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                                                                    EXHIBIT 10.1


                            INDEMNIFICATION AGREEMENT


     This Agreement is made as of ____________ by and between FreeShop.com,
Inc., a Washington corporation, (the "Corporation") and ____________ (the
"Indemnitee") with reference to the following facts:

                                    RECITALS

     A.   The Indemnitee is currently serving as a Director or Officer of the
Corporation and the Corporation wishes the Indemnitee to continue in such
capacity at this time. The Indemnitee is willing, under certain circumstances,
to continue in such capacity.

     B.   In order to induce and encourage experienced and capable persons such
as the Indemnitee to continue to serve as a Director or Officer of the
Corporation, the Board of Directors has determined, after due consideration and
investigation of the terms and provisions of this Agreement and the various
other options available to the Corporation and the Indemnitee in lieu hereof,
that this Agreement is not only reasonable and prudent but necessary to promote
and ensure the best interests of the Corporation and its shareholders.

                                    AGREEMENT

     NOW, THEREFORE, in consideration of the continued services of the
Indemnitee and in order to induce the Indemnitee to continue to serve as a
Director or Officer of the Corporation, the Corporation and the Indemnitee agree
as follows:

     1.   Definitions. For purposes of this Agreement:

          (a)  "Corporation" includes any domestic or foreign predecessor entity
of the Corporation in a merger or other transaction in which the predecessor's
existence ceased upon consummation of the transaction.

          (b)  "Director" means an individual who is or was a director of the
Corporation or an individual who, while a director of the Corporation, is or was
serving at the Corporation's request as a director, officer, partner, trustee,
employee, or agent of another foreign or domestic corporation, partnership,
joint venture, trust, employee benefit plan, or other enterprise. A director is
considered to be serving an employee benefit plan at the Corporation's request
if the director's duties to the Corporation also impose duties on, or otherwise
involve services by, the director to the plan or to participants in or
beneficiaries of the plan. "Director" includes, unless the context requires
otherwise, the estate or personal representative of a director.

          (c)  "Expenses" include counsel fees.

          (d)  "Liability" means the obligation to pay a judgment, settlement,
penalty, fine, including an excise tax assessed with respect to an employee
benefit plan or reasonable expenses incurred with respect to a proceeding.

          (e)  "Officer" means an individual who is or was an officer of the
Corporation or an individual who, while an officer of the Corporation, is or was
serving at the Corporation's request as a director, officer, partner, trustee,
employee, or agent of another foreign or domestic corporation, partnership,
joint venture, trust, employee benefit plan, or other enterprise. An officer is
considered to be serving an employee benefit plan at the Corporation's request
if the officer's duties to the Corporation also impose duties on, or otherwise
involve services by, the officer to the plan or to participants in or
beneficiaries of the plan. "Officer" includes, unless the context requires
otherwise, the estate or personal representative of an officer.

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          (f)  "Official capacity" means, when used with respect to a Director,
the office of director in the Corporation and, when used with respect to an
Officer, the office in the Corporation held by the Officer. "Official capacity"
does not include service for any other foreign or domestic corporation or any
partnership, joint venture, trust, employee benefit plan, or other enterprise.

          (g)  "Party" includes an individual who was, is, or is threatened to
be made a named defendant or respondent in a proceeding.

          (h)  "Proceeding" means any threatened, pending, or completed action,
suit, or proceeding, whether civil, criminal, administrative or investigative
and whether formal or informal.

     2.   Indemnification by the Corporation.

          (a)  The Corporation shall indemnify the Indemnitee in the defense of
any proceeding, whether or not brought by or in the right of the Corporation, to
which the Indemnitee was a party because of being a director or officer of the
Corporation against all reasonable expenses incurred by the Indemnitee in
connection with the proceeding.

          (b)  Except as provided in subsection (e) of this Section 2, the
Corporation shall indemnify the Indemnitee made a party to a proceeding, because
the Indemnitee is or was a director or officer of the Corporation, against
liability incurred in the proceeding if:

               (i)  The Indemnitee acted in good faith; and

               (ii) The Indemnitee reasonably believed:

                    (A)  In the case of conduct in the Indemnitee's official
capacity with the Corporation, that the Indemnitee's conduct was in the
Corporation's best interests; and

                    (B)  In all other cases, that the Indemnitee's conduct was
at least not opposed to the Corporation's best interests; and

               (iii) In the case of any criminal proceeding, the Indemnitee had
no reasonable cause to believe the Indemnitee's conduct was unlawful.

          (c)  The Indemnitee's conduct with respect to an employee benefit plan
for a purpose the Indemnitee reasonably believed to be in the interests of the
participants in and beneficiaries of the plan is conduct that satisfies the
requirement of subsection (b)(ii) of this Section 2.

          (d)  The termination of a proceeding by judgment, order, settlement,
conviction, or upon a plea of nolo contendere or its equivalent is not, of
itself, determinative that the Indemnitee did not meet the standard of conduct
described in this Section.

          (e)  The Corporation shall not indemnify the Indemnitee under Section
2 of this Agreement:

               (i)  In connection with a proceeding by or in the right of the
Corporation in which the Indemnitee was adjudged liable to the Corporation; or

               (ii) In connection with any other proceeding charging improper
personal benefit to the Indemnitee whether or not involving action in the
Indemnitee's official capacity, in which the Indemnitee was adjudged liable on
the basis that the Indemnitee improperly received personal benefit.

          (f)  Indemnification under this Agreement in connection with a
proceeding by or in the right of the Corporation is limited to reasonable
expenses incurred in connection with the proceeding.

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     3.   Advance for Expenses.

          (a)  The Corporation shall pay for or reimburse the reasonable
expenses incurred by the Indemnitee who is a party to a proceeding in advance of
final disposition of the proceeding and in advance of any determination and
authorization of indemnification pursuant to Section 4 of this Agreement if:

               (i)  The Indemnitee furnishes the Corporation a written
affirmation of the Indemnitee's good faith belief that the Indemnitee has met
the standard of conduct described in Section 2 of this Agreement; and

               (ii) The Indemnitee furnishes the Corporation a written
undertaking, executed personally or on the Indemnitee's behalf, to repay the
advance if it is ultimately determined that the Indemnitee did not meet the
standard of conduct.

          (b)  The undertaking required by subsection (a)(i) of this Section 3
must be an unlimited general obligation of the Indemnitee but need not be
secured and may be accepted without reference to financial ability to make
repayment.

     4.   Determination and Authorization of Indemnification.

          (a)  The Corporation shall not indemnify the Indemnitee under this
Agreement unless authorized in the specific case after a determination has been
made that indemnification of the Indemnitee is permissible in the circumstances
because the Indemnitee has met the standard of conduct set forth in Section 2(b)
of this Agreement.

          (b)  The determination shall be made:

               (i)  By the Board of Directors by majority vote of a quorum
consisting of directors not at the time parties to the proceeding;

               (ii) If a quorum cannot be obtained under (i) of this subsection,
by majority vote of a committee duly designated by the Board of Directors, in
which designation directors who are parties may participate, consisting solely
of two or more directors not at the time parties to the proceeding;

               (iii) By special legal counsel:

                    (A)  Selected by the Board of Directors or its committee in
the manner prescribed in (i) or (ii) of this subsection; or

                    (B)  If a quorum of the Board of Directors cannot be
obtained under (i) of this subsection and a committee cannot be designated under
(ii) of this subsection, selected by majority vote of the full Board of
Directors, in which selection directors who are parties may participate; or

               (iv) By the shareholders, but shares owned by or voted under the
control of directors or officers who are at the time parties to the proceeding
may not be voted on the determination.

          (c)  Authorization of indemnification and evaluation as to
reasonableness of expenses shall be made in the same manner as the determination
that indemnification is permissible, except that if the determination is made by
special legal counsel, authorization of indemnification and evaluation as to
reasonableness of expenses shall be made by those entitled under subsection (b)
(iii) of this Section to select counsel.

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     5.   Right of the Indemnitee to Bring Suit: If a claim under this Agreement
is not paid in full by the Corporation within 60 days after a written claim has
been received by the Corporation, except in the case of a claim for expenses
incurred in defending a proceeding in advance of its final disposition, in which
case the applicable period shall be 20 days, the Indemnitee may at any time
thereafter bring suit against the Corporation to recover the unpaid amount of
the claim and, to the extent successful in whole or in part, the Indemnitee
shall be entitled to be paid also the expense of prosecuting such claim. Neither
the failure of the Corporation (including its Board of Directors, its
shareholders or special legal counsel) to have made a determination prior to the
commencement of such action that indemnification of or reimbursement or
advancement of expenses to the claimant is proper in the circumstances, nor an
actual determination by the Corporation (including its Board of Directors, its
shareholders or special legal counsel) that the Indemnitee is not entitled to
indemnification or to the reimbursement or advancement of expenses, shall be a
defense to the action or create a presumption that the Indemnitee is not so
entitled.

     6.   Nonexclusivity of Rights: The right to indemnification under this
Agreement shall not be exclusive of any other right which any person may have or
hereafter acquire under any statute, provision of the Articles of Incorporation,
Bylaws, other agreement, vote of shareholders or disinterested directors,
insurance policy, principles of common law or equity, or otherwise.

     7.   Continuation of Rights: Rights of indemnification under this Agreement
shall continue as to an Indemnitee who has ceased to be a Director or Officer
and shall inure to the benefit of his heirs, executors and administrators.

     8.   Savings Clause: If any provision of this Agreement or any portion
thereof shall be invalidated on any ground by any court of competent
jurisdiction, the Corporation shall nevertheless indemnify each director and
officer as to reasonable expenses and liabilities with respect to any
proceeding, whether or not brought by or in the right of the Corporation, to the
full extent permitted by any applicable portion of this Agreement that shall not
have been invalidated, or by any other applicable law.

     9.   Gender: Whenever the context requires, the gender of all words used
herein shall include the masculine, feminine and neuter.

     10.  Governing Law: This Agreement shall be governed by and construed in
accordance with the laws of the State of Washington.

               IN WITNESS WHEREOF, the parties hereto have caused this Agreement
to be duly executed as of the date first written above.


INDEMNITEE


-------------------------------
-------------------

FreeShop.com, Inc.


By_____________________________
      Timothy C. Choate, CEO

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                                    EXHIBIT A

                    STATEMENT OF REQUEST FOR INDEMNIFICATION


STATE OF __________ )
                             )  ss.
COUNTY OF _________ )


     I, NAME , being first duly sworn, do depose and say as follows:

     1.   This Statement is submitted pursuant to the Indemnification Agreement
(the "Agreement") dated ___________, between FreeShop.com, Inc., a Washington
corporation, (the "Corporation") and the undersigned.

     2.   I am requesting indemnification against expenses (including attorneys'
and others' fees and expenses), judgments, fines and amounts paid in settlement,
all of which (collectively, "Liabilities") have been or will be actually and
reasonably incurred by me in connection with the defense of a proceeding to
which I was or am a party.

     3.   With respect to all matters related to any such action or proceeding,
I am entitled to be indemnified as herein contemplated pursuant to the aforesaid
Indemnification Agreement.

     4.   Without limiting any other rights that I have or may have, I am
requesting indemnification against Liabilities that have arisen or may arise out
of ___________________________________________________________________________.


     Dated: _______________, ____.


                                            ___________________________________
                                            ______________

     Subscribed and sworn to before me this ____ day of _____________, ____.


                                            ___________________________________

(Seal)                              Notary Public in and for the State
                                            of __________, residing at ________

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                                    EXHIBIT B

                            STATEMENT OF UNDERTAKING


STATE OF __________ )
                             )  ss.
COUNTY OF _________ )


     I, ____________, being first duly sworn, do depose and say as follows:

     1.   This Statement of Undertaking is submitted pursuant to the
Indemnification Agreement dated _____________, between FreeShop.com, a
Washington corporation, (the "Corporation") and the undersigned.

     2.   I am requesting advancement of certain expenses (including attorneys'
and others' fees and expenses) which I have incurred or will incur in defending
a civil or criminal action or proceeding.

     3.   It is my good faith belief that I have met the standard of conduct
necessary for indemnification by the Corporation under the terms of the
aforesaid Indemnification Agreement.

     4.   I hereby undertake to repay this advancement of expenses if it shall
be ultimately determined that I am not entitled to be indemnified by the
Corporation under the aforesaid Indemnification Agreement or otherwise.

     5.   The expenses for which advancement is requested are, in general, all
expenses related to ________________________________________________________.


     Dated: ______________, ____.


                                            ___________________________________
                                            ______________

     Subscribed and sworn to before me this ____ day of _____________, ____.


                                            ___________________________________
(Seal)                                      Notary Public in and for the State
                                            of __________, residing at ________


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