EXHIBIT 10.1



SUPPLEMENTARY AGREEMENT



This supplementary agreement is made on the 11thday of August, 2004 by and between



1. Beate Uhse AG,
Gutenbergstrasse 11, D-24941, Flensburg, duly represented by its CFO Otto Christian Lindemann and its procurator Mrs Gesa Münzmaier, hereinafter referred to as Beate Uhse and or Lender



and



2a. Private Media Group Inc., established at USA, 3230 Flamingo Road, Suite 156, Las Vegas, Nevada 89121, duly represented by Johan Gillborg, and its subsidiary
companies:



2b. Private Benelux BV, established at the Netherlands,
5084 PS Best, De Dintel 18-20, duly represented by its director Johan Gillborg



2c. Peach Entertainment Distribution AB, established at Sweden, Starrbacksgatan 3, 17223 Sundbyberg, duly represented by Bo Rodebrant



hereinafter referred to as Private and or Borrower



Whereas:



Private and Beate Uhse concluded an agreement on 11 December 2002 pursuant to which Beate Uhse, as the Lender, has granted Private, as the Borrower, a loan amounting to US $ 3 million, which was repayable at the
latest by 13 December 2003 (the Original Agreement or the Agreement).



The parties hereby confirm and agree that the Agreement is amended in accordance with the terms stipulated in this agreement.



Have agreed as follows:



Article 1



1.1The Lender hereby
agrees to continue the loan of 3 million $ to the Borrower. The loan is repayable ultimately on 31-12-2005. As of 30-06-2004, the Loan Amount has been reduced to US $ 2.246.046,35, including accrued interest, after giving effect to the setoff of
receivables due from Beate Uhse or certain of its subsidiaries to Private or certain of its subsidiaries, as described in Schedule One to this Agreement.



1.2The Borrower shall be entitled to prepay the Loan in whole at any time, or in part from time to time, without premium or penalty provided the Borrower
announces these payments a month in advance and the amount of the repayments shall be in amounts of 100.000 US $ (hundred thousand US Dollar) at a minimum.



---

Article 2     Interest rate



The Borrower shall owe interest on the amount of the Loan outstanding at the rate of 5% per annum during the term of this agreement.
Interests shall be due and payable each quarter.



Article 3
    Repayment



The repayment obligation is regulated
as follows:



1.The loan debt under this Agreement will be repaid by
setting off receivables due from certain subsidiaries of Beate Uhse that will arise on or after 30-06-2004 from deliveries and services by certain subsidiaries of Private, namely



a)receivables due from Scala Agenturen BV in Amsterdam, the Netherlands.



payable to



Private Benelux BV in Best, Netherlands (Private Benelux)



and



b) receivables due from Beate Uhse MAX ́S AB in Stockholm, Sweden (Max A.B)



payable to



Peach Entertainment Distribution AB in Sundbyberg, Sweden (Peach Entertainment)



2.Thus the repayment normally will be finalized somewhere in 2005. Any outstanding amount under this agreement, which has not been repaid by setting off
receivables per 01-12-2005, has to be repaid by Private ultimately 31-12-2005.



Beate Uhse will provide an overview of the outstanding amount per 01-12-2005 to Private.



Article 4



4.1The following
subsidiaries of Private assign to Beate Uhse their receivables from subsidiaries of the Beate Uhse Group up to the total amount of the outstanding loan amount from time to time plus accrued and unpaid interest at the stipulated rate of 5% per annum.



| | Private Benelux BV, established in Best, the Netherlands;
|- | ---------------------------------------------------------



| | Peach Entertainment AB, established in Sundbyberg, Sweden;
|- | ----------------------------------------------------------



---

Article 5



Beate Uhse and or its subsidiaries have no obligation by reason of this Agreement to purchase goods / products from Private and its subsidiaries.



Peach and Private Benelux each intend to continue their respective business relationship with
Scala and Max AB, and visa versa. However, none of such entities shall have any obligation whatsoever by reason of this Agreement to continue their business relationship with the others.



Article 6     Events of Default



1. Beate Uhse confirms that upon execution of this Supplementary Agreement by all parties Private is not in default in connection with its
obligations under the Agreement. Private agrees that thereafter, if one or more of the following events occurs and continues for not less than 10 days after written notice from Beate Uhse to Private (Events of Default):



a.Prior to the repayment of the outstanding loan amount Private Benelux does not
deliver services or goods available in stock to Scala, or Peach does not deliver services or goods available in stock to Max AB, in either case on a timely basis during the term of the Agreement;



b.Private fails to make any payment under this Agreement when due;



c.Private, directly or indirectly, sells or transfers all or substantially all of its
assets;



d.Private, Peach or Private Benelux is adjudicated as bankrupt
under applicable law; or



e.a receiver, trustee or similar official is
appointed to administer all or a substantial portion of Private ́s assets (including assets owned indirectly through a subsidiary) and such action is not stayed or dismissed within 30 days;



then, in such event the full loan amount shall immediately become due and payable, including
interest and allowable costs, and Beate Uhse shall be free to take any and all lawful action required to enforce its rights under the Agreement.



2.If Beate Uhse decides not to buy any Private products anymore, then Beate Uhse will give written notification thereof to Private. The outstanding amount
including interest then have to be repaid by Private in monthly equal terms, thus that the outstanding amount will be fully repaid per 31-12-2005.



Article 7   Default interest



Any amounts which are payable to Beate Uhse under this Agreement and which are not paid when due, shall carry interest in accordance with Section 288 BGB (German Civil
Code)



---

Article 8     Miscellaneous



If any provision of this Agreement is or becomes invalid the validity of the remaining provisions of this Agreement shall not be affected.
The contracting parties are obliged to replace any invalid provisions by valid provisions which fulfil the desired purpose.



This Agreement is governed by the law of the Federal Republic of Germany.



The courts of Hamburg shall have non-exclusive jurisdiction for any controversy out of or in connection with this Agreement.



|                             |  |                            
|---------------------------- |  | ---------------------------
|Flensburg, September 2, 2004 |  | Barcelona, August 11, 2004 
|                             | 
|Beate Uhse AG                |  | Private Media Group Inc.   
|                             | 
|/s/ O.C. Lindemann           |  | /s/ Johan Gillborg         
|O.C. Lindemann               |  | Johan Gillborg             
|                             | 
|                             |  | Barcelona, August 11, 2004 
|                             | 
|                             |  | Private Benelux BV         
|                             | 
|                             |  | /s/ Johan Gillborg         
|                             |  | Johan Gillborg             
|                             | 
|                             |  | Sundbyberg, August 25, 2004
|                             | 
|                             |  | Peach Entertainment AB     
|                             | 
|                             |  | /s/ Bo Rodebrant           
|                             |  | Bo Rodebrant