EXHIBIT 31.1



RULE 13a-14(d)/15d-14(d) CERTIFICATION



I, Michael Pritchard, certify that:



| | 1. | I have reviewed this annual report on Form 10-K and all reports on Form 10-D required to be filed
in respect of the period covered by this report on Form 10-K of World Omni Auto Receivables Trust 2012-B (the “Exchange Act
periodic reports”);
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| | 2. | Based on my knowledge, the Exchange Act periodic reports, taken as a whole, do not contain any
untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances
under which such statements were made, not misleading with respect to the period covered by this report;
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| | 3. | Based on my knowledge, all of the distribution, servicing and other information required to be
provided under Form 10-D for the period covered by this report is included in the Exchange Act periodic reports;
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| | 4. | I am responsible for reviewing the activities performed by the servicer and based on my knowledge
and the compliance review conducted in preparing the servicer compliance statement required in this report under Item 1123 of Regulation
AB, and except as disclosed in the Exchange Act periodic reports, the servicer has fulfilled its obligations under the servicing
agreement in all material respects; and
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| | 5. | All of the reports on assessment of compliance with servicing criteria for asset-backed securities
and their related attestation reports on assessment of compliance with servicing criteria for asset-backed securities required
to be included in this report in accordance with Item 1122 of Regulation AB and Exchange Act Rules 13a-18 and 15d-18 have been
included as an exhibit to this report, except as otherwise disclosed in this report. Any material instances of noncompliance described
in such reports have been disclosed in this report on Form 10-K.
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In giving the certifications
above, I have reasonably relied on information provided to me by the following unaffiliated party: U.S. Bank National Association,
as Indenture Trustee.



Date: March 14, 2014



| | By:                                                   | /s/  Michael Pritchard
| | ----------------------------------------------------- | ----------------------
| | Michael Pritchard                                    
| | Group Vice President, Operations                     
| | of World Omni Financial Corp., as                    
| | Servicer on behalf of the Trust                      
| | (Senior officer in charge of the servicing  function)