<PAGE>   1
                     U.S. SECURITIES AND EXCHANGE COMMISSION
                             Washington, D.C. 20549

                                   FORM 10-QSB

(Mark One)

(X)      QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
         EXCHANGE ACT OF 1934

         For the Quarterly Period Ended June 30, 2000

( )      TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES
         EXCHANGE ACT OF 1934


Commission File Number 000-28255


                               PICK-UPS PLUS, INC.
--------------------------------------------------------------------------------
        (Exact name of small business issuer as specified in its charter)


           Delaware                                           31-12440524
------------------------------                            -------------------
(State or Other Jurisdiction of                             (IRS Employer
Incorporation or Organization)                            Identification No.)


                 5181 Natorp Blvd, Suite 530, Mason, Ohio 45040
--------------------------------------------------------------------------------
                    (Address of Principal Executive Offices)


                                 (513) 398-4344
--------------------------------------------------------------------------------
                            Issuer's Telephone Number

         Check whether the issuer (1) filed all reports required to be filed by
Section 13 or 15(d) of the Exchange Act during the past 12 months (or for such
shorter period that the registrant was required to file such reports), and (2)
has been subject to such filing requirements for the past 90 days.
Yes [X] No [ ].

         There were 6,908,100 shares of the registrant's common stock
outstanding as of June 30, 2000.

         Transitional Small Business Disclosure Format      Yes [ ] No [X]



<PAGE>   2


                               PICK-UPS PLUS, INC.

                                    - INDEX -

<TABLE>
<CAPTION>
                                                                                                   Page(s)
                                                                                                   -------
<S>                                                                                                 <C>
PART I:

Item 1 - Financial Information

         Condensed Balance Sheets - June 30, 2000 (unaudited) and December 31, 1999                  3

         Condensed Statements of Operations - Three and Six months Ended June 30, 2000
         and 1999 (unaudited)                                                                        4

         Condensed Statements of Cash Flows - Six months Ended June 30,
         2000 and 1999 (unaudited)                                                                   5

         Notes to Interim Condensed Financial Statements                                             6


Item 2 - Management's Discussion and Analysis of Financial Condition and Results
         of Operations                                                                               7

PART II: Other Information                                                                          11

SIGNATURES                                                                                          12

EXHIBITS:

         Exhibit 27 - Financial Data Schedule


</TABLE>

<PAGE>   3



                          PART I. FINANCIAL INFORMATION

ITEM 1. FINANCIAL STATEMENTS

                               PICK-UPS PLUS, INC.
                            CONDENSED BALANCE SHEETS



<TABLE>
<CAPTION>
                                                                                             JUNE 30,            December 31,
                                                                                              2000                  1999
                                                                                            ---------            ------------
                                                                                           (unaudited)
<S>                                                                                         <C>                   <C>
                                   - ASSETS -

CURRENT ASSETS:
     Cash                                                                                   $   8,612             $  11,188
     Accounts receivable - net of allowance for doubtful accounts of $10,398 and
       $3,344 for 2000 and 1999, respectively                                                  13,230                 7,052
     Inventories                                                                               70,021                33,156
     Prepaid expenses and other current assets                                                  2,800                 2,800
                                                                                            ---------             ---------
TOTAL CURRENT ASSETS                                                                           94,663                54,196
                                                                                            ---------             ---------
FIXED ASSETS - NET                                                                             83,805                25,365
                                                                                            ---------             ---------
OTHER ASSETS:
     Costs in excess of assets acquired - net                                                 210,925                    --
     Franchise development costs - net                                                          8,400                12,600
     Other assets                                                                              56,905                 1,905
                                                                                            ---------             ---------
                                                                                              276,230                14,505
                                                                                            ---------             ---------
                                                                                            $ 454,698             $  94,066
                                                                                            =========             =========
                    - LIABILITIES AND SHAREHOLDERS' DEFICIT -

CURRENT LIABILITIES:
     Bank credit lines payable                                                              $ 288,100             $  93,100
     Accounts payable                                                                         183,909                58,940
     Accrued expenses                                                                          42,600                13,375
     Loans payable - current                                                                  127,207                28,221
     Capitalized lease payable - current                                                       11,343                 4,971
                                                                                            ---------             ---------

TOTAL CURRENT LIABILITIES                                                                     653,159               198,607
                                                                                            ---------             ---------

NON-CURRENT LIABILITIES:
     Loans payable                                                                             21,137                22,812
     Capitalized leases                                                                        18,212                 4,623
     Loans payable - officer                                                                   24,781                24,781
                                                                                            ---------             ---------
                                                                                               64,130                52,216
                                                                                            ---------             ---------
COMMITMENTS AND CONTINGENCIES

SHAREHOLDERS' DEFICIT:
     Preferred stock, $1 par value; 5,000,000 shares authorized; none issued                       --                    --
     Common stock, $.001 par value; 50,000,000 shares authorized, 6,908,100 and
       6,758,100 shares issued for 2000 and 1999, respectively                                  6,908                 6,758
     Additional paid-in capital                                                               400,632               197,728
     Accumulated deficit                                                                     (670,131)             (361,243)
                                                                                            ---------             ---------
                                                                                             (262,591)             (156,757)
                                                                                            ---------             ---------
                                                                                            $ 454,698             $  94,066
                                                                                            =========             =========

</TABLE>

                             See accompanying notes.



                                                                          Page 3
<PAGE>   4


                               PICK-UPS PLUS, INC.
                       CONDENSED STATEMENTS OF OPERATIONS
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                 Three Months                             Six Months
                                                                 Ended June 30,                          Ended June 30,
                                                     -----------------------------------      -----------------------------------
                                                         2000                    1999             2000                    1999
                                                     -----------             -----------      -----------             -----------
<S>                                                  <C>                     <C>              <C>                     <C>
REVENUES:
     Retail sales                                    $   337,753             $   266,607      $   534,118             $   472,578
     Royalties                                            11,446                  24,026           36,206                  39,781
     Initial franchise fees                                5,000                  25,000            5,000                  25,000
                                                     -----------             -----------      -----------             -----------
                                                         354,199                 315,633          575,324                 537,359
                                                     -----------             -----------      -----------             -----------
COSTS AND EXPENSES (INCOME):
     Cost of sales                                       224,484                 198,201          371,754                 329,529
     Selling, general and administrative expenses        385,884                 141,870          570,479                 280,326
     Other income                                             --                      --          (70,578)                     --
     Interest expense                                      7,476                      --           12,557                      --
                                                     -----------             -----------      -----------             -----------
                                                         617,844                 340,071          884,212                 609,855
                                                     -----------             -----------      -----------             -----------
LOSS BEFORE PROVISION (CREDIT) FOR INCOME TAXES         (263,645)                (24,438)        (308,888)                (72,496)
     Provision (credit) for income taxes                      --                      --               --                      --
                                                     -----------             -----------      -----------             -----------
NET LOSS                                             $  (263,645)            $   (24,438)     $  (308,888)            $   (72,496)
                                                     ===========             ===========      ===========             ===========

BASIC LOSS PER COMMON SHARE                          $      (.04)            $        --      $      (.05)            $      (.01)
                                                     ===========             ===========      ===========             ===========

WEIGHTED AVERAGE COMMON SHARES OUTSTANDING             6,907,767               6,608,436        6,844,489               6,609,046
                                                     ===========             ===========      ===========             ===========

</TABLE>
                             See accompanying notes.



                                                                          Page 4
<PAGE>   5


                               PICK-UPS PLUS, INC.
                       CONDENSED STATEMENTS OF CASH FLOWS
                                   (UNAUDITED)

<TABLE>
<CAPTION>
                                                                                               Six Months
                                                                                             Ended June 30,
                                                                                     -------------------------------
                                                                                        2000                  1999
                                                                                     ---------             ---------
<S>                                                                                  <C>                   <C>
INCREASE (DECREASE) IN CASH AND CASH EQUIVALENTS:

CASH FLOWS FROM OPERATING ACTIVITIES:
    Net loss                                                                         $(308,888)            $ (72,496)
    Adjustments to reconcile net loss to net cash (utilized) by operating
     activities:
       Depreciation and amortization                                                    15,552                 2,675
       Bad debt provision                                                                7,054                    --
       Imputed interest on shareholder loan                                              1,054                    --
    Changes in assets and liabilities:
       (Increase) in accounts receivable                                               (13,232)               (2,893)
       (Increase) in inventory                                                         (36,865)               (6,804)
       Increase in accounts payable                                                    124,969                 5,859
       Increase (decrease) in accrued expenses                                          29,225                  (940)
                                                                                     ---------             ---------
         NET CASH (UTILIZED) BY OPERATING ACTIVITIES                                  (181,131)              (74,599)
                                                                                     ---------             ---------

CASH FLOWS FROM INVESTING ACTIVITIES:
    Capital expenditures                                                               (43,675)                 (550)
    Security deposits                                                                  (55,000)                   --
    Payment re: assets acquired                                                        (90,000)                   --
                                                                                     ---------             ---------
         NET CASH (UTILIZED) BY INVESTING ACTIVITIES                                  (188,675)                 (550)
                                                                                     ---------             ---------

CASH FLOWS FROM FINANCING ACTIVITIES:
    Proceeds from short-term debt                                                      195,000                48,518
    Principal payments of long-term debt                                               (27,189)                   --
    Payments of capitalized leases                                                      (2,581)                   --
    Proceeds from sale of equity units                                                 202,000                11,100
                                                                                     ---------             ---------
         NET CASH PROVIDED BY FINANCING ACTIVITIES                                     367,230                59,618
                                                                                     ---------             ---------

NET (DECREASE) IN CASH EQUIVALENTS                                                      (2,576)              (15,531)

    Cash and cash equivalents, beginning of year                                        11,188                37,113
                                                                                     ---------             ---------

CASH AND CASH EQUIVALENTS, END OF PERIOD                                             $   8,612             $  21,582
                                                                                     =========             =========

SUPPLEMENTAL DISCLOSURES OF CASH FLOW INFORMATION:
 (i) Cash paid during the period:
         Interest                                                                    $  10,120             $      --
         Taxes                                                                              --                    --

</TABLE>

                             See accompanying notes.


                                                                          Page 5
<PAGE>   6


                               PICK-UPS PLUS, INC.
                 NOTES TO INTERIM CONDENSED FINANCIAL STATEMENTS
                                  JUNE 30, 2000
                                   (UNAUDITED)


NOTE 1 - DESCRIPTION OF COMPANY:

         Pick-Ups Plus, Inc., the Company, was incorporated in Delaware in 1993.
         The Company operates and franchises retail automotive parts and
         accessories stores catering to the light truck market, which is
         considered to be the fastest growing segment of the motor vehicle
         market in the United States. There are currently eight franchised
         locations in operation and two Company owned-stores. Subject to the
         availability of financing, the Company intends to pursue an aggressive
         expansion strategy by opening additional company-owned stores and
         franchise locations.

         The accounting policies followed by the Company are set forth in Note 2
         to the Company's annual report filed on Form 10-KSB for the year ended
         December 31, 1999. Specific reference is made to this report for a
         description of the Company's securities and the notes to the financial
         statements included therein.

         In the opinion of management, the accompanying unaudited interim
         condensed financial statements of Pick-Ups Plus, Inc., contain all
         adjustments necessary to present fairly the Company's financial
         position as of June 30, 2000 and the results of its operations for the
         three and six month periods ended June 30, 2000 and 1999 and its cash
         flows for the six month periods ended June 30, 2000 and 1999.

         The results of operations for the three and six month periods ended
         June 30, 2000 and 1999 are not necessarily indicative of the results to
         be expected for the full year.

         The Company currently has insufficient funds available for operations
         and would be required to seek additional financing to supplement cash
         generated from the operations of the two Company owned retail stores.
         Management is undergoing discussions with outside parties to rectify
         this situation. The Company may determine, depending on the
         opportunities available to it, to seek additional equity or debt
         financing to fund the cost of its operations. There can be no assurance
         that additional financing will be available to the Company on
         commercially reasonable terms, or at all. In the event that the Company
         is unable to raise additional funds, the Company could be required to
         either substantially reduce or terminate its operations.

NOTE 2 - CAPITAL STOCK AND EQUIVALENTS:

         During the period ended June 30, 2000, the Company received $202,000 in
         net proceeds and issued 150,000 shares of common stock as of result of
         the exercise of common stock purchase warrants.

NOTE 3 - LINES OF CREDIT:

         In May 2000, the Company entered into an agreement with a new bank to
         provide an additional line of credit in the amount of $300,000.
         Borrowings under this line bear interest at an annual rate equal to the
         bank's prime lending rate + 1%, and are collateralized by all of the
         Company's assets as well as 144,000 shares of the Company's common
         stock which are held by its President. The principal payment on this
         credit line is due in June 2001. As of June 30, 2000, borrowings under
         this new line aggregated $195,000. The Company also has $93,100
         outstanding with another bank under a previous line of credit
         agreement.


                                                                          Page 6
<PAGE>   7

                               PICK-UPS PLUS, INC.
                 NOTES TO INTERIM CONDENSED FINANCIAL STATEMENTS
                                  JUNE 30, 2000
                                   (UNAUDITED)


NOTE 4 - ACQUISITION:

         On May 1, 2000, the Company completed the acquisition of the assets of
         a franchisee. The purchase price of $286,942, was offset by royalties
         owed to the Company which are being recovered from this franchisee,
         aggregating $73,042 (including $70,578 from prior years). The remaining
         balance of $213,900 is payable in cash of $175,000 and 19,450 shares of
         Company common stock valued at $2.00 per share. The Company paid
         $60,000 at the time of closing and an additional $30,000 as of June 30,
         2000. The remaining cash portion of the purchase price ($85,000) is due
         in monthly installments through December 2000.

         Costs in excess of the assets acquired of $214,500 is being amortized
         on the straight line basis over ten (10) years.









                                                                          Page 7
<PAGE>   8



ITEM 2.  MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
         OF OPERATIONS

         INTRODUCTION:

         Pick-Ups Plus, Inc., formed in 1993, is a franchisor, wholesaler,
         retailer and installer of accessories for trucks and sports utility
         vehicles. We currently have 8 franchised stores which are located in
         Indiana, Iowa, Oregon, Pennsylvania, Idaho and California and two
         Company-owned stores in Ohio (acquired on September 30, 1998, as the
         prototype store) and Kentucky (acquired in May 2000 - see Note 4 of
         Notes to Interim Condensed Financial Statements). These acquisitions
         were recorded under the purchase method of accounting.

         The financial information presented herein includes: (i) Condensed
         Balance Sheets as of June 30, 2000 and December 31, 1999; (ii)
         Condensed Statements of Operations for the three and six month periods
         ended June 30, 2000 and 1999 and (iii) Condensed Statements of Cash
         Flows for the six month periods ended March 31, 2000 and 1999.

         RESULTS OF OPERATIONS:

         Revenues for the three and six month periods ended June 30, 2000
         consist primarily of net sales generated by the retail stores. Revenues
         are also derived from initial franchise fees and continuing royalty
         fees. Total revenues for the three and six month periods ended June 30,
         2000 increased by 12% and 7%, respectively when compared to the same
         periods of the previous year.

         Costs of sales, as a percentage of retail sales was 66% and 74% for the
         three month periods ended June 30, 2000 and 1999, respectively. Costs
         of sales, as a percentage of retail sales was 70% for each of the six
         month periods ended June 30, 2000 and 1999.

         Selling, general and administrative expenses increased by $244,000 and
         $290,000 when comparing the three and six month periods ended June 30,
         2000 to the comparable periods in 1999, primarily due to the following:
         (i) the continuation in 2000 of an aggressive advertising program to
         help accelerate the name recognition of Pick-Ups Plus, Inc. as well as
         the franchise opportunity which resulted in increased expenses as
         discussed above; (ii) increase in professional fees due primarily to
         expenses relating to the preparation for an initial public offering of
         our common stock and (iii) additional overhead expenses associated with
         the new store in Kentucky which was acquired in May 2000.

         The Company was also able to recover royalties receivable, which were
         written off in prior years, aggregating $70,578. This recovery was the
         result of the acquisition of the operations of the Kentucky store which
         was consummated on May 1, 2000. See Note 4 to Notes to Interim
         Condensed Financial Statements.

         Interest expense of $7,400 and $12,600 for the three and six month
         periods ended June 30, 2000 is a result of the borrowings under the
         bank credit lines as well as the result of equipment purchased and
         financed through loans as opposed to zero interest costs in the prior
         year.

         As a result of the above, the Company reflected net losses of $263,645
         ($.04 per share) and $308,888 ($.05 per share) for the three and six
         month periods ended June 30, 2000, respectively compared to net losses
         of $24,438 ($.00 per share) and $72,496 ($.01 per share) for the three
         and six month periods ended June 30, 1999, respectively.



                                                                          Page 8
<PAGE>   9


         LIQUIDITY AND CAPITAL RESOURCES:

         As of June 30, 2000, current liabilities exceeded current assets by
         approximately $558,000. As of December 31, 1999, current liabilities
         exceeded current assets by approximately $144,000.

         The Company used $181,000 in cash to support operating needs in 2000 as
         compared to $75,000 in 1999. This use of cash was offset by the
         proceeds from the sale of common stock purchase warrants in 2000 and
         borrowings under our credit lines with two banks.

         On May 1, 2000, the Company completed the acquisition of the assets of
         a franchisee. The purchase price of $286,942, was offset by royalties
         owed to the Company which are being recovered from this franchisee,
         aggregating $73,042, (including $70,578 from prior years). The
         remaining balance of $213,900 is payable in cash of $175,000 and 19,450
         shares of Company common stock valued at $2.00 per share. The Company
         paid $60,000 at the time of closing and an additional $30,000 as of
         June 30, 2000. The remaining cash portion of the purchase price
         ($85,000) is due in monthly installments through December 2000.

         The Company currently has insufficient funds available for operations
         and would be required to seek additional financing to supplement cash
         generated from the operations of the two Company owned retail stores.
         Management is undergoing discussions with outside parties to rectify
         this situation. The Company may determine, depending on the
         opportunities available to it, to seek additional equity or debt
         financing to fund the cost of its operations. There can be no assurance
         that additional financing will be available to the Company on
         commercially reasonable terms, or at all. In the event that the Company
         is unable to raise additional funds, the Company could be required to
         either substantially reduce or terminate its operations.

         The Company is not aware of any material trend, event or capital
         commitment which would potentially adversely affect liquidity.

         RISKS ASSOCIATED WITH YEAR 2000 PROBLEM:

         Computer systems and software used by many companies were required to
         be upgraded to accept four digit entries to distinguish 21st century
         dates from 20th century dates. Like most other companies using
         computers in their operations, we ensured that our operations were not
         adversely impacted by software or system failures related to the Year
         2000 problem. We reviewed our internal computer and related information
         and operational systems to ensure Year 2000 compliance and have
         experienced no consequences due to untimely resolution of the Year 2000
         problem. However, even if our internal systems were not materially
         affected by the Year 2000 problem, our business, financial condition
         and results of operations could be materially adversely affected if the
         businesses with which we interact are disrupted by Year 2000 problems.
         We have discussed this matter with those businesses upon which we are
         most dependent and have been assured that no material disruptions were
         experienced.

         OTHER:

         Except for historical information contained herein, the matters set
         forth above are forward-looking statements that involve certain risks
         and uncertainties that could cause actual results to differ from those
         in the forward-looking statements. Potential risks and uncertainties
         include such factors as the level of business and consumer spending,
         the amount of sales of the Company's products, the competitive
         environment within the automotive aftermarket industry, the ability of
         the Company to



                                                                          Page 9
<PAGE>   10

         continue to expand its operations, the level of costs incurred in
         connection with the Company's expansion efforts, economic conditions
         and the financial strength of the Company's customers and suppliers.
         Investors are directed to consider other risks and uncertainties
         discussed in documents filed by the Company with the Securities and
         Exchange Commission.


















                                                                         Page 10
<PAGE>   11


                           PART II - OTHER INFORMATION

Item 1. -     Legal Proceedings

              None

Item 2. -     Changes in Securities and Use of Proceeds

              None

Item 3. -     Defaults Upon Senior Securities

              N/A

Item 4. -     Submission of Matters to a Vote of Security Holders

              None

Item 5. -     Other Information

              None

Item 6. -     Exhibits and Reports on Form 8-K

        (a)   Exhibits

              Exhibit 27 - Financial Data Schedule

        (b)   Reports on Form 8-K

              None







                                                                         Page 11
<PAGE>   12


                                   SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, as amended,
the Registrant has duly caused the Report to be signed on its behalf by the
undersigned thereunto duly authorized.

Dated: August 14, 2000                         Pick-Ups Plus, Inc.


                                               By: /s/ John Fitzgerald
                                                   -----------------------
                                                   President and Principal
                                                   Accounting Officer


















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