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                                 Exhibit 10.14


PERSONAL AND CONFIDENTIAL


August 13, 1999

John Mann
194 Bank Street
Minneapolis, Minnesota 55414

Dear John:

This letter, when signed by you, will confirm the mutual Separation Agreement
("Agreement") we have reached concerning your termination of employment with
Jostens, Inc. ("Jostens").

Your compensation, perquisites and benefits will continue through the effective
date of your termination of employment.  After the effective date of your
termination of employment, you will be entitled to continuing compensation,
perquisites and benefits only to the extent provided in the Jostens, Inc.
Executive Severance Pay Plan (the "Severance Pay Plan") or as described in this
letter.

The following terms and conditions apply:

1.  Effective Date: Effective August 20, 1999 your employment with Jostens will
    terminate. In this letter, this date is referred to as your "Termination
    Date."

2.  Accrued Vacation: Your last regular paycheck will include a payment equal to
    the value of your accrued, unused vacation pay. You will not accrue vacation
    after your Termination Date.

3.  Severance Pay Plan Benefits: You will be entitled to the following benefits
    under the Severance Pay Plan, subject to the limitations, conditions and
    terms set forth in the Severance Pay Plan, a copy of which is attached.

    a  Salary Continuation: Your base salary (minus federal, state and local
       withholdings and any liens) will be continued at your current rate (not
       including bonuses or other incentives) in bi-weekly payments until August
       20, 2000. At any time, Jostens may, but is not required to, pay the
       remaining payments to you in a lump sum payment without your consent.

    b  Management Bonus: You will receive a pro-rated (through June 30, 1999 or
       six (6) months) portion of any management bonus that may be earned based
       on Jostens performance for the six month period ending June 30, 1999. Any
       bonus earned will be paid to you at the same time that other participants
       receive their pay out. You will not be eligible for any management bonus
       for any calendar year beginning after your Termination Date.

    c  COBRA Premiums: Your current group medical, dental and life coverage will
       remain in effect until the last day of the pay period that includes your
       Termination Date. Your current group vision coverage will remain in
       effect until the last day of the calendar month that includes your
       Termination Date. You may elect to continue coverage following these
       dates by paying the full cost of the premium as provided by COBRA
       legislation. You will be advised separately of your coverage continuation
       rights by DCA, Inc., the COBRA administrator. If you elect to continue
       coverage, Jostens will reimburse you for a portion of your COBRA premium
       payments. The

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       amount of the reimbursement is the amount by which the COBRA premiums
       exceed the premiums paid for the coverage in question by similarly
       situated active employees of Jostens. The reimbursement payments will be
       taxable income subject to withholding and will be reported on a Form W-2.
       To be eligible for reimbursement you must comply with reimbursement
       procedures specified by Jostens.

       (You may also be entitled to convert your group life coverage to an
       individual policy.  Contact Lisa Triplett if you desire conversion
       information.

    d  Perquisites: Your perquisites, car allowance, financial planning, medical
       reimbursement, etc., will remain in effect until August 20, 2000. Your
       continued perquisites are subject to any reductions applicable to
       similarly situated active Jostens employees.

    e  Additional Benefits: Pursuant to Section 3.2 of the Plan, you are
       entitled to the following benefits: Market Leadership bonus of
       $50,000.00, payable in February, 2000; waiver of Paragraph 3. (iii) and
       (iv) to extent of limited, part-time consulting for Jostens on an as-
       needed basis.

    f  Conditions and Limitations:

       (i)  Waiver and Release of Claims: You acknowledge that in order to
            receive any payments or benefits under the Plan, you must sign this
            Agreement, which includes a waiver and release of claims, (see
            Section 16), and you must not revoke the waiver and release of
            claims within the period described in Section 17 and 18. If the
            waiver and release of claims is at any time determined to be
            partially or wholly unenforceable or ineffective in any respect for
            any reason, (1) you will no longer be entitled to reimbursement of
            health premiums as described in clause (c) or to continued
            perquisites as described in clause (d), (2) the payments described
            in clauses (a) and (b) will be reduced by 30% (of the gross payments
            before any after reductions), (3) you must promptly reimburse
            Jostens for the full amount or value of any reimbursements or
            perquisites described in clause (c) or (d) that you previously
            received and (4) you must promptly reimburse Jostens for 30% (of the
            gross payments before any after reductions) of any payments
            described in clauses (a) and (b) that were previously made.

       (ii) Non-Compete and Confidentiality: You acknowledge that in order to
            receive payments or benefits under the Plan, you must not compete
            with Jostens or disclose confidential information. If you do, (1)
            you will no longer be entitled to reimbursement of health premiums
            as described in clause (c) or to continued perquisites as described
            in clause (d), (2) the payments described in clauses (a) and (b)
            will be reduced by 70% (of the gross payments before any other
            reductions), (3) you must promptly reimburse Jostens for the full
            amount or value of any reimbursements or perquisites described in
            clause (c) or (d) that you previously received and (4) you must
            promptly reimburse Jostens for 70% (of the gross payments before any
            other reductions) of any payments described in clauses (a) and (b)
            that were previously made. You will be deemed to compete with
            Jostens if the Administrator of the Plan determines that, directly
            or indirectly, alone or as a partner, officer, director,
            shareholder, sole proprietor, employee or consultant of any other
            firm or entity, you have engaged, are engaging or intend to engage
            in any commercial activity in competition with any part of the
            business of Jostens or any affiliate as conducted at the time in
            question or solicit, or you have solicited or interfered, are
            soliciting or interfering or intend to solicit or interfere with the
            relationship of Jostens or any affiliate with, any customers,
            suppliers, employees or sales representatives of Jostens or any
            affiliate. Confidential information means any

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            information relating to the business or affairs of Jostens or any
            affiliate, including but not limited to information relating to
            financial statements, customer identities, potential customers,
            employees, sales representatives, suppliers, servicing methods,
            equipment, programs, strategies and information, analyses, profit
            margins or other proprietary information used by Jostens or an
            affiliate except for information in the public domain or known in
            the industry through no wrongful act on your part.

      (iii) Return to Jostens: If you return to work for Jostens or one of its
            affiliates, you will not be entitled to any further benefits under
            the Plan.

      (iv)  Other Work: Except for part time consulting, if you perform any
            services for which you receive, directly or indirectly, remuneration
            as an employee, consultant, sole proprietor, partner, member, owner
            or otherwise (other than as an employee of Jostens or an affiliate),
            then (1) your salary continuation payments will be reduced by an
            amount equal to your rate of base pay or the equivalent of base pay,
            (2) you will receive any management bonus to which you become
            entitled as described in clause (a) and (3) your COBRA premium
            reimbursements and perquisites described in clauses (c) and (d) will
            end. You agree to promptly notify Jostens if you perform any such
            services during your salary continuation period. You also agree to
            promptly notify Jostens of your remuneration for your services, and
            any change in remuneration and the effective date of the change.

      (v)   Other: You acknowledge that you have carefully reviewed the Plan,
            and particularly Section 4.5 of the Plan, and understand the other
            limitations on the benefits described above.

4.  AD&D and Business Travel Accident Insurance: Your current accidental death
    and dismemberment insurance coverage and business travel accident coverage
    will remain in effect until the last day of the pay period that includes
    your Termination Date.

5.  Spending Accounts: If you participated in either the Health Care Expense
    Account or Dependent Care Account, deductions will stop as of the last day
    of the pay period that includes your Termination Date. Your Health Care
    Expense account may be continued through COBRA. You will be advised
    separately of coverage continuance rights by DCA, Inc., the COBRA
    administrator.

6.  Pension Plan: Under the current terms of Jostens Pension Plan "D" you will
    continue to be credited with service during your salary continuation period
    and your salary continuation payments count as annual salary, subject in
    each case to the terms of Pension Plan "D." Jostens is in the process of
    amending Pension Plan "D" so that no service will be credited during the
    salary continuation period and salary continuation payments will not count
    as annual salary. When the amendment is adopted it will apply to you for the
    portion of your salary continuation period following the effective date of
    the amendment. Your entitlement to benefits under the Pension Plan [and the
    Supplemental Pension Plan] will be determined in accordance with the terms
    of the Plan[s].

7.  401(k) Retirement Savings Plan: Under the current terms of the Jostens, Inc.
    401(k) Retirement Savings Plan, you may elect to make 401(k) contributions
    from your salary continuation payments, subject to the terms of the 401(k)
    Retirement Savings Plan. Jostens is in the process of amending the 401(k)
    Retirement Savings Plan so that 401(k) contributions may not be made from
    salary continuation payments. When this amendment is adopted, it will apply
    to you for the portion of your salary continuation period following the
    effective date of the amendment. Any outstanding loans will become due in
    full as of your Termination Date. Distribution of your account balances, if
    any, will be made after your Termination Date in accordance with the terms
    of the Plan.

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8.  Deferred Compensation Plan: You may elect to defer your salary continuation
    payments made during the 2-year period beginning on your Termination Date
    under the Deferred Compensation Plan. Your account under the Deferred
    Compensation Plan will not be distributed until after the end of your salary
    continuation period or the second anniversary of your Termination Date,
    whichever is earlier.

9.  Executive Supplemental Retirement Agreement: You will not accrue additional
    benefits [or earn additional service for vesting or any other purposes]
    under your Executive Supplemental Retirement Agreement after your
    Termination Date. Your entitlement to benefits under your Executive
    Supplemental Retirement Agreement will be determined in accordance with the
    terms of the Agreement. You acknowledge that you are not entitled to receive
    any benefits under your Executive Supplemental Retirement Agreement because
    you have not completed at least 7 years as an executive officer of Jostens.

10. Short and Long Term Disability: Short-and Long-Term Disability coverage will
    cease on your Termination Date. Contact your HR representative if you desire
    conversion information on the Long-Term Disability Plan.

11. Performance Pays Bonus: You will not be entitled to receive any Performance
    Pays bonus for the performance period ending this calendar year or for any
    subsequent performance period.

12. Stock Options: You have a period of 12 months following your Termination
    Date to exercise your stock options which have vested and not expired as of
    your Termination Date. Option exercises must be in accordance with the terms
    of the applicable Stock Option Plan. Your restricted stock shall be
    considered 100% vested.

13. Confidentiality/No Admission: You agree to keep the existence and all
    specific terms of this Agreement confidential and you further agree not to
    disclose any information concerning this Agreement to any person, company,
    entity or third party other than your attorney, accountant, tax advisor,
    spouse and other immediate family. You and Jostens also agree that the
    existence of this Agreement is not an admission by Jostens that the
    termination of your employment was in any way wrongful or discriminatory or
    violated any law.

14. Confidentiality Duty: You acknowledge that while employed by Jostens you had
    access to Jostens' confidential and proprietary information and/or trade
    secrets. You further acknowledge your continuing duty not to disclose,
    furnish or otherwise make available such information and/or trade secrets to
    any person, company, entity or third party.

15. Return of Company Property: You acknowledge that prior to the date on which
    you sign this Agreement, you have returned all Jostens' property in your
    possession or control, including, but not limited to, any company credit
    card (or any credit card on which the company is guarantor), Jostens'
    business files, documents or data in any form, computer, fax, printer or
    other equipment. Further, you agree to repay to Jostens the amount of any
    permanent or temporary advances and balance owing on any credit cards of any
    monies due and owing Jostens or for which Jostens is a guarantor.

16. Waiver and Release of Claims: In consideration of the benefits provided to
    you under this Agreement you agree: you release and forever discharge
    Jostens, its subsidiaries and affiliated companies including each of their
    officers, directors, agents and employees from and waive all causes of
    action, damages, liability and claims of whatever nature relating to or
    arising out of your employment with Jostens, its subsidiaries and affiliated
    companies and the termination of your employment, including but not limited
    to, claims under federal, state or local discrimination laws, claims arising
    out of wrongful termination, whistle blowing claims and the Age
    Discrimination in Employment Act. The prior sentence does not release or
    discharge Jostens or you from obligations under this Agreement or which
    arise after the date you sign this

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    Agreement. Nothing in this Agreement prevents you from filing a charge or
    complaint, including a challenge to the validity of this Agreement or the
    waiver and release of claims in this section, with the Equal Employment
    Opportunity Commission or participating in any investigation or proceeding
    conducted by the Equal Employment Opportunity Commission.

17. Revocation:

    a  You have the right to revoke only that portion of this waiver and release
       which relate to claims under the Age Discrimination in Employment Act
       within 7 days from the date you sign this Agreement. You likewise have
       the right to rescind only that portion of this waiver and release which
       relates to claims under the Minnesota Human Rights Act by written notice
       to Jostens within 15 days from the date you sign this Agreement. To be
       effective, this rescission or revocation must be in writing and hand-
       delivered or mailed to Jostens to the attention of Rodney Jordan,
       Jostens, 5501 Norman Center Drive, Bloomington, Minnesota 55437 and sent
       by certified mail, return-receipt requested. Rescission or revocation of
       the release will result in cessation of any future separation payments to
       be paid.

    b  You agree that if you exercise any right of rescission or revocation,
       payments made to you by Jostens under this Agreement will be sufficient
       consideration for the release of all other claims you have against
       Jostens, except those under the Age Discrimination in Employment Act and
       in Minnesota, those under the Minnesota Human Rights Act.

18. Miscellaneous: You acknowledge that you have been at least 21 days from the
    date you receive this Agreement to consider this Agreement and that you have
    been advised to and have had the opportunity to consult legal counsel of
    your own choosing concerning this Agreement and that you have entered into
    it of your own free will and without compulsion. Both you and Jostens agree
    that any written changes to this Agreement, whether material or immaterial
    will not restart the running of the 21-day period.

    This Agreement contains the entire agreement and understanding of the
    parties. No representations have been made or relied upon by either party
    other than those that are expressly set forth in this Agreement, and each
    party has entered into this Agreement voluntarily and without coercion. If
    any portion or provision of this Agreement is deemed unenforceable, the
    Agreement will be deemed modified to remaining provisions will remain in
    full force and effect.

    This Agreement may not be altered, amended or modified unless done in
    writing and signed by an executive officer of Jostens and you. Nothing in
    this Agreement, however, in any way prevents or limits Jostens from amending
    or terminating any of its benefit plans, policies or practices and in such a
    case, your rights would be determined solely under the terms of the plan,
    policy or practice in question.

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    If this Agreement is acceptable to you, please sign and return this letter
    to Rodney Jordan, Jostens, 5501 Norman Center Drive, Minneapolis, Minnesota
    55437 by September 6, 1999. Should any overpayments be made to you under
    this Agreement or after a revocation or rescission of this Agreement, you
    are responsible for immediate repayment to Jostens.


Yours truly,


By /s/ Robert Burhmaster
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Robert Burhmaster
Chief Executive Officer


AGREED AND ACCEPTED:


By /s/ John Mann
------------------------------------------
John Mann


August 13, 1999
------------------------------------------
DATE

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                                 ACKNOWLEDGMENT


     I acknowledge that on August 13, 1999, I was provided with the attached
Separation Agreement ("Agreement").

     I further acknowledge that I have been advised to consult with an attorney
before entering into the attached Agreement, and that I have been given a period
of at least 21 days to consider whether to accept the Agreement.

     I have received and read the above acknowledgment, and I fully understand
its meaning.



By /s/ John Mann
------------------------
John Mann


August 13, 1999
------------------------
Date

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