UNITED STATES
                       SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549
                                   FORM 10-QSB


(Mark One)

[X] Quarterly Report Under Section 13 or 15(d) of the Securities Exchange Act of
1934 for the quarterly period ended September 30, 2004.

[ ] Transition Report Under Section 13 or 15(d) of the  Securities  Exchange Act
for the  transition  period from ____________ to ____________.

Commission file number 0-21070

                             ITEC Attractions, Inc.
       (Exact name of small business issuer as specified in its charter.)

         Nevada                                          66-0426648
         ------                                          ----------
(State of Incorporation)                      (IRS Employer Identification No.)

         3562 Shepherd of the Hills Expressway, Branson, Missouri 65616
         --------------------------------------------------------------
                    (Address of principal executive offices)

                                 (417) 335-3533
                                 --------------
                           (Issuer's telephone number)


Check whether the issuer  (1) filed all  reports required to be filed by Section
13 or Section 15(d) of  the Securities Exchange Act of 1934 during the preceding
12 months (or for such shorter  period that the registrant  was required to file
such reports), and (2) has been subject to such filing requirements for the past
90 days.
                                    Yes X      No


The number of shares outstanding of the issuer's common stock,  $.001 par value,
as of November 1, 2004 is 7,937,638 shares.

Transitional Small Business Disclosure Format (check one):  Yes         No   X



<PAGE>
                             ITEC Attractions, Inc.


                                TABLE OF CONTENTS


PART 1.  FINANCIAL INFORMATION

Item 1.    Financial Statements


                                                                     Page Number
                                                                     -----------

Condensed Balance Sheet
  September 30, 2004.....................................................    1


Condensed Statements of Operations
  Three and Nine Months Ended September 30, 2004 and 2003................    2

Condensed Statements of Cash Flows
  Nine Months Ended September 30, 2004 and 2003..........................    3


Notes to Condensed Financial Statements..................................    4


Item 2.  Management's Discussion and Analysis of Financial Condition
  and Results of Operations..............................................    5


Item 3.  Controls and Procedures.........................................    8


PART II.  OTHER INFORMATION..............................................    9

<PAGE>

                             ITEC Attractions, Inc.

                             Condensed Balance Sheet

                                   (Unaudited)


                                                                 September 30,
           ASSETS                                                     2004
           ------                                                ---------------

Current assets:
   Cash                                                          $      407,342
   Accounts receivable                                                   85,076
   Inventories                                                          567,605
   Prepaid expenses                                                     201,705
   Prepaid leases-current                                               104,889
                                                                 ---------------

           Total current assets                                       1,366,617


Property and equipment, net of accumulated
  depreciation of $4,218,101                                          6,505,630
Prepaid leases-non current                                              404,938
Deposits                                                                 28,324
                                                                 ---------------


           TOTAL ASSETS                                          $    8,305,509
                                                                 ===============

           LIABILITIES AND STOCKHOLDERS' EQUITY
           ------------------------------------

Current liabilities:
   Accounts payable                                              $      318,255
   Accrued expenses                                                     330,951
   Current portion of long-term debt                                    227,904
                                                                 ---------------

           Total current liabilities                                    877,110

Accrued lease expense                                                   633,913
Long-term debt                                                        4,415,357
Deferred revenue                                                         87,573
Deposits                                                                 12,400
Interest rate swap agreement                                            316,852
                                                                 ---------------

           Total liabilities                                          6,343,205
                                                                 ---------------

Stockholders' equity
   Common stock, $.001 par value.  Authorized 40,000,000
      shares, issued and outstanding 7,937,638 shares                     7,938
   Additional paid-in capital                                        10,781,076
   Retained earnings (deficit)                                       (8,826,710)
                                                                 ---------------

           Total stockholders' equity                                 1,962,304
                                                                 ---------------

           TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY            $    8,305,509
                                                                 ===============


          See accompanying notes to condensed financial statements.

                                        1
<PAGE>

                             ITEC Attractions, Inc.

                       Condensed Statements of Operations

                                   (Unaudited)
<TABLE>
<CAPTION>

                                                           Three Months Ended                        Nine Months Ended
                                                             September 30,                             September 30,
                                                         2004               2003                 2004                2003
                                                     --------------     -------------        --------------     ---------------
<S>                                                  <C>                <C>                  <C>                <C>
Revenue:
     Theater and concession                          $   1,254,113      $  1,070,943         $   2,902,719      $    2,619,294
     Food service                                        1,103,130         1,119,071             2,455,920           2,363,352
     Gift shops                                            377,362           382,498               804,466             820,449
     Mall operations                                       145,020           145,377               358,899             342,715
                                                     --------------     -------------        --------------     ---------------
                                                         2,879,625         2,717,889             6,522,004           6,145,810
                                                     --------------     -------------        --------------     ---------------
Direct Expense:
     Theater and concession                                753,830           599,424             1,835,390           1,592,285
     Food service                                          853,284           842,848             2,071,307           1,971,589
     Gift shops                                            263,581           293,012               638,166             665,018
     Mall operations                                       127,523           111,147               356,971             317,310
                                                     --------------     -------------        --------------     ---------------
                                                         1,998,218         1,846,431             4,901,836           4,546,202
                                                     --------------     -------------        --------------     ---------------

Gross Profit                                               881,407           871,458             1,620,168           1,599,608
                                                     --------------     -------------        --------------     ---------------

Operating Expense:
     General and administrative                            199,685           196,001               613,868             603,855
     Advertising and marketing                             229,572           199,927               618,075             616,271
     Depreciation and amortization                         137,617           133,956               406,268             397,267
     (Gain) on derivative financial instrument             (36,425)          (82,391)             (199,090)           (105,964)
                                                     --------------     -------------        --------------     ---------------
                                                           530,449           447,493             1,439,121           1,511,429
                                                     --------------     -------------        --------------     ---------------

Operating Income                                           350,958           423,965               181,047              88,179
                                                     --------------     -------------        --------------     ---------------

Other Income (Expense):
     Interest income                                         1,190               353                 2,002                 619
     Interest expense                                     (118,488)         (121,656)             (356,414)           (364,806)
                                                     --------------     -------------        --------------     ---------------
        Other Income (Expense), net                       (117,298)         (121,303)             (354,412)           (364,187)
                                                     --------------     -------------        --------------     ---------------

       Net Income (Loss)                             $     233,660      $    302,662         $    (173,365)     $     (276,008)
                                                     ==============     =============        ==============     ===============


Income (loss) per common share                       $        0.03      $       0.04         $       (0.02)     $        (0.03)
                                                     ==============     =============        ==============     ===============
Weighted average common
   shares outstanding                                    7,937,638         7,937,638             7,937,638           7,937,638
</TABLE>


            See accompanying notes to condensed financial statements.


                                        2
<PAGE>

                             ITEC Attractions, Inc.

                       Condensed Statements of Cash Flows

                                   (Unaudited)
<TABLE>
<CAPTION>


                                                                                         Nine Months Ended
                                                                                           September 30,
                                                                                     2004                  2003
                                                                                ----------------      ----------------
<S>                                                                             <C>                   <C>
Cash flows from operating activities:
   Net loss                                                                     $       (173,365)     $       (276,008)
     Items not requiring(providing) cash:

     Depreciation and amortization                                                       406,269               397,267
     Gain on derivative financial instrument                                            (199,090)             (105,964)
     Changes in:
        Accounts receivable                                                               (3,815)              (18,408)
        Inventories                                                                     (180,552)             (178,176)
        Prepaid expenses and deposits                                                   (109,766)               (8,576)
        Prepaid leases                                                                    78,667                78,667
        Accounts payable and other accrued expenses                                      208,447               507,263
                                                                                ----------------      ----------------
                         Net cash provided by operating activities                        26,795               396,065
                                                                                ----------------      ----------------

Cash flows from investing activities:
   Purchase of property and equipment                                                   (163,778)             (222,880)
                                                                                ----------------      ----------------
                         Net cash used in investing activities                          (163,778)             (222,880)
                                                                                ----------------      ----------------

Cash flows from financing activities:
   Principal payments on long-term debt                                                 (103,982)             (111,039)
                                                                                ----------------      ----------------
                        Net cash used in financing activities                           (103,982)             (111,039)
                                                                                ----------------      ----------------

Increase (decrease) in cash                                                             (240,965)               62,146

Cash at beginning of period                                                              648,307               399,394
                                                                                ----------------      ----------------

Cash at end of period                                                           $        407,342      $        461,540
                                                                                ================      ================

Supplemental cash flow information:
  Interest paid                                                                 $        356,414      $        364,806
</TABLE>


            See accompanying notes to condensed financial statements.

                                     3

<PAGE>

                             ITEC Attractions, Inc.

                     Notes to Condensed Financial Statements

                                   (Unaudited)


NOTE 1.  BASIS OF PRESENTATION

ITEC Attractions,  Inc. (formerly known as International  Tourist  Entertainment
Corporation)  (the  "Company")   commenced   operations  in  October  1993.  The
accompanying  interim condensed financial  statements are unaudited,  but in the
opinion  of  management  reflect  all  adjustments  (consisting  only of  normal
recurring  adjustments)  necessary  for a fair  presentation  of  the  financial
position,  results of operations and cash flows for the Company.  The results of
operations for any interim period are not necessarily  indicative of results for
the respective  full year.  Certain  information and note  disclosures  normally
included in the Company's  annual  financial  statements  prepared in accordance
with accounting  principles  generally  accepted in the United States of America
have been condensed or omitted.  These condensed financial  statements should be
read in conjunction with the financial statements and notes thereto contained in
the Company's  annual report on Form 10-KSB for the year ended December 31, 2003
as filed with the Securities and Exchange Commission.

NOTE 2. OPERATING SEGMENTS

The Company operates in three business segments: 1) Theater and concessions,  2)
Food service, and 3) Retail services.

The following table presents financial  information by operating segment for the
nine months ended September 30, 2004 and 2003.
<TABLE>
<CAPTION>

Nine months ended         Theater and      Food         Retail
September 30, 2004        Concessions     Service       Services      Corporate     Total
--------------------------------------------------------------------------------------------
<S>                        <C>           <C>            <C>         <C>           <C>
Sales to unaffiliated
  customers                $2,902,719    $2,455,920     $1,163,365            -   $6,522,004

Operating income
  (loss)                   $1,067,327    $  384,613     $  168,228  $(1,439,121)  $  181,047

Nine months ended         Theater and      Food         Retail
September  30 , 2003      Concessions     Service       Services      Corporate     Total
--------------------------------------------------------------------------------------------

Sales to unaffiliated
  customers                $2,619,294    $2,363,352     $1,163,164            -   $6,145,810

Operating income
  (loss)                   $1,027,009    $  391,763     $  180,835  $(1,511,429)  $   88,179

</TABLE>

                                       -4-
<PAGE>

NOTE 3.  DERIVATIVE FINANCIAL INSTRUMENT

The derivative financial instrument held by the Company is an interest rate swap
agreement  with Bank of  America,  N.A.  (the  "Bank")  to  effectively  fix the
interest rate on the Company's term note with the Bank,  which is due June 2013,
at 10.4% through April 1, 2006. The Company's derivative  instrument is recorded
at its fair value with changes in fair value  included in earnings.  The Company
recognized a gain on derivative  financial instrument of $36,425 and $82,391 for
the quarters  ended  September  30, 2004 and 2003,  respectively,  and a gain of
$199,090 and $105,964  during the nine months ended September 30, 2004 and 2003,
respectively.

NOTE 4.  LINE OF CREDIT

The  Company's  $200,000  revolving  bank line of credit has expired and was not
replaced.

ITEM 2. MANAGEMENT'S  DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
OF OPERATIONS

General

The following  discussion and analysis  provides  information  which  management
believes  is  relevant  to an  assessment  and  understanding  of the results of
operations and financial condition of ITEC Attractions, Inc. This discussion and
analysis should be read in conjunction  with the financial  statements,  related
notes and Management's  Discussion and Analysis included in the Company's Annual
Report on Form 10-KSB for the year ended December 31, 2003.

ITEC  Attractions,  Inc. began  operations  with the opening of its giant screen
theater and mall facility in Branson, Missouri in October 1993. This facility is
known as the IMAX  Entertainment  Complex (The Complex).  The Complex contains a
532-seat  IMAX theater  with a screen that is 62 feet tall and 83 feet wide.  In
addition,  The Complex  includes an enclosed  shopping  mall with  approximately
22,000  square feet of retail  space.  McFarlain's,  a family  restaurant in the
mall, has been owned and operated by the Company since May 1, 1995.

During the quarter ended  September 30, 1998, the Company  completed an addition
to McFarlain's  restaurant  that increased  seating by 133 people.  This was the
second major expansion of the restaurant over a two and a half year period,  and
brings total seating to 630 people. During the quarter ended March 31, 1997, the
Company  acquired  assets to begin the operation of McFarlain's  Back Porch,  an
express  deli and bakery which is also  located in the mall.  In 2000,  The Back
Porch  was  converted  to the IMAX Food  Court.  The IMAX  Food  Court  includes
franchises for Quiznos Sub Sandwiches,  Baskin & Robbins Ice Cream and Breadeaux
Pizza.

In 1994,  the Company  began  selling gift items related to the films which were
being exhibited in the theater or which are  representative  of the lifestyle of
the Ozarks.  This  operation  has evolved  into the Legacy & Legends  Gift Shop,
which  has  been  one of the  Company's  most  profitable  and  fastest  growing
departments. Because of the success of the Legacy and Legends Gift Shop, in 2000
the Company  made a decision to expand its gift shop  operations.  In October of
2000 the Company  acquired  Fabulous  Finds, a kiosk located in the Complex that
primarily sells costume jewelry.  In January of 2001 the Company acquired Shadow


                                       -5-

<PAGE>

Box Gifts and Collectibles,  a gift shop located in the Complex that specializes
in the sale of various types of collectibles.  Twelve other shops and kiosks are
currently leased to third parties.

In  December  1997,  the  Company  installed a new 35mm  projection  system,  in
addition to its IMAX giant screen projection  system,  and began showing feature
35mm films each evening in addition to the IMAX giant screen film presentations.

In March 1998,  the Company  completed the  construction  of a 210-seat  theater
named the Little Opry Theater,  for live  performances in The Complex.  Smoke on
the  Mountain,  Gold Wing Express,  Hank  Williams  Revisited and the Keepin' It
Country shows are currently performing in the Little Opry Theater.

On July 24, 2000 the Company completed  financial  arrangements for a program of
additional capital improvements to The Complex.  These improvements included the
construction  of a new theater  center named Elite Cinema III, which is adjacent
to The Complex.  Elite Cinema III houses three  theaters  with  state-of-the-art
sound systems and stadium style seating, and is designed to exhibit 35mm feature
length films.  The seating  capacity of the three theaters is 181, 170, and 132.
Construction  of Elite Cinema III  commenced in March of 2001 and was  completed
during  the third  quarter of 2001.  The  Company  also  increased  the  parking
capacity  of  The  Complex  by 165  spaces  to  accommodate  the  new  theaters.
Construction  of the  parking  expansion  commenced  in  January  2000  and  was
completed  at the time the Elite  Cinema III opened.  The cost of these  capital
improvements was approximately $1.8 million.

RESULTS OF OPERATIONS

Revenues  for the  quarter  ended  September  30,  2004  increased  6 percent to
$2,879,625 as compared to $2,717,889  for the same quarter of the previous year.
This  increase is due to an increase in the 35mm ticket  revenue and an increase
in the revenue of the Little Opry Theater.  Revenues for the  nine-month  period
ended  September  30,  2004  increased  7  percent  to  $6,522,004  compared  to
$6,145,810 in the prior year period.  This increase is attributed to an increase
in both the IMAX and the Little Opry theater revenue and food revenue.

Direct  operating  expenses were  $1,998,218 for the quarter ended September 30,
2004  representing 70 percent of sales, as compared to expenses of $1,846,431 or
68 percent  of sales for the  comparable  period of the  previous  year.  Direct
operating  expenses were $4,901,836 for the nine months ended September 30, 2004
representing  76 percent of sales, as compared to an expense of $4,546,202 or 74
percent of sales for the comparable  period of the previous year.  This increase
in direct operating expenses is primarily attributed to an increase in royalties
for film revenue.

General and administrative  expenses were $199,685 and $196,001 for the quarters
ended September 30, 2004 and 2003,  respectively  and were $613,868 and $603,855
for the nine months ended September 30, 2004 and 2003, respectively.


                                       -6-

<PAGE>

Advertising  and marketing  expense was $229,572 for the quarter ended September
30, 2004 compared to $199,927 for the same period in 2003,  and was $618,075 for
the nine  months  ended  September  30, 2004  compared to $616,271  for the same
period in 2003.

Interest  expense was $118,488 and $121,656 for the quarters ended September 30,
2004  and  2003,  respectively,  and was  $356,414  for the  nine  months  ended
September 30, 2004 and $364,806 for the same period in 2003.

Net income was $233,660 for the quarter ended September 30, 2004 compared to net
income of  $302,662  for the same  period  of the  previous  year.  Net loss was
$173,365 for the nine months ended  September 30, 2004 compared to a net loss of
$276,008 for the nine months ended  September 30, 2003.  The decrease in the net
loss for the nine months, is primarily related to the increased gain recorded on
the interest rate swap.

LIQUIDITY AND CAPITAL RESOURCES

As of September  30, 2004,  current  assets  totaled  $1,366,617,  while current
liabilities totaled $877,110.  The Company's current ratio at September 30, 2004
was 1.56 to 1.00.

The  decrease in the  purchases of property  and  equipment  for the nine months
ended  September  30,  2004 as compared to the same period last year was largely
due to the remodel of the Little Opry Theater in 2003.

The decrease in cash flows from  operating  activities for the nine months ended
September  30,  2004 as  compared to the same period last year is largely due to
the decrease in accounts payable and accrued expenses.

As of September  30, 2004,  the Company has  outstanding  borrowings of $100,000
from Ms. Ann Bluto, a director of the Company. This loan bears interest at prime
plus 2%.

On July 24, 2000, the Company  refinanced its existing long-term debt with a new
term loan in the amount of  $4,676,203.  The proceeds of the term loan were used
to refinance existing  indebtedness and to finance the construction of three new
theaters and additional parking related thereto and the construction of the food
court.  The term  loan is  secured  by deeds of trust on the  Company's  theater
complex and ground leases.

Going  forward,  the Company  expects to be able to finance its  operations  and
immediate capital  requirements  from currently  available capital and cash flow
from operations.


                                       -7-


<PAGE>

FORWARD-LOOKING STATEMENTS

When  used in this  Form  10-QSB,  in  other  filings  by the  Company  with the
Securities  and Exchange  Commission,  in the Company's  press releases or other
public stockholder communications,  or in oral statements made with the approval
of an authorized  executive officer of the Company,  the words or phrases "would
be," "will allow,"  "intends to," "will likely result," "are expected to," "will
continue," "is anticipated,"  "estimate,"  "project," or similar expressions are
intended  to  identify  "forward-looking  statements"  within the meaning of the
Private Securities Litigation Reform Act of 1995.

The Company cautions readers not to place undue reliance on any  forward-looking
statements,  which  speak  only  as of the  date  made,  are  based  on  certain
assumptions  and  expectations  which may or may not be valid or actually occur,
and which involve various risks and uncertainties,  including but not limited to
risk of product demand,  market  acceptance,  economic  conditions,  competitive
products and pricing,  difficulties in product  development,  commercialization,
and  technology and other risks.  In addition,  sales and other revenues may not
commence and/or continue as anticipated due to delays or otherwise. As a result,
the Company's  actual  results for future periods could differ  materially  from
those anticipated or projected. Please refer to the "Management's Discussion and
Analysis or Plan of Operation"  that is found in the Company's  Annual Report on
Form 10-KSB for the year ended December 31, 2003 for more details.

Unless otherwise required by applicable law, the Company does not undertake, and
specifically disclaims, any obligations to update any forward-looking statements
to reflect  occurrences,  developments,  unanticipated  events or  circumstances
after the date of such statement.

ITEM 3. CONTROLS AND PROCEDURES

(a)      The Company maintains  disclosure controls and procedures as defined in
         Rule 13a-14(c) of the Securities Exchange Act of 1934 that are designed
         to ensure that information  required to be disclosed  periods specified
         in the SEC's rules and forms,  and that such information is accumulated
         and  communicated  to the  Company's  management,  including  its Chief
         Executive Officer and Chief Financial Officer, as appropriate, to allow
         timely decisions regarding required disclosure.

         Within 90 days prior to the date of this  report,  the Company  carried
         out an evaluation,  under the supervision and with the participation of
         the  Company's  management,  including the  Company's  Chief  Executive
         Officer and the Company's Chief Financial Officer, of the effectiveness
         of the design and  operation of the Company's  disclosure  controls and
         procedures.  Based on the  foregoing,  the  Company's  Chief  Executive
         Officer  and  Chief  Financial  Officer  concluded  that the  Company's
         disclosure controls and procedures were effective.


                                       -8-
<PAGE>


(b)      There  have  been no  significant  changes  in the  Company's  internal
         controls  or in other  factors  that  could  significantly  affect  the
         internal  controls  subsequent  to the date the Company  completed  its
         evaluation.

                            PART II OTHER INFORMATION


Item 1.       Legal Proceedings

There         are no material legal proceedings  pending to which the Company is
              a party of, or which any of its property is the subject.

Item 2.       Changes in Securities

              None

Item 3.       Defaults Upon Senior Securities

              None

Item 4.       Submission of Matters to a Vote of Security Holders

              None

Item 5.       Other Information

              None

Item 6.       Exhibits and Reports on Form 8-K

              A. Exhibits:

                       Exhibit 31.1  Certification  of  CEO and  CFO pursuant to
                       Section 302 of the Sarbanes-Oxley Act of 2002

                       Exhibit 32.1  Certification of CEO and CFO pursuant to 18
                       U.S.C. Section 1350, as  adopted pursuant  to Section 906
                       of the Sarbanes-Oxley Act of 2002

              B. Reports on Form 8-K: None




                                       -9-

<PAGE>

                                   SIGNATURES


In accordance with the requirements of the Securities  Exchange Act of 1934, the
Registrant  has duly  caused  this  report  to be  signed  on its  behalf by the
undersigned thereunto duly authorized.


Date       11/12/04                             /s/ Paul M. Bluto
           --------                             -----------------
                                                Paul M. Bluto
                                                Chairman and
                                                Principal Financial Officer
                                                Chief Executive Officer




Date       11/12/04                             /s/ Paul E. Rasmussen
           --------                             ---------------------
                                                Paul E. Rasmussen
                                                President
                                                Chief Operating Officer




                                      -10-