Exhibit 10.4


 


Rumble,
Inc.

2022 Stock Incentive Plan


 


		1.	Purpose.



 


The purpose of the Plan is to
assist the Company in attracting, retaining, motivating, and rewarding certain employees, officers, directors, and consultants of the
Company and its Affiliates and promoting the creation of long-term value for stockholders of the Company by closely aligning the interests
of such individuals with those of such stockholders. The Plan authorizes the award of Stock-based and cash-based incentives to Eligible
Persons to encourage such Eligible Persons to expend maximum effort in the creation of stockholder value.


 


	 	2.	Definitions.



 


For purposes of the Plan, the
following terms shall be defined as set forth below:


 


(a) “Affiliate”
means, with respect to a Person, any other Person that, directly or indirectly through one or more intermediaries, controls, is controlled
by, or is under common control with, such Person.


 


(b) “Award”
means any Option, award of Restricted Stock, Restricted Stock Unit, Stock Appreciation Right, or other Stock-based award granted under
the Plan.


 


(c) “Award
Agreement” means an Option Agreement, a Restricted Stock Agreement, an RSU Agreement, a SAR Agreement, or an agreement governing
the grant of any other Stock-based Award granted under the Plan.


 


(d) “BCA”
means that certain Business Combination Agreement, dated as of December 1, 2021, by and between the Company and Rumble, Inc., a corporation
formed under the laws of the Province of Ontario, Canada, as the same may be amended and/or restated from time to time.


 


(e) “Board”
means the Board of Directors of the Company.


 


(f) “Cause”
means, with respect to a Participant and in the absence of an Award Agreement or Participant Agreement otherwise defining Cause, (1) the
Participant’s plea of nolo contendere to, conviction of or indictment for, any crime (whether or not involving the Company
or its Affiliates) (i) constituting a felony or (ii) that has, or could reasonably be expected to result in, an adverse impact
on the performance of the Participant’s duties to the Service Recipient, or otherwise has, or could reasonably be expected to result
in, an adverse impact on the business or reputation of the Company or its Affiliates, (2) conduct of the Participant, in connection
with his or her employment or service, that has resulted, or could reasonably be expected to result, in injury to the business or reputation
of the Company or its Affiliates, (3) any material violation of the policies of the Service Recipient, including, but not limited
to, those relating to sexual harassment or the disclosure or misuse of confidential information, or those set forth in the manuals or
statements of policy of the Service Recipient; (4) the Participant’s act(s) of negligence or willful misconduct in the course
of his or her employment or service with the Service Recipient; (5) misappropriation by the Participant of any assets or business
opportunities of the Company or its Affiliates; (6) embezzlement or fraud committed by the Participant, at the Participant’s
direction, or with the Participant’s prior actual knowledge; or (7) willful neglect in the performance of the Participant’s
duties for the Service Recipient or willful or repeated failure or refusal to perform such duties. If, subsequent to the Termination of
a Participant for any reason other than by the Service Recipient for Cause, it is discovered that the Participant’s employment or
service could have been terminated for Cause, such Participant’s employment or service shall, at the discretion of the Committee,
be deemed to have been terminated by the Service Recipient for Cause for all purposes under the Plan, and the Participant shall be required
to repay or return to the Company all amounts and benefits received by him or her in respect of any Award following such Termination that
would have been forfeited under the Plan had such Termination been by the Service Recipient for Cause. In the event that there is an Award
Agreement or Participant Agreement defining Cause, “Cause” shall have the meaning provided in such agreement, and a
Termination by the Service Recipient for Cause hereunder shall not be deemed to have occurred unless all applicable notice and cure periods
in such Award Agreement or Participant Agreement are complied with.


 






    


     


    

 


(g) “Change
in Control” means:


 


(1) a
change in ownership or control of the Company effected through a transaction or series of transactions (other than an offering of Stock
to the general public through a registration statement filed with the U.S. Securities and Exchange Commission or similar non-U.S.
regulatory agency or pursuant to a Non-Control Transaction) whereby any “person” (as defined in Section 3(a)(9) of the
Exchange Act) or any two or more persons deemed to be one “person” (as used in Sections 13(d)(3) and 14(d)(2) of the
Exchange Act), other than the Company or any of its Affiliates, an employee benefit plan sponsored or maintained by the Company or any
of its Affiliates (or its related trust), Christopher Pavlovski (or any of his Affiliates or relatives) or any underwriter temporarily
holding securities pursuant to an offering of such securities, directly or indirectly acquires “beneficial ownership” (within
the meaning of Rule 13d-3 under the Exchange Act) of securities of the Company possessing more than fifty percent (50%) of the total
combined voting power of the Company’s securities eligible to vote in the election of the Board (the “Company Voting
Securities”);


 


(2) the
date, within any consecutive twenty-four (24) month period commencing on or after the Effective Date, upon which individuals who constitute
the Board as of the Effective Date (the “Incumbent Board”) cease for any reason to constitute at least a majority
of the Board; provided, however, that any individual who becomes a director subsequent to the Effective Date whose election or
nomination for election was approved by a vote of at least a majority of the directors then constituting the Incumbent Board (either by
a specific vote or by approval of the proxy statement of the Company in which such individual is named as a nominee for director, without
objection to such nomination) shall be considered as though such individual were a member of the Incumbent Board, but excluding, for this
purpose, any such individual whose initial assumption of office occurs as a result of an actual or threatened election contest (including,
but not limited to, a consent solicitation) with respect to the election or removal of directors or other actual or threatened solicitation
of proxies or consents by or on behalf of a person other than the Board; or


 


(3) the
consummation of a merger, consolidation, share exchange, or similar form of corporate transaction involving the Company or any of its
Affiliates that requires the approval of the Company’s stockholders (whether for such transaction, the issuance of securities in
the transaction or otherwise) (a “Reorganization”), unless immediately following such Reorganization (i) more
than fifty percent (50%) of the total voting power of (A) the corporation resulting from such Reorganization (the “Surviving
Company”) or (B) if applicable, the ultimate parent corporation that has, directly or indirectly, beneficial ownership
of one hundred percent (100%) of the voting securities of the Surviving Company (the “Parent Company”), is represented
by Company Voting Securities that were outstanding immediately prior to such Reorganization (or, if applicable, is represented by shares
into which such Company Voting Securities were converted pursuant to such Reorganization), and such voting power among the holders thereof
is in substantially the same proportion as the voting power of such Company Voting Securities among holders thereof immediately prior
to such Reorganization, (ii) no person, other than an employee benefit plan sponsored or maintained by the Surviving Company or the
Parent Company (or its related trust), is or becomes the beneficial owner, directly or indirectly, of fifty percent (50%) or more of the
total voting power of the outstanding voting securities eligible to elect directors of the Parent Company, or if there is no Parent Company,
the Surviving Company, and (iii) at least a majority of the members of the board of directors of the Parent Company, or if there
is no Parent Company, the Surviving Company, following the consummation of such Reorganization are members of the Incumbent Board at the
time of the Board’s approval of the execution of the initial agreement providing for such Reorganization (any Reorganization which
satisfies all of the criteria specified in clauses (i), (ii), and (iii) above shall be a “Non-Control Transaction”);
or


 


(4) the
sale or disposition, in one or a series of related transactions, of all or substantially all of the assets of the Company to any “person”
(as defined in Section 3(a)(9) of the Exchange Act) or to any two or more persons deemed to be one “person” (as used
in Sections 13(d)(3) and 14(d)(2) of the Exchange Act) other than the Company’s Affiliates.


 






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Notwithstanding the foregoing,
(x) a Change in Control shall not be deemed to occur solely because any person acquires beneficial ownership of fifty percent (50%)
or more of the Company Voting Securities as a result of an acquisition of Company Voting Securities by the Company that reduces the number
of Company Voting Securities outstanding; provided that if after such acquisition by the Company such person becomes the beneficial
owner of additional Company Voting Securities that increases the percentage of outstanding Company Voting Securities beneficially owned
by such person, a Change in Control shall then be deemed to occur, and (y) with respect to the payment of any amount that constitutes
a deferral of compensation subject to Section 409A of the Code payable upon a Change in Control, a Change in Control shall not be
deemed to have occurred, unless the Change in Control constitutes a change in the ownership or effective control of the Company or in
the ownership of a substantial portion of the assets of the Company under Section 409A(a)(2)(A)(v) of the Code.


 


(h) “Code”
means the U.S. Internal Revenue Code of 1986, as amended from time to time, including the rules and regulations thereunder and any
successor provisions, rules and regulations thereto.


 


(i) “Committee”
means the Board, the Compensation Committee of the Board or such other committee consisting of two or more individuals appointed by the
Board to administer the Plan and each other individual or committee of individuals designated to exercise authority under the Plan.


 


(j) “Company”
means Rumble, Inc. (formerly known as CF Acquisition Corp. VI), a Delaware corporation.


 


(k) “Corporate
Event” has the meaning set forth in Section ‎10(b) hereof.


 


(l) “Data”
has the meaning set forth in Section ‎20(f) hereof.


 


(m) “Disability”
means, in the absence of an Award Agreement or Participant Agreement otherwise defining Disability, the permanent and total disability
of such Participant within the meaning of Section 22(e)(3) of the Code. In the event that there is an Award Agreement or Participant
Agreement defining Disability, “Disability” shall have the meaning provided in such Award Agreement or Participant
Agreement.


 


(n) “Disqualifying
Disposition” means any disposition (including any sale) of Stock acquired upon the exercise of an Incentive Stock Option made
within the period that ends either (1) two years after the date on which the Participant was granted the Incentive Stock Option or (2)
one year after the date upon which the Participant acquired the Stock.


 


(o) “Effective
Date” means September 16, 2022.


 






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(p) “Eligible
Person” means (1) each employee and officer of the Company or any of its direct or indirect subsidiaries, (2) each
non-employee director of the Company or any of its direct or indirect subsidiaries; (3) each other natural Person who provides substantial
services to the Company or any of its direct or indirect subsidiaries as a consultant or advisor (or a wholly owned alter ego entity of
the natural Person providing such services of which such Person is an employee, stockholder or partner) and who is designated as eligible
by the Committee, and (4) each natural Person who has been offered employment by the Company or any of its direct or indirect subsidiaries;
provided that such prospective employee may not receive any payment or exercise any right relating to an Award until such Person
has commenced employment or service with the Company or its direct or indirect subsidiaries; provided further, however, that (i) with
respect to any Award that is intended to qualify as a “stock right” that does not provide for a “deferral of compensation”
within the meaning of Section 409A of the Code, the term “subsidiaries” as used in this Section ‎2(p)
shall include only those corporations or other entities in the unbroken chain of corporations or other entities beginning with the Company
where each of the corporations or other entities in the unbroken chain other than the last corporation or other entity owns stock possessing
at least fifty percent (50%) or more of the total combined voting power of all classes of stock in one of the other corporations
or other entities in the chain, and (ii) with respect to any Award that is intended to be an Incentive Stock Option, the term “subsidiaries”
as used in this Section ‎2(p) shall include only those entities that qualify as a “subsidiary
corporation” with respect to the Company within the meaning of Section 424(f) of the Code. An employee on an approved leave
of absence may be considered as still in the employ of the Company or any of its direct or indirect subsidiaries for purposes of eligibility
for participation in the Plan.


 


(q) “Exchange
Act” means the U.S. Securities Exchange Act of 1934, as amended from time to time, including the rules and regulations
thereunder and any successor provisions, rules and regulations thereto.


 


(r) “Expiration
Date” means, with respect to an Option or Stock Appreciation Right, the date on which the term of such Option or Stock Appreciation
Right expires, as determined under Sections ‎5(b) or ‎8(b)
hereof, as applicable.


 


(s) “Fair
Market Value” means, as of any date when the Stock is listed on one or more national securities exchanges, the closing price
reported on the principal national securities exchange on which such Stock is listed and traded on the date of determination or, if the
closing price is not reported on such date of determination, the closing price reported on the most recent date prior to the date of determination.
If the Stock is not listed on a national securities exchange, “Fair Market Value” shall mean the amount determined
by the Board in good faith, and in a manner consistent with Section 409A of the Code, to be the fair market value per share of Stock.


 


(t) “GAAP”
means the U.S. Generally Accepted Accounting Principles, as in effect from time to time.


 


(u) “Incentive
Stock Option” means an Option intended to qualify as an “incentive stock option” within the meaning of Section 422
of the Code.


 


(v) “Nonqualified
Stock Option” means an Option not intended to be an Incentive Stock Option.


 


(w) “Option”
means a conditional right, granted to a Participant under Section ‎5 hereof, to purchase
Stock at a specified price during a specified time period.


 


(x) “Option
Agreement” means a written agreement between the Company and a Participant evidencing the terms and conditions of an individual
Option Award.


 


(y) “Participant”
means an Eligible Person who has been granted an Award under the Plan or, if applicable, such other Person who holds an Award.


 


(z) “Participant
Agreement” means an employment or other services agreement between a Participant and the Service Recipient that describes the
terms and conditions of such Participant’s employment or service with the Service Recipient and is effective as of the date of determination.


 






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(aa) “Person”
means any individual, corporation, partnership, firm, joint venture, association, joint-stock company, trust, unincorporated organization,
or other entity.


 


(bb) “Plan”
means this Rumble, Inc. 2022 Stock Incentive Plan, as amended from time to time.


 


(cc) “Qualified
Member” means a member of the Committee who is a “Non-Employee Director” within the meaning of Rule 16b-3 under
the Exchange Act and an “independent director” as defined under, as applicable, the NASDAQ Listing Rules, the NYSE Listed
Company Manual or other applicable stock exchange rules.


 


(dd) “Qualifying
Committee” has the meaning set forth in Section ‎3(b) hereof.


 


(ee) “Restricted
Stock” means Stock granted to a Participant under Section ‎6 hereof that is subject
to certain restrictions and to a risk of forfeiture.


 


(ff) “Restricted
Stock Agreement” means a written agreement between the Company and a Participant evidencing the terms and conditions of an individual
Restricted Stock Award.


 


(gg) “Restricted
Stock Unit” means a notional unit representing the right to receive one share of Stock (or the cash value of one share of Stock,
if so determined by the Committee) on a specified settlement date.


 


(hh) “RSU
Agreement” means a written agreement between the Company and a Participant evidencing the terms and conditions of an individual
Award of Restricted Stock Units.


 


(ii) “SAR
Agreement” means a written agreement between the Company and a Participant evidencing the terms and conditions of an individual
Award of Stock Appreciation Rights.


 


(jj) “Securities
Act” means the U.S. Securities Act of 1933, as amended from time to time, including the rules and regulations thereunder
and any successor provisions, rules and regulations thereto.


 


(kk) “Seller
Escrow Shares” has the meaning ascribed to such term in the BCA.


 


(ll) “Service
Recipient” means, with respect to a Participant holding an Award, either the Company or an Affiliate of the Company by which
the original recipient of such Award is, or following a Termination was most recently, principally employed or to which such original
recipient provides, or following a Termination was most recently providing, services, as applicable.


 


(mm) “Share
Limit” has the meaning set forth in Section ‎4(a) hereof.


 


(nn) “Stock”
means Class A Common, par value $0.0001 per share, of the Company, and such other securities as may be substituted for such stock pursuant
to Section ‎10 hereof.


 


(oo) “Stock
Appreciation Right” means a conditional right to receive an amount equal to the value of the appreciation in the Stock over
a specified period. Except in the event of extraordinary circumstances, as determined in the sole discretion of the Committee, or pursuant
to Section ‎10(b) hereof, Stock Appreciation Rights shall be settled in Stock.


 






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(pp) “Substitute
Award” has the meaning set forth in Section ‎4(a) hereof.


 


(qq) “Tandem
Option Earnout Shares” has the meaning ascribed
to such term in the BCA.


 


(rr) “Termination”
means the termination of a Participant’s employment or service, as applicable, with the Service Recipient; provided, however,
that, if so determined by the Committee at the time of any change in status in relation to the Service Recipient (e.g., a Participant
ceases to be an employee and begins providing services as a consultant, or vice versa), such change in status will not be deemed a Termination
hereunder. Unless otherwise determined by the Committee, in the event that the Service Recipient ceases to be an Affiliate of the Company
(by reason of sale, divestiture, spin-off, or other similar transaction), unless a Participant’s employment or service is transferred
to another entity that would constitute the Service Recipient immediately following such transaction, such Participant shall be deemed
to have suffered a Termination hereunder as of the date of the consummation of such transaction. Notwithstanding anything herein to the
contrary, a Participant’s change in status in relation to the Service Recipient (for example, a change from employee to consultant)
shall not be deemed a Termination hereunder with respect to any Awards constituting “nonqualified deferred compensation” subject
to Section 409A of the Code that are payable upon a Termination unless such change in status constitutes a “separation from
service” within the meaning of Section 409A of the Code. Any payments in respect of an Award constituting nonqualified deferred
compensation subject to Section 409A of the Code that are payable upon a Termination shall be delayed for such period as may be necessary
to meet the requirements of Section 409A(a)(2)(B)(i) of the Code. On the first business day following the expiration of such period,
the Participant shall be paid, in a single lump sum without interest, an amount equal to the aggregate amount of all payments delayed
pursuant to the preceding sentence, and any remaining payments not so delayed shall continue to be paid pursuant to the payment schedule
applicable to such Award.


 


(ss) “Triggering
Event” has the meaning ascribed to such term in the BCA.


 


	 	3.	Administration.



 


(a) Authority
of the Committee. Except as otherwise provided below, the Plan shall be administered by the Committee. The Committee shall have full
and final authority, in each case subject to and consistent with the provisions of the Plan, to (1) select Eligible Persons to become
Participants, (2) grant Awards, (3) determine the type, number and type of shares of Stock subject to, other terms and conditions
of, and all other matters relating to, Awards, (4) prescribe Award Agreements (which need not be identical for each Participant)
and rules and regulations for the administration of the Plan, (5) construe and interpret the Plan and Award Agreements and correct
defects, supply omissions, and reconcile inconsistencies therein, (6) suspend the right to exercise Awards during any period that
the Committee deems appropriate to comply with applicable securities laws, and thereafter extend the exercise period of an Award by an
equivalent period of time or such shorter period required by, or necessary to comply with, applicable law, and (7) make all other
decisions and determinations as the Committee may deem necessary or advisable for the administration of the Plan. Any action of the Committee
shall be final, conclusive, and binding on all Persons, including, without limitation, the Company, its stockholders and Affiliates, Eligible
Persons, Participants, and beneficiaries of Participants. Notwithstanding anything in the Plan to the contrary, the Committee shall have
the ability to accelerate the vesting of any outstanding Award at any time and for any reason, including upon a Corporate Event, subject
to Section ‎10(b), or in the event of a Participant’s Termination by the Service Recipient
other than for Cause, or due to the Participant’s death, Disability or retirement (as such term may be defined in an applicable
Award Agreement or Participant Agreement, or, if no such definition exists, in accordance with the Company’s then-current employment
policies and guidelines). For the avoidance of doubt, the Board shall have the authority to take all actions under the Plan that the Committee
is permitted to take.


 


(b) Manner
of Exercise of Committee Authority. At any time that a member of the Committee is not a Qualified Member, any action of the
Committee relating to an Award granted or to be granted to a Participant who is then subject to Section 16 of the Exchange Act in
respect of the Company, must be taken by the remaining members of the Committee or a subcommittee, designated by the Committee or the
Board, composed solely of two or more Qualified Members (a “Qualifying Committee”). Any action authorized by such
a Qualifying Committee shall be deemed the action of the Committee for purposes of the Plan. The express grant of any specific power to
a Qualifying Committee, and the taking of any action by such a Qualifying Committee, shall not be construed as limiting any power or authority
of the Committee.


 






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(c) Delegation.
To the extent permitted by applicable law, the Committee may delegate to officers or employees of the Company or any of its Affiliates,
or committees thereof, the authority, subject to such terms as the Committee shall determine, to perform such functions under the Plan,
including, but not limited to, administrative functions, as the Committee may determine appropriate. The Committee may appoint agents
to assist it in administering the Plan. Any actions taken by an officer or employee delegated authority pursuant to this Section ‎3(c)
within the scope of such delegation shall, for all purposes under the Plan, be deemed to be an action taken by the Committee. Notwithstanding
the foregoing or any other provision of the Plan to the contrary, any Award granted under the Plan to any Eligible Person who is not an
employee of the Company or any of its Affiliates (including any non-employee director of the Company or any Affiliate) or to any Eligible
Person who is subject to Section 16 of the Exchange Act must be expressly approved by the Committee or Qualifying Committee in accordance
with Section ‎3(b) above.


 


(d) Sections 409A
and 457A. The Committee shall take into account compliance with Sections 409A and 457A of the Code in connection with any grant
of an Award under the Plan, to the extent applicable. While the Awards granted hereunder are intended to be structured in a manner to
avoid the imposition of any penalty taxes under Sections 409A and 457A of the Code, in no event whatsoever shall the Company or any
of its Affiliates be liable for any additional tax, interest, or penalties that may be imposed on a Participant as a result of Section 409A
or Section 457A of the Code or any damages for failing to comply with Section 409A or Section 457A of the Code or any similar state
or local laws (other than for withholding obligations or other obligations applicable to employers, if any, under Section 409A or
Section 457A of the Code).


 


	 	4.	Shares Available Under the Plan; Other Limitations.



 


(a) Number
of Shares Available for Delivery. Subject to adjustment as provided in Section ‎10 hereof,
the total number of shares of Stock reserved and available for delivery in connection with Awards under the Plan (the “Share
Limit”) shall equal 26,219,972. In addition
to the foregoing, subject to Section ‎10(a)
below, (i) upon the occurrence of each Triggering Event, additional shares of Stock representing ten percent (10%) of the Seller
Escrow Shares and Tandem Option Earnout Shares (assuming for this purpose, each Exchanged Company Option (as defined in the BCA) has been
exercised in full prior to the Triggering Event) released from escrow in accordance with the BCA in connection with such Triggering Event
will automatically be added to the Share Limit, and (ii) commencing on January 1, 2023, and on the first day of each fiscal
year of the Company thereafter during the term of the Plan, additional shares of Stock representing five percent (5%) (or such lesser
percentage as determined by the Board in its sole discretion prior to such date) of the Company’s outstanding shares of Stock on
such date (but excluding any Seller Escrow Shares to the extent the applicable Triggering Event has not occurred prior to such date) will
automatically be added to the Share Limit; provided that in no event shall this provision for automatic increase apply on any date
that occurs after the tenth (10th) anniversary of the Effective Date without additional stockholder approval. Shares
of Stock delivered under the Plan shall consist of authorized and unissued shares or previously issued shares of Stock reacquired by the
Company on the open market or by private purchase. Notwithstanding the foregoing, (i) except as may be required by reason of Section 422
of the Code, the number of shares of Stock available for issuance hereunder shall not be reduced by shares issued pursuant to Awards issued
or assumed in connection with a merger or acquisition as contemplated by, as applicable, NYSE Listed Company Manual Section 303A.08,
NASDAQ Listing Rule 5635(c) and IM-5635-1, AMEX Company Guide Section 711, or other applicable stock exchange rules, and their
respective successor rules and listing exchange promulgations (each such Award, a “Substitute Award”); and (ii) shares
of Stock shall not be deemed to have been issued pursuant to the Plan with respect to any portion of an Award that is settled in cash.


 


(b) Share
Counting Rules. The Committee may adopt reasonable counting procedures to ensure appropriate counting, avoid double-counting (as,
for example, in the case of tandem awards or Substitute Awards) and make adjustments if the number of shares of Stock actually delivered
differs from the number of shares previously counted in connection with an Award. Other than with respect to a Substitute Award, to the
extent that an Award expires or is canceled, forfeited, settled in cash, or otherwise terminated without delivery to the Participant of
the full number of shares of Stock to which the Award related, the undelivered shares of Stock will again be available for grant. Shares
of Stock withheld in payment of the exercise price or taxes relating to an Award and shares of Stock equal to the number surrendered in
payment of any exercise price or taxes relating to an Award shall not be deemed to constitute shares delivered to the Participant and
shall be deemed to again be available for delivery under the Plan.


 






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(c) Incentive
Stock Options. No more than 26,219,972 shares of Stock (subject to adjustment as provided in Section ‎10
hereof) reserved for issuance hereunder may be issued or transferred upon exercise or settlement of Incentive Stock Options.


 


(d) Shares
Available Under Acquired Plans. To the extent permitted by NYSE Listed Company Manual Section 303A.08, NASDAQ Listing Rule 5635(c)
or other applicable stock exchange rules, subject to applicable law, in the event that a company acquired by the Company or with which
the Company combines has shares available under a pre-existing plan approved by stockholders and not adopted in contemplation of such
acquisition or combination, the shares available for grant pursuant to the terms of such pre-existing plan (as adjusted, to the extent
appropriate, using the exchange ratio or other adjustment or valuation ratio of formula used in such acquisition or combination to determine
the consideration payable to the holders of common stock of the entities party to such acquisition or combination) may be used for Awards
under the Plan and shall not reduce the number of shares of Stock reserved and available for delivery in connection with Awards under
the Plan; provided that Awards using such available shares shall not be made after the date awards could have been made under the
terms of such pre-existing plan, absent the acquisition or combination, and shall only be made to individuals who were not employed by
the Company or any subsidiary of the Company immediately prior to such acquisition or combination.


 


	 	5.	Options.



 


(a) General.
Certain Options granted under the Plan may be intended to be Incentive Stock Options; however, no Incentive Stock Options may be granted
hereunder following the tenth (10th) anniversary of the earlier of (i) the date the Plan is adopted by the Board and (ii) the
date the stockholders of the Company approve the Plan. Options may be granted to Eligible Persons in such form and having such terms and
conditions as the Committee shall deem appropriate; provided, however, that Incentive Stock Options may be granted only
to Eligible Persons who are employees of the Company or an Affiliate (as such definition is limited pursuant to Section ‎2(p)
hereof) of the Company. The provisions of separate Options shall be set forth in separate Option Agreements, which agreements need not
be identical. No dividends or dividend equivalents shall be paid on Options.


 


(b) Term.
The term of each Option shall be set by the Committee at the time of grant; provided, however, that no Option granted hereunder
shall be exercisable after, and each Option shall expire, ten (10) years from the date it was granted.


 


(c) Exercise
Price. The exercise price per share of Stock for each Option shall be set by the Committee at the time of grant and shall not be less
than the Fair Market Value on the date of grant, subject to Section ‎5(g) hereof in the
case of any Incentive Stock Option. Notwithstanding the foregoing, in the case of an Option that is a Substitute Award, the exercise price
per share of Stock for such Option may be less than the Fair Market Value on the date of grant; provided, that such exercise price
is determined in a manner consistent with the provisions of Section 409A of the Code and, if applicable, Section 424(a) of the
Code.


 


(d) Payment
for Stock. Payment for shares of Stock acquired pursuant to an Option granted hereunder shall be made in full upon exercise of the
Option in a manner approved by the Committee, which may include any of the following payment methods: (1) in immediately available
funds in U.S. dollars, or by certified or bank cashier’s check, (2)  by delivery of shares of Stock having a value equal
to the exercise price, (3) by a broker-assisted cashless exercise in accordance with procedures approved by the Committee, whereby
payment of the Option exercise price or tax withholding obligations may be satisfied, in whole or in part, with shares of Stock subject
to the Option by delivery of an irrevocable direction to a securities broker (on a form prescribed by the Committee) to sell shares of
Stock and to deliver all or part of the sale proceeds to the Company in payment of the aggregate exercise price and, if applicable, the
amount necessary to satisfy the Company’s withholding obligations, or (4) by any other means approved by the Committee (including,
by delivery of a notice of “net exercise” to the Company, pursuant to which the Participant shall receive the number of shares
of Stock underlying the Option so exercised reduced by the number of shares of Stock equal to the aggregate exercise price of the Option
divided by the Fair Market Value on the date of exercise). Notwithstanding anything herein to the contrary, if the Committee determines
that any form of payment available hereunder would be in violation of Section 402 of the Sarbanes-Oxley Act of 2002, such form of
payment shall not be available.


 






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(e) Vesting.
Options shall vest and become exercisable in such manner, on such date or dates, or upon the achievement of performance or other conditions,
in each case as may be determined by the Committee and set forth in an Option Agreement; provided, however, that notwithstanding
any such vesting dates, the Committee may in its sole discretion accelerate the vesting of any Option at any time and for any reason.
Unless otherwise specifically determined by the Committee, the vesting of an Option shall occur only while the Participant is employed
by or rendering services to the Service Recipient, and all vesting shall cease upon a Participant’s Termination for any reason.
To the extent permitted by applicable law and unless otherwise determined by the Committee, vesting shall be suspended during the period
of any approved unpaid leave of absence by a Participant following which the Participant has a right to reinstatement and shall resume
upon such Participant’s return to active employment. If an Option is exercisable in installments, such installments or portions
thereof that become exercisable shall remain exercisable until the Option expires, is canceled or otherwise terminates.


 


(f) Termination
of Employment or Service. Except as provided by the Committee in an Option Agreement, Participant Agreement or otherwise:


 


(1) In
the event of a Participant’s Termination prior to the applicable Expiration Date for any reason other than (i) by the Service
Recipient for Cause, or (ii) by reason of the Participant’s death or Disability, (A) all vesting with respect to such
Participant’s Options outstanding shall cease, (B) all of such Participant’s unvested Options outstanding shall terminate
and be forfeited for no consideration as of the date of such Termination, and (C) all of such Participant’s vested Options
outstanding shall terminate and be forfeited for no consideration on the earlier of (x) the applicable Expiration Date and (y) the
date that is ninety (90) days after the date of such Termination.


 


(2) In
the event of a Participant’s Termination prior to the applicable Expiration Date by reason of such Participant’s death or
Disability, (i) all vesting with respect to such Participant’s Options outstanding shall cease, (ii) all of such Participant’s
unvested Options outstanding shall terminate and be forfeited for no consideration as of the date of such Termination, and (iii) all
of such Participant’s vested Options outstanding shall terminate and be forfeited for no consideration on the earlier of (x) the
applicable Expiration Date and (y) the date that is twelve (12) months after the date of such Termination.


 


(3) In
the event of a Participant’s Termination prior to the applicable Expiration Date by the Service Recipient for Cause, all of such
Participant’s Options outstanding (whether or not vested) shall immediately terminate and be forfeited for no consideration as of
the date of such Termination.


 


(g) Special
Provisions Applicable to Incentive Stock Options.


 


(1) No
Incentive Stock Option may be granted to any Eligible Person who, at the time the Option is granted, owns directly, or indirectly within
the meaning of Section 424(d) of the Code, stock possessing more than ten percent (10%) of the total combined voting power of all classes
of stock of the Company or of any parent or subsidiary thereof, unless such Incentive Stock Option (i) has an exercise price of at least
one hundred ten percent (110%) of the Fair Market Value on the date of the grant of such Option and (ii) cannot be exercised more than
five (5) years after the date it is granted.


 


(2) To
the extent that the aggregate Fair Market Value (determined as of the date of grant) of Stock for which Incentive Stock Options are exercisable
for the first time by any Participant during any calendar year (under all plans of the Company and its Affiliates) exceeds $100,000, such
excess Incentive Stock Options shall be treated as Nonqualified Stock Options.


 


(3) Each
Participant who receives an Incentive Stock Option must agree to notify the Company in writing immediately after the Participant makes
a Disqualifying Disposition of any Stock acquired pursuant to the exercise of an Incentive Stock Option.


 






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	 	6.	Restricted Stock.



 


(a) General.
Restricted Stock may be granted to Eligible Persons in such form and having such terms and conditions as the Committee shall deem appropriate.
The provisions of separate Awards of Restricted Stock shall be set forth in separate Restricted Stock Agreements, which agreements need
not be identical. Subject to the restrictions set forth in Section ‎6(b) hereof, and except
as otherwise set forth in the applicable Restricted Stock Agreement, the Participant shall generally have the rights and privileges of
a stockholder as to such Restricted Stock, including the right to vote such Restricted Stock. Unless otherwise set forth in a Participant’s
Restricted Stock Agreement, cash dividends and stock dividends, if any, with respect to the Restricted Stock shall be withheld by the
Company for the Participant’s account, and shall be subject to forfeiture to the same degree as the shares of Restricted Stock to
which such dividends relate. Except as otherwise determined by the Committee, no interest will accrue or be paid on the amount of any
cash dividends withheld.


 


(b) Vesting
and Restrictions on Transfer. Restricted Stock shall vest in such manner, on such date or dates, or upon the achievement of performance
or other conditions, in each case as may be determined by the Committee and set forth in a Restricted Stock Agreement; provided, however,
that notwithstanding any such vesting dates, the Committee may in its sole discretion accelerate the vesting of any Award of Restricted
Stock at any time and for any reason. Unless otherwise specifically determined by the Committee, the vesting of an Award of Restricted
Stock shall occur only while the Participant is employed by or rendering services to the Service Recipient, and all vesting shall cease
upon a Participant’s Termination for any reason. To the extent permitted by applicable law and unless otherwise determined by the
Committee, vesting shall be suspended during the period of any approved unpaid leave of absence by a Participant following which the Participant
has a right to reinstatement and shall resume upon such Participant’s return to active employment. In addition to any other restrictions
set forth in a Participant’s Restricted Stock Agreement, the Participant shall not be permitted to sell, transfer, pledge, or otherwise
encumber the Restricted Stock prior to the time the Restricted Stock has vested pursuant to the terms of the Restricted Stock Agreement.


 


(c) Termination
of Employment or Service. Except as provided by the Committee in a Restricted Stock Agreement, Participant Agreement or otherwise,
in the event of a Participant’s Termination for any reason prior to the time that such Participant’s Restricted Stock has
vested, (1) all vesting with respect to such Participant’s Restricted Stock outstanding shall cease, and (2) as soon as
practicable following such Termination, the Company shall repurchase from the Participant, and the Participant shall sell, all of such
Participant’s unvested shares of Restricted Stock at a purchase price equal to the lesser of (A) the original purchase price
paid for the Restricted Stock (as adjusted for any subsequent changes in the outstanding Stock or in the capital structure of the Company)
less any dividends or other distributions or bonus received (or to be received) by the Participant (or any transferee) in respect
of such Restricted Stock prior to the date of repurchase and (B) the Fair Market Value of the Stock on the date of such repurchase;
provided that, if the original purchase price paid for the Restricted Stock is equal to zero dollars ($0), such unvested shares of Restricted
Stock shall be forfeited to the Company by the Participant for no consideration as of the date of such Termination.


 


	 	7.	Restricted Stock Units.



 


(a) General.
Restricted Stock Units may be granted to Eligible Persons in such form and having such terms and conditions as the Committee shall deem
appropriate. The provisions of separate Restricted Stock Units shall be set forth in separate RSU Agreements, which agreements need not
be identical.


 


(b) Vesting.
Restricted Stock Units shall vest in such manner, on such date or dates, or upon the achievement of performance or other conditions, in
each case as may be determined by the Committee and set forth in an RSU Agreement; provided, however, that notwithstanding
any such vesting dates, the Committee may in its sole discretion accelerate the vesting of any Restricted Stock Unit at any time and for
any reason. Unless otherwise specifically determined by the Committee, the vesting of a Restricted Stock Unit shall occur only while the
Participant is employed by or rendering services to the Service Recipient, and all vesting shall cease upon a Participant’s Termination
for any reason. To the extent permitted by applicable law and unless otherwise determined by the Committee, vesting shall be suspended
during the period of any approved unpaid leave of absence by a Participant following which the Participant has a right to reinstatement
and shall resume upon such Participant’s return to active employment.


 






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(c) Settlement.
Restricted Stock Units shall be settled in Stock, cash, or property, as determined by the Committee, in its sole discretion, on the date
or dates determined by the Committee and set forth in an RSU Agreement. Unless otherwise set forth in a Participant’s RSU Agreement,
a Participant shall not be entitled to dividends, if any, or dividend equivalents with respect to Restricted Stock Units prior to settlement.


 


(d) Termination
of Employment or Service. Except as provided by the Committee in an RSU Agreement, Participant Agreement or otherwise, in the event
of a Participant’s Termination for any reason prior to the time that such Participant’s Restricted Stock Units have been settled,
(1) all vesting with respect to such Participant’s Restricted Stock Units outstanding shall cease, (2) all of such Participant’s
unvested Restricted Stock Units outstanding shall be forfeited for no consideration as of the date of such Termination, and (3) any
shares remaining undelivered with respect to vested Restricted Stock Units then held by such Participant shall be delivered on the delivery
date or dates specified in the RSU Agreement.


 


	 	8.	Stock Appreciation Rights.



 


(a) General.
Stock Appreciation Rights may be granted to Eligible Persons in such form and having such terms and conditions as the Committee shall
deem appropriate. The provisions of separate Stock Appreciation Rights shall be set forth in separate SAR Agreements, which agreements
need not be identical. No dividends or dividend equivalents shall be paid on Stock Appreciation Rights.


 


(b) Term.
The term of each Stock Appreciation Right shall be set by the Committee at the time of grant; provided, however, that no Stock
Appreciation Right granted hereunder shall be exercisable after, and each Stock Appreciation Right shall expire, ten (10) years from the
date it was granted.


 


(c) Base
Price. The base price per share of Stock for each Stock Appreciation Right shall be set by the Committee at the time of grant and
shall not be less than the Fair Market Value on the date of grant. Notwithstanding the foregoing, in the case of a Stock Appreciation
Right that is a Substitute Award, the base price per share of Stock for such Stock Appreciation Right may be less than the Fair Market
Value on the date of grant; provided, that such base price is determined in a manner consistent with the provisions of Section 409A
of the Code.


 


(d) Vesting.
Stock Appreciation Rights shall vest and become exercisable in such manner, on such date or dates, or upon the achievement of performance
or other conditions, in each case as may be determined by the Committee and set forth in a SAR Agreement; provided, however,
that notwithstanding any such vesting dates, the Committee may in its sole discretion accelerate the vesting of any Stock Appreciation
Right at any time and for any reason. Unless otherwise specifically determined by the Committee, the vesting of a Stock Appreciation Right
shall occur only while the Participant is employed by or rendering services to the Service Recipient, and all vesting shall cease upon
a Participant’s Termination for any reason. To the extent permitted by applicable law and unless otherwise determined by the Committee,
vesting shall be suspended during the period of any approved unpaid leave of absence by a Participant following which the Participant
has a right to reinstatement and shall resume upon such Participant’s return to active employment. If a Stock Appreciation Right
is exercisable in installments, such installments or portions thereof that become exercisable shall remain exercisable until the Stock
Appreciation Right expires, is canceled or otherwise terminates.


 






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(e) Payment
upon Exercise. Payment upon exercise of a Stock Appreciation Right may be made in cash, Stock, or property as specified in the SAR
Agreement or determined by the Committee, in each case having a value in respect of each share of Stock underlying the portion of the
Stock Appreciation Right so exercised, equal to the difference between the base price of such Stock Appreciation Right and the Fair Market
Value of one (1) share of Stock on the exercise date. For purposes of clarity, each share of Stock to be issued in settlement of a Stock
Appreciation Right is deemed to have a value equal to the Fair Market Value of one (1) share of Stock on the exercise date. In no event
shall fractional shares be issuable upon the exercise of a Stock Appreciation Right, and in the event that fractional shares would otherwise
be issuable, the number of shares issuable will be rounded down to the next lower whole number of shares, and the Participant will be
entitled to receive a cash payment equal to the value of such fractional share.


 


(f) Termination
of Employment or Service. Except as provided by the Committee in a SAR Agreement, Participant Agreement or otherwise:


 


(1) In
the event of a Participant’s Termination prior to the applicable Expiration Date for any reason other than (i) by the Service
Recipient for Cause, or (ii) by reason of the Participant’s death or Disability, (A) all vesting with respect to such
Participant’s Stock Appreciation Rights outstanding shall cease, (B) all of such Participant’s unvested Stock Appreciation
Rights outstanding shall terminate and be forfeited for no consideration as of the date of such Termination, and (C) all of such
Participant’s vested Stock Appreciation Rights outstanding shall terminate and be forfeited for no consideration on the earlier
of (x) the applicable Expiration Date and (y) the date that is ninety (90) days after the date of such Termination.


 


(2) In
the event of a Participant’s Termination prior to the applicable Expiration Date by reason of such Participant’s death or
Disability, (i) all vesting with respect to such Participant’s Stock Appreciation Rights outstanding shall cease, (ii) all
of such Participant’s unvested Stock Appreciation Rights outstanding shall terminate and be forfeited for no consideration as of
the date of such Termination, and (iii) all of such Participant’s vested Stock Appreciation Rights outstanding shall terminate
and be forfeited for no consideration on the earlier of (x) the applicable Expiration Date and (y) the date that is twelve (12)
months after the date of such Termination. In the event of a Participant’s death, such Participant’s Stock Appreciation Rights
shall remain exercisable by the Person or Persons to whom such Participant’s rights under the Stock Appreciation Rights pass by
will or by the applicable laws of descent and distribution until the applicable Expiration Date, but only to the extent that the Stock
Appreciation Rights were vested at the time of such Termination.


 


(3) In
the event of a Participant’s Termination prior to the applicable Expiration Date by the Service Recipient for Cause, all of such
Participant’s Stock Appreciation Rights outstanding (whether or not vested) shall immediately terminate and be forfeited for no
consideration as of the date of such Termination.


 


	 	9.	Other Stock-Based Awards.



 


The Committee is authorized,
subject to limitations under applicable law, to grant to Participants such other Awards that may be denominated or payable in, valued
in whole or in part by reference to, or otherwise based upon or related to Stock, as deemed by the Committee to be consistent with the
purposes of the Plan. The Committee may also grant Stock as a bonus (whether or not subject to any vesting requirements or other restrictions
on transfer), and may grant other Awards in lieu of obligations of the Company or an Affiliate to pay cash or deliver other property under
the Plan or under other plans or compensatory arrangements, subject to such terms as shall be determined by the Committee. The terms and
conditions applicable to such Awards shall be determined by the Committee and evidenced by Award Agreements, which agreements need not
be identical.


 






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		10.	Adjustment for Recapitalization, Merger, etc.



 


(a) Capitalization
Adjustments. In the event of (1) changes in the outstanding Stock or in the capital structure of the Company by reason of stock
dividends, stock splits, reverse stock splits, recapitalizations, reorganizations, mergers, amalgamations, consolidations, combinations,
exchanges, or other relevant changes in capitalization occurring after the date of grant of any such Award (including any Corporate Event);
(2) the declaration and payment of any extraordinary dividend in respect of shares of Stock, whether payable in the form of cash,
stock, or any other form of consideration; or (3) any other change in applicable laws or circumstances, in each case, to the extent
that the Committee in its sole discretion determines that such event results in or could reasonably be expected to result in any substantial
dilution or enlargement of the rights intended to be granted to, or available for, Participants in the Plan, then the Committee shall:
(A) equitably and proportionately adjust or substitute, as determined by the Committee in its sole discretion, (w) the aggregate
number of shares of Stock that may be delivered in connection with Awards (as set forth in Section ‎4(a) hereof), (x) the
number of shares of Stock covered by each outstanding Award, (y) the price per share of Stock underlying each outstanding Award,
and/or (z) the kind of a share of Stock or other consideration subject to each outstanding Award and available for future issuance
pursuant to the Plan; (B) in respect of an outstanding Award, make one or more cash payments to the holder of an outstanding Award,
which payment shall be subject to such terms and conditions (including timing of payment(s), vesting and forfeiture conditions) as the
Committee may determine in its sole discretion, in an amount that the Committee determines in its sole discretion addresses the diminution
in the value of such outstanding Award in connection with such event; or (C) any combination of clauses (A) and (B) above as determined
appropriate by the Committee in its sole discretion. In no event shall any adjustments be made in connection with the conversion of one
or more outstanding shares of preferred stock of the Company into shares of Stock. The Committee will make such adjustments, substitutions
or payment, and its determination will be final, binding and conclusive. The Committee need not take the same action or actions with respect
to all Awards or portions thereof or with respect to all Participants. The Committee may take different actions with respect to the vested
and unvested portions of an Award.


 


(b) Corporate
Events. Notwithstanding the foregoing, except as provided by the Committee in an Award Agreement, Participant Agreement or otherwise,
in connection with (1) a merger, amalgamation, or consolidation involving the Company in which the Company is not the surviving corporation,
(2) a merger, amalgamation, or consolidation involving the Company in which the Company is the surviving corporation but the holders
of shares of Stock receive securities of another corporation or other property or cash, (3) a Change in Control, or (4) the
reorganization, dissolution or liquidation of the Company (each, a “Corporate Event”), all Awards outstanding on the
effective date of such Corporate Event shall be treated in the manner described in the definitive transaction agreement (or, in the event
that the Corporate Event does not entail a definitive agreement to which the Company is party, in the manner determined by the Committee
in its sole discretion), which agreement may provide, without limitation, for one or more of the following:


 


(1) The
assumption or substitution of any or all Awards in connection with such Corporate Event, in which case the Awards shall be subject to
the adjustment set forth in Section ‎10(a) above, and to the extent that such Awards vest
subject to the achievement of performance objectives or criteria, such objectives or criteria shall be adjusted appropriately to reflect
the Corporate Event;


 


(2) The
acceleration of vesting of any or all Awards, subject to the consummation of such Corporate Event;


 


(3) The
cancellation of any or all Awards (whether vested or unvested) as of the consummation of such Corporate Event, together with the payment
to the Participants holding vested Awards (including any Awards that would vest upon the Corporate Event but for such cancellation) so
canceled of an amount in respect of cancellation based upon the per-share consideration being paid for the Stock in connection with such
Corporate Event, less, in the case of Options and other Awards subject to exercise, the applicable exercise price (such amounts to be
paid on substantially the same schedule and subject to substantially the same terms and conditions as the consideration payable for the
Stock in connection with the Corporate Event, unless otherwise determined by the Committee); provided, however, that holders of
Options and other Awards subject to exercise shall be entitled to consideration in respect of cancellation of such Awards only if the
per-share consideration less the applicable exercise price is greater than zero dollars ($0), and to the extent that the per-share consideration
is less than or equal to the applicable exercise price, such Awards shall be canceled for no consideration;


 


(4) The
cancellation of any or all Options and other Awards subject to exercise (whether vested or unvested) as of the consummation of such Corporate
Event; provided, that, all Options and other Awards to be so cancelled pursuant to this paragraph ‎(4)
shall first become exercisable for a period of at least ten (10) days prior to such Corporate Event, with any exercise during such
period of any unvested Options or other Awards to be (A) contingent upon and subject to the occurrence of the Corporate Event, and
(B) effectuated by such means as are approved by the Committee; and


 






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(5) The
replacement of any or all Awards with a cash incentive program that preserves the value of the Awards so replaced (determined as of the
consummation of the Corporate Event), with subsequent payment of cash incentives subject to the same vesting conditions as applicable
to the Awards so replaced and payment to be made within thirty (30) days of the applicable vesting date (or such later date on which
the applicable consideration is payable for the Stock in connection with the Corporate Event, unless otherwise determined by the Committee).


 


Payments to holders pursuant to subsection ‎10(b)(3)
above shall be made in cash or, in the sole discretion of the Committee, in the form of such other consideration necessary for a Participant
to receive property, cash, or securities (or a combination thereof) as such Participant would have been entitled to receive upon the occurrence
of the transaction if the Participant had been, immediately prior to such transaction, the holder of the number of shares of Stock covered
by the Award at such time (less any applicable exercise price). In addition, in connection with any Corporate Event, prior to any payment
or adjustment contemplated under this Section ‎10(b), the Committee may require a Participant to (A) represent and warrant
as to the unencumbered title to his or her Awards, (B) bear such Participant’s pro-rata share of any post-closing indemnity
obligations and be subject to the same post-closing purchase price adjustments, escrow terms, offset rights, holdback terms, and similar
conditions as the other holders of Stock, and (C) deliver customary transfer documentation as reasonably determined by the Committee.


 


The Committee need not take the same action or
actions with respect to all Awards or portions thereof or with respect to all Participants. The Committee may take different actions with
respect to the vested and unvested portions of an Award.


 


(c) Fractional
Shares. Any adjustment provided under this Section ‎10 may, in the Committee’s
discretion, provide for the elimination of any fractional share that might otherwise become subject to an Award. No
cash settlements shall be made with respect to fractional shares so eliminated.


 


		11.	Use of Proceeds.



 


The proceeds received from the
sale of Stock pursuant to the Plan shall be used for general corporate purposes.


 


		12.	Rights and Privileges as a Stockholder.



 


Except as otherwise specifically
provided in the Plan, no Person shall be entitled to the rights and privileges of Stock ownership in respect of shares of Stock that are
subject to Awards hereunder until such shares have been issued to that Person.


 


		13.	Transferability of Awards.



 


Awards may not be sold, transferred,
pledged, assigned, or otherwise alienated or hypothecated, other than by will or by the applicable laws of descent and distribution, and
to the extent subject to exercise, Awards may not be exercised during the lifetime of the grantee other than by the grantee. Notwithstanding
the foregoing, except with respect to Incentive Stock Options, Awards and a Participant’s rights under the Plan shall be transferable
for no value to the extent provided in an Award Agreement or otherwise determined at any time by the Committee.


 


		14.	Employment or Service Rights.



 


No individual shall have any
claim or right to be granted an Award under the Plan or, having been selected for the grant of an Award, to be selected for the grant
of any other Award. Neither the Plan nor any action taken hereunder shall be construed as giving any individual any right to be retained
in the employ or service of the Company or an Affiliate of the Company.


 






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		15.	Compliance with Laws.



 


The obligation of the Company
to deliver Stock upon issuance, vesting, exercise, or settlement of any Award shall be subject to all applicable laws, rules, and regulations,
and to such approvals by governmental agencies as may be required. Notwithstanding any terms or conditions of any Award to the contrary,
the Company shall be under no obligation to offer to sell or to sell, and shall be prohibited from offering to sell or selling, any shares
of Stock pursuant to an Award unless such shares have been properly registered for sale with the U.S. Securities and Exchange Commission
pursuant to the Securities Act (or with a similar non-U.S. regulatory agency pursuant to a similar law or regulation) or unless the Company
has received an opinion of counsel, satisfactory to the Company, that such shares may be offered or sold without such registration pursuant
to an available exemption therefrom and the terms and conditions of such exemption have been fully complied with. The Company shall be
under no obligation to register for sale or resale under the Securities Act any of the shares of Stock to be offered or sold under the
Plan or any shares of Stock to be issued upon exercise or settlement of Awards. If the shares of Stock offered for sale or sold under
the Plan are offered or sold pursuant to an exemption from registration under the Securities Act, the Company may restrict the transfer
of such shares and may legend the Stock certificates representing such shares in such manner as it deems advisable to ensure the availability
of any such exemption.


 


		16.	Withholding Obligations.



 


As a condition to the issuance,
vesting, exercise, or settlement of any Award (or upon the making of an election under Section 83(b) of the Code), the Committee
may require that a Participant satisfy, through deduction or withholding from any payment of any kind otherwise due to the Participant,
or through such other arrangements as are satisfactory to the Committee, the amount of all federal, state, and local income and other
taxes of any kind required or permitted to be withheld in connection with such issuance, vesting, exercise, or settlement (or election).
The Committee, in its discretion, may permit shares of Stock to be used to satisfy tax withholding requirements, and such shares shall
be valued at their Fair Market Value as of the issuance, vesting, exercise, or settlement date of the Award, as applicable.


 


		17.	Amendment of the Plan or Awards.



 


(a) Amendment
of Plan. The Board or the Committee may amend the Plan at any time and from time to time.


 


(b) Amendment
of Awards. The Board or the Committee may amend the terms of any one or more Awards at any time and from time to time.


 


(c) Stockholder
Approval; No Material Impairment. Notwithstanding anything herein to the contrary, no amendment to the Plan or any Award shall be
effective without stockholder approval to the extent that such approval is required pursuant to applicable law or the applicable rules
of each national securities exchange on which the Stock is listed. Additionally, no amendment to the Plan or any Award shall materially
impair a Participant’s rights under any Award unless the Participant consents in writing (it being understood that no action taken
by the Board or the Committee that is expressly permitted under the Plan, including, without limitation, any actions described in Section ‎10
hereof, shall constitute an amendment to the Plan or an Award for such purpose). Notwithstanding the foregoing, subject to the limitations
of applicable law, if any, and without an affected Participant’s consent, the Board or the Committee may amend the terms of the
Plan or any one or more Awards from time to time as necessary to bring such Awards into compliance with applicable law, including, without
limitation, Section 409A of the Code.


 


(d) No
Repricing of Awards Without Stockholder Approval. Notwithstanding Sections ‎17(a) or
‎17(b) above, or any other provision of the Plan, the repricing of Awards shall not be permitted
without stockholder approval. For this purpose, a “repricing” means any of the following (or any other action that
has the same effect as any of the following): (1) changing the terms of an Award to lower its exercise or base price (other than
on account of capital adjustments resulting from share splits, etc., as described in Section ‎10(a)
hereof), (2) any other action that is treated as a repricing under GAAP, and (3) repurchasing for cash or canceling an Award
in exchange for another Award at a time when its exercise or base price is greater than the Fair Market Value of the underlying Stock,
unless the cancellation and exchange occurs in connection with an event set forth in Section ‎10(b)
hereof.


 






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		18.	Termination or Suspension of the Plan.



 


The Board or the Committee may
suspend or terminate the Plan at any time. Unless sooner terminated, the Plan shall terminate on the day before the tenth (10th)
anniversary of the date the stockholders of the Company approve the Plan. No Awards may be granted under the Plan while the Plan is suspended
or after it is terminated; provided, however, that following any suspension or termination of the Plan, the Plan shall remain in
effect for the purpose of governing all Awards then outstanding hereunder until such time as all Awards under the Plan have been terminated,
forfeited, or otherwise canceled, or earned, exercised, settled, or otherwise paid out, in accordance with their terms.


 


		19.	Effective Date of the Plan.



 


The Plan is effective as of
the Effective Date, subject to stockholder approval.


 


		20.	Miscellaneous.



 


(a) Certificates.
Stock acquired pursuant to Awards granted under the Plan may be evidenced in such a manner as the Committee shall determine. If certificates
representing Stock are registered in the name of the Participant, the Committee may require that (1) such certificates bear an appropriate
legend referring to the terms, conditions, and restrictions applicable to such Stock, (2) the Company retain physical possession
of the certificates, and (3) the Participant deliver a stock power to the Company, endorsed in blank, relating to the Stock. Notwithstanding
the foregoing, the Committee may determine, in its sole discretion, that the Stock shall be held in book-entry form rather than delivered
to the Participant pending the release of any applicable restrictions.


 


(b) Other
Benefits. No Award granted or paid out under the Plan shall be deemed compensation for purposes of computing benefits under any retirement
plan of the Company or its Affiliates nor affect any benefits under any other benefit plan now or subsequently in effect under which the
availability or amount of benefits is related to the level of compensation.


 


(c) Corporate
Action Constituting Grant of Awards. Corporate action constituting a grant by the Company of an Award to any Participant will be deemed
completed as of the date of such corporate action, unless otherwise determined by the Committee, regardless of when the instrument, certificate,
or letter evidencing the Award is communicated to, or actually received or accepted by, the Participant. In the event that the corporate
records (e.g., Committee consents, resolutions or minutes) documenting the corporate action constituting the grant
contain terms (e.g., exercise price, vesting schedule or number of shares of Stock) that are inconsistent with those in the
Award Agreement as a result of a clerical error in connection with the preparation of the Award Agreement, the corporate records will
control and the Participant will have no legally binding right to the incorrect term in the Award Agreement.


 


(d) Clawback/Recoupment
Policy. Notwithstanding anything contained herein to the contrary, all Awards granted under the Plan shall be and remain subject to
any incentive compensation clawback or recoupment policy currently in effect or as may be adopted by the Board (or a committee or subcommittee
of the Board) and, in each case, as may be amended from time to time. No such policy adoption or amendment shall in any event require
the prior consent of any Participant. No recovery of compensation under such a clawback policy will be an event giving rise to a right
to resign for “good reason” or “constructive termination” (or similar term) under any agreement with the Company
or any of its Affiliates. In the event that an Award is subject to more than one such policy, the policy with the most restrictive clawback
or recoupment provisions shall govern such Award, subject to applicable law.


 






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(e) Non-Exempt
Employees. If an Option is granted to an employee of the Company or any of its Affiliates in the United States who is a non-exempt
employee for purposes of the Fair Labor Standards Act of 1938, as amended, the Option will not be first exercisable for any shares of
Stock until at least six (6) months following the date of grant of the Option (although the Option may vest prior to such date).
Consistent with the provisions of the Worker Economic Opportunity Act, (1) if such employee dies or suffers a Disability, (2) upon
a Corporate Event in which such Option is not assumed, continued, or substituted, (3) upon a Change in Control, or (4) upon
the Participant’s retirement (as such term may be defined in the applicable Award Agreement or a Participant Agreement, or, if no
such definition exists, in accordance with the Company’s then current employment policies and guidelines), the vested portion of
any Options held by such employee may be exercised earlier than six (6) months following the date of grant. The foregoing provision
is intended to operate so that any income derived by a non-exempt employee in connection with the exercise or vesting of an Option will
be exempt from his or her regular rate of pay. To the extent permitted and/or required for compliance with the Worker Economic Opportunity
Act to ensure that any income derived by a non-exempt employee in connection with the exercise, vesting or issuance of any shares under
any other Award will be exempt from such employee’s regular rate of pay, the provisions of this Section ‎20(e)will apply
to all Awards.


 


(f) Data
Privacy. As a condition of receipt of any Award, each Participant explicitly and unambiguously consents to the collection, use, and
transfer, in electronic or other form, of personal data as described in this Section ‎20(e)
by and among, as applicable, the Company and its Affiliates for the exclusive purpose of implementing, administering, and managing the
Plan and Awards and the Participant’s participation in the Plan. In furtherance of such implementation, administration, and management,
the Company and its Affiliates may hold certain personal information about a Participant, including, but not limited to, the Participant’s
name, home address, telephone number, date of birth, social security or insurance number or other identification number, salary, nationality,
job title(s), information regarding any securities of the Company or any of its Affiliates, and details of all Awards (the “Data”).
In addition to transferring the Data amongst themselves as necessary for the purpose of implementation, administration, and management
of the Plan and Awards and the Participant’s participation in the Plan, the Company and its Affiliates may each transfer the Data
to any third parties assisting the Company in the implementation, administration, and management of the Plan and Awards and the Participant’s
participation in the Plan. Recipients of the Data may be located in the Participant’s country or elsewhere, and the Participant’s
country and any given recipient’s country may have different data privacy laws and protections. By accepting an Award, each Participant
authorizes such recipients to receive, possess, use, retain, and transfer the Data, in electronic or other form, for the purposes of assisting
the Company in the implementation, administration, and management of the Plan and Awards and the Participant’s participation in
the Plan, including any requisite transfer of such Data as may be required to a broker or other third party with whom the Company or the
Participant may elect to deposit any shares of Stock. The Data related to a Participant will be held only as long as is necessary to implement,
administer, and manage the Plan and Awards and the Participant’s participation in the Plan. A Participant may, at any time, view
the Data held by the Company with respect to such Participant, request additional information about the storage and processing of the
Data with respect to such Participant, recommend any necessary corrections to the Data with respect to the Participant, or refuse or withdraw
the consents herein in writing, in any case without cost, by contacting his or her local human resources representative. The Company may
cancel the Participant’s eligibility to participate in the Plan, and in the Committee’s discretion, the Participant may forfeit
any outstanding Awards if the Participant refuses or withdraws the consents described herein. For more information on the consequences
of refusal to consent or withdrawal of consent, Participants may contact their local human resources representative.


 


(g) Participants
Outside of the United States. The Committee may modify the terms of any Award under the Plan made to or held by a Participant who
is then a resident, or is primarily employed or providing services, outside of the United States in any manner deemed by the Committee
to be necessary or appropriate in order that such Award shall conform to laws, regulations, and customs of the country in which the Participant
is then a resident or primarily employed or providing services, or so that the value and other benefits of the Award to the Participant,
as affected by non–U.S. tax laws and other restrictions applicable as a result of the Participant’s residence, employment,
or providing services abroad, shall be comparable to the value of such Award to a Participant who is a resident, or is primarily employed
or providing services, in the United States. An Award may be modified under this Section ‎20(g)
in a manner that is inconsistent with the express terms of the Plan, so long as such modifications will not contravene any applicable
law or regulation or result in actual liability under Section 16(b) of the Exchange Act for the Participant whose Award is modified.
Additionally, the Committee may adopt such procedures and sub-plans (including the Canadian sub-plan attached hereto as Appendix A)
as are necessary or appropriate to permit participation in the Plan by Eligible Persons who are non–U.S. nationals or are primarily
employed or providing services outside the United States.


 






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(h) Change
in Time Commitment. In the event a Participant’s regular level of time commitment in the performance of his or her services
for the Company or any of its Affiliates is reduced (for example, and without limitation, if the Participant is an employee of the Company
and the employee has a change in status from a full-time employee to a part-time employee) after the date of grant of any Award to the
Participant, the Committee has the right in its sole discretion to (i) make a corresponding reduction in the number of shares of
Stock subject to any portion of such Award that is scheduled to vest or become payable after the date of such change in time commitment,
and (ii) in lieu of or in combination with such a reduction, extend the vesting or payment schedule applicable to such Award. In
the event of any such reduction, the Participant will have no right with respect to any portion of the Award that is so reduced or extended.


 


(i) No
Liability of Committee Members. Neither any member of the Committee nor any of the Committee’s permitted delegates shall be
liable personally by reason of any contract or other instrument executed by such member or on his or her behalf in his or her capacity
as a member of the Committee or for any mistake of judgment made in good faith, and the Company shall indemnify and hold harmless each
member of the Committee and each other employee, officer, or director of the Company to whom any duty or power relating to the administration
or interpretation of the Plan may be allocated or delegated, against all costs and expenses (including counsel fees) and liabilities (including
sums paid in settlement of a claim) arising out of any act or omission to act in connection with the Plan, unless arising out of such
Person’s own fraud or willful misconduct; provided, however, that approval of the Board shall be required for the payment
of any amount in settlement of a claim against any such Person. The foregoing right of indemnification shall not be exclusive of any other
rights of indemnification to which such Persons may be entitled under the Company’s certificate or articles of incorporation or
by-laws, each as may be amended from time to time, as a matter of law, or otherwise, or any power that the Company may have to indemnify
them or hold them harmless.


 


(j) Payments
Following Accidents or Illness. If the Committee shall find that any Person to whom any amount is payable under the Plan is unable
to care for his or her affairs because of illness or accident, or is a minor, or has died, then any payment due to such Person or his
or her estate (unless a prior claim therefor has been made by a duly appointed legal representative) may, if the Committee so directs
the Company, be paid to his or her spouse, child, relative, an institution maintaining or having custody of such Person, or any other
Person deemed by the Committee to be a proper recipient on behalf of such Person otherwise entitled to payment. Any such payment shall
be a complete discharge of the liability of the Committee and the Company therefor.


 


(k) Governing
Law. The Plan shall be governed by and construed in accordance with the laws of State of Delaware without reference to the principles
of conflicts of laws thereof.


 


(l) Electronic
Delivery. Any reference herein to a “written” agreement or document or “writing” will include any agreement
or document delivered electronically or posted on the Company’s intranet (or other shared electronic medium controlled or authorized
by the Company to which the Participant has access) to the extent permitted by applicable law.


 






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(m) Arbitration.
All disputes and claims of any nature that a Participant (or such Participant’s transferee or estate) may have against the Company
arising out of or in any way related to the Plan or any Award Agreement shall be submitted to and resolved exclusively by binding arbitration
conducted in New York, New York (or such other location as the parties thereto may agree) in accordance with the applicable rules of the
American Arbitration Association then in effect, and the arbitration shall be heard and determined by a panel of three arbitrators in
accordance with such rules (except that in the event of any inconsistency between such rules and this Section ‎20(m),
the provisions of this Section ‎20(m) shall control). The arbitration panel may not modify the
arbitration rules specified above without the prior written approval of all parties to the arbitration. Within ten business days after
the receipt of a written demand, each party shall designate one arbitrator, each of whom shall have experience involving complex business
or legal matters, but shall not have any prior, existing or potential material business relationship with any party to the arbitration.
The two arbitrators so designated shall select a third arbitrator, who shall preside over the arbitration, shall be similarly qualified
as the two arbitrators and shall have no prior, existing or potential material business relationship with any party to the arbitration;
provided that if the two arbitrators are unable to agree upon the selection of such third arbitrator, such third arbitrator shall
be designated in accordance with the arbitration rules referred to above. The arbitrators will decide the dispute by majority decision,
and the decision shall be rendered in writing and shall bear the signatures of the arbitrators and the party or parties who shall be charged
therewith, or the allocation of the expenses among the parties in the discretion of the panel. The arbitration decision shall be rendered
as soon as possible, but in any event not later than 120 days after the constitution of the arbitration panel. The arbitration decision
shall be final and binding upon all parties to the arbitration. The parties hereto agree that judgment upon any award rendered by the
arbitration panel may be entered in the United States District Court for the Southern District of New York or any court sitting in New
York, New York. To the maximum extent permitted by law, the parties hereby irrevocably waive any right of appeal from any judgment rendered
upon any such arbitration award in any such court. Notwithstanding the foregoing, any party may seek injunctive relief in any such court.


 


(n) Statute
of Limitations. A Participant or any other person filing a claim for benefits under the Plan must file the claim within one (1)
year of the date the Participant or other person knew or should have known of the facts giving rise to the claim. This one-year statute
of limitations will apply in any forum where a Participant or any other person may file a claim and, unless the Company waives the time
limits set forth above in its sole discretion, any claim not brought within the time periods specified shall be waived and forever barred.


 


(o) Funding.
No provision of the Plan shall require the Company, for the purpose of satisfying any obligations under the Plan, to purchase assets or
place any assets in a trust or other entity to which contributions are made or otherwise to segregate any assets, nor shall the Company
be required to maintain separate bank accounts, books, records, or other evidence of the existence of a segregated or separately maintained
or administered fund for such purposes. Participants shall have no rights under the Plan other than as unsecured general creditors of
the Company, except that insofar as they may have become entitled to payment of additional compensation by performance of services, they
shall have the same rights as other employees and service providers under general law.


 


(p) Reliance
on Reports. Each member of the Committee and each member of the Board shall be fully justified in relying, acting, or failing to act,
and shall not be liable for having so relied, acted, or failed to act in good faith, upon any report made by the independent public accountant
of the Company and its Affiliates and upon any other information furnished in connection with the Plan by any Person or Persons other
than such member.


 


(q) Titles
and Headings. The titles and headings of the sections in the Plan are for convenience of reference only, and in the event of any conflict,
the text of the Plan, rather than such titles or headings, shall control.


 


* * *


 






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Rumble, Inc.

2022 Stock Incentive Plan


 


Special Terms and Conditions for Participants
Outside of the United States


 


This Appendix A (the “Appendix”)
is adopted by the Committee pursuant to Section 20(g) of Rumble, Inc. 2022 Stock Incentive Plan (the “Plan”).


 


The Appendix includes additional terms and conditions
that govern the Award if the Participant resides and/or works in one of the countries listed below. The Appendix shall only apply to the
Participants in the Plan who reside and/or work in one of the countries listed below; and, in each case, the country-specific terms and
conditions set out in the Appendix shall only apply to a Participant who resides and/or works in the corresponding country. If the Participant
is a citizen or resident (or is considered as such for local law purposes of a country other than the country in which the Participant
is currently residing and/or working), or if the Participant transfers to another country after the date of grant of an Award, the Board
shall, in its discretion, determine to what extent the terms and conditions contained herein shall apply to the Participant.‎


 


Except as otherwise provided by the Appendix,
all Awards pursuant to the Plan shall be governed by the terms of the Plan (or, as prescribed by the Plan, an applicable Award Agreement
or Participant Agreement).


 


The Plan and the Appendix shall be read together.
The Appendix may be amended or rescinded from time to time by the Committee.


 


The Participant to whom this Appendix has been
delivered hereby accepts and consents to the terms of the Appendix.


 


Capitalized terms used but not defined in this
Appendix shall have the meanings set forth in the Plan and/or the Award Agreement.


 


Canada


 


	1.	“Canadian Participant” means a Participant who is resident in, or is primarily employed
in, Canada.



 


	2.	“Disability” shall have the meaning set for in the human rights legislation
and regulations applicable in the province in which the Canadian Participant is employed by the Company or any of its Affiliates. In the
absence of an applicable statutory definition, “Disability” means: the permanent and total disability of such Participant
within the meaning of Section 22(e)(3) of the Code‎; or, in the event that there is an Award Agreement or Participant Agreement
containing a definition of “Disability”, “Disability” shall have the meaning provided in such Award Agreement
or Participant Agreement.



 


	3.	Settlement. Notwithstanding Section 7(c) of the Plan, any Restricted Stock Unit Award that vests
will be settled only in Stock. A Canadian Participant will not have any right to a cash payment in settlement of the Restricted Stock
Unit Award.



 






    A-1


     


    

 


	4.	Termination. The provisions applicable in case of Termination of a Canadian Participant who is
an employee of the Company or any of its Affiliates, including Termination with or without Cause or due to the Canadian Participant’s
Disability, retirement, or death, shall be construed and regulated in accordance with the legislation and regulations applicable in the
province in which the Canadian Participant is employed by the Company or any of its Affiliates. Without limitation:



 


		a.	the Canadian Participant’s continuous employment with the Company or any of its Affiliates will
include the minimum period of statutory notice of termination (if any) required by applicable employment or labour standards legislation
and regulations; and



 


		b.	for the purposes of determining the Canadian Participant’s entitlements to any Award, the date on
which the Canadian Participant’s employment is Terminated (the “Date of Termination”) shall be the latter of
(x) the last day on which the Canadian Participant performs their duties to the Company or any of its Affiliates and (y) the end of the
minimum period of notice (if any) required by applicable employment or labor standards legislation and regulations.



 


For the avoidance of any doubt, the
Date of Termination for a Canadian Participant shall not be extended by any period of contractual or common law notice of termination
of employment in respect of which a Canadian Participant receives or may receive pay in lieu of notice of termination of employment or
damages in lieu of such notice of termination of employment. No participant in the Plan or entitlements thereunder shall be included in
any entitlement which a Canadian Participant may have to contractual, civil law or common law pay in lieu of notice of termination of
employment or damaged in lieu of such notice of termination of employment. A Canadian Participant will not earn or be entitled to any
pro-rated Award for any portion of time before the date on which the Canadian Participant's right to vest ceases. A Canadian Participant
shall not be entitled to any right to claim damages under contract, civil law, or common law on account of or related to the loss of an
Award beyond the Date of Termination.


 


The provisions applicable in case of
Termination of a Canadian Participant shall apply regardless of the reason for Termination and even if such Termination is found to be
invalid, in breach of an obligation owed to the Canadian Participant under applicable laws, in breach of an agreement between the Canadian
Participant and the Company or any of its Affiliates, or otherwise. The provisions applicable in case of Termination of a Canadian Participant
shall also apply in the event that a Canadian Participant asserts that their employment with the Company or any of its Affiliates has
been constructively dismissed.


 


	5.	An arbitration required by Section 20(g) of the Plan may be conducted in New York, New York or Toronto,
Ontario, Canada. Nothing in Section 20(g) of the Plan shall operate to prohibit a Canadian Participant from pursuing any applicable statutory
remedy with an applicable governmental agency or statutory tribunal pursuant to and in accordance with applicable legislation and regulations.



 


* * *


 


 


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