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                       SECURITIES AND EXCHANGE COMMISSION
                              Washington, DC 20549
 
                                   FORM 10-K
                 ANNUAL REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934
                  FOR THE FISCAL YEAR ENDED DECEMBER 31, 1998
 
                       COMMISSION FILE NUMBER: 000-24591
 
                               BROADCAST.COM INC.
             (Exact name of registrant as specified in its charter)
 
<TABLE>
<S>                                             <C>
                  DELAWARE                                       75-2600532
       (State or other jurisdiction of                          (IRS Employer
       incorporation or organization)                      Identification Number)
</TABLE>
 
                    2914 TAYLOR STREET, DALLAS, TEXAS 75226
          (Address of principal executive offices, including zip code)
 
                                 (214) 748-6660
              (Registrant's telephone number, including area code)
 
        Securities registered pursuant to Section 12(b) of the Act: NONE
 
 Securities registered pursuant to Section 12(g) of the Act: COMMON STOCK, PAR
                             VALUE $0.01 PER SHARE
 
     Indicate by check mark whether the registrant (1) has filed all reports
required to be filed by Section 13 or 15(d) of the Securities Exchange Act of
1934 during the preceding 12 months (or such shorter period that the registrant
was required to file such reports), and (2) has been subject to such filing
requirements for the past 90 days.  Yes [X]  No [ ]
 
     Indicate by check mark if disclosure of delinquent filers pursuant to Item
405 of Regulation S-K is not contained herein, and will not be contained, to the
best of the registrant's knowledge, in definitive proxy or information
statements incorporated by reference in Part III of this Form 10-K or any
amendment to this Form 10-K.  [X]
 
     As of March 15, 1999, the aggregate market value of the registrant's Common
Stock held by nonaffiliates of the registrant was $1,603,830,196 based on the
closing sales price of the registrant's Common Stock as reported on the Nasdaq
National Market on such date. For purposes of this calculation, shares owned by
officers, directors and 5% stockholders known to the registrant are deemed to be
owned by affiliates.
 
     As of March 15, 1999, the number of shares of the registrant's Common Stock
outstanding was 36,781,981, and the number of shares of the registrant's
Preferred Stock outstanding was zero.
 
                      DOCUMENTS INCORPORATED BY REFERENCE
 
     Portions of the Definitive Proxy Statement for the 1999 Annual Meeting of
Stockholders are incorporated by reference into Part III of this report.
 
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                                     PART I
 
ITEM 1. BUSINESS
 
INTRODUCTION
 
     Broadcast.com inc. (including its subsidiaries, "broadcast.com" or the
"Company") is the leading aggregator and broadcaster of streaming media
programming on the Web with the network infrastructure and expertise to deliver
or "stream" hundreds of live and on-demand audio and video programs over the
Internet to hundreds of thousands of users. The Company's Web sites offer a
large and comprehensive selection of live and on-demand audio and video
programming, including sports, talk and music radio, television, business
events, full-length CDs, news, commentary and full-length audio-books. The
Company broadcasts on the Internet 24 hours a day seven days a week, and its
programming includes more than 385 radio stations and networks, 40 television
stations and cable networks, and game broadcasts and other programming for over
420 college and professional sports teams. The Company licenses such programming
from content providers, in most cases under exclusive, multi-year agreements.
The Company's Business Services Division provides cost-effective Internet and
intranet broadcasting services to businesses and other organizations. These
business services include the turnkey production of press conferences, earnings
conference calls, investor conferences, trade shows, stockholder meetings,
product introductions, training sessions, distance learning seminars, customized
corporate TV channels and media events. The Company also derives revenues from
the sale of advertising on its Web sites, including gateway ads with guaranteed
click-thrus, channel and event sponsorships, and traditional banner ads. In
December 1998, the Company's Web sites served a daily average of over 800,000
unique users, ranking the Company's sites #17 among all sites on the Internet
according to Media Metrix. In July 1998, the Company completed its initial
public offering, raising approximately $43.2 million (after expenses). During
November 1998, the Company acquired Simple Network Communications, Inc.
("SimpleNet"), a premier provider of Web hosting services, to expand into
Internet broadcasting services for consumers and small businesses. In March
1999, the Company acquired Net Roadshow, Inc. ("Net Roadshow"), the leading
provider of Internet IPO roadshows, in order to quickly expand into Internet
broadcasting for the financial services market.
 
     The Company believes it has accomplished numerous Internet achievements
since its initial live broadcast in September 1995, including the Internet
broadcast of the first live commercial radio station, first live sporting event,
first live corporate quarterly earnings call and first live stockholders'
meeting. The Company's early entrance into the Internet broadcasting market
enabled the Company to establish strong brand recognition for its broadcasts and
services and to form relationships with a diverse range of content providers.
The Company currently offers content from a variety of sources including radio
and television, college and professional sports teams and leagues, production
and film studios, and record labels. The Company has broadcast over 19,500 live
events, such as the last four NFL Super Bowls, the NCAA Basketball Tournament,
the Stanley Cup Playoffs, the entire 1998-99 season for all 27 NHL teams, game
broadcasts for over 350 college teams, the Internet premiere of the movie
"Casablanca," an exclusive Internet-only webcast with Paul McCartney, the 1998
World Champion New York Yankees Ticker Tape Parade and the launch of the Space
Shuttle with Astronaut John Glenn. The Company has also amassed over 65,000
hours of on-demand broadcast programming, including over 2,400 full-length music
CDs, sports programming, talk radio, and business and media events.
Broadcast.com's business services customers include 3Com, AutoDesk, Bell South,
Harvard University, Business Week, Dell, E! Online, Epson, IBM, Intel, Oracle,
Prudential, Tandem, Tenet Health Systems, Texaco, Trilogy and more than 600
other organizations.
 
INDUSTRY BACKGROUND
 
     The Internet has grown rapidly in recent years, spurred by developments
such as easy-to-use Web browsers, the availability of inexpensive multimedia PCs
and Internet access, the adoption of more robust network architectures, and the
emergence of compelling Web-based content and commerce applications. The broad
acceptance of the Internet Protocol ("IP") standard has also led to the
emergence of intranets and the development of a wide range of non-PC devices
that enable users to access the Internet and intranets.
 
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     Much of the Internet's rapid evolution towards becoming a mass medium can
be attributed to the accelerated pace of technological innovation, which has
expanded the Web's capabilities and improved users' experiences. Most notably,
the Internet has evolved from a mass of static, text-oriented Web pages and
email services to a much richer environment, capable of delivering graphical,
interactive and multimedia content. Prior to the development of streaming media
technologies, users could not play back audio and video clips until the content
was downloaded in its entirety. As a result, live Internet broadcasts were not
possible and archived clips cumbersome to download and use. The development of
streaming media products by companies such as Microsoft and RealNetworks enables
the simultaneous transmission and playback (i.e., the Internet broadcast) of
continuous "streams" of audio and video content over the Internet and intranets.
These technologies have evolved to deliver audio and video over widely used 28.8
kilobits per second ("kbps") narrow bandwidth modems, yet can scale in quality
to take advantage of higher speed access that is expected to be provided by
xDSL, cable modems and other emerging broadband technologies.
 
     Broadcasting audio and video content over the Internet offers certain
opportunities that are not generally available from traditional media. Currently
available analog technology and government regulations limit the ability of
radio and television stations to broadcast beyond certain geographic areas.
Radios and televisions are not widely used in office buildings and other
workplaces, where Internet access has become commonplace. Traditional business
communication tools such as audio conferencing and videoconferencing can be
costly, non-targeted and inconvenient. In addition, traditional broadcasters are
limited in their ability to measure or identify in real time the listeners or
viewers of a program. By using the Internet, streaming media content can be
targeted to a geographically dispersed audience of customers, suppliers,
employees and stockholders at relatively low costs. Internet users can interact
with the broadcast content by responding to online surveys, voting in polls and
obtaining additional information. In addition, Internet broadcasters can provide
highly specific information about a program's audience to content providers,
advertisers and users of Internet business services. The convergence of the
Internet's capabilities and attributes has accelerated its acceptance as a
business tool, leading to rapidly growing economic opportunities in Web-based
advertising and business service offerings.
 
     The Company believes that several challenges must be overcome to realize
cost-effective Internet broadcasting: aggregating diverse and compelling
content, scaling Internet broadcasts from small to large audiences, deploying
new transmission and streaming technologies in a timely manner and providing
multimedia advertisements and services. In order to aggregate content, Internet
broadcasters must rapidly identify and secure licensing opportunities by
demonstrating to content providers broad based distribution and the ability to
deliver associated traffic. Successful Internet broadcasters serving a large
number of simultaneous users around the clock also need to design, develop and
integrate complex network elements, including scalable bandwidth, streaming
licenses, equipment and technical expertise. The rapid evolution of streaming
media technologies requires Internet broadcasters to support multiple vendors,
an investment few companies have made. The Company believes, therefore, that a
successful Internet broadcaster must develop a well-branded, highly-trafficked
Web portal and destination which offers compelling content, a network capable of
streaming audio and video programming to large audiences 24 hours a day seven
days a week and an organization that can deliver quality broadcasting services
to advertisers, businesses and content providers.
 
THE BROADCAST.COM SOLUTION
 
     Broadcast.com believes it has established a significant brand for its
broadcasts and services on the Internet due to its breadth of content, network
infrastructure, audience size and distribution capabilities. In addition, the
Company's Web sites provide an attractive platform for advertisers seeking to
target specific users with rich, compelling advertising solutions. Key elements
of the broadcast.com solution include:
 
  LARGE AGGREGATION OF STREAMING MEDIA CONTENT
 
     Broadcast.com's Web sites offer a large and comprehensive selection of live
and on-demand audio and video programming on the Internet, including sports,
talk and music radio, television, business events, full-length CDs, news,
commentary and audio-books. The Company currently owns Internet broadcasting
rights for more than 385 radio stations and networks, 40 television stations and
cable networks and over 420 college
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and professional sports teams. The Company has also amassed over 65,000 hours of
on-demand broadcast programming, including over 2,400 full-length music CDs,
sports programming, talk radio and business and media events. Broadcast content
providers include Capitol Records, Granite Broadcasting, Learfield
Communications, Major League Baseball, the NHL, Trimark Pictures and Turner
Broadcasting System, Inc. The Company believes that its content aggregation has
established www.broadcast.com as a leading destination for Internet users
seeking streaming media content and also for multimedia content providers and
advertisers seeking to reach large online audiences. This leading position,
combined with the Company's broadcast networking capabilities and experience in
establishing content relationships, further enables broadcast.com to attract
compelling programming.
 
  LEADING PROVIDER OF INTERNET AND INTRANET BUSINESS SERVICES BROADCASTS
 
     The Company leverages its network infrastructure and expertise by providing
Internet and intranet broadcasting and distribution services to businesses and
other organizations. The Company's business services enable customers to conduct
cost-effective Internet or intranet broadcasts of live and on-demand business
and educational programming, including press conferences, quarterly earnings
conference calls, investor conferences, trade shows, stockholder meetings,
product introductions, training sessions, distance learning seminars, customized
corporate TV channels and media events, tailored to each such customer's needs.
The Company believes that these services differentiate its content and broaden
its revenue base. The Company's business services customers include 3Com,
AutoDesk, Bell South, Harvard University, Business Week, Dell, E! Online, Epson,
IBM, Intel, Oracle, Prudential, Tandem, Tenet Health Systems, Texaco, Trilogy
and more than 600 other organizations.
 
  LEADING INTERNET BROADCAST NETWORK INFRASTRUCTURE
 
     The Company's network infrastructure and expertise permits the Company to
stream hundreds of live and on-demand audio and video programs over the Internet
to hundreds of thousands of users. Broadcast.com's distribution network can
support over 650 simultaneous live events and includes over 1,000 multimedia
servers that support multiple streaming technologies. These servers are linked
through direct 45 megabits per second ("Mbps") and 155 Mbps connections to major
Internet backbone providers including AT&T, BBN, Cable & Wireless, MCI WorldCom
and Sprint Corporation which, in turn, connect to over 80% of the downstream
ISPs. The Company believes that direct connections to the major backbone
providers help to enhance the end-user experience by avoiding the congestion of
public peering points which can cause transmission delays or packet loss. The
Company believes that its broadcast network infrastructure provides it with the
flexibility to implement new software, hardware and system developments without
incurring substantial redesign costs or down time. The Company also continues to
deploy its multicast network which is designed to provide streaming media
content to hundreds of thousands of users simultaneously through one-to-many
Internet connections. Please see "--Network."
 
  BRANDED DISTRIBUTION
 
     The Company believes it has established a leading brand for streaming media
content through its Web sites, which have been ranked by Media Metrix as among
the Internet's Top 20 most frequently visited destinations. The Company drives
traffic to its sites and enhances brand awareness through strategic
relationships with key Internet companies. The Company has established increased
visibility among Internet users through its relationships with Yahoo Inc.,
RealNetworks, Microsoft, Softbank (broadcast.com japan), and The Nasdaq Stock
Market(R), among others. Please see "--Strategic Relationships."
 
  DIFFERENTIATED, INTERACTIVE MULTIMEDIA ADVERTISING
 
     Broadcast.com offers exclusive and comprehensive audio and video
programming that can be targeted to specific audiences and demographics.
Additionally, unlike Web sites that offer only text-based banner ads, the
Company offers multimedia packages incorporating custom audio and video
applications such as gateway ads with guaranteed click-thrus, channel and event
sponsorships, and its new in-stream ads and in-player banner ads. The Company
also provides advertisers with the opportunity to bundle Web and traditional
media
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advertising because of commercial spots it receives from its radio and
television station content providers. Please see "--Sales and
Marketing--Advertising."
 
STRATEGY
 
     The Company's objective is to enhance its leadership position in Internet
broadcasting by aggregating comprehensive audio and video programming,
preferably on an exclusive basis, and providing services enabling the delivery
of a broad range of streaming media content over the Internet. Key elements of
the Company's strategy include the following:
 
  ENHANCE AND EXPAND EXCLUSIVE CONTENT OFFERINGS
 
     Broadcast.com seeks to provide the most comprehensive audio and video
programming on the Internet. To this end, the Company's objective is to acquire
exclusive, long-term Internet broadcast rights to streaming media content
provided by radio and television stations, networks and ownership groups,
college and professional sports teams and leagues, production and film studios,
record labels and other content providers.
 
  FURTHER PENETRATE THE BUSINESS SERVICES MARKET
 
     The Company's broadcast services enable businesses, consumers and other
organizations to improve communication with, and the dissemination of
information to, customers, suppliers, employees and the investment community.
The Company believes that its network infrastructure, the local and global reach
of the Internet, and the integration of multicasting within corporate intranets
provides business services customers with lower transmission costs than
conventional broadcast and communications systems and enables these customers to
access both large and small target audiences. The Company intends to continue to
rapidly expand and optimize its turnkey broadcasting solutions to continue to
enhance the broadcast experience for its business services customers. The
Company has also recently established a consulting group whose primary focus is
to multicast-enable corporate intranets and to assist customers with real-time
internal corporate communications. Please see "--Sales and Marketing--Business
Services."
 
  EXPAND INTERNET BUSINESS-TO-BUSINESS SALES FORCE
 
     Broadcast.com continues to expand its dedicated, experienced Internet sales
force in order to increase its presence across both Business Services and
Advertising. The Company currently employs 85 salespeople dedicated to further
differentiating broadcast.com as a leading provider of Internet broadcasting
solutions. The Company has also implemented a three-week training program,
broadcast.com University, to train and equip incoming salespeople on the latest
developments in Internet broadcasting and advertising solutions. The Company is
expanding its sales team adding directors and account executives in strategic
regions across the United States to continue delivering personalized service and
acquire new customers across a variety of vertical markets, including the
automotive, distance learning, financial services and healthcare industries.
 
  EXPAND NETWORK INFRASTRUCTURE
 
     Broadcast.com intends to expand its network infrastructure through the
acquisition and deployment of additional network equipment, bandwidth and
broadcast scaling technologies. As part of its network expansion strategy, the
Company is deploying its multicast network which is designed to provide
streaming media content to hundreds of thousands of users simultaneously through
one-to-many Internet connections. The Company has entered into agreements with
over 40 ISPs and UUNET (now a part of MCI WorldCom) and is building the first
large-scale commercial multicast network, which provides the Company with access
to over 470,000 dial-up multicast ports. The Company has developed software to
more efficiently handle the broadcast of hundreds of simultaneous live events
and developed proprietary software to handle broadcast blackouts, remote
monitoring and remote server access. Although streaming video over the Internet
does not currently offer broadcast television equivalent quality to a broad base
of users, the Company believes that the quality of and demand for Internet video
broadcasts will continue to improve as broadband Internet access technologies
such as xDSL and cable modems become more commonly available. Further, the
Company
 
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believes that video is an important and essential element in the future of
Internet broadcasting. Accordingly, the broadcast.com network is video enabled
and supports multiple leading video streaming technologies including
RealNetworks' RealPlayer G2 and Microsoft's Windows Media Player. Please see
"--Network."
 
  CAPTURE AND DEVELOP EMERGING REVENUE OPPORTUNITIES
 
     Broadcast.com intends to capture strategic revenue growth opportunities as
user demand increases and technological developments become more widely adopted.
Such opportunities are expected to include pay-per-listen/view applications,
fee-based sharing of the Company's exclusive content on other Web sites,
insertion of commercials within programming, electronic commerce opportunities,
Business Services Consulting and broadcasting for consumers and small
businesses.
 
PROGRAMMING
 
     The Company believes its Web sites offer a large and comprehensive
selection of live and on-demand audio and video programming on the Internet,
live continuous broadcasts of over 385 radio stations and networks, 40
television stations and cable networks, game broadcasts of more than 420 college
and professional sports teams and over 65,000 hours of on-demand programming,
including over 2,400 full-length music CDs, sports programming, talk radio, and
business and media events. The www.broadcast.com Web site is organized into
content channels. The following is a description of certain elements of
broadcast.com's programming, illustrating the breadth and depth of its content:
 
  SPORTS
 
     The Company believes that it provides the most comprehensive live and
on-demand broadcasting of sporting events on the Internet. The Company's early
entrance into Internet broadcasting has allowed it to establish relationships
with a broad range of sports teams and leagues. Broadcast.com has the Internet
broadcasting rights for certain sporting events, including football and
basketball in most cases, for over 150 colleges and universities participating
in NCAA Division IA athletics, over 95% of which are on an exclusive basis. In
addition, the Company is the exclusive streaming media partner for all of the 27
NHL teams and broadcasts on behalf of Major League Baseball most regular season
and playoff games. The Company has handled the Internet broadcast for the last
four Super Bowls and the NCAA Basketball Tournament, as well as the 1998 World
Champion New York Yankees Ticker Tape Parade. PGA TOUR and broadcast.com provide
Internet audiences with a variety of golf programming, including live reports
hourly from each PGA TOUR stop on Thursdays and Fridays, PGA TOUR Radio, which
includes live Saturday and Sunday stroke coverage from most tour events, and
video highlights each Sunday night of the final round of each tour stop.
 
     In the case of special events, the Company often broadcasts complementary
programming such as stadium announcer press box feeds and full-length post-game
press conferences with players and coaches in lieu of, or in addition to, game
broadcasts. Broadcast.com typically archives game broadcasts until the next game
is played so users can access sporting events they may have missed. In addition,
a "Great Games" section contains archives of a wide variety of classic match-ups
for fans to access at any time. The Company's sports programming includes video
programming as well, including arrangements with the NHL, PGA TOUR, Major League
Baseball and numerous colleges and universities.
 
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     The following table illustrates the breadth of the sports content the
Company is currently broadcasting, or has broadcast.
 
                        BROADCAST.COM SPORTS PROGRAMMING
 
NATIONAL HOCKEY LEAGUE
Anaheim Mighty Ducks
Boston Bruins
Buffalo Sabres
Calgary Flames
Carolina Hurricanes
Chicago Blackhawks
Colorado Avalanche
Dallas Stars
Detroit Red Wings
Edmonton Oilers
Florida Panthers
Los Angeles Kings
Montreal Canadiens
Nashville Predators
New Jersey Devils
New York Islanders
New York Rangers
Ottawa Senators
Philadelphia Flyers
Phoenix Coyotes
Pittsburgh Penguins
San Jose Sharks
St. Louis Blues
Tampa Bay Lightning
Toronto Maple Leafs
Vancouver Canucks
Washington Capitals
 
MAJOR LEAGUE BASEBALL
Anaheim Angels
Arizona Diamondbacks
Baltimore Orioles
Chicago White Sox
Cincinnati Reds
Cleveland Indians
Houston Astros
New York Mets
New York Yankees
Oakland Athletics
Philadelphia Phillies
San Diego Padres
San Francisco Giants
St. Louis Cardinals
Texas Rangers
 
GOLF
PGA TOUR
PGA of America
Senior Tour
USGA
Nike Tour
 
MAJOR LEAGUE SOCCER
Chicago Fire
Colorado Rapids
Columbus Crew
D.C. United
NY/NJ Metrostars
Dallas Burn
Kansas City Wizards
Los Angeles Galaxy
Miami Fusion F.C.
New England Revolution
San Jose Clash
Tampa Bay Mutiny
AUTO RACING
Selected In-car radio and events:
ARCA
CART
Indy Racing League
Motoworld "Supecross"
NASCAR Winston Cup
NASCAR Busch Series
NHRA
Performance Racing Network
Professional SportsCar Racing
Toyota Atlantic
 
PRO FOOTBALL
1997 and 1998 NFL Training
  Camp
Arena Football
Canadian Football League
  1997 Grey Cup (CFL)
NFL Europe -- Audio and Video
NFL pre- and post-game
  Coverage
Super Bowls XXX, XXXI,
  XXXII and XXXIII
 
HORSE RACING
Belmont Stakes
Kentucky Derby
Preakness Stakes
Breeder's Cup
Capitol Racing
Fair Grounds
Gulfstream
Churchill Downs
Keeneland
Lone Star Park Racing
Meadowlands
Monmouth
New York Racing Association
Oaklawn
Santa Anita
 
PRO BASKETBALL
NBA Championship Press
  Conferences
NBA Draft
1997 Continental Basketball
  Association Finals and
  All-Star Game
"The Game" on Showtime
 
OTHER SPORTS COVERAGE
Boston Marathon
HBO World Championship
Minor League Baseball
Minor League Hockey
NBC 1996 Atlanta
  Olympics Interviews
Tour de France
U.S. Open Tennis
United States Olympic
  Committee Press
  Conferences
Wimbledon
World Golf Village Opening
  Ceremonies
 
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                         NCAA COLLEGES AND UNIVERSITIES
 
Air Force Academy Falcons
Alabama Crimson Tide
Alaska-Fairbanks Nanooks
Albion College Britons
Alcorn State Braves
Appalachian State Mountaineers
Arizona Wildcats
Arizona State Sun Devils
Arkansas Razorbacks
Arkansas Little Rock Trojans
Arkansas State Indians
Ball State Cardinals
Baylor Bears
Boise State Broncos
Boston University Terriers
Brigham Young Cougars
Bucknell Bison
Butler Bulldogs
Cal-Berkeley Bears
Cal State Fullerton Titans
Central Florida Golden Knights
Central Michigan Chipawas
Clemson Tigers
Colorado Buffaloes
Connecticut Huskies
Cornell Big Red
Dayton Flyers
Denver Pioneers
Duke Blue Devils
East Carolina Pirates
Eastern Kentucky Colonels
Florida Gators
Florida State Seminoles
Fresno State Bulldogs
George Washington Colonials
Georgetown Hoyas
Georgia Bulldogs
Georgia Southern Eagles
Georgia Tech Yellow Jackets
Harvard Crimson
Southern Miss. Golden Eagles
St. Bonaventure Bonnies
St. Joseph's Hawks
St. John's Red Storm
St. Louis Billikens
Hawaii Rainbows
Houston Cougars
Idaho Vandals
Illinois State Redbirds
Illinois-Chicago Flames
Indiana Hoosiers
Iowa Hawkeyes
Iowa State Cyclones
Jacksonville Dolphins
James Madison Dukes
Kansas Jayhawks
Kansas State Wildcats
Kentucky Wildcats
Lamar Cardinals
Lehigh Mountain Hawks
Long Beach State 49ers
Louisiana State Tigers
Louisiana Tech Bulldogs
Louisville Cardinals
Marquette Golden Eagles
Marshall Thundering Herd
Maryland Terrapins
Massachusetts Minutemen
Memphis Tigers
Merrimack Warriors
Miami (Florida) Hurricanes
Miami (Ohio) Redhawks
Michigan State Spartans
Mississippi Rebels
Mississippi State Bulldogs
Missouri Tigers
Mount St. Mary's Mountaineers
Naval Academy Midshipmen
UNC Tar Heels
UNC-Charlotte 49ers
Nebraska Cornhuskers
New Hampshire Wildcats
New Mexico Lobos
North Carolina St. Wolfpack
North Texas Eagles
Northern Arizona Lumberjacks
Notre Dame Fighting Irish
Ohio Bobcats
Oklahoma Sooners
Oklahoma State Cowboys
Old Dominion Monarchs
Oregon Ducks
Oregon State Beavers
Penn State Nittany Lions
Pepperdine Waves
Pittsburgh Panthers
Portland State Vikings
Princeton Tigers
Purdue Boilermakers
Radford Highlanders
Rhode Island Rams
Rice Owls
Richmond Spiders
Rutgers Scarlet Knights
Samford Bulldogs
San Diego State Aztecs
San Francisco Dons
San Jose State Spartans
SE Louisiana Lions
Seton Hall Pirates
Siena College Saints
SMU Mustangs
South Carolina Gamecocks
South Dakota Coyotes
South Florida Bulls
Southeastern Louisiana Lions
St. Mary's Rattlers
Stanford Cardinal
Stephen F. Austin Lumberjacks
SW Louisiana Cajuns
Syracuse Orangemen
TCU Horned Frogs
Tennessee Volunteers
Texas Longhorns
Texas-El Paso Miners
Texas A&M Aggies
Texas Tech Red Raiders
Toledo Rockets
Trinity Tigers
Tulane Green Wave
Tulsa Hurricanes
UAB Blazers
UC-Santa Barbara Gauchos
UCLA Bruins
UNLV Rebels
USC Trojans
Utah Utes
Vanderbilt Commodores
Villanova Wildcats
Virginia Cavaliers
VA Commonwealth Rams
Virginia Tech Hokies
Wake Forest Demon Deacons
Washington Huskies
Washington State Cougars
West Virginia Mountaineers
Western Kentucky Hilltoppers
Western Michigan Broncos
Wichita State Shockers
William and Mary Tribe
Wisconsin Badgers
Wisconsin Eau Claire Blugolds
Wisconsin-LaCrosse Eagles
Wright State Raiders
Wyoming Cowboys
Yale Bulldogs
Youngstown State Penguins
 
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  RADIO
 
     Broadcast.com is the leading Internet broadcaster of radio programming, and
owns rights to broadcast more than 385 stations based in over 115 cities, in
most cases under exclusive multi-year agreements. The Company's relationships
with radio stations and networks provide it with content from 18 of the nation's
top 20 radio markets. The Company has benefited from its ability to license
radio content from ownership groups, such as a group of over 40 stations which
are a part of Clear Channel Communications, a group of 72 stations which are a
part of Capstar Broadcasting Corporation and the 23-station Susquehanna Radio
Corp family. Broadcast.com's radio programming spans all formats, from talk
shows and news programs to country music and classic rock. The Company's
audience benefits from the ability to receive local radio programming in-office
and from outside the listener's geographic area, allowing users to select from
hundreds of stations and dozens of formats. Broadcast.com is the exclusive
provider of Internet broadcasts from popular top-rated nationally syndicated
hosts Rush Limbaugh, Dr. Laura Schlessinger, Art Bell and Jim Rome. The Company
also archives thousands of hours of selected talk radio programming so users can
listen to their favorite shows and hosts when unable to listen to the live
broadcast.
 
  TELEVISION
 
     Broadcast.com continues to expand its content aggregation strategy into
television programming. The Company currently has video Internet broadcasting
rights for 40 stations and cable networks and programming originated by local
affiliated television stations and national networks. The Company recently
reached an agreement with three ABC owned and operated stations (WABC New York,
WPVI Philadelphia and KTRK Houston) to exclusively broadcast their local
programming. The Company's relationships with television stations and networks
provide it with content from eight of the nation's top ten television markets.
The Company provides archives of newscasts so users can access the latest
information on breaking news 24 hours a day seven days a week from their home or
office. The Company believes that the continued emergence of broadband Internet
access technologies have the potential to increase the demand for and quality of
Internet-delivered video content, possibly leading to a convergence of the
Internet and television.
 
  BUSINESS
 
     The Company is a leading aggregator of audio and video business-related
content. In addition to the thousands of hours of events and special programming
offered live and on demand from the Company's business services customers, the
Company has also aggregated content from other sources to provide a complete
business content channel, including video interviews and features from CNBC/Dow
Jones Business Video and other business programming from its selection of radio
and television content providers. Broadcast.com has broadcast quarterly earnings
conference calls from such diverse companies as AOL, Millenium Chemical, Texaco
and Yahoo!; product launches from Asymetrix, Dell and Sybase, Inc.; and keynote
speeches from industry leaders such as Intel's Andy Grove, Hewlett Packard's
Lewis Platt, and Microsoft's Bill Gates. In addition, broadcast.com is working
with companies to develop customized Internet-only corporate TV broadcasts, such
as the monthly "Breakfast with Dell" series, which features Dell executives
speaking on topics of interest to its customers, and IBM's "Webinar" series,
with topics ranging from "Knowledge Based Marketing in the Next Century" to
"Data Management: The Six Universals." Broadcast.com's Interactive Group
provides supplemental data and management services to accompany Internet
broadcasts, such as proprietary database registration services and real-time
audience measurement. Please see "--Business Services."
 
  VIDEO
 
     The Company provides Internet broadcasting services to entertainment and
media companies, film studios, broadcast networks and other content providers.
Content providers utilize broadcast.com's distribution network, technology,
services, Web site promotions, email newsletter and sizable audience base to
deliver and drive traffic to high profile events. The Company recently broadcast
all of the live and on-demand Webcasts of the 1999 Academy Awards coverage with
ABC.com, including red-carpet arrivals and backstage interviews in their
entirety. The Company recently announced an agreement with Trimark Pictures
under which it is
                                        8
<PAGE>   10
 
licensing Trimark's library of films for distribution over the Internet. In
addition, the companies will work together to broadcast first run movies,
previews, and live premieres and to distribute movies on the Internet under a
variety of new revenue models including pay-per-view, electronic commerce,
integrated advertising, personalized marketing and user interactive content. The
broadcast.com Video Channel now showcases over 5,000 hours of on-demand video,
streamed at bandwidths ranging from 56 kbps per second to 300 kbps.
 
  MUSIC
 
     Through the broadcast.com Jukebox, the Company believes it offers the
largest selection of full-length CDs available for listening on demand over the
Internet, currently numbering over 2,400 titles. The Company has entered into
agreements with over 200 record labels to broadcast all or certain of their CDs
in their entirety. Capitol Records and broadcast.com recently launched
"CapitolBroadcasts," a co-branded music channel hosted on the broadcast.com Web
site, showcasing audio and video programming from Capitol Records and its family
of labels. Music fans can listen to and watch their favorite Capitol artists and
compilations, in addition to full-length songs and videos from individual
artists and soundtracks and live events from premier Capitol artists, including
CD "Listening Parties" and live cybercasts. To expand its Jukebox selections,
the Company intends to continue to form relationships with leading record
companies. Current customer feedback indicates that listeners use the
broadcast.com Jukebox as a way to sample new music and, in turn, purchase CDs
that they enjoy. Accordingly, the Company believes that its Jukebox will provide
an attractive platform for record labels and musicians to promote and sell their
recordings over the Internet through broadcast.com. The Company has also
broadcast numerous exclusive, high-profile concerts and events featuring leading
musicians and groups such as Paul McCartney, Willie Nelson, Jewel and Rod
Stewart, as well as concerts as a part of A&E's "Live By Request" series,
featuring Phil Collins and Tony Bennett.
 
  OTHER PROGRAMMING
 
     The Company has aggregated thousands of hours of live and on-demand content
in several other channels, providing broadcast.com users with a comprehensive
selection of streaming media programming on the Company's Web sites. An
illustrative list follows:
 
<TABLE>
<CAPTION>
    CHANNEL                            EXAMPLES
    -------                            --------
<S>                 <C>
AudioBooks          Over 500 full length audio-books including:
                    Charles Dickens' "A Tale of Two Cities"
                    Jane Austen's "Pride and Prejudice"
Education           PBS The Business Channel
                    Harris Methodist Continuing Education Seminars
                    Rutgers University
News                BBC World Service
                    CNN Audioselect
                    Court TV
Entertainment       Paul McCartney Internet-only webcast
                    "Casablanca"
                    1999 Academy Awards Coverage
Special Interest    Rush Limbaugh
                    Dr. Laura Schlessinger
                    Art Bell
Spiritual           The 700 Club
                    "Love Worth Finding" with Adrian Rogers
                    Reunion Church with Richard Ellis
Technology          CNET Radio
                    IBM Netfinity Worldcast
                    Y2K: The Press and Preventing Panic
</TABLE>
 
                                        9
<PAGE>   11
 
BUSINESS SERVICES
 
     The Company's Business Services Division provides cost-effective Internet
and intranet broadcasting services to businesses and other organizations. These
business services include turnkey production of press conferences, earnings
conference calls, investor conferences, tradeshows, stockholder meetings,
product introductions, training sessions, distance learning seminars, customized
corporate TV channels and media events. Since January 1997, the Company has
broadcast over 2,600 business services events for customers such as 3Com,
AutoDesk, Bell South, Harvard University, Business Week, Dell, E! Online, Epson,
IBM, Intel, Oracle, Prudential, Tandem, Tenet Health Systems, Texaco, Trilogy
and more than 600 other organizations.
 
     The Company's broadcast services enable these businesses and other
organizations to improve communication with, and the dissemination of
information to, customers, suppliers, employees and the investment community by:
 
  COST-EFFECTIVELY REACHING THE IN-OFFICE USER
 
     The proliferation of multimedia enabled networked personal computers and
other Internet-attached devices in the workplace has created the opportunity for
businesses to use the Internet and intranet to cost-effectively broadcast
streaming media communications to both large and small targeted audiences. The
Company is able to broadcast events to users who can view and listen to such
broadcasts uninterrupted while continuing to perform other tasks on their
computers. The Company has recently established a consulting group whose primary
focus is to multicast-enable corporate intranets and to assist customers with
real-time internal corporate communications. For example, broadcast.com was an
integral team member in a Motorola company-wide broadcast to 30,000 of their
worldwide employees, providing rapid dissemination of new company directives.
Using IP Multicast and broadcast.com consulting and support, this event cost
Motorola a fraction of what they spent the previous year to reach the same
audience through satellite delivery to all of its worldwide locations.
 
  DELIVERING TURNKEY BROADCASTING SOLUTIONS
 
     The Company delivers turnkey Internet broadcasting solutions by providing
analysis, telecommunications and, if necessary, on-site equipment and personnel
to its business services customers. Based on the expertise gained from
broadcasting more than 2,600 business services and over 19,500 total live
events, the Company is able to determine the most effective way to capture the
broadcast feed, whether by satellite, coupler or on-site with a team of its
engineers. Once captured, the broadcast feed is then integrated with other
content such as Powerpoint presentations and computer demonstration screens.
Potential Internet congestion is bypassed by using a private point-to-point
connection to the Company's broadcast center. The broadcast is then digitally
distributed to the Internet audience via the Company's multicast distribution
network, or, if desired, restricted to a limited audience utilizing
password-protected access or player authentication. In addition, the Company can
determine the total number of devices receiving a broadcast, the length of time
such devices are receiving the broadcast and the broadcast quality. Please see
"--Network."
 
     The Company's broadcast of the Victoria's Secret Fashion Show in February
1999 is an example of how Internet broadcasting is the new medium for companies
to interact with consumers, collect valuable customer data, and ultimately drive
sales of their products. Broadcast.com received a company record 2 million
unique users to its Web site on the day of the event and drove sales of
Victoria's Secret merchandise with the attention that was received from this
high profile Web event.
 
  INNOVATIVELY ENHANCING THE BROADCAST EXPERIENCE
 
     The Company has established the Broadcast.com Interactive Group in order to
provide business services clients a turnkey, complete end-to-end solution, based
on clients' needs and objectives, that reaches far beyond the delivery of the
media stream. Creative design and application development solutions are utilized
in order to create compelling content and engage the user. User profiles are
created, which provide the basis for the Company's proprietary application
suite. Applications include the ability to control slide presentations,
                                       10
<PAGE>   12
 
conduct user surveys and audience polls, administer distance learning tests,
solicit and answer questions from users and take roll of users online.
Information is collected and logged to each user's profile, providing clients
with a wealth of critical information in real time to help them better interact
with and serve their users. A selection of companies that have utilized these
turnkey solutions include Dell, Cisco Systems and Sprint.
 
     The depth and breadth of broadcast.com's experience and expertise includes
numerous other business services events. An illustrative selection includes:
 
BUSINESS AND FINANCIAL SHOWS
Calico Technology Seminar Series
CNBC/Dow Jones Business Video news updates
Executive Talk
Money Talk
Radio Wall Street
Tiger Investments: After Hours Trading
Wall Street Review
 
DISTANCE LEARNING
Columbia Basin
Cato Institute
Darton University
Johns Hopkins Medicine Rounds
Krieble Institute USA
Quality Learning Services
University of Texas
 
EARNINGS ANNOUNCEMENTS/INVESTOR RELATIONS
America Online
AT&T
Dell
General Motors
Nike
Texaco
Texas Instruments
 
KEYNOTE SPEECHES
3Com: Eric Benhamou
Dell Computer: Michael Dell
Hewlett Packard: CEO Lewis Platt
IBM: John Brisbane
Intel: CEO Dr. Andrew Grove
Microsoft: Bill Gates
Tandem: Patrick Smyth
PRODUCT LAUNCHES
Ameritech: Clearpath Wireless Launch
Asymetrix: Cool Tools
Bell & Howell: Scanner Division
Mercedes Benz
Microsoft Internet Explorer Launch
Silicon Graphics Workstation Launch
Victoria's Secret
 
PUBLIC RELATIONS
AOL/Netscape merger announcement
Chicago Tribune's George Lazarus
Communications Week: Meet the Editor
Fox News Media Coffee
Getting Ready for ORYX
MSNBC: Meet the Editors
The New York Financial Writers' Association
 
SEMINARS
Calico eSeminar
Dell: Breakfast With Dell
Harvard Seminar on Internet Society
IBM Webinars
Price Waterhouse LLP Technology Forecast
SAS Institute: Data Mining Forum
Sprint "Community of One" Webcast
 
TRADE SHOWS/CONFERENCES
COMDEX
Internet World
MacWorld Expo
National Association of Broadcasters
National Investor Relations Institute
NetWorld + Interop
PC Expo
 
SALES AND MARKETING
 
     The Company sells business services and advertising through its direct
sales force and through reseller arrangements. The Company currently maintains
distinct sales departments for both of these revenue sources, however both
departments work together to sell integrated packages. In addition, the Company
maintains a marketing and public relations department to promote the
broadcast.com brand and its services.
 
  BUSINESS SERVICES
 
     To date, the Company has focused its business services marketing efforts on
larger companies in varied industries. Based on the success of these direct
sales efforts, broadcast.com believes that it can successfully market its
services to medium-sized and smaller businesses as well. The Company's recent
acquisition of SimpleNet allows it to expand into Internet broadcasting services
for the consumer and small business market. Broadcast.com and SimpleNet are
working together to introduce self-service audio and video streaming to existing
customers of SimpleNet's Web hosting service. Users will be able to create and
broadcast their own
 
                                       11
<PAGE>   13
 
personalized audio and video programming, including Internet-only radio and
television shows, business presentations and home movies, which will be
accessible within minutes of setting up their service.
 
     The Company is constantly expanding its Internet sales force and is
aggressively attacking vertical market opportunities. The Company seeks to
expand its business services customer base and broadcast offerings by targeting
industries and businesses that are early adopters of technological advancement.
The Company's recent acquisition of Net Roadshow accelerates the expansion of
broadcast.com's Internet broadcasting services to newly public companies by
leveraging Net Roadshow's existing relationships with leading investment banking
institutions. Broadcast.com is acquiring new customers first by attacking a
variety of vertical markets, including the automotive, distance learning,
financial services, and healthcare industries.
 
     The Company also utilizes reseller arrangements, whereby partners have the
right to sell broadcast.com business services packages to their established
customer base. World Color, a leader in the printing industry, provides
broadcast.com with direct access to World Color's extensive client base of
companies in the publishing and retail industries. Medialink, a leader in
providing video and audio production, satellite distribution and press release
services, also provides the Company with an additional channel to market its
turnkey Internet broadcasting solutions.
 
  ADVERTISING
 
     The Company's wide variety of content offers the ability to sell
advertising packages targeted to specific audiences and demographics.
Additionally, unlike Web sites that offer only text-based banner advertisements,
the Company offers multimedia packages incorporating custom audio and video
applications such as gateway ads with guaranteed click-thrus, and channel and
event sponsorships, as well as its new in-stream ads and in-player banner ads.
 
          Gateway Ads with Guaranteed Click-Thrus. Broadcast.com provides
     advertisers the opportunity to incorporate gateway ads into their Internet
     advertising packages. Gateway ads are audio or video clips that are
     inserted at the lead of selected programming, lasting from 15 to 30
     seconds, that play prior to the audio or video content that has been
     selected by the user. A guaranteed click-thru is a pop-down browser window
     that automatically launches at the beginning of the gateway ad displaying
     an advertiser's Web site or other targeted information. Gateway ads are
     also available without guaranteed click-thrus. The Company currently sells
     these advertisements at a higher CPM than traditional banner ads because of
     their unique nature. Advertisers that have purchased gateway ads with
     guaranteed click-thrus include 3Com, Amazon.com and First USA.
 
          Channel and Event Sponsorships. The Company offers advertisers the
     ability to sponsor one or more of its programming channels or events,
     enabling advertisers to brand entire sections of the Company's Web sites. A
     channel or event sponsorship can involve the rotating and permanent
     placement of buttons, logos and Web site links, integrated gateway ads and
     mention on the broadcast.com home page, channel home page and email
     newsletter (which has over 425,000 current subscribers in over 175
     countries). These sponsorships may also include promotional advertisements
     utilizing broadcast.com's radio and television spot inventory. Event
     sponsorships have been purchased by companies such as Pepsi, Intel and
     Microsoft. The Company typically sells these packages on a
     channel-by-channel or event-by-event basis.
 
          In-Stream Ads and In-Player Banner Ads. As streaming media technology
     advances, the Company continues to capitalize on new opportunities to
     differentiate its advertising solutions. The Company has introduced
     in-stream ads, which are advertisements within the Internet feed of
     programming, similar to a broadcast network. Another new application is the
     in-player banner ad, available on the RealNetworks RealPlayer G2. While
     listening to a radio station or CD, the user is delivered a rotating
     selection of video images and scrolling text, all linked directly to
     advertisers' Web sites, which, in effect, turn the player into a browser.
     This allows the advertiser to follow consumers wherever they may go on the
     broadcast.com Web site. These new applications have just been introduced
     and sell at higher CPM's due to their unique and effective nature.
 
                                       12
<PAGE>   14
 
     As compensation for broadcasting radio and television station feeds, the
Company receives on-air inventory of radio and, in certain instances, television
ad spots or direct cash payments. The Company sells the majority of these
advertising spots to traditional radio and television advertisers. As of
December 31, 1998, the Company had over 3,500 radio spots per week available for
sale.
 
  MARKETING
 
     The Company's marketing efforts are aimed at promoting the broadcast.com
brand and the Company's audio and video programming and business services. The
Company utilizes both traditional and innovative media vehicles for marketing
and promotional purposes, including radio, television and print advertisements,
as well as marketing arrangements with other leading Web sites, gateway ads with
guaranteed click-thru's and in-player banner ads on the Company's Web sites and
email newsletters.
 
          Radio and Television. The Company's radio and television content
     providers typically grant the Company a certain amount of commercial spot
     inventory. The commercial spots that the Company receives as part of its
     radio and television hosting activities can be used by the Company for
     promotion of the Company's programming and services. Radio and television
     stations also extend brand awareness for broadcast.com through required
     on-air mentions during their broadcasts.
 
          Print and Other Media. In exchange for Internet broadcasts of sporting
     events, colleges and universities provide advertising space for
     broadcast.com in various campus publications including gameday programs,
     newsletters and alumni magazines. Broadcast.com has also received
     advertising space in the official NCAA Basketball Tournament Final Four
     program and several major NCAA Football Bowl Game programs. In addition,
     the Company has received signage space at numerous college and university
     sporting events. Stadium public address announcements during certain
     sporting events also extend the Company's brand awareness. The Company has
     placed advertisements in targeted trade magazines, including AudioFile,
     Broadcasting and Cable and Meeting Planners International, and major daily
     papers such as the Chicago Tribune and USA Today.
 
          Online Marketing. The Company exchanges banner ads with other high
     traffic and targeted Web sites such as Yahoo!, FinancialWeb.com,
     AllCampus.com, CBS SportsLine, CNET and Lycos. The Company uses these
     opportunities to highlight its high profile live events and drive traffic
     to revenue generating channels. The banner ads are also used to promote
     business services customers' events in order to attract larger audiences.
     The Company extends brand awareness on the Internet by requiring that its
     logo and distinctive "listen/view button" be placed prominently on the Web
     pages of broadcast partners. Additionally, broadcast.com works with a
     growing number of search engines and live events guides that feature
     broadcast.com content and events, such as Microsoft's Web Events, Yahoo!
     NetEvents, Yack.com, NetGuide.com, Infobeat.com, Excite, Infoseek and
     Go2Net.
 
          Gateway Ads, In-Player Banner Ads and Email Newsletters. The Company
     utilizes media rich audio/video gateway ads and in-player banner ads to
     promote upcoming broadcast.com content offerings. The Company also
     distributes free semi-weekly email newsletters to over 425,000 registered
     subscribers in 175 countries which highlight events and programs for the
     upcoming week. In addition to its main newsletter highlighting programming
     from the entire site, the Company distributes sports-focused,
     business-focused and music-focused newsletters as well, and is developing
     additional specialty newsletters targeted to those interested in particular
     programming channels. In addition, the Company utilizes the newsletter
     distribution list to alert users, especially those in-office during the
     day, to major breaking news stories that are being broadcast on the
     Company's Web sites.
 
STRATEGIC RELATIONSHIPS
 
     Broadcast.com has entered into strategic relationships with content
providers and other key companies in order to continue building on the Company's
competitive advantages. The Company believes that licensing content from third
parties is preferable to creating content because such licensed content has
existing demand and is self-replenishing. Key relationships include A.H. Belo
Corporation, BBC World Service, Capitol Records, CNN, Granite Broadcasting, Host
Communications, Learfield Communications, the NHL, Major
                                       13
<PAGE>   15
 
League Baseball, Susquehanna Radio Corp., Trimark Pictures, a group of over 40
stations now part of Clear Channel Communications and 72 stations now a part of
Capstar Broadcasting Corporation.
 
     Broadcast.com leverages its content aggregation and Internet broadcast
network through strategic relationships with key companies to increase traffic
and brand awareness. During 1998, broadcast.com and Yahoo!, an equity investor
in the Company, agreed to establish a co-branded area on the Yahoo! Web site at
sports.yahoo.com to make available broadcast.com's programming and link to
listen/view pages on the www.broadcast.com Web site. Broadcast.com also has an
agreement with RealNetworks which provides for the placement of a link on the
drop-down menu item for RealNetworks' RealPlayer G2 and RealPlayer Plus G2
streaming products to the Company's home page and five key channels on its
sites. The Company believes that RealNetworks' streaming products have been
downloaded more than 50 million times. Microsoft has selected broadcast.com as a
high-level promotional and content partner for its Web Events programming guide,
showcasing the breadth of content and variety of radio stations that
broadcast.com offers to users of the Windows Media Player, including
high-bandwidth content. In addition, Microsoft has also provided premier
placement and is linking to more than 100 broadcast.com radio stations from its
Windows Radio Toolbar, which is integrated into every version of Internet
Explorer 5.0.
 
     The Company has established two key partnerships which it believes will
enable it to extend the reach and distribution of its Internet broadcasting
services to new markets. In January 1999, broadcast.com and Softbank formed a
joint venture to launch broadcast.com japan, which will aggregate and broadcast
Japanese language-based audio and video programming to Internet users, and will
also sell broadcast.com's Internet and intranet broadcasting services to
business customers in Japan. In addition, the joint venture will have access to
broadcast.com's vast archive of English language-based programming, including
sports events, music CDs and videos. In December 1998, The Nasdaq Stock
Market(R) and broadcast.com partnered to provide Internet broadcasting services
for quarterly earnings conference calls in a pilot program. Nasdaq's selection
of broadcast.com as the exclusive broadcaster of earnings calls over the
Internet for Nasdaq-100(R) entities serves to accelerate adoption of Internet
broadcasting as a standard for investor relations and corporate communications
and opens a new avenue for broadcast.com to sell its turnkey broadcasting
services to these companies.
 
NETWORK
 
     In order to support hundreds of thousands of simultaneous streaming media
users on the Internet, the Company has developed and implemented an extensive
streaming media aggregation and distribution network designed to ensure the
broadcast quality of the content received from broadcasters and distributed to
users.
 
  AGGREGATION
 
     The Company aggregates content from broadcasters through satellite feeds
and direct network connections from content providers to its broadcast center
where it is monitored for broadcast quality and encoded for delivery over the
Internet. The satellite receiving system is currently comprised of 25 satellite
dishes which can receive hundreds of simultaneous feeds from traditional
broadcasts and live events. The Company also receives radio and television
signals over a private frame relay network. This private network is designed to
efficiently and securely feed content directly from broadcasters to the
Company's headquarters, thus avoiding the congestion of public and private
peering points on the Internet which can cause transmission delays or packet
loss. The Company believes that the use of a private aggregation network enables
the Company to control the broadcast quality of the content it receives.
 
  DISTRIBUTION
 
     Currently, the Company employs both unicasting (one user per Company
originated stream) and multicasting (many users per Company originated stream)
technologies to distribute streaming media content to users over the Internet.
The Company's unicast network can provide content to tens of thousands of
simultaneous users through over 1,000 multimedia servers which support multiple
streaming technologies. These servers are linked through direct 45 Mbps and 155
Mbps connections to major Internet backbone providers including AT&T, BBN, Cable
& Wireless, MCI WorldCom and Sprint which, in turn, connect to
 
                                       14
<PAGE>   16
 
over 80% of the downstream ISPs. The Company believes that direct connections to
these major backbone providers enhance the user experience by avoiding the
congestion of public and private peering points which can cause transmission
delays or packet loss.
 
     Although the Company anticipates that unicasting will remain essential for
archived and on-demand applications, it believes that multicasting, or similar
scaling technology, is essential to the future of large-scale Internet
broadcasting to mass audiences. The Company believes multicasting is especially
suited to audio and video broadcasting and will be increasingly used in the
delivery of streaming media content. Currently, the Company is deploying its
multicast network which is designed to provide streaming media content to
hundreds of thousands of users simultaneously through one-to-many Internet
connections. The Company has entered into agreements with over 40 ISPs and UUNET
and is building the first large-scale commercial multicast network which
provides the Company access to over 470,000 dial-up multicast ports.
 
COMPETITION
 
     The market for Internet broadcasting and services is highly competitive and
the Company expects that competition will continue to intensify. The Company
competes with (i) other Web sites, Internet portals and Internet broadcasters to
acquire and provide content to attract users, (ii) videoconferencing companies,
audio conferencing companies and Internet business services broadcasters, (iii)
online services, other Web site operators and advertising networks, as well as
traditional media such as television, radio and print, for a share of
advertisers' total advertising budgets and (iv) local radio and television
stations and national radio and television networks for sales of advertising
spots. There can be no assurance that the Company will be able to compete
successfully or that the competitive pressures faced by the Company, including
those described below, will not adversely affect the Company's business.
 
     Competition among Web sites that provide compelling content, including
streaming media content, is intense and is expected to increase significantly in
the future. The Company competes against a variety of businesses that provide
content through one or more mediums, such as print, radio, television, cable
television and the Internet. Traditional media companies have not established a
significant streaming media presence on the Internet and may expend resources to
establish a more significant presence in the future. These companies have
significantly greater brand recognition and financial, technical, marketing and
other resources than the Company. The Company competes generally with other
content providers for the time and attention of users and for advertising
revenues. To compete successfully, the Company must license and then provide
sufficiently compelling and popular content to generate users, support
advertising intended to reach such users and attract business and other
organizations seeking Internet broadcasting and distribution services. The
Company competes with other Internet broadcasters and Web sites to acquire
Internet broadcasting rights to compelling content. The Company believes that
the principal competitive factors in attracting Internet users include the
quality of service and the relevance, timeliness, depth and breadth of content
and services offered. In the market for Internet distribution of radio and
television broadcasts, the Company competes with ISPs, radio and television
stations and networks that originate their own Internet broadcasts.
RealNetworks' Real Broadcast Network and INTERVU Inc. deliver audio and video
broadcasts over the Internet. In the area of sports content, the Company
competes with ESPN.com. The Company also competes for the time and attention of
Internet users with thousands of Web sites operated by businesses and other
organizations, individuals, governmental agencies and educational institutions.
For example, certain Web sites provide a collection of links to other Web sites
with streaming media content. The Company expects competition to intensify and
the number of competitors to increase significantly in the future. In addition,
as the Company expands the scope of its content and services, it will compete
directly with a greater number of Web sites and other media companies. Because
the operations and strategic plans of existing and future competitors are
undergoing rapid change, it is extremely difficult for the Company to anticipate
which companies are likely to offer competitive services in the future.
 
     The Company competes with videoconferencing and teleconferencing companies,
along with companies that provide Internet broadcasting services to businesses
and other organizations. Principal competitive factors include price,
transmission quality, transmission speed, reliability of service, ease of
access, ease of use, customer support, brand recognition and operating
experience. The Company's current and potential
                                       15
<PAGE>   17
 
competitors may have significantly greater financial, technical and marketing
resources, longer operating histories and greater brand recognition. Traditional
videoconferencing and teleconferencing may allow for a more interactive user
experience. As prices for videoconferencing systems decrease and transmission
quality increases, the installed base of videoconferencing systems may increase.
Companies that provide media streaming software may also enter the market for
Internet broadcast services. If media streaming technology and backbone
bandwidth becomes more readily available to companies at low prices, the
Company's customers may decide to broadcast their own programming. In
particular, local exchange carriers, ISPs and other data communication service
providers may compete in the future with a portion of or all of the Company's
business services as technological advancements facilitate the ability of these
providers to offer effectively these services. There can be no assurance that
the Company will be able to compete successfully against current or future
competitors for Internet broadcast services.
 
     The Company also competes with online services, other Web site operators
and advertising networks, as well as traditional media such as television, radio
and print for a share of advertisers' total advertising budgets. The Company
believes that the principal competitive factors for attracting advertisers
include the number of users accessing the Company's Web sites, the demographics
of the Company's users, the Company's ability to deliver focused advertising and
interactivity through its Web sites and the overall cost-effectiveness and value
of advertising offered by the Company. There is intense competition for the sale
of advertising on high-traffic Web sites, which has resulted in a wide range of
rates quoted by different vendors for a variety of advertising services, making
it difficult to project levels of Internet advertising that will be realized
generally or by any specific company. Any competition for advertisers among
present and future Web sites, as well as competition with other traditional
media for advertising placements, could result in significant price competition.
The Company believes that the number of companies selling Web-based advertising
and the available inventory of advertising space have recently increased
substantially. Accordingly, the Company may face increased pricing pressure for
the sale of advertisements. Reduction in the Company's Web advertising revenues
would adversely affect the Company's business.
 
     The Company competes for traditional media advertising sales with national
radio and television networks, as well as local radio and television stations.
Local radio and television content providers and national radio and television
networks may have larger and more established sales organizations than the
Company. These companies may have greater name recognition and more established
relationships with advertisers and advertising agencies than the Company. Such
competitors may be able to undertake more extensive marketing campaigns, obtain
a more attractive inventory of ad spots, adopt more aggressive pricing policies
and devote substantially more resources to selling advertising inventory. The
Company's traditional media advertising sales efforts depend on the Company's
ability to obtain an inventory of ad spots across the top radio and television
markets. If the Company is unable to obtain such inventory, it could adversely
affect the Company's business.
 
GOVERNMENTAL REGULATION
 
     Although there are currently few laws and regulations directly applicable
to the Internet, it is likely that new laws and regulations will be adopted in
the United States and elsewhere covering issues such as privacy, pricing, sales
taxes and characteristics and quality of Internet services. It is possible that
governments will enact legislation that may be applicable to the Company in
areas such as content, network security, encryption and the use of key escrow,
data and privacy protection, electronic authentication or "digital" signatures,
illegal and harmful content, access charges and retransmission activities.
Moreover, the applicability to the Internet of existing laws governing issues
such as property ownership, content, taxation, defamation and personal privacy
is uncertain. The majority of such laws were adopted before the widespread use
and commercialization of the Internet and, as a result, do not contemplate or
address the unique issues of the Internet and related technologies. Any such
export or import restrictions, new legislation or regulation or governmental
enforcement of existing regulations may limit the growth of the Internet,
increase the Company's cost of doing business or increase the Company's legal
exposure, which could have a material adverse effect on the Company's business,
financial condition and results of operations.
 
                                       16
<PAGE>   18
 
     On October 28, 1998, the "Digital Millennium Copyright Act" ("DMCA")
affecting the performance of sound recordings by certain subscription and
nonsubscription transmission services was enacted. The DMCA permits statutory
licenses for the performance of sound recordings and for the making of ephemeral
recordings to facilitate transmissions. Under these statutory licenses, the
Company will be required to pay licensing fees for the performance of sound
recordings by the Company in original and archived programming and through
retransmissions of radio broadcasts. The DMCA does not specify the rate and
terms of the statutory licenses, which will be determined either through
voluntary inter-industry negotiations or arbitration. By distributing content
over the Internet, the Company also faces potential liability for claims based
on the nature and content of the materials that it distributes, including claims
for defamation, negligence or copyright, patent or trademark infringement, which
claims have been brought, and sometimes successfully litigated, against Internet
companies. While the current law generally states that entities like the
Company, which provide interactive computer services, shall not be treated as
the publisher or speaker with respect to third party content they distribute,
the scope of the law's definition and limitations on liability have not been
widely tested in court. Accordingly, the Company may be subject to such claims.
To protect itself from such claims, the Company maintains media liability
insurance as well as general liability insurance. Additionally, in the Company's
agreements with content providers, such content providers generally represent
that they have the rights to distribute and transmit their programming on the
Internet and, in most cases, indemnify the Company for liability based on a
breach of such representations and warranties. The indemnification arrangements
and the Company's media and general liability insurance may not cover all
potential claims of this type or may not be adequate to indemnify the Company
for any liability that may be imposed. Any liability not covered by
indemnification or insurance or in excess of indemnification or insurance
coverage could adversely affect the Company's business.
 
INTELLECTUAL PROPERTY
 
     The Company regards its copyrights, trademarks, trade secrets and similar
intellectual property as important to its success, and the Company relies on a
combination of copyright and trademark laws, trade secret protection,
confidentiality and non-disclosure agreements and contractual provisions with
its employees and with third parties to establish and protect its proprietary
rights. There can be no assurance that these steps will be adequate, that the
Company will be able to secure trademark registrations for all of its marks in
the United States or other countries or that third parties will not infringe
upon or misappropriate the Company's copyrights, trademarks, service marks and
similar proprietary rights. In addition, effective copyright and trademark
protection may be unenforceable or limited in certain countries, and the global
nature of the Internet makes it impossible to control the ultimate destination
of the Company's broadcasts. In the future, litigation may be necessary to
enforce and protect the Company's trade secrets, copyrights and other
intellectual property rights.
 
     The Company may also be subject to litigation to defend against claims of
infringement of the rights of others or to determine the scope and validity of
the intellectual property rights of others. If third parties hold trademark,
copyright or patent rights that conflict with the business of the Company, then
the Company may be forced to litigate infringement claims that could result in
substantial costs to the Company. In addition, if the Company was unsuccessful
in defending such a claim, it could adversely affect the Company's business.
Lawsuits alleging patent infringement were filed against the Company and
RealNetworks on or about August 25, 1998 and against the Company and Microsoft
on or about December 29, 1998. The Company intends to vigorously defend against
these actions and seek their early dismissal. Please see "Item 3. Legal
Proceedings." If third parties prepare and file applications in the United
States that claim trademarks used or registered by the Company, the Company may
oppose those applications and be required to participate in proceedings before
the United States Patent and Trademark Office to determine priority of rights to
the trademark, which could result in substantial costs to the Company. An
adverse outcome in litigation or privity proceedings could require the Company
to license disputed rights from third parties or to cease using such rights. Any
litigation regarding the Company's proprietary rights could be costly and divert
management's attention, result in the loss of certain of the Company's
proprietary rights, require the Company to seek licenses from third parties and
prevent the Company from selling its services. In addition, inasmuch as the
Company licenses a substantial portion of its content from third parties, its
exposure to copyright infringement
                                       17
<PAGE>   19
 
actions may increase because the Company must rely upon such third parties for
information as to the origin and ownership of such licensed content. The Company
generally obtains representations as to the origins and ownership of such
licensed content and generally obtains indemnification to cover any breach of
any such representations; however, there can be no assurance that such
representations will be accurate or given, or that such indemnification will
adequately protect the Company.
 
     In December 1997, in anticipation of the change in the Company's name from
AudioNet, Inc. to broadcast.com, the Company filed an application for a United
States trademark registration for "broadcast.com." There can be no assurance
that the Company will be able to secure such a registered trademark. The Company
intends to pursue the registration of its trademarks based upon anticipated use
internationally. There can be no assurance that the Company will be able to
secure adequate protection for these trademarks in foreign countries. Many
countries have a "first-to-file" trademark registration system and thus the
Company may be prevented from registering its marks in certain countries if
third parties have previously filed applications to register or have registered
the same or similar marks. It is possible that competitors of the Company or
others will adopt service names similar to the Company's, thereby impeding the
Company's ability to build brand identity and possibly leading to customer
confusion. In addition, there could be potential trademark or trademark
infringement claims brought by owners of other registered trademarks or
trademarks that incorporate variations of the term broadcast.com.
 
     As part of its confidentiality procedures, the Company generally enters
into agreements with its employees and consultants and limits access to and
distribution of its software, documentation and other proprietary information.
There can be no assurance that the steps taken by the Company will prevent
misappropriation of its proprietary information or that agreements entered into
for that purpose would be enforceable. Notwithstanding the precautions taken by
the Company, it might be possible for a third party to copy or otherwise obtain
and use the Company's proprietary information without authorization. The laws of
some countries may afford the Company little or no effective protection of its
intellectual property.
 
EMPLOYEES
 
     As of December 31, 1998, the Company had 283 full-time employees. None of
the Company's employees is subject to a collective bargaining agreement and the
Company believes that its relations with its employees are good.
 
ITEM 1A. COMPANY RISK FACTORS
 
WE HAVE A LIMITED OPERATING HISTORY
 
     We commenced broadcasting live audio programming on the Web in September
1995 and live video programming in March 1997. We first recognized business
services and advertising revenues in January 1996 and have recorded a net loss
for each year we have existed. We have a limited operating history on which to
base an evaluation of our business and prospects. Our prospects must be
considered in light of the risks, difficulties and uncertainties frequently
encountered by companies in an early stage of development, particularly
companies in new and rapidly evolving markets such as the market for Internet
content, business services and advertising. These risks include our ability to:
 
     - provide compelling and unique content to Internet users;
 
     - successfully market and sell our business services;
 
     - effectively develop new and maintain existing relationships with
       advertisers, content providers, business customers and advertising
       agencies;
 
     - continue to develop and upgrade our technology and network
       infrastructure;
 
     - respond to competitive developments;
 
     - successfully introduce enhancements to our existing products and services
       to address new technologies and standards;
 
                                       18
<PAGE>   20
 
     - effectively sell our inventory of radio and television ad spots and
 
     - attract, retain and motivate qualified personnel.
 
     Our operating results are also dependent on factors outside of our control,
such as the availability of compelling content and the development of broadband
networks that support multimedia streaming. There can be no assurance that we
will be successful in addressing these risks, and failure to do so could have
adversely affect our business.
 
WE ANTICIPATE CONTINUING LOSSES
 
     We expect to continue to incur operating losses for the foreseeable future.
We incurred net losses of $3.3 million for the period from May 1995 (inception)
through December 31, 1996, $6.7 million for the year ended December 31, 1997,
and $16.4 million for the year ended December 31, 1998. As of December 31, 1998,
our accumulated deficit was $26.4 million. We expect to continue to incur
significant operating and capital expenditures and, as a result, we will need to
generate significant revenues to achieve and maintain profitability.
 
     Although our revenues have continued to grow from quarter to quarter, we
cannot assure you that we will achieve sufficient revenues for profitability.
Even if we do achieve profitability, we cannot assure you that we can sustain or
increase profitability on a quarterly or annual basis in the future. If revenues
grow slower than we anticipate, or if operating expenses exceed our expectations
or cannot be adjusted accordingly, our business will be materially and adversely
affected.
 
OUR QUARTERLY OPERATING RESULTS ARE SUBJECT TO SIGNIFICANT FLUCTUATIONS
 
     Our quarterly operating results may fluctuate significantly in the future
as a result of a variety of factors, many of which are outside our control.
Factors that may affect our quarterly operating results include:
 
     - the cost of acquiring and the availability of content;
 
     - the demand for our business services;
 
     - demand for Internet advertising;
 
     - seasonal trends in Internet advertising placements;
 
     - the advertising cycles for, or the addition or loss of, individual
       advertisers;
 
     - the level of traffic on our Web sites;
 
     - the amount and timing of capital expenditures and other costs relating to
       the expansion of operations;
 
     - price competition or pricing changes in Internet broadcasting services,
       such as business services, and in Internet advertising;
 
     - the seasonality of the content of our broadcasts, such as sporting and
       other events;
 
     - the level of and seasonal trends in the use of the Internet;
 
     - technical difficulties or system downtime;
 
     - the cost to acquire sufficient bandwidth or to integrate efficient
       broadcast technologies, such as multicasting, to meet our needs;
 
     - the introduction of new products or services by us or our competitors,
 
     - our ability to successfully integrate operations and technologies from
       acquisitions; and
 
     - general economic conditions and economic conditions specific to the
       Internet, such as electronic commerce and online media.
 
                                       19
<PAGE>   21
 
     Any one of these factors could cause our revenues and operating results to
vary significantly in the future. In addition, as a strategic response to
changes in the competitive environment, we may from time to time make certain
pricing, service or marketing decisions or acquisitions that could cause
significant declines in our quarterly operating results.
 
SEASONAL AND CYCLICAL PATTERNS MAY AFFECT OUR BUSINESS
 
     We expect that our revenues will be higher leading up to and during major
United States sport seasons for sports that we broadcast, such as the NHL and
college football, and lower at other times of the year. We believe that
advertising sales in television and radio generally are lower in the first and
third calendar quarters of each year, and that advertising expenditures
fluctuate significantly with economic cycles. Depending on the extent to which
the Internet is accepted as an advertising medium, seasonality and cyclicality
in the level of Internet advertising expenditures could become more pronounced
than it is currently. We believe that our revenues from Web and traditional
media advertising sales have been affected by these cyclical factors and we
expect our Web and traditional media advertising sales generally to follow the
quarterly trends of traditional media advertising.
 
WE ARE DEPENDENT ON THIRD PARTY CONTENT PROVIDERS
 
     Our future success depends upon our ability to aggregate and deliver
compelling content over the Internet. We typically do not create our own
content. Rather, we rely on third party content providers, such as radio and
television stations and cable networks, businesses and other organizations,
universities, film producers and distributors, and record labels for compelling
and entertaining content. Our ability to maintain and build relationships with
content providers is critical to our success. Although many of our agreements
with third party content providers are for initial terms of more than two years,
such agreements may not be renewed or may be terminated prior to the expiration
of their terms if we do not fulfill our contractual obligations. Our inability
to secure licenses from content providers or performance rights societies or the
termination of a significant number of content provider agreements would
decrease the availability of content that we can offer users. Such inability or
termination may result in decreased traffic on our Web sites and, as a result,
decreased advertising revenue, which could adversely affect our business.
 
     Our agreements with certain of our content providers are nonexclusive, and
many of our competitors offer, or could offer, content that is similar to or the
same as that obtained by us from such nonexclusive content providers. Such
direct competition could adversely affect our business.
 
WE ARE SUBJECT TO LICENSE FEES PAYABLE TO CONTENT PROVIDERS
 
     License fees payable to content providers and performance rights societies
and other licensing agencies may increase as competition for such content
increases. There can be no assurance that our content providers, performance
rights societies and other licensing agencies will enter into prospective
agreements with us on the same or similar terms as those currently in effect or
on terms acceptable to us if no agreement is in effect. If we are required to
pay increased licensing fees, such increased payments could adversely affect our
business.
 
OUR BUSINESS IS DEPENDENT ON BUSINESS SERVICES REVENUES
 
     We expect to derive a substantial amount of our revenues from providing our
business services, and demand and market acceptance for our business services
solutions is uncertain. Our ability to establish and maintain a leadership
position in Internet and intranet broadcasting for businesses and in the
distribution of other live and on-demand events will depend on, among other
things:
 
     - our success in providing quality programming at low and high bit rates
       over the Internet;
 
     - market acceptance of our current and future business service offerings;
 
     - the reliability of our networks and services; and
 
                                       20
<PAGE>   22
 
     - the extent to which end users are able to receive our broadcasts at
       adequate bit rates to provide for high quality services, none of which
       can be assured.
 
     We operate in a market that is at a very early stage of development, is
rapidly evolving and is characterized by an increasing number of competitors.
Demand and market acceptance for recently introduced services are subject to a
high level of uncertainty and risk. Sales of our business services may require
an extended sales effort in certain cases. In addition, potential customers must
accept audio and video broadcast services as a viable alternative to
face-to-face meetings, television or radio, audio teleconferences and video
conferencing. Because the market for our business services is new and evolving,
it is difficult to predict the size of this market and its growth rate, if any.
In addition, it is not known whether businesses and other organizations will
utilize the Internet to any significant degree as a means of broadcasting
business and other events. There can be no assurance that the market for our
business services will continue to develop or be sustainable. If the market
fails to develop, develops more slowly than expected or becomes saturated with
competitors, or if our Web sites do not achieve or sustain market acceptance,
our business could be adversely affected.
 
WE ARE DEPENDENT ON THE ACCEPTANCE OF STREAMING MEDIA TECHNOLOGY
 
     Our success depends on the market acceptance of streaming media technology
provided by companies such as RealNetworks and Microsoft. Early streaming media
technology suffered from poor audio quality, and video streaming at 28.8 kbps
(thousands of bits per second) currently is of lower quality than television or
radio broadcasts. In addition, congestion over the Internet and packet loss may
interrupt audio and video streams, resulting in unsatisfying user experiences.
In order to receive streamed media adequately, users generally must have
multimedia PCs with certain microprocessor requirements and at least 28.8 kbps
Internet access and streaming media software. Users typically electronically
download such software and install it on their PCs. Such installation may
require technical expertise that some users do not possess. Furthermore, in
order for users to receive streaming media over corporate intranets, information
systems managers may need to reconfigure such intranets. Because of bandwidth
constraints on corporate intranets, some information systems managers may block
reception of streamed media. Widespread adoption of streaming media technology
depends on overcoming these obstacles, improving audio and video quality and
educating customers and users in the use of streaming media technology. If
streaming media technology fails to achieve broad commercial acceptance or such
acceptance is delayed, our business could be adversely affected.
 
WE ARE DEPENDENT ON THE CONTINUED ACCEPTANCE OF THE INTERNET AS AN ADVERTISING
MEDIUM
 
     We expect to derive a substantial amount of our revenues from sponsorships
and advertising for the foreseeable future, and demand and market acceptance for
Internet advertising solutions is uncertain.
 
     There are currently no standards for the measurement of the effectiveness
of Internet advertising, and the industry may need to develop standard
measurements to support and promote Internet advertising as a significant
advertising medium. If such standards do not develop, existing advertisers may
not continue their levels of Internet advertising. Furthermore, advertisers that
have traditionally relied upon other advertising media may be reluctant to
advertise on the Internet. Our business would be adversely affected if the
market for Internet advertising fails to develop or develops more slowly than
expected.
 
     Different pricing models are used to sell advertising on the Internet. It
is difficult to predict which, if any, will emerge as the industry standard.
This makes it difficult to project our future advertising rates and revenues.
Our advertising revenues could be adversely affected if we are unable to adapt
to new forms of Internet advertising. Moreover, software programs that limit or
prevent advertising from being delivered to an Internet user's computer are
available. Widespread adoption of this software could adversely affect the
commercial viability of Internet advertising.
 
                                       21
<PAGE>   23
 
WE MAY BE UNABLE TO SUCCESSFULLY EXPAND OUR BUSINESS
 
     If we are unable to manage our growth effectively, our business could
suffer. We have experienced and are currently experiencing a period of
significant growth. This growth has placed, and our anticipated future growth
will continue to place, a significant strain on our resources. As part of this
growth, we will have to implement new operational and financial systems,
procedures and controls.
 
WE MAY NOT BE ABLE TO INTEGRATE THE OPERATIONS FROM OUR RECENT ACQUISITIONS OF
SIMPLENET AND NET ROADSHOW
 
     We recently acquired Simple Networks Communications in November 1998 and
Net Roadshow in March 1999. We could have difficulty in assimilating their
personnel, operations, technology and software. In addition, the key personnel
of SimpleNet or Net RoadShow may decide not to work for us. These difficulties
could disrupt our ongoing business, distract our management and employees,
increase our expenses and adversely affect our business.
 
WE MAY NOT BE ABLE TO ACCOUNT FOR THE ACQUISITIONS OF SIMPLENET AND NET ROADSHOW
AS ANTICIPATED
 
     We accounted for the acquisitions of Net RoadShow and SimpleNet under the
pooling of interest accounting and financial reporting rules. To qualify the
acquisitions as a pooling of interests for accounting purposes, the criteria for
pooling of interests accounting established in opinions published by the
Accounting Principals Board and interpreted by the Financial Accounting
Standards Board and the SEC must be met. Although the conditions to the
consummation of each of the acquisitions were met, the availability of pooling
of interests accounting treatment depends in part, upon circumstances and events
occurring after the effective time of such acquisitions. For example, there must
be no significant dispositions of assets, for a period of two years following
the effective time. The failure of either of the acquisitions to qualify for
pooling of interest accounting treatment for financial reporting purposes for
any reason could adversely affect our operating results.
 
OUR SYSTEMS MAY FAIL OR EXPERIENCE A SLOW DOWN AND OUR USERS DEPEND ON OTHERS
FOR ACCESS TO OUR WEB SITES
 
     The performance, reliability and availability of our Web sites and network
infrastructure are critical to our reputation and ability to attract and retain
users, advertisers and content providers. A large portion of our network
infrastructure is located at a single, leased facility in Dallas, Texas. Our
systems and operations are vulnerable to damage or interruption from fire,
flood, power loss, telecommunications failure, Internet breakdowns, break-ins,
tornadoes and similar events. We have only limited redundant facilities and
systems and no formal disaster recovery plan and do not carry sufficient
business interruption insurance to compensate for losses that may occur.
 
     Services based on sophisticated software and computer systems often
encounter development delays and the underlying software may contain undetected
errors that could cause system failures when introduced. Any system error or
failure that causes interruption in availability of content or an increase in
response time could result in a loss of potential or existing business services
customers, users, advertisers or content providers and, if sustained or
repeated, could reduce the attractiveness of our Web sites to such entities or
individuals. In addition, because our Web advertising revenues are directly
related to the number of advertisements delivered by us to users, system
interruptions that result in the unavailability of our Web sites or slower
response times for users would reduce the number of advertisements delivered and
reduce revenues.
 
     A sudden and significant increase in traffic on our Web sites could strain
the capacity of the software, hardware and telecommunications systems deployed
or utilized by us, which could lead to slower response times or system failures.
Our operations also are dependent upon receipt of timely feeds from our content
providers, and any failure or delay in the transmission or receipt of such feeds
could disrupt our operations.
 
     We are dependent upon Web browsers, Internet Service Providers ("ISPs") and
online service providers ("OSPs") to provide Internet users access to our Web
sites. Many of these providers have experienced
 
                                       22
<PAGE>   24
 
significant outages in the past, and could experience outages, delays and other
difficulties due to system failures unrelated to our systems.
 
OUR NETWORK IS SUBJECT TO SECURITY RISKS
 
     Our networks may be vulnerable to unauthorized access, computer viruses and
other disruptive problems. A party who is able to circumvent security measures
could misappropriate proprietary information or cause interruptions in our
Internet operations. ISPs and OSPs have in the past experienced, and may in the
future experience, interruptions in service as a result of the accidental or
intentional actions of Internet users, current and former employees or others.
We may be required to expend significant capital or other resources to protect
against the threat of security breaches or to alleviate problems caused by such
breaches.
 
WE ARE DEPENDENT ON SHORT-TERM ADVERTISING CONTRACTS
 
     A substantial portion of our Web advertising revenues are derived from
short-term contracts. There can be no assurance that our current advertisers
will continue to purchase advertisements or that we will be able to secure new
advertising contracts from existing or future customers at attractive rates or
at all.
 
THERE IS INTENSE COMPETITION FOR INTERNET BROADCASTING AND SERVICES
 
     The number of Web sites competing for the attention and spending of
members, users and advertisers has increased and we expect it to continue to
increase.
 
     We compete for members, users and advertisers with the following types of
companies:
 
     - other Web sites, Internet portals and Internet broadcasters to acquire
       and provide content to attract users;
 
     - videoconferencing companies, audio conferencing companies and Internet
       business services broadcasters;
 
     - online services, other Web site operators and advertising networks, as
       well as traditional media such as television, radio and print, for a
       share of advertisers' total advertising budgets; and
 
     - local radio and television stations and national radio and television
       networks for sales of advertising spots.
 
     Increased competition could result in price reductions, reduced margins or
loss of market share, any of which could adversely affect our business. Please
see "Item 1. Business--Competition."
 
WE ARE DEPENDENT ON OUR ABILITY TO SELL RADIO AND TELEVISION ADVERTISING SPOTS
 
     We are dependent, in part, on our ability to sell our inventory of radio
and television ad spots obtained from stations in exchange for the Internet
broadcast of their programming. Selling radio and television advertising is
highly competitive. We depend on Premiere Radio Networks, Inc. ("Premiere Radio
Networks") to sell a majority of our radio ad spots. The Company's traditional
media advertising sales efforts are focused on selling ads to traditional
national advertisers in order to avoid competing with advertising sales efforts
of its local radio and television station content providers. Sales of ad spots
to national advertisers are typically sold at a lower cost per thousand ("CPM")
than local advertising. We compete for traditional media advertising sales with
national radio and television networks. National radio and television networks
typically have larger and more established sales organizations as compared to
ours. There can be no assurance that Premiere Radio Networks will continue to
sell effectively our inventory of ad spots or that competitive pressures with
respect to traditional media advertising sales will not adversely affect our
business.
 
WE MAY NOT BE ABLE TO SUCCESSFULLY SCALE OUR OPERATIONS
 
     Our success depends on our ability to broadcast audio and video programming
to a large number of simultaneous users. Until recently, we only deployed
unicasting (one user per Company originated stream)
                                       23
<PAGE>   25
 
technology to broadcast audio and video programming to users over the Internet.
We have deployed another broadcast technology, multicasting (multiple users per
Company originated stream), on a trial basis since September 1997 and have begun
to deploy this technology on a broader commercial basis only recently. We
anticipate that unicasting will continue to be used to distribute our archived
and on-demand programming and that multicasting or a similar broadcasting
technology will be used for live and other events where a large audience for the
content is expected. To increase our unicast capacity, we will be required to
successfully expand its network infrastructure through the acquisition and
deployment of additional network equipment and bandwidth. There can be no
assurance that we will be successful in such expansion.
 
     We believe that to be a successful Internet broadcaster we also must
successfully deploy multicasting or a similar broadcasting technology that can
deliver streaming media content to many users simultaneously through one-to-many
Internet connections. We will be required to test, deploy and successfully scale
our multicast network infrastructure to serve mass audiences. There can be no
assurance that we will be successful in doing so, that multicasting will be able
to support a substantial audience or that an alternative technology will not
emerge that offers superior broadcasting technology as compared to multicasting.
In the event that multicasting technology is not successfully deployed in a
timely manner or such an alternative technology emerges, we would likely be
required to expend significant resources to deploy a technology other than
multicasting, which could adversely affect our results of operations during the
period in which we attempt such deployment. If we fail to scale our broadcasts
to large audiences of simultaneous users, such failure could adversely affect
our business.
 
WE ARE DEPENDENT ON PROVIDERS OF STREAMING MEDIA PRODUCTS
 
     We rely on providers of streaming media products, such as RealNetworks and
Microsoft, to provide a broad base of users with streaming media software. We
currently license software products that enable the broadcast of streaming media
from such companies and others. We may need to acquire additional licenses from
such streaming media companies to meet our future needs. Users are currently
able to download electronically copies of the RealNetwork's RealPlayer and
Microsoft's Windows Media Player software free of charge. If providers of
streaming media products substantially increase license fees charged to us for
the use of their products, refuse to license such products to us or begin
charging users for copies of their player software, such actions could adversely
affect our business.
 
WE ARE DEPENDENT ON CONTINUED GROWTH IN THE USE OF THE INTERNET AND STREAMING
MEDIA CONTENT
 
     Our market is new and rapidly evolving. Our business would be adversely
affected if Internet usage does not continue to grow, particularly usage for
multimedia information and entertainment and as a vehicle for commerce in goods
and services. The Internet may not be accepted as a viable commercial medium for
broadcasting multimedia content, if at all, for a number of reasons, including:
 
     - potentially inadequate development of the necessary infrastructure,
 
     - inadequate development of enabling technologies,
 
     - lack of acceptance of the Internet as a medium for distributing streaming
       media content; and
 
     - inadequate commercial support for Web-based advertising.
 
     If Internet usage grows, the Internet infrastructure may not be able to
support the demands placed on it by this growth, specifically the demands of
delivering high quality video content and its performance and reliability may
decline. In addition, Web sites have experienced interruptions in their service
as a result of outages and other delays occurring throughout the Internet
network infrastructure. If these outages or delays frequently occur in the
future, Internet usage, as well as the usage of our Web sites, could grow more
slowly or decline.
 
                                       24
<PAGE>   26
 
WE MAY BE UNABLE TO RESPOND TO RAPID TECHNOLOGICAL CHANGE IN OUR INDUSTRY
 
     Our market is characterized by rapid technological developments, frequent
new product introductions and evolving industry standards. A failure by us to
rapidly respond to technological developments could adversely affect our
business. The emerging character of these products and services and their rapid
evolution will require us to:
 
     - effectively use leading technologies;
 
     - continue to develop our technological expertise; and
 
     - enhance our current services and continue to improve the performance,
       features and reliability of our network infrastructure.
 
     Changes in network infrastructure, transmission and content delivery
methods and underlying software platforms and the emergence of new broadband
technologies, such as xDSL and cable modems, could dramatically change the
structure and competitive dynamic of the market for streaming media solutions.
In particular, technological developments or strategic partnerships that
accelerate the adoption of broadband access technologies or advancements in
streaming and compression technologies may require us to expend resources to
address these developments. In addition, the widespread adoption of new Internet
technologies or standards could require substantial expenditures to modify or
adapt our Web sites and services.
 
OUR BUSINESS IS DEPENDENT ON OUR CHIEF EXECUTIVE OFFICER AND PRESIDENT
 
     Our future success depends to a significant extent on the continued
services of our senior management and other key personnel, particularly, Todd
Wagner, Chief Executive Officer, and Mark Cuban, President. The loss of the
services of Messrs. Wagner or Cuban, or certain other key employees, would
likely have a significantly detrimental effect on our business.
 
     We do not maintain "key person" life insurance for any of our personnel.
Our future success also depends on our continuing to attract, retain and
motivate highly skilled employees.
 
COMPETITION FOR PERSONNEL IN OUR INDUSTRY IS INTENSE
 
     We may be unable to retain our key employees or attract, assimilate or
retain other highly qualified employees in the future. We have from time to time
in the past experienced, and we expect to continue to experience in the future,
difficulty in hiring and retaining highly skilled employees with appropriate
qualifications. If we do not succeed in attracting new personnel or retaining
and motivating our current personnel, our business will be adversely affected.
 
WE MAY NOT BE SUCCESSFUL IN EXPANDING INTERNATIONALLY
 
     We are developing, through a joint venture with Softbank Corp.,
broadcast.com japan k.k. To date, we have had limited experience in the
development of localized versions of our Web sites and the marketing and
operating of our products and services internationally. We are dependent on the
efforts and abilities of Softbank Corp. in the development of broadcast.com
japan k.k. Our Japanese joint venture may not develop at a rate that supports
its level of investment. In particular, the Japanese market may be slow in the
adoption of the Internet as a broadcast, advertising and commerce medium. We may
also experience difficulty in managing our Japanese operations as a result of
distance and language and cultural differences. In addition, there may be
unexpected changes in regulatory requirements, trade barriers, difficulties in
staffing and managing a foreign operation, longer payment cycles, currency
exchange rate fluctuations, export restrictions, unanticipated seasonal
reductions in business activity in Japan, and potentially adverse tax
consequences. One or more of these factors could adversely affect our business.
 
                                       25
<PAGE>   27
 
GOVERNMENT REGULATION AND LEGAL UNCERTAINTIES COULD ADD ADDITIONAL COSTS TO
DOING BUSINESS ON THE INTERNET
 
     There are currently few laws and regulations directly applicable to the
Internet. It is likely that existing laws will be adopted, and that new laws and
regulations will be adopted in the United States and elsewhere covering issues
such as music licensing, broadcast license fees, copyrights, privacy, pricing,
sales taxes and characteristics and quality of Internet services. The adoption
of restrictive laws or regulations could slow Internet growth or expose us to
significant liabilities associated with content available on our Web sites. The
application of existing laws and regulations governing Internet issues such as
property ownership, libel and personal privacy is also subject to substantial
uncertainty. There can be no assurance that current or new government laws and
regulations, or the application of existing laws and regulations (including laws
and regulations governing issues such as property ownership, content, taxation,
defamation and personal injury), will not expose us to significant liabilities,
significantly slow Internet growth or otherwise adversely affect our business.
 
     On October 28, 1998, the "Digital Millennium Copyright Act" ("DMCA") was
enacted. The DMCA includes statutory licenses for the performance of sound
recordings and for the making of recordings to facilitate transmissions. Under
these statutory licenses, we will be required to pay licensing fees for the
performance of sound recordings by us in original and archived programming and
through retransmissions of radio broadcasts. The DMCA does not specify the rate
and terms of the statutory licenses, which will be determined either through
voluntary inter-industry negotiations or arbitration. Depending upon the rates
and terms adopted for the statutory licenses, the DMCA could adversely affect
our business.
 
     We currently do not collect sales or other taxes with respect to the sale
of services or products in states and countries where we believe we are not
required to do so. One or more states or countries have sought to impose sales
or other tax obligations on companies that engage in online commerce within
their jurisdictions. A successful assertion by one or more states or countries
that we should collect sales or other taxes on products and services, or remit
payment of sales or other taxes for prior periods, could adversely affect our
business.
 
     The Child Online Protection Act and Child Online Privacy Protection Act
(the "COPA") were enacted in October 1998. COPA imposes civil and criminal
penalties on persons distributing material harmful to minors (e.g., obscene
material) over the Internet to persons under the age of 17, or collecting
personal information from children under the age of 13. We do not currently
distribute the types of materials that we believe COPA would deem illegal, and
do not knowingly collect and disclose personal information from such minors. The
manner in which the COPA may be interpreted and enforced cannot be fully
determined, and future legislation similar to the COPA could subject us to
potential liability, which in turn could adversely affect our business. Such
laws could also damage the growth of the Internet generally and decrease the
demand for our products and services.
 
WE MAY BE SUED FOR INFORMATION RETRIEVED FROM THE WEB
 
     We may be subjected to claims for negligence, copyright, patent, trademark,
defamation, indecency and other legal theories based on the nature and content
of the materials that we broadcast. Such claims have been brought, and sometimes
successfully pressed, against Internet content distributors. In addition, we
could be exposed to liability with respect to the content or unauthorized
duplication or broadcast of content. Although we maintain general liability
insurance, our insurance may not cover potential claims of this type or may not
be adequate to indemnify us for all liability that may be imposed. In addition,
although we generally require our content providers to indemnify us for such
liability, such indemnification may be inadequate. Any imposition of liability
that is not covered by insurance, is in excess of insurance coverage or is not
covered by an indemnification by a content provider could adversely affect our
business.
 
WE HAVE LIMITED PROTECTION OF OUR INTELLECTUAL PROPERTY; OTHERS COULD
MISAPPROPRIATE OUR INTELLECTUAL PROPERTY AND WE MAY NOT BE ABLE TO ENFORCE OUR
RIGHTS
 
     Our actions to protect our trademarks and other proprietary rights may be
inadequate. In addition, it is possible that we could become subject to
infringement actions based upon content we may license from third
                                       26
<PAGE>   28
 
parties. Any of these claims, with or without merit, could subject us to costly
litigation and the diversion of our financial resources and technical and
management personnel. Further, if such claims are successful, we may be required
to change our trademarks, alter the content and pay financial damages. Despite
our efforts to protect our proprietary rights from unauthorized use or
disclosure, parties may attempt to disclose, obtain or use our solutions or
technologies.
 
     We may need to obtain licenses from others to refine, develop, market and
deliver new services. We cannot assure you that we will be able to obtain any
such licenses on commercially reasonable terms or at all or that rights granted
pursuant to any licenses will be valid and enforceable.
 
     In addition, because we license a substantial portion of our content from
third parties, our exposure to copyright infringement actions may increase
because we must rely upon such third parties for information as to the origin
and ownership of such licensed content. We generally obtain representations as
to the origins and ownership of such licensed content and generally obtain
indemnification to cover any breach of any such representations; however, there
can be no assurance that such representations will be accurate or given, or that
such indemnification will adequately protect us.
 
     Lawsuits alleging patent infringement were filed against us (and
RealNetworks) on or about August 25, 1998, and against us (and Microsoft) on or
about December 29, 1998. We intend to vigorously defend against these actions
and seek their early dismissals. In addition, we believe we are entitled to be
indemnified under the terms of our license agreements with RealNetworks and
Microsoft for the claims raised by the plaintiffs in these lawsuits. We can give
no assurances, however, as to the availability of such indemnification at this
time or the results of such proceedings. Please see "Item 3. Legal Proceedings."
 
     If third parties prepare and file applications in the United States that
claim trademarks used or registered by us, we may oppose those applications and
be required to participate in proceedings before the United States Patent and
Trademark Office to determine priority of rights to the trademark, which could
result in substantial costs. An adverse outcome in litigation or privity
proceedings could require us to license disputed rights from third parties or to
cease using such rights. Any litigation regarding our proprietary rights could
be costly and divert our attention, result in the loss of certain of our
proprietary rights, require us to seek licenses from third parties and prevent
us from selling its services, any one of which could adversely affect our
business.
 
THIRD PARTIES MAY MISAPPROPRIATE OUR PROPRIETARY INFORMATION
 
     We may not be able to prevent misappropriation of our proprietary
information and that agreements entered into for that purpose may not be
enforceable. It might be possible for a third party to copy or otherwise obtain
and use our proprietary information without authorization. The laws of some
countries may afford us little or no effective protection of its intellectual
property.
 
INSIDERS CONTROL A LARGE PERCENTAGE OF OUR STOCK
 
     As of March 15, 1999, our directors and executive officers beneficially
owned approximately 39.5% of the outstanding Common Stock. As a result, these
stockholders, if they act as a group, will have a significant influence on all
matters requiring stockholder approval, including the election of directors and
approval of significant corporate transactions. Such control may have the effect
of delaying or preventing a change in control.
 
OUR CHARTER DOCUMENTS AND DELAWARE LAW MAY INHIBIT A TAKEOVER
 
     Provisions in our charter and bylaws may have the effect of delaying or
preventing a change of control or changes in our management that a stockholder
might consider favorable. These provisions include, among others:
 
     - the division of the board of directors into three separate classes;
 
     - the right of the board to elect a director to fill a space created by the
       expansion of the board;
 
                                       27
<PAGE>   29
 
     - the authority of the board to issue shares of preferred stock and to
       determine the rights, preferences, privileges and restrictions, including
       voting rights, of those shares without further action by stockholders;
 
     - the ability of the board to alter our bylaws; and
 
     - the limited ability of stockholders to call a special meeting of
       stockholders.
 
     Furthermore, because we are incorporated in Delaware, we are subject to the
provisions of Section 203 of the Delaware General Corporation Law. These
provisions prohibit certain large stockholders, in particular those owning 15%
or more of the outstanding voting stock, from consummating a merger or
combination with a corporation unless:
 
     - 66 2/3% of the shares of voting stock not owned by this large stockholder
       approve the merger or combination; or
 
     - our board of directors approves the merger or combination or the
       transaction which resulted in the large stockholder owning 15% or more of
       our outstanding voting stock.
 
FAILURE OF COMPUTER SYSTEMS AND SOFTWARE PRODUCTS TO BE YEAR 2000 READY COULD
NEGATIVELY IMPACT OUR BUSINESS
 
     Many currently installed computer systems and software products only accept
two digits to identify the year in any date. Thus, the year 2000 will appear as
"00", which the system might consider to be the year 1900 rather than the year
2000. This could result in system failures, delays or miscalculations causing
disruptions to our operations.
 
     With the assistance of an independent consultant, we have evaluated the
Year 2000 readiness of the hardware and software utilized in our operations,
including non-information technology operations, such as building security,
voice mail and other systems. Our evaluation included:
 
     - the identification of internally utilized products;
 
     - checking of products' Year 2000 readiness; and
 
     - assessment of repair or replacement.
 
     Based on this assessment, we have determined that there are no material
Year 2000 issues within our systems and services. A plan addressing the issues
which were identified has been formulated, with implementation scheduled to be
completed by the end of 1999.
 
     Since third parties developed and currently support many of the systems
that we use, a significant part of this effort will be to ensure that these
third-party systems are Year 2000 ready. We plan to confirm this readiness
through a combination of the representation by these third parties of their
products' Year 2000 readiness, as well as specific testing of these systems. The
failure of systems maintained by third parties to be Year 2000 ready could cause
us to incur significant expense to remedy any problems, reduce our revenues from
such third parties or otherwise seriously damage our business. A significant
Year 2000-related disruption of the network services or equipment that
third-party vendors provide to us could also cause our users to consider seeking
alternate providers or cause an unmanageable burden on our technical support.
 
     Additionally, we rely upon various governmental agencies, utility
companies, telecommunications service companies, delivery service companies and
other service providers. There is no assurance that such parties will not suffer
a year 2000 business disruption, which could adversely affect our ability to
conduct our business.
 
     Our failure to correct a material Year 2000 problem could result in an
interruption in, or a failure of, some of our normal business activities or
operations.
 
                                       28
<PAGE>   30
 
OUR STOCK PRICE MAY CONTINUE TO BE SUBJECT TO SIGNIFICANT VOLATILITY
 
     The trading price of our Common Stock has been and may continue to be
subject to wide fluctuations. Trading prices of the Common Stock may fluctuate
in response to a number of factors, many of which are beyond our control. In
addition, the stock market in general, and the market for Internet-related and
technology companies in particular, has experienced extreme price and volume
fluctuations that have often been unrelated or disproportionate to the operating
performance of such companies. The trading prices of many technology companies'
stocks are at or near historical highs and reflect price earnings ratios
substantially above historical levels. There can be no assurance that these
trading prices and price earnings ratios will be sustained. These broad market
and industry factors may adversely affect the market price of the Common Stock,
regardless of our operating performance.
 
     In the past, following periods of volatility in the market price of a
company's securities, securities class-action litigation has often been
instituted. Such litigation, if instituted, could result in substantial costs
and a diversion of management's attention and resources.
 
SHARES ELIGIBLE FOR PUBLIC SALE COULD ADVERSELY AFFECT OUR STOCK PRICE
 
     As of March 15, 1999, there were outstanding 36,781,981 shares of our
Common Stock. As of March 15, 1999, 22,304,362 of these shares were held by
existing stockholders as "restricted securities" and will become eligible for
sale only if registered or if they qualify for an exemption from registration
under Rules 144 or 701 under the Securities Act. Furthermore, at least 6,903,818
shares are issuable upon the exercise of options, subject to vesting, and
436,192 shares are issuable upon the exercise of warrants. Sales of a large
number of shares could have an adverse effect on the market price of our common
stock.
 
     The stockholders have no restrictions on selling any of our securities held
by them, other than as provided under applicable securities laws. In addition,
certain stockholders can require us to register our securities they own for
public sale. Any sales by these stockholders could adversely affect the trading
price of our common stock.
 
ITEM 2. PROPERTIES
 
     The Company's executive offices are located in Dallas, Texas in a 28,000
square foot facility that we lease at a current monthly rent of $3,920. The
lease agreement terminates on February 1, 2002. We have an option to extend the
lease agreement for three additional five-year terms. We also lease a 10,000
square foot facility adjacent to our headquarters at a current monthly rent of
$4,783. The lease agreement terminates on February 1, 2002. We also lease an
office in New York, New York at a current monthly rent of $6,033. This lease
expires on January 31, 2001. Our wholly-owned subsidiary, SimpleNet, leases an
office in San Diego, California at a current monthly rent of $20,208. The lease
agreement terminates on March 31, 2005. We also lease various small sales
offices throughout the country on a short-term basis. We do not own any real
estate.
 
ITEM 3. LEGAL PROCEEDINGS
 
     On or about August 25, 1998, Venson M. Shaw and Steven M. Shaw
("Plaintiffs") filed a lawsuit against the Company and RealNetworks in the
United States District Court for the Northern District of Texas Dallas Division,
and on or about December 29, 1998, Plaintiffs filed a lawsuit against the
Company and Microsoft in the same District. The two lawsuits have been
consolidated into one action. In both claims in the consolidated action,
Plaintiffs allege that our use of streaming media software products and services
directed to media delivery systems infringes on Plaintiffs' patent. The
Plaintiffs are seeking to enjoin the Company, RealNetworks and Microsoft from
further alleged infringement of their patents and an unspecified amount of
monetary damages. Although no assurance can be given as to the outcome of the
lawsuit, we believe that the allegations in the action are without merit and
intend to vigorously defend against the action and seek its early dismissal. In
addition, we believe we are entitled to be indemnified under the terms of our
license agreements with RealNetworks and Microsoft for the claims raised by
Plaintiffs. No assurances, however, can be given as to the availability of such
indemnification at this time or the results of such proceeding.
 
                                       29
<PAGE>   31
 
     From time to time we have been, and expect to continue to be, subject to
legal proceedings and claims in the ordinary course of our business, including
claims of alleged infringement of third-party trademarks and other intellectual
property rights by us and our licensees. Such claims, even if not meritorious,
could result in the expenditure of significant financial and managerial
resources. We are not aware of any legal proceedings or claims that we believe
will, individually or in the aggregate, adversely affect on our business.
 
ITEM 4. SUBMISSION OF MATTERS TO A VOTE OF SECURITY HOLDERS
 
     Not applicable.
 
                                    PART II
 
ITEM 5. MARKET FOR REGISTRANT'S COMMON EQUITY AND RELATED STOCKHOLDER MATTERS
 
PRICE RANGE OF COMMON STOCK
 
     The principal market for our Common Stock is the Nasdaq National Market, on
which our Common Stock has been quoted since July 17, 1998, the date of our
initial public offering. Prior to that time, there was no public market for our
Common Stock.
 
     The following table sets forth the high and low reported sales prices for
our Common Stock for the periods indicated. All share amounts and prices
contained in this report have been adjusted to reflect the two-for-one stock
split which was effected on February 11, 1999.
 
<TABLE>
<CAPTION>
FISCAL QUARTER ENDED                                           HIGH     LOW
--------------------                                          ------   ------
<S>                                                           <C>      <C>
09/30/98 (beginning 07/17/98)...............................  $34.00   $17.38
12/31/98....................................................   49.38    18.06
</TABLE>
 
     As of March 15, 1999, the last reported sales price of our Common Stock was
$93.375 per share. As of March 15, 1999, there were 189 holders of record of our
Common Stock.
 
DIVIDENDS
 
     We have never paid cash dividends. We intend to retain any future earnings
for the operation and the expansion of our business and do not anticipate paying
any cash dividends in the foreseeable future.
 
RECENT SALES OF UNREGISTERED SECURITIES
 
     On November 30, 1998, we issued 821,618 shares of our Common Stock (the
"Acquisition Shares") to the four existing stockholders of SimpleNet in exchange
for all of the outstanding shares of the common stock of SimpleNet. No
underwriters were involved and there were no underwriting discounts or
commissions. We issued the shares of our Common Stock in reliance upon the
exemption from registration provided under Section 4(2) of the Securities Act,
on the basis that such transaction did not involve any public offering. The
stockholders of SimpleNet had access to all relevant information regarding the
Company necessary to evaluate the investment; each such stockholder represented
that the Acquisition Shares were being acquired for investment only; and each
such stockholder was represented by a sophisticated purchasers' representative.
There was no general solicitation or advertising involved in the acquisition,
and we used reasonable care to ensure that the stockholders of SimpleNet were
not underwriters.
 
     Other than as described above in connection with our acquisition of
SimpleNet, during the period from September 30, 1998 to December 31, 1998, we
did not issue or sell securities pursuant to offerings that were not registered
under the Securities Act, except for an aggregate of 55,500 shares of Common
Stock which we issued to employees upon the exercise of stock options. The
aggregate consideration received for these shares was $203,612. We issued the
shares in reliance upon the exemption from registration afforded by Rule 701
promulgated under the Securities Act.
 
                                       30
<PAGE>   32
 
USE OF PROCEEDS
 
     Our registration statement (Registration No. 333-52877) under the
Securities Act for our initial public offering became effective on July 16,
1998. Offering proceeds, net of our aggregate expenses, were approximately $43.2
million. We have used all of the net offering proceeds for the purchase of
temporary investments consisting of cash, cash equivalents and short-term
investments.
 
ITEM 6. SELECTED FINANCIAL DATA
 
     The following table sets forth selected financial information for the years
ended December 31, 1998, 1997 and 1996 and the period from Inception (May 19,
1995) to December 31, 1995. The statement of operations data and the balance
sheet data contained in the table below are derived from our Consolidated
Financial Statements which have been audited by PricewaterhouseCoopers LLP, our
independent accountants. The financial information set forth in the following
table should be read in conjunction with, and is qualified in its entirety by,
"Item 7. Management's Discussion and Analysis of Financial Condition and Results
of Operations" contained in this report and our Consolidated Financial
Statements and Notes to Consolidated Financial Statements which appear beginning
on page F-2 of this report.
 
<TABLE>
<CAPTION>
                                                 YEAR ENDED DECEMBER 31,      PERIOD FROM INCEPTION
                                               ----------------------------     (MAY 19, 1995) TO
                                                 1998      1997      1996       DECEMBER 31, 1995
                                               --------   -------   -------   ---------------------
                                                      (IN THOUSANDS, EXCEPT PER SHARE DATA)
<S>                                            <C>        <C>       <C>       <C>
STATEMENT OF OPERATIONS DATA:
Revenues:
  Business services..........................  $ 13,953   $ 5,338   $   958          $    --
  Advertising................................     8,419     3,811     1,091               --
                                               --------   -------   -------          -------
          Total revenues.....................    22,372     9,149     2,049               --
                                               --------   -------   -------          -------
Operating expenses:
  Production costs...........................     4,415     2,950     1,301               --
  Operating and development..................    14,955     5,460     1,621               --
  Sales and marketing........................    11,760     4,172       768               21
  General and administrative.................     4,518     1,915       841              217
  Depreciation and amortization..............     3,360     1,416       562               30
  Merger costs...............................     1,534        --        --               --
                                               --------   -------   -------          -------
          Total operating expenses...........    40,542    15,913     5,093              268
                                               --------   -------   -------          -------
          Net operating loss.................   (18,170)   (6,764)   (3,044)            (268)
Interest and other income....................     1,922       213        76               --
Interest expense.............................      (196)      (74)       (4)              --
                                               --------   -------   -------          -------
          Net loss before income tax.........   (16,444)   (6,625)   (2,972)            (268)
Provision for income taxes...................        --        43        25               --
                                               --------   -------   -------          -------
          Net loss...........................  $(16,444)  $(6,668)  $(2,997)         $  (268)
                                               ========   =======   =======          =======
Basic and diluted net loss per share.........  $  (0.52)  $ (0.28)  $ (0.15)         $ (0.02)
                                               ========   =======   =======          =======
Shares used in the net loss per share
  calculations...............................    31,911    24,157    19,754           12,040
                                               ========   =======   =======          =======
</TABLE>
 
<TABLE>
<CAPTION>
                                                                      DECEMBER 31,
                                                           ----------------------------------
                                                            1998      1997      1996    1995
                                                           -------   -------   ------   -----
                                                                     (IN THOUSANDS)
<S>                                                        <C>       <C>       <C>      <C>
BALANCE SHEET DATA:
Cash and cash equivalents................................  $49,680   $21,341   $4,583   $ 142
Working capital (deficit)................................   50,345    23,081    4,392     (75)
Total assets.............................................   62,079    29,642    8,287     676
Total debt...............................................       --       754        7      --
Total other liabilities..................................    4,008     1,850      678     320
Total stockholders' equity (deficit).....................   58,071    27,038    7,602    (214)
</TABLE>
 
                                       31
<PAGE>   33
 
ITEM 7. MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS
OF OPERATIONS
 
     The following Management's Discussion and Analysis contains forward-looking
statements within the meaning of Federal securities law. You can identify these
statements because they use forward-looking terminology such as "may," "will,"
"expect," "anticipate," "estimate," "continue," "believe," "intend," or other
similar words. These words, however, are not the exclusive means by which you
can identify these statements. You can also identify forward-looking statements
because they discuss future expectations, contain projections of results of
operations or of financial conditions, characterize future events or
circumstances or state other forward-looking information. We have based all
forward-looking statements included in Management's Discussion and Analysis on
information currently available to us, and we assume no obligation to update any
such forward-looking statements. Although we believe that the expectations
reflected in such forward-looking statements are based on reasonable
assumptions, actual results could differ materially from those projected in the
forward-looking statements. Factors that might cause or contribute to such
differences include, among others:
 
     - our limited operating history;
 
     - our dependence on third party providers of content;
 
     - our dependence on the acceptance of streaming media technology;
 
     - our dependence on the continuing acceptance of the Internet as an
       advertising medium;
 
     - our potential inability to manage our growth; and
 
     - intense competition for Internet broadcasting and services;
 
In evaluating our business, investors should carefully consider the information
set forth above in "Item 1A. Company Risk Factors." We caution investors that
our business and financial performance are subject to substantial risks and
uncertainties. The following Management's Discussion and Analysis should be read
in conjunction with the Consolidated Financial Statements which appear in this
report beginning on page F-2.
 
INTRODUCTION
 
     In Management's Discussion and Analysis, we explain the general financial
condition and the results of operations for broadcast.com and its subsidiaries
including:
 
     - what factors affect our business;
 
     - what our revenues and costs were in 1998, 1997 and 1996;
 
     - why those revenues and costs were different from the year before;
 
     - where our revenues came from;
 
     - how all of the above affects our overall financial condition; and
 
     - where cash will come from to provide working capital and to pay for
       future capital expenditures.
 
As you read Management's Discussion and Analysis, it may be helpful to refer to
our Consolidated Statements of Operations, which appear on page F-4 of this
report and which present the results of our operations for 1998, 1997 and 1996.
In Management's Discussion and Analysis, we analyze and explain the annual
changes in the specific line items contained in the Consolidated Statements of
Operations. Our analysis may be important to you in making decisions about your
investments in broadcast.com.
 
                                       32
<PAGE>   34
 
OVERVIEW
 
     From our inception on May 19, 1995 through December 31, 1995, we had no
revenues and our operating activities consisted primarily of investing in
necessary network infrastructure and in the initial planning and development of
our Web sites and operations.
 
     During 1996, we generated revenues from business services and advertising.
Our operating activities were primarily as follows:
 
     - we continued to develop the network infrastructure required for
       large-scale streaming media broadcasts;
 
     - we continued to enhance our Web sites; and
 
     - we opened a sales office in New York.
 
     During 1997, we significantly increased revenues from business services and
advertising. In addition, we began generating revenues from the sale of ad spots
received from radio stations in exchange for broadcasting their programming over
the Internet. Our operating activities were primarily as follows:
 
     - we continued to expand our network infrastructure;
 
     - we moved to a 28,000 square foot facility in Dallas, Texas;
 
     - we continued to enhance our Web sites; and
 
     - we added qualified personnel for sales, marketing, operations and general
       and administrative.
 
     In 1998, we added television advertising sales to our advertising revenues.
Our operating activities were primarily as follows:
 
     - we continued to enhance our Web sites;
 
     - we expanded our customer and user base;
 
     - we hired regional sales managers and vice presidents;
 
     - we expanded our sales force into Los Angeles, San Francisco, Houston,
       Austin, Seattle, Toronto and Washington, D.C.;
 
     - we continued to expand our network infrastructure; and
 
     - we continued to expend significant resources as we further aggregated
       content by obtaining Internet broadcasting rights to audio and video
       programming.
 
We also completed our acquisition of Simple Network Communications, a provider
of inexpensive Web-site hosting services to consumers and small businesses.
 
     Sales of business services and advertising are the main sources of our
revenues. Included in business services revenues are fees for broadcasting live
and on-demand events as well as hosting services. Also included are the cash
payments the Company receives from radio and television stations in exchange for
the Company broadcasting their programming over the Internet. We recognize
business services revenues in the month in which we are to perform the service,
provided that we have no significant obligations remaining and collection of the
resulting receivable is probable. We derive advertising revenues by selling
gateway ads with guaranteed click-thrus, channel and event sponsorships and
multimedia and traditional banner ads, as well as by selling ad spots received
from radio and television stations in exchange for broadcasting their
programming over the Internet and by selling prepaid advertising. We recognize
advertising revenues in the period in which we display the advertisement on one
of our Web pages, except for sponsorship sales, which we recognize ratably over
the term of the sponsorship, provided that we have no significant obligations
remaining and collection of the resulting receivable is probable.
 
                                       33
<PAGE>   35
 
     We have incurred significant losses since inception and, as of December 31,
1998, had an accumulated deficit of approximately $26.4 million. We believe that
our success will depend largely on our ability to extend our leadership position
as a leading source for streaming media programming and business services on the
Web. Accordingly, we intend to invest heavily in order to:
 
     - enhance our sales and marketing;
 
     - acquire content; and
 
     - continue our development of our network infrastructure.
 
We expect to continue to incur substantial operating losses for the foreseeable
future.
 
     In view of the rapidly evolving nature of our business and our limited
operating history, we believe that period-to-period comparisons of our revenues
and operating results, including operating expenses as a percentage of total net
revenues, are not necessarily meaningful and should not be relied upon as
indications of future performance. Although we have experienced sequential
quarterly growth in revenues, we do not believe that our historical growth rates
are necessarily sustainable or indicative of future growth.
 
RESULTS OF OPERATIONS
 
  YEARS ENDED DECEMBER 31, 1998 AND DECEMBER 31, 1997
 
     Revenues
 
     Our total revenues increased $13.2 million, or 144.5%, to $22.4 million in
1998 from $9.1 million in 1997.
 
     Business Services. Our business services revenues increased $8.6 million,
to $14.0 million in 1998 from $5.3 million in 1997. Business services revenues
represented 62.4% of total revenues in 1998 and 58.3% of total revenues in 1997.
The increase in our business services revenues was due primarily to (i) an
increase in the number of business services events we broadcast to 1,643 events
in 1998 from 740 events in 1997 and (ii) an increase in the number of customer
Web sites hosted by SimpleNet.
 
     Advertising. Our advertising revenues increased $4.6 million, to $8.4
million in 1998 from $3.8 million in 1997. Advertising revenues represented
37.6% of total revenues in 1998 and 41.7% of total revenues in 1997. Our
bartered Web advertising revenues increased $153,000, or 15.0%, to $1.2 million
in 1998 from $1.0 million in 1997, and represented 5.2% of total revenues in
1998 and 11.1% of total revenues in 1997. The increase in our advertising
revenues was due primarily to an increase in ads we sold to existing and new
advertisers on our Web sites, including gateway ads, which we began selling in
the first quarter of 1997 and increased sales of ad spots we acquired by
licensing additional radio and television stations.
 
     Operating Expenses
 
     Production Costs. Our production costs increased $1.5 million, or 49.7%, to
$4.4 million in 1998 from $3.0 million in 1997. These expenses increased
primarily because of increased production costs necessitated as we broadcast
additional business services events; increased royalty license fees; sales of
prepaid advertising credits; and increased bartered Web advertising expenses.
Excluding both the revenues and expenses associated with bartered Web
advertising transactions, our production costs decreased to 15.3% of total
revenues in 1998 from 23.8% of total revenues in 1997.
 
     Operating and Development. Our operating and development expenses increased
$9.5 million, to $15.0 million in 1998 from $5.5 million in 1997. The increase
was due primarily to expenditures for (i) data communications as user traffic
increased, (ii) operations personnel to handle additional broadcasts of our
additional content, (iii) software license fees as our network infrastructure
expanded and (iv) content license fees in order to acquire additional content.
As our user traffic increases and as the number of business services events we
produce increases, we expect these expenditures to increase.
 
                                       34
<PAGE>   36
 
     Sales and Marketing. Our sales and marketing expenses increased $7.6
million, to $11.8 million in 1998 from $4.2 million in 1997. The increase was
due primarily to growth in our sales force and marketing staff and increased
advertising expenses.
 
     General and Administrative. Our general and administrative expenses
increased $2.6 million, to $4.5 million in 1998 from $1.9 million in 1997. The
increase was due primarily to increases in expenses necessary to support our
growth such as increased personnel expenses, increased professional fees and
increased building expenses.
 
     Depreciation and Amortization. Our depreciation and amortization expenses
increased $1.9 million, to $3.4 million in 1998 from $1.4 million in 1997. These
expenses increased primarily because we added property and equipment as we
expanded our network infrastructure, incurred leasehold improvement costs and
purchased equipment necessary to support the growth in our personnel.
 
     Merger Costs. In 1998, we incurred $1.5 million in merger costs related to
our acquisition of SimpleNet. These costs consisted primarily of legal and
accounting fees, underwriting commissions and certain other expenses directly
related to the acquisition.
 
     Interest and Other Income
 
     Interest and other income consists primarily of interest earnings on our
cash and cash equivalents. Interest and other income increased approximately
$1.7 million, to $1.9 million in 1998 from $213,000 in 1997. The increase was
due primarily to interest we earned from the investment of higher cash and cash
equivalent balances which were derived from sales of Common Stock in December
1997 and our initial public offering in July 1998.
 
     Interest Expense
 
     Our interest expense increased $122,000, to $196,000 in 1998 from $74,000
in 1997. The increase was due to interest related to additional capital leases
we entered into during 1998, which were paid off in December 1998.
 
     Provision For Income Taxes
 
     Provision for income taxes was $0 in 1998 compared to $43,000 in 1997 as
our subsidiary incurred taxable income during 1997.
 
  YEARS ENDED DECEMBER 31, 1997 AND DECEMBER 31, 1996
 
     Revenues
 
     Our total revenues increased $7.1 million, or 346.5%, to $9.1 million in
1997 from $2.0 million in 1996.
 
     Business Services. Our business services revenues increased $4.4 million,
to $5.3 million in 1997 from $958,000 in 1996. Business services revenues
represented 58.3% of total revenues in 1997 and 46.8% of total revenues in 1996.
The increase in business services revenues was due primarily to (i) an increase
in the number of business services events we broadcast to 740 events in 1997
from 238 events in 1996 and (ii) an increase in the number of customer Web sites
hosted by SimpleNet.
 
     Advertising. Our advertising revenues increased $2.7 million, to $3.8
million in 1997 from $1.1 million in 1996. Advertising revenues represented
41.7% of total revenues in 1997 and 53.2% of total revenues in 1996. Our
bartered Web advertising revenues increased $379,000, or 59.4%, to $1.0 million
in 1997 from $638,000 in 1996, and represented 11.1% of total revenues in 1997
and 31.1% of total revenues in 1996. The increase in our advertising revenues
was due primarily to an increase in ads we sold to existing and new advertisers
on our Web sites, including gateway ads, which we began selling in the first
quarter of 1997 and increased sales of ad spots we acquired by licensing
additional radio and television stations.
 
                                       35
<PAGE>   37
 
     Operating Expenses
 
     Production Costs. Our production costs increased $1.6 million, or 126.7%,
to $2.9 million in 1997 from $1.3 million in 1996. These expenses increased
primarily because of increases in sales of prepaid advertising credits, bartered
Web advertising expenses and production and personnel costs required to
broadcast additional business services events. Excluding both the revenues and
expenses associated with bartered Web advertising transactions, our production
costs decreased to 23.8% of total revenues in 1997 from 47.0% of total revenues
in 1996.
 
     Operating and Development. Our operating and development expenses increased
$3.8 million, to $5.4 million in 1997 from $1.6 million in 1996. The increase
primarily resulted from expenditures for (i) data communications as user traffic
increased, (ii) operations personnel to handle additional broadcasts we made of
additional content and (iii) content license fees in order to acquire additional
content.
 
     Sales and Marketing. Our sales and marketing expenses increased $3.4
million, to $4.2 million in 1997 from $768,000 in 1996. The increase was due
primarily to growth in our sales force and marketing staff.
 
     General and Administrative. Our general and administrative expenses
increased $1.1 million, to $1.9 million in 1997 from $841,000 in 1996. These
expenses increased because of increases in expenses necessary to support our
growth such as personnel expenses, professional fees and building expenses.
 
     Depreciation and Amortization. Our depreciation and amortization expenses
increased $854,000, to $1.4 million in 1997 from $562,000 in 1996. These
expenses increased primarily because we added property and equipment as we
expanded our network infrastructure, incurred leasehold improvement costs and
purchased equipment necessary to support the growth in personnel.
 
     Interest and Other Income
 
     Interest and other income increased $137,000, to $213,000 in 1997 from
$76,000 in 1996 due to interest earned on higher cash and cash equivalent
balances.
 
     Interest Expense
 
     Our interest expense increased $70,000, to $74,000 in 1997 from $4,000 in
1996. The increase was due to interest related to additional capital leases we
entered into during 1997.
 
     Provision For Income Taxes
 
     Provision for income taxes was $43,000 in 1997 compared to $25,000 in 1996
as our subsidiary had higher taxable income in 1997.
 
LIQUIDITY AND CAPITAL RESOURCES
 
     Since inception, we have financed our operations primarily through sales of
Common Stock and warrants. Net proceeds from these sales from inception to
December 31, 1998 have totaled approximately $84.3 million. At December 31,
1998, our principal source of liquidity was approximately $49.7 million of cash
and cash equivalents. In April 1998, we entered into an operating lease facility
which provides for up to $2.5 million for equipment leasing, of which we have
utilized approximately $814,000 as of December 31, 1998. In addition, in
December 1997 we entered into a line of credit which allows us to borrow up to
$2.5 million for working capital needs and equipment purchases. The line of
credit expired in 1998.
 
     We used net cash in our operating activities equaling $11.6 million in
1998; $5.9 million in 1997; and $4.2 million in 1996. The net cash we used in
our operating activities in 1998, 1997 and 1996 was primarily attributable to
net losses, offset in part by increases in accounts payable, accrued liabilities
and deferred revenue.
 
                                       36
<PAGE>   38
 
     We used net cash in our investing activities equaling: $6.0 million in
1998; $3.2 million in 1997; and $1.4 million in 1996. The net cash we used in
our investing activities in 1998, 1997 and 1996 was related primarily to
purchases of property and equipment.
 
     Our financing activities provided net cash equaling $46.0 million in 1998;
$25.9 million in 1997; and $10.0 million in 1996. The net cash provided by our
financing activities resulted primarily from sales of Common Stock.
 
     In July 1998, we completed a public offering of 5,375,000 shares of Common
Stock resulting in net proceeds of approximately $43.2 million. We believe that
current cash and cash equivalents will be sufficient to meet our anticipated
cash needs for working capital and capital expenditures for the next twelve
months. However, we may need to raise additional funds through public or private
financings or other arrangements. We can make no assurance that we will able to
obtain such additional financings, if needed, on terms attractive to us, if at
all. Failure to raise capital when needed could adversely affect our business.
If we raise additional funds through the issuance of equity securities,
then-current broadcast.com stockholders would have their percentages of
ownership of broadcast.com reduced. Furthermore, such equity securities might
have rights, preferences or privileges senior to those of Common Stock.
 
YEAR 2000 COMPUTER SYSTEMS AND SOFTWARE PRODUCTS READINESS
 
     Many currently installed computer systems and software products only accept
two digits to identify the year in any date. Thus, the year 2000 will appear as
"00", which the system might consider to be the year 1900 rather than the year
2000. This could result in system failures, delays or miscalculations causing
disruptions to our operations.
 
     With the assistance of an independent consultant, we have evaluated the
Year 2000 readiness of the hardware and software utilized in our operations,
including non-information technology operations, such as building security,
voice mail and other systems. Our evaluation included:
 
     - the identification of internally utilized products;
 
     - checking of products' Year 2000 readiness; and
 
     - assessment of repair or replacement.
 
     Based on this assessment, we have determined that there are no material
Year 2000 issues within our systems and services. A plan addressing the issues
which were identified has been formulated, with implementation scheduled to be
completed by the end of 1999.
 
     Since third parties developed and currently support many of the systems
that we use, a significant part of this effort will be to ensure that these
third-party systems are Year 2000 ready. We plan to confirm this compliance
through a combination of the representation by these third parties of their
products' Year 2000 readiness, as well as specific testing of these systems. The
failure of systems maintained by third parties to be Year 2000 ready could cause
us to incur significant expense to remedy any problems, reduce our revenues from
such third parties or otherwise seriously damage our business. A significant
Year 2000-related disruption of the network services or equipment that
third-party vendors provide to us could also cause our users to consider seeking
alternate providers or cause an unmanageable burden on our technical support.
 
     Additionally, we rely upon various governmental agencies, utility
companies, telecommunications service companies, delivery service companies and
other service providers. There is no assurance that such parties will not suffer
a year 2000 business disruption, which could adversely affect our ability to
conduct our business.
 
     Our failure to correct a material Year 2000 problem could result in an
interruption in, or a failure of, some of our normal business activities or
operations.
 
                                       37
<PAGE>   39
 
NET OPERATING LOSS CARRYFORWARDS
 
     As of December 31, 1998, we had available net operating loss carryforwards
totaling approximately $28.3 million, which expire beginning in 2011. Under the
Tax Reform Act of 1986, our use of net operating loss carryforwards may be
subject to limitations triggered by ownership changes which may have occurred or
could occur in the future or limitations imposed by the separate return
limitation year rules.
 
ITEM 7A. QUANTITATIVE AND QUALITATIVE DISCLOSURE ABOUT MARKET RISK
 
     Not applicable.
 
ITEM 8. FINANCIAL STATEMENTS AND SUPPLEMENTARY DATA
 
     Reference is made to the Index of Consolidated Financial Statements which
appears on page F-1 of this report. The Report of Independent Accountants,
Consolidated Financial Statements and Notes to Consolidated Financial Statements
which are listed in the Index of Consolidated Financial Statements and which
appear beginning on page F-2 of this report are incorporated into this Item 8.
 
ITEM 9. CHANGES IN AND DISAGREEMENTS WITH ACCOUNTANTS ON ACCOUNTING AND
FINANCIAL DISCLOSURE
 
     Not applicable.
 
                                    PART III
 
ITEM 10. DIRECTORS AND EXECUTIVE OFFICERS OF THE REGISTRANT
 
     The information required by this Item is included in the sections entitled
"Management--Directors," "Management--Executive Officers," "Management--Section
16(a) Beneficial Ownership Reporting Compliance" and "Item 1--Election of
Directors" contained in our Definitive Proxy Statement which will be filed with
the Securities and Exchange Commission no later than 120 days after the close of
the 1998 fiscal year and is incorporated by reference into this Item 10.
 
ITEM 11. EXECUTIVE COMPENSATION
 
     The information required by this Item is included in the section entitled
"Executive Compensation" contained in our Definitive Proxy Statement which will
be filed with the Securities and Exchange Commission no later than 120 days
after the close of the 1998 fiscal year and is incorporated by reference into
this Item 11.
 
ITEM 12. SECURITY OWNERSHIP OF CERTAIN BENEFICIAL OWNERS AND MANAGEMENT
 
     The information required by this Item is included in the section entitled
"Security Ownership of Certain Beneficial Owners and Management" contained in
our Definitive Proxy Statement which will be filed with the Securities and
Exchange Commission no later than 120 days after the close of the 1998 fiscal
year and is incorporated by reference into this Item 12.
 
ITEM 13. CERTAIN RELATIONSHIPS AND RELATED TRANSACTIONS
 
     The information required by this Item is included in the section entitled
"Management--Certain Transactions" contained in our Definitive Proxy Statement
which will be filed with the Securities and Exchange Commission no later than
120 days after the close of the 1998 fiscal year and is incorporated by
reference into this Item 13.
 
                                       38
<PAGE>   40
 
                                    PART IV
 
ITEM 14. EXHIBITS, FINANCIAL STATEMENT SCHEDULES, AND REPORTS ON FORM 8-K
 
  14(A)(1) FINANCIAL STATEMENTS
 
     Please see the accompanying Index to Consolidated Financial Statements
which appears on page F-1 of this report. The Report of Independent Accountants,
Consolidated Financial Statements and Notes to Consolidated Financial Statements
which are listed in the Index to Consolidated Financial Statements and which
appear beginning on page F-2 of this report are included in Item 8 above.
 
  14(A)(2) FINANCIAL STATEMENT SCHEDULES
 
<TABLE>
<CAPTION>
                                                              PAGE IN THIS REPORT
                                                              -------------------
<S>                                                           <C>
Schedule II -- Valuation and Qualifying Accounts............          S-2
</TABLE>
 
     We have omitted all other financial statements and schedules not listed
because they are not required or the information is given elsewhere in the
Consolidated Financial Statements. We have omitted the financial statements of
unconsolidated subsidiaries because, considered in the aggregate, they would not
constitute a significant subsidiary.
 
  14(A)(3) EXHIBITS
 
     Please see the accompanying Index to Exhibits. We will furnish to any
stockholder, upon written request, any exhibit listed in the accompanying Index
to Exhibits upon payment by such stockholder of our reasonable expenses in
furnishing any such exhibit. Requests should be directed to Belinda Johnson,
Secretary, broadcast.com inc., 2914 Taylor Street, Dallas, Texas 75226.
 
  14(B) REPORTS ON FORM 8-K
 
     During the last quarter of 1998, we filed Current Reports on Form 8-K dated
November 20, 1998 and December 15, 1998.
 
                                       39
<PAGE>   41
 
                                   SIGNATURES
 
     Pursuant to the requirements of the Securities and Exchange Act of 1934, as
amended, the Company has duly caused this Annual Report on Form 10-K to be
signed on its behalf by the undersigned, thereunto duly authorized, in the City
of Dallas, State of Texas, on March 30, 1999.
 
                                            broadcast.com inc.
 
                                            By:     /s/ TODD R. WAGNER
                                              ----------------------------------
                                              Name:           Todd R. Wagner
                                              Title:          Chief Executive
                                                Officer
 
     KNOW ALL MEN BY THESE PRESENTS, that each person whose signature appears
below constitutes and appoints Todd R. Wagner and Jack A. Riggs and each of
them, his true and lawful attorneys-in-fact and agents, with full power and
substitution and resubstitution for him and in his name, place and stead, in any
and all capacities to sign any and all amendments to this Annual Report on Form
10-K, and to file the same, with all exhibits thereto, and other documents in
connection therewith, with the Securities and Exchange Commission, granting unto
said attorneys-in-fact and agents, and each of them, full power and authority to
do and perform each and every act and thing requisite or necessary to be done in
and about the premises, as fully to all intents and purposes as he might or
could do in person, hereby ratifying and confirming all that each said
attorneys-in-fact and agents or any of them or their substitute or substitutes,
may lawfully do or cause to be done by virtue hereof.
 
     Pursuant to the requirements of the Securities and Exchange Act of 1934, as
amended, this Annual Report on Form 10-K has been signed by the following
persons in the capacity indicated on March 30, 1999.
 
<TABLE>
<CAPTION>
                      SIGNATURE                                                TITLE
                      ---------                                                -----
<C>                                                         <S>
 
                 /s/ TODD R. WAGNER                         Chief Executive Officer (Principal Executive
-----------------------------------------------------         Officer) and Vice Chairman of the Board
                   Todd R. Wagner
 
                   /s/ MARK CUBAN                           Chairman of the Board and President
-----------------------------------------------------
                     Mark Cuban
 
                 /s/ STEVEN D. LEEKE                        Director
-----------------------------------------------------
                   Steven D. Leeke
 
                 /s/ JOSEPH W. AUTEM                        Director
-----------------------------------------------------
                   Joseph W. Autem
 
                  /s/ JACK A. RIGGS                         Chief Financial Officer (Principal Financial
-----------------------------------------------------         Officer and Principal Accounting Officer)
                    Jack A. Riggs                             and Director
</TABLE>
 
                                       40
<PAGE>   42
 
                      REPORT OF INDEPENDENT ACCOUNTANTS ON
                          FINANCIAL STATEMENT SCHEDULE
 
To the Board of Directors
  of broadcast.com inc.
 
     Our audits of the consolidated financial statements referred to in our
report dated January 27, 1999, except as to Notes 3 and 11, which are as of
March 15, 1999, appearing in broadcast.com inc.'s 1998 Annual Report on Form
10-K also included an audit of the Financial Statement Schedule for each of the
three years in the period ended December 31, 1998, listed in Item 14(a)(2) of
this Form 10-K. In our opinion, this Financial Statement Schedule presents
fairly, in all material respects, the information set forth therein when read in
conjunction with the related consolidated financial statements.
 
PricewaterhouseCoopers LLP
 
Dallas, Texas
January 27, 1999
 
                                       S-1
<PAGE>   43
 
                SCHEDULE II -- VALUATION AND QUALIFYING ACCOUNTS
 
<TABLE>
<CAPTION>
                                                                  ADDITIONS
                                                     BALANCE AT   CHARGED TO                BALANCE AT
                                                     BEGINNING    COSTS AND                   END OF
                    DESCRIPTION                      OF PERIOD     EXPENSE     DEDUCTIONS     PERIOD
                    -----------                      ----------   ----------   ----------   ----------
                                                                      (IN THOUSANDS)
<S>                                                  <C>          <C>          <C>          <C>
 
Year ended December 31, 1996
  Allowance for doubtful accounts..................    $   --       $   84       $ (49)      $    35
  Allowance against deferred tax asset.............       101        1,116          --         1,217
                                                       ------       ------       -----       -------
          Total....................................       101        1,200         (49)        1,252
                                                       ======       ======       =====       =======
Year ended December 31, 1997
  Allowance for doubtful accounts..................        35           86         (45)           76
  Allowance against deferred tax asset.............     1,217        2,483          --         3,700
                                                       ------       ------       -----       -------
          Total....................................     1,252        2,569         (45)        3,776
                                                       ======       ======       =====       =======
Year ended December 31, 1998
  Allowance for doubtful accounts..................        76          642        (479)          239
  Allowance against deferred tax asset.............     3,700        6,559          --        10,259
                                                       ------       ------       -----       -------
          Total....................................    $3,776       $7,201       $(479)      $10,498
                                                       ======       ======       =====       =======
</TABLE>
 
                                       S-2
<PAGE>   44
 
                               BROADCAST.COM INC.
 
                   INDEX TO CONSOLIDATED FINANCIAL STATEMENTS
 
     The Consolidated Financial Statements referred to below are as of December
31, 1998, and 1997 and for the years ended December 31, 1998, 1997 and 1996.
 
<TABLE>
<CAPTION>
                                                              PAGE
                                                              ----
<S>                                                           <C>
Report of Independent Accountants...........................  F-2
Consolidated Balance Sheets.................................  F-3
Consolidated Statements of Operations.......................  F-4
Consolidated Statements of Stockholders' Equity (Deficit)...  F-5
Consolidated Statements of Cash Flows.......................  F-6
Notes to Consolidated Financial Statements..................  F-7
</TABLE>
 
                                       F-1
<PAGE>   45
 
                       REPORT OF INDEPENDENT ACCOUNTANTS
 
To the Board of Directors and Stockholders
of broadcast.com inc.
 
     In our opinion, the accompanying consolidated balance sheets and the
related consolidated statements of operations, of stockholders' equity (deficit)
and of cash flows present fairly, in all material respects, the financial
position of broadcast.com inc. and its subsidiaries, at December 31, 1998 and
1997 and the results of their operations and their cash flows for each of the
three years in the period ended December 31, 1998, in conformity with generally
accepted accounting principles. These financial statements are the
responsibility of the Company's management; our responsibility is to express an
opinion on these financial statements based on our audits. We conducted our
audits of these statements in accordance with generally accepted auditing
standards which require that we plan and perform the audit to obtain reasonable
assurance about whether the financial statements are free of material
misstatement. An audit includes examining, on a test basis, evidence supporting
the amounts and disclosures in the financial statements, assessing the
accounting principals used and significant estimates made by management, and
evaluating the overall financial statement presentation. We believe that our
audits provide a reasonable basis for the opinion expressed above.
 
PricewaterhouseCoopers LLP
 
Dallas, Texas
January 27, 1999, except as to Notes 3 and 11
which are as of March 15, 1999
 
                                       F-2
<PAGE>   46
 
                               BROADCAST.COM INC.
 
                          CONSOLIDATED BALANCE SHEETS
                    (IN THOUSANDS, EXCEPT SHARE INFORMATION)
 
                                     ASSETS
 
<TABLE>
<CAPTION>
                                                                 DECEMBER 31,
                                                              ------------------
                                                                1998      1997
                                                              --------   -------
<S>                                                           <C>        <C>
Current assets:
  Cash and cash equivalents.................................  $ 49,680   $21,341
  Accounts receivable, net of allowance of $239 and $76,
     respectively...........................................     4,244     1,977
  Prepaid expenses..........................................       429     1,995
                                                              --------   -------
          Total current assets..............................    54,353    25,313
Property and equipment, net.................................     6,676     4,071
Intangible assets, net......................................       850       127
Other.......................................................       200       131
                                                              --------   -------
          Total assets......................................  $ 62,079   $29,642
                                                              ========   =======
 
                      LIABILITIES AND STOCKHOLDERS' EQUITY
 
Currents liabilities:
  Accounts payable..........................................  $  1,006   $   832
  Accrued liabilities.......................................     1,867       663
  Deferred revenue..........................................     1,135       355
  Capital lease obligations, current portion................        --       382
                                                              --------   -------
          Total current liabilities.........................     4,008     2,232
Capital lease obligations, less current portion.............        --       372
Commitments and contingencies (Note 6)
Stockholders' equity:
  Preferred stock, 5,000,000 shares authorized, par $.01,
     none issued and outstanding............................        --        --
  Common stock, 60,000,000 shares authorized, par $.01,
     35,054,780 and 28,749,540 shares issued and
     outstanding, respectively..............................       243       180
  Additional paid-in capital................................    84,592    36,746
  Common stock subscribed...................................        --        45
  Deferred compensation.....................................      (387)       --
  Accumulated deficit.......................................   (26,377)   (9,933)
                                                              --------   -------
          Total stockholders' equity........................    58,071    27,038
                                                              --------   -------
          Total liabilities and stockholders' equity........  $ 62,079   $29,642
                                                              ========   =======
</TABLE>
 
  The accompanying notes are an integral part of these consolidated financial
                                  statements.
 
                                       F-3
<PAGE>   47
 
                               BROADCAST.COM INC.
 
                     CONSOLIDATED STATEMENTS OF OPERATIONS
                  (IN THOUSANDS, EXCEPT PER SHARE INFORMATION)
 
<TABLE>
<CAPTION>
                                                                       YEAR ENDED
                                                                      DECEMBER 31,
                                                              ----------------------------
                                                                1998      1997      1996
                                                              --------   -------   -------
<S>                                                           <C>        <C>       <C>
Revenues:
  Business services.........................................  $ 13,953   $ 5,338   $   958
  Advertising...............................................     8,419     3,811     1,091
                                                              --------   -------   -------
          Total revenues....................................    22,372     9,149     2,049
                                                              --------   -------   -------
Operating expenses:
  Production costs..........................................     4,415     2,950     1,301
  Operating and development.................................    14,955     5,460     1,621
  Sales and marketing.......................................    11,760     4,172       768
  General and administration................................     4,518     1,915       841
  Depreciation and amortization.............................     3,360     1,416       562
  Merger costs..............................................     1,534        --        --
                                                              --------   -------   -------
          Total operating expenses..........................    40,542    15,913     5,093
                                                              --------   -------   -------
          Net operating loss................................   (18,170)   (6,764)   (3,044)
Interest and other income...................................     1,922       213        76
Interest expense............................................      (196)      (74)       (4)
                                                              --------   -------   -------
  Loss before income tax provision..........................   (16,444)   (6,625)   (2,972)
Provision for income taxes..................................        --        43        25
                                                              --------   -------   -------
          Net loss..........................................  $(16,444)  $(6,668)  $(2,997)
                                                              ========   =======   =======
Basic and diluted net loss per share........................  $  (0.52)  $ (0.28)  $ (0.15)
                                                              ========   =======   =======
Shares used in the net loss per share calculations..........    31,911    24,157    19,754
                                                              ========   =======   =======
</TABLE>
 
  The accompanying notes are an integral part of these consolidated financial
                                  statements.
 
                                       F-4
<PAGE>   48
 
                               BROADCAST.COM INC.
 
           CONSOLIDATED STATEMENTS OF STOCKHOLDERS' EQUITY (DEFICIT)
                                 (IN THOUSANDS)
 
<TABLE>
<CAPTION>
                                                                                                            TOTAL
                                COMMON STOCK     ADDITIONAL     COMMON                                  STOCKHOLDERS'
                               ---------------    PAID-IN       STOCK        DEFERRED     ACCUMULATED      EQUITY
                               SHARES   AMOUNT    CAPITAL     SUBSCRIBED   COMPENSATION     DEFICIT       (DEFICIT)
                               ------   ------   ----------   ----------   ------------   -----------   -------------
<S>                            <C>      <C>      <C>          <C>          <C>            <C>           <C>
Balance at December 31,
  1995.......................  12,060    $ 13     $    40        $ --         $  --        $   (268)      $   (215)
  Issuance of Common Stock...  11,005     110      10,703          --            --              --         10,813
  Net loss...................     --       --          --          --            --          (2,997)        (2,997)
                               ------    ----     -------        ----         -----        --------       --------
Balance at December 31,
  1996.......................  23,065     123      10,743          --            --          (3,265)         7,601
  Issuance of Common Stock...  5,685       57      25,283          --            --              --         25,340
  Common Stock subscribed....     --       --          --          45            --              --             45
  Issuance of warrants.......     --       --         720          --            --              --            720
  Net loss...................     --       --          --          --            --          (6,668)        (6,668)
                               ------    ----     -------        ----         -----        --------       --------
Balance at December 31,
  1997.......................  28,750     180      36,746          45            --          (9,933)        27,038
  Issuance of Common Stock...    839        8       3,875         (45)           --              --          3,838
  Exercise of stock options
    and warrants.............     91        1         322          --            --              --            323
  Issuance of compensatory
    stock options............     --       --         461          --          (387)             --             74
  Issuance of stock in public
    offering, net............  5,375       54      43,188          --            --              --         43,242
  Net loss...................     --       --          --          --            --         (16,444)       (16,444)
                               ------    ----     -------        ----         -----        --------       --------
Balance at December 31,
  1998.......................  35,055    $243     $84,592        $ --         $(387)       $(26,377)      $ 58,071
                               ======    ====     =======        ====         =====        ========       ========
</TABLE>
 
  The accompanying notes are an integral part of these consolidated financial
                                  statements.
 
                                       F-5
<PAGE>   49
 
                               BROADCAST.COM INC.
 
                     CONSOLIDATED STATEMENTS OF CASH FLOWS
                                 (IN THOUSANDS)
 
<TABLE>
<CAPTION>
                                                                YEAR ENDED DECEMBER 31,
                                                              ----------------------------
                                                                1998      1997      1996
                                                              --------   -------   -------
<S>                                                           <C>        <C>       <C>
Cash flows from operating activities:
  Net loss..................................................  $(16,444)  $(6,668)  $(2,997)
  Adjustments to reconcile net loss to net cash from
     operating activities:
     Depreciation...........................................     3,274     1,347       506
     Amortization...........................................        86        69        56
     Recognition of deferred compensation expense...........        74        45        --
     Provision for doubtful accounts........................       482        86        84
     Changes in operating assets and liabilities:
       Accounts receivable..................................    (2,749)   (1,656)     (491)
       Prepaid expenses.....................................     1,566      (227)   (1,695)
       Other assets.........................................       (69)     (112)       (8)
       Accounts payable.....................................       175       701      (175)
       Accrued liabilities..................................     1,203       174       491
       Deferred revenue.....................................       781       297        57
                                                              --------   -------   -------
          Net cash used in operating activities.............   (11,621)   (5,944)   (4,172)
                                                              --------   -------   -------
Cash flows from investing activities:
  Purchases of business and other intangible assets.........      (875)       --        --
  Purchases of property and equipment.......................    (5,121)   (3,190)   (1,415)
                                                              --------   -------   -------
          Net cash used in investing activities.............    (5,996)   (3,190)   (1,415)
                                                              --------   -------   -------
Cash flows from financing activities:
  Proceeds from common stock issuances......................    47,080    25,340    10,049
  Proceeds from exercise of warrants and options............       323       720        --
  Proceeds from notes payable...............................       750        --        --
  Payment on notes payable..................................      (750)       --        --
  Payments on capital lease obligations.....................    (1,447)     (161)       --
  Payments on stockholder loans.............................        --        (7)      (25)
  Proceeds from stockholder loans...........................        --        --         4
  Purchase of treasury stock................................        --        --      (160)
  Proceeds from sale of treasury stock......................        --        --       160
                                                              --------   -------   -------
          Net cash provided by financing activities.........    45,956    25,892    10,028
                                                              --------   -------   -------
Net increase in cash and cash equivalents...................    28,339    16,758     4,441
Cash and cash equivalents at beginning of period............    21,341     4,583       142
                                                              --------   -------   -------
Cash and cash equivalents at end of period..................  $ 49,680   $21,341   $ 4,583
                                                              ========   =======   =======
</TABLE>
 
              (See disclosure of noncash transactions in Note 2.)
 
  The accompanying notes are an integral part of these consolidated financial
                                  statements.
 
                                       F-6
<PAGE>   50
 
                               BROADCAST.COM INC.
 
                         NOTES TO FINANCIAL STATEMENTS
 
1. NATURE OF BUSINESS
 
     Cameron Audio Networks, Inc. ("Cameron") was incorporated and filed its
Articles of Incorporation (the "Articles") with the Secretary of State of Texas
on May 19, 1995. On May 15, 1996, Cameron purchased the rights to the name
AudioNet and subsequently filed a Certificate of Incorporation to form AudioNet,
Inc. ("AudioNet"), a new entity, in the state of Delaware, on September 19,
1996. On November 1, 1996, Cameron and AudioNet filed a Certificate of Merger,
effectively a stock-for-stock merger, whereby Cameron merged with and into
AudioNet, with AudioNet continuing as the surviving entity. Each share of Common
Stock of Cameron was converted to one share of Common Stock of AudioNet, and
Cameron ceased to exist at the date of such merger. Effective as of the date of
the merger, the Common Stock of the Company was changed from no par value to par
value of $0.01. The financial statements have been retroactively restated to
reflect this reincorporation, except for the original issuance of founders'
shares. Effective May 1998, the Company changed its name to broadcast.com inc.
("broadcast.com" or the "Company").
 
     On November 30, 1998, the Company acquired all of the outstanding capital
stock of Simple Network Communications, Inc. ("SimpleNet"), a provider of
inexpensive web-site hosting services to consumers and small businesses,
pursuant to an Agreement and Plan of Reorganization, dated as of November 16,
1998 (the "Merger Agreement"), by and among the Company, SN Acquisition, Inc., a
Delaware corporation and wholly-owned subsidiary of the Company, and SimpleNet.
In accordance with the terms of the Merger Agreement, SN Acquisition merged with
and into SimpleNet, with SimpleNet as the surviving corporation (the "Merger").
All financial results include the Merger, which was accounted for as a pooling
of interests (see Note 4).
 
     The Company aggregates content and is a broadcaster of streaming media
programming on the Web with the network infrastructure and expertise to deliver
or "stream" live and on-demand audio and video content on the Internet. The
Company offers a comprehensive selection of live and on-demand audio and video
programming on the Internet, including sports, talk and music radio, television,
business events, full-length music CDs, news, commentary and full-length
audio-books. The Company broadcasts on the Internet 24 hours a day seven days a
week, and its programming includes radio stations, television stations and cable
networks and game broadcasts and other programming for college and professional
sports teams. The Company licenses such programming from content providers, in
most cases under exclusive, multi-year agreements. The Company's Business
Services Group also provides Internet and intranet broadcasting services to
businesses and other organizations. These business services include turnkey
production of press conferences, earnings conference calls, stockholder
meetings, product introductions, training sessions, distance learning
telecourses and media events.
 
2. SIGNIFICANT ACCOUNTING POLICIES
 
  BASIS OF PRESENTATION
 
     The consolidated financial statements include the accounts of the Company
and its subsidiary. All significant intercompany accounts and transactions have
been eliminated in the consolidation.
 
  USE OF ESTIMATES IN THE PREPARATION OF FINANCIAL STATEMENTS
 
     The preparation of financial statements in conformity with generally
accepted accounting principles requires management to make estimates and
assumptions that affect the reported amounts of assets and liabilities and
disclosure of contingent assets and liabilities at the date of the financial
statements and the reported amounts of revenues and expenses during the
reporting period. Actual results could differ from those estimates.
 
                                       F-7
<PAGE>   51
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
  REVENUES
 
     The Company generates revenues through business services and advertising.
Services paid for in advance are recorded as deferred revenue.
 
     Business Services. In 1998, 1997 and 1996, the Company derived 62%, 58% and
47%, respectively, of revenues from business services. Included in business
services revenues are fees for broadcasting live and on-demand events as well as
hosting services. Also included are the cash payments the Company receives from
radio and television stations in exchange for the Company broadcasting their
programming over the Internet. Business services revenues are recognized in the
month in which the service is performed, provided that no significant Company
obligations remain and collection of the resulting receivable is probable.
 
     Advertising. In 1998, 1997 and 1996, the Company derived 38%, 42% and 53%,
respectively, of its revenues from the sale of advertisements. Included in
advertising revenues are fees for Web advertising and also the sale of ad spots
received from radio and television stations in exchange for the Company
broadcasting their programming over the Internet. Bartered Web advertising
revenues are derived from transactions in which the Company trades advertising
on its Web sites in exchange for advertisements on the Web sites of other
companies. Bartered Web advertising revenues are recognized at the fair market
value of consideration received or provided, whichever is lower. If a barter
agreement extends over the end of any accounting period, an asset and a
liability are each recorded related to the fair value of the prepaid advertising
expense and for advertisement obligations remaining at such period end. Because
historically all bartered Web advertising agreements have been for periods not
exceeding 30 days, all bartered Web advertising revenues are offset by an equal
amount of bartered Web advertising expense in production costs. Bartered Web
advertising revenues, which were $1.2 million in 1998, $1.0 million in 1997 and
$638,000 in 1996, represented 14%, 27% and 59% of advertising revenues, or 5%,
11% and 31% of total revenues in 1998, 1997 and 1996, respectively. The
corresponding expenses recorded for bartered Web advertising were $1.2 million,
$1.0 million and $638,000 in 1998, 1997 and 1996, respectively. Advertising
revenues are recognized in the period in which the advertisement is displayed on
one of the Company's Web pages, except for sponsorship sales, which are
recognized ratably over the term of the sponsorship, provided that no
significant Company obligations remain and collection of the resulting
receivable is probable. The duration of the Company's advertising commitments
has generally ranged from one week to one year.
 
     In 1998 and 1997, no customer accounted for more than 10% of revenues. In
1996, two customers of the Company each accounted for 10% of revenues, one of
which is currently a stockholder.
 
  PRODUCTION COSTS
 
     Production costs consist primarily of event production costs, bartered Web
advertising expenses, expenses from the sale of prepaid advertising credits,
direct personnel expenses associated with event production and performance
license fees.
 
  OPERATING AND DEVELOPMENT EXPENSES
 
     Operating and development expenses consist primarily of data communications
expenses, personnel expenses associated with broadcasting, software and content
license fees, operating supplies and overhead.
 
  SALES AND MARKETING EXPENSES
 
     Sales and marketing expenses consist primarily of personnel expenses
associated with the sale of the Company's business services and advertising,
marketing of the Company's Web sites, related travel expenses and overhead.
 
                                       F-8
<PAGE>   52
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
  GENERAL AND ADMINISTRATIVE EXPENSES
 
     General and administrative expenses consist primarily of administrative
personnel expenses, professional fees, expenditures for applicable facilities
costs and overhead.
 
  NET LOSS PER SHARE
 
     Basic net loss per share has been computed in accordance with Statement of
Financial Accounting Standards No. 128, Earnings Per Share, ("FAS 128") using
the weighted average number of common shares outstanding. The provisions and
disclosure requirements for FAS 128 were required to be adopted for interim and
annual periods ending after December 15, 1997, with restatement of EPS for all
prior periods.
 
     Diluted net loss per share gives effect to all dilutive potential common
shares that were outstanding during the period. The Company had a net loss for
all periods presented herein; therefore, none of the options and warrants
outstanding during each of the periods presented, as discussed in Note 8, were
included in the computations of diluted earnings per share because they were
antidilutive. See Note 8 for a list of options and warrants outstanding at
December 31, 1998, 1997 and 1996 that were excluded from the diluted EPS
computation because they were antidilutive.
 
  CASH EQUIVALENTS
 
     The Company considers investments with original maturity dates of 90 days
or less to be cash equivalents. The carrying values of these investments are
approximately equal to their fair market values at the end of the year.
 
  ADVERTISING EXPENSES
 
     Advertising expenses are either charged to operations when incurred or
purchased in advance and capitalized for future use or sale and expensed as the
advertising credits are used or sold. The cost of advertising used by the
Company is charged to operations while the cost of advertising sold to customers
is included in production costs.
 
  PREPAID EXPENSES
 
     In December 1997, the Company entered into an agreement with Yahoo! Inc.
("Yahoo!"), an existing stockholder, to integrate their services and conduct
certain joint marketing activities. Amounts paid under this agreement for
prepaid advertising credits are capitalized and expensed as the advertising
credits are utilized. Amounts paid under this agreement for the use,
reproduction and display of the broadcast.com brand, page views received from
Yahoo! for banner advertising, sponsorships and promotions for the Company are
capitalized and expensed ratably over the term of the agreement, which
terminated on January 31, 1999.
 
     In conjunction with a stock transaction with Premiere Radio Networks, Inc.
("Premiere"), the Company entered into an agreement in November 1996 to pay
Premiere $2,000,000 in exchange for an equal value of advertising credits. The
Company is required to utilize a minimum of $250,000 in each twelve-month period
over a maximum of four years. The asset has been and will continue to be
expensed in the period the advertising credits are utilized (see Advertising
expenses). In 1998, 1997 and 1996, the Company utilized approximately $935,000,
$780,000 and $285,000, respectively, in advertising credits.
 
     Prepaid advertising credits that will be utilized within the next twelve
months are classified as current assets.
 
                                       F-9
<PAGE>   53
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
  PROPERTY AND EQUIPMENT
 
     Property and equipment is stated at cost and is depreciated over its
estimated useful life, ranging from one to five years. The Company provides for
depreciation of assets using the straight-line method for financial reporting
purposes and accelerated methods for income tax purposes. Prior to 1996,
capitalized software costs were being amortized over three years. However, in
1996, the Company changed the estimated life of all capitalized software costs
to one year. The effect of this change was to increase the net loss during 1996
by approximately $240,000, or $0.01 per share. Leasehold improvements are
amortized over the life of the lease using the straight-line method.
Expenditures for maintenance and repairs are charged to operations in the period
they are incurred.
 
     Long-lived assets held and used by the Company, or to be disposed of, are
reviewed for impairment whenever events or changes in circumstances indicate
that the net book value of the asset may not be recoverable. An impairment loss
is recognized if the sum of the expected future cash flows (undiscounted and
before interest) from the use of the asset is less than the net book value of
the asset. The amount of the impairment loss will generally be measured as the
difference between net book value of the assets and the estimated fair value of
the related assets. Based on its most recent analysis, the Company believes that
no impairment of long-lived assets existed at December 31, 1998.
 
  INTANGIBLE ASSETS
 
     Intangible assets consist of certain transmission and digital programming
distribution rights acquired under license agreements that are accounted for as
a purchase of rights by the Company, as well as the excess of costs over net
assets acquired and certain non-compete agreements related to the Merger. Assets
and related liabilities associated with license agreements are reported at cost
when the license period begins and the program material is available for
distribution. Intangible assets are reported at the lower of unamortized cost or
estimated net realizable value based on management's expectation of the assets'
usefulness and are amortized on a straight-line basis over the asset's estimated
useful life.
 
     In January 1996, the Company entered into an agreement to purchase a
license from Universal Sports in exchange for 780,120 shares of Common Stock.
The license provides the Company with the right to broadcast several college and
university sports programs over the Internet. The license is stated at an
historical cost of $195,000, less accumulated amortization of approximately
$117,000 and $78,000 at December 31, 1998 and 1997, respectively, and is being
amortized on a straight-line basis over a five-year period.
 
  FINANCIAL INSTRUMENTS
 
     As of December 31, 1998 and 1997, the fair values of the Company's accounts
receivable and accounts payable and accrued liabilities approximate the related
carrying values.
 
  ACCRUED LIABILITIES
 
     At December 31, 1998, accrued liabilities included approximately $429,000
in software license fees, approximately $412,000 in content license fees and
approximately $300,000 in sales commissions payable.
 
     At December 31, 1997, accrued liabilities included approximately $368,000
in software license fees.
 
  INCOME TAXES
 
     The Company presents income taxes pursuant to Statement of Financial
Accounting Standards No. 109, Accounting for Income Taxes ("FAS 109"). FAS 109
uses an asset and liability approach to account for income taxes, wherein
deferred taxes are provided for book and tax basis differences for assets and
liabilities. In the event differences between the financial reporting basis and
the tax basis of the Company's assets and
 
                                      F-10
<PAGE>   54
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
liabilities result in deferred tax assets, an evaluation of the probability of
being able to realize the future benefits indicated by such assets is required.
A valuation allowance is provided for a portion or all of the deferred tax
assets when there is sufficient uncertainty regarding the Company's ability to
recognize the benefits of the assets in future years.
 
  ACCOUNTING FOR STOCK-BASED COMPENSATION
 
     Statement of Financial Accounting Standards No. 123, Accounting for
Stock-Based Compensation ("FAS 123"), encourages, but does not require,
companies to record compensation cost for stock-based employee compensation
plans at fair value. The Company has elected to continue to account for
stock-based compensation using the intrinsic value method prescribed in
Accounting Principles Board Opinion No. 25, Accounting for Stock Issued to
Employees, and related Interpretations. Accordingly, compensation cost for stock
options issued to employees is measured as the excess, if any, of the fair
market value of the Company's Common Stock at the date of grant over the amount
the employee must pay to acquire the stock. Pro forma disclosure of net loss
based on the provisions of FAS 123 is discussed in Note 8.
 
  RECENT ACCOUNTING PRONOUNCEMENTS
 
     In June 1998, Statement of Financial Accounting Standards No. 133,
Accounting for Derivative Instruments and Hedging Activities ("FAS 133"), was
issued and is effective for fiscal years beginning after June 15, 1999. FAS 133
requires that all derivative instruments be recorded on the balance sheet at
their fair value. Changes in the fair value of derivatives are recorded each
period in current earnings or other comprehensive income, depending on whether a
derivative is designated as part of a hedge transaction and, if it is, the type
of hedge transaction. The Company believes that adoption of the standard will
not have a material impact on the Company's consolidated results of operations
or financial position.
 
     In April 1998, Statement of Position 98-5, Reporting on the Costs of
Start-up Activities ("SOP 98-5"), was issued and is effective for fiscal years
beginning after December 15, 1998. SOP 98-5 provides guidance on the financial
reporting of start-up and organization costs and requires that these costs be
expensed as incurred. The Company believes that the adoption of this standard
will not have a material impact on the Company's consolidated results of
operations or financial position.
 
     In March 1998, Statement of Position 98-1, Accounting for the Costs of
Computer Software Developed or Obtained for Internal Use ("SOP 98-1"), was
issued and is effective for fiscal years beginning after December 15, 1998. SOP
98-1 provides guidelines for companies to capitalize or expense costs incurred
to develop or obtain internal use software. The Company believes that the
adoption of this standard will not have a material impact on the Company's
consolidated results of operations or financial position.
 
     In June 1997, Statement of Financial Accounting Standards No. 131,
Disclosures about Segments of an Enterprise and Related Information ("FAS 131"),
was issued and was adopted by the Company in the first quarter of fiscal 1998.
This Statement establishes standards for the way that public business
enterprises report information about operating segments in annual financial
statements and requires that those enterprises report selected information about
operating segments in interim financial reports issued to stockholders. It also
establishes standards for related disclosures about products and services,
geographic areas and major customers. As the Company operates and management
monitors the results in only one operating segment, there are no additional
disclosure requirements involved with the Company's adoption of this Statement.
 
     In June 1997, Statement of Financial Accounting Standards No. 130,
Reporting Comprehensive Income ("FAS 130"), was issued and was adopted by the
Company in the first quarter of fiscal 1998. This Statement establishes
standards for reporting and displaying comprehensive income and its components
(revenues, expenses, gains and losses). Comprehensive income as defined includes
all changes in equity (net assets) during a period from non-owner sources. Such
items may include foreign currency translation adjustments,
 
                                      F-11
<PAGE>   55
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
unrealized gains/losses from investing and hedging activities, and other
transactions. As the Company has no components of other comprehensive income for
the years ended December 31, 1998, 1997 and 1996, there are no disclosure
requirements currently required in the Company's financial statements as a
result of the adoption of this statement.
 
  RECLASSIFICATIONS
 
     Certain reclassifications have been made for consistent presentation.
 
3. STOCK SPLITS
 
     A two-for-one split of the Company's Common Stock was effected in the form
of a stock dividend in February 1999. All references in the financial statements
to shares, share prices, per share amounts and stock plans have been adjusted
retroactively for the two-for-one stock split.
 
     A sixty-for-one split of the Company's Common Stock was effected in the
form of a stock dividend in April 1997. All references in the financial
statements to shares, share prices, per share amounts and stock plans have been
adjusted retroactively for the sixty-for-one stock split.
 
4. BUSINESS COMBINATIONS
 
     In November 1998, a wholly owned subsidiary of the Company merged with
SimpleNet by exchanging 821,618 shares of the Company's Common Stock for all of
the common stock of SimpleNet. Stockholders of SimpleNet received 398.457 shares
of the Company's Common Stock for each share of SimpleNet common stock in the
merger, which has been accounted for as a pooling of interests. All data
presented in the accompanying financial statements has been restated to reflect
the merger.
 
     Under the terms of the Merger Agreement and the related Escrow Agreement
dated November 30, 1998, a total of 41,080 shares of Common Stock will be held
in escrow for the purpose of indemnifying the Company against certain
liabilities of SimpleNet. Such escrow will terminate on March 31, 1999.
 
     There were no material transactions between the Company and SimpleNet prior
to the combination, and immaterial adjustments were recorded to conform
SimpleNet's accounting policies to those of the Company. Merger related costs of
$1,534,000 related primarily to legal and accounting fees, underwriting
commissions and certain other expenses related directly to the Merger were
recorded as a result of the transaction. The following information presents
certain statement of operations data of the separate companies (in thousands):
 
<TABLE>
<CAPTION>
                                                             YEAR ENDED DECEMBER 31,
                                                            -------------------------
                                                             1998      1997     1996
                                                            -------   ------   ------
<S>                                                         <C>       <C>      <C>
Revenues
  Broadcast.com...........................................  $17,654   $6,856   $1,756
  SimpleNet...............................................    4,718    2,293      293
                                                            -------   ------   ------
          Combined........................................  $22,372   $9,149   $2,049
                                                            =======   ======   ======
Net loss
  Broadcast.com...........................................  $14,290   $6,474   $2,989
  SimpleNet...............................................    2,154      194        8
                                                            -------   ------   ------
          Combined........................................  $16,444   $6,668   $2,997
                                                            =======   ======   ======
</TABLE>
 
     On April 1, 1998, the Company purchased certain Web site design and
development assets from CreateTech, Inc. ("CreateTech assets") for an aggregate
purchase price of $400,000. The acquisition was accounted for as a purchase,
whereby the excess purchase price over the net assets acquired has been recorded
 
                                      F-12
<PAGE>   56
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
based upon the fair market values of assets acquired and liabilities assumed.
The approximate fair value of property and equipment acquired at the date of
acquisition was $65,000. The excess purchase price over the net assets acquired
is being amortized on a straight-line basis over a ten-year period. Accumulated
amortization totaled $25,000 at December 31, 1998. The Company's consolidated
statements of operations include the results of the operations of the CreateTech
assets since April 1, 1998. The operations of the CreateTech assets are not
significant to the Company's operations.
 
5. PROPERTY AND EQUIPMENT
 
     Property and equipment consist of the following (in thousands):
 
<TABLE>
<CAPTION>
                                                                DECEMBER 31,
                                                              -----------------
                                                               1998      1997
                                                              -------   -------
<S>                                                           <C>       <C>
Computer hardware...........................................  $ 8,373   $ 4,335
Computer software...........................................      935       588
Furniture and equipment.....................................      678       232
Leasehold improvements......................................    1,636       792
                                                              -------   -------
                                                               11,622     5,947
Accumulated depreciation....................................   (4,946)   (1,876)
                                                              -------   -------
                                                              $ 6,676   $ 4,071
                                                              =======   =======
</TABLE>
 
     Computer software represents software purchased from outside vendors for
internal use and is being amortized over one year. Assets under capital leases
totaling $914,000 at December 31, 1997 were purchased by the Company in 1998.
 
6. COMMITMENTS AND CONTINGENCIES
 
     A summary of future minimum lease payments under operating leases for
buildings and equipment as of December 31, 1998 is as follows (in thousands):
 
<TABLE>
<CAPTION>
              FISCAL YEAR ENDING DECEMBER 31,
              -------------------------------
<S>                                                            <C>
  1999......................................................   $  949
  2000......................................................      611
  2001......................................................      393
  2002......................................................      317
  2003 and thereafter.......................................      748
                                                               ------
          Total.............................................   $3,018
                                                               ======
</TABLE>
 
     Rental expense of approximately $523,000, $260,000 and $28,000 was incurred
during 1998, 1997 and 1996, respectively.
 
     In December 1997, the Company entered into an agreement with Yahoo! to
integrate their services and conduct certain joint marketing activities. In
December 1997, the Company paid Yahoo! $1,000,000, representing a prepaid
advertising credit (see Note 2). The Company agreed to pay Yahoo! an additional
$1,500,000 in 1998, pursuant to which Yahoo! agreed to promote broadcast.com
programming on its Web site. The Company has paid all amounts due and the
agreement terminated on January 31, 1999.
 
     In December 1997, the Company entered into a line of credit, which provides
for borrowings of up to $2,500,000 for working capital needs and equipment
purchases. The Company's right to make borrowings under the line of credit can
be terminated by the lender upon the occurrence of a default by the Company,
including an uncured failure to pay principal or interest due under the
facility, certain breaches of the representations and warranties made by the
Company in connection with the establishment of the line of credit, and certain
insolvency events of the Company. The Company is obligated to pay monthly
interest on
 
                                      F-13
<PAGE>   57
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
amounts outstanding under the line of credit, but no commitment fee is payable
by the Company with respect to unaccessed funding capacity. The agreement
expired in 1998.
 
     Pursuant to an agreement with Capitol Radio Network, Inc. ("Capitol"), the
Company is obligated to purchase a minimum of $75,000 of advertising spots from
Capitol each year during the term of the agreement which began in February 1997
and which expires on December 31, 2000.
 
     From time to time, the Company is subject to legal proceedings and claims
in the ordinary course of business, including claims of alleged infringement of
trademarks and other intellectual property rights. The Company is not currently
aware of any legal proceedings or claims that the Company believes will have,
individually or in the aggregate, a material adverse effect on the Company's
financial position, results of operations or cash flows.
 
7. INCOME TAXES
 
     The components of income tax expense for the years ended December 31, 1998,
1997, and 1996 are (in thousands):
 
<TABLE>
<CAPTION>
                                                              1998   1997   1996
                                                              ----   ----   ----
<S>                                                           <C>    <C>    <C>
Current:
  Federal...................................................   --    $34    $18
  State.....................................................   --      9      7
                                                               --    ---    ---
                                                               --     43     25
Deferred:
  Federal...................................................   --     --     --
  State.....................................................   --     --     --
                                                               --    ---    ---
                                                               --     --     --
                                                               --    ---    ---
Provision for income taxes..................................   --    $43    $25
                                                               ==    ===    ===
</TABLE>
 
                                      F-14
<PAGE>   58
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
     Deferred taxes are provided for those items reported in different periods
for income tax and financial reporting purposes. The net deferred tax asset has
been fully reserved because of uncertainty regarding the Company's ability to
recognize the benefit of the asset in future years. Included in the deferred tax
asset and valuation allowance is approximately $172,000 resulting from the
exercise of stock warrants which will be credited to additional paid-in-capital
when realized. The tax effects of temporary differences that give rise to
significant portions of the deferred tax assets are presented below (in
thousands):
 
<TABLE>
<CAPTION>
                                                                 DECEMBER 31,
                                                              ------------------
                                                                1998      1997
                                                              --------   -------
<S>                                                           <C>        <C>
Deferred tax assets:
  Net operating loss carryforwards..........................  $ 10,451   $ 3,797
  Intangible amortization...................................        59        35
  Depreciation..............................................       438       124
  Deferred revenue..........................................       161       101
  Other.....................................................        46        12
                                                              --------   -------
  Gross deferred tax assets.................................    11,155     4,069
Deferred tax liabilities:
  Accrual to cash adjustment................................       576       368
  Capital leases............................................       320         1
                                                              --------   -------
Net deferred tax assets.....................................    10,259     3,700
Valuation allowance.........................................   (10,259)   (3,700)
                                                              --------   -------
Deferred tax balance........................................  $     --   $    --
                                                              ========   =======
</TABLE>
 
     The provision for income taxes is different than the amount computed using
the applicable statutory federal income tax rate with the difference for each
year summarized below:
 
<TABLE>
<CAPTION>
                                                              1998   1997   1996
                                                              ----   ----   ----
<S>                                                           <C>    <C>    <C>
Federal tax benefit at statutory rate.......................  (34)%  (34)%  (34)%
State taxes, net of federal benefit.........................   (3)%   (4)%   (4)%
Adjustment due to increase in valuation allowance...........   37%    39%    39%
                                                              ---    ---    ---
Provision for income taxes..................................    -%     1%     1%
</TABLE>
 
     As of December 31, 1998, the Company has available net operating loss
carryforwards totaling approximately $28,270,000 which expire beginning in 2011.
Utilization of net operating loss carryforwards may be limited by ownership
changes which may have occurred or could occur in the future and by the separate
return limitation year ("SRLY") rules.
 
8. STOCK PLANS
 
     The Company's 1998 Stock Option Plan for employees and consultants was
approved by the Board of Directors in August 1997 and approved by the
stockholders of the Company in June 1998, and, as amended, authorizes the grant
of up to 5,600,000 shares of the Company's Common Stock in the form of incentive
stock options ("ISOs") and nonqualified stock options ("NSOs"). The plan is
administered by the Compensation Committee of the Board of Directors (the
"Committee"). Options typically expire 10 years from the date of grant, and
become exercisable in installments of 20% per year commencing one year from the
date of grant, or over such other vesting period determined by the Committee.
Compensation expense is recorded and amortized over the options' vesting period
for options granted to consultants. The amount of compensation expense is
calculated based on the fair value of the options determined using the
Black-Scholes Option Pricing
 
                                      F-15
<PAGE>   59
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
Model. Shares issued for such options come from the Company's authorized but
unissued or reacquired Common Stock.
 
     The Company's 1996 Stock Option Plan for employees and consultants was
approved by the Board of Directors and stockholders of the Company in April 1996
and authorizes the grant of up to 2,880,000 shares of the Company's Common Stock
in the form of ISOs and NSOs. The plan is administered by the Committee. Options
typically expire 10 years from the date of grant, and under Committee policy
become exercisable in installments of 20% per year commencing one year from the
date of grant, or over such other vesting period determined by the Committee.
Shares issued for such options come from the Company's authorized but unissued
or reacquired Common Stock. Effective August 19, 1997, the Company discontinued
the 1996 Stock Option Plan.
 
     The Company's 1996 Stock Option Plan for Non-Employee Directors, which was
approved by the Board of Directors and the stockholders in April 1996,
authorizes the grant of up to 300,000 shares of the Company's Common Stock in
the form of ISOs and NSOs. The plan is administered by the Committee. Options
typically expire 10 years from the date of grant, and under Committee policy
become exercisable in installments of 50% per year commencing one year from the
date of grant, or over such other vesting period determined by the Committee.
Shares issued for such options come from the Company's authorized but unissued
or reacquired Common Stock. During 1998, the Company granted to non-employee
directors options to purchase 30,000 shares of Common Stock at an exercise price
of $4.95 per share and options to purchase 34,800 shares of Common Stock at an
exercise price of $9.00 per share. During 1996, the Company granted to a non-
employee director an option to purchase 30,000 shares of Common Stock at an
exercise price of $0.54 per share. At December 31, 1998 and December 31, 1997,
79,800 and 30,000, respectively, of these options were outstanding.
 
     If compensation cost for the Company's stock option plans had been
determined based on the fair value at the grant date for awards issued in 1998,
1997 and 1996 consistent with the provisions of FAS 123, then the Company's net
loss would have been increased to the pro forma amounts indicated below:
 
<TABLE>
<CAPTION>
                                                           1998      1997      1996
                                                         --------   -------   -------
<S>                                                      <C>        <C>       <C>
Net loss -- as reported (in thousands).................  $(16,444)  $(6,668)  $(2,997)
Net loss -- pro forma (in thousands)...................   (18,319)   (6,872)   (3,034)
Basic and diluted net loss per share -- as reported....     (0.52)    (0.28)    (0.15)
Basic and diluted net loss per share -- pro forma......     (0.57)    (0.28)    (0.15)
</TABLE>
 
     The weighted average fair value at date of grant for options granted during
1998, 1997 and 1996 was $20.82, $1.08 and $0.43 per option, respectively. The
fair value of each option grant was estimated on the date of grant using the
Black-Scholes option pricing model with the following weighted average
assumptions used:
 
<TABLE>
<CAPTION>
                                                         1998        1997        1996
                                                       ---------   ---------   ---------
<S>                                                    <C>         <C>         <C>
Dividend yield.......................................         --          --          --
Expected volatility..................................      80.2%          --          --
Risk-free rate of return.............................       4.9%        5.9%        6.2%
Expected life........................................  3.0 years   3.0 years   3.0 years
Expected forfeiture rate.............................      15.0%       15.0%          --
</TABLE>
 
                                      F-16
<PAGE>   60
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
     The following table summarizes activity under the Company's stock option
plans during the years ended December 31, 1998 1997 and 1996:
 
<TABLE>
<CAPTION>
                                                                                 WEIGHTED
                                                                                 AVERAGE
                                                  OPTIONS    EXERCISE PRICE   EXERCISE PRICE
                                                 ---------   --------------   --------------
<S>                                              <C>         <C>              <C>
Outstanding at December 31, 1995...............         --
  Granted......................................  1,416,614   $ 0.54 - 9.00        $ 1.57
                                                 ---------
Outstanding at December 31, 1996...............  1,416,614     0.54 - 9.00          1.57
  Granted......................................  2,554,132     3.40 - 8.05          3.41
  Forfeited....................................   (174,080)    1.35 - 3.40          3.14
                                                 ---------
Outstanding at December 31, 1997...............  3,796,666     0.54 - 9.00          2.74
  Granted......................................  4,084,568    4.71 - 38.13         19.44
  Exercised....................................    (59,364)    1.35 - 4.95          3.65
  Forfeited....................................   (312,754)   0.54 - 25.75          3.88
                                                 ---------
Outstanding at December 31, 1998...............  7,509,116    0.54 - 38.13         11.77
                                                 =========
Options exercisable at December 31, 1998.......  1,304,606   $0.54 - 27.88        $ 3.14
</TABLE>
 
     The following table summarizes information about stock options outstanding
as of December 31, 1998:
 
<TABLE>
<CAPTION>
                                WEIGHTED AVERAGE
                    NUMBER         REMAINING         NUMBER
EXERCISE PRICES   OUTSTANDING   CONTRACTUAL LIFE   EXERCISABLE
---------------   -----------   ----------------   -----------
<S>               <C>           <C>                <C>
    $ 0.54            15,000        7.4 years         15,000
      1.35         1,280,800        7.4 years        505,360
      1.67            12,000        7.9 years          4,800
      3.40         2,184,880        8.5 years        542,394
      4.03             6,240        8.0 years          1,248
      4.71           858,122        9.3 years         73,722
      4.95           463,000        9.4 years        103,000
      8.05             6,240        8.0 years          1,248
      9.00           176,134        9.1 years         47,834
     20.22            65,000        9.7 years              0
     20.97            55,000        9.8 years              0
     25.75           107,500        9.8 years              0
     27.88         1,981,200        9.9 years         10,000
     38.13            32,000       10.0 years              0
     38.82           266,000       10.0 years              0
</TABLE>
 
     In addition to the option activity described above, in September 1996, the
Company issued a warrant to purchase 31,920 shares of Common Stock at an
exercise price of $3.40 per share, which was subsequently exercised in July
1998. In February and December 1997, the Company issued 294,240 and 318,472
warrants, respectively, for the purchase of Common Stock to two participants in
private placement offerings at exercise prices of $3.40 and $4.71, respectively
(see Note 9).
 
     During May 1998, the Company's Board of Directors adopted the 1998 Employee
Stock Purchase Plan (the Plan). Under the Plan, eligible employees may purchase
shares of the Company's Common Stock at a discount through voluntary monthly
payroll deductions with a maximum contribution being 10% of an eligible
employee's salary, beginning in August 1998. Semi-annually, on February 15 and
August 15, participant
 
                                      F-17
<PAGE>   61
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
account balances are used to purchase shares at the lesser of 85 percent of the
fair market value of the Common Stock on either the first or last day of the
subscription period.
 
     The Company sponsors a defined contribution plan covering substantially all
employees; the plan is qualified under Section 401(k) of the Internal Revenue
Code. Under the provisions of the plan, eligible participating employees may
elect to contribute up to the maximum amount of tax deferred contribution
allowed by the Internal Revenue Code. The Company did not make matching
contributions to the plan in 1998, 1997 or 1996.
 
9. STOCKHOLDERS' EQUITY
 
     The Company completed an initial public offering in July 1998. The
Company's Registration Statement on Form S-1 with respect to the initial public
offering was declared effective on July 16, 1998, and the Company's stock began
trading on the Nasdaq National Market under the symbol BCST on July 17, 1998.
The Company sold 5,375,000 shares of Common Stock at a per share price of $9.00.
Net proceeds to the Company, after deduction of the underwriting discount and
related expenses, were approximately $43.2 million. A selling shareholder also
sold 375,000 shares at a per share price of $9.00. Net proceeds to the
shareholder after deduction of the underwriting discount was approximately $3.1
million. The Company did not receive any proceeds from the sale of shares by the
selling shareholder.
 
     The Company granted to certain owners of Common Stock preemptive rights
that expired immediately prior to the Company's initial public offering.
 
     In March 1998, the Company issued 814,332 shares of Common Stock to new and
existing stockholders for $3,835,504 or $4.71 per share.
 
     In December 1997, the Company issued 4,591,570 shares of Common Stock for
$21,626,294 or $4.71 per share to new and existing stockholders, including
Motorola, Intel and Yahoo! In connection with these transactions, the two
largest stockholders agreed to vote their shares so as to elect a second nominee
of Motorola to the Board of Directors and the Company issued a warrant to Yahoo!
for approximately $600,000 representing the right to purchase 318,472 shares of
the Company's Common Stock at a strike price of $4.71 per share or $1,500,000.
The warrant is exercisable immediately and expires on December 30, 2000.
 
     Between September 1996 and May 1997, the Company issued a total of
3,741,360 shares of Common Stock to new and existing stockholders, including
Motorola and Intel, for approximately $3.40 per share or $12,712,830. In
connection with Motorola's investment in September 1996, the two largest
stockholders agreed to vote their shares so as to elect a nominee of Motorola to
the Board of Directors. In February 1997, the Company issued a warrant to Intel
for $120,000 representing the right to acquire 294,240 shares of the Company's
Common Stock at a price of $3.40 per share, or $1,000,416. Under the terms of
the warrant, the right to acquire 117,720 shares is exercisable immediately and
expires on February 23, 2004. However, the right to acquire the remaining
176,520 shares of the Company's Common Stock at $3.40 per share did not vest and
expired on June 30, 1998. In addition, an underwriting fee related to certain of
these transactions totaling approximately $365,000 was recorded as a reduction
in additional paid-in capital.
 
     In July 1996, the Company repurchased 240,000 shares of Common Stock from
Cameron for $0.67 per share or $160,000 and subsequently resold these shares to
new and existing stockholders for $0.67 per share.
 
     In June 1996, the Company issued 998,160 shares of Common Stock to new and
existing stockholders for $536,012 or approximately $0.54 per share.
 
     Between January and March 1996, the Company issued a total of 6,561,120
shares of Common Stock to new and existing stockholders of the Company for $0.25
per share or $1,640,280.
 
                                      F-18
<PAGE>   62
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
10. RELATED PARTY TRANSACTIONS
 
     The Company and Motorola, a stockholder of the Company, entered into a
Negotiation Rights Agreement in September 1996 pursuant to which the Company
agreed to offer Motorola a non-exclusive license to certain of its technologies
as well as certain rights of notice and first negotiation with Motorola
regarding licenses that the Company proposes to grant to other parties. In
connection with this agreement, the Company, Motorola, and the two largest
stockholders entered into a stockholders agreement pursuant to which Motorola
was granted representation rights on the Company's Board of Directors and
certain tag-along rights with respect to certain sales of shares by the two
largest stockholders after the date of the Offering. Motorola is also a customer
of the Company, to which the Company provides business services. These
relationships with Motorola have generated revenues for the Company of $406,000
and $10,000 for the twelve months ending December 31, 1998 and 1997,
respectively.
 
11. SUBSEQUENT EVENTS
 
     In February 1999, the Company announced an agreement with Trimark Holdings,
Inc. in which the Company will license Trimark's library of films for
distribution over the Internet. Under the terms of the agreement, Trimark will
exchange 9% of its common stock (412,363 shares) for the equivalent dollar value
of the Company's Common Stock (45,858 shares). The transaction, which is subject
to certain conditions, is expected to be completed in the first quarter of 1999.
This agreement will be accounted for under Statement of Financial Accounting
Standards No. 115, "Accounting for Certain Investments in Debt and Equity
Securities."
 
     In January 1999, the Company and Softbank Corp., Japan's largest
distributor of software and computer technology publications, announced plan to
form a joint venture to launch broadcast.com japan. The new company will
aggregate and broadcast Japanese language-based audio and video programming to
Internet users, and will also sell the Company's Internet and intranet
broadcasting services to business customers in Japan. The joint venture will be
accounted for using the equity method of accounting as the Company owns 40% of
the joint venture. The Company's investment was funded by a note payable to
Softbank Corp.
 
     In March 1999, a newly formed subsidiary of the Company merged with Net
Roadshow, Inc., a provider of Internet initial public offerings and other
financial roadshow services by exchanging 929,094 shares of its Common Stock for
all of the common stock of Net Roadshow. Stockholders of Net Roadshow received
92.218 shares of the Company's Common Stock for each share of Net Roadshow
common stock in the merger, which has been accounted for as a pooling of
interests.
 
                                      F-19
<PAGE>   63
                               BROADCAST.COM INC.
 
                  NOTES TO FINANCIAL STATEMENTS -- (CONTINUED)
 
     There were no material transactions between the Company and Net Roadshow
prior to the combination, and immaterial adjustments were recorded to conform
Net Roadshow's accounting policies to those of the Company. The following
information presents certain statement of operations data of the separate
companies (in thousands):
 
<TABLE>
<CAPTION>
                                                           YEAR ENDED DECEMBER 31,
                                                         ----------------------------
                                                           1998      1997      1996
                                                         --------   -------   -------
<S>                                                      <C>        <C>       <C>
Revenues
  Broadcast.com........................................  $ 22,372   $ 9,149   $ 2,049
  Net Roadshow.........................................     1,898        30        --
                                                         --------   -------   -------
     Combined..........................................  $ 24,270   $ 9,179   $ 2,049
                                                         ========   =======   =======
Net income (loss)
  Broadcast.com........................................  $(16,444)  $(6,668)  $(2,997)
  Net Roadshow.........................................       984      (133)       --
                                                         --------   -------   -------
     Combined..........................................  $(15,460)  $(6,801)  $(2,997)
                                                         ========   =======   =======
Loss per share
  Broadcast.com........................................  $  (0.52)  $ (0.28)  $ (0.15)
     Combined..........................................  $  (0.47)  $ (0.28)  $ (0.15)
</TABLE>
 
                                      F-20
<PAGE>   64
 
                               INDEX TO EXHIBITS
 
<TABLE>
<CAPTION>
        EXHIBIT
         NUMBER                                  DESCRIPTION
        -------                                  -----------
<C>                      <S>
           2.1           -- Agreement and Plan of Reorganization, dated as of
                            November 16, 1998, by and among broadcast.com inc., SN
                            Acquisition, Inc. and Simple Network Communications, Inc.
                            (incorporated by reference to Exhibit 2.1 to the
                            Company's Current Report on Form 8-K dated November 30,
                            1998).
           2.2           -- Agreement and Plan of Reorganization, dated as of January
                            28, 1999, by and among Net Roadshow, Inc., NRS
                            Acquisition, Inc. and the Company.
           3.1           -- Restated Certificate of Incorporation of the Company, as
                            amended (filed June 19, 1996) (incorporated by reference
                            to Exhibit 3.1 to the Company's Registration Statement on
                            Form S-1/A Amendment No. 1 to Form S-1, Registration No.
                            333-52877).
           3.1.1         -- Restated Certificate of Incorporation (filed June 23,
                            1998) (incorporated by reference to Exhibit 3.1.1 to the
                            Company's Registration Statement on Form S-1/A Amendment
                            No. 1 to Form S-1, Registration No. 333-52877).
           3.2           -- Amended and Restated Bylaws of the Company (incorporated
                            by reference to Exhibit 3.2 to the Company's Registration
                            Statement on Form S-1, Registration No. 333-52877).
           3.2.1         -- Amendment to Amended and Restated Bylaws of the Company
                            (incorporated by reference to Exhibit 3.2.1 to the
                            Company's Registration Statement on Form S-1/A Amendment
                            No. 1 to Form S-1, Registration No. 333-52877).
           4.1           -- Form of Common Stock Certificate (incorporated by
                            reference to Exhibit 4.1 to the Company's Registration
                            Statement on Form S-1/A Amendment No. 1 to Form S-1,
                            Registration No. 333-52877).
         *10.1.1         -- Employment Agreement, dated as of June 15, 1998, between
                            the Company and Todd R. Wagner (incorporated by reference
                            to Exhibit 10.1.1 to the Company's Registration Statement
                            on Form S-1/A Amendment No. 1 to Form S-1, Registration
                            No. 333-52877).
         *10.1.2         -- Employment Agreement, dated as of June 15, 1998, between
                            the Company and Mark Cuban (incorporated by reference to
                            Exhibit 10.1.2 to the Company's Registration Statement on
                            Form S-1/A Amendment No. 1 to Form S-1, Registration No.
                            333-52877).
          10.2.1         -- Stock Purchase Agreement, dated as of September 4, 1996,
                            between the Company and Motorola, Inc. (incorporated by
                            reference to Exhibit 10.2.1 to the Company's Registration
                            Statement on Form S-1, Registration No. 333-52877).
          10.2.2         -- Stock Purchase Agreement, dated as of November 15, 1996,
                            between the Company and Premiere Radio Networks, Inc.
                            (incorporated by reference to Exhibit 10.2.2 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
          10.3           -- First Amended and Restated Registration Rights Agreement,
                            dated as of February 24, 1997 among the Company,
                            Motorola, Inc., Premiere Radio Networks, Inc., Capitol
                            Radio Network, Inc., Intel Corporation and HMTF AudioNet
                            Investors, as amended by the Addendum to First Amended
                            and Restated Registration Rights Agreement dated as of
                            December 30, 1997, among the Company, Yahoo! Inc.,
                            Motorola, Inc. and Intel Corporation (incorporated by
                            reference to Exhibit 10.3 to the Company's Registration
                            Statement on Form S-1, Registration No. 333-52877).
</TABLE>
<PAGE>   65
 
<TABLE>
<CAPTION>
        EXHIBIT
         NUMBER                                  DESCRIPTION
        -------                                  -----------
<C>                      <S>
          10.4           -- Stockholders Agreement, dated as of September 4, 1996,
                            among the Company, Motorola, Inc., Todd R. Wagner and
                            Mark Cuban, as amended by Amendment No. 1 on December 30,
                            1996 and Amendment No. 2 on December 19, 1997
                            (incorporated by reference to Exhibit 10.4 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
          10.5           -- December Stockholders Agreement, dated as of December 31,
                            1996, among the Company, Todd R. Wagner, Mark Cuban, HMTF
                            AudioNet Investors, Motorola, Inc., Premiere Radio
                            Networks, Inc., as amended by an Addendum to December
                            Stockholders Agreement dated February 24, 1997, between
                            Intel Corporation, the Company, Todd R. Wagner and Mark
                            Cuban, and as further amended by an Addendum to December
                            Stockholders Agreement dated December 30, 1997, between
                            Yahoo! Inc., the Company, Todd R. Wagner and Mark Cuban
                            (incorporated by reference to Exhibit 10.5 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
         +10.6           -- Network Radio Sales Representation Agreement dated as of
                            November 15, 1996, between the Company and Premiere Radio
                            Networks, Inc. (incorporated by reference to Exhibit 10.6
                            to the Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
         *10.7           -- The Company's 1998 Employee Stock Purchase Plan
                            (incorporated by reference to Exhibit 10.7 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
         *10.8           -- The Company's 1996 Stock Option Plan (incorporated by
                            reference to Exhibit 10.8 to the Company's Registration
                            Statement on Form S-1, Registration No. 333-52877).
         *10.9           -- The Company's 1998 Stock Option Plan (incorporated by
                            reference to Exhibit 10.9 to the Company's Registration
                            Statement on Form S-1/A Amendment No. 1 to Form S-1,
                            Registration No. 333-52877).
         *10.10          -- Form of the Company's Stock Option Agreement under the
                            1998 Stock Option Plan (incorporated by reference to
                            Exhibit 10.10 to the Company's Registration Statement on
                            Form S-1, Registration No. 333-52877).
         *10.11          -- The Company's 1996 Non-Employee Directors Stock Option
                            Plan (incorporated by reference to Exhibit 10.11 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
         +10.12          -- RealNetworks License Agreement, dated as of January 1,
                            1998, between the Company and RealNetworks, Inc.
                            (incorporated by reference to Exhibit 10.12 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
         +10.13          -- Media Player License Agreement, dated as of January 1,
                            1998, between the Company and Microsoft Corporation
                            (incorporated by reference to Exhibit 10.13 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
          10.14          -- Form of Directors and Officers Indemnification Agreement
                            (incorporated by reference to Exhibit 10.14 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
          10.15          -- Lease Agreement, dated as of December 2, 1996, between
                            the Company and George W. Lollis and Daisy Lollis
                            (incorporated by reference to Exhibit 10.15 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
          10.16          -- Master Lease of Personal Property No. 3769, dated April
                            15, 1998, between the Company and Charter Financial, Inc.
                            (incorporated by reference to Exhibit 10.16 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
</TABLE>
<PAGE>   66
 
<TABLE>
<CAPTION>
        EXHIBIT
         NUMBER                                  DESCRIPTION
        -------                                  -----------
<C>                      <S>
          10.17          -- The Security and Loan Agreement (Accounts Receivable),
                            dated December 15, 1997, between the Company and Imperial
                            Bank (incorporated by reference to Exhibit 10.17 to the
                            Company's Registration Statement on Form S-1,
                            Registration No. 333-52877).
          10.18          -- Imperial Bank Note, dated December 15, 1997, between the
                            Company and Imperial Bank (incorporated by reference to
                            Exhibit 10.18 to the Company's Registration Statement on
                            Form S-1, Registration No. 333-52877).
          21.1           -- Subsidiaries of the Company.
          23.1           -- Consent of PricewaterhouseCoopers LLP.
          24.1           -- Power of Attorney (please see signature page of this
                            report).
          27.1           -- Financial Data Schedule.
</TABLE>
 
---------------
 
+ Information contained in such agreement has been omitted in connection with a
  confidential treatment request, marked with asterisks and filed separately
  with the Commission.
 
* Management contract or compensation plan or arrangement required to be filed
  as an exhibit to this Annual Report on Form 10-K.