Care Act
    
                                                                
                                                                  
            
      
      
      
      Programs and Initiatives
                          
            
            Mapping Hepatitis Elimination in Action
    
                                                  
                                            
            
      
      
      
      Addressing Reimbursement in Viral Hepatitis Integration of Prevention and Care Services
    
                                                  
                                            
            
      
      
      
      Evaluation of Linkage to Care Programs in Support of Hepatitis C Elimination
    
                                                  
                                            
            
      
      
      
      Viral Hepatitis Quality Measures
    
                                                  
                                            
            
      
      
      
      Webinars, Videos, and Training
    
                                                  
                                            
            
      
      
      
      Awareness Months and DaysText resize icon

                    




Viral Hepatitis National Strategic Plan Communications Toolkit








  
  
    

  
      





Eliminating viral hepatitis as a public health threat requires action from all parts of society—federal, state, tribal, and local governments; nongovernmental organizations such as health care providers, health systems, payers, community- and faith-based organizations, academic institutions; and advocates, patients, and their families.The resources below can help you share information about the Viral Hepatitis National Strategic Plan and its aim to eliminate viral hepatitis as a public health threat in the United States by 2030. We encourage you to use the resources below to enhance your communications materials in social media, emails, newsletters, presentations, flyers, etc as you engage others in this important effort. Help spread the call to action!
                        Viral Hepatitis Plan Key Messages
    Viral hepatitis is a serious, preventable public health threat that puts people who are infected at increased risk for liver disease, cancer, and death, contributes to substantial health disparities, stigma, and discrimination, and collectively costs people, health systems, states, and the federal government billions of dollars each year.The *Viral Hepatitis National Strategic Plan for the United States: A Roadmap to Elimination 2021–2025*(Viral Hepatitis Plan or Plan) covers the most common types of viral hepatitis: hepatitis A, hepatitis B, and hepatitis C—the hepatitis viruses that most significantly impact the health of the nation. The Plan provides a framework to control the viral hepatitis epidemics and eliminate viral hepatitis as a public health threat in the United States by 2030.Elimination is defined in the Plan and by the World Health Organization (WHO) as a 90% reduction in new chronic infections and a 65% reduction in mortality, compared to a 2015 baseline, although the Plan uses 2017 data as a baseline.The Viral Hepatitis Plan is designed to facilitate a whole-person health perspective and whole-of-nation response to the hepatitis epidemics in the United States and to successfully eliminate viral hepatitis as a public health threat by 2030.The Viral Hepatitis Plan lays out a clear vision for how the United States will be a place where new viral hepatitis infections are prevented, every person knows their status, and every person with viral hepatitis has high-quality health care and treatment and lives free from stigma and discrimination.The Viral Hepatitis Plan provides goal-oriented objectives and strategies and serves as a roadmap that can be implemented by a broad mix of stakeholders at all levels and across many sectors, both public and private, to guide development of policies, initiatives, and actions for viral hepatitis prevention, screening, and treatment. Its vision is accompanied by the following five high-level goals, which frame the Plan’s more specific objectives:**Goal 1:** Prevent new viral hepatitis infections**Goal 2:** Improve viral hepatitis-related health outcomes of people with viral hepatitis**Goal 3:** Reduce viral hepatitis-related disparities and health inequities**Goal 4:** Improve viral hepatitis surveillance and data use**Goal 5:** Achieve integrated, coordinated efforts that address the viral hepatitis epidemics among all partners and stakeholders.Each of the goal areas present evidence-based strategies, for stakeholders to use, that are most likely to contribute toward achieving national goals to eliminate the public health threat of viral hepatitis.The Plan identifies disproportionately impacted populations with higher rates of viral hepatitis incidence, prevalence, and mortality (i.e., priority populations) based on national surveillance data, so that federal agencies and other stakeholders can focus their resources to realize the greatest impact. This approach should not diminish efforts to increase awareness, prevention, treatment, and integration of viral hepatitis efforts more generally, for all populations. Stakeholders are encouraged to use the data for the populations and communities they serve to help focus their own efforts for the greatest impact.The Viral Hepatitis Plan emphasizes viral hepatitis as part of a syndemic, which occurs when health-related problems—such as viral hepatitis, HIV, sexually transmitted infections (STIs), and substance use disorders (SUDs) —cluster by person, place, or time and interact synergistically. The syndemic also includes social determinants of health, stigma, discrimination, and mental health. This complex, multifactorial environment must be addressed to eliminate viral hepatitis in the United States.The Viral Hepatitis Plan, the *HIV National Strategic Plan: A Roadmap to End the Epidemic (2021–2025)*, the first-ever *Sexually Transmitted Infections National Strategic Plan (2021–2025)*, and *Healthy People 2030* (whose targets will be updated to reflect these national strategic plans) are all aligned.An integrated approach to viral hepatitis and the related public health challenges of the syndemic will reduce fragmented care and ultimately reduce viral hepatitis infection rates. The Plan provides a roadmap to integrate prevention, screening, and linkage to care for all components of the syndemic, so that we can meet people where they are with no wrong point of entry to health care and related systems.The Viral Hepatitis Plan recognizes the importance of addressing social determinants of health to improve health outcomes for racial, ethnic, and sexual and gender minority populations. By working to establish policies and programs that positively influence social and economic conditions and by supporting changes in individual behavior, health can be improved and sustained, and disparities reduced.Reversing the rates of viral hepatitis, preventing new infections, and improving care and treatment require a strategic and coordinated approach by federal partners in collaboration with state and local health departments, tribal communities, community-based organizations, and other nonfederal partners and stakeholders.State, tribal, territorial, and local jurisdictions, as well as health care providers, health plans, community-based and faith-based organizations, advocacy groups, and other institutions should review data that pertain to the populations and communities they serve. This review will help each stakeholder determine how best to focus efforts and resources to achieve results with the highest impact.The Viral Hepatitis Plan was developed through a robust process that included gathering feedback from stakeholders across health care and related fields. Partners throughout the federal government, as well as input from hundreds of nonfederal stakeholders including state, tribal, territorial, and local governments, researchers, health plans and providers, community groups, and national and local organizations that work in viral hepatitis and related fields, have helped shape the goals, objectives, and strategies in this plan.
      Social Media Graphics
    Viral Hepatitis Plan Graphics ImageFacebook | TwitterViral Hepatitis Plan Graphics ImageFacebook | TwitterViral Hepatitis Plan Graphics ImageFacebook | TwitterViral Hepatitis Plan Graphics ImageFacebook | Twitter
      Sample Day-of Email
    **Subject Line:** HHS Releases National Strategic Plan to Eliminate Viral Hepatitis as a Public Health ThreatToday, the U.S. Department of Health and Human Services (HHS) released a new national strategic plan to address the serious, preventable public health threat caused by viral hepatitis in the United States.The *Viral Hepatitis National Strategic Plan for the United States: A Roadmap to Elimination 2021–2025* (Viral Hepatitis Plan) sets forth a clear vision for a nationwide response to eliminate this public health threat:*The United States will be a place where new viral hepatitis infections are prevented, every person knows their status, and every person with viral hepatitis has high-quality health care and treatment and lives free from stigma and discrimination.**This vision includes all people, regardless of age, sex, gender identity, sexual orientation, race, ethnicity, religion, disability, geographic location, or socioeconomic circumstance.*The Viral Hepatitis Plan also provides goal-oriented objectives and strategies and serves as a roadmap that can be implemented by a broad mix of stakeholders at all levels and across many sectors, both public and private, to guide development of policies, initiatives, and actions for viral hepatitis prevention, screening, and treatment. It is an elimination plan, with the overarching goal of eliminating hepatitis as a public health threat in the United States by 2030.For more information on the Viral Hepatitis Plan, visit https://www.hhs.gov/hepatitis/index.html. For more information on viral hepatitis, visit https://www.cdc.gov/hepatitis/index.htm.
      Newsletter Copy
    **Viral Hepatitis Plan Newsletter**Office of Infectious Disease and HIV/AIDS PolicyThe U.S. Department of Health and Human Services (HHS) has released a national plan to address the serious, preventable public health threat caused by viral hepatitis in the United States. The *Viral Hepatitis National Strategic Plan for the United States: A Roadmap to Elimination 2021–2025* (Viral Hepatitis Plan) builds on three prior National Viral Hepatitis Action Plans over the last 10 years, and for the first time, aims to eliminate viral hepatitis as a public health threat in the United States.Hepatitis A and hepatitis B are both preventable by vaccination and are routinely recommended by the CDC and its Advisory Committee on Immunization Practices. Hepatitis C is generally curable with one simple course of treatment. Viral hepatitis puts people who are infected at increased risk for liver disease, cancer, and death. They also collectively cost people, health systems, states, and the federal government billions of dollars each year. The Viral Hepatitis Plan’s commitment to eliminating viral hepatitis in the United States is a groundbreaking step on the path to address hepatitis A, hepatitis B and hepatitis C throughout the nation.The Viral Hepatitis Plan is a whole-of-nation approach. It is intended to serve as a comprehensive, data-driven roadmap for federal and other stakeholders to reverse the increasing rates of viral hepatitis, prevent new infections, improve care and treatment and cure, and eliminate viral hepatitis in the United States by 2030. It takes a no wrong door and integrated approach to viral hepatitis, primary and specialty care, and other often intertwined infections – wherever a person seeks care, they should be screened for viral hepatitis and linked to care.The Viral Hepatitis Plan creates a vision of a nation in which new viral hepatitis infections are prevented, every person knows their status, and every person with viral hepatitis has high-quality health care and treatment and lives free from stigma and discrimination. This vision is accompanied by five high-level goals to:Prevent new viral hepatitis infectionsImprove viral hepatitis-related health outcomes of people with viral hepatitisReduce viral hepatitis-related disparities and health inequitiesImprove viral hepatitis surveillance and data useAchieve integrated, coordinated efforts that address the viral hepatitis epidemics among all partners and stakeholders.The Viral Hepatitis Plan sets forth objectives for each goal, and strategies for each objective. Each of the goal areas present evidence-based strategies for stakeholders to use that are most likely to contribute toward achieving national goals to eliminate the public health threat of viral hepatitis. It also contains measures to gauge progress including reducing viral hepatitis-related disparities, and quantitative targets that, if achieved, would eliminate viral hepatitis by 2030.The Data Driving the Viral Hepatitis PlanUpward trends in viral hepatitis rates over the last decade have been dramatic. From 2014–2018, the rates of new hepatitis A cases increased by 850%, and the rates of acute hepatitis B and hepatitis C cases increased 11% and 71%, respectively. As of 2016, nearly 3.3 million people in the United States were living with chronic viral hepatitis.The nation has improved efforts—according to 2017 data—to manage and treat people with hepatitis B and hepatitis C for the population overall, African Americans or Blacks, and people over age 45 with hepatitis B. However, increased efforts to implement available prevention tools, such as vaccines for hepatitis A and B, and clinical services for hepatitis B and hepatitis C infections are needed. Poor quality and a lack of data continue to impede effective viral hepatitis efforts. The Viral Hepatitis Plan recognizes that the data challenges must be addressed to effectively and efficiently eliminate viral hepatitis.The Viral Hepatitis Plan uses national-level data to identify “priority populations” and geographic areas that are disproportionately impacted by viral hepatitis so that federal agencies and other stakeholders can focus their resources to realize the greatest impact. This should not undermine the need to prevent and address viral hepatitis for all who are at risk and affected by it. Stakeholders are encouraged to analyze the data for the populations and communities they serve to determine their priority populations.Roadmap to Ending the Viral Hepatitis EpidemicsCoordinated by the Office of the Assistant Secretary for Health (OASH) through the Office of Infectious Disease and HIV/AIDS Policy (OIDP), the Viral Hepatitis Plan was developed collaboratively by more than 20 federal agencies. Stakeholders and the public had significant input into the development of this plan, through a variety of opportunities for public comment.Let’s take the next steps together to implement the Viral Hepatitis Plan and reach the nation’s goal to eliminate viral hepatitis as a public health threat by 2030.The Viral Hepatitis Plan strongly emphasizes the need to address stigma, discrimination, and social determinants of health to eliminate the viral hepatitis epidemics. The Viral Hepatitis Plan also highlights opportunities to create synergies by integrating viral hepatitis prevention and treatment efforts into other public health efforts to prevent and treat sexually transmitted infections, HIV, and substance use disorders.The Viral Hepatitis Plan establishes indicators, as well as baseline measures and quantitative targets, to help measure progress toward the Plan’s goals. In the near future, HHS will release a Federal Implementation Plan to document the specific actions federal partners will take to achieve the Viral Hepatitis Plan’s goals. The Department will monitor progress toward meeting the Viral Hepatitis Plan’s goals and report that information annually.For More InformationTo learn more about the Viral Hepatitis Plan, visit https://www.hhs.gov/hepatitis/index.html. For more information about viral hepatitis prevention and treatment, visit https://www.cdc.gov/hepatitis/index.htm.
                        Email Updates        





Subscribe to email updates for the latest information about viral hepatitis.Sign Up

                    
  


Content created by Office of Infectious Disease and HIV/AIDS Policy (OIDP) Content last reviewed June 11, 2024 Back to top
    Contact HHS
    
                        
                                            
      
      
      Careers
    
                        
                                            
      
      
      HHS FAQs
    
                        
                                            
      
      
      Nondiscrimination NoticeHHS Archive
    
                        
                                            
      
      
      Accessibility Statement
    
                        
                                            
      
      
      Privacy Policy
    
                        
                                            
      
      
      Viewers & PlayersBudget/Performance
    
                        
                                            
      
      
      Inspector General
    
                        
                                            
      
      
      Web Site Disclaimers
    
                        
                                            
      
      
      EEO/No Fear ActFOIA
    
                        
                                            
      
      
      The White House
    
                        
                                            
      
      
      USA.gov
    
                        
                                            
      
      
      Vulnerability Disclosure Policy
        Sign Up for Email Updates

Receive the latest updates from the Secretary, Blogs, and News Releases.

Sign Up
  HHS Headquarters
          200 Independence Avenue, S.W.
                  Washington, D.C. 20201
                  Toll Free Call Center: 1-877-696-6775​ Disclaimer Policy: Links with this icon () mean that you are leaving the HHS website. The Department of Health and Human Services (HHS) cannot guarantee the accuracy of a non-federal website.
                  Linking to a non-federal website does not mean that HHS or its employees endorse the sponsors, information, or products presented on the website. HHS links outside of itself to provide you with further information.
                  You will be bound by the destination website's privacy policy and/or terms of service when you follow the link.
                  HHS is not responsible for Section 508 compliance (accessibility) on private websites. For more information on HHS's web notification policies, see Website Disclaimers.
 Continue
                  Go back