FEDERAL COMMUNICATIONS COMMISSION

Media Ownership Working Group

Consumer Survey 

On

Media Usage

Nielsen Media Research

September 2002

2002 -

8
FCC PHONE SURVEY

INTRODUCTION:

BASE: ALL RESPONDENTS

Good (morning/afternoon/evening), this is (GIVE FIRST AND LAST NAME) of Nielsen Media 

Research. Today we are calling to conduct a special survey among a select group of households. 

This is not a sales call.

______________________________________________________________________________________

BASE: ALL RESPONDENTS

QA. Have I reached the (READ NAME) residence?

YES (CORRECT RESIDENCE) 1 (GO TO QC)

NO (NOT CORRECT RESIDENCE) 2 (GO TO QB)

REFUSE 9 (GO TO PERSUADER 1)

______________________________________________________________________________________

BASE: QA=2

QB. Is this (READ PHONE NUMBER)?

YES (CORRECT NUMBER) 1 (GO TO CLOSE)

NO (NOT CORRECT NUMBER) 2 (GO TO CLOSE)

REFUSE 9 (GO TO CLOSE)

______________________________________________________________________________________

BASE: QA=9 

PERSUADER 1:

We are conducting a survey to find out your opinions. The interview will only take a few minutes. 

We really appreciate your help.

AGREE TO CONTINUE 1 (GO TO QA)

REFUSE 9 (GO TO CLOSE)

______________________________________________________________________________________
______________________________________________________________________________________

BASE: QA = 1 (CORRECT HOUSEHOLD)

QC. Some time ago, your household was kind enough to participate in a Nielsen Media Research diary 

study. We are now conducting a brief telephone survey in your area. In order to be sure we are 

representing all age groups in our survey (may I speak/am I speaking with/insert gender) 

household member who was (INSERT AGE) in (INSERT NSI DIARY MONTH/YEAR)?

SAME RESPONDENT 1 (GO TO Q1)

NEW RESPONDENT COMES TO PHONE 2 (REINTRO. & REREAD QC)

RESPONDENT UNAVAILABLE 3 (ARRANGE CALLBACK)

NO SUCH PERSON 4 (GO TO CLOSE)

RESPONDENT NOT AVAILABLE DURING

CALLING DATES 5 (GO TO CLOSE)

REFUSE 9 (GO TO PERSUADER 2)

______________________________________________________________________________________

BASE: QC=9 

PERSUADER 2:

Since yours was one of only a few households selected for this survey, your participation is very 

important to us.

AGREE 1 (GO TO QC)

REFUSE 9 (GO TO CLOSE)

______________________________________________________________________________________
______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q1. What sources, if any, have you used in the past 7 days for LOCAL news and current affairs?

(DON’T READ) (MULTIPLE RESPONSE)

NONE 00 

INTERNET 01

MAGAZINES 02

NEWSPAPER 03

RADIO 04

TELEVISION 05

FRIENDS/FAMILY 06

OTHER 77 (SPECIFIY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________

BASE: Q1 NE 01-05 (ANY)

Q2. In the past 7 days, have you used (INSERT CHOICE) for LOCAL news and current affairs?

YES 1

NO 2

DON’T KNOW 8

REFUSE 9

LIST: (SCRAMBLE/ROTATE)

A. The Internet

B. Magazines

C. A Newspaper

D. Radio

E. Television

______________________________________________________________________________________

BASE: Q1=03 OR Q2C=1 (GET LOCAL NEWS FROM NEWSPAPER)

Q3A. Is the newspaper you read in the past 7 days for LOCAL news and current affairs a DAILY 

newspaper or a LOCAL WEEKLY newspaper or both?

(DON’T READ) (SINGLE RESPONSE)

DAILY 1

LOCAL WEEKLY 2

BOTH 3

DON’T KNOW 8

REFUSE 9

______________________________________________________________________________________
______________________________________________________________________________________

BASE: Q1=05 OR Q2E=1 (GET LOCAL NEWS FROM TELEVISION)

Q3B. In the past 7 days did you watch LOCAL news and current affairs on...?

(READ LIST) (MULTIPLE RESPONSE)

Broadcast Television Channels 01

Cable or Satellite News Channels 02

Some Other Channel 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q4. What sources, if any, have you used in the past 7 days for NATIONAL news and current affairs?

(DON’T READ) (MULTIPLE RESPONSE)

NONE 00

INTERNET 01

MAGAZINES 02

NEWSPAPER 03

RADIO 04

TELEVISION 05

OTHER 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________

BASE: Q4 NE 01-05 (ANY)

Q5. In the past 7 days, have you used (INSERT CHOICE) for NATIONAL news and current affairs?

YES 1

NO 2

DON’T KNOW 8

REFUSE 9

LIST: (SCRAMBLE/ROTATE)

A. The Internet

B. Magazines

C. Newspaper

D. Radio

E. Television

______________________________________________________________________________________
______________________________________________________________________________________

BASE: Q4=03 OR Q5C=1 (GET NATIONAL NEWS FROM NEWSPAPER)

Q6A. Is the newspaper you read in the past 7 days for NATIONAL news and current affairs a DAILY 

newspaper, a LOCAL WEEKLY newspaper or both?

(DON’T READ) (SINGLE RESPONSE)

DAILY 1

LOCAL WEEKLY 2

BOTH 3

DON’T KNOW 8

REFUSE 9

______________________________________________________________________________________

BASE: Q4=05 OR Q5E=1 (GET NATIONAL NEWS FROM TELEVISION)

Q6B. In the past 7 days did you watch NATIONAL news and current affairs on...?

(READ LIST) (MULTIPLE RESPONSE)

Broadcast Television Channels 01

Cable or Satellite News Channels 02

Some Other Channel 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________

BASE: Q3B=01 OR Q6B=01 (GET NEWS FROM BROADCAST TELEVISION)

Q7. What are the names of the LOCAL OR NATIONAL news or current affairs programs you 

watched in the past 7 days on BROADCAST television channels?

(DON’T READ) (MULTIPLE RESPONSE)

20/20 01

48 HOURS 02

60 MINUTES 03

ABC NIGHTLY NEWS 04

CBS EVENING NEWS 05

LOCAL NEWS 06

NBC NIGHTLY NEWS 07

NEWSHOUR WITH JIM LEHRER 08

NIGHTLINE 09

DATELINE NBC 10

FOX NEWS 11

GOOD MORNING AMERICA 12

TODAY SHOW 13

ABC WORLD NEWS TONIGHT 14

OTHER 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________
______________________________________________________________________________________

BASE: Q3B=02 OR Q6B=02 (GET NEWS FROM CABLE TELEVISION)

Q8. What are the names of the News Channels you watched in the past 7 days on cable or satellite for 

LOCAL OR NATIONAL news or current affairs?

(DON’T READ) (MULTIPLE RESPONSE)

CNN 01

FOX NEWS CHANNEL 02

HEADLINE NEWS 03

LOCAL CABLE NEWS CHANNEL 04

MSNBC 05

CNBC 06

OTHER 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________

BASE: Q1=01 OR Q2A=1 OR Q4=01 OR Q5A=1

Q9. Which Internet sites, if any, have you used in the past 7 days as a source of LOCAL OR 

NATIONAL news and current affairs?

(DON’T READ) (MULTIPLE RESPONSE)

NONE 00

AOL.COM 01

CBSNEWS.COM 02

CNN.COM 03

MSN.COM 04

NEWYORKTIMES.COM 05

YAHOO.COM 06

ABCNEWS.COM 07

ATT.NET 08

ESPN.COM 09

EXCITE.COM 10

FOXNEWS.COM 11

IWON.COM 12

MSNBC.COM 13

NETSCAPE.COM 14

USATODAY.COM 15

WALLSTREETJOURNAL.COM 16

WASHINGTONPOST.COM 17

OTHER 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________
_____________________________________________________________________________________

BASE: Q1=01-05, 77, 88, 99 OR Q2A -E=1, 8, 9 OR Q4=01-05, 77, 88, 99 OR Q5A-E=1, 8, 9

Q10. What single source do you use MOST OFTEN for LOCAL OR NATIONAL news and current 

affairs? Do you use...?

(ROTATE)

(READ ENTIRE LIST) (SINGLE RESPONSE)

NONE 00

Broadcast TV Channels 01

Cable or Satellite News Channels 02

The Internet 03

Magazines 04

A Daily Newspaper 05

A Local Weekly Newspaper 06

Radio 07

Some Other Source 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________

CATI NOTE: DO NOT READ RESPONSE FROM Q10 AS PART OF LIST

BASE: Q10=01-77

Q11. Using a scale of 1 to 5, with 1 meaning NO MORE LIKELY and 5 meaning MUCH MORE 

LIKELY, if (INSERT RESPONSE Q10) were no longer available, how much more likely would 

you be to use (INSERT LIST) for LOCAL OR NATIONAL news and current affairs?

(DON’T READ) (SINGLE RESPONSE)

1 NO MORE LIKELY

2

3

4

5 MUCH MORE LIKELY

8 DON’T KNOW

9 REFUSE

LIST: (SCRAMBLE/ROTATE)

A. Broadcast TV Channels

B. Cable or Satellite News Channels

C. The Internet

D. Magazines

E. A Daily Newspaper

F. A Local Weekly Newspaper

G. Radio

______________________________________________________________________________________
______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q12. In the future, for LOCAL OR NATIONAL news and information about current affairs, would you 

say you expect to use (INSERT CHOICE) MORE OFTEN, LESS OFTEN OR ABOUT THE 

SAME amount as you do today?

(DON’T READ) (SINGLE RESPONSE)

MORE OFTEN 1

LESS OFTEN 2

ABOUT THE SAME 3

DON’T KNOW 8

REFUSE 9

LIST: (SCRAMBLE/ROTATE)

A. The Radio

B. The Internet

C. Magazines

D. Broadcast Television Channels

E. Cable or Satellite News Channels

F. A Daily Newspaper

G. A Local Weekly Newspaper

_____________________________________________________________________________________

BASE: ALL RESPONDENTS

Q13. Do you currently have access to the Internet at home, at work or both?

(DON’T READ) (SINGLE RESPONSE)

NO ACCESS TO INTERNET 0

HOME 1

WORK 2

BOTH 3

DON’T KNOW 8

REFUSE 9

______________________________________________________________________________________
______________________________________________________________________________________

BASE: Q13 NE 0

Q14. How do you normally access the Internet and the World Wide Web? Do you access it through 

your cable company along their cable line, through a telephone company using a DSL line, or 

through your phone company using a standard telephone line?

(DON’T READ) (MULTIPLE RESPONSE)

CABLE LINE 1

DSL LINE 2

TELEPHONE LINE 3

OTHER 7 (SPECIFY)

DON’T KNOW 8

REFUSE 9

______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q15. To which, if any, of the following does your household currently subscribe?

(READ ENTIRE LIST) (MULTIPLE RESPONSE)

NONE 0

A Cable Television Service 1

A Satellite Service 2

A Daily Newspaper 3

A Local Weekly Newspaper 4

DON’T KNOW 8

REFUSE 9

______________________________________________________________________________________
______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q16A. Which, if any, DAILY newspapers have you read in the past 7 days?

(DON’T READ) (MULTIPLE RESPONSE)

NONE 00

ARIZONA REPUBLIC 01

ATLANTA JOURNAL-CONSTITUTIONAL 02

BOSTON GLOBE 03

CHICAGO SUN-TIMES 04

CHICAGO TRIBUNE 05

DAILY NEWS, NEW YORK 06

DALLAS MORNING NEWS 07

DENVER ROCKY MOUNTAIN NEWS 08

HOUSTON CHRONICLE 09

MIAMI HERA LD 10

LOS ANGELES TIMES 11

NEW YORK POST 12

NEW YORK TIMES 13

NEWSDAY 14

PHILADELPHIA INQUIRER 15

PLAIN DEALER, CLEVLAND 16

SAN DIEGO UNION-TRIBUNE 17

SAN FRANCISCO CHRONICLE 18

STAR-LEDGER, NEWARK 19

USA TODAY 20

WALL STREET JOURNAL 21

WASHINGTON POST 22

OTHER 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________

BASE: Q3A NE 2 OR 3 AND Q6A NE 2 OR 3 AND Q10 NE 06

Q16B. In the past 7 days, have you read a local weekly newspaper, that is a newspaper that may serve a 

smaller area such as a county, suburb or neighborhood, than a daily newspaper?

YES 1

NO 2

DON’T KNOW 8

REFUSE 9

______________________________________________________________________________________
______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q17. In the past 7 days, which, if any, magazines have you read?

(DON’T READ) (MULTIPLE RESPONSE)

NONE 00

AMERICAN LEGION MAGAZINE 01

BETTER HOMES & GARDENS 02

CABLE GUIDE 03

COSMOPOLITAN 04

FAMILY CIRCLE 05

GOOD HOUSEKEEPING 06

LADIES’ HOME JOURNAL 07

MODERN MATURITY 08

NATIONAL GEOGRAPHIC 09

NEWSWEEK 10

PEOPLE 11

PLAYBOY 12

PREVENTION 13

READER’S DIGEST 14

REDBOOK 15

SPORTS ILLUSTRATED 16

TIME 17

TV GUIDE 18

VIA MAGAZINE 19

SOUTHERN LIVING 20

US NEWS & WORLD REPORT 21

WOMENS DAY 22

OTHER 77 (SPECIFY)

DON’T KNOW 88

REFUSE 99

______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q18. On a typical weekday, that is MONDAY through FRIDAY, how much time would you say you

currently spend...?

(IVR: ENTER HOURS, MINUTES)

DON’T KNOW 88

REFUSE 99

LIST: (SCRAMBLE/ROTATE)

A. Listening To The Radio

B. Accessing The Internet

C. Reading Magazines

D. Watching Broadcast Television Channels

E. Watching Cable or Satellite News Channels

F. Reading a Daily Newspaper

______________________________________________________________________________________
______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q19. On a typical weekend, that is SATURDAY AND SUNDAY, how much time would you say you 

currently spend...?

(IVR: ENTER FOUR DIGIT HOURS, MINUTES)

DON’T KNOW 88

REFUSE 99

LIST: (SCRAMBLE/ROTATE)

A. Listening To The Radio

B. Accessing The Internet

C. Reading Magazines

D. Watching Broadcast Television Channels

E. Watching Cable or Satellite News Channels

F. Reading a Daily Newspaper

______________________________________________________________________________________
______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q20. In what month and year were you born?

(IVR: ENTER 2-DIGIT MONTH, XX)

(IVR: ENTER 4-DIGIT YEAR, XXXX)

RF REFUSE

______________________________________________________________________________________

BASE: ALL RESPONDENTS

Q21. (IVR: ENTER RESPONDENT SEX)

1 MALE

2 FEMALE

______________________________________________________________________________________

CLOSE: 

Again, my name is (INSERT FIRST AND LAST NAME), and I want to thank you for taking part in our 

survey. Good-bye.

______________________________________________________________________________________

***ITEMS IN BOLD PRINT ARE ADDITIONAL CATEGORIES ADDED AFTER PHONING*** 
NIELSEN MEDIA RESEARCH PAGE: 1

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 001

 Q1. WHAT SOURCES, IF ANY, HAVE YOU USED IN THE PAST 7 DAYS FOR LOCAL NEWS AND CURRENT AFFAIRS?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

TELEVISION 84.8

NEWSPAPER 62.8

RADIO 35.3

INTERNET 18.8

MAGAZINES 6.4

FRIENDS/FAMILY 1.1

OTHER 0.6

NONE 4.4

DON'T KNOW 0.7

REFUSE 0.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 2

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 002

 Q2A. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** THE INTERNET ***

 FOR LOCAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION THE INTERNET

 TOTAL

 -----

UNWEIGHTED TOTAL 2614

WEIGHTED TOTAL 167093

(000) 100.0

YES 18.5

NO 81.2

DON'T KNOW 0.1

REFUSE 0.2

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 3

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 003

 Q2B. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** MAGAZINES ***

 FOR LOCAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION MAGAZINES

 TOTAL

 -----

UNWEIGHTED TOTAL 2928

WEIGHTED TOTAL 192744

(000) 100.0

YES 14.4

NO 85.6

DON'T KNOW 0.0

REFUSE -

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 4

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 004

 Q2C. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** A NEWSPAPER ***

 FOR LOCAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION A NEWSPAPER

 TOTAL

 -----

UNWEIGHTED TOTAL 1111

WEIGHTED TOTAL 76767

(000) 100.0

YES 39.9

NO 59.8

DON'T KNOW -

REFUSE 0.2

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 5

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 005

 Q2D. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** A RADIO ***

 FOR LOCAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION RADIO

 TOTAL

 -----

UNWEIGHTED TOTAL 1980

WEIGHTED TOTAL 132912

(000) 100.0

YES 48.8

NO 51.1

DON'T KNOW 0.0

REFUSE 0.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 6

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 006

 Q2E. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** TELEVISION ***

 FOR LOCAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION TELEVISION

 TOTAL

 -----

UNWEIGHTED TOTAL 497

WEIGHTED TOTAL 35609

(000) 100.0

YES 46.2

NO 53.7

DON'T KNOW 0.1

REFUSE -

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 7

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 007

 Q3A. IS THE NEWSPAPER YOU READ IN THE PAST 7 DAYS FOR LOCAL NEWS AND CURRENT

 AFFAIRS A DAILY NEWSPAPER OR A LOCAL WEEKLY NEWSPAPER OR BOTH?

 BASE: RESPONDENTS WHO GET THEIR LOCAL NEWS FROM NEWSPAPER

 TOTAL

 -----

UNWEIGHTED TOTAL 2500

WEIGHTED TOTAL 159391

(000) 100.0

DAILY 61.5

LOCAL WEEKLY 10.2

BOTH 27.3

DON'T KNOW 0.3

REFUSE 0.7

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 8

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 008

 Q3B. IN THE PAST 7 DAYS DID YOU WATCH LOCAL NEWS AND CURRENT AFFAIRS ON...?

 BASE: RESPONDENTS WHO GET THEIR LOCAL NEWS FROM TELEVISION

 TOTAL

 -----

UNWEIGHTED TOTAL 2876

WEIGHTED TOTAL 186340

(000) 100.0

BROADCAST

TELEVISION

CHANNELS 67.0

CABLE OR SATELLITE

NEWS CHANNELS 58.0

SOME OTHER CHANNEL 4.0

DON'T KNOW 0.9

REFUSE 2.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 9

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 009

 Q4. WHAT SOURCES, IF ANY, HAVE YOU USED IN THE PAST 7 DAYS FOR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

TELEVISION 83.4

NEWSPAPER 49.6

RADIO 30.2

INTERNET 21.3

MAGAZINES 8.4

OTHER 0.7

NONE 5.2

DON'T KNOW 0.6

REFUSE 0.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 10

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 010

 Q5A. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** THE INTERNET ***

 FOR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION THE INTERNET

 TOTAL

 -----

UNWEIGHTED TOTAL 2543

WEIGHTED TOTAL 161955

(000) 100.0

YES 12.7

NO 87.2

DON'T KNOW 0.1

REFUSE 0.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 11

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 011

 Q5B. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** MAGAZINES ***

 FOR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION MAGAZINES

 TOTAL

 -----

UNWEIGHTED TOTAL 2870

WEIGHTED TOTAL 188501

(000) 100.0

YES 11.6

NO 88.3

DON'T KNOW -

REFUSE 0.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 12

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 012

 Q5C. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** A NEWSPAPER ***

 FOR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION NEWSPAPER

 TOTAL

 -----

UNWEIGHTED TOTAL 1525

WEIGHTED TOTAL 103934

(000) 100.0

YES 38.9

NO 61.0

DON'T KNOW 0.1

REFUSE 0.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 13

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 013

 Q5D. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** RADIO ***

 FOR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION RADIO

 TOTAL

 -----

UNWEIGHTED TOTAL 2167

WEIGHTED TOTAL 143473

(000) 100.0

YES 34.6

NO 65.1

DON'T KNOW 0.2

REFUSE 0.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 14

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 014

 Q5E. IN THE PAST 7 DAYS, HAVE YOU USED...

 *** TELEVISION ***

 FOR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO DID NOT MENTION TELEVISION

 TOTAL

 -----

UNWEIGHTED TOTAL 554

WEIGHTED TOTAL 40178

(000) 100.0

YES 43.1

NO 56.9

DON'T KNOW -

REFUSE -

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 15

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 015

 Q6A. IS THE NEWSPAPER YOU READ IN THE PAST 7 DAYS FOR NATIONAL NEWS AND

 CURRENT AFFAIRS A DAILY NEWSPAPER, A LOCAL WEEKLY NEWSPAPER OR BOTH?

 BASE: RESPONDENTS WHO GET NATIONAL NEWS FROM NEWSPAPER

 TOTAL

 -----

UNWEIGHTED TOTAL 2259

WEIGHTED TOTAL 142012

(000) 100.0

DAILY 69.6

LOCAL WEEKLY 5.8

BOTH 24.2

DON'T KNOW 0.1

REFUSE 0.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 16

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 016

 Q6B. IN THE PAST 7 DAYS DID YOU WATCH NATIONAL NEWS AND CURRENT AFFAIRS ON...?

 BASE: RESPONDENTS WHO GET NATIONAL NEWS FROM TELEVISION

 TOTAL

 -----

UNWEIGHTED TOTAL 2828

WEIGHTED TOTAL 182641

(000) 100.0

BROADCAST

TELEVISION

CHANNELS 62.8

CABLE OR SATELLITE

NEWS CHANNELS 65.5

SOME OTHER CHANNEL 2.6

DON'T KNOW 0.6

REFUSE 1.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 17

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 017

 Q7. WHAT ARE THE NAMES OF THE LOCAL OR NATIONAL NEWS OR CURRENT AFFAIRS

 PROGRAMS YOU WATCHED IN THE PAST 7 DAYS ON BROADCAST TELEVISION CHANNELS?

 BASE: RESPONDENTS WHO GET NEWS FROM BROADCAST TELEVISION

 TOTAL

 -----

UNWEIGHTED TOTAL 2066

WEIGHTED TOTAL 134350

(000) 100.0

LOCAL NEWS 27.4

NBC NIGHTLY NEWS 26.5

ABC NIGHTLY NEWS 21.4

CBS EVENING NEWS 18.3

TODAY SHOW 3.8

DATELINE NBC 3.7

60 MINUTES 3.6

GOOD MORNING

AMERICA 3.1

FOX NEWS 3.0

20/20 2.9

48 HOURS 2.0

NIGHTLINE 1.7

NEWSHOUR WITH JIM

LEHRER 1.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 18

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 017 (continued)

 Q7. WHAT ARE THE NAMES OF THE LOCAL OR NATIONAL NEWS OR CURRENT AFFAIRS

 PROGRAMS YOU WATCHED IN THE PAST 7 DAYS ON BROADCAST TELEVISION CHANNELS?

 BASE: RESPONDENTS WHO GET NEWS FROM BROADCAST TELEVISION

 TOTAL

 -----

ABC WORLD NEWS

TONIGHT 1.0

OTHER 47.9

DON'T KNOW 5.3

REFUSE 0.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 19

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 018

 Q8. WHAT ARE THE NAMES OF THE NEWS CHANNELS YOU WATCHED IN THE PAST 7 DAYS

 ON CABLE OR SATELLITE FOR LOCAL OR NATIONAL NEWS OR CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO GET NEWS FROM CABLE TELEVISION

 TOTAL

 -----

UNWEIGHTED TOTAL 1964

WEIGHTED TOTAL 128158

(000) 100.0

CNN 57.7

FOX NEWS CHANNEL 27.1

MSNBC 16.5

LOCAL CABLE NEWS

CHANNEL 10.8

HEADLINE NEWS 5.9

CNBC 5.1

OTHER 48.9

DON'T KNOW 4.6

REFUSE 1.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 20

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 019

 Q9. WHICH INTERNET SITES, IF ANY, HAVE YOU USED IN THE PAST 7 DAYS AS A SOURCE OF LOCAL OR

 NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO GET NEWS FROM INTERNET SITES

 TOTAL

 -----

UNWEIGHTED TOTAL 1075

WEIGHTED TOTAL 76764

(000) 100.0

MSN.COM 22.4

CNN.COM 19.1

YAHOO.COM 17.9

AOL.COM 13.3

MSNBC.COM 5.9

NEWYORKTIMES.COM 5.1

FOXNEWS.COM 2.2

USATODAY.COM 1.8

ABCNEWS.COM 1.8

CBSNEWS.COM 1.7

NETSCAPE.COM 1.7

EXCITE.COM 1.3

ESPN.COM 1.3

IWON.COM 1.2

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 21

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 019 (continued)

 Q9. WHICH INTERNET SITES, IF ANY, HAVE YOU USED IN THE PAST 7 DAYS AS A SOURCE OF LOCAL OR

 NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO GET NEWS FROM INTERNET SITES

 TOTAL

 -----

AT&T.NET 1.1

WASHINGTONPOST.COM 1.1

WALLSTREETJOURNAL.

COM 1.0

OTHER 34.9

NONE 7.3

DON'T KNOW 3.5

REFUSE 0.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 22

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 020

 Q10. WHAT SINGLE SOURCE DO YOU USE MOST OFTEN FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 DO YOU USE...?

 BASE: RESPONDENTS WHO GET NEWS FROM VARIOUS SOURCES

 TOTAL

 -----

UNWEIGHTED TOTAL 3110

WEIGHTED TOTAL 203462

(000) 100.0

BROADCAST TV

CHANNELS 33.1

CABLE OR SATELLITE

NEWS CHANNELS 23.3

A DAILY NEWSPAPER 23.3

RADIO 10.0

THE INTERNET 5.9

A LOCAL WEEKLY

NEWSPAPER 1.9

MAGAZINES 0.6

SOME OTHER SOURCE 0.3

NONE 0.5

DON'T KNOW 0.2

REFUSE 0.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 23

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 021

 Q11AB. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** BROADCAST TV CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE BROADCAST TV CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 1018

WEIGHTED TOTAL 66529

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 56.3

5 MUCH MORE

LIKELY 38.3

4 18.0

3 12.9

2 6.2

1 NO MORE LIKELY 22.2

DON'T KNOW 0.3

REFUSE 2.0

MEAN 3.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 24

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 022

 Q11AC. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** BROADCAST TV CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** THE INTERNET ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE BROADCAST TV CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 1018

WEIGHTED TOTAL 66529

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 28.0

5 MUCH MORE

LIKELY 13.9

4 14.0

3 19.8

2 11.0

1 NO MORE LIKELY 37.8

DON'T KNOW 1.1

REFUSE 2.4

MEAN 2.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 25

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 023

 Q11AD. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** BROADCAST TV CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** MAGAZINES ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE BROADCAST TV CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 1018

WEIGHTED TOTAL 66529

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 10.5

5 MUCH MORE

LIKELY 6.0

4 4.6

3 13.3

2 16.6

1 NO MORE LIKELY 58.6

DON'T KNOW 0.3

REFUSE 0.8

MEAN 1.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 26

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 024

 Q11AE. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** BROADCAST TV CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A DAILY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE BROADCAST TV CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 1018

WEIGHTED TOTAL 66529

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 49.7

5 MUCH MORE

LIKELY 33.1

4 16.6

3 20.2

2 10.3

1 NO MORE LIKELY 18.7

DON'T KNOW 0.1

REFUSE 0.9

MEAN 3.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 27

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 025

 Q11AF. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** BROADCAST TV CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A LOCAL WEEKLY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE BROADCAST TV CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 1018

WEIGHTED TOTAL 66529

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 39.5

5 MUCH MORE

LIKELY 24.7

4 14.8

3 18.4

2 11.6

1 NO MORE LIKELY 29.5

DON'T KNOW 0.3

REFUSE 0.7

MEAN 2.9

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 28

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 026

 Q11AG. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** BROADCAST TV CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** RADIO ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE BROADCAST TV CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 1018

WEIGHTED TOTAL 66529

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 48.5

5 MUCH MORE

LIKELY 30.5

4 18.0

3 25.3

2 9.2

1 NO MORE LIKELY 16.8

DON'T KNOW -

REFUSE 0.2

MEAN 3.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 29

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 027

 Q11BA. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** BROADCAST TV CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE CABLE OR SATELLITE NEWS CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 727

WEIGHTED TOTAL 47120

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 61.5

5 MUCH MORE

LIKELY 43.5

4 18.0

3 15.3

2 7.4

1 NO MORE LIKELY 12.5

DON'T KNOW 2.4

REFUSE 1.0

MEAN 3.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 30

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 028

 Q11BC. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** THE INTERNET ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE CABLE OR SATELLITE NEWS CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 727

WEIGHTED TOTAL 47120

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 33.0

5 MUCH MORE

LIKELY 19.8

4 13.2

3 14.4

2 9.7

1 NO MORE LIKELY 39.9

DON'T KNOW 0.9

REFUSE 2.2

MEAN 2.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 31

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 029

 Q11BD. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** MAGAZINES ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE CABLE OR SATELLITE NEWS CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 727

WEIGHTED TOTAL 47120

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 12.5

5 MUCH MORE

LIKELY 7.0

4 5.6

3 16.2

2 15.2

1 NO MORE LIKELY 55.2

DON'T KNOW 0.1

REFUSE 0.8

MEAN 1.9

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 32

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 030

 Q11BE. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A DAILY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE CABLE OR SATELLITE NEWS CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 727

WEIGHTED TOTAL 47120

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 52.2

5 MUCH MORE

LIKELY 34.9

4 17.2

3 17.2

2 10.5

1 NO MORE LIKELY 19.7

DON'T KNOW 0.2

REFUSE 0.2

MEAN 3.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 33

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 031

 Q11BF. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A LOCAL WEEKLY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE CABLE OR SATELLITE NEWS CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 727

WEIGHTED TOTAL 47120

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 39.2

5 MUCH MORE

LIKELY 26.8

4 12.4

3 19.0

2 12.2

1 NO MORE LIKELY 28.1

DON'T KNOW 0.5

REFUSE 1.0

MEAN 3.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 34

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 032

 Q11BG. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** RADIO ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE CABLE OR SATELLITE NEWS CHANNELS MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 727

WEIGHTED TOTAL 47120

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 46.0

5 MUCH MORE

LIKELY 30.8

4 15.2

3 22.7

2 12.3

1 NO MORE LIKELY 18.6

DON'T KNOW 0.1

REFUSE 0.2

MEAN 3.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 35

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 033

 Q11CA. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** THE INTERNET ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** BROADCAST TV CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE THE INTERNET MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 148

WEIGHTED TOTAL 11961

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 60.1

5 MUCH MORE

LIKELY 33.7

4 26.4

3 14.8

2 10.2

1 NO MORE LIKELY 14.4

DON'T KNOW -

REFUSE 0.5

MEAN 3.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 36

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 034

 Q11CB. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** THE INTERNET ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE THE INTERNET MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 148

WEIGHTED TOTAL 11961

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 65.2

5 MUCH MORE

LIKELY 36.6

4 28.6

3 12.8

2 6.7

1 NO MORE LIKELY 15.4

DON'T KNOW -

REFUSE -

MEAN 3.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 37

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 035

Q11CD. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** THE INTERNET ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** MAGAZINES ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE THE INTERNET MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 148

WEIGHTED TOTAL 11961

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 11.8

5 MUCH MORE

LIKELY 4.7

4 7.0

3 15.6

2 22.9

1 NO MORE LIKELY 49.1

DON'T KNOW -

REFUSE 0.6

MEAN 1.9

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 38

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 036

 Q11CE. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** THE INTERNET ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A DAILY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE THE INTERNET MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 148

WEIGHTED TOTAL 11961

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 35.3

5 MUCH MORE

LIKELY 16.6

4 18.7

3 24.1

2 14.0

1 NO MORE LIKELY 26.1

DON'T KNOW -

REFUSE 0.5

MEAN 2.9

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 39

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 037

 Q11CF. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** THE INTERNET ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A LOCAL WEEKLY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE THE INTERNET MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 148

WEIGHTED TOTAL 11961

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 25.8

5 MUCH MORE

LIKELY 12.0

4 13.8

3 15.8

2 16.7

1 NO MORE LIKELY 40.5

DON'T KNOW -

REFUSE 1.2

MEAN 2.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 40

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 038

 Q11CG. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** THE INTERNET ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** RADIO ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE THE INTERNET MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 148

WEIGHTED TOTAL 11961

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 29.3

5 MUCH MORE

LIKELY 11.8

4 17.5

3 35.4

2 13.1

1 NO MORE LIKELY 22.2

DON'T KNOW -

REFUSE -

MEAN 2.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 41

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 039

 Q11DA. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** MAGAZINES ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** BROADCAST TV CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE MAGAZINES MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 15

WEIGHTED TOTAL 1247

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 69.2

5 MUCH MORE

LIKELY 37.3

4 31.9

3 9.8

2 5.6

1 NO MORE LIKELY 15.4

DON'T KNOW -

REFUSE -

MEAN 3.7

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 42

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 040

 Q11DB. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** MAGAZINES ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE MAGAZINES MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 15

WEIGHTED TOTAL 1247

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 37.0

5 MUCH MORE

LIKELY 17.2

4 19.8

3 30.9

2 27.8

1 NO MORE LIKELY 4.4

DON'T KNOW -

REFUSE -

MEAN 3.2

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 43

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 041

 Q11DC. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** MAGAZINES ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** THE INTERNET ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE MAGAZINES MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 15

WEIGHTED TOTAL 1247

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 30.9

5 MUCH MORE

LIKELY 4.5

4 26.4

3 25.6

2 5.5

1 NO MORE LIKELY 38.1

DON'T KNOW -

REFUSE -

MEAN 2.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 44

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 042

 Q11DE. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** MAGAZINES ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A DAILY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE MAGAZINES MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 15

WEIGHTED TOTAL 1247

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 40.0

5 MUCH MORE

LIKELY 20.2

4 19.8

3 31.9

2 -

1 NO MORE LIKELY 28.1

DON'T KNOW -

REFUSE -

MEAN 3.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 45

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 043

 Q11DF. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** MAGAZINES ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A LOCAL WEEKLY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE MAGAZINES MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 15

WEIGHTED TOTAL 1247

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 29.3

5 MUCH MORE

LIKELY 23.8

4 5.5

3 40.7

2 10.9

1 NO MORE LIKELY 19.1

DON'T KNOW -

REFUSE -

MEAN 3.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 46

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 044

 Q11DG. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** MAGAZINES ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** RADIO ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE MAGAZINES MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 15

WEIGHTED TOTAL 1247

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 35.7

5 MUCH MORE

LIKELY 11.3

4 24.4

3 12.7

2 30.8

1 NO MORE LIKELY 20.8

DON'T KNOW -

REFUSE -

MEAN 2.7

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 47

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 045

 Q11EA. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A DAILY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** BROADCAST TV CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

BASE: RESPONDENTS WHO USE A DAILY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 766

WEIGHTED TOTAL 47363

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 65.5

5 MUCH MORE

LIKELY 44.3

4 21.2

3 16.3

2 6.5

1 NO MORE LIKELY 11.0

DON'T KNOW 0.2

REFUSE 0.4

MEAN 3.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 48

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 046

 Q11EB. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A DAILY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A DAILY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 766

WEIGHTED TOTAL 47363

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 53.8

5 MUCH MORE

LIKELY 31.7

4 22.1

3 16.1

2 7.8

1 NO MORE LIKELY 20.9

DON'T KNOW 0.6

REFUSE 0.8

MEAN 3.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 49

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 047

 Q11EC. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A DAILY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** THE INTERNET ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A DAILY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 766

WEIGHTED TOTAL 47363

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 30.8

5 MUCH MORE

LIKELY 15.7

4 15.1

3 18.1

2 10.8

1 NO MORE LIKELY 38.2

DON'T KNOW 0.6

REFUSE 1.5

MEAN 2.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 50

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 048

 Q11ED. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A DAILY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** MAGAZINES ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A DAILY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 766

WEIGHTED TOTAL 47363

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 9.2

5 MUCH MORE

LIKELY 4.0

4 5.2

3 15.6

2 18.6

1 NO MORE LIKELY 55.2

DON'T KNOW 0.2

REFUSE 1.2

MEAN 1.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 51

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 049

 Q11EF. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A DAILY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A LOCAL WEEKLY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A DAILY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 766

WEIGHTED TOTAL 47363

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 36.4

5 MUCH MORE

LIKELY 23.1

4 13.3

3 17.4

2 12.1

1 NO MORE LIKELY 31.9

DON'T KNOW 0.7

REFUSE 1.4

MEAN 2.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 52

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 050

 Q11EG. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A DAILY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** RADIO ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A DAILY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 766

WEIGHTED TOTAL 47363

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 40.0

5 MUCH MORE

LIKELY 22.3

4 17.6

3 24.4

2 13.4

1 NO MORE LIKELY 21.8

DON'T KNOW 0.1

REFUSE 0.4

MEAN 3.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 53

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 051

 Q11FA. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A LOCAL WEEKLY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** BROADCAST TV CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A LOCAL WEEKLY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 61

WEIGHTED TOTAL 3955

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 46.2

5 MUCH MORE

LIKELY 39.6

4 6.6

3 16.6

2 9.1

1 NO MORE LIKELY 25.4

DON'T KNOW 1.7

REFUSE 1.0

MEAN 3.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 54

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 052

 Q11FB. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A LOCAL WEEKLY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A LOCAL WEEKLY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 61

WEIGHTED TOTAL 3955

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 41.3

5 MUCH MORE

LIKELY 30.5

4 10.8

3 12.6

2 1.8

1 NO MORE LIKELY 39.9

DON'T KNOW 1.3

REFUSE 3.1

MEAN 2.9

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 55

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 053

 Q11FC. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A LOCAL WEEKLY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** THE INTERNET ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A LOCAL WEEKLY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 61

WEIGHTED TOTAL 3955

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 19.3

5 MUCH MORE

LIKELY 8.2

4 11.1

3 5.4

2 7.5

1 NO MORE LIKELY 57.7

DON'T KNOW 1.7

REFUSE 8.4

MEAN 1.9

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 56

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 054

 Q11FD. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A LOCAL WEEKLY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** MAGAZINES ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A LOCAL WEEKLY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 61

WEIGHTED TOTAL 3955

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 11.1

5 MUCH MORE

LIKELY 9.7

4 1.4

3 11.8

2 15.2

1 NO MORE LIKELY 59.0

DON'T KNOW -

REFUSE 3.0

MEAN 1.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 57

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 055

 Q11FE. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A LOCAL WEEKLY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A DAILY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A LOCAL WEEKLY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 61

WEIGHTED TOTAL 3955

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 49.8

5 MUCH MORE

LIKELY 39.2

4 10.6

3 16.1

2 4.2

1 NO MORE LIKELY 24.0

DON'T KNOW -

REFUSE 5.9

MEAN 3.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 58

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 056

 Q11FG. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** A LOCAL WEEKLY NEWSPAPER ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** RADIO ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE A LOCAL WEEKLY NEWSPAPER MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 61

WEIGHTED TOTAL 3955

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 25.8

5 MUCH MORE

LIKELY 18.0

4 7.8

3 27.0

2 3.6

1 NO MORE LIKELY 37.8

DON'T KNOW -

REFUSE 5.8

MEAN 2.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 59

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 057

 Q11GA. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** RADIO ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** BROADCAST TV CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE RADIO MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 295

WEIGHTED TOTAL 20328

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 58.8

5 MUCH MORE

LIKELY 34.4

4 24.4

3 19.5

2 7.1

1 NO MORE LIKELY 14.2

DON'T KNOW -

REFUSE 0.5

MEAN 3.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 60

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 058

 Q11GB. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** RADIO ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE RADIO MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 295

WEIGHTED TOTAL 20328

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 44.1

5 MUCH MORE

LIKELY 23.9

4 20.2

3 14.2

2 12.3

1 NO MORE LIKELY 27.1

DON'T KNOW 0.2

REFUSE 2.0

MEAN 3.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 61

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 059

 Q11GC. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** RADIO ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** THE INTERNET ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE RADIO MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 295

WEIGHTED TOTAL 20328

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 24.9

5 MUCH MORE

LIKELY 12.0

4 12.8

3 15.7

2 17.6

1 NO MORE LIKELY 38.7

DON'T KNOW 0.8

REFUSE 2.3

MEAN 2.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 62

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 060

 Q11GD. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** RADIO ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** MAGAZINES ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE RADIO MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 295

WEIGHTED TOTAL 20328

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 8.4

5 MUCH MORE

LIKELY 4.8

4 3.6

3 14.0

2 18.2

1 NO MORE LIKELY 58.6

DON'T KNOW -

REFUSE 0.7

MEAN 1.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 63

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 061

 Q11GE. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** RADIO ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A DAILY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE RADIO MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 295

WEIGHTED TOTAL 20328

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 42.9

5 MUCH MORE

LIKELY 23.8

4 19.1

3 19.6

2 11.4

1 NO MORE LIKELY 24.4

DON'T KNOW 0.3

REFUSE 1.4

MEAN 3.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 062

 Q11GF. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** RADIO ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A LOCAL WEEKLY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE RADIO MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 295

WEIGHTED TOTAL 20328

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 29.0

5 MUCH MORE

LIKELY 16.7

4 12.3

3 20.3

2 16.2

1 NO MORE LIKELY 33.7

DON'T KNOW -

REFUSE 0.7

MEAN 2.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 063

 Q11HA. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** SOME OTHER SOURCE ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** BROADCAST TV CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE SOME OTHER SOURCE MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 11

WEIGHTED TOTAL 600

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 68.1

5 MUCH MORE

LIKELY 27.7

4 40.4

3 6.7

2 9.2

1 NO MORE LIKELY 9.2

DON'T KNOW 6.7

REFUSE -

MEAN 3.7

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 064

 Q11HB. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** SOME OTHER SOURCE ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE SOME OTHER SOURCE MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 11

WEIGHTED TOTAL 600

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 59.2

5 MUCH MORE

LIKELY 59.2

4 -

3 11.2

2 -

1 NO MORE LIKELY 18.4

DON'T KNOW 11.2

REFUSE -

MEAN 3.9

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 065

 Q11HC. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** SOME OTHER SOURCE ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** THE INTERNET ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE SOME OTHER SOURCE MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 11

WEIGHTED TOTAL 600

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 24.7

5 MUCH MORE

LIKELY 6.7

4 18.0

3 -

2 -

1 NO MORE LIKELY 57.3

DON'T KNOW 11.2

REFUSE 6.7

MEAN 2.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 066

 Q11HD. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** SOME OTHER SOURCE ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** MAGAZINES ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE SOME OTHER SOURCE MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 11

WEIGHTED TOTAL 600

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 8.2

5 MUCH MORE

LIKELY 8.2

4 -

3 -

2 22.4

1 NO MORE LIKELY 62.6

DON'T KNOW 6.7

REFUSE -

MEAN 1.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 067

 Q11HE. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** SOME OTHER SOURCE ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A DAILY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE SOME OTHER SOURCE MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 11

WEIGHTED TOTAL 600

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 24.2

5 MUCH MORE

LIKELY 24.2

4 -

3 30.7

2 27.2

1 NO MORE LIKELY -

DON'T KNOW 11.2

REFUSE 6.7

MEAN 3.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 068

 Q11HF. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** SOME OTHER SOURCE ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** A LOCAL WEEKLY NEWSPAPER ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE SOME OTHER SOURCE MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 11

WEIGHTED TOTAL 600

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 26.2

5 MUCH MORE

LIKELY 26.2

4 -

3 19.5

2 9.2

1 NO MORE LIKELY 45.1

DON'T KNOW -

REFUSE -

MEAN 2.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 069

 Q11HG. USING A SCALE OF 1 TO 5, WITH 1 MEANING NO MORE LIKELY AND 5 MEANING MUCH MORE LIKELY, IF...

 *** SOME OTHER SOURCE ***

 WERE NO LONGER AVAILABLE, HOW MUCH MORE LIKELY WOULD YOU BE TO USE...

 *** RADIO ***

 FOR LOCAL OR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO USE SOME OTHER SOURCE MOST OFTEN AS THEIR SOURCE FOR LOCAL OR NATIONAL NEWS

 TOTAL

 -----

UNWEIGHTED TOTAL 11

WEIGHTED TOTAL 600

(000) 100.0

TOP 2 BOX (%4-5)

---------------- 42.2

5 MUCH MORE

LIKELY 15.0

4 27.2

3 8.2

2 29.2

1 NO MORE LIKELY 20.4

DON'T KNOW -

REFUSE -

MEAN 2.9

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 070

 Q12A. IN THE FUTURE, FOR LOCAL OR NATIONAL NEWS AND INFORMATION

 ABOUT CURRENT AFFAIRS, WOULD YOU SAY YOU EXPECT TO USE...

 *** THE RADIO ***

 MORE OFTEN, LESS OFTEN OR ABOUT THE SAME AMOUNT AS YOU DO TODAY?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

MORE OFTEN 15.2

LESS OFTEN 9.5

ABOUT THE SAME 74.8

DON'T KNOW 0.1

REFUSE 0.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 071

 Q12B. IN THE FUTURE, FOR LOCAL OR NATIONAL NEWS AND INFORMATION

 ABOUT CURRENT AFFAIRS, WOULD YOU SAY YOU EXPECT TO USE ...

 *** THE INTERNET ***

 MORE OFTEN, LESS OFTEN OR ABOUT THE SAME AMOUNT AS YOU DO TODAY?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

MORE OFTEN 24.7

LESS OFTEN 16.4

ABOUT THE SAME 54.5

DON'T KNOW 0.7

REFUSE 3.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 072

 Q12C. IN THE FUTURE, FOR LOCAL OR NATIONAL NEWS AND INFORMATION

 ABOUT CURRENT AFFAIRS, WOULD YOU SAY YOU EXPECT TO USE...

 *** MAGAZINES ***

 MORE OFTEN, LESS OFTEN OR ABOUT THE SAME AMOUNT AS YOU DO TODAY?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

MORE OFTEN 5.3

LESS OFTEN 25.4

ABOUT THE SAME 67.6

DON'T KNOW 0.1

REFUSE 1.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 073

 Q12D. IN THE FUTURE, FOR LOCAL OR NATIONAL NEWS AND INFORMATION

 ABOUT CURRENT AFFAIRS, WOULD YOU SAY YOU EXPECT TO USE...

 *** BROADCAST TELEVISION CHANNELS ***

 MORE OFTEN, LESS OFTEN OR ABOUT THE SAME AMOUNT AS YOU DO TODAY?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

MORE OFTEN 18.2

LESS OFTEN 5.7

ABOUT THE SAME 75.2

DON'T KNOW 0.4

REFUSE 0.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 074

 Q12E. IN THE FUTURE, FOR LOCAL OR NATIONAL NEWS AND INFORMATION

 ABOUT CURRENT AFFAIRS, WOULD YOU SAY YOU EXPECT TO USE...

 *** CABLE OR SATELLITE NEWS CHANNELS ***

 MORE OFTEN, LESS OFTEN OR ABOUT THE SAME AMOUNT AS YOU DO TODAY?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

MORE OFTEN 21.8

LESS OFTEN 8.5

ABOUT THE SAME 68.2

DON'T KNOW 0.2

REFUSE 1.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 075

 Q12F. IN THE FUTURE, FOR LOCAL OR NATIONAL NEWS AND INFORMATION

 ABOUT CURRENT AFFAIRS, WOULD YOU SAY YOU EXPECT TO USE...

 *** A DAILY NEWSPAPER ***

 MORE OFTEN, LESS OFTEN OR ABOUT THE SAME AMOUNT AS YOU DO TODAY?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

MORE OFTEN 15.8

LESS OFTEN 9.4

ABOUT THE SAME 74.0

DON'T KNOW 0.0

REFUSE 0.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 076

 Q12G. IN THE FUTURE, FOR LOCAL OR NATIONAL NEWS AND INFORMATION

 ABOUT CURRENT AFFAIRS, WOULD YOU SAY YOU EXPECT TO USE...

 *** A LOCAL WEEKLY NEWSPAPER ***

 MORE OFTEN, LESS OFTEN OR ABOUT THE SAME AMOUNT AS YOU DO TODAY?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

MORE OFTEN 10.1

LESS OFTEN 15.7

ABOUT THE SAME 72.5

DON'T KNOW 0.5

REFUSE 1.2

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 077

 Q13. DO YOU CURRENTLY HAVE ACCESS TO THE INTERNET AT HOME, AT WORK OR BOTH?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

NO ACCESS TO

INTERNET 20.6

HOME 34.5

WORK 6.3

BOTH 38.4

DON'T KNOW -

REFUSE 0.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 078

 Q14. HOW DO YOU NORMALLY ACCESS THE INTERNET AND THE WORLD WIDE WEB? DO YOU ACCESS IT THROUGH

 YOUR CABLE COMPANY ALONG THEIR CABLE LINE, THROUGH A TELEPHONE COMPANY USING A DSL LINE,

 OR THROUGH YOUR PHONE COMPANY USING A STANDARD TELEPHONE LINE?

 BASE: RESPONDENTS WHO HAVE ACCESS TO THE INTERNET AT HOME, AT WORK OR BOTH

 TOTAL

 -----

UNWEIGHTED TOTAL 2429

WEIGHTED TOTAL 163215

(000) 100.0

CABLE LINE 18.9

DSL LINE 14.7

TELEPHONE LINE 66.1

OTHER 3.5

DON'T KNOW 5.9

REFUSE 0.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 079

 Q15. TO WHICH, IF ANY, OF THE FOLLOWING DOES YOUR HOUSEHOLD CURRENTLY SUBSCRIBE?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

A CABLE TELEVISION

SERVICE 62.9

A SATELLITE

SERVICE 20.5

A DAILY NEWSPAPER 49.8

A LOCAL WEEKLY

NEWSPAPER 24.0

NONE 7.7

DON'T KNOW -

REFUSE 0.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 080

 Q16A. WHICH, IF ANY, DAILY NEWSPAPERS HAVE YOU READ IN THE PAST 7 DAYS?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

USA TODAY 4.0

NEW YORK TIMES 3.7

WALL STREET

JOURNAL 2.3

LOS ANGELES TIMES 2.0

CHICAGO TRIBUNE 1.8

WASHINGTON POST 1.3

DALLAS MORNING

NEWS 1.3

DAILY NEWS, NEW

YORK 1.2

HOUSTON CHRONICLE 1.1

ATLANTA JOURNALCONSTITUTIONAL 1.1

PHILADELPHIA

INQUIRER 0.8

CHICAGO SUN-TIMES 0.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 080 (continued)

 Q16A. WHICH, IF ANY, DAILY NEWSPAPERS HAVE YOU READ IN THE PAST 7 DAYS?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

BOSTON GLOBE 0.8

ARIZONA REPUBLIC 0.8

NEWSDAY 0.7

NEW YORK POST 0.7

SAN FRANCISCO

CHRONICLE 0.7

MIAMI HERALD 0.6

DENVER ROCKY

MOUNTAIN NEWS 0.6

SAN DIEGO UNIONTRIBUNE 0.5

PLAIN DEALER,

CLEVELAND 0.4

STAR-LEDGER,

NEWARK 0.3

OTHER 67.8

NONE 19.4

DON'T KNOW 0.3

REFUSE 0.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 081

 Q16B. IN THE PAST 7 DAYS, HAVE YOU READ A LOCAL WEEKLY NEWSPAPER, THAT IS A NEWSPAPER THAT MAY SERVE

 A SMALLER AREA SUCH AS A COUNTY, SUBURB OR NEIGHBORHOOD, THAN A DAILY NEWSPAPER?

 BASE: RESPONDENTS WHO HAVE NOT MENTIONED READING A LOCAL WEEKLY NEWSPAPER IN THE PAST 7 DAYS

 TOTAL

 -----

UNWEIGHTED TOTAL 2022

WEIGHTED TOTAL 132968

(000) 100.0

YES 27.5

NO 71.7

DON'T KNOW 0.6

REFUSE 0.2

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 85

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 082

 Q17. IN THE PAST 7 DAYS, WHICH, IF ANY, MAGAZINES HAVE YOU READ?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

TIME 7.4

PEOPLE 5.5

NEWSWEEK 5.4

READER'S DIGEST 4.9

BETTER HOMES &

GARDENS 3.1

NATIONAL

GEOGRAPHIC 2.7

GOOD HOUSEKEEPING 2.7

SPORTS ILLUSTRATED 2.6

FAMILY CIRCLE 2.1

US NEWS & WORLD

REPORT 2.0

WOMEN'S DAY 1.8

LADIES' HOME

JOURNAL 1.5

SOUTHERN LIVING 1.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 86

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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 082 (continued)

 Q17. IN THE PAST 7 DAYS, WHICH, IF ANY, MAGAZINES HAVE YOU READ?

 BASE: ALL RESPONDENTS

 TOTAL

 -----

TV GUIDE 1.2

COSMOPOLITAN 1.1

REDBOOK 0.7

PREVENTION 0.6

MODERN MATURITY 0.4

PLAYBOY 0.4

AMERICAN LEGION

MAGAZINE 0.2

VIA MAGAZINE 0.0

CABLE GUIDE 0.0

OTHER 37.7

NONE 45.9

DON'T KNOW 0.5

REFUSE 0.2

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 083

 Q18A. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** LISTENING TO THE RADIO***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 23.3

ONE HOUR TO LESS

THAN TWO HOURS 24.5

TWO HOURS TO LESS

THAN THREE HOURS 13.0

THREE HOURS TO

LESS THAN FOUR

HOURS 6.1

FOUR HOURS TO LESS

THAN FIVE HOURS 4.3

FIVE HOURS TO LESS

THAN SIX HOURS 3.2

SIX HOURS TO LESS

THAN SEVEN HOURS 2.1

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.9

EIGHT HOURS TO

LESS THAN NINE

HOURS 3.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 88

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 083 (continued)

 Q18A. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** LISTENING TO THE RADIO***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS 0.6

TEN HOURS TO LESS

THAN ELEVEN HOURS 2.0

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS 0.1

TWELVE HOURS OR

MORE 2.1

NONE 13.4

DON'T KNOW 0.5

REFUSE 0.4

MEAN 2.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
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 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 084

 Q18B. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** ACCESSING THE INTERNET ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 23.7

ONE HOUR TO LESS

THAN TWO HOURS 19.0

TWO HOURS TO LESS

THAN THREE HOURS 9.5

THREE HOURS TO

LESS THAN FOUR

HOURS 3.9

FOUR HOURS TO LESS

THAN FIVE HOURS 3.0

FIVE HOURS TO LESS

THAN SIX HOURS 3.4

SIX HOURS TO LESS

THAN SEVEN HOURS 1.0

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.2

EIGHT HOURS TO

LESS THAN NINE

HOURS 1.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 90

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 084 (continued)

 Q18B. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** ACCESSING THE INTERNET ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS 0.2

TEN HOURS TO LESS

THAN ELEVEN HOURS 1.3

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS -

TWELVE HOURS OR

MORE 1.1

NONE 31.3

DON'T KNOW 0.5

REFUSE 0.6

MEAN 1.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 91

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 085

 Q18C. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** READING MAGAZINES ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 33.8

ONE HOUR TO LESS

THAN TWO HOURS 16.3

TWO HOURS TO LESS

THAN THREE HOURS 5.1

THREE HOURS TO

LESS THAN FOUR

HOURS 1.4

FOUR HOURS TO LESS

THAN FIVE HOURS 0.5

FIVE HOURS TO LESS

THAN SIX HOURS 0.7

SIX HOURS TO LESS

THAN SEVEN HOURS 0.1

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.1

EIGHT HOURS TO

LESS THAN NINE

HOURS 0.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 92

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 085 (continued)

 Q18C. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** READING MAGAZINES ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS -

TEN HOURS TO LESS

THAN ELEVEN HOURS 0.1

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS -

TWELVE HOURS OR

MORE 0.1

NONE 40.3

DON'T KNOW 0.8

REFUSE 0.8

MEAN 0.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 93

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 086

 Q18D. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** WATCHING BROADCAST TELEVISION CHANNELS ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 15.5

ONE HOUR TO LESS

THAN TWO HOURS 25.0

TWO HOURS TO LESS

THAN THREE HOURS 19.7

THREE HOURS TO

LESS THAN FOUR

HOURS 10.4

FOUR HOURS TO LESS

THAN FIVE HOURS 5.9

FIVE HOURS TO LESS

THAN SIX HOURS 5.2

SIX HOURS TO LESS

THAN SEVEN HOURS 2.4

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.5

EIGHT HOURS TO

LESS THAN NINE

HOURS 1.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 94

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 086 (continued)

 Q18D. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** WATCHING BROADCAST TELEVISION CHANNELS ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS 0.1

TEN HOURS TO LESS

THAN ELEVEN HOURS 1.8

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS 0.1

TWELVE HOURS OR

MORE 1.6

NONE 9.0

DON'T KNOW 0.9

REFUSE 0.6

MEAN 2.4

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 95

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 087

 Q18E. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** WATCHING CABLE OR SATELLITE NEWS CHANNELS***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 18.8

ONE HOUR TO LESS

THAN TWO HOURS 23.8

TWO HOURS TO LESS

THAN THREE HOURS 14.0

THREE HOURS TO

LESS THAN FOUR

HOURS 5.7

FOUR HOURS TO LESS

THAN FIVE HOURS 4.3

FIVE HOURS TO LESS

THAN SIX HOURS 3.0

SIX HOURS TO LESS

THAN SEVEN HOURS 1.7

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.3

EIGHT HOURS TO

LESS THAN NINE

HOURS 1.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 96

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 087 (continued)

 Q18E. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** WATCHING CABLE OR SATELLITE NEWS CHANNELS***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS 0.0

TEN HOURS TO LESS

THAN ELEVEN HOURS 0.8

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS 0.0

TWELVE HOURS OR

MORE 1.5

NONE 24.1

DON'T KNOW 0.4

REFUSE 0.5

MEAN 1.7

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 97

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 088

 Q18F. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** READING A DAILY NEWSPAPER ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 47.2

ONE HOUR TO LESS

THAN TWO HOURS 20.5

TWO HOURS TO LESS

THAN THREE HOURS 4.8

THREE HOURS TO

LESS THAN FOUR

HOURS 1.1

FOUR HOURS TO LESS

THAN FIVE HOURS 0.4

FIVE HOURS TO LESS

THAN SIX HOURS 1.0

SIX HOURS TO LESS

THAN SEVEN HOURS 0.2

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.1

EIGHT HOURS TO

LESS THAN NINE

HOURS 0.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 98

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 088 (continued)

 Q18F. ON A TYPICAL WEEKDAY, THAT IS MONDAY THROUGH FRIDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** READING A DAILY NEWSPAPER ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS -

TEN HOURS TO LESS

THAN ELEVEN HOURS 0.1

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS -

TWELVE HOURS OR

MORE 0.1

NONE 23.8

DON'T KNOW 0.2

REFUSE 0.4

MEAN 0.7

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 99

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 089

 Q19A. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** LISTENING TO THE RADIO ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 17.2

ONE HOUR TO LESS

THAN TWO HOURS 19.3

TWO HOURS TO LESS

THAN THREE HOURS 13.4

THREE HOURS TO

LESS THAN FOUR

HOURS 4.9

FOUR HOURS TO LESS

THAN FIVE HOURS 5.0

FIVE HOURS TO LESS

THAN SIX HOURS 2.3

SIX HOURS TO LESS

THAN SEVEN HOURS 1.5

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.3

EIGHT HOURS TO

LESS THAN NINE

HOURS 1.3

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 100

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 089 (continued)

 Q19A. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** LISTENING TO THE RADIO ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS 0.1

TEN HOURS TO LESS

THAN ELEVEN HOURS 0.9

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS 0.0

TWELVE HOURS OR

MORE 1.7

NONE 31.6

DON'T KNOW 0.2

REFUSE 0.4

MEAN 1.6

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 101

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 090

 Q19B. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** ACCESSING THE INTERNET ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 14.7

ONE HOUR TO LESS

THAN TWO HOURS 17.1

TWO HOURS TO LESS

THAN THREE HOURS 10.9

THREE HOURS TO

LESS THAN FOUR

HOURS 4.0

FOUR HOURS TO LESS

THAN FIVE HOURS 3.7

FIVE HOURS TO LESS

THAN SIX HOURS 1.7

SIX HOURS TO LESS

THAN SEVEN HOURS 1.7

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.1

EIGHT HOURS TO

LESS THAN NINE

HOURS 0.7

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 102

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 090 (continued)

 Q19B. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** ACCESSING THE INTERNET ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS 0.1

TEN HOURS TO LESS

THAN ELEVEN HOURS 0.5

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS -

TWELVE HOURS OR

MORE 0.3

NONE 43.9

DON'T KNOW 0.2

REFUSE 0.4

MEAN 1.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 103

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 091

 Q19C. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** READING MAGAZINES ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 20.7

ONE HOUR TO LESS

THAN TWO HOURS 15.3

TWO HOURS TO LESS

THAN THREE HOURS 6.1

THREE HOURS TO

LESS THAN FOUR

HOURS 1.2

FOUR HOURS TO LESS

THAN FIVE HOURS 0.5

FIVE HOURS TO LESS

THAN SIX HOURS 0.2

SIX HOURS TO LESS

THAN SEVEN HOURS 0.2

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.1

EIGHT HOURS TO

LESS THAN NINE

HOURS 0.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 104

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 091 (continued)

 Q19C. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** READING MAGAZINES ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS -

TEN HOURS TO LESS

THAN ELEVEN HOURS -

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS -

TWELVE HOURS OR

MORE 0.1

NONE 55.1

DON'T KNOW 0.3

REFUSE 0.2

MEAN 0.5

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 105

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 092

 Q19D. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** WATCHING BROADCAST TELEVISION CHANNELS ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 8.7

ONE HOUR TO LESS

THAN TWO HOURS 16.7

TWO HOURS TO LESS

THAN THREE HOURS 20.1

THREE HOURS TO

LESS THAN FOUR

HOURS 10.3

FOUR HOURS TO LESS

THAN FIVE HOURS 10.4

FIVE HOURS TO LESS

THAN SIX HOURS 5.2

SIX HOURS TO LESS

THAN SEVEN HOURS 5.0

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.7

EIGHT HOURS TO

LESS THAN NINE

HOURS 2.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 106

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 092 (continued)

 Q19D. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** WATCHING BROADCAST TELEVISION CHANNELS ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS 0.4

TEN HOURS TO LESS

THAN ELEVEN HOURS 2.1

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS 0.0

TWELVE HOURS OR

MORE 2.0

NONE 14.6

DON'T KNOW 0.6

REFUSE 0.6

MEAN 2.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 107

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 093

 Q19E. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** WATCHING CABLE OR SATELLITE NEWS CHANNELS ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 14.2

ONE HOUR TO LESS

THAN TWO HOURS 19.2

TWO HOURS TO LESS

THAN THREE HOURS 15.0

THREE HOURS TO

LESS THAN FOUR

HOURS 6.0

FOUR HOURS TO LESS

THAN FIVE HOURS 5.1

FIVE HOURS TO LESS

THAN SIX HOURS 2.9

SIX HOURS TO LESS

THAN SEVEN HOURS 1.9

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.3

EIGHT HOURS TO

LESS THAN NINE

HOURS 1.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 108

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 093 (continued)

 Q19E. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** WATCHING CABLE OR SATELLITE NEWS CHANNELS ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS 0.1

TEN HOURS TO LESS

THAN ELEVEN HOURS 1.1

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS 0.1

TWELVE HOURS OR

MORE 1.1

NONE 30.0

DON'T KNOW 0.5

REFUSE 0.5

MEAN 1.7

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 109

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 094

 Q19F. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** READING A DAILY NEWSPAPER ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

LESS THAN ONE HOUR 28.4

ONE HOUR TO LESS

THAN TWO HOURS 29.0

TWO HOURS TO LESS

THAN THREE HOURS 11.7

THREE HOURS TO

LESS THAN FOUR

HOURS 2.6

FOUR HOURS TO LESS

THAN FIVE HOURS 1.1

FIVE HOURS TO LESS

THAN SIX HOURS 0.2

SIX HOURS TO LESS

THAN SEVEN HOURS 0.1

SEVEN HOURS TO

LESS THAN EIGHT

HOURS 0.0

EIGHT HOURS TO

LESS THAN NINE

HOURS 0.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 110

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 094 (continued)

 Q19F. ON A TYPICAL WEEKEND, THAT IS SATURDAY AND SUNDAY, HOW MUCH TIME WOULD YOU SAY YOU CURRENTLY SPEND...?

 *** READING A DAILY NEWSPAPER ***

 BASE: ALL RESPONDENTS

 TOTAL

 -----

NINE HOURS TO LESS

THAN TEN HOURS -

TEN HOURS TO LESS

THAN ELEVEN HOURS 0.1

ELEVEN HOURS TO

LESS THAN TWELVE

HOURS -

TWELVE HOURS OR

MORE -

NONE 26.4

DON'T KNOW 0.1

REFUSE 0.3

MEAN 0.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 111

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 095

 Q20 RESPONDENT'S AGE

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

18-24 12.2

25-34 18.1

35-49 31.6

50-54 9.2

55-64 12.7

65+ 16.2

MEAN 45.6

MEDIAN 44.0

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 112

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 096

 Q21. RESPONDENT'S GENDER

 BASE: ALL RESPONDENTS

 TOTAL

 -----

UNWEIGHTED TOTAL 3136

WEIGHTED TOTAL 205510

(000) 100.0

MALE 47.9

FEMALE 52.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 113

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 097

 SUMMARY TABLE A: LOCAL NEWS

 Q1. WHAT SOURCES, IF ANY, HAVE YOU USED IN THE PAST 7 DAYS FOR LOCAL NEWS AND CURRENT AFFAIRS?

 Q2. IN THE PAST 7 DAYS, HAVE YOU USED...***INSERT CHOICE***FOR LOCAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO HAVE ACCESSED LOCAL NEWS AND CURRENT AFFAIRS IN THE PAST 7 DAYS

 TOTAL

 -----

UNWEIGHTED TOTAL 3099

WEIGHTED TOTAL 202545

(000) 100.0

INTERNET 34.2

MAGAZINES 20.0

NEWSPAPER 78.7

RADIO 67.9

TELEVISION 92.1

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH PAGE: 114

 FCC PHONE SURVEY

 AUGUST 23-SEPTEMBER 1; 3-5, 2002

 TABLE 098

 SUMMARY TABLE B: NATIONAL NEWS

Q4. WHAT SOURCES, IF ANY, HAVE YOU USED IN THE PAST 7 DAYS FOR NATIONAL NEWS AND CURRENT AFFAIRS?

 Q5. IN THE PAST 7 DAYS, HAVE YOU USED...***INSERT CHOICE***FOR NATIONAL NEWS AND CURRENT AFFAIRS?

 BASE: RESPONDENTS WHO HAVE ACCESSED NATIONAL NEWS AND CURRENT AFFAIRS IN THE PAST 7 DAYS

 TOTAL

 -----

UNWEIGHTED TOTAL 3063

WEIGHTED TOTAL 199344

(000) 100.0

INTERNET 32.2

MAGAZINES 19.6

NEWSPAPER 71.2

RADIO 56.0

TELEVISION 91.8

 DATA BASED UPON FEWER THAN 145 RESPONDENTS DO NOT MEET MINIMUM REPORTING STANDARDS

 AND ARE SUPPLIED FOR INTERNAL USE ONLY.

 RESPONSES MAY ADD TO MORE THAN 100% DUE TO MULTIPLE RESPONSES

 COPYRIGHT 2002 NIELSEN MEDIA RESEARCH, INC.
NIELSEN MEDIA RESEARCH

FEDERAL COMMUNICATIONS COMMISSION

TELEPHONE RECONTACT STUDY

WEIGHTED DATA

AUGUST 23 – SEPTEMBER 1 and SEPTEMBER 3-5, 2002

ISSUED: SEPTEMBER 2002
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Acceptance of this report constitutes acceptance and acknowledgment of the terms, conditions and restrictions set forth 

herein.
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TABLE OF CONTENTS

I. DESCRIPTION OF METHODOLOGY ........................................................................................................4

II. SAMPLE DISPOSITION..............................................................................................................................9

III. LIMITATIONS ............................................................................................................................................11

IV. PERMISSIBLE USES OF THIS STUDY...................................................................................................15

V. INTERVIEW RESULTS.............................................................................................................................17

VI. QUESTIONNAIRE.....................................................................................................................................18
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I. DESCRIPTION OF METHODOLOGY
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DESCRIPTION OF METHODOLOGY

A. PURPOSE

The primary purpose of the study was to gain a deeper understanding of consumer’s media usage patterns to assess 

how the FCC’s media ownership policies could better reflect today’s dynamic media market. The objectives of the 

study were to recontact persons 18 years of age or older in households in the United States who completed a Nielsen 

diary and collect information regarding their media usage patterns.

B. SAMPLE

1. Sample Frame

The sample frame for this study consisted of NSI in-tab diary households in the United States with one 

or more household members 18 years of age or older who may or may not have viewed one or more 

quarter hours television during the NSI diary week. The sample was selected from the February 2002 

and May 2002 NSI diary measurement periods.

2. Sample Design

First an equal probability sample of households was selected from the sample frame. Then a

systematic sample of eligible persons 18 years of age or older was selected. 

3. Sample Size

The sample disposition is provided in Section II. A gross sample of 14,735 households was selected. 

The sample was put into equal sized representative replicates of approximately 50 phone listings per 

replicate. Replicates were opened as needed. A total of 11,029 households were called for the study.
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DESCRIPTION OF METHODOLOGY (cont’d)

C. DATA COLLECTION PERIOD

The survey was conducted from August 23 – September 1, and September 3-5, 2002.

D. DATA COLLECTION

Telephone interviews, using a computer assisted telephone interviewing system (CATI), were used to collect 

the information from the sample households. Interviews were conducted with a pre-designated member of the 

household. If the selected respondent was available, the interview was conducted; otherwise the interviewer 

attempted to arrange a callback. Up to eight attempts were made to interview the selected respondent.

Interviews were done by trained, experienced interviewers from a supervised phone center with facilities for 

monitoring interviews. Interviewers were given detailed instructions on procedures.

The CATI Callback Scheduling system controlled callbacks to non-contacted households and ensured that 

each sample household received up to eight (8) attempts over a minimum of three (3) days. The CATI system 

also controlled the flow of the interview by controlling skip patterns and by built-in logic checks (e.g., such as 

for valid codes).
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DESCRIPTION OF METHODOLOGY (cont’d)

E. WEIGHTING OF DATA

These weights sum to an estimated projection of persons 18 years of age or older who may or may not have viewed 

television during the February 2002 or May 2002 NSI measurement periods in the United States. Person projections 

were calculated in the following manner:

Aag = ∑ (DAFij × HHWTi) for all eligible persons in the frame.

INTWTc = 1 ÷ Probc

Bag = ∑ (INTWTc)

FACTORag = (Aag ÷ Bag)

FNLWTc = (FACTORag × INTWTc) rounded to whole number.

Where:

i = Household in frame. j = Eligible person in a household. 

a = Reported age category. g = Reported gender Category. c = Completed Interview.

Aag = Sum of every eligible person’s DAF times their NSI household weight by age category and gender.

DAFij = Demographic Adjustment Factor for eligible person, j, in household, i. 

HHWTi = NSI Weight of household, i.

INTWTc = Initial weight for complete, c.

Probc = Probability of selection for complete, c.

Bag = Sum of initial weight of completes by age category and gender.

FNLWTc = Final Person Projection of the completed interview, c, rounded to a whole number.
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DESCRIPTION OF METHODOLOGY (cont’d)

F. PRESENTATION OF RESULTS

Each table provides the unweighted base, weighted base and weighted percentages for the various bases and

responses to the question specified on each table. Percentages may add to more to 100% due to multiple responses.

.
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II. SAMPLE DISPOSITION
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OVERALL SAMPLE DISPOSITION

TOTAL SAMPLE 11029 100.0%

 TOTAL COMPLETED INTERVIEWS 3,136 28.4%

TOTAL NON-COMPLETED INTERVIEWS 5,508 49.9%

 REFUSAL 3,226

 RESPONDENT UNAVAILABLE 498

 NO ELIGIBLE INDIVIDUAL 447

 MISCELLANEOUS NON-COMPLETED 1,337

TOTAL NON-CONTACTED 1,032 9.4%

 NON-WORKING NUMBER 821

 MISCELLANEOUS 211

ELIGIBILITY NOT ESTABLISHED 1,353 12.3%

 NO ANSWER 434

 BUSY 20

 ANSWERING MACHINE 899
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III. LIMITATIONS
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LIMITATIONS

A. UNIVERSE

Estimates in this report apply to the following universe: Persons 18 years of age or older living in television households 

located in the United States.

B. SAMPLING ERROR

Because the estimates in this report came from a sample selected from the sampling frame described in Section B.1 

of the methodology section, they will differ from a census of the universe using the same methods. No estimates of 

sampling error are provided in this report.

C. NON-SAMPLING ERROR

1. NON-COVERAGE ERROR

Households not included in the sampling frame include, but are not limited to, non-television households, nontelephone households, households not returning an NSI diary and households selected for other special 

surveys.

2. NON-RESPONSE ERROR

The achieved sample is not a perfect probability sample because the sample excluded households that were 

not contacted or that refused to participate in the survey. The characteristics of non-contacted and noncooperating households may differ from the households used for this report.
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LIMITATIONS (cont’d)

C. NON-SAMPLING ERROR (cont’d)

3. RESPONSE ERROR

Some persons may not provide accurate information because they are unable or unwilling to do so or because 

they are unable to recall information. Despite efforts to maintain homogeneity in the interviewer technique, 

interviewers may have influenced responses. Questionnaires, telephone interviewer monitoring and

supervision were designed to minimize such response error. The extent to which such error occurred in this 

study is unknown.

4. PROCESSING ERRORS

Although substantial efforts were made to ensure quality in the processing of the data collected, some

deviations from instructions may have occurred.

5. RECALL DATA

Data collected using recall methodology is dependent upon the respondents memory and on the subjects 

importance to the respondent.
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LIMITATIONS (cont’d)

D. LIABILITY

Nielsen Media Research shall not be responsible or liable in contract, tort or otherwise and Client expressly waives 

any claims against Nielsen Media Research for any loss, injury or damage of any kind, present or prospective, 

including without limitation any direct, special, incidental or consequential damages (including without limitation lost 

profits and loss of or damage to goodwill) whether suffered by Client or any third party even if Nielsen Media Research 

is advised or has knowledge of the possibility thereof, directly or indirectly resulting from any errors or inaccuracies in 

this report or from any action or inaction whether or not negligent of Nielsen Media Research or any officer, agent or 

employee of Nielsen Media Research in compiling or publishing this report or in delivering or communicating the same 

to Client or others, or from the use of publication of the same by Client or others. If any material errors or inaccuracies 

should occur in this report, it will be Nielsen Media Research’s policy, if feasible, to furnish appropriate correction 

notices which Client shall accept as its sole and exclusive remedy at law or in equity. In all other cases, in the event of 

the occurrence of any of the foregoing, Client shall accept as its sole and exclusive remedy at law or in equity an 

appropriate refund of any amount therefore paid or credited (at Nielsen Media Research‘s option) with respect to this 

report.

Nielsen Media Research is a subsidiary of VNU, Inc. which also includes BPI Communications, Inc., Bill

Communications, Inc., SRDS and VNU Marketing Information, Inc. VNU, Inc. one of the world’s leading publishing 

and information companies.
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IV. PERMISSIBLE USES OF THIS STUDY
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PERMISSIBLE USES

The results of this study are being furnished for the use of The Federal Communications Commission. Nielsen Media 

Research's prior written approval is required for publication of estimates from this study in advertising, promotion or press 

releases, or in any publication of any kind. Such approval may be withheld unless the quotation is in accordance with 

Nielsen Media Research's policies as may be indicated to the client in writing from time to time. No officer or employee of 

Nielsen Media Research is authorized to give oral approval of any form of publication. The client may not use nor permit or 

allow the use of all or any portion of these data in any legal proceedings. Nielsen Media Research will require the immediate 

return of the report plus all copies, summaries and abstracts in the event that the permissible uses are violated.
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V. INTERVIEW RESULTS
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VI. QUESTIONNAIRE