http://toyotanewsroom.com/releases/ford+toyota+hy brid+trucks+suvs+telematics.htm August 22, 2011 

## Ford, Toyota to Collaborate on D eveloping New Hybrid System for Light Trucks, SUVs; Future Telematics Standards

 Ford and Toyota are collaborating as equal partners to accelerate consumer availability

of a new advanced hybrid system for light trucks and SUVs  New co - developed hybrid system ready for use later this decade on Ford and Toyota rear-wheel- drive light trucks and SUVs, delivering greater fuel efficiency while still

providing customers the capability they want and need  Ford and Toyota also will collaborate on development of next-generation standards for in - car telematics and Internet- based services Click here for To yota Motor Corporation EVP Takeshi Uchi yamada's remarks Dearborn, Mich., Aug. 22, 2011

– Ford Motor Company and To yota Motor Corporation

– the world’s two leading manufacturers of hy brid vehicles

– today announced they will equally collaborate on the development of an advanced new hy brid system for light truck and SUV customers. Ford and To yota have signed a memorandum of understanding (MOU) on the product development collaboration, with the formal agreement expected by next ye ar. Both companies h ave been working independently on their own future - generation rear- wheel drive hy brid systems. The two now have committed to collaborate as equal partners on a new hy brid system for light trucks and SUVs. This new hy brid powertrain will bring the full hy brid experience of greater fuel efficiency to a new group of truck and SUV customers without compromising the capability they require in their vehicles. Ford and To yota believe that their collaboration will allow them to bring these hy brid technologies to customers sooner and more affordably than either company could have accomplished alone. “This agreement brings together the capability of two global leaders in hy brid vehicles and hy brid technology to develop a better solution more quickly and affordably f or our customers,” said Derrick Kuzak, Ford group vice president, Global Product Development. “Ford achieved a breakthrough with the Ford Fusion Hy brid, and we intend to do this again for a new group of truck and SUV buyers – customers we know very well.” Takeshi Uchi yam ada, Toyota executive vice president, Research & Development, said: “In 1997, we launched the first- generation Prius, the world’s first mass -produced gasoline - electric hy brid. Since then, we have sold about 3.3 million hy brid vehicles. We expect to create exciting technologies that benefit society with Ford

– and we can do so through the experience the two companies have in hy

brid technology .”The two companies also agreed to work together on enablers to complement each company ’s

existing telematics platform standards, helping bring more Internet-based services and useful information to consumers globally. Under the MOU agreement, the two companies will bring the best of their independently developed hy

brid powertrain technology and knowl edge to a new co - developed hy brid system, which will be used in rear-wheel - drive light trucks arriving later this decade. Specifically, Ford and Toyota will:

 Jointly develop as equal partners a new rear-wheel drive hy brid system and component technology for light trucks and SUVs  Independently integrate the new hy brid system in their future vehicles separately For ye ars, both Ford and Toyota have been working independently on similar new rear-wheel drive hy brid systems aimed at delivering higher fuel economy in light trucks and SUVs. When the two companies began discussing this potential collaboration, they discovered how quickly they were able to find common ground. “By working together, we will be able to serve our customers with the very best affordabl e, advanced powertrains, delivering even better fuel economy,” said Ford President and CEO Alan Mulally . “This is the kind of collaborative effort that is required to address the big global challenges of energy independence and environmental sustainability .” Toyota President Akio Toyoda added: “To yota is extremely proud to join Ford in developing a hy brid system for pickup trucks and SUVs. Not only is this tie -up clearly one aimed at making automobiles ever better, it should also become an important building block for future mobility in the U.S. By building a global, long-term relationship with Ford, our desire is to be able to continue to provide people in America automobiles that exceed their expectations.” This rear- wheel - drive hy

brid system will be b ased on an all -new architecture to deliver the capability truck and SUV customers demand while providing greater fuel economy . While the rear-wheel - drive hy brid system will share significant common technology and components, Ford and Toyota will individually integrate the system into their own vehicles. Each company also will determine the calibration and performance dy namics characteristics of their respective light pickups and SUVs. In addition, as telematics plays an increasingly more important role in the in- car experience, both companies have agreed to collaborate on standards and technologies needed to enable a safer, more secure and more convenient in- car experience for next- generation telematics systems. The telematics collaboration relates only to standards and technologies, and each company will continue to separately develop their own in-vehicle products and features. “Ford has made tremendous progress in the area of telematics,” Kuzak said. “We have unique and very good solutions today with SYNC and MyFordTouch. Working together on in-vehicle standards can only enhance our customers’ experience with their vehicles.”Uchiyamada added **:** “Toyota has also invested heavily in telematics in various countries around

the world, with services like the G - BOOK and G - Link. In the U.S., we have just introduced the accessible, eas y-to -use Entune. By sharing our know-how and experience, we would like to offer even better telematics services in the future.”