PUBLIC SUBMISSION

As of: 8/23/15 

Received: August 20, 2015

Status: Pending_Post

Tracking No. 1jz-8knw-27po

Comments Due: August 28, 2015

Submission Type: Web

Docket: EBSA-2010-0050

Definition of the Term ‘‘Fiduciary’’; Conflict of Interest Rule—Retirement Investment Advice; 

Notice of proposed rulemaking and withdrawal of previous proposed rule.

Comment On: EBSA-2010-0050-0204

Definition of the Term Fiduciary; Conflict of Interest Rule- Retirement Investment Advice

Document: EBSA-2010-0050-DRAFT-4955

Comment on FR Doc # 2015-08831

Submitter Information

Name: Anonymous Anonymous

General Comment

Dear Secretary Perez and Assistant Secretary Borzi:

I've worked in the ERISA qualified plans industry for almost 20 years, and I hold the Qualified 

Pension Administrator (QPA) designation from ASPPA. I have written numerous white papers 

and articles and am considered by many to be an authority concerning the design, administration 

and governance of ERISAqualified plans. I am not a Registered Investment Advisor and I am not 

a Registered Representative of a brokerdealer. For my own protection, and for the protection of 

my employer, I have chosen to make this comment anonymously.

When one understands a particular situation and needs to conduct a transaction, one works with a 

broker. When one needs advice that is in one's best interest, one works with an advisor. Brokers 

earn a commission for their efforts at conducting transactions. Advisors earn a fee for their 

advice. In the financial industry, brokers are required to follow a suitability

standard, are allowed to act in their own interests as well as their customers' interests, and are 

very specifically not fiduciaries. Investment advisors are required to follow a fiduciary standard 

and act only in their clients' interests. Brokers have customers. Advisors have clients. Being a 

good, honest broker is an honorable profession. Every business needs competent people who can 

sell well. Being a good, honest advisor is also an honorable profession. Both individuals and 
corporations need competent advisors.

These are immutable business concepts that are well founded in law and practice. Yet beginning 

in the late 80s, as the brokerdealer industry

sought relevance by masquerading product knowledge as objective advice and by adopting 

fictitious titles such as "financial advisor", the regulatory agencies (DOL, IRS, FINRA/NASD, 

SEC...) did NOTHING! And here we are today: the brokerdealer segment has cornered the 

assetgathering market and has amassed so much money and power while the average consumer 

has no idea whatin the financial services industrythe difference is between a broker and an 

advisor.

If you really want to protect the investing public, as opposed to the broker dealer community, 

your proposed regulation could have been written in less than 10 pages. It's so simple. Simply 

impose that brokers cannot act as fiduciaries. Simply require brokers to disclose that they are not 

fiduciaries, and that plan sponsors who choose to work with brokers must understand that 

brokers are allowed to consider their own interests in addition to and even OVER the interest of 

the plan, plan sponsor and participants. Plans sponsors have the fiduciary responsibility to 

determine if working with a broker is in the best interest of the plan and participants. 

Competition in a market where the plan sponsor and participants are equally as wellinformed as 

the brokerdealer industry will drive down fees. Plan sponsors will need to seriously ask 

themselves whether they should work with a broker or an advisor, and then document why and 

regularly evaluate whether the choice is best for their plans and participants.

Yet, instead of helping plan sponsors and the investing public to understand the difference 

between a broker and an advisor, you two would perpetuate the obfuscation of a broker's true 

role by proposing hundreds of pages of convoluted regulation and procedures that will inevitably 

serve to make matters far worsea convolution so clearly borne of efforts to primarily protect and 

preserve the practices of a brokerdealer industry that has hoodwinked participants and plan 

sponsors for the last 30 years, as opposed to truly and exclusively protecting the interests of 

participants. If you really want to protect the investing public, then simply educate the investing 

public on this very basic first principle. To do anything other than this obvious correction is just 

the latest iteration of mindless bureaucracy

that does this country such disservice. Moving ahead with this regulation as proposed is a fool's 

errand. The regulation as proposed will not solve the problems you're trying to solve and both of 

you know it.