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**FACT SHEET**            

The National Highway Traffic Safety Administration (NHTSA) and Health             Resources and Services Administration (HRSA) is proud to announce             a public awareness program targeting all Americans of driving age             on how to provide emergency roadway assistance through the *First             There, First Care* Bystander Care for the Injured national campaign.             Everyone can learn to recognize an emergency, stop to help and assess             the situation, call EMS, start the victim’s breathing and stop             the victim’s bleeding until first responders arrive.  

Consider these facts:  - Rural areas have fewer people but higher traffic fatality rates, and national statistics        show that the majority of all motor vehicle fatalities occur on rural roadways 
-  Many motor vehicle fatalities result from airway obstruction               and blood loss -- both of which may be treated by trained bystanders 
- Many rural motor vehicle deaths can be attributed to the lack of early        intervention. 

In rural areas, serious delays can occur between a crash and the             call for EMS. Additionally, it takes longer for first responders to             arrive on the scene due to the distance they must travel to reach             crash victims. We know that every second counts in an emergency, therefore             trained bystanders can make the difference -- but only if they take             action.  

To educate Americans about their role as the important first link in the chain of    emergency care, the *First There, First Care* program was developed. Campaign    messages and materials will initially target young adults, individuals living in rural    areas of the country, and those who drive as part of their profession.  

The five basic life sustaining actions of bystander care are:            - Stop to help
- Call for help
- Assess the victim
- Start the breathing
- Stop the bleeding

For more information about *First There, First Care*, or to             obtain a free FTFC Awareness Kit, fax a written request to 202.366.7721             or visit www.nhtsa.dot.gov/people/injury/ems.                                         

**BYSTANDER CARE FOR THE INJURED CAMPAIGN**National Highway Traffic Safety Administration, 400 7th St.,    SW, NTS-14, Washington, DC  20590 |