### BEFORE 

### THE DEPARTMENT OF

### TRANSPORTATION OFFICE OF

### THE SECRETARY 

### WASHINGTON, D.C.

) 

### U.S.-Colombia

# Combination ) Frequency 

### Allocation

# Proceeding ) Docket DOT-OST

### APPLICATION OF

### JETBLUE 

### AIRWAYS CORPORATION FOR 

### CERTIFICATE OF 

### PUBLIC COTIVENIENCE 

### AND NECESSITY FOR 

### FOREIGN

### SCIIEDULEI) AIRTRANSPORTATION Communications 

### with respect 

### to this document should 

### be addressed 

### to: James 

### G.

# Hnat Jonathan 

### B. 

## Hill Executive 

### Vice President 

# & Sarah J.

### McGinley General

# Counsel Dow Lohnes 

### PLLC JetBlue 

### Airways

# Corporation 1200 

### New Hampshire 

### Ave., 

### NW 

## ll8-29 Queens

# Boulevard Suite 800 

### Forest 

### Hills, 

## NY 

# 11375 Washington, 

### D.C. 20036 

# jim.lnat@jetblue.com (202) 776-2000 

### jhill@dowlohnes.com Robert C.

# Land smcginley@dowlohnes.com Senior

### Vice President 

### for Govemment 

### Affairs 

### & Associate General

# Counsel Counsel

### for JetBlue 

### Airways 

# Corporation JetBlue 

### Airways Corporation 

### P.O.Box1927 Rockville, Maryland 20850 

### 30t-279-9727 robert. land@j etblue. 

### com September 

## 15,20ll ) )

### BEFORE 

### THE DEPARTMENT OF

### TRANSPORTATION OFFICE OF

### THE SECRETARY 

### V/ASHINGTON, D.C.

) 

### U.S.-Colombia

# Combination ) Frequency 

### Allocation

# Proceeding ) Docket DOT-OST
### APPLICATION OF 

### JETBLUE AIRWAYS CORPORATION FOR 

### CERTIFICATE OF 

### PUBLIC COI{VENIENCE AND NECESSITY FOR 

### FOREIGN SCHEDULED 

## AIR TRANSPORTATION Pursuant 

### tothe Department 

### ofTransportation's 

### ("DOT") Notice 

### Inviting Applications, served 

### August 31,2011, JetBlue 

### Airways Corporation 

### ("JetBlue") respectfully submits 

### this application for a

### Certificate of Public Convenience and 

### Necessity and requests 

### the Department to designate 

### JetBlue

### tothe Colombian government authorizing JetBlue 

### to engage 

### in foreign scheduled 

### air transportation pursuant

### to 49 

### U.S.C. $

### 41102 

### ofpersons, property and 

### mail between 

### Fort Lauderdale, 

### Florida and 

### Bogotá" 

### Colombiautlhzng 7 frequencies per 

### week commencing on 

### or aboutJanuary 

### 15,2012. The grant 

### of such 

### authority is consistent

### with the Open Skies 

### Agreement between 

### Colombia and 

### the 

### United States, signed 

### May 10, 

### 2011 (the 

### "Agreement"), that became 

### effective through the exchange 

### of diplomatic notes as

### of August 26,

### 2011. Under thatAgreement, 

## 2l scheduled 

### combination frequencies are 

### immediately available 

### and2l scheduled 

### combination frequencies

### will become available on January 

### 1,2012. As demonstrated 

### below, JetBlue

### fully complies 

### with all requirements for the Department 

### to grant 

### it 7

### of the

### 42 the 

### additional frequencies 

### undertheAgreement 

### for JetBlue's proposed new ) )

### service, 

### which

### will provide the 

### first 

### truly low cost, 

### high 

### quality, and 

### award-winning service

between the Fort 

### Lauderdale/Miami area and 

### Bogotá" Colombia. JetBlue is a 

### Delaware corporation 

### with its 

### principal 

### office located 

### at 

### Il8-29 Queens 

### Blvd., Forest 

### Hills, 

## NY 11375. JetBlue is a

### citLen of the 

### United States as defined 

### by 49 

### U.S.C. $

### 40102(a)(15)(c), asamended, and 

### is

### fit, 

### willing and able 

### to provide the services 

### contemplated 

### bythis 

### application. JetBlue holds 

### certificate authority including a

### Certificate for Public Convenience and 

### Necessity 

### for Interstate

### Air Transportation issued 

### on February

### 4,2000, Order 2000-2-7 (see 

### DOT Docket 99-5616) and a

### Certificatefor Foreign 

### Air Transportation issued l|d.ay 

### 7,2007, Order 2007-7-3 (see 

### Docket 05T-2007-27790) and 

### numerous exemptions 

### for foreign operations by 

### Notice 

### of Action Taken (see. e.g.. 

### NOAT dated September 

### 8,2009 (Docket OST-2004- 

### t8796) (Renewal 

### for Nassau, Bahamas); 

### NOAT dated 

### May 1

## l, 2009 

### (Docket OST-2009-0101) (St. 

### Lucia); 

### NOAT dated 

### May 11,2009 (Docket 05T-2009-0096) (Barbados)) and an 

### Experimental Certif,rcate 

### of Public Convenience and 

### Necessity

### to provide service between Orlando, 

### Florida and 

### Bogot4 Colombia dated June 

### 30, 2009 

### (Order 2009-9-4, corrected). JetBlue requests 

### thatthe Department take

### official notice 

### of the 

### information contained in those 

### dockets pursuant 

### to Rule 24. 

### The frequencies requested 

### herein are

### for the

### transportation 

### of persons, 

### property and 

### mail in combination service between 

### Fort Lauderdale, 

### Florida 

### (FLL) and 

### Bogot4 Colombia 

### (BOG). JetBlue

### will operate these 

### routes

### with Airbus 

### 4320 aircraft, which carry 150 customers 

### in an

### allcoach

### configuration.l In response

### tothe questions presented 

### in the Department's 

### Notice at page 

### 2,JetBlue provides the

### following information:

t Even with our Even More Space seating option, the average pitch on JetBlue's 4320s provides passengers wittr the most legroom in coachof any U.S. carrier.

# A. JetBlue currently 

### provides service on a

### daily basis 

### between Bogota" Colombia and



### Orlando, 

### Florida. It operates these 

### routes

### with its

### A320 aircraft,which are

### configured 

### to seat 150 

### passengers.t This service is 

### provided year-round, and there 

### are 13-16 connections 

### through JetBlue's focus

### city, Orlando, 

### Florid4 depending on

### the season.3 

# B. JetBlue requests 

### 7frequenciesthat become 

### effective January 

### 1,2012 or,

# if available, 7 frequencies 

### from those 

### that are 

### immediately 

### available. JetBlue plans 

### to inaugurate 

### daily nonstop 

### søvicefrom Fort Lauderdale, 

### Floridato Bogotá 

### beginning on 

### or about 

### January 15, 

### 2012 on a

### year-round 

### basis. Flights

### will connect

### with flights fromthe 

### New 

### York City area. 

### JetBlue is seeking a schedule 

### that departs 

### Fort Lauderdale in 

### mid-morning and departs 

### Bogotá 

### in early

### to mid-afternoon. 

# C. JetBlue 

### currently operates 

### Airbus A320 and 

### Embraer E190 

### aircraft. Based 

### on its current order progranL JetBlue expects 

### to operate a

### fleet 

### of 120 

### 4320s and

### 49 E190s at

### the end 

### of 2011. Aircraft necessary 

### for the 

### FLL-BOG service 

### will be

### taken 

### from its current fleet

## of 4320s or new atrcraft,

### which are

### on

### firm order to be 

### delivered in 201

# I and

### 2012.

### All aircraft 

### will be

### compliant 

### with FAR-36. JetBlue

## will apply 

### tothe Colombian govemment 

### for operating 

### authority once selected 

### by 

### DOT. 

# D. JetBlue

### will only be able 

### to provide the proposed 

### service 

### if it receives 

### all 7

### of the requested frequencies

### for its proposed

### daily service 

### between 

### Fort Lauderdale and 

### Bogotá In further support

### of its application, JetBlue submits the

### following:

2JetBlue has consistently expressed interest in providing servicesto Bogota notonly from Orlando but also from Fort Lauderdale. In the 200712008 U.S.-Colombia Combination Frequency Allocation Proceeding, JetBlue sought 14 frequencies and designation authority to operate such services. JetBlue requested thesefrequencies for the tansportation ofpersons, property and mail in combination service between both Orlando, Florida and Bogoki, Colombia and Fort Lauderdale, Florida and Bogotá, Colombia. The Departrnent awarded JetBlue sevenfrequencies, alongwith the wrderlying economic authority, for its proposed Orlando- Bogotá services. 3JetBlue presently holds an Experimental Certificate forÞublic Conveniencé and Necessity for Route 893, issued by Order 2009-9-4, effective August 31,2009 for service between Orlando, Florida and Bogotá, Colombia that expires August 31,2014.

# 1. JetBlue's schedule, 

### flight numbers, complete routings, 

### including behind

connections 

### fromJetBlue's focus 

### city 

### of Fort Lauderdale, Florida" and 

### departure and

### arrival timesfor the proposed service are set 

### forth in 

### Exhibit 

### 1. JetBlue 

### offers one class

### of service

### with free 

### DirecTV and 

### SiruisXM Radio 

### provided at each 

### customer's seat.a 

### JetBlue also

### offers 34-38' 

### of legroom

### for all seats,

### which is

### the most legroom 

### in coach 

### of any 

### U.S.

### ca:rier.t The service 

### will be 

### offered seven days a

### week on a

### year-round 

### basis. Should demand 

### indicate, and 

### the Department allocate 

### additional frequencies 

### upon JetBlue's request, 

### JetBlue has 

### the 

### ability, perhaps 

### unique inthe industry as a 

### result 

### of its robust aircraft order,

### to dedicate 

### additional aircraft tothe route as necessary due

### to JetBlue's new 

### aircraftdelivery schedule 

### for the 

### next 

### two yeafs. 

# 2. JetBlue currently provides morethan 40 

### mainline large-jet 

### dailyflightsfrom Fort Lauderdale. As shown 

### below, JetBlue

### views Fort Lauderdale as a

### growth market and 

### continues 

### to expand 

### its service 

### to and 

### from Fort Lauderdale6: 

### 86 

## FLIto ALL: 

## departures over

## time 45 40 35 30 25 20 15 10 5 0 ø Depts/day t! !, o CL tt o 5 .! CL o E¡ o u0 t! o t! 

### 20tt Q3 2009 Q3 

## 200s 2006 

## Q3 Q3 

## 2007 2008



## Q3 Q3 

### 20to Q3

4DirecTV and SiruiÐOVl Radio service maynot be available on all flights. movies are provided. sBased on the averagefleet-wide seat pitch of U.S. airlines. Whe,n unavailable, compl imsntary

# 3. Since 2005, 

### JetBlue has been 

### growing in Fort Lauderdale at an annual average

rate

### of 5%o 

### in O&D passengers 

### per day, 7%

## n seats 

### per

### week, and 9o/o 

### in departures 

### perweek. 

### An illustration of this 

### growth may be seen 

### in 

### JetBlue's increases 

### in service 

### from Fort Lauderdale 

### to Boston, Nassau, and 

### Puerto Rico: 

### rtures July 2009"- t,Julv. 20tr1., 

### FLL.BOS FLL.NAS FLL.SJU 3

2 2 5

3 J 

# 4. Due

### to JetBlue's consistent

### grolvtb JetBlue ranks second 

### among carriers inthe 

### Fort Lauderdale market 

### for the average 

### number ofpassengers 

### daily each 

### way: PDEWs Average 

# PDEWs share 

## #L WN 4,594 

## #2 86 4,293 

## #3 DL 4,L65 

## #4 NK 4,163 t8% L7% 76% t6% 

### JetBlue averages 

### 78

### flights per day 

### out at 

### FLL, which during the

### winter peak rises 

### to an average

### of 102

### flight per

### day. Based 

### upon average 

### weekly 

### flights and average seats, 

### the percentage 

### of service and seats 

### out

## of FLL to major population centers 

### by ca:rier is as

### follows: Carrier % 

### Fliehts % Seats BOS B6 76% 75o/o NK 24o/o 

### 25% NYC B6 

### 48% 460/o 

### co t6% L7% DL L8% L7o/o NK 72% LSo/o 

### WN 60/o 5%

6Source: Schedule Daily Summaryprovided by Diio 6WAS 

### WN 43% 42o/o NK 

### 28% 3L% B6 

### 29% 27% Source: Schedule 

# 5. JetBlue's operations are

### fully consistent 

### with the aviation relationship between 

### the 

### United States and 

### Colombi4 including the Open Skies 

### Agreement 

### currently in effect. 

# 6. JetBlue's proposed 

### FLL-BOG service 

### would provide significant public interest 

### benefits. JetBlue's proposed service 

### would substantially develop the 

### U.S.-Colombia market 

### by increasing the 

### full-service, low-fare options available 

### to consumers 

### seeking convenient and 

### affordable transportation 

### to Bogotá 

### from southem 

### Florida. Currently, only one 

### other U.S. 

### carrier offers full-service transportation 

### to Bogotá 

### from 

### Miami, not Fort Lauderdale. Only 

### two carriers, 

### Spirit and

### Avianc4 provide daily nonstop service 

### between 

### Fort Lauderdale and 

### Bogotr! and one 

### carrier, 

### Aires, a

### Colombian catrier, provides nonstop service 

### fourtimes per 

### week. JetBlue's entrance 

### into this market 

### will provide travelers

### with additionaloptionsfor high 

### quality, 

### low fare 

### travel thereby increasing consumer choice and 

### competition. 

# 7. JetBlue anticipates thatthe 

### initiation 

### of its proposed 

### FLL-BOG service 

## will decrease

### fares. Typically, when a 

### low-fare carrier enters a 

### market, average

### ticket prices drop 

### in that 

### market. When 

### Spirit started 

### FLL-BOG service, base 

### ticket prices dropped 

### significantly on the 

### Miami/Fort Lauderdale-Bogotá routewhere

### American

### Airlines was 

### the

### only U.S. competitionT:

t Source: U.S. DOT T-100 data provided by DiioI t I s2s0 Szoo s1s0 s100 Sso So .]--"-'-----'--'.-------.- I 

### MIA/FLL-BOG average

# passengerfare: i



### AA and NK

## only

o t! o ào c o 6 6 l! CL c¡ ùo l! o l! 

## *Average fare 

### NKentry


## 2005 2006 2007 

## 2008 2009 2010 

# 8. While Spirit's entry into the 

### market 

### did lower average 

### fares,

### Spirit's impact on 

### the cost 

### oftravel is less 

### clear. In reality, consumers have 

### no 

### low-fare optionwhen 

### traveling between 

### Miami/Fort Lauderdale and 

### Bogotri Colombia. Spirit, recently dubbed in the

### Wall street Joumal as

### 'the proponent 

### of fees

### for nearly everything airborne,"s charges 

### consumers 

### 'bptional fees" 

### for services 

### rangingfrom advanced seat assignments 

### to carry-on bags

### to a glass 

### of water 

### or acup

## of coffee.e These services are

### offered 

### by JetBlue as

### part

### of its base

### fare, and,

### when added

### to 

### Spirit's fares, 

### they raise 

### thetrue cost 

### of travel 

### to a

### level above 

### whatJetBlue charges. 

# 9. JetBlue presently anticipates charging the 

### following fares

### for service 

### to Bogotá: $120-$210 

### from Fort Lauderdale; $220-$310 

### from New

### York; $230-$320 

### from Boston, and 

### $220-$310 

### from San

### Juan. These fares 

### include advance purchase 

### from 21 days

### towalk-up fares.

8Susan Carey, Spirit Air's New Fi¡sfi Lewing Feefor Passes.Wall St. J.,Jrure22,2011, available at htþ://online.wsj.com/article/S8100014240527023039367M57&00210833335244.hrn1 (September 8, 2011). eSecretary LaHood called Spirit's carry-on baggage fee "a bit outrageous" when speaking aùout the airline's hidden and unfair fees. Dan Reed, Spirit Airlines' $45 Carry-On Fee Meets Resistance. USA Today,

### April 13, 2010, available at htþ://www.usatoday.com./travel/flights/2010-04-13-airlinefeesl3_ST_N.htu (September 14,

### 201l). By contrast, JetBlue has no similar hidden fees.

# 10. Although JetBlue's fares appear 

### slightly higher at

### first glance, a

### comparison

between 

### Spirit's curre,nt fares and 

### JetBlue's proposed fares 

### for tickets purchased 

## 2l days 

### in advance reveals 

### the

### following:

1

# l. In addition to the standard baggage fees 

### noted above, 

### manytravelers on 

### Spirit

## will incur further charges

### for selecting 

### 'bptional" services 

### that JetBlue 

### provides at 

### no additional cost. 

### For example, 

### Spirit charges passengers an

### additional $1-$50 

### for anadvance seat assignment; 

### JetBlue passengers

### who select

### their seats 

### prior to

### flying incur no 

### charge. 

### Similarly, Spirit charges p¿Nsengers fees 

### ranging 

### from $1-$15 

### for snacks and beverages, 

### including water, 

### while 

### flytng. JetBlue passengers have access

### to a

### wide range 

### ofbrand-name snacks and

### drinks at no 

### additional charge. These 

### add-on fees suggest 

### that most passengers 

### will payfar less 

### yet receive more 

### complimentary fuIl-service air transportation when 

### flying JetBlue. 

# 12. JetBlue provides a 

### high-end 

### travel experience at a reasonable 

### cost. This type

## of service is 

### not currently 

### offered in the 

### Miami/Fort Lauderdale- Bogotá market, 

### which is

### primarily served 

### byAmerican 

### Airlines and 

### Spirit. As shown inthe chart 

### below, JetBlue 

### offers a 

### unique 

### product in

### this market: 

### Lowest Structural Fare 

### with 

## 2l Dav Advance Purchase



### No entertainment; Free 

### DirecTV and 

### SiriusXM Radio 

### or

### complimentary movies; Free snacks; Free beverages snacks and beverages, 

### including water, onboard purchase snacks 

### onboard; Free beverages 

### Overbookine No Yes Yes Fees 

### for Check-In No Starting 

### November 1, 

### 2011,$5 fee 

### per customer 

### for agent 

### printing a

### boarding pass;

### $1 fee 

### per customer

### for airport kiosk check-in 

### No

Comfort 

### for Passengers 

### Most legroom 

### in coach 

### of any 

### U.S. carrier; 

### Reclining, leather seats; 

### 34-38" seat 

### pitch in coach Reduced 

### legroom; 30- 

### 31" seat 

### pitch in coach 

### (only 8 seats above 

### 31") Reduced 

### legroom;31- 32" seat 

### pitch in coach 

### 8737,8757,


# 13. Similarly, JetBlue's entrance 

### into new markets has 

### proven 

### beneficial 

### for customers and 

### markets 

### alike. For example, in

### the Orlando-Bogotá market at

### the inception 

## of JetBlue's service, therewere

### only 20 passengers

### daily each

### way. In

### just one 

### year,JetBlue grew the 

### market size

### over 500o/o, as

### defined by passengers 

### daily each

### way, 

### with a 160á decrease 

### in averagefares, 

### oflering both leisure and business passengers a 

### nonstop, year-round service at 

### lower prices as

### this 

### historical data shows: 

### 4Q08 4Q09



## Tot¿VAverâge. ,':;:;

### 8i216',"",,.

# :. 22;0 DL 

### NK 

# Marketing

# -Ï":::- passengers 

# Marketing

# -1:^::g:- passengers 

# carrier '--i;;--. per

# day carier 'ï;;* per 

### day 

# s2s2 19.0 

# $176 112.0 

# 9344 1.5 

# s264 2.7 

# $123 tt.z AA CO 

### DL NK 

# $359 12.0 AA



# $336 2.2 AV 

# 9292 1.0 86 

# $117 6.8 CO 

### TotriÏAveiageìi:.'. : :

### :'.:'.:523t''r, 

# ., r'.-ffi¡J:

zo 

### Chânget ,'

# ,, -160/0 s66vo

1014. 

### Further examples 

### provided 

### below illustrate how JetBlue's entrance 

### into a 

### market



### historically causes fares

### to drop 

### significantly 

### while increasing 

### traffic as 

### much as 50o/o 

### tothe destinations served Io: Barbados 

### Airline 4Q08

Averagê 

### Fare Pai¡sengeiSper Da¡¡ 4Q09 Average 

### Fare Passengersper Day 

### iNrline AA AC BW DL JM US Total/Average 

## $ 298



## $ I,ogg 

## $ 582 

## $ 199 

## $ 580 

## $ 195 

## $ 298 AA B6 BW DL JM US Total/Average

, o/oQþ¿¡gg 

## $ 213



## $ 179 

# $ s+s 

## $ tgg 

# $ zss 

# $ 188 

# $ lgs -33.20o/" 145.65 96.51 0.06 0.69 0.06 1.89 244.85 99,50% 121.28 0.06 0.06 0.69 0.28 0.37 122.72

Airline St. 

### Lucia



## 4Q08 4Q09 Average 

### Fare Passengersper 

## Day Airtine Average 

### Fare Passengersper Day AA DL US Total/Average 

## $ 342



## $ 303 

## $ 529 38.13 0.06 31.06 3.86 0.72 73.81 60.60% 

## 40.65 AA 

## 4.16 AC $ 

## 1.15 86 $ 260 787 217 343 

## 45.96 DL 8 282



# us $ 265 

### Total/Average 

## $ Z¿S %

## Change -29.10o/o

t0 Source: U.S. DOT O&D andT-100 dataprovided by Diio


### 1l

### Kingston Jamaica 

## 4Q08 4Q09 Dom 

### Mkþ

## Al Average Faré,,

### þ¿.*ngers per Day::. 

### Do¡n'M¡g 

## ¡¡ Average 

### Fare Paqçengers per Day AA 

### co DL JM NK UA US Total/Average 

# $ ztt



## $ 318 

## $ 221 

# $ ¡s¿ 

# $Mz $ s¿z 

# $ zgz 

## $ 212 39.1 3 0.32 6.86 1.09 7.96 0.09 0.42 55.85 

## AA $ 181



## 86 $ rA+ 

## co $ 321 

## DL $ lgz 

## JM $ 238 

## NK $ 208 

### roø¡noérqgé', 

## S 186

,

### VoGhange

## . -12.20% 33.14 64.2 0.26 7.06 1.85 2.23 108.73 94.70% 

# 15. The number 

### of Colombians 

### living in the 

### United States is

### quickly growing, 

### driving the need

### for affordable service, 

### like theserviceJetBlue 

### provides, 

### to 

### Bogotá According to the 2010 

### U.S. Census,

### the Colombian 

### population in the 

### United States 

### grew 

### by 93Yobetween 

### 2000 and

### 2010 and 

### is

### currently approaching one 

### million people. Current Colombian 

### population centers 

### includell: Region 

### Total Population Hispanic Population Ilispanics of 

### Colombian 

### Oriein New

### York 19,500,000 3,275,000 172.000 

### Florida 18,538,000 3,987,000 295,000 

### In the 

### Miami/Fort Lauderdale 

### metro area alone, 

### Colombians represent the

### third largest 

### ethnic groupt2:



# 16. JetBlue is 

### uniquely positioned 

### to best serve 

### Colombian travelers 

### given its presence 

### in cities

### with sizeable 

### Colombian 

### populations. JetBlue has 

### major operations, called tt Source: Hispanics of Colombian O"ign in the US, 2009, provided byPew Research Center 

### I2

### focus 

### cities, in 

### New

### York (JFK) and 

### Florida 

### þoth FLL and 

### MCO), which arethe 

### two regions



### with the highest concentrations 

### of a 

### Hispanic population 

### with Colombian 

### origin as 

### reported 

### by the 2010 U.S. Census. Indeed, 

### in additionto offering direct service 

### to Florida" JetBlue 

### would 

### offer connecting service

### tothe

### significant Colombian 

### population center in 

### New

### York as

### well as 

### Boston and San Juan, 

### Puerto 

### Rico. See 

### Exhibit 1. 

# 17. JetBlue already focuses 

### significant advertising 

### efforts directed at

### the Spanish 

### speaking 

### population in these 

### cities and 

### the addition 

### of a 

### new departure 

### point in Fort Lauderdale 

## willfit intothis existing source 

### ofpassengers 

### for JetBlue. Recent examples 

### of JetBlue's Spanish 

### advertising in these 

### cities are attached as 

### Exhibit 2. 

# 18. JetBlue has 

### developed a sound business 

### planfor itsforeign operation that has and 

## will continue 

### to provide the

### traveling public 

### with the same 

### outstanding servicethat JetBlue customers have experienced 

### domestically. So

### far, 

### in 2011, 

### JetBlue has 

### received several 

### prestigious awards, 

### including JD Power and

### Associates' 

### Top 

### Low Cost

### Airline for Customer Satisfaction (JetBlue has 

### received 

### this award 

### for an unprecedented seventh 

### year 

### in a 

### row), Travel 2011 

### Editor's Choice 

### Awards' Best

### Value

### Airline (Domestic), 

### Most Customer 

### Friendly 

### Airline, and 

### Best Coach Class 

### Experience, and

### About.com's Best U.S. Budget

### Airline. Afull list

## of JetBlue's awards 

### is available at 

### Exhibit 3. 

# 19. JetBlue 

### currently holds 

### blanket certificate authority 

### to provide combination service 

### to all countries that have entered 

### into an Open Skies 

### Agreement 

### with the 

### United States 

### where 

### that agreement 

### is 

### in

### force. (See 

### Order 2007-7-3, 

### Docket 05T-2007-27790 (July 10, 2OO7)). 

### Other current international destinations are as

### follows: Aruba Barbados/Bridgetown Bermuda Cancúru 

### Mexico 

### t' Source: 2009 American Community Survey provided by Pew Research Center 13

### Kinsston, Jamaica 

### La 

### Romanq Dominican Republic



### Liberi4 Costa Rica Montego Bay, Jamaica Nassau, 

### The Bahamas 

### Puerto Plata" 

### Dominican 

### Republic Punta Cana. 

### Dominican Reoublic San José, Costa 

### Rica Santiago, 

### Dominican Republic Santo 

### Domingo, Dominican Republic St. 

### LuciaÆIewanona St. 

### Maarten 

### Turks and Caicos 

### Islands 

# 20. JetBlue's application poses 

### no environment 

### or energy issues, and 

### its service

## will be 

### operated

### with Stage 3

### aircraft. Approval of this application 

### will not result in the near-term consumption 

### often million or more gallons 

### of

### fuel. JetBlue anticipates that 

### the 

### Fort LauderdaleBogotá service 

### will consume 

### approximately 2.2 

### million gallons 

### of fuel annuallybased on one 

### daily roundtrip 

### flight. Further, JetBlue anticipates no 

### difficulty in 

### obtainingthe needed 

### fuel in Fort Lauderdale or 

### Bogotá 

# 21. Unlike any 

### competitor presently 

### offering service 

### fromthe 

### MiamilFort Lauderdale area" 

### JetBlue offers numerous extra 

### benefits 

### to its customers 

### that are 

### not offered 

### byAmerican 

### Airlines or 

### Spirit. For example, 

### unlike Spirit, JetBlue 

### allows customers 

### to 

### bring one 

### bag free

## of charge 

### on

### flights.l3 JetBlue, as a 

### matter 

### of policy, does 

### not oversell 

### its

### flights. Further, 

### while onboard, JetBlue provides customers 

### with an 

### array

### of entertainment options as

### well as a

### wide assortment 

### of complimentarybrand-name snacks and

### drinks. This type 

### of customer service 

### would be 

### unprecedented

### for the 

### Fort Lauderdale- Bogotá market. 

# 22. If awarded7 frequencies 

### for the 

### Fort Lauderdale- Bogotá market, JetBlue 

### believes 

### it can and

### will provide the 

### traveling public greater 

### benefits than 

### other carriers 

### presently in the market, 

### American and 

### Spirit, and 

### any carrier that may apply that is 

### not presently in the 

### Colombian market.



### t4

### Conclusion For the

### foregoing reasons, 

### JetBlue 

### respectfully requests 

### that the 

### Department grant 

### its 

### Applicationfor 7

### frequencies per 

### week 

### for persons, 

### property and 

### mail, between 

### Fort Lauderdale and Bogotá, 

### Colombia; designate 

### JetBlue 

### for such service 

### to the 

### Colombian Government; and 

### provide any such 

### other 

### relief as

### it may 

### find to be 

### in the 

### public interest 

### including integration authority 

### with JetBlue's other and

### future certificate authority. 

### rllv submitted.



# 7/ø lf/M/rl/ '¿'r u Jonathan 

### B. 

## Hill Sarah J.

### McGinley Dow Lohnes 

### PLLC

September 

## 15,20lI 1200 

### New Hampshire Avenue, NVy' 

### Suite 800 

### Washington, 

## DC 20036 (202) 776-2000 

### jhill@dowlohnes.com smcginley@dowlohnes. com Counsel

### for JetBlue

### Airways Corporation.

13The first checked bag free policy pertains only to JetBlue-operated flights and does not applyto interline or codeshare flights.

15

## EXIIIBIT 1 Proposed FLL-BOG service FLt-BOG Flight XXX Departs: 10:30am Arrives:2:15pm (Elapsed tíme: 3.75 hours) BOG-Ftt Flight XXX Departs:3:L5pm Arrives:7:00pm (Elapsed 

### time: 3.75 hours) Behind Gateway Service New York City - ¡LL{1l Departs: by 6:30am Arrives: by 9:15am (Elapsed 

### time: 2.75 hours) FLL - New York City(l1 Departs: after 8:30pm Arrives: by 1:00am (Elapsed 

### time: 3.0 hours) Behind Gateway Se¡vice (single connections 

### both directions) JFK LGA EWR(2) BOS(3) SJU 1) Direct service between BOG and New York City

### will depart/arrive JFK, EWR, 

### or LGA basedon season 2) EWR

### will connect both directions in

### winter months only 3) BOS

### will connect both directions in peak periods only



### t6

### EXHIBIT 2 

### Bulletin Boards:



### I7:. :':

18

# ¿cÜMÜ l-{'4ßLÅ5

# tgry. ¿lçu¡ nr'¡ rr'.j 

## BÜGÜîÄl:
i .ømllrffi ijetBl[é 

### H,4ß1,4S

RadioAdvertisement: PROJECT: DATE: Bogota Live Read

August 

### 4,?OIL English JetBlue offers tons 

### of nonstop 

### flights, because 

### you 

### shouldn't have 

### to make a

### connection on 

### your way 

### to connect 

### with family. Like their 

### daily nonstop service

### from Orlando 

### Intemational

### Airport to 

### Bogot4 Colombia. 

### Book now at

### jetblue.com/ español. Spanish 

### JetBlue ofrece varias rutas sin escalas, 

### porque no deberías 

### tener que hacer 

### conexiones de

### vuelos para 

### poder conecta¡te con

### tu familia. Como el

### servicio diario sin escalas desde 

### el

### Aeropuerto Intemacional de 

### Orlando hasta 

### Bogot4 Colombia. 

### Hazyatu reservación en

### jetblue.com/español.



### t9

### EXHIBIT 3

Year Award 

### 2011 Ðest Airline Website Booking Ëxperience 

### 2011 Best {..!.S.ffiudget,&íriine 

### 2011 Ëxcetlent Web Service 2t1 0



### 2010 #1 Airfine tsrand 

### 2010 ClÕ f

### t0 Award Honq:ree Source U.S. A¡rTravelers'Choice Award About,com Compuware Gontez Web & Mobile Performance Awarcls

Passenger Choice Awardsrt, Ait'line Passenger Experience Association (APEX) 2010 Brand Keys Customer Loyalty Engagement lndex@ CIO Magazìne 

### 2A11 tsestValueAirline (Ðomestíc), fMost Customer 

### Friendly Travet 2011 Editor's Chaice Awarcls ,Airline, ar¡d Best Coach CIass Experience 

### 2011 Top Low Cost Airlíne for Customer 

## $atisfaction JD Power and,Assocrafes 

### 2010 Top Low Cost .Airlinefor Custorne¡'

## Satlsfaction JD Power aricl Assoc¡'afes 

### 2010 Spot on list of Top Technology Innovators

## Across lnforntation Week 500 Aw¡erica 

## zUA Top Ra{ed Large Ðomestic Aírlíne'for Fconomy

## and Zagat Airtine Survey 'ßest In-flight Entertainment' for Donlestic Flights 

### 2010 Best Cabln Arr¡biance



### 2010 Best Concessions Frogranr Design

## {T5i"¡FK) ARIV's 8es¡ Airporl anc! Concessionaires Awards 

## 2A1t Most Unique Services {T5/JFK} ,4RN's Eesi Airport and Concessionaires Awards 

### 2010 Ëest Överall Concessions Progrann 

## (T5/.iFK) ,AR,V's Best Airpoti and Concessionaires Awards 

### 2010 Best eoncessÍons &4anagement Tean'r

## {TSiJFK) ARfu's Besf Ait'poft ancl Concessionait'es AwarcJs 

### 2010 Best Coach-Class Fxperience



### 20 SrnarierTravel Editors' Choice AwardsYear Award



### 2010 ftrlost Customer-Friendly Airlíne 

### 2A10 Most Fet-FriendlyÂírlinefor Carry-on Fets 

### 2009 Best A"írìine Brand 

### 2009 Eest Envíronrnental Campaign -Jett¡ng to Green 

## 2t09 Best Rated Large Domestic AirlÍne inthe Econorny Categoe"y 

### 2009 #1Åirllne Brand 

### 2009 Richard A. Griesbach A,ward of Ëxcellence Wìnner 

### 2009 #1 {J.S. Routes/Single-Cf ass Service AÌrline 

### 2009 Top-Rated Large Domestic AÌrline - Economy Seatíng 

### 2009 Ëest $n-Ftight Ëntertaínment -

### tomestic 

### 2009 5th Ailnual Ëxtra MÍles Awards 

### 2009 Clt 1t* A,ward F{onoree 

### 2009 Top Lcw Cost Airlìnefor Customer Satisfaction 

### 2009,4[GA Corporate Leadership.4ward 

### 2A08 Best Large U.S. Economy Class 

### 2008 Best lnflight Hntertainrnent 

### 2008 Most Ëco-Friendly 

### 2008 Silver Fiafo- Best Environnrental Campaign 

### -'letting to Green Source SmarterTravel Editors' ChoiceAwards SmarferTravel Editors' Choice Awards 2009 Brand Keys Customer Loyalty Engagement index@ Cause Marketing Forum Zagat Airline Survey

2009 Brand Keys Customer Loyalty Engagement /nder@ ACI-NA 2000Airport Concessions Conde Nast Traveler Zagat Aitline Survey Zagat Ait'line Survey Budget Travel Magazine CIO Magazine J.D. Power and Assocrafes AIGA - The Professional Association for Desion Zagat Airline Survey Zagat Airline Survey Zagat Airline Survey

Ca ttse Marketing Foru nt

21

### 2008 Best Onboard Ëntertainment, Ðomestíc

## Airline SmarTerTravel 2008 Readers' Choice Awards



### 2008 Top Lcw Cost A,irline for Customer 

## $atisfaction J.D. Power and,Assoc¿afes 

### 2007 Eest ü*mestic,4irline Candé Nast Travelet' Readers' Choice Awards 

### 2007 Top Low Cost Aírline for Customer 

## Satìsfaction J.D. Power and Associafes Year 

### 2008 Best ln-Seat Comfort Award



### 2007 Best hiorth Arnerican Low Cost Airline 

### 2007 W<¡rtrd's Most Retiable Å320 Fleet 

### 2007 #'f Åirline Brand 

### 2007 Best Low Cost/No Frills Âirline 

### 2007 l*eading Frovider of Ðornestic Åírfare Deals 

### 2007 Best l"i.$.Airline 

### 2AOT #2 ¡"ateeiairline Source SmarterTravel Readers' Choice Awards

Skytrax World Airline Awards Airbus Operationa I Ëxcellence Awards 2007 Brand Keys Customer Loyalty Engagement lndex@ OAG. 2007 Airline of the Year Awards Travelzoo Awards Airline Quality Ranking Survey University of Nebraska at OnahaAviation lnstitute and W. Frank Barton School of Buslness atWlchita State University Travel + Leisure, Wa-ld's Best Values Awards Fortune ntagazine, #3 rated airline Market Metrix Conde Nast Travelet'. Readeis' Choice Awarcls

llanbay Research lnstitute 2006 Travel Demand Today Repoft 

### 2007 Best Domestic Ainline for Value 

### 2007 lMost Admired Companies 

### 20A7 EestAirline

### fsr Custor¡rer $atisfaction 

### 2006 ffiesf Ðornestic Airline 

### 2006 Extra fulileAward (shut-eye/snackbar 

## services) Fromnter's Budget Travel 

### 2006 Top tJ.S. Airline for tonsurner Ðernand

22

## 20t6 Besttonrestic Airiine for Value



### 2006 #1Airfìne Brand 

### 2006 [-fighe*t Low-Cost Carrier Çustorcer

## $atisfaction J.D. Power and As.socrafes 

### 2006 Best Li.S. Airlíne 

## Year Award 

### 2000 Best üonrestic Airtine



### 2006 tsest Lciw Costll\lo FriltsAirline 

### 2006 Eest Aìnline Vaiue 

### 2006 Fassenger Service Award 

### 2005 Best Valuefor Cost 

### 2005 Best 

### Low-tqst

### tarrier 

### 2005 Best

### tsmestic Aíriine 

### 2005 Best Âirline for Econorny Class 

### 2005 ffiest 

### Low-tost Carrler 

### 2AA5 #1 Å,ir^line Brand 

### 2005 #2 ilo¡-¡restia Airlirie 

### 2005 Great $ay Marketing Åward 

### 2005 #10Top FerforminE iMedium Airline 

### 2A05 #1? fl+Tostlmproved Medíunr AÍrfine Source Travel + Leisure World's Best Values Awards Travel + Leisure, 20A6 Wa'ld's Besf Values Awards 2006 Brand Keys Customer Loyalty Engagement lndex@

Airline Quality Ranking Survey, University of Nebraska at Omaha Aviation Institute and W. Frank Barton Schoolof Buslness at Wichita State Universíty OAG Airline of the Year Awards Entrepreneur Magazine Air Transport World Magazine Condé NastTravelet-Busúiess Travel Awards Conclé Nast Travelet-Bus¡ness Travel Awarcls Conde Nast Traveler Readers' ChoiceAwards

G lob aITraveler nt aga zine

G loba ITraveler m aga zin e 2005 Brand Keys Customer Loyalty Engagement lndex@ Zagat Arrline Survey Out &About Travel Magazine Travel Awards Aviation Week & Space Technology Magazine TopPerforming Companies Aviatìon Week & Space Technology Magazine, 2005 Top, Performing Companies

23Year Award Source GQ Magazìne. "62 Reasonsfo Love Your Country" 

### 2005 #4,7 &,ð,8 Reasonsto Love Your Country 

### 2OO5 Silver Award (JetBlue's $elf-Servíce Check-ln

## Kiosk) Eusrness Week Magazine, 2005Annual Desìgn Awards 

### 2005 #25JeiBlue/Sky's The l-imit 

### 2005 Fest 8i'anding 

### 2005 World's tsest Low-Cost Ai¡'line 

### 2005 #2 Aírline Ín ttorfh Arne¡'ica 

### ?0O5 Top-l'lospitalÍty Airline 

### 2005 BestAírline Qua[ity 

### 2005 tsest A,irline Service 

### 2005 Corporate üomntunity Pantnership Award 

### 2005 ffiest U.S. ,&irline üustorner Satisfaction 

### 2005 tsest üornestÌc Airline 

### 2005 Best Valuefor Cost 

### 2OA5 Great Gay Marketing,Award 

### 2OÕ5 #1ü Top Ferfnrn'ríng Medium Âirline 

### 2005 #'tr7 &llost fmproved Medium Airline Wired Magazi¡te. TheWi'ed 40 'hlasfers oftechnology and innovation" The Association of Travel Marketing Êxecutives (AfME), 2005 AtlasAwards Skytrax Airline of the Year Survey Skytrax Airline ofthe Year Survey Markef Metrix Hospitality lndex The Wall Street Journal Airline Quality Survey The Assaciated Press, 2005Annual Survey American Red C¡oss J.D. Power ancj Assocrales North American Travel Journalists Association Condé Nast Traveler Eusiness Travel Awards Out &Al¡out Travel Magazine Travel Awards Aviation Week & Space Technology Magazine TopPerforming Cantpanies Aviation Week & Space Technology Magazine TopPerforming Companies 

### 20A5 Sitver l{ward (..letBlue's Self-Service Check-ln

## Kiosk) Buslness Week Magazine Annual Design Awards 

### 2005 JetBlute/Sky's T'he Limit



### 24 Wired MagazÌne, The4A "masters oftechnology andYear Award



### 2A05 Best Branding 

### 2005 World's Best Low-Cost Airline 

### 20A5 #? Åirlíne in North America 

### 2005 Top-1"{ospÍtalltyAirline 

### 2005 Best Âirline Quaiity 

### 2005 tsestÅirline Service 

### 2005 Corporate Community Partnership Award 

### 2005 Best U.S.Airline


### 2005 tseçt U.S. Aírline Customer Satisfaction 

### 2005 tsest Ðomestic Airline 

### 2004 #'l Airline tsrand 

### 2004 tsest {.J.S. Service 

### 2004 Eesf torporate Service 

### 2OO4 Best U.5. Airlirre


### 2004 Sest *ornestic Airline 

## 20t/* Best Ðomestic.Airline Source innovation" The Association of Travel Marketing Executives (ATME) AtlasAwards Skytrax Airline of the Year Survey Skytrax Airline of the Year Survey Market Metríx Hospitality lndex The Wall Street Journal Airline Quality Survey The Associated Press Annual Survey American Rec/ Cross Airline Qtrality Ranking Survey, University of Nebraska at Omaha Aviation lnstitute and W. Frank Bafton School of Bt;sness at Wichita State University J.D. Power and Associates Repodg 2005 Airline Satrrsfacfion Index Study North American Travel Journalists Association 20A4 Brand Keys Custanter Loyalty Engagentent lndex@ Eusrness 2.0, 20A4 Omaha AviatÌon lnstitute's Quality Ranking Survey

USTNE a st ern C orp ora te Serylce Airline Quality Ranking Suruey, University of Nebraska at Ontaha Aviation Institute and W. Frank Barlon School of B¿¡sirress at Wichita State University Condé Nast Traveler, 2004 Reaclers' Cl¡oice Awards Condé NastTravelet-Busiress Travel Awards

25Year



### 2004 BestValuefor Cost 

### 2004 #2 Ðor¡restic Airline Award



### 2004 #2 Ðoniestic Airiine $ervice 

### 2004 ûest üornestíc Åirfine 

### 2004 f{ortÍr America's Leading Eudget Âirline 

### 2OO4 Top 5llornestic .Aírìine 

### ?004 Best Low Cost Carrier ínthe Wsrld 

### 2004 Best Low Cost

### tarrier (Seconci Flace) 

### 2004 ßest ín Executíve Travel 

### 2004 Å.i¡-line Hxcellence Aurard, fliorth AmerÌca 

### 2004 Best Low Cost Airline 

### 20()4 Eest Cat¡in Staff, NoÉh Ameriea 

### 2004 ffiestÅirline 

### 2004 Favsrite U.S. Âírline 

### 2A04 tulost Wanted l*ist 

### 2004 Best Cornpany in North ,&meriea 

### 2A04 Ëest CFO (John Owen) 

## 2t04 Åi¡'iine Custorner å*oyaity Awarsi Source Conde Nast Travelet-Busrness Travel Av,tards Travel & Leisure World's BesI Awards Travel & LeÌsure World's Besi Servlce Reaclers' Poll Awards
North American Travel Journalists Association. î-Star Award
11th Annual World Travel Awards Departures Reac{ers' Favorite Survey

Glol:al Traveler Magazine

Executive T'avel Magazine

Execut ive Travel Magazine Skytrax, 2004 Airline ofthe Year Survey Skytrax Airline afthe Year Survey Skytrax Ait'line ofthe Year Survey New York Pre.ss Besl of Manhattan Readers' Poll Salon.con¡, Readers' Cltoice Goiham Global Finance Magazine

In slitutio n a I Investar Magazin e Brandweek

26Year Award



### 2004 Corporate $ervice Award 

### 2003 Best D<¡mestic Airline 

### 2043 Best Valuefor Cost 

### 2003 ßest ü*mestíc A,irline 

### 2003 #1 Aírlíne Brand 

### 2003 #2 Ðomestíc Airline 

### 2003 Top 5Ðonrestic Airline 

### 2003 #3 World's Best Low Cost AirlÍne (Best Airlíne) 

### 2003 Eest tsudget Airline 

### 2003 Best LiSÅírline (Non-Major) 

### 2003 Eest [-ow

### tost Ai¡line 

### 2003 Eest [-o.w Cost Áirline 

### 2A03 Best Cabin Staff, North America 

### 2003 Airline ofthe Year 

### 2003 frtorth .Anlerican Corporate Finance Ðealçf the Year 

### 2003 Airline Customer l-oyafty Awa¡"d 

### 2003 lPt ofthe Year 

### 2003 Marketíng Åward Source

UnrTecJ Slafes lenn¡s Association, Eastern Ca'porate Service Award Condé Nast Traveler, 2003 Readers' Cltoice Awards Condé Nast Travelet', 2003 Readers' Choice Awards North American Travel Jout'nallsfs Association. Five-Star AwarC Brand Keys Customer Loyalty Engagentent /ndex@ Travel & Leisure Wo¡ld's Best Awards Deparlures, Readers' Favø^ite Survey U.S. Low

## Cost Eusriress Traveler World's Best A/'linesAwards

1}th Annual World Travel Awards Busrness Travel News Airline Survey Entrepreneur Magazine Skytrax Airline of the Year Survey Skytrax Ait'line of the Year Survey AÌt'finance Journal Deal of the Year Airfinance Journal Deal of lhe Year Brandweek Corporate F in a nce Mag azine Airline Business Strategy Award



### 27Year



## 20t3 ËdiÉors'Choíce Award



### 2003 tutstanding Inflight Entertainment 

### 2003 tutstandlng Safety Video 

### 2A02 Best tomestic Airli¡re 

### 2A02 tsest Ðornestic Airline, coach 

### 2002 Eest üomestic Airline. Value For Cost 

### 2002 Eest Dorr'estic Airf Íne 

### 2002 #2 Ðomestic Åirfine 

### 2002 Ëest [-eu'¡-Cost Carrier (Runner-|"]p] 

### 2002 "Nt" Airline 2O0?- Ëditor'ç Chcice 

### 2002 Marå<eter qf the Year 

### 2002 #4 Brand 

### ofthe Year 

### 2002 Finance Å,ward 

### 2002 Market å)evelopnrent Award 

### 2002 Best ÕverallAiriine 

### 2002 Eest ènfllght or Onboard Servíce 

### 2002 tsest

### t;rboard Entertainment 

### 2002 Best U¡ríforms {Znd Flace) Source Travel-Holictay Onboard Servrces Onboard Seryrbes Awarcls Onboard Serwlces Onboard Serylces Awards Concté Nasl lraveler', 2002 Reaclers' Choice Awards Conde NastTraveler, 2002 Readers' Choice Awarcls Condé Nast Traveler, 2002 Readers' Choice Awarcls Norfh American Travel Journalists Association, Five-Star Award Travel anc! Leisure,2002World's Best Awards Buslness Traveler Best in Euslness Travel Awards Enterlainment Weekly lt List Worih Adveftising Age brandchannel.cont, 2002 Readers' Choice Airline Business Ai'line Strategy Awards Air Transport World Industt'y Achieventent Awards Onboard Servlces Onboard Service Awards Onltaard Servlces Onboard Servrbe Awards Onboard Services Onboard Service Awards AnboarcJ Servlces, 2002 Onbaat'cJ Service Awards

28Year Award



### 2001 Eest Dan'ìestíc Airline, Coach 

### 2001 tsest Ðcn'resticAirline 

### 2001 #2 Ðon'lestic A,irline 

## Zjffi #2 Donrestic Airlìne 

### 2001 Êest NewAirline 

### 2001 Favorite [.i.S.Airline 

### 2001 Seal ofApproval 

### 2001 "Å" Ratlng 

### 2001 #2Airline 

### 2000 "lt" Åirline Source Conde Nast Traveler Buslness Travel Awards North Anterican Travel Jout'nalists Association. Five-Star Award Condé Nast Traveler Reade¡'s Choice Awards Zagat Ait'line Survey Money Orange County Register/Knight Ridcler Diversion Planetfeedback Epinions,cam Vanity Fair It List



### 29

### CERTIFICATE OF SERVICE



### I hereby 

### certifuthatacopy of the

### foregoing Application 

### for Certificate of Public Convenience and 

### Necessity 

### for Foreign Scheduled 

### Air Transportation was served

### this 15th day 

### of September 2011

### via email transmission onthe

### following persons: 

### Brett.Kruger@dot.gov Esta. Rosenberg@dot. 

### gov carl.nelson@aa.com iyoung@yklaw.com kgeorge@broward.org

Deborah 

### L. Kunkle