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                                                                  EXHIBIT 10.12
                              EMPLOYMENT AGREEMENT

     AGREEMENT by and between THE SOURCE INFORMATION MANAGEMENT COMPANY, a
Missouri corporation (the "Company"), and RICHARD A. JACOBSEN (the "Executive"),
dated as of the 24th day of March, 1999.

     WHEREAS, the Board of Directors of the Company (the "Board") has determined
that it is in the best interests of the Company and its shareholders to employ
the Executive in the positions set forth below, and the Executive desires to
serve in those capacities;

     NOW, THEREFORE, IT IS HEREBY AGREED AS FOLLOWS:

     1.   EMPLOYMENT PERIOD. The Company shall employ the Executive, and the
Executive shall serve the Company, on the terms and conditions set forth in this
Agreement, for the period commencing on April 12, 1999 and ending on January 31,
2004 (the "Employment Period"); provided that the Employment Period will
automatically be extended on January 31, 2004 and each January 31 thereafter for
additional one-year periods unless either party shall, at least 90 days before
such date, provide notice to the other party that the Employment Period will not
be extended.

     2.   POSITION AND DUTIES.

          (a)  The Executive shall serve as Vice Chairman and Chief Operating
Officer of the Company, reporting to the Chairman of the Board and Chief
Executive Officer of the Company, with such duties and responsibilities as are
customarily assigned to such positions, and such other duties and
responsibilities not inconsistent therewith as may be assigned to him from time
to time by the Chief Executive Officer. In addition, throughout the Employment
Period, the Executive shall be nominated to serve as a member of the Board.






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          (b)  During the Employment Period, and excluding any periods of
vacation and sick leave to which the Executive is entitled, the Executive shall
devote his full-time efforts to the business and affairs of the Company and use
his best efforts to carry out such responsibilities faithfully and efficiently.
It shall not be considered a violation of the foregoing for the Executive to (i)
serve on corporate, civic or charitable boards or committees, (ii) deliver
lectures or fulfill speaking engagements and (iii) manage personal investments,
so long as such activities do not interfere with the performance of his
responsibilities as an employee of the Company in accordance with this Agreement
or violate the provisions of Section 7 of this Agreement.

     3.   COMPENSATION.

          (a)  BASE SALARY. During the Employment Period, the Executive shall
receive an annual base salary (the "Annual Base Salary") at the annual rate of
$235,000 for the Company's fiscal year ending January 31, 2000, $255,000 for the
fiscal year ending January 31, 2001 and $275,000 for the fiscal year ending
January 31, 2002. For the Company's fiscal years ending January 31, 2003 and
2004, the Annual Base Salary shall be fixed by the Board at a level not less
than $275,000. The Annual Base Salary shall be payable in accordance with the
Company's payroll practices for key executives as in effect from time to time.
The Board may increase the Annual Base Salary above the foregoing amounts at its
discretion. The Company shall give the Executive written notice of the Annual
Base Salary for each fiscal year no later than the first regularly scheduled
Board meeting in such fixed year. The Annual Base Salary shall not be reduced
after any such increase, and the term "Annual Base Salary" shall thereafter
refer to the Annual Base Salary as so increased.

          (b)  ANNUAL BONUS. In addition to the Annual Base Salary, the 
Executive shall be awarded annual bonuses (the "Annual Bonus") in accordance 
with this Section 3(b). For each

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fiscal year or portion of a fiscal year during the Employment Period, the 
Executive shall receive an Annual Bonus in cash equal to a percentage of the 
Company's net income before income taxes calculated as provided in Schedule I 
hereto.

          (c)  LOANS. On the first day of Executive's employment hereunder, the
Company will advance to Executive cash in the amount of $600,000 ("Loan I") and
$375,000 ("Loan II"). Executive shall execute and deliver to the Company
promissory notes in the forms of EXHIBITS A AND B hereto, respectively
representing Loans I and II (the "Notes"). The Notes will bear interest at the
applicable Federal rate on the date the advances are made.

               (i)  On each of the first five anniversaries of this Agreement,
(a) an amount equal to the sum of (A) $120,000 and (B) accrued interest on
Loan I (the "Loan I Base Sum") shall be forgiven and (b) an amount equal to the
difference between the quotient of the Loan I Base Sum divided by the reciprocal
of the maximum Combined New Jersey and Federal tax rate applicable to
individuals and the Loan I Base Sum (the "Loan I Gross-Up"), shall be paid to
Executive in cash.

               (ii) On each of the first seven anniversaries of this Agreement, 
(a) an amount equal to the sum of (A) $53,571.43 and (B) accrued interest on 
Loan II (the "Loan II Base Sum") shall be forgiven and (b) an amount equal to 
the difference between the quotient of the Loan II Base Sum divided by the 
reciprocal of the maximum combined New Jersey and Federal tax rate to 
applicable to individuals and the Loan II Base Sum (the "Loan II Gross-Up"), 
shall be paid to Executive in cash.

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          (d)  STOCK OPTIONS. On the date of execution of this Agreement, the
Executive shall be granted options under the Company's Stock Option Plan to
purchase 375,000 shares of the Company's common stock at an exercise price equal
tothe last sale price at which such shares are sold as reported by Nasdaq as of
the market close on the date of execution of this Agreement. Such options shall
vest as follows: (i) 50,000 shares on the first anniversary of this Agreement;
(ii) 112,500 shares on the second anniversary of this Agreement; (iii) 162,500
shares on the third anniversary of this Agreement and (iv) 50,000 shares on the
fourth anniversary of this Agreement.

          (e)  INSURANCE. The Company will provide Executive with term life
insurance in the amount of One Million Dollars ($1,000,000). The Company will
also maintain a term life insurance policy on Executive in the amount of Two
Million Dollars ($2,000,000) for the benefit of the Company. Executive will
cooperate with the Company in obtaining such policies.

          (f)  OTHER BENEFITS. During the Employment Period: (i) the Executive
shall be entitled to participate in all benefit programs of the Company to the
same extent as other key executives; and (ii) the Executive and/or the
Executive's family, as the case may be, shall be eligible for participation in,
and shall receive all benefits under, all welfare benefit plans, practices,
policies and programs provided by the Company to the same extent as other key
executives, including, but not limited to any comprehensive medical and dental
plan, retirement plans and profit sharing programs the Company may provide to
its key executives from time to time.

          (g)  EXPENSES. During the Employment Period, the Executive shall be
entitled to receive prompt reimbursement for all reasonable expenses incurred by
the Executive in carrying out the Executive's duties under this Agreement,
provided that the Executive complies with the

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policies, practices and procedures of the Company for submission of expense
reports, receipt and similar documentation of such expenses.

     (h)  FRINGE BENEFITS. During the Employment Period, the Executive shall be
entitled to paid vacation, car allowance, and payment of annual dues and
assessments at one country club selected by the Executive, in each case on the
terms and conditions as are in effect for other key executives of the Company
from time to time or, if not made available to other key executives, on terms
and conditions that are determined by the Compensation Committee of the Board to
be fair and reasonable.

     4.   TERMINATION OF EMPLOYMENT.

     (a)  DEATH OR DISABILITY. The Executive's employment shall terminate
automatically upon the Executive's death during the Employment Period. The
Company shall be entitled to terminate the Executive's employment because of the
Executive's Disability during the Employment Period. "Disability" means that 
(i) the Executive has been unable, for a period of six months, or for a total of
180 days in any given period of twelve months, to perform the Executive's duties
under this Agreement, as a result of physical or mental illness or injury, and
(ii) a physician selected by the Company or its insurers, and acceptable to the
Executive or the Executive's guardian or legal representative, has determined
that the Executive's incapacity is total and permanent. A termination of the
Executive's employment by the Company for Disability shall be communicated to
the Executive by written notice, and shall be effective on the 30th day after
receipt of such notice by the Executive (the "Disability Effective Date"),
unless the Executive is able to, and does, return to full-time performance of
the Executive's duties before the Disability Effective Date.



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          (b)  BY THE COMPANY.

               (i)   The Company may terminate the Executive's employment during
the Employment Period for Cause or without Cause. "Cause" means:

                     A.   any fraud, embezzlement or other dishonesty of the
               Executive that adversely affects the Company's business or
               reputation; or

                     B.   the Executive's conviction of a felony or entering
               into a plea of NOLO CONTENDERE with respect to a felony.

               (ii)  A termination of employment by the Company for Cause shall
be effectuated by giving the Executive written notice ("Notice of Termination
for Cause") of the termination, setting forth the conduct of the Executive that
constitutes Cause. Termination of employment by the Company for Cause shall be
effective on the date when the Notice of Termination for Cause is given, unless
the notice sets forth a later date (which date shall in no event be later than
30 days after the notice is given).

               (iii) A termination of the Executive's employment by the Company
without Cause shall be effected by giving the Executive written notice of the
termination.

          (c)  BY THE EXECUTIVE.

               (i)   The Executive may terminate employment for Good Reason.
"Good Reason" means:

                     A.   the assignment to the Executive of any duties
               inconsistent in any respect with paragraph (a) of Section 2 of
               this Agreement, other than actions that are not taken in bad
               faith and are remedied by the Company within 15 days after
               receipt of notice thereof from the Executive;

                     B.   any failure by the Company to comply with any
               provision of Section 3 of this Agreement, other than failures
               that are not taken in bad faith and are remedied by the Company
               within 15 days after receipt of notice thereof from the
               Executive;


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                    C.  the occurrence of a Non-Negotiated Change in Control of
               the Company (as defined below).

For purposes of this Agreement, "Non-Negotiated Change in Control" means any one
or more of the following occurrences unless such occurrence or occurrences are
approved in advance by a majority of the Continuing Directors (as defined
below):

                    (w)  Any individual, corporation (other than the Company,
               any trustees or other beneficiary holding securities under any
               employee benefit plan of the Company, or any Company owned,
               directly or indirectly, by the Stockholders of the Company in
               substantially the same proportions as their ownership of stock of
               the Company), partnership, trust, association, pool, syndicate,
               or any other entity or any group of persons acting in concert
               becomes the beneficial owner (within the meaning of Rule 13d-3
               under the Securities Exchange Act of 1934) of securities of the
               Company possessing more than one-half of the voting power for the
               election of directors of the Company;

                    (x)  There shall be consummated any consolidation, merger,
               or other business combination involving the Company or the
               securities of the Company in which holders of voting securities
               of the Company immediately prior to such consummation own, as a
               group, immediately after such consummation, voting securities of
               the Company (or, if the Company does not survive such
               transaction, voting securities of the entity surviving such
               transaction) having less than one-half of the total voting power
               in an election of directors of the Company (or such other
               surviving corporation);

                    (y)  During any period of two (2) consecutive years,
               individuals who at the beginning of such period constitute the
               directors of the Company cease for any reason to constitute at
               least a majority thereof unless the election, or the nomination
               for election by the Company's shareholders, of each new director
               of the Company was approved by a vote of at least two-thirds
               (2/3) of the directors of the Company then still in office who
               were directors of the Company at the beginning of any such period
               ("Continuing Directors"; each director nominated by the
               Continuing Directors shall also be a Continuing Director); or

                    (z)  There shall be consummated any sale, lease, exchange,
               or other transfer (in one transaction or a series of related
               transactions) of all, or substantially all, of the assets of the
               Company (on a consolidated basis) to a party which is not
               controlled by or under common control with the Company.


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               (ii) A termination of employment by the Executive for Good Reason
shall be effectuated by giving the Company written notice ("Notice of
Termination for Good Reason") of the termination, setting forth the conduct of
the Company that constitutes Good Reason. A termination of employment by the
Executive for Good Reason shall be effective on the fifth business day following
the date when the Notice of Termination for Good Reason is given, unless the
notice sets forth a later date (which date shall in no event be later than
30 days after the notice is given).

          (d)  NO WAIVER. Except with respect to the notice required by Section
4(b)(i)A hereof, the failure to set forth any fact or circumstance in a Notice
of Termination for Cause or a Notice of Termination for Good Reason shall not
constitute a waiver of the right to assert, and shall not preclude the party
giving notice from asserting, such fact or circumstance in an attempt to enforce
any right under or provision of this Agreement.

          (e)  DATE OF TERMINATION. The "Date of Termination" means the date of 
the Executive's death, the Disability Effective Date, the date on which the 
termination of the Executive's employment by the Company for Cause or by the 
Executive for Good Reason is effective, or the date on which the Executive 
gives the Company notice of a termination of employment without Good Reason, as 
the case may be.

     5.   OBLIGATIONS OF THE COMPANY UPON TERMINATION.

          (a)  OTHER THAN FOR CAUSE, DEATH OR DISABILITY; GOOD REASON. If, 
during the Employment Period, the Company terminates the Executive's 
employment, other than for Cause, Death or Disability, or the Executive 
terminates his employment for Good Reason, the Company shall (i) pay the 
Executive's accrued but unpaid portion of the Annual Base Salary (the "Accrued 
Obligations") to the Executive in a lump sum in cash within 30 days after the 
Date of

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Termination, (ii) continue to pay the Base Salary for the remainder of the term 
hereof, (iii) forgive the balance of principal and accrued interest on Loans I 
and II and (iv) pay Executive cash equal to the Loan I and II Gross-Up based 
upon the amount forgiven. In addition, (A) the Option shall immediately vest 
with respect to all shares as to which the Option has not theretofore been 
exercised and shall terminate 90 days after the date of such Termination and 
(B) the Executive shall be entitled to an Annual Bonus in an amount equal to 
the greater of the Annual Bonus the Executive would have received for the year 
in which such termination occurs had this Agreement not been terminated and the 
Annual Bonus received by Executive for the year prior to the date of such 
termination. The payments provided pursuant to this paragraph (a) of Section 5 
are intended as liquidated damages for a termination of the Executive's 
employment by the Company other than for Cause or Disability or for the actions 
of the Company leading to a termination of the Executive's employment by the 
Executive for Good Reason, and shall be the sole and exclusive remedy therefor.

          (b)  DEATH OR DISABILITY. If the Executive's employment is terminated
by reason of the Executive's death or Disability during the Employment Period,
(i) the Company shall pay the Accrued Obligations to the Executive or the
Executive's estate or legal representative, as applicable, in a lump sum in cash
within 30 days after the Date of Termination, (ii) the Company shall forgive the
outstanding principal balances and accrued interest on Loans I and II, (iii) pay
Executive cash equal to the Loan I and Loan II Gross-Up based upon the amount
forgiven and (iv) the Option shall vest with respect to all shares as to which
it has not been exercised and shall terminate 90 days after the Date of
Termination. In addition, if the Executive's employment is terminated by reason
of Disability, the Company will continue to pay to Executive until the earlier
of January 31, 2004 or the date of Executive's death, cash in an amount equal to
the Annual Base

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Salary, less any amounts received by Executive under any disability insurance 
coverage maintained for Executive by the Company. The Company shall have no 
further obligations under this Agreement.

          (c)  CAUSE; OTHER THAN FOR GOOD REASON. If the Executive's employment
is terminated by the Company for Cause during the Employment Period, or if the
Executive terminates his employment during the Employment Period other than for
Good Reason, the outstanding principal balances and accrued interest of Loans I
and II (the "Note Obligations") shall immediately become due and payable by
Executive, the Option shall terminate, the Company shall pay Executive the
Accrued Obligations less the note Obligations and the Company shall have no
further obligations under this Agreement.

     6.   NON-EXCLUSIVITY OF RIGHTS.

          Nothing in this Agreement shall prevent or limit the Executive's
continuing or future participation in any plan, program, policy or practice
provided by the Company or any of its affiliated companies for which the
Executive may qualify, nor, subject to paragraph (f) of Section 11, shall
anything in this Agreement limit or otherwise affect such rights as the
Executive may have under any contract or agreement with the Company or any of
its affiliated companies. Vested benefits and other amounts that the Executive
is otherwise entitled to receive under any plan, policy, practice or program of,
or any contract or agreement with, the Company or any of its affiliated
companies on or after the Date of Termination shall be payable in accordance
with such plan, policy, practice, program, contract or agreement, as the case
may be, except as explicitly modified by this Agreement.

     7.   CONFIDENTIAL INFORMATION NON-COMPETITION.

          (a)  The Executive shall hold in a fiduciary capacity for the benefit 
of the Company all secret or confidential information, knowledge or data 
relating to the Company or any

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of its affiliated companies and their respective businesses that the Executive
obtains during the Executive's employment by the Company or any of its
affiliated companies and that is not public knowledge (other than as a result of
the Executive's violation of this paragraph (a) of Section 7) ("Confidential
Information"). The Executive shall not communicate, divulge or disseminate
Confidential Information at any time during or after the Executive's employment
with the Company, except with the prior written consent of the Company or as
otherwise required by law or legal process.

          (b)  During the period of employment and for a period of two (2) years
after expiration or termination of this Agreement, for Cause or by Executive
other than for Good Reason, Executive shall not, within the United States of
America or Canada, directly or indirectly as an owner, employee, consultant or
otherwise, individually or collectively, acquire an interest in (other than
Executive's ownership of not more than two percent (2%) of the outstanding
equity securities of a publicly-traded company) become an employee of or
consultant to a person or entity engaged in the business of (i) designing,
manufacturing, marketing or distributing front-end fixtures for use by retail
stores, (ii) the third party billing and collecting of rebates for magazines or
other products sold at the checkout of mass market retailers or (iii) the
providing of information to subscribers similar to information provided by the
Company on its Interactive Communications Network. Executive agrees that the
area, in light of the character of the industry, and the duration of this
limitation are reasonable under the circumstances, considering Executive's
position with the Company and other relevant factors, and that in all likelihood
this will not constitute a serious handicap to Executive in securing future
employment.

          (c)  Executive will not, either during employment or during the period
of two (2) years after expiration or termination of this Agreement, for Cause or
by Executive, directly




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or indirectly, either for himself or for any other person or entity, take any 
action or perform any services which are designed to or in fact call upon, 
compete for, solicit, divert, or take away, or attempt to divert or take away, 
any of the customers of Company or of any subsidiary of the Company; this 
prohibition includes customers existing at the present time or prospective or 
past customers solicited, sold to or served by Company or any subsidiary of the 
Company during the five (5) years prior to termination or expiration of this 
Agreement.

     (d)  Executive will not, either during employment or during the period of 
two (2) years after expiration or termination of this Agreement, for Cause or 
by Executive other than for Good Reason, directly or indirectly, either for 
himself or for any other person or entity, induce, employ or attempt to employ 
any person who is at that time, or has been within six (6) months immediately 
prior thereto, employed by the Company or any subsidiary of the Company.

     (e)  It is further agreed that, if Executive shall violate the foregoing 
prohibitions, the Company shall be entitled to seek specific performance of 
these covenants, and Executive shall pay all costs and attorneys' fees, as 
determined by a court of competent jurisdiction, incurred by the Company in 
enforcing the aforesaid covenants if the Company is successful in so doing 
after a final adjudication of the matter. If any of the foregoing covenants is 
not enforceable to the full extent provided, it shall be and remain enforceable 
to the extent permitted by law, and a court is authorized by the parties to 
modify such covenant to make it reasonable and, as so modified, enforce it.

     (f)  Notwithstanding the provisions hereof regarding termination of this 
Agreement, the provisions of this Section shall remain in full force and effect 
provided for hereunder.

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     8.   NO MITIGATION. In no event shall the Executive be obligated to seek
other employment or take any other action by way of mitigation of the amounts
payable to the Executive under any of the provisions of this Agreement and such
amounts shall not be reduced, regardless of whether the Executive obtains other
employment.

     9.   SUCCESSORS.

          (a)  This Agreement is personal to the Executive and, without the
prior written consent of the Company, shall not be assignable by the Executive
otherwise than by will or the laws of descent and distribution. This Agreement
shall inure to the benefit of and be enforceable by the Executive's legal
representatives.

          (b)  This Agreement shall inure to the benefit of and be binding upon
the Company and its successors and assigns.

          (c)  The Company shall require any successor (whether direct or
indirect, by purchase, merger, consolidation or otherwise) to all or
substantially all of the business and/or assets of the Company expressly to
assume and agree to perform this Agreement in the same manner and to the same
extent that the Company would have been required to perform it if no such
succession had taken place. As used in this Agreement, "Company" shall mean both
the Company as defined above and any such successor that assumes and agrees to
perform this Agreement, by operation of law or otherwise.

     10.  MISCELLANEOUS.
         
          (a)  This Agreement shall be governed by, and construed in accordance
with, the laws of the State of New Jersey, without reference to principles of
conflict of laws. The captions of this Agreement are not part of the provisions
hereof and shall have no force or effect.



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<PAGE>   14
This Agreement may not be amended or modified except by a written agreement
executed by the parties hereto or their respective successors and legal
representatives.

     (b)  All notices and other communications under this Agreement shall be in
writing and shall be given by hand delivery to the other party or by registered
or certified mail, return receipt requested, postage prepaid, addressed as
follows:

          IF TO THE EXECUTIVE:

          Richard A. Jacobsen
          15 Ashland Drive
          Montville, NJ 07045

          IF TO THE COMPANY:

          The Source Information Management Company
          11644 Lilburn Park Road
          St. Louis, MO 63146
          Attention: Chief Executive Officer

or to such other address as either party furnishes to the other in writing in
accordance with this paragraph (b) of Section 10. Notices and communications
shall be effective when actually received by the addressee.
            
     (c)  The invalidity or unenforceability of any provision of this Agreement
shall not affect the validity or enforceability of any other provision of this
Agreement. If any provision of this Agreement shall be held invalid or
unenforceable in part, the remaining portion of such provision, together with
all other provisions of this Agreement, shall remain valid and enforceable and
continue in full force and effect to the fullest extent consistent with law.

     (d)  Notwithstanding any other provision of this Agreement, the Company may
withhold from amounts payable under this Agreement all federal, state, local and
foreign taxes that are required to be withheld by applicable laws or
regulations.

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          (e)  The failure of the Executive or the Company to insist upon strict
compliance with any provision of, or to assert any right under, this Agreement
shall not be deemed to be a waiver of such provision or right or of any other
provision of or right under this Agreement.

          (f)  The Executive and the Company acknowledge that this Agreement
supersedes any other agreement between them concerning the subject matter
hereof.

          (g)  This Agreement may be executed in one or more counterparts, each
of which shall be deemed an original, and which together shall constitute one
instrument.

     IN WITNESS WHEREOF, the Executive has hereunto set the Executive's hand
and, pursuant to the authorization of its Board of Directors, the Company has
caused this Agreement to be executed in its name on its behalf, all as of the
day and year first above written.




                                   _______________________________________
                                   Richard A. Jacobsen






                                   THE SOURCE INFORMATION MANAGEMENT COMPANY




                                   By: ____________________________________




     
<PAGE>   16
                                   EXHIBIT A

                                PROMISSORY NOTE

                                                             St. Louis, Missouri

$600,000.00                                                       March___, 1999

     On or before the Maturity Date (hereinafter defined), the undersigned, 
RICHARD A. JACOBSEN, an individual (the "BORROWER"), for value received, 
promises to pay to the order of THE SOURCE INFORMATION MANAGEMENT COMPANY, a 
Missouri corporation with an address at 11644 Lilburn Park Road, St. Louis, 
Missouri 63146 (the "HOLDER"), at the address set forth herein, or at such 
other place as may be designated in writing by the Holder, in lawful money of 
the United States of America in immediately available funds, the principal sum 
of Six Hundred Thousand Dollars ($600,000.00) together with interest on the 
aforesaid principal sum at the rate hereinafter specified.

     During the term hereof, Borrower agrees to pay interest on the unpaid 
principal balance hereunder at a rate per annum equal to ____________ percent
(______%) based on a year consisting of 365 days (the "LOAN INTEREST RATE").

     On the Maturity Date, Borrower agrees to pay the entire unpaid principal 
balance hereunder plus all accrued interest thereon. The term "Maturity Date" 
shall mean ________________, 2004, or any earlier date on which payment 
hereunder is due whether by acceleration or otherwise After the Maturity Date, 
whether by acceleration or otherwise, the rate of interest hereunder shall 
equal the Loan Interest Rate plus three percent (3.000%) per annum based on a 
year consisting of 365 days (the "DEFAULT RATE").

Borrower reserves the right to prepay in whole or in part the principal sum 
hereof at any time or from time to time, without premium or penalty, so long as 
a default has not occurred under this Note. The Holder, however, shall have no 
obligation to re-advance any sums prepaid and any partial prepayment shall not 
relieve the undersigned of paying the remaining balance hereunder when due. All 
payments by Borrower shall be applied to accrued interest hereon and then to 
the outstanding principal balance hereunder.

     This Note is one of the "Notes" referred to in and issued pursuant to that 
certain Employment Agreement (the "AGREEMENT") between Borrower and Holder, 
dated as of March___, 1999, and is intended to evidence the indebtedness of 
Borrower pursuant to Loan I as provided in the Agreement. The Agreement is by 
this reference incorporated herein and made a part hereof as if fully set forth 
herein, and this Note is entitled to all benefits of, and is subject to the 
terms and conditions of, the Agreement. The indebtedness evidenced by this Note 
shall be forgiven and any Gross-Up payments (as defined in the Agreement) shall 
be made as set forth in the Agreement.

     In the event that Borrower's employment with Holder pursuant to the 
Agreement shall be (i) terminated by Holder for Cause (as defined in the 
Agreement) or (ii) terminated by Borrower for other than Good Reason (as 
defined in the Agreement) (each, an "Acceleration Event"), then the Holder, at 
its option and without further notice or demand, may declare immediately due 
and payable

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<PAGE>   17
the entire unpaid balance of principal due under this Note, together with all
accrued interest thereon, and after the date of such Acceleration Event the
outstanding principal balance hereunder shall bear interest at the Default Rate.
In such case the Holder may also recover all costs and expenses of suit and any
and all other expenses in connection with efforts to collect any of the
aforesaid amounts, together with reasonable attorney's fees (including
attorneys' fees for representation in proceedings under the Bankruptcy Code),
regardless of whether litigation is commenced, together with interest on any
judgment obtained by the Holder at the Default Rate, including interest at the
Default Rate from and after the date of any such Acceleration Event until actual
payment is made to the Holder of the full amount due the Holder.

     Presentment and demand for payment, notice of non-payment, protest, protest
of non-payment, notice of protest, notice of dishonor, and any and all lack of
diligence and suit are hereby waived by all parties liable hereon.

     Any failure by any holder hereof to exercise any right hereunder shall not
be construed as a waiver of the right to exercise the same or any other right at
any other time and from time to time thereafter.

     The loan evidenced hereby has been made and this Note has been delivered,
at the Holder's office set forth above, and such loan, this Note, and the
rights, obligations and remedies of the Holder and the undersigned shall be
governed by and construed in accordance with the laws of the State of Missouri.

     IN WITNESS WHEREOF, the undersigned has caused this Note to be executed and
delivered as of the date first above written.






                                   ____________________________________________
                                   Richard A. Jacobsen







                                      A-2
<PAGE>   18
                                   EXHIBIT B
                                   ---------
                                        
                                PROMISSORY NOTE

                                                             St. Louis, Missouri

$375,000.00                                                       March   , 1999
                                                                       ---

         On or before the Maturity Date (hereinafter defined), the undersigned,
RICHARD A. JACOBSEN, an individual (the "Borrower"), for value received,
promises to pay to the order of THE SOURCE INFORMATION MANAGEMENT COMPANY,  a
Missouri corporation with an address at 11644 Lilburn Park Road, St. Louis,
Missouri 63146 (the "Holder"), at the address set forth herein, or at such
other place as may be designated in writing by the Holder, in lawful money of
the United States of America in immediately available funds, the principal sum
of Three Hundred Seventy-Five Thousand Dollars ($375,000.00) together with
interest on the aforesaid principal sum at the rate hereinafter specified.

         During the term hereof, Borrower agrees to pay interest on the unpaid
principal balance hereunder at a rate per annum equal to      percent (    %)
based on a year consisting of 365 days (the "Loan Interest Rate").  

         On the Maturity Date, Borrower agrees to pay the entire unpaid
principal balance hereunder plus all accrued interest thereon. The term
"Maturity Date" shall mean that date which is     , 2006, or any earlier date on
which payment hereunder is due whether by acceleration or otherwise. After the
Maturity Date, whether by acceleration or otherwise, the rate of interest
hereunder shall equal the Loan Interest Rate plus three percent (3.000%) per
annum based on a year consisting of 365 days (the "Default Rate").

         Borrower reserves the right to prepay in whole or in part the principal
sum hereof at any time or from time to time, without premium or penalty, so long
as a default has not occurred under this Note. The Holder, however, shall have
no obligation to re-advance any sums prepaid and any partial prepayment shall
not relieve the undersigned of paying the remaining balance hereunder when due.
All payments by Borrower shall be applied to accrued interest hereon and then to
the outstanding principal balance hereunder.

         This Note is one of the "Notes" referred to in and issued pursuant to
that certain Employment Agreement (the "Agreement") between Borrower and Holder,
dated as of March  , 1999, and is intended to evidence the indebtedness of
Borrower pursuant to Loan II as provided in the Agreement. The Agreement is by
this reference incorporated herein and made a part hereof as if fully set forth
herein, and this Note is entitled to all benefits of, and is subject to the
terms and conditions of, the Agreement. The indebtedness evidenced by this Note
shall be forgiven and any Gross-Up payments (as defined in the Agreement) shall
be made as set forth in the Agreement.

         In the event that Borrower's employment with Holder Pursuant to the
Agreement shall be (i) terminated by Holder for Cause (as defined in the
Agreement) or (ii) terminated by Borrower


                                      B-1
<PAGE>   19
for other than Good Reason (as defined in the Agreement) (each, an 
"Acceleration Event"), then the Holder, at its option and without further 
notice or demand, may declare immediately due and payable the entire unpaid 
balance of principal due under this Note, together with all accrued interest 
thereon, and after the date of such Acceleration Event the outstanding 
principal balance hereunder shall bear interest at the Default Rate. In such 
case the Holder may also recover all costs and expenses of suit and any and all 
other expenses in connection with efforts to collect any of the aforesaid 
amounts, together with reasonable attorneys' fees (including attorneys' fees 
for representation in proceedings under the Bankruptcy Code), regardless of 
whether litigation is commenced, together with interest on any judgment 
obtained by the Holder at the Default Rate, including interest at the Default 
Rate from and after the date of any such Acceleration Event until actual 
payment is made to the Holder of the full amount due the Holder.

     Presentment and demand for payment, notice of non-payment, protest, 
protest of non-payment, notice of protest, notice of dishonor, and any and all 
lack of diligence and suit are hereby waived by all parties liable hereon.

     Any failure by any holder hereof to exercise any right hereunder shall not 
be construed as a waiver of the right to exercise the same or any other right 
at any other time and from time to time thereafter.

     The loan evidenced hereby has been made and this Note has been delivered, 
at the Holder's office set forth above, and such loan, this Note, and the 
rights, obligations and remedies of the Holder and the undersigned shall be 
governed by and construed in accordance with the laws of the State of Missouri.

     IN WITNESS WHEREOF, the undersigned has caused this Note to be executed 
and delivered as of the date first above written.

                                          _________________________________
                                          Richard A. Jacobsen
      
                                      B-2

<PAGE>   20
                                   SCHEDULE I

     The Annual Bonus will be based upon the percentage that the Company's net
income before taxes ("EBT") reflected in the Company's audited financial
statements for the applicable fiscal year ("Actual EBT") represents of the
budgeted EBT for such fiscal year based upon the budget approved by the
Company's Board of Directors ("Target EBT"). Such calculations shall be made as
follows:


<TABLE>
<CAPTION>
                  Actual EBT
                   as % of                          Bonus as %
                  Target EBT                      of Actual EBT
                  ----------                      -------------
     <S>          <C>                              <C> 
      1.             <82%                                -0-
      2.              82%                       50% of 1.37% (.69%)
      3.              94%                       75% of 1.37% (1.03%)
      4.            99-101%                            1.37% ("Target Bonus")
      5.             106%                      125% of 1.37% (1.71%)
      6.             118%                      150% of 1.37% (2.1%)
      7.         124% or more                 200% of 1.37% (2.7%
</TABLE>

     If Actual EBT as a percentage of Target EBT falls between any of the above
percentages, the Annual Bonus as a percentage of Actual EBT shall be
proportionately adjusted. For instance, if Actual EBT were 84% of Target EBT,
the Annual Bonus would be 54.16% of Target Bonus, or 0.74% of Actual EBT,
calculated as follows:

     A.   84% is between 82% (category 2 above) and 94% (category 3 above).

     B.   There is a 12% spread (94% - 82% = 12%) between categories 2 and 3.

     C.   There is a 25% difference (75% - 50% = 25%) between the percentage of
          the Target Bonus to be paid if Actual EBT is at the category 2 or
          category 3 level.

     D.   For each 1% variance from category 2 or category 3 EBT, there is a
          2.08% variance (25% divided by 12% = 2.08%) in the percentage of
          Target Bonus earned.

     E.   Annual Bonus earned is 54.16% of Target Bonus (84% - 82% x 20.8 =
          4.16% + 50% = 54.16%).