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                                                                    EXHIBIT 10.3

                          CLASSIC COMMUNICATIONS, INC.

                   EMPLOYEE LOAN/STOCK PURCHASE INCENTIVE PLAN



1.       PURPOSE

The Classic Communications, Inc. Employee Loan/Stock Purchase Incentive Plan
(the "Plan") is intended to (i) encourage and facilitate ownership of shares of
the Class A common stock of Classic Communications, Inc. (the "Company") by
officers and other key employees of the Company and its Subsidiaries, (ii)
provide those employees with a stronger, more immediate focus on shareholder
value creation, (iii) create a working environment where participating employees
of the Company and its Subsidiaries share in the same risks and rewards as the
Company's other shareholders, and (iii) create a retention vehicle by:

o        providing participating employees of the Company and its Subsidiaries
         with an opportunity to significantly increase their ownership of the
         Class A common stock of the Company coupled with incentive awards based
         on the performance of the Company and its Class A common stock and

o        providing this opportunity in a manner that places participating
         employees at risk in the event of inadequate Company performance.

2.       DEFINITIONS

Except where the content otherwise indicates, the following definitions apply:

"Board" means Board of Directors of the Company.

"Commission" means the Securities and Exchange Commission.

"Committee" means the Compensation and Benefits Committee of the Board or such
other committee of the Board as may be designated by the Board.

"Common Stock" means the Class A common stock, $0.01 par value per Share, of the
Company.

"Company" means Classic Communications, Inc., a Delaware corporation, or any
successor corporation.

"Effective Date" means the date the Plan is adopted by the Board.


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"1934 Act" means the Securities Exchange Act of 1934, as amended, and the rules
and regulations promulgated by the Commission thereunder.

"Participant" means each eligible employee of the Company or any of its
Subsidiaries who is designated by the Committee to participate in the Plan.

"Plan" means this Classic Communications, Inc. Employee Loan/Stock Purchase
Incentive Plan, as amended from time to time in accordance with the Plan's
provisions.

"Plan Agreement" means that certain Agreement between a Participant and the
Company substantially in the form of Exhibit B.

"Recourse Loan" means an extension of credit to the Participant by the Company
evidenced by a Recourse Note.

"Recourse Note" means a full recourse note with respect to the Recourse Loan in
substantially the same form as set forth on Exhibit A.

"Service" means employment as an employee or consultant with the Company or its
Subsidiaries.

"Subsidiary" means a corporation (or partnership, joint venture, or other
enterprise) of which the Company owns or controls, directly or indirectly, 50%
or more of the outstanding shares of stock normally entitled to vote for the
election of directors (or comparable equity or participation and voting power).

"Termination of Service" means a Participant's termination of Service such that
he or she is no longer an employee or consultant of either the Company or any of
its Subsidiaries for any reason whatsoever.


3.       MAXIMUM LOAN AMOUNT UNDER THE PLAN

The aggregate loan amount under the Plan shall not exceed $5,000,000.

4.       TERM OF THE PLAN

The Plan shall become effective on the Effective Date. The Plan shall be
terminated on the expiration of the last outstanding Recourse Note.

5.       ELIGIBLE PARTICIPANTS


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The individuals who, in the opinion of the Committee, can materially influence
the long-term performance of the Company and/or its subsidiaries. The Committee
shall have the sole power and complete discretion to select the individuals
described above.

6.       ELIGIBLE LOAN AMOUNT

Unless otherwise determined by the Committee, the maximum loan amount for each
Participant shall not exceed (i) for employees, their total cash compensation
for the year 1999, and (ii) for directors, $250,000.

7.       LOAN PROVISIONS

         (a)      General. The Company shall extend a Recourse Loan to a
                  Participant subject to the terms and conditions set forth in
                  this Section 7. Such Recourse Loan shall be evidenced by a
                  Recourse Note, in a form similar to Exhibit A, with full
                  recourse against the Participant as maker of the note. The
                  obligations of the Participant under the Re course Note shall
                  be unconditional and absolute and, without limiting the
                  generality of the foregoing, shall not be released, discharged
                  or otherwise affected by any change in the existence,
                  structure or owner ship of the Company.

                  Notwithstanding anything to the contrary in this Section 7,
                  the Company shall not be required to make any Recourse Loan
                  to a Participant if the making of such Recourse Loan will (i)
                  cause the Company to violate any covenant or similar provision
                  in any indenture, loan agreement or other agreement, or (ii)
                  violate any applicable federal, state or local law.

         (b)      Interest. The Recourse Loan will bear interest at the Base
                  Rate as defined on the date of the Recourse Note in Classic
                  Cable, Inc.'s senior credit agreement dated as of July 28,
                  1998 plus 1.75%, plus 7% if the Participant either (i) sells,
                  assigns, transfers or otherwise disposes of the Restricted
                  Stock or (ii) resigns from or is involuntarily terminated from
                  employment with the Company, as further defined in the
                  Participant's Recourse Note.

         (c)      Term. The term of the Recourse Loan for any Participant shall
                  begin on the date of such Recourse Note and shall become due
                  and payable on the 7th anniversary of such date (the "Maturity
                  Date").

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         (d)      Prepayment. The Recourse Loan may be prepaid at any time
                  without any premium or penalty.

         (e)      Acceleration. The Recourse Loan may be accelerated as provided
                  for in the Participant's Recourse Note.

         (f)      Repayment of Market Appreciation. Upon the earlier of (i)
                  three (3) years after the date of the Participant's Recourse
                  Note or (ii) the date of a Change of Control (as defined
                  below), of Classic Communications, Inc., any after-tax profit
                  realized by the Participant as a result of any Restricted
                  Stock being directly or indirectly sold, contracted to be
                  sold, transferred, assigned or otherwise disposed of by the
                  Participant will be required to be repaid to the Company
                  within two (2) business days after the receipt of such
                  proceeds; provided, however, that this Section 7(f) will not
                  apply in the event that the Participant is terminated without
                  "Cause" (as hereinafter defined). For purposes of this Section
                  7(f), "Cause" shall mean (i) the willful and continued failure
                  by the Participant to substantially perform his duties with
                  the Company (other than any such failure resulting from the
                  Participant's incapacity due to physical or mental illness),
                  after demand for substantial performance is delivered by the
                  Company that specifically identifies the manner in which the
                  Company believes the Participant has not substantially
                  performed his duties, or (ii) the willful engaging by the
                  Participant in conduct that is demonstrably and materially
                  injurious to the company or its subsidiaries, monetarily or
                  otherwise. For purposes of this paragraph, no act, or failure
                  to act, on the Participant's part shall be considered
                  "willful" unless done, or omitted to be done, by him not in
                  good faith and without reasonable belief that his action or
                  omission was in the best interest of the Company.
                  Notwithstanding the foregoing, the Participant will not be
                  deemed to have been terminated for Cause without (1)
                  reasonable notice to the Participant setting forth the reasons
                  for the Company's intention to terminate for Cause, (2) an
                  opportunity for the Participant, together with his counsel, to
                  be heard before the Board, and (3) delivery to the Participant
                  of a "Notice of Termination" (as hereinafter defined), from
                  the Board finding that in good faith opinion of three-quarters
                  (3/4) of the Board the Participant was guilty of conduct set
                  forth above in clause (i) or (ii) hereof, and specifying the
                  particulars thereof in detail. A "Notice of Termination" shall
                  mean a notice (communicated to the Participant in accordance
                  with Section 7 hereof), which shall set forth in reasonable
                  detail the facts and circumstances claimed to provide a basis
                  for termination of

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                  the Participant's employment for Cause. For the avoidance of
                  doubt, the provisions of this Section 7(f) will not apply to a
                  sale of stock in connection with a Change of Control. For
                  purposes of this Section 7(f), a Change of Control will have
                  the meaning set forth in the Company's 1999 Omnibus Stock
                  Incentive Plan.

         (g)      The Participant agrees to notify the Company of any shares of
                  Restricted Stock sold, assigned, transferred or otherwise
                  disposed of and if requested by the Company, further agrees to
                  the placement of a legend on each certificate representing the
                  shares of Restricted Stock, which legend shall include,
                  without limitation, references to the provisions of the Stock
                  Loan Plan restricting the sale, assignment, transfer or
                  disposition of shares of Restricted Stock.

8.       PLAN ADMINISTRATION

The Plan shall be administered by the Committee. Subject to the provisions of
the Plan, the Committee shall interpret the Plan and make such rules as it deems
necessary for the proper administration of the Plan, shall make all other
determinations necessary or advisable for the administration of the Plan and
shall correct any defect or supply any omission or reconcile any inconsistency
in the Plan in the manner and to the extent that the Committee deems desirable
to carry the Plan into effect. Among other things, the Committee shall have the
authority, subject to the terms of the Plan, to determine (i) the individuals to
whom the Recourse Loans are extended, (ii) the times at which the Recourse Loans
are extended, (iii) the basis for any Termination of Service, and (iv) the
forms, terms and provisions of any documents under the Plan, including amending
or modifying the terms of the Plan. Any action taken or determination made by
the Committee pursuant to this paragraph and the other paragraphs of the Plan in
which the Committee is given discretion shall be final and conclusive on all
parties. The act or determination of a majority of the Committee shall be deemed
to be the act or determination of the entire Committee. The Commit tee may
consult with counsel, who may be counsel to the Company, and such other advisors
as the Committee may deem necessary and/or desirable, and the members of the
Committee shall not incur any liability for any action taken in good faith in
reliance upon the advice of counsel or any other advisor.


9.       AMENDMENT AND DISCONTINUANCE OF THE PLAN

The Board, upon the recommendation of the Committee, may amend, suspend or
terminate the Plan at any time, subject to the provisions of this Section 9. No
amendment, suspension or termination of the Plan may, without the consent of a


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Participant, adversely affect such Participant's rights under the Plan in any
material respect.


10.      MISCELLANEOUS PROVISIONS


         (a)      NOT AN EMPLOYMENT CONTRACT. NOTHING IN THE PARTICIPANT'S
                  RECOURSE NOTE SHALL CONFER UPON THE PARTICIPANT THE RIGHT TO
                  CONTINUE IN THE EMPLOYMENT OF THE COMPANY OR ANY OF ITS
                  AFFILIATES OR AFFECT ANY RIGHTS WHICH THE COMPANY OR ANY
                  COMPANY AFFILIATE MAY HAVE TO TERMINATE THE EMPLOYMENT OF THE
                  PARTICIPANT.


         (b)      Nonassignability. No person shall have any right to commute,
                  sell, assign, transfer, pledge, anticipate, mortgage or
                  otherwise encumber, hypothecate or convey in advance of actual
                  receipt the loan amount, if any, payable under the Plan, or
                  any part thereof, or any interest therein, which are, and all
                  rights to which are, expressly declared to be unassignable and
                  nontransferable. No portion of the amounts payable shall,
                  prior to actual payment, be subject to seizure, attachment,
                  lien or sequestration for the payment of any debts, judgments,
                  alimony or separate maintenance owed by a Participant or any
                  other person, nor be transferable by operation of law in the
                  event of the Participant's or any other person's bankruptcy or
                  insolvency. Any such transfer or attempted transfer in
                  violation of the preceding provisions shall be considered null
                  and void. In addition, no derivative security (as defined in
                  Rule 16a-1 (c), as promulgated by the Commission under the
                  1934 Act, or any successor definition adopted by the
                  Commission) issued under the Plan shall be transferable by a
                  Participant (to the extent transferable under the Plan) other
                  than by will or the laws of descent and distribution or
                  pursuant to a qualified domestic relations order as defined by
                  the Code, or Title I of the Employee Retirement Income
                  Security Act of 1974 or the rules promulgated thereunder.

         (c)      Separability, Validity. Transactions under this Plan are
                  intended to qualify under Rule 16b-3 of the 1934 Act. If any
                  of the terms or provisions of this Plan conflict with the
                  requirements of Rule 16b-3, then such terms and provisions
                  shall be deemed inoperative to the extent they so conflict
                  with such requirements. In the event that any


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                  provision of the Plan is held to be invalid, void or
                  unenforceable, the same shall not affect, in any respect
                  whatsoever, the validity of any other provision of the Plan.

         (d)      Inurement of Rights and Obligations. The rights and
                  obligations under the Plan shall inure to the benefit of, and
                  shall be binding upon, the Company, its successors and
                  assigns, and the Participants and their beneficiaries.

         (e)      GOVERNING LAW. THE PROVISIONS OF THE PARTICIPANT'S RECOURSE
                  NOTE SHALL BE GOVERNED BY AND CONSTRUED IN ACCORDANCE WITH
                  LAWS OF THE STATE OF DELAWARE, WITHOUT GIVING EFFECT TO THE
                  CHOICE OF LAW PRINCIPLES THEREOF.



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