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January 30, 2016

Falcon View Media LLC

(dba Falcon View Aerial Photography)

Attn: Sean Falconer

112 Casterbridge Lane

Baldwinsville, NY

13027

Brittany Newton

Program Analyst, Airmen and Airspace Rules Division

U.S. Department of Transportation, Federal Aviation Administration

800 Independence Ave. S.W.

Washington, D.C. 20591

ADDEDNUM: Request for exemption under Section 333 of the FAA 

Modernization and Reform Act of 2012 and 14 CFR Part 211

Response to requested information on original application as follows.

1. The reasons why granting the request would be in the public interest; that is, 

how it would benefit the public as a whole.

There are a myriad of reasons why granting this request for safe UAS 

operation would benefit the public as a whole. A few examples follow. 

• UAS technology can offer the public as a whole an economical and less 

impactful method to obtain aerial images and video than traditional aerial 

photography methods. Rather than hiring a photographer and a fixed wing 

aircraft or helicopter, while spending a small fortune to do so, the public 

could use a more affordable UAS option. In this manner UAS technology 

increases the economic well being of local business through cost 

reductions.

• UAS technology offers the public as a whole an environmentally sound 

option to obtain aerial photography and video. The impact on the 

environment is lessened when using a small battery powered UAS in 

comparison to traditional fixed-wing aircraft or helicopter. Most fixedwinged aircraft and helicopters require fuel, oil, and components with a
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high-embodied energy. When compared to UAS technology, fixed-wing 

and helicopters produce much higher levels of environmentally harmful 

emissions and noise pollution, which can negatively the public as a whole.

• UAS technology reduces the risk of collateral damage to life and property of 

the public as a whole. UAS photography and videography at low attitudes

does not carry the same risk as the low-altitude helicopter alternative. UAS 

technology provides a small, battery-powered alternative to potentially 

dangerous multi-ton helicopters carrying highly volatile fuel at low altitudes.

2. Any additional information, views, or arguments available to support your 

request.

• Sean Falconer, owner of Falcon View Aerial Photography, is a responsible, 

professional citizen who wishes to grow a small, profitable business through 

the use of UAS technology. As a license-track Architect with a Master’s 

degree in Architecture, Sean has always enjoyed finding new ways to 

capture, photograph, and imagine the built environment. Sean wishes to 

serve the businesses of his community by offering an affordable and 

creative aerial photography and videography solution. Sean has potential 

client’s knocking down his door looking to use his aerial services. At the 

approval of this exemption Sean can fulfill their business needs through 

safe and economical UAS operation within the FAA guidelines. A local 

business will benefit, a local economy will benefit, and the public as a whole 

will benefit at the granting of this exemption.

• A specific example how UAS technology is creating safer workplace.

An architecture firm tasked with mapping the existing roof conditions at a 

local school recently contacted Falcon View Aerial Photography. The 

traditional method of mapping a roof is a cumbersome and dangerous one. 

A team of architects must obtain access to the roof, usually by means of a 

custodian’s metal extendable ladder. Access alone is a possibly lethal

endeavor. Then the architects must measure and locate all roof equipment. 

This requires the team to spend hours on a roof, one of the most dangerous 

parts of a building.

The architecture firm wishes to contract Falcon View Aerial Photography’s 

low altitude UAV technology to map and photograph roofs. This could save 

the architects hours of time and allow them to map the existing conditions 

all without setting foot on a roof.
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This concludes Falcon View Media LLC’s (dba Falcon View Aerial Photography)

addendum for application. Please contact me with any questions and thank you for 

your consideration.

Sincerely,

Sean Falconer

Falcon View Media LLC

(dba Falcon View Aerial Photography)

sean@falconview.co

112 Casterbridge Lane

Baldwinsville, NY

13027