SECURITIES AND EXCHANGE COMMISSION
                        WASHINGTON, D.C. 20549
                               Form 10-K
             ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d)
                                of the
                    SECURITIES EXCHANGE ACT OF 1934
For the year ended                                    Commission File
December 31, 1995                                      Number 1-7911

                        JAMES RIVER CORPORATION
                              of Virginia
        (Exact name of registrant as specified in its charter)

             VIRGINIA                                     54-0848173
  (State or Other Jurisdiction of                      (I.R.S. Employer
   Incorporation or Organization)                     Identification No.)
                                   
             120 Tredegar Street, Richmond, Virginia 23219
               (Address of Principal Executive Offices)
          Registrant's Telephone Number, Including Area Code
                            (804) 644-5411

      Securities registered pursuant to Section 12(b) of the Act:

                                                Name of Each Exchange
      Title of Each Class                        on Which Registered

     Common Stock, $.10 par value              New York Stock Exchange
     Rights to Purchase Series M               New York Stock Exchange
        Cumulative Participating
        Preferred Stock, $10 par value
     Series K $3.375 Cumulative                New York Stock Exchange
        Convertible Exchangeable
        Preferred Stock, $10 par value
     Depositary Shares Representing            New York Stock Exchange
        Series L $14.00 Cumulative
        Convertible Exchangeable
        Preferred Stock, $10 par value
     Depositary Shares Representing            New York Stock Exchange
        Series O 8 1/4% Cumulative
        Preferred Stock, $10 par value
     Depositary Shares Representing            New York Stock Exchange
        Series P 9% Cumulative Convertible
        Preferred Stock, $10 par value

    Indicate  by check mark whether the registrant (1) has  filed  all
reports  required to be filed by Section 13 or 15(d) of the Securities
Exchange Act of 1934 during the preceding 12 months, and (2) has  been
subject to such filing requirements for the past 90 days.
                                                       Yes x   No
    Indicate by check mark if disclosure of delinquent filers pursuant
to Item 405 of Regulation S-K is not contained herein, and will not be
contained, to the best of registrant's knowledge, in definitive  proxy
or  information statements incorporated by reference in  Part  III  of
this Form 10-K or any amendment to this Form 10-K. [    ]

Aggregate market value of voting stock, including common stock and depositary
  shares  representing  Series  P 9% Cumulative  Convertible  Preferred
  Stock, held by  non-affiliates of the registrant, at close of business,
  February 20, 1996........................................    $2,401,988,920

Number of shares of $.10 par value common stock outstanding, as of 
  February 20, 1996........................................        84,921,918

                  Documents Incorporated by Reference:
    (1) Portions of the registrant's Annual Report to Shareholders for the year
 ended December 31, 1995, incorporated into Parts I and II hereof; and
 (2) Portions of the registrant's definitive Proxy Statement for the Annual
 Meeting of Shareholders to be held on April 25, 1996, incorporated into
 Part III hereof.



                  JAMES RIVER CORPORATION OF VIRGINIA
                      Annual Report on Form 10-K
                           December 31, 1995
                                   
                           TABLE OF CONTENTS
                                   
                                PART I
                                                                 Page

Item 1.    Business                                               3

Item 2.    Properties                                            12

Item 3.    Legal Proceedings                                     14

Item 4.    Submission of Matters to a Vote of Security Holders   14

           Executive Officers of the Registrant                  15

                                PART II

Item 5.    Market for Registrant's Common Equity and
            Related Stockholder Matters                          17

Item 6.    Selected Financial Data                               17

Item 7.    Management's Discussion and Analysis of Financial
            Condition and Results of Operations                  17

Item 8.    Financial Statements and Supplementary Data           17

Item 9.    Changes in and Disagreements with Accountants on
            Accounting and Financial Disclosure                  18



                               PART III

Item 10.   Directors and Executive Officers of the Registrant    18

Item 11.   Executive Compensation                                18

Item 12.   Security Ownership of Certain Beneficial Owners
            and Management                                       18

Item 13.   Certain Relationships and Related Transactions        18


                                PART IV

Item 14.   Exhibits, Financial Statement Schedules and
           Reports on Form 8-K                                   19
                               


                                PART I
                                   
                                   
ITEM 1.     BUSINESS

(a)  GENERAL DEVELOPMENT OF BUSINESS

James  River  Corporation of Virginia (together with its  subsidiaries,
"James   River"  or  the  "Company")  was  founded  in  1969   and   is
incorporated  in  the  Commonwealth of  Virginia.   James  River  is  a
marketer  and  manufacturer of consumer products, including  towel  and
tissue  and disposable food and beverage service products; as  well  as
packaging,   including   folding  cartons,   flexible   packaging   and
foodservice  products;  and communications papers,  including  business
papers  and  specialty  papers.  James River is  one  of  the  industry
leaders in terms of sales within the United States and Europe in  towel
and  tissue  products.  James River is an industry leader, as  measured
by  sales of disposable foodservice items, folding cartons and flexible
packaging,  within  the  United States, and,  on  the  West  Coast,  in
uncoated business papers.  During its twenty-seven year history,  James
River  has pursued a strategy of internal growth and acquisition  which
has  allowed  the  Company  to significantly expand  its  business  and
broaden  its product lines.  Disclosures made herein are as of December
31,  1995,  or for the 53-week year then ended.  Portions of the  James
River  Corporation  of Virginia Annual Report to Shareholders  for  the
year   ended  December  31,  1995,  (the  "1995  Annual  Report")   are
incorporated in this Form 10-K by specific reference.

Acquisition and investment opportunities have been pursued  which  were
designed   to  result  in  production  of  high  value-added  products,
complement existing product lines, optimize geographical expansion,  or
achieve  backward or forward integration, in order to maximize  overall
profitability.   The Company's most significant investment  during  the
last  five  years  was in Jamont N.V. ("Jamont"), a  European  consumer
products joint venture.  In July 1994, the Company increased its  share
of  ownership in Jamont from 43% to 86% for approximately $575 million.
Jamont  is  reported as the European Consumer Products segment.   Other
acquisitions, dispositions and investments consummated or  in  progress
during the three years ended December 31, 1995, are discussed in  Notes
2  and  17  of Notes to Consolidated Financial Statements in  the  1995
Annual Report, which information is incorporated herein by reference.

During  the  past few years, James River has redirected  its  strategy,
initiating  a  series of initiatives designed to recreate  the  Company
and  establish a more cost-efficient operating structure.  James  River
is  committed  to  exploring and implementing strategic  options  which
will   sharpen  the  Company's  business  focus,  reduce  debt,  reduce
cyclicality  and improve profitability.  In 1995 James River  completed
the  spin-off  of Crown Vantage Inc. ("Crown Vantage") which  consisted
of  a  large part of its Communications Papers Business along with  the
specialty paper-based portion of the Packaging Business.  As  a  result
of  this  spin-off, the Company dramatically decreased its exposure  to
the  cyclical  white papers market and reduced debt  by  $500  million.
James  River's announcement of the signed letter of intent to sell  its
CZ  Inks  division  and  its intention to sell the  Flexible  Packaging
division   represent  important  steps  toward  further  refining   the
Company's  portfolio  and achieving additional debt  reduction.   These
recent activities build upon productivity enhancement programs in  1995
and  1994,  pursuant  to  which  ten  under-performing  operations  and
related   assets  were  disposed  of  or  consolidated   with   similar
facilities.   These actions reinforced the 1991 and  1990  strategy  to
exit  the specialty industrial papers market and the coated free  sheet
market through the disposition of 26 mills.  Additionally, James  River
has  established ongoing cost reduction efforts which were  accelerated
during  1995  when  the  Company  initiated  a  major  integrated  cost
reduction  program.  The related severance and exit cost components  of
this  program  are  described in more detail in  Note  3  of  Notes  to
Consolidated  Financial  Statements in the 1995  Annual  Report,  which
information is incorporated herein by reference.

(b)  FINANCIAL INFORMATION ABOUT INDUSTRY SEGMENTS

James  River  currently conducts its business in three major  segments:
(i)  the  Consumer Products segment in North America and Europe,  which
manufactures  and  markets towel and tissue and disposable  foodservice
products;  (ii) the Packaging segment, which provides retail  packaging
for  food  and  consumer products; and (iii) the Communications  Papers
segment,  which manufactures and markets uncoated business and printing
papers  serving the commercial printing and office markets.   Financial
information  on  the  Company's segments  for  the  three  years  ended
December  31,  1995, is presented in Note 16 of Notes  to  Consolidated
Financial  Statements  in the 1995 Annual Report and  Supplemental  Pro
Forma  Financial  Information (Unaudited) in the  1995  Annual  Report,
which information is incorporated herein by reference.

(c)  NARRATIVE DESCRIPTION OF BUSINESS

Principal Products

James  River  processes basic raw materials, such as wood,  wood  pulp,
wastepaper,  paperboard  and plastic resins and  films,  into  products
which  generally are close to or in their end use form.  These  include
towel  and  tissue  products,  foodservice  and  tabletop  items,  food
packaging, and business and printing papers.

      Consumer  Products Business - North America.  The North  American
Consumer  Products  Business, headquartered  in  Norwalk,  Connecticut,
represented  approximately 38% of the Company's consolidated  sales  in
1995  and would have comprised 43% of consolidated sales as the Company
is  configured at December 31, 1995.  This business produces towel  and
tissue  products  such  as  bathroom  tissue,  towels  and  wipes;  and
foodservice  and  tabletop products such as  paper  and  plastic  cups,
paper   plates,  napkins  and  plastic  cutlery.   The  North  American
Consumer  Products  Business is organized along retail  and  commercial
market  channels,  with  each channel carrying both  towel  and  tissue
products  and  foodservice  and tabletop products.   The  retail  group
markets  a  number of popular national brands of towel and  tissue  and
tabletop products including QUILTED NORTHERN, MARINA and NICE N' SOFT
bathroom  tissue; BRAWNY paper towels; VANITY FAIR premium  foodservice
products;  and DIXIE plates, cups and cutlery; as well as a  number  of
regional  brands.   Retail products are marketed either  nationally  or
regionally,   principally  through  grocery  stores,  mass   merchants,
warehouse  clubs  and drug stores.  The commercial  group  markets  the
broadest  line  of  towel and tissue and foodservice  products  in  the
industry  under  the  DIXIE, MARATHON, HANDI-KUP,  and  JAMES RIVER  -
CANADA  brand  names,  as  well as a variety  of  regional  brands.   A
national  sales  force  sells  these  products  to  fast  food  chains,
sanitary   paper  distributors,  janitorial  supply  distributors   and
foodservice  distributors  for  use in  restaurants,  hotels,  offices,
factories and schools.

      Consumer  Products  Business  - Europe.   The  European  Consumer
Products   Business,   Jamont,  headquartered  in  Brussels,   Belgium,
comprised  approximately  24% of the Company's  consolidated  sales  in
1995  and would have comprised 26% of consolidated sales as the Company
is  configured  at  December  31, 1995.   Based  on  sales,  Jamont  is
currently  the  third  largest European producer of  towel  and  tissue
products.   Jamont's product lines, which are sold in both  the  retail
and   away-from-home  markets,  include  bathroom  and  facial  tissue,
handkerchiefs  and  paper towels, and tabletop products.   Jamont  also
produces  feminine  hygiene  products,  as  well  as  various  nonwoven
products  and  pharmacy  supplies.  Jamont's branded  products  include
LOTUS  bathroom  tissue and VANIA feminine hygiene  products,  both  of
which  occupy leading positions in the French market, TENDERLY bathroom
tissue sold in Italy and COLHOGAR bathroom tissue sold in Spain.

      Packaging  Business.   The  Packaging Business  headquartered  in
Milford, Ohio, offers a broad range of packaging alternatives for  food
and   other   consumer   products.    This   business   accounted   for
approximately  23%  of the Company's consolidated  sales  in  1995  and
would  have  comprised  22% of consolidated sales  as  the  Company  is
configured  at  December 31, 1995.  Products provided by this  business
include  folding  cartons and paperboard (such as  ice  cream  cartons,
cereal  boxes  and  microwave packages), flexible  packaging  (such  as
snack  food  packaging,  bread  bags,  cereal  box  liners  and  cheese
packages),  and  foodservice  products (such  as  QUILT-RAP  and  other
sandwich wraps, freezer papers, interfolded paper products and  TITEPAK
institutional  frozen  food packaging).  Folding cartons  are  produced
from  both bleached and recycled paperboard.  Folding carton operations
are  supported  by  a  polyethylene  extrusion  coating  plant  and  an
automated carton die manufacturing plant.  Flexible packaging  products
include a wide variety of multilayer packaging materials that are  made
primarily  from plastic films, and films combined with paper  and  foil
which   incorporate  unique  packaging  properties  designed  to   meet
specific  needs  of  the processed food industry.   Flexible  packaging
operations  are  supported by ink manufacturing  and  blending  plants,
which   produce   flexographic  and  rotogravure  inks  and   lacquers.
Foodservice products utilize paper or paperboard based substrates  that
are  coated,  treated,  or  laminated  to  create  packaging  materials
suitable for "ready to serve" food products.

      Communications  Papers  Business.  The  Company's  Communications
Papers  Business,  which  is  headquartered  in  Norwalk,  Connecticut,
represented  approximately 15% of the Company's consolidated  sales  in
1995  and would have comprised 9% of consolidated sales as the  Company
is   configured  at  December  31,  1995.   The  Communications  Papers
Business, after the spin-off of Crown Vantage, is primarily focused  on
two  major product lines: printing and publishing papers and converting
and  specialty  papers.   Printing  and  publishing  papers  serve  the
commercial  printing and office markets.  These products  are  designed
to  meet the needs of the printing and publishing markets and are  sold
either  on  a  direct  basis  or  through  merchants  and  brokers   to
consumers,  publishers and printers.  The Company's WORD PRO, XEROXBOND
and  private  label business papers are used in offices and  by  retail
printers  for  copy  machines and offset  presses.   James  River  also
produces  numerous  recycled  business and  printing  papers  including
EUREKA! 20, recycled-content office papers, printing papers, forms  and
envelope  converting  papers; and EUREKA!  copy  paper,  formsbond  and
offset printing papers.

Marketing

Marketing  of the Company's North American consumer products, packaging
products,  and  communications  papers is  managed  along  distribution
channels  or  at  the product group level in order to supply  customers
with  a  broad  line of products and to focus on national and  regional
market  needs.   The  Company's  products  are  marketed  directly   to
customers  both  through national and regional sales  organizations  as
well  as  through  outside distributors who focus  on  specific  market
segments,  including  James River's Commercial  Products  sales  force,
which  markets  both towel and tissue and foodservice products  to  the
commercial  markets.  Regional distribution centers located  throughout
the  United  States are utilized to minimize inventories  and  customer
transportation costs.

Marketing  of  the Company's products within Europe is similar  to  the
United  States.  National (i.e. individual country) sales organizations
are  necessary  due to the customer, consumer and cultural  differences
among  countries.   Additionally,  despite  the  elimination  of   many
tariffs  and  trade  barriers in Europe, logistics  costs  remain  much
higher  than  in  the United States due to infrastructure  differences,
language  problems,  varying customer service requirements,  and  local
delivery  customs or preferences.  Thus, the majority of  products  are
produced  and  sold locally.  As customers move in a more  pan-European
direction  via  expansion, mergers and cross-border  alliances,  multi-
national sales force cooperation and pan-European sales, marketing  and
logistics efforts are established to service their changing needs.

New Products

James  River  is continually improving the quality and  design  of  its
products, and expanding its product offerings to meet various  customer
needs.   During 1995, each of the Company's three businesses introduced
new  products  to  the  marketplace, including  a  number  of  recycled
products  to  meet  the  growing  demands of  environmentally-conscious
consumers.

Within  the  North  American Consumer Products  Business,  the  Company
introduced  for  the  retail market, QUILTED NORTHERN ULTRA  bathroom
tissue,  improved  BRAWNY with ULTRA THIRST POCKETS paper  towels,  and
DIXIE SUPERSTRONG  plates.  Additionally, the Company  introduced  the
DIXIE SELECT  line  of coordinated designs for commercial  foodservice
products.  The Company's new QUILTED NORTHERN ULTRA bathroom tissue,  a
premium  tissue  product, is an enhancement to  the  Company's  QUILTED
NORTHERN   tissue   line.    Through  the  acquisition   of   Benchmark
Corporation's cutlery, straw and thermoforming operations, the  Company
increased  its  cutlery and straw capabilities making James  River  the
leading supplier of plastic cutlery.

The   Company's  European  Consumer  Products  Business  continued   to
leverage the strength of its LOTUS brand.  The Company launched  a  new
line  of toilet tissue and kitchen towel products under the LOTUS brand
in  Sweden, Denmark, Russia, and the Baltics, and LOTUS MAESTRO premium
air  laid  kitchen  towels were launched in the  Netherlands.   In  the
commercial  market,  a range of premium, innovative  hot  embossed  air
laid  napkins  was introduced in the LOTUS PROFESSIONAL  product  line.
Several  new products were introduced in France including OKAY  kitchen
towels  with  improved  print patterns, and  VANIA CONFORM   and   NETT
feminine hygiene products.

The  Company's Packaging Business provided superior microwave packaging
with its patented QWIK WAVE family of products, which were expanded  to
include, QWIK BAKE microwave baking cups and new applications for  QWIK
CRISP.   The materials in these microwave packages use microwave energy
to  crisp  and  brown foods.  In addition, the Packaging  Business  has
expanded  its  patented QUILT-RAP products to replace foil  laminations
in fast-food applications.

During  1995, the Communications Papers Business continued to reinforce
its  commitment  to expanding its recycled printing and writing  papers
product  lines.  The Company's recycled line includes the  addition  of
EUREKA! 20  recycled-content office, printing and  forms  papers,  and
envelope  converting papers, as well as previously  introduced  EUREKA!
premium  recycled copy paper.  The Company also introduced the ECLIPSE
line  of forms and ledger papers for forms converting and ALERT  safety
and security papers in 1995.

Raw Materials and Supplies

James  River  utilizes a variety of raw materials in its  manufacturing
processes.   These include wood, wood pulp, wastepaper,  other  natural
and  synthetic  fibrous  materials, selected base  papers  and  boards,
plastic  films,  resins and chemicals.  James River believes  there  is
generally  a sufficient supply of these or substitutable raw materials.
Fiber  supplies  in the Pacific Northwest continue to  be  affected  by
reductions  in the amount of federal forest land available for  harvest
resulting from environmental pressures.

In  addition to these materials, pulp and paper production  depends  on
an  adequate  supply  of water, electric power, and  various  forms  of
fuel.   The Company currently generates slightly less than one-half  of
its  electrical  power needs internally through turbine-generators  and
hydroelectric  stations, which are located principally in  New  England
and  the  Southeast.   The Company operates or  is  associated  with  a
number  of  cogeneration  facilities  which  produce  electricity   for
internal  use  or  for  sale to local utilities and  which  effectively
generate  steam  used in the papermaking process, while  reducing  both
air  and water emissions.  James River generates more than one-half  of
its  fuel needs through the utilization of black liquor (which is a by-
product of the pulping process), wood waste and other residue.

The  Company's  paper products are manufactured principally  from  wood
pulp  which  is  produced  internally or  is  purchased  from  external
sources.   James  River's  virgin  pulping  facilities  include   those
producing  both  chemical  and  mechanical  pulp.   Additionally,   the
Company  produces  secondary  fiber  pulp  through  the  recycling   of
wastepaper  and other reclaimable fiber sources.  This secondary  fiber
pulp is generally used internally for paper production processes.   The
capacity  of  James  River's pulping facilities, in North  America  and
Europe, is summarized as follows:

                                                     Capacity
    Pulp  Type                                    (Tons Per Year)
     Chemical                                         1,729,000
     Mechanical                                         105,000
     Secondary                                          886,000
         Total                                        2,720,000


In  addition to the Company's internal sources, several types  of  pulp
are  purchased from other suppliers in the United States,  Canada,  and
other  parts of the world.  Purchased pulp is used to supply  partially
integrated  paper mills, to obtain types of pulp not  produced  by  the
Company,  or to minimize transportation costs.  Following the  spin-off
of  Crown  Vantage,  James River is a net seller in  North  America  of
approximately 200,000 tons per year of market pulp.  These market  pulp
sales  are  reported in the North American Consumer Products  business.
The  Company's  paper  machines  in  Europe  are  supplied  through   a
combination of James River's North American pulp production,  secondary
fiber pulp and purchased chemical pulp.  Substantially all of the  pulp
acquired  within the United States is purchased at or below  prevailing
market  prices  through  the  use  of volume  discounts.   James  River
purchases  wastepaper from a variety of collection agents  and  outside
vendors  for use in the production of secondary fiber pulp.   Secondary
fiber   pulp  represents  approximately  30%  of  James  River's  total
worldwide pulp production.

Pulpwood  and  woodchips used in James River's pulp mills are  obtained
from  a  combination  of  owned  and leased  lands,  lands  covered  by
long-term  cutting  rights  agreements, pulpwood  and  woodchip  supply
contracts,   and  open  market  purchases.   All  of  the   timberlands
controlled by James River or its affiliates are managed on a sustained-
yield  basis, and the rate of harvesting is generally equal to or  less
than  the  average growth rate.  James River presently  has  controlled
access  to the timber supply from a total of approximately 3.0  million
acres  of  timberland,  subsequent to  the  spin-off  of  approximately
115,000  acres  to Crown Vantage.  Of the total current timber  supply,
approximately  290,000 acres located in New England, the Southeast  and
the  Northwest were acquired by James River as part of its  acquisition
of  Diamond Occidental Forest Inc. in November 1993.  An additional 2.6
million  acres  located  in Canada are leased by James  River-Marathon,
Ltd.  ("Marathon")  and  its joint venture affiliate,  Dubreuil  Forest
Products Limited.  The remaining 110,000 acres include lands which  are
subject to cutting rights contracts and managed land programs.

James  River  also purchases paper and paperboard from outside  vendors
for  use  in  its  converting plants.  The largest of  these  items  is
bleached paperboard used for folding cartons, plates and cups and as  a
coating  base  stock.  These products utilize bleached paperboard  with
weights   ranging  from  standard  to  very  lightweight   cup   stock.
Subsequent  to  the  spin-off  of the St. Francisville  mill  to  Crown
Vantage,  James  River  produces over 68% of  its  bleached  paperboard
needs  at  its  Naheola, Alabama, mill.  The balance of  the  Company's
requirements  is purchased from outside bleached paperboard  producers,
over  two-thirds  of which is acquired pursuant to long-term  contracts
with prices that are at or below prevailing market prices.

James  River  is a significant purchaser of plastic resins,  which  are
utilized  in  the  production of both flexible packaging  products  and
foodservice/tabletop products.  In the Packaging Business, the  Company
utilizes  approximately 350 million pounds of plastic resins  annually.
Low-density and high-density polyethylene represents approximately two-
thirds  of  the  resins  used  in  this business,  with  the  remainder
including  polypropylene and a variety of specialty resins.  The  North
American  Consumer Products Business uses over 100 million  pounds  per
year  of  polystyrene  plastic resins in producing plastic  containers;
lids  for  plastic  and  paper containers; and  plastic  cutlery.   The
Company  purchases  plastic resins pursuant to negotiated  arrangements
with a variety of suppliers.

Trademarks and Patents

James   River  has  a  large  number  of  trademarks  and  trade  names
registered  domestically and in certain foreign countries  under  which
it  conducts  its business.  Trademarks include, among others,  QUILTED
NORTHERN,  BRAWNY,  VANITY FAIR,  NICE N' SOFT,  VANIA,  MARINA, DIXIE,
SUPERWARE,  LOTUS, COLHOGAR, TENDERLY, DIXIE/MARATHON, QUILT-RAP,  QWIK
CRISP,  EUREKA!,  and WORD PRO.  The Company considers its  trademarks,
in  the  aggregate,  to be material to its business, and  consequently,
seeks  trademark protection by all available means.  The  Company  also
has  a  variety  of  material  patents  and  licenses  related  to  its
business.  While, in the aggregate, the foregoing patents and  licenses
are  of material importance to James River's business, the loss of  any
one  or  any  related group of such intellectual property rights  would
not have a material adverse effect on the operations of James River.

Seasonal Business

While  seasonal  variation  in demand is not  a  major  factor  in  the
Company's  business,  the first and fourth quarters  of  the  year  are
generally the lowest in net sales and operating income.  Net sales  and
profit  margins in the Consumer Products Business are generally  higher
in  the  spring and summer (second and third quarters) compared to  the
winter  (fourth and first quarters) due to the seasonal volume strength
of  the  retail  DIXIE paper cup and plate business during  the  summer
months.   In  addition, the commercial tissue portion of  the  Consumer
Products  Business generally experiences softer sales  volumes  in  the
fourth  quarter, when many industrial customers are on extended holiday
shutdowns.  Profit margins for the Company have also historically  been
lower  in  the first and fourth quarters because of holiday,  vacation,
and maintenance shutdowns and seasonal energy costs.

Customers

Sales  to  James  River's  five  largest  customers  in  the  aggregate
accounted for approximately 16% of consolidated net sales in 1995,  17%
in  1994,  and  18%  in  1993.  For 1995, sales  to  the  five  largest
customers  of  the  Consumer Products Business  in  North  America  and
Europe  accounted for approximately 28% and 23% of sales, respectively;
sales   to  the  five  largest  customers  of  the  Packaging  Business
represented  approximately 23% of its sales;  and  sales  to  the  five
largest  customers of the Communications Papers Business accounted  for
approximately  41%  of its sales.  There were no individual  customers,
however, to which sales exceeded 10% of James River's consolidated  net
sales.   The  Company's loss of any customer would not have a  material
adverse effect on the financial condition of the Company.

Order Backlog

In   the  Consumer  Products  and  Packaging  Businesses,  the  Company
produces  to  order and maintains product inventories to meet  delivery
requirements  of  its  customers; therefore, the  backlog  of  customer
orders  for  these segments is not significant.  In the  Communications
Papers  Business, the Company's backlogs were generally 20 to  50  days
depending on the product, as of December 25, 1994.  As of December  31,
1995,  subsequent  to  the  spin-off of Crown  Vantage,  the  Company's
backlogs  were generally 5 to 20 days depending on the product.   Order
backlog does not vary substantially on a seasonal basis.

Competition

James  River competes in several domestic and European markets  and  is
among  the largest suppliers of paper products within the major markets
that  they serve.  Depending upon the characteristics of the particular
market  involved, the Company competes on the basis of  price,  product
quality  and  performance, product development effectiveness,  service,
and  sales  and  distribution support.  In  addition,  advertising  and
promotion  are important tools for competing in consumer markets.   The
Company's   Consumer  Products  and  Packaging  Businesses   are   only
nominally   impacted   by   imports  into  the   United   States   from
international   competitors.   However,  the  market   in   which   the
Communications  Papers Business operates can be impacted  by  increased
levels  of  imports from European and other producers when pulp  prices
are low.

       Consumer  Products  Business  -  North  America.    James  River
competes  in  the  retail and commercial channels of  the  U.S.  tissue
market.   The  retail  channel, which is primarily tied  to  population
growth  and new household growth, is mature with an annual growth  rate
of  1%  to 2%.  The commercial channel has had a slightly higher annual
growth  rate  in  recent  years;  however,  it  is  more  significantly
affected  by downturns in the economy.  Marketing of towel  and  tissue
products  is  generally  characterized  as  being  highly  competitive.
During  1995,  approximately two-thirds of the Company's net  sales  of
towel  and  tissue  products were to retail markets  and  one-third  to
commercial  markets.   Towel  and tissue  production  in  the  U.S.  is
concentrated among a few large manufacturers; based on sales,  the  top
five  companies maintain 75% of the North American market share.  Based
on  industry sales volume statistics, James River is one of  the  three
largest  U.S. manufacturers, along with Kimberly-Clark Corporation  and
Fort  Howard  Paper  Company, each with towel and  tissue  capacity  in
excess  of  one  million tons.  Based on sales, the  Company's  primary
competitors in the retail market include The Proctor & Gamble  Company
and  Kimberly-Clark  Corporation.   In  the  commercial  market,  James
River's  primary  competitors include Fort  Howard  Paper  Company  and
Kimberly-Clark Corporation.

James  River has one of the broadest and most diversified product lines
serving  the  foodservice and tabletop markets.  Approximately  59%  of
the  Company's  sales are to the retail segment of the tabletop  market
and  41%  are to the commercial segment of the foodservice market.   In
the  retail tabletop market, James River believes it holds the  leading
position.   In  the  commercial foodservice market,  James  River  also
believes  it  holds  the  leading market position,  slightly  ahead  of
Sweetheart  Cup  Company, Inc.  The remainder of both  the  retail  and
commercial  markets  is  generally served by  smaller,  regional,  non-
integrated producers.

Several  factors contribute to James River's competitive  strengths  in
both  the  tissue,  tabletop and foodservice  markets.   These  include
superior   product  quality,  significant  research   and   development
efforts,  broad product lines, well-known brand franchises,  innovative
graphic   design,  and  full-service  distribution.   The  Company   is
continually  improving product quality and design in order  to  deliver
greater  value  to customers while reducing cost.  In  addition,  James
River's  emphasis  on increasing its usage of recycled  fiber  enhances
its  ability to produce recycled tissue, responding to environmentally-
conscious consumers.

       Consumer  Products  Business  -  Europe.    Competition  in  the
European  tissue market consists of three large pan-European  producers
with  market shares of 15% or above, and a multitude of small  regional
producers,  none  of  which has a European market share  exceeding  5%.
Jamont  holds the number three position in the European tissue  market,
with  a  market  share  of  15%, behind Svenska Cellulosa  Aktiebolaget
(SCA),  which  completed its merger in the beginning of  1995  and  the
recently  merged  Kimberly  Clark/Scott Paper  Co.   Jamont's  products
generally  hold  either the number one or number two position  in  each
market  in  which  they  compete, and Jamont's LOTUS  brand  holds  the
leading  position  in  the  French market.   Jamont  currently  has  no
operations  in  Germany and has minimal export sales  to  that  market.
Jamont  is seeking to increase its market share by adding value through
aggressive product development and providing high quality products  and
superior  service  to its customers.  Simultaneously, Jamont  continues
to  seek  the  strongest  competitive cost  position  in  each  country
through  continuing  productivity improvements,  further  manufacturing
efficiencies, and reduced material and procurement costs.

       Packaging   Business.   The  Packaging  industry  is   generally
characterized  by relatively non-cyclical demand.  The Company  is  the
second  largest  manufacturer,  based on  sales,  of  folding  cartons,
slightly behind Jefferson Smurfit Corporation.  James River is  one  of
the   few   folding  carton  producers  with  integrated  manufacturing
facilities  for  both  bleached and recycled paperboard.   James  River
estimates  it  is  one  of the four largest manufacturers  of  flexible
packaging  products with market share behind Bemis  Company,  Inc.  and
market  share  approximately equivalent to American  National  Can  and
W.R.  Grace  & Co.  The Company believes that it is an industry  leader
in  many  of the flexible packaging technologies including flexographic
printing  and coextrusion.  James River, as a national manufacturer  of
foodservice products, competes with numerous small regional  and  local
manufacturers.

James  River  forms  long-term  relationships  with  leading  food  and
consumer  products  companies  to  integrate  packaging  and  marketing
initiatives.   The Company also believes it is one of the technological
leaders   in  this  industry.   Through  its  pioneering  of   enhanced
microwave  cooking  packaging  for both  folding  carton  and  flexible
packaging  applications,  the Company has strengthened  its  leadership
position  in this fast-growing segment of the market.  James  River  is
also  well-known for its superior graphic design and its web litho  and
flexographic printing capabilities.

      Communications  Papers  Business.   The Company  has  two  large,
integrated  mills  serving  the western  business  papers  market:  its
Camas, Washington, mill and its Wauna mill in Clatskanie, Oregon.   The
Company  estimates that it is one of the largest producers of  uncoated
freesheet  papers  in  the  west.  Major competitors  in  the  uncoated
freesheet   segment   include  Weyerhaeuser  Company,   Boise   Cascade
Corporation,  International Paper Co. and Georgia-Pacific  Corporation.
James  River  believes that it is generally equal or  superior  to  its
competitors  in product development effectiveness, product quality  and
service.

Research and Development

The  Company's  major research and development centers are  located  in
Neenah,  Wisconsin;  Kunheim,  France;  Cincinnati,  Ohio;  and  Camas,
Washington.    The   Company  has  pilot  plants  located   in   Camas,
Washington; Kunheim, France; and Neenah, Wisconsin, providing pulp  and
papermaking  developmental work and experimental trials.   Pilot  plant
facilities  for film and board packaging, laminating, and printing  are
located  in the Company's Technology and Business Center in Cincinnati,
Ohio.   Additionally, James River has engineering  centers  in  Neenah,
Wisconsin;  Kunheim,  France; Camas, Washington;  Antioch,  California;
Easton, Pennsylvania; and Toronto, Canada.

Other   information  with  respect  to  James  River's   research   and
development  efforts  is set forth in Note 1 of Notes  to  Consolidated
Financial  Statements in the 1995 Annual Report, which  information  is
incorporated herein by reference.

Environmental Matters

Like  its  competitors, James River is subject to extensive  regulation
by  various  federal, state, provincial, and local agencies  concerning
compliance with environmental control statutes and regulations.   These
regulations impose limitations on the discharge of materials  into  the
environment, including effluent and emission limitations,  as  well  as
require  the  Company  to  obtain and operate in  compliance  with  the
conditions of permits and other governmental authorizations.

James  River  has  made and will continue to make  substantial  capital
investments   and  operating  expenditures,  as  well   as   production
adjustments,  in order to comply with increasingly stringent  standards
for  air,  water,  and  solid and hazardous waste regulations.   During
1995,  capital  expenditures totaling approximately  $51  million  were
made  by  James  River for pollution control facilities and  equipment.
Capital  expenditures  for  such purposes on  existing  facilities  are
estimated  to  be  approximately $49 million for 1996.   The  estimated
1996  capital  expenditures  exclude  any  expenditures  which  may  be
required by the U.S. Environmental Protection Agency's ("EPA's")  draft
rules  or "cluster rules" as set forth in "Management's Discussion  and
Analysis   of   Financial  Condition  and  Results  of   Operations   -
Environmental  Matters," which information is  incorporated  herein  by
reference.  Estimates of costs for future environmental compliance  are
necessarily  imprecise  due  to, among  other  things,  the  continuing
emergence  of  new environmental laws and regulations and environmental
control   or  process  technology  developments.   While  the   Company
believes  that its environmental control costs are likely  to  increase
as  environmental regulations become broader and more stringent,  James
River  is  unable  to predict the amount or timing of  such  increases.
Such   future  regulations  could  materially  increase  the  Company's
capital requirements in future years.

Further  information pertaining to hazardous substance cleanup, accrued
environmental  liabilities  and other environmental  matters  affecting
the  Company  is set forth in "Management's Discussion and Analysis  of
Financial Condition and Results of Operations - Environmental  Matters"
and  Note 15 of Notes to Consolidated Financial Statements in the  1995
Annual Report, which information in incorporated herein by reference.

Personnel

See  "Management's Discussion and Analysis of Financial  Condition  and
Results  of  Operations - Contractual Labor Agreements" on page  30  of
the  1995  Annual Report, which information is incorporated  herein  by
reference.

(d)  FINANCIAL  INFORMATION ABOUT FOREIGN AND DOMESTIC  OPERATIONS  AND
     EXPORT SALES

Financial  information  regarding the Company's  domestic  and  foreign
operations  is  included in Note 16 of Notes to Consolidated  Financial
Statements   in   the   1995  Annual  Report,  which   information   is
incorporated   herein  by  reference.   International  operations   are
generally  characterized  by  the  same  conditions  discussed  in  the
narrative  description  of  business  and  may  also  be  affected   by
additional  elements including changing currency values  and  different
rates   of  inflation  and  economic  growth.   The  effects  of  these
additional  elements  is  more significant  in  the  Consumer  Products
segment,   which   includes  substantially   all   of   the   Company's
international business.

ITEM 2.     PROPERTIES

The  pulp  and  papermaking facilities of James River,  the  number  of
paper  or  paperboard  machines, and the principal  types  of  products
produced at each facility are as follows:

                         Pulp            Paper or                    
Location                Mills    Paper      Board                    
(Facility Name)(A)        (B)    Mills   Machines        Principal Products

Alabama                                                              
    Pennington (Naheola)   1        1          7         Tissue; bleached 
Maine                                                                
    Old Town               1        1          2         Tissue
Michigan                                                             
    Kalamazoo 
    (Board & Carton)       1(C)     2          2         Recycled paperboard
New York                                                             
    Carthage               1(C)     1          2         Tissue
    Gouverneur              
    (Natural Dam)                   1          1         Tissue
Oregon                                                               
    Halsey                 1(C)     1          2         Tissue
    Clatskanie (Wauna)     2(E)     1          5         Tissue;
                                                         uncoated freesheet
Washington                                                           
    Camas                  1         1         12        Uncoated freesheet; 
                                                         tissue
Wisconsin                                                            
    Ashland                1(C)      1         2         Tissue
    Green Bay              1(C)      1         6         Tissue
Canada                                            
  Marathon                 1                             Kraft pulp
                                                                     
  Total North America      11        11        41                    
                                                  
Finland                                           
  Nokia                    1(C)      1         3         Tissue
France                                            
  Gien                               1         3         Tissue
  Louviers (Hondouville)   2(D)      1         2         Tissue
  Muntzenheim (Kunheim)              1         2         Tissue
Greece                                                               
  Patras (Achaia)                    1         1         Tissue
Italy                                                                
  Castelnuovo                        1         1         Tissue
  Cava dei Tirreni                   1         1         Tissue
  Potenza (Avigliano)                1         1         Tissue
Netherlands                                                          
  Cuijk                    2(D)      1         2         Tissue
Spain                                                                
  Allo                               1         2         Tissue
Turkey                                                               
   Karamursel              1(C)      1         2         Tissue

United Kingdom                                                       
  Mid-Glamorgan
  (Bridgend)               1(C)      1         3         Tissue
  Larne                    1(C)      1         2         Tissue
  North Sheffield          
  (Oughtibridge)           1(C)      1         2         Tissue
                                                                     
      Total Europe         9         14        27                    
                                                                     
          Total            20        25        68                    
                                                                     
 (A) The locations listed for James River's consolidated subsidiaries
     are held in fee by the Company.
 (B) Unless otherwise indicated, represents a chemical pulp facility.
 (C) Includes one secondary fiber facility.
 (D) Includes two secondary fiber facilities.
 (E) Includes one groundwood pulp facility.

James  River's  network of manufacturing facilities  provides  for  an
annual  virgin and recycled pulp capacity of approximately 2.7 million
tons and an annual paper and paperboard capacity of approximately  3.1
million tons.  The Company believes that its production facilities are
suitable  for  their  purposes  and  are  adequate  to  support  their
businesses.   The  extent  of  utilization  of  individual  facilities
varies;  however,  during 1995, James River's  pulp  and  paper  mills
generally had production levels of over 90% of capacity.

James   River   also  operates  both  integrated  and   non-integrated
converting  plants  which perform a variety of converting  operations.
These converting plants (excluding converting operations which may  be
performed at pulp and papermaking facilities already listed above) are
summarized as follows:

                                             Number of Converting Plants
Principal Products                        Domestic   International   Total
                                                                      
Paper and plastic foodservice products       11            5          16
Folding cartons                              15                       15
Flexible packaging                           10            1          11
Ink manufacturing and blending                6                        6
Paper converting and other                    2           10          12
                                                                 
         Total                               44           16          60
                                                                      
James River's manufacturing and converting facilities are complemented
by  an integrated network of sales offices and distribution terminals.
The  Company  operates  a trucking company and a short-line  railroad,
primarily  used to transport shipments of raw materials  and  finished
goods  between plants and to distribution centers.  The  Company  also
operates  a  public warehouse and terminal service that provides  tug,
barge,  freight  interchange  and  other  services  on  the  Columbia,
Willamette and Snake Rivers in the Pacific Northwest.


ITEM 3.     LEGAL PROCEEDINGS
The  Company  is not involved in any litigation the outcome  of  which
management  believes  would have a materially adverse  effect  on  the
Company's  results of operations, financial position,  or  competitive
position  other than the information with respect to legal proceedings
set forth in Note 15 of Notes to Consolidated Financial Statements  in
the  Company's  1995 Annual Report, which information is  incorporated
herein by reference.


ITEM 4.     SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS

No matters were submitted to a vote of security holders during the
last quarter of 1995.


EXECUTIVE OFFICERS OF THE REGISTRANT

The  following table reflects the name, age, length of service  as  an
officer  of James River, and current position for each of the  current
executive  officers of the Company as of February 20, 1996.   Previous
positions  and  areas of responsibility over the past five  years  are
included  in  the  footnotes that follow the table.  Each  officer  is
elected by the Board of Directors to serve a one-year term.  There  is
no  family  relationship between any of these officers or between  any
such  officer  and  any  director of the Company;  nor  is  there  any
arrangement or understanding between any officer and any other  person
pursuant to which the officer was selected.

                                 Calendar                    
                                Year First                   
                                Elected as                   
      Name              Age     an Officer   Current Position
                                         
Miles L. Marsh (1)      48         1995      Chairman of the Board of
                                             Directors, President and
                                             Chief Executive Officer
                                                                         
James K. Goodwin (2)    49         1991      President, North American
                                             Consumer Products
                                         
John F. Lundgren (3)    44         1995      President, European Consumer
                                             Products
                                         
Norman K. Ryan (4)      59         1980      President, Packaging

Clifford A.       
Cutchins, IV (5)        47         1990      Senior Vice President, General 
                                             Counsel, Corporate Secretary
                                         
Daniel J. Girvan (6)    47         1993      Senior Vice President, Human
                                             Resources
                                         
Ernst A. Haberli (7)    47         1996      Senior Vice President, Strategic
                                             Planning
                                         
Stephen E. Hare (8)     42         1990      Senior Vice President, Corporate
                                             Finance and Chief Financial Officer
                                         
                                                                         
                                   
(1)  Mr. Marsh was elected as President and Chief Executive Officer in
     October  1995.  He was appointed to the position of  Chairman  of
     the  Board of Directors in January 1996.  From 1991 to  1995,  he
     served  as Chairman and Chief Executive Officer of Pet Inc.   Mr.
     Marsh  served as President and Chief Operating Officer  of  Pet's
     former  parent company, Whitman Corporation, from 1989  to  1991.
     Prior  to that, he spent eight years in executive positions  with
     various  divisions of Dart & Kraft Inc., Kraft Inc.  and  General
     Foods USA, all of which are part of Philip Morris Companies Inc.

(2)  Mr.  Goodwin  was elected to his current position  in  1992.   He
     joined James River in 1991 as Vice President, Corporate Marketing
     Strategy.   Prior  to  joining James River,  he  served  as  Vice
     President,  Corporate Sales, for The Procter  &  Gamble  Company,
     which he joined in 1968.

(3)  Mr.  Lundgren was elected to his current position  in  1995.   He
     joined  James River in 1982 as Director of Marketing for Northern
     paper  products, in connection with the acquisition  of  American
     Can  Company.   He  served  in various managerial  and  executive
     positions from 1982 to 1995.

(4)  Mr.  Ryan was elected to his current position in 1990.  He joined
     James   River  in  1980  as  Manager/Vice  President,   Kalamazoo
     Operations, in connection with the Company's acquisition of Brown
     Company,  which  he  joined  in  1954.   He  served  in   various
     managerial and executive positions from 1980 to 1990.

(5)  Mr.  Cutchins joined James River in 1990 in his current position.
     From  1982  until joining James River, he served as Partner  with
     the law firm of McGuire, Woods, Battle & Boothe, L.L.P., which he
     joined in 1975.

(6)  Mr.  Girvan  was  elected to his current position  in  1993.   He
     joined   James  River  in  1986  as  Director,  Human  Resources,
     Communications  Papers,  in connection with  the  acquisition  of
     Crown Zellerbach Corporation, which he joined in 1977.

(7)  Mr. Haberli joined James River in his current position in January
     1996.   From  1990  to  1995,  he  served  as  President  of  Pet
     International.   Prior  to  that, since  1985,  he  held  various
     executive  positions in strategic planning and  development  with
     Kraft General Foods, Kraft International and Kraft Inc.

(8)  Mr.  Hare was elected to his current position in 1992.  He joined
     James  River  in  1990  as Vice President, Treasurer.   Prior  to
     joining  James  River, he served as a Senior Vice President  with
     Kidder, Peabody & Co., which he had joined in 1981.


                                PART II

ITEM   5.     MARKET  FOR  REGISTRANT'S  COMMON  EQUITY  AND   RELATED
              STOCKHOLDER MATTERS

The  Company's common stock is listed on the New York Stock  Exchange.
Information  with respect to quarterly high and low sales  prices  for
James  River's  common stock, quarterly dividends and other  quarterly
information related to common shares is contained in Note 18 of  Notes
to  Consolidated Financial Statements in the 1995 Annual Report, which
information  is  incorporated herein by reference.    The  payment  of
dividends and the amounts thereof will be dependent upon James River's
earnings,  financial position, cash requirements  and  other  relevant
factors.   Common  shares  of the Company reserved  for  issuance  are
described in Note 12 of Notes to Consolidated Financial Statements  in
the  1995  Annual Report, which information is incorporated herein  by
reference.  In addition, covenants of certain of the Company's  senior
note  agreements impose restrictions on the amount of net worth which,
in  turn,  may limit the funds available for the payment of dividends;
these covenants are described under the heading "Liquidity and Capital
Resources  -  Financing  Activities" in  Management's  Discussion  and
Analysis of Financial Condition and Results of Operations and in  Note
10  of  Notes to Consolidated Financial Statements in the 1995  Annual
Report,  which  information is incorporated herein by  reference.   On
February  20,  1996, there were approximately 11,700  shareholders  of
record of the Company's common stock.


ITEM 6.     SELECTED FINANCIAL DATA

See  Selected  Financial Data on pages 62 and 63 of  the  1995  Annual
Report,  which  information  for fiscal years  1991  through  1995  is
incorporated herein by reference.  The data presented for each  period
reflects  operations acquired from the respective  acquisition  dates.
Acquisitions,  dispositions and other transactions from  1993  through
1995  are  described  in  Note 2 of Notes  to  Consolidated  Financial
Statements   in   the  1995  Annual  Report,  which   information   is
incorporated herein by reference.


ITEM 7.     MANAGEMENT'S   DISCUSSION  AND  ANALYSIS   OF   FINANCIAL
            CONDITION AND RESULTS OF OPERATIONS

See  "Management's Discussion and Analysis of Financial Condition  and
Results  of  Operations" on pages 25 through 33  of  the  1995  Annual
Report, which information is incorporated herein by reference.


ITEM 8.     FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA

See  the  consolidated  financial statements  and  selected  quarterly
financial information, under the headings "Consolidated Statements  of
Operations,"  "Consolidated Balance Sheets," "Consolidated  Statements
of  Cash  Flows,"  "Consolidated  Statements  of  Changes  in  Capital
Accounts,"   "Notes   to   Consolidated  Financial   Statements"   and
"Supplemental Pro Forma Financial Information (Unaudited)" on pages 34
through   60   of  the  1995  Annual  Report,  which  information   is
incorporated herein by reference.

ITEM 9.     CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON  ACCOUNTING
            AND FINANCIAL DISCLOSURE

There  have  been no changes in or disagreements with  accountants  on
accounting  and  financial disclosures within the  twenty-four  months
prior  to  the  date of the most recent financial statements  included
herein.
                                   
                               PART III


ITEM 10.    DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT

For information with respect to the Company's Directors, see "Election
of  Directors,"  "Information on Nominees," "Board  of  Directors  and
Committees" and "Compensation of Directors" on pages 1 through  4  and
"Compliance with Section 16(a) of the Securities Exchange Act of 1934"
on  page 18 of the Company's Proxy Statement for the Annual Meeting of
Shareholders  to  be  held  on  April  25,  1996  (the   "1996   Proxy
Statement"),  which information is incorporated herein  by  reference.
Information  with  respect  to  the Company's  Executive  Officers  is
contained under the heading "Executive Officers of the Registrant"  on
pages 15 and 16 of Part I of this Form 10-K Annual Report.


ITEM 11.    EXECUTIVE COMPENSATION

See  "Compensation of Directors" on pages 3 and 4, "Stock Option  Plan
for Outside Directors" and "Retirement Plan for Outside Directors"  on
page  4,  "Executive Compensation" on pages 8 through 13, "Performance
Graph"  on  page 14, and "Compensation Committee Report  on  Executive
Compensation"  on  pages  15 through 17 of the  Company's  1996  Proxy
Statement, which information is incorporated herein by reference.


ITEM 12.    SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT

See  "Stock  Ownership of Management" and "Principal Shareholders"  on
pages  5  through  7  of  the Company's 1996  Proxy  Statement,  which
information is incorporated herein by reference.


ITEM 13.    CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS

See  "Information on Nominees" on page 2 of the Company's  1996  Proxy
Statement, which information is incorporated herein by reference.

                                PART IV
                                   

ITEM  14.  EXHIBITS, FINANCIAL STATEMENT SCHEDULES AND REPORTS ON FORM 8-K

(a)  Documents Filed as Part of This Report:

     1)   Financial Statements:

          The  Consolidated Financial Statements of James  River
          Corporation  of  Virginia  and Subsidiaries,  the  Notes  to
          Consolidated  Financial  Statements,  and  the   Report   of
          Independent Accountants listed below are incorporated herein
          by  reference from pages 34 through 61 of the Company's 1995
          Annual  Report.   With the exception of  the  aforementioned
          information,  and the information incorporated by  reference
          in  numbered  Items  1,  3, 5, 6, 7 and  8,  no  other  data
          appearing in the 1995 Annual Report is deemed to be  "filed"
          as part of this Form 10-K Annual Report.

               "Consolidated Statements of Operations" for each of the
          three years in the period ended December 31, 1995 (see  page
          34 of the 1995 Annual Report)

               "Consolidated Balance Sheets" as of December 31,  1995
          and  December  25,  1994 (see page 35  of  the  1995  Annual
          Report)

               "Consolidated Statements of Cash Flows" for each of the
          three years in the period ended December 31, 1995 (see  page
          36 of the 1995 Annual Report)

               "Consolidated  Statements  of  Changes   in   Capital
          Accounts"  for each of the three years in the  period  ended
          December 31, 1995 (see page 37 of the 1995 Annual Report)

               "Notes to Consolidated Financial Statements" (see pages
          38 through 59 of the 1995 Annual Report)

               "Supplemental Pro Forma Financial Information  (Unaudited)"
          (see page 60 of the 1995 Annual Report)

               "Report of Independent Accountants" (see page 61 of the
          1995 Annual Report) with respect to the financial statements
          listed above


     2)   Financial Statement Schedules:

          None required


3)   Exhibits:

     Each Exhibit is listed according to the number assigned to it  in
     the  Exhibit  Table of Item 601 of Regulation S-K.  The  Exhibits
     identified  with  an  asterisk (*) are  management  contracts  or
     compensatory plans available to certain key employees or directors.
     
 Exhibit                                                                 
  Number                        Description                      Section
                                                                         
   3(a)    James River Corporation of Virginia Amended and            
           Restated Articles of Incorporation, as amended
           effective January 4, 1990 (incorporated by reference
           to Exhibit 3(a) to the Company's Annual Report on
           Form 10-K for the year ended December 26, 1993).
                                                                     
   3(b)    James River Corporation of Virginia Articles of            
           Amendment to the Amended and Restated Articles of
           Incorporation Designating the Series O 8-1/4%
           Cumulative Preferred Stock ($10.00 par value),
           effective October 1, 1992 (incorporated by reference
           to Exhibit 3(b) to the Company's Annual Report on              
           Form 10-K for the year ended December 26, 1993).                   
                                                                          
   3(c)    Articles of Amendment to the Amended and Restated          
           Articles of Incorporation of James River Corporation
           of Virginia Designating the Series P 9% Cumulative
           Convertible Preferred Stock ($10.00 par value)                 
           (incorporated by reference to Exhibit 3.1 to the
           Company's Current Report on Form 8-K dated          
           June 29, 1994).
                                                                          
   3(d)    Amended and Restated Bylaws of James River               E-1
           Corporation of Virginia, amended as of February 15,
           1996, filed herewith.                         
                                                                      
   4(a)    Amended and Restated Rights Agreement dated May 12,        
           1992, between James River Corporation of Virginia
           and Nations Bank of Virginia, N.A., as Rights Agent,
           and Amendment No. 1 to such Agreement, dated
           June 8, 1992 (incorporated by reference to Exhibits
           2 and 3, respectively, to the Company's filing of
           Amendment 1 dated July 28, 1992, to its Form 8-A
           dated March 3, 1989).            
                                                                     
   4(b)    Amendment No. 2 to Amended and Restated Rights           E-2
           Agreement dated May 12, 1992, as amended by
           Amendment No. 1, dated June 8, 1992, between James
           River Corporation of Virginia and Wachovia Bank
           of North Carolina, N.A. dated January 31, 1996, filed
           herewith.                                                  
                                                                     
  4(c)    In reliance upon Item 601(b)(4)(iii)(A) of Regulation      
          S-K, various instruments defining the rights of holders
          of long-term debt of the Registrant and its subsidiaries
          are not being filed because the total amount of securities        
          authorized and outstanding under each such instrument does
          not exceed 10% of the total assets of the Registrant and
          its subsidiaries on a consolidated basis.  The Registrant
          hereby agrees to furnish a copy of any such instrument to
          the Commission upon request.                 
                                                                         
10(a)  *  Employment arrangement for Miles L. Marsh, dated         E-3
          August 9, 1995, filed herewith.
                                                                         
10(b)  *  James River Corporation of Virginia Deferred               
          Compensation Plan for Outside Directors, amended
          and restated effective as of July 1, 1989          
          (incorporated by reference to Exhibit 10(c) to
          the Company's Annual Report on Form 10-K for      
          the year ended April 30, 1989).
                                                                     
10(c)  *  James River Corporation of Virginia Stock Option Plan      
          for Outside Directors, amended and restated as of
          April 11, 1991 (incorporated by reference to Exhibit
          10(e) to the Company's Transition Report on Form 10-K
          for the transition period from April 30, 1990 to
          December 30, 1990).                                
                                                                     
10(d)  *  James River Corporation of Virginia Retirement Plan        
          for Outside Directors, 1994 Amendment and Restatement,
          effective February 18, 1994 (incorporated by reference
          to Exhibit 10(h) to the Company's Annual Report on
          Form 10-K for the year ended December 26, 1993).                    
                                                                     
10(e)  *  James River Corporation of Virginia Director Stock         
          Ownership Plan, effective April 25, 1996, pending
          shareholder approval (incorporated by reference to
          Exhibit B to the Company's Proxy Statement dated 
          March 13, 1996).           
                                                                     
10(f)  *  James River Corporation of Virginia Amended and            
          Restated Stock Option Plan, dated April 12, 1984,
          and subsequently amended throug October 1, 1990
          (incorporated by reference to Exhibit 4 to the
          Company's Registration Statement on Form S-8
          (Post-Effective Amendment No. 1 to Registration            
          Statement No. 2-83979), dated December 18, 1984,
          and Exhibit 10(c) to the Company's Quarterly Report
          on Form 10-Q for the quarter ended October 28, 1990).           
                                                                     
10(g)  *  James River Corporation of Virginia 1987 Stock Option      
          Plan, 1993 Amendment and Restatement, effective as
          of December 16, 1993 (incorporated by reference to
          Exhibit 10(j) to the Company's Annual Report on Form       
          10-K for the year ended December 26, 1993).                     
                                                                     
10(h)  *  James River Corporation of Virginia Stock Appreciation     
          Rights Plan, dated April 9, 1987, and subsequently
          amended through October 1, 1990 (incorporated by
          reference to Exhibit 10(f) to the Company's Annual
          Report on Form 10-K for the year ended April 26, 1987,
          and Exhibit 10(e) to the Company's Quarterly Report
          on Form 10-Q for the quarter ended October 28, 1990).          
                                                                         
                                                                     
10(i)  *  James River Corporation of Virginia 1996 Stock             
          Incentive Plan, effective April 25, 1996,
          pending shareholder approval (incorporated by              
          reference to Exhibit A to the Company's
          Proxy Statement dated March 13, 1996.)                     
                                                                     
10(j)  *  James River Corporation of Virginia Deferred Stock         
          Plan, 1993 Amendment and Restatement, effective
          December 16, 1993 (incorporated by reference to
          Exhibit 10(l) to the Company's Annual Report on Form       
          10-K for the year ended December 26, 1993).                
                                                                     
10(k)  *  James River Corporation of Virginia Supplemental           
          Deferral Plan, 1993 Amendment and Restatement, effective
          as of January 1, 1994  (incorporated by reference 
          to Exhibit 10(m) to the Company's Annual Report on
          Form 10-K for the year ended December 26, 1993).                 
                                                                     
10(l)  *  James River Corporation of Virginia Management           E-4
          Incentive Plan, effective as of January 25, 1996,
          filed herewith.                    
                                                                         
10(m)  *  James River Corporation of Virginia Supplemental           
          Benefit Plan, amended and restated effective June 1,
          1991 (incorporated by reference to Exhibit 10(m) to 
          the Company's Annual Report on Form 10-K for the year
          ended December 29, 1991).
                                                                     
10(n)  *  1994 Amendment to the James River Corporation of           
          Virginia Supplemental Benefit Plan, dated March 1,
          1994 (incorporated by reference to Exhibit 10(q) to
          the Company's Annual Report on Form 10-K for the
          year ended December 25, 1994).
                                                                     
10(o)  *  James River Corporation of Virginia Miles L. Marsh       E-5
          Supplemental Retirement Plan, effective as of 
          December 7, 1995, filed herewith.          
                                                                     
   11     Computation of Earnings Per Share, filed herewith.       E-6
                                                                     
   12     Computation of Ratio of Earnings to Fixed Charges,       E-7
          filed herewith.
                                                                     
   13     Certain sections of the Company's Annual Report to       E-8
          Shareholders for the year ended December 31, 1995,
          filed herewith.                         
                                                                     
   21     Subsidiaries of the Company as of December 31, 1995,     E-9
          filed herewith.
                                                                     
   23     Consent of Independent Accountants, filed herewith.      E-10
                                                                     
   27     Financial Data Schedules for the year ended December    
          31, 1995 (filed electronically only)

(b)  Reports on Form 8-K:

     During  the  last  quarter  of 1995 and subsequent  thereto,  the
     Company filed the following Current Report on Form 8-K:
 
     Date of Report        Event Reported
                         
                         
   November 1, 1995        On November 1, 1995, the Company published  a
                           press  release announcing the signing of  two
                           definitive agreements related to the  plastic
                           cutlery  and foam cup operations of Benchmark
                           Corporation  of  Delaware.   On  November  7,
                           1995,  the Company published a press  release
                           announcing  the  completion  of  the  plastic
                           cutlery acquisition.
                         
                                   
                              SIGNATURES

      Pursuant  to  the requirements of Section 13  or  15(d)  of  the
Securities  Exchange Act of 1934, the Registrant has duly caused  this
report  to be signed on its behalf by the undersigned, thereunto  duly
authorized.

                             James River Corporation of Virginia
                                  Registrant


 
                             By:/s/ Stephen E. Hare
Date: March 27, 1996                Stephen E. Hare
                                    Senior  Vice President, Corporate Finance
                                    and Chief Financial Officer
                                    (Principal Financial and Accounting Officer)


      Pursuant to the requirements of the Securities Exchange  Act  of
1934,  this  report has been signed below by the following persons  on
behalf  of  the  Registrant and in the capacities  and  on  the  dates
indicated.


Date: March 27, 1996                Signature and Title



                            By:/s/ Miles L. Marsh
                                   Miles L. Marsh
                                   Chairman, President and 
                                   Chief Executive Officer




                            By:/s/  Stephen E. Hare
                                    Stephen E. Hare
                                    Senior  Vice President, Corporate Finance
                                    and Chief Financial Officer
                                    (Principal Financial and Accounting Officer)


Pursuant  to General Instruction D to Form 10-K, this report has  been
signed below by a majority of the Board of Directors:


     /s/  William T. Burgin                       March 26, 1996
     William T. Burgin                              Date


     /s/  Worley H. Clark, Jr.                    March 21, 1996
     Worley H. Clark, Jr.                           Date


     /s/  William T. Comfort, Jr.                 March 27, 1996
     William T. Comfort, Jr.                        Date


     /s/  William V. Daniel                       March 22, 1996
     William V. Daniel                              Date


     /s/  Bruce C. Gottwald                       March 27, 1996
     Bruce C. Gottwald                              Date


     /s/  Miles L. Marsh                          March 27, 1996
     Miles L. Marsh                                 Date


     /s/  Robert M. O'Neil                        March 27, 1996
     Robert M. O'Neil                               Date


     /s/  Joseph T. Piemont                       March 27, 1996
     Joseph T. Piemont                              Date


     /s/  Anne Marie Whittemore                   March 26, 1996
     Anne Marie Whittemore                          Date


     /s/  Robert C. Williams                      March 25, 1996
     Robert C. Williams                             Date