Exhibit 31.1

CERTIFICATION PURSUANT TO RULE 13a-14(a) UNDER THE
EXCHANGE ACT



I,
Douglas W. Sabra, Chief Executive Officer of Forward Industries, Inc.
(Forward) certify that:

|1. | I have reviewed this quarterly
report on Form 10‐Q for the three months ended December 31, 2007, of Forward;                                                                                                                                                                                              
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|2. | Based on my knowledge, this report
does not contain any untrue statement of a material fact or omit to state a
material fact necessary to make the statements made, in light of the
circumstances under which such statements were made, not misleading with
respect to the period covered by this report;
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|3. | Based on my knowledge, the
financial statements, and other financial information included in this report,
fairly present in all material respects the financial condition, results of
operations and cash flows of Forward as of, and for, the periods presented in
this report;                          
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|4. | Forwards other certifying officer
and I are responsible for establishing and maintaining disclosure controls and
procedures (as defined in Exchange Act Rules 13a‐15(e) and 15d‐15(e))
for Forward and we have:                                                                                          
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|5. | Forwards other certifying officer
and I have disclosed, based on our most recent evaluation of internal control
over financial reporting, to Forwards auditors and the audit committee of
Forwards board of directors (or persons performing the equivalent functions):                                
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Date: February 12, 2008



/s/
Douglas W. SabraDouglas W. Sabra
Chief Executive Officer
(Principal Executive Officer)