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                                                                    EXHIBIT 99.2

NEWS                    RE:
BULLETIN


                                    SUPERIOR CONSULTANT HOLDINGS CORPORATION
From:                               4000 Town Center, Suite 1100
FRB                                 Southfield, MI  48075

                                    NASDAQ:  SUPC

________________________________________________________________________________

The Financial Relations Board, Inc.

FOR FURTHER INFORMATION:


<TABLE>
        <S>                                                     <C>     
        AT THE COMPANY:                                         AT FRB CHICAGO:
        Richard D. Helppie -- Chairman, President & CEO         Jim Ketelsen -- General Information
        James T. House -- Chief Financial Officer               Robb Kristopher -- Analyst Contact
        Susan M. Synor -- Chief Administrative Officer          Darcy Bretz -- Media Contact
        (248) 386-8300                                          (312) 266-7800

</TABLE>

FOR IMMEDIATE RELEASE
TUESDAY, JULY 29, 1997

    SUPERIOR CONSULTANT HOLDINGS CORPORATION ANNOUNCES COMPLETION OF MERGER
       ARRANGEMENTS BETWEEN ENTERPRISE CONSULTING GROUP AND COMSUL, LTD.


SOUTHFIELD, MICH., JULY 29,1997-SUPERIOR CONSULTANT HOLDINGS CORPORATION
(NASDAQ: SUPC) today announced that its wholly owned information technology
consulting subsidiary, Enterprise Consulting Group (formerly Unitive Corp.)
acquired, in a merger transaction, COMSUL, Ltd., a nationally recognized
information technology consulting firm specializing in information systems,
telecommunications, and corporate facilities and organizational design for a
wide range of national and international clients.  The letter of intent to merge
was released on June 24, 1997.  As anticipated, the merger is a pooling
transaction, valued at $8.3 million and is expected to be accretive for 1997. 
COMSUL's trailing twelve-month revenues are approximately $7.5 million,
unaudited.

Commenting on the merger, Richard D. Helppie, Superior Consultant Holdings
Corporation's President and CEO, says:

        "With industries consolidating at an accelerated rate, our clients
        demand that professional service firms maintain highly competent
        resources to deliver quality service.  The addition of COMSUL, Ltd.
        propels Enterprise Consulting Group's telecommunications capabilities 
        to an even higher level of service.  Together--in talent and in scale--
        we can offer our cross-industry clients the competitive advantage of a
        complete network and telecommunications consulting force."




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SUPERIOR CONSULTANT HOLDINGS CORP.
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COMSUL, Ltd. has provided technology consulting and project management services
for over 3,000 corporate, government, healthcare, academic, and financial
clients since the company's establishment in 1967. COMSUL maintains offices in
San Francisco, Los Angeles, Houston, and New York.  COMSUL employs 60 business
and technical specialists with credentials and experience in voice and data
communications systems; call center design; network design; voice, data and
video communications integration; and corporate facilities design. To assist
clients in achieving the greatest economic benefits from their deployment of
technology, the COMSUL work force comprises professionals such as MBAs, CPAs,
Registered Professional Engineers, Registered Communications Distribution
Designers, and Certified Network Engineers.

Douglas W. Ruth, President of Enterprise Consulting Group, adds:

        "COMSUL is one of the largest independent telecommunications consulting
        firms of its kind in the country, and we are excited about what this
        merger will add to our business.  As COMSUL joins Enterprise Consulting
        Group, our combined operational strengths will be fully equipped to 
        serve all industries as the sole consulting resource for information 
        technology success.  Our merged capabilities will ensure that all our 
        clients receive the attention, expertise, and prompt service delivery 
        they require to remain competitive and to enjoy the best return on 
        their technology investment."

Peter Valentine, President of COMSUL, Ltd., comments:

     "In 1967, COMSUL, Ltd. set a standard to meet and exceed our clients' 
     needs. By joining Enterprise Consulting Group, we are in the optimal      
     position to continue to uphold that standard while increasing the scope
     and depth of our service capabilities.  Like COMSUL, Enterprise seeks to
     employ innovative solutions that anticipate clients' needs for both
     immediate and long-term success.  We are pleased to combine forces with a
     firm that shares our commitment to total quality solutions."

        This release contains forward-looking statements relating to future
financial results or business expectations.  Business plans may change as
circumstances warrant.  Actual results may differ materially as a result of
factors over which the company has no control.  Such factors include, but are
not limited to:  acquisitions contracted or under consideration, significant
client assignments, recruiting and new business solicitation efforts,
regulatory changes and general economic conditions.  These risk factors and
additional information are included in the company's reports on file with the
Securities and Exchange Commission.

ABOUT THE CORPORATION

Superior Consultant Holdings Corporation (NASDAQ: SUPC) is a national consulting
firm comprising two subsidiaries: Superior Consultant Company, Inc.
(established in 1984) offers a

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SUPERIOR CONSULTANT HOLDINGS CORP.
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full array of strategic, managerial, operational and technical services to all
segments of the healthcare industry; and Enterprise Consulting Group
(established in 1993, formerly called Unitive Corporation) extends its service
offerings to clients across a wide range of industries in the development,
design, implementation and maintenance of communications technologies,
groupware and intranet/internet information systems and solutions.

       FOR MORE INFORMATION ON SUPERIOR CONSULTANT HOLDINGS CORPORATION
        SIMPLY DIAL 1-800-PRO-INFO AND ENTER THE COMPANY TICKER: SUPC
                      (A NO-COST FAX-ON-DEMAND SERVICE)
         OR VISIT THE COMPANY'S WEBSITE AT WWW.SUPERIORCONSULTANT.COM




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