English Translation of Form of Advertising Agency Agreement



 Exhibit 10.11 
 Reference No.:                          
 Mass Media & Universal International Advertising Co., Ltd. 
 Form of Advertising Agency Agreements with Advertising Clients 
  

																																																																			
	 Party
A:
                                        

	 	Party B: Mass Media & Universal International
Advertising Co., Ltd.
	Client Name:	 	 	 	Content of the Advertisement:	 	 
	Length of Advertisement:	 	        
seconds	 	 Total Number of
 Days of
 Advertisement
 Broadcast:
	 	        days	 	Media Name:	 	CCTV-#	 	Category of Time Slots:	 	             	 	Broadcast Frequency Each Day:	 	        times
	Broadcast Location:	 	 	 	 Form of
 Advertisement:
	 	Video	 	Version Description	 	             	 	Advertisement Materials:	 	To be Provided by the Client	 	Proofread and Examined by:	 	             
	200#	 	1	 	2	 	3	 	4	 	5	 	6	 	7	 	8	 	9	 	10	 	11	 	12	 	13	 	14	 	15	 	16	 	17	 	18	 	19	 	20	 	21	 	22	 	23	 	24	 	25	 	26	 	27	 	28	 	29	 	30	 	31	  	Monthly Advertising Fees
	Jan.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Feb.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Mar.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Apr.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	May	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Jun.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Jul.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Aug.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Sep.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Oct.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Nov.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	Dec.	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	 	  	RMB    
	 	 	 	 	 	 
	Number of weekdays of the broadcast :	 	            days	 	Unit price:	 	RMB            	 	Amount of advertising fees:	 	RMB            
	 	 	 	 	 	 
	Number of weekends days of the broadcast:	 	            days	 	Unit price:	 	RMB            	 	Amount of advertising fees:	 	RMB            
	 	 	 	 	 	 
	Number of public holidays of advertisement broadcast:	 	            days	 	Unit price:	 	RMB            	 	Amount of advertising fees:	 	RMB            









											
	Additional fees for broadcast at
designated location:	  	            %	 	Total price:	  	RMB            	  	Agency fees (%)	 	            %
	 	 	 	 	 	 
	Discount:	  	Expressed in percentage:
            %	 	Expressed in
Amount:	  	RMB            	  	Amount of agency fees:	 	RMB            

	 	 	 	 	 
	 Actual amount to be paid:
	  	In words:             Renminbi Yuan	  	In number: RMB            	  	Form of payment:	 	Wire transfer
	 	 
	Notes:	  	1. The daily unit price
RMB            hereunder shall be the price for the broadcasting of          pieces of
        -second advertisements and the average daily price for each piece of advertisement hereunder shall be
RMB                .  
 2. The deposit of RMB            hereunder shall be paid in a lump-sum to an account designated by Party B on the date of the execution of this
Agreement. The deposit shall at the end of [inserting the month], either be returned to Party A or set off against the monthly advertising fees for such month. In case Party A unilaterally terminates this Agreement at any time within the term of
this Agreement, it will forfeit the deposit.
  
 3. Party A shall pay the monthly
advertising fees for the next month in a lump-sum to an account designated by Party B prior to the 20th day of the current month. Party A shall
fully pay the advertising fees for the next month as scheduled above regardless of the status of its advertising sales. Otherwise, Party A shall be deemed to have breached this Agreement. In case of such breach, Party B shall have the right to claim
Party A’s deposit.
  
 4. Party A shall provide a 15-day prior notice to Party B in
case of any change of Party A’s advertising clients.


 5. In case of any copyrights dispute arising from the advertisement materials provided by Party A, Party B shall
not be liable therefor. In case Party A intends to replace the version of any advertisement, it shall submit a request to Party B 15 days prior to the broadcast of such advertisement. 
 6. One month prior to the broadcast of any advertisement, Party A shall pay the advertising fees for such advertisement. Where Party A fails to pay the advertising fees as scheduled above, Party B shall have the right
to suspend the broadcast of such advertisement and Party A shall pay Party B 20% of the contract value as liquidated damages. 
 7. Each of Party A and Party
B shall comply with the provisions governing the publication of advertisements in the Advertisement Law of the People’s Republic of China and follow the advertisement submission and broadcast procedures of the advertisement publishing media.

 8. In case of any suspension of broadcast of any advertisement as a result of force majeure, Party B shall have no liabilities therefor. In case of any
suspension of broadcast of any advertisement caused by any reason on the part of CCTV, compensation will be made in accordance with relevant regulations of the relevant advertisement publishing media. 
 9. Where the advertising price of the relevant advertisement publishing media is changed, the new advertising price shall apply. 
 10. Any matter not covered hereunder shall be resolved through negotiations between Party A and Party B. Any dispute arising hereunder shall be referred to a court
located in the place where this Agreement is executed. 
 11. Each of Party A and Party B shall promptly notify the other in writing of any change to its
contact information for this Agreement. Any and all the liabilities arising from the failure to give such notice shall be borne by the defaulting party. 
  

													
	 Party A:
	 	  
	 		 		 	Party B: Mass Media & Universal International Advertising Co., Ltd.
							
	Business address:	 	  
	 		 		 	Business address:	 	  
	 	
	Postal Code:	 		 		 		 	Postal Code:	 		 	
	Attention:	 	  
	 		 		 	Attention:	 	  
	 	
	Telephone:	 	  
	 		 		 	Telephone:	 	  
	 	
	Facsimile:	 	  
	 		 		 	Facsimile:	 	  
	 	

  

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