U.S. SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                  FORM 10-QSB
              [X] QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934
                For the quarterly period ended December 31, 2003

                                       OR

              [ ] TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d)
                     OF THE SECURITIES EXCHANGE ACT OF 1934
             For the transition period from _________ to __________


                            INTERNET INFINITY, INC.
             (Exact name of registrant as specified in its charter)

                          Commission File No. 0-27633

                        State of Incorporation: Delaware
                      IRS Employer I.D. Number: 95-4679342

                                413 Avenue G, #1
                            Redondo Beach, CA 90277
                             Telephone 310-318-2244
                              ---------------------
            (Address and telephone number of registrant's principal
               executive offices and principal place of business)


     Indicate  by  check  mark  whether the registrant (1) has filed all reports
required  to  be  filed by Section 13 or 15(d) of the Securities Exchange Act of
1934  during  the  preceding  twelve months (or for such shorter period that the
registrant  was required to file such reports), and (2) has been subject to such
filing  requirements  for  the  past  90  days.  Yes  [X]   No  [ ]

     As  of  February 16, 2004, there were 11,768,780 shares of the Registrant's
Common  Stock,  par  value  $0.001  per  share,  outstanding.

     Transitional Small Business Disclosure Format (check one):  Yes [ ]  No [X]



<PAGE>

                         PART I - FINANCIAL INFORMATION

Item  1.    Financial  Statements

                                                                            Page
                                                                            ----

Condensed  Combined  Balance  Sheet  December  31,  2003  (Unaudited)          3
Condensed  Combined  Statements  of  Operations  (Unaudited)
     for  the  Three  and  Nine  Months  Ended  December  31,  2003
     and  2002                                             4
Condensed  Combined  Statements  of  Cash  Flows  (Unaudited)
     for  the  Nine  Months  Ended  December  31,  2003 and 2002               5
Selected  Information  (Substantially  All  Disclosures  Required  by
     Generally  Accepted  Accounting  Principles  are  Not  Included)
     December  31,  2003  (Unaudited)                                          7

















                                        2
<PAGE>

            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                        CONDENSED COMBINED BALANCE SHEET
                                  (UNAUDITED)

                                     ASSETS
<TABLE>
<CAPTION>
CURRENT  ASSETS
<S>                                                                 <C>
     Cash                                                           $     2,784
     Accounts  receivable,  net  of  allowance
       for  doubtful  accounts  of  $3,200                               30,247
                                                                    -----------

          Total  Current  Assets                                         33,031
                                                                    -----------

PROPERTY  AND  EQUIPMENT,  at  cost
     Office  equipment                                                   16,955
     Office  furniture                                                   15,366
                                                                    -----------

                                                                         32,321
          Less  Accumulated  Depreciation                               (32,321)
                                                                    -----------

          Net  Property  and  Equipment                                       -
                                                                    -----------

          Total  Assets                                             $    33,031
                                                                    ===========

                 LIABILITIES AND STOCKHOLDERS' EQUITY (DEFICIT)

CURRENT  LIABILITIES
     Notes  payable                                                 $    27,000
     Accounts  payable  and  accrued  expenses                           47,159
     Trade  payable  -  related  entities                                16,062
     Note  payable  -  related  entity                                  480,103
     Sales  tax  payable                                                  1,684
     Interest  payable                                                  115,475
     Income  tax  payable                                                 3,200
     Due  to  officer  -  current                                        36,000
                                                                    -----------

          Total  Current Liabilities                                    726,683
                                                                    -----------

LONG-TERM  LIABILITIES
     Due  to  officer  -  non-current                                   167,471
                                                                    -----------

          Total  Liabilities                                            894,154
                                                                    -----------

STOCKHOLDERS'  DEFICIT
     Preferred  stock, $.001 par value, 10,000,000
       shares authorized, none outstanding                                    -
     Common  stock                                                       39,220
     Paid-in  capital                                                   739,051
     Accumulated  (deficit)                                          (1,639,394)
                                                                    -----------

          Total  Stockholders'  Equity  (Deficit)                      (861,123)
                                                                    -----------

          Total Liabilities and Stockholders' Deficit               $    33,031
                                                                    ===========
</TABLE>

          See Accompanying Selected Information to Unaudited Condensed
                         Combined Financial Statements.

                                        3

<PAGE>
            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                  CONDENSED COMBINED STATEMENTS OF OPERATIONS
                                  (UNAUDITED)

<TABLE>
<CAPTION>
                                        For the 3-Month Periods       For the 9-Month Periods
                                           Ended December 31,            Ended December 31,
                                          2003           2002           2003          2002
                                      ------------   ------------   ------------   -------------
<S>                                   <C>            <C>            <C>            <C>
REVENUE                               $     86,658   $     86,665   $    252,380   $     244,654

COST  OF  SALES  -  PURCHASES               53,902         55,894        159,889         156,083
                                      ------------   ------------   ------------   -------------
          Gross  Profit                     32,756         30,771         92,491          88,571
                                      ------------   ------------   ------------   -------------

OPERATING  EXPENSES
     Professional  fees                      7,837          9,167         40,889          34,776
     Salaries and related expenses          15,903         13,314         46,341          57,444
     Consulting fees paid to
       related party                        (3,378)        31,800        120,600         138,300
     Other                                  10,478         18,906         40,139          54,419
                                      ------------   ------------   ------------   -------------

          Total  Operating  Expenses        30,840         73,187        247,969         284,939
                                      ------------   ------------   ------------   -------------

          Income (Loss) Before Other
            Income and Provision
            for Taxes                        1,916        (42,416)      (155,478)       (196,368)

OTHER  INCOME  (EXPENSE)
     Gain on settlement of debt -
       related party                        30,000                        30,000
     Interest  income                            -              -              -              -
     Interest  expense                     (12,834)        (8,390)       (33,232)        (23,519)
                                      ------------   ------------   ------------   -------------
          Total other income
            (expense)                       17,166         (8,390)        (3,232)        (23,519)
                                      ------------   ------------   ------------   -------------

          Net Income (Loss) Before
            Provision for  Taxes            19,082        (50,806)      (158,710)       (219,887)

(PROVISION)  FOR  INCOME  TAXES
     Current                                     -              -         (2,400)         (2,400)
                                      ------------   ------------   ------------   -------------

          Net Income (Loss)           $     19,082   $   (50,806)   $   (161,110)  $    (222,287)
                                     =============   ===========    ============   =============

Basic and diluted income (loss) per
  common  share                       $      0.001   $    (0.004)  $      (0.08)  $      (0.019)
                                      ============   ===========   ============   =============

Weighted-average  common
  shares  outstanding                   20,218,750    11,744,259     20,218,780      11,744,259
                                      ============   ============   ============   ============
</TABLE>


          See Accompanying Selected Information to Unaudited Condensed
                         Combined Financial Statements.

                                        4

<PAGE>

            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                  CONDENSED COMBINED STATEMENTS OF CASH FLOWS
                                  (UNAUDITED)

<TABLE>
<CAPTION>
                                                          For the Nine-Month Periods Ended
                                                                    December 31,
                                                             --------------------------
                                                                2003            2002
                                                             ------------  ------------

CASH FLOWS PROVIDED (USED) BY OPERATING ACTIVITIES:
<S>                                                          <C>           <C>
     Net  (loss)                                             $  (161,110)  $  (222,287)
     Adjustment  to  reconcile  net  loss  to
     cash used by  operating  activities:
       Increase in allowance for doubtful accounts                     -           200
       Increase in note payable related entity
         issued  for consulting fees                             105,000       137,400
       Consulting  and  legal  fees  related  to
         stock  issued                                                 -         1,000
       Royalty expense used against upaid
         stock subscription                                            -             -
       Gain on settlement of debt - related party                (30,000)            -
       (Increase) decrease in accounts receivable                (24,532)        8,425
       Decrease  in  accrued  payroll                                  -        (3,063)
       Increase (decrease) in  sales  tax  payable                   346           312
       Increase  in  interest  payable                            85,221        11,520
       Increase (decrease) in accounts payable
         and accrued expenses                                    (13,673)        8,839
       Increase in accounts payable -  related  company              697         4,297
       Increase (decrease) in  income  taxes  payable             (1,978)        2,400
                                                             -----------   -----------
            Net Cash Flows Used by Operating Activities          (40,029)      (50,957)
                                                             -----------   -----------

CASH  FLOWS  PROVIDED  (USED)  BY  INVESTING  ACTIVITIES:
     Decrease in note receivable - related company                25,855         3,350
                                                             -----------   -----------

CASH FLOWS PROVIDED (USED) BY FINANCING ACTIVITIES:
     Increase  in  due  to  officer                                 5,716       49,635
                                                             -----------   -----------

NET  INCREASE  (DECREASE)  IN  CASH                               (8,458)        2,028

CASH  AT  THE  BEGINNING  OF  THE  PERIODS                        11,242         4,869
                                                             -----------   -----------

CASH  AT  THE END OF THE PERIODS                             $     2,784   $     6,897
                                                             ===========   ===========
</TABLE>

          See Accompanying Selected Information to Unaudited Condensed
                         Combined Financial Statements.

                                        5

<PAGE>

            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
            CONDENSED COMBINED STATEMENTS OF CASH FLOWS (CONTINUED)
                                  (UNAUDITED)

<TABLE>
<CAPTION>
                                                          For the Nine-Month Periods Ended
                                                                    December 31,
                                                             --------------------------
                                                                 2003           2002
                                                             ------------  ------------
ADDITIONAL  DISCLOSURES:
<S>                                                          <C>           <C>
     Cash  paid  during  the  periods  for:
       Interest                                              $    15,000   $     1,980
                                                             ===========   ===========

       Income  taxes                                         $     4,378   $         -
                                                             ===========   ===========

NON-CASH  INVESTING  AND  FINANCING  ACTIVITIES:
     Reduction of unpaid stock subscription against
       additional paid-in  capital                           $         -   $   385,417
                                                             ===========   ===========

     Reduction of unpaid stock subscription against
       note  payable - related  entity                       $         -   $   111,404
                                                             ===========   ===========

     Increase in note payable - related entity
       issued  for  consulting fees                          $   105,000   $   137,400
                                                             ===========   ===========

     Common stock issued for consulting and legal fees       $         -   $     1,000
                                                             ===========   ===========

     Stock  dividend  of  Morris  &  Associates,  Inc.
       shares issued to Internet Infinity, Inc.
       stockholders                                          $         -   $       500
                                                             ===========   ===========
</TABLE>



          See Accompanying Selected Information to Unaudited Condensed
                         Combined Financial Statements.

                                        6



            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                              SELECTED INFORMATION
                                DECEMBER 31, 2003
                                  (UNAUDITED)


NOTE  1  -  ORGANIZATION

Internet  Infinity,  Inc.  (III)  was  incorporated  in the State of Delaware on
October  27,  1995.  III  is in the business of distribution of electronic media
duplication  services  and   electronic  blank  media.   They  also   distribute
pre-recorded special interest video programs, internet web site services, and CD
authorizing  services.  III  also  operates a business-to-business community web
site  for  direct  sales  professionals.

On  April  1,  1998,  Morris  and  Associates,  Inc.,  (M&A) was incorporated in
California.  M&A  (formerly  a  division  of  III) is owned 100% by III.  M&A is
licensed  to  distribute  special  interest video programming to educational and
consumer  distributors  for  health  and  medical  titles, and computer software
training  including  internet  information,  golf,  sports,  and home and garden
titles.

On April 1, 1998, Electronic Media Central Corporation (EMC) was incorporated in
California.  EMC  was formerly a division of III.  EMC is engaged in the sale of
blank  electronic  media such as videotapes and the duplication, replication and
packaging  of  DVDs,  CDs,  videotapes  and  audiotapes.   EMC and III are owned
beneficially  by  identical  stockholders.

In  August  2001,  III  spun-off,  on  a  pro-rata  basis, EMC, its wholly owned
subsidiary,  to  stockholders of record as of September 18, 2001.  In accordance
with  Accounting  Principles  Board (APB) Opinion 23, paragraph 23, the spin-off
has  been  accounted for on a historical basis, as a tax-free distribution.  The
Company has not requested or received a ruling from the Internal Revenue Service
as  to  whether  this  distribution  qualifies  as  a  non-taxable  transaction.

In  July  2002,  III  spun-off,  on  a  pro-rata  basis,  M&A,  its wholly owned
subsidiary,  to stockholders of record as of August 5, 2002.  In accordance with
APB  Opinion  23,  paragraph  23,  the  spin-off  has  been  accounted  for on a
historical  basis, as a tax-free distribution.  The Company has not requested or
received  a  ruling  from  the  Internal  Revenue  Service  as  to  whether this
distribution qualifies as a non-taxable transaction.  Each stockholder of record
at  August  5,  2002,  received  a  .048  share  of  M&A  for each share of III.

NOTE  2  -  BASIS  OF  PRESENTATION

The  accompanying  condensed combined financial statements have been prepared by
Internet  Infinity,  Inc.  ,  Morris  and  Associates, Inc. and Electronic Media
Central  Corporation  (the  Companies), without audit, pursuant to the rules and
regulations  of the Securities and Exchange Commission.  Certain information and
footnote  disclosures  normally  included  in  financial  statements prepared in
accordance  with generally accepted accounting principles have been condensed or
omitted  pursuant  to such rules and regulations, although the Companies believe
that  the  disclosures  included  herein  are  adequate  to make the information
presented not misleading.  The unaudited condensed combined financial statements
reflect  all adjustments, consisting only of normal recurring adjustments, which
are,  in  the  opinion  of  management,  necessary to fairly state the financial
position  as  of December 31, 2003, and the results of operations and cash flows
for  the  related interim periods ended December 31, 2003 and 2002.  The results
of operations for the quarter and year-to-date periods ended are not necessarily
indicative  of  the  results  that may be expected for the year ending March 31,
2004,  or  any  other  period.

The  accounting  policies  followed  by  the Companies and other information are
contained in Note 1 to the Companies' financial statements in the March 31, 2003
annual  report  on  Form  10-KSB.  This  quarterly  report  should  be  read  in
conjunction  with  such  annual  report.


                                        7
<PAGE>
            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                              SELECTED INFORMATION
                                DECEMBER 31, 2003
                                  (UNAUDITED)


NOTE  2  -  ACCOUNTING  POLICIES  (CONTINUED)

Combined  Financial  Statements

The  financial  statements of III, EMC and M&A are combined because each company
is  owned  beneficially by identical stockholders.  All significant intercompany
accounts  and  transactions  have  been  eliminated  in  the  combination.

Use  of  Estimates

The  preparation  of  financial statements in conformity with generally accepted
accounting principles requires management to make estimates and assumptions that
affect  reported amounts of assets and liabilities, and disclosure of contingent
assets  and liabilities at the date of the financial statements and the reported
amounts  of  revenues  and  expenses  during the reporting period.  Accordingly,
actual  results  could  differ  from  those  estimates.

Recent  Pronouncements

In  December  2003,  the  Financial  Accounting  Standards Board (FASB) issued a
revised  Interpretation  No.  46,  "Consolidation of Variable Interest Entities"
(FIN  46R).  FIN 46R addresses consolidation by business enterprises of variable
interest  entities  and  significantly  changes the consolidation application of
consolidation  policies  to  variable  interest   entities  and,  thus  improves
comparability  between  enterprises  engaged  in  similar  activities when those
activities  are  conducted  through variable interest entities. The Company does
not  hold  any  variable  interest  entities.

On April 30 2003, the FASB issued FASB Statement No. 149 (FAS 149), Amendment of
Statement  133  on Derivative Instruments and Hedging Activities. FAS 149 amends
and  clarifies  the accounting guidance on (1) derivative instruments (including
certain  derivative  instruments  embedded  in  other contracts) and (2) hedging
activities  that  fall  within  the  scope  of FASB Statement No. 133 (FAS 133),
Accounting  for  Derivative  Instruments  and  Hedging  Activities. FAS 149 also
amends  certain  other  existing  pronouncements,  which  will  result  in  more
consistent reporting of contracts that are derivatives in their entirety or that
contain  embedded  derivatives  that  warrant  separate  accounting.  FAS 149 is
effective  (1)  for contracts entered into or modified after June 30, 2003, with
certain  exceptions, and (2) for hedging relationships designated after June 30,
2003.  The guidance is to be applied prospectively. The adoption of SFAS No. 149
does  not  have a material impact on the Company's financial position or results
of  operations  or  cash  flows.

On  May  15,  2003,  the Financial Accounting Standards Board (FASB) issued FASB
Statement  No.  150 (FAS 150), Accounting for Certain Financial Instruments with
Characteristics  of  both Liabilities and Equity. FAS 150 changes the accounting
for  certain  financial  instruments  that,  under  previous  guidance, could be
classified  as  equity or "mezzanine" equity, by now requiring those instruments
to  be  classified  as  liabilities  (or  assets  in  some circumstances) in the
statement  of financial position. Further, FAS 150 requires disclosure regarding
the  terms  of those instruments and settlement alternatives. FAS 150 affects an
entity's   classification   of  the   following  freestanding   instruments:  a)
Mandatorily  redeemable  instruments  b)  Financial instruments to repurchase an
entity's  own  equity instruments c) Financial instruments embodying obligations
that  the  issuer must or could choose to settle by issuing a variable number of
its  shares  or  other  equity  instruments based solely on (i) a fixed monetary
amount known at inception or (ii) something other than changes in its own equity
instruments  d)  FAS  150  does  not  apply  to features embedded in a financial


                                        8
<PAGE>
            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                              SELECTED INFORMATION
                                DECEMBER 31, 2003
                                  (UNAUDITED)


instrument  that is not a derivative in its entirety. The guidance in FAS 150 is
generally effective for all financial instruments entered into or modified after
May  31,  2003, and is otherwise effective at the beginning of the first interim
period  beginning  after  June  15,  2003.  For  private  companies, mandatorily
redeemable  financial  instruments  are subject to the provisions of FAS 150 for
the fiscal period beginning after December 15, 2003 The adoption of SFAS No. 150
does  not  have a material impact on the Company's financial position or results
of  operations  or  cash  flows.

Reclassification

Certain  prior  year  balances  have been reclassified to conform to the current
year's  presentation.

NOTE  3  -  UNCERTAINTY  OF  ABILITY  TO  CONTINUE  AS  A  GOING  CONCERN

The  accompanying  condensed  combined  financial  statements have been prepared
assuming  the  Companies  will  continue  as going concerns.  The Companies have
experienced  significant  losses  and  have  a  combined  accumulated deficit of
$1,639,394.  At  December  31,  2003,  current  liabilities significantly exceed
current  assets.  Management  is  actively  seeking  a  merger  or joint venture
transaction.  There is no assurance, however, that the Companies will be able to
complete  their plans in the future at commercially reasonable terms, if at all,
or that the Companies will be able to meet their future contractual obligations.

NOTE  4  -  RECLASSIFICATION

Certain  prior  year  balances  have been reclassified to conform to the current
year's  presentation.

NOTE  5  -  STOCKHOLDERS'  DEFICIT

The  following is an analysis of activities in the Stockholders' Deficit for the
nine  months  ended  December  31,  2003:

     Internet  Infinity and Subsidiary:
<TABLE>
<CAPTION>
                      Preferred Stock              Common Stock
               ---------------------------  ---------------------------
               $.001 par value, 10,000,000  $.001 par value, 20,000,000
                    shares authorized            shares authorized       Additional
                                                                           Paid in     Accumulated
                 Shares        Amount          Shares          Amount      Capital      (Deficit)       Balance
                 ------        ------        ----------      ----------  ----------    ------------   ------------
Balance  at
<S>                  <C>      <C>           <C>             <C>          <C>           <C>             <C>
  March 31, 2003     -        $     -       18,718,780      $   18,720   $  735,451    $(1,240,367)    $(486,196)

  Net loss           -              -                -               -            -       (135,660)     (135,660)
                 ------        ------       ----------      ----------   ----------    ------------    ---------

Balance  at
  December 31,
  2003               -        $     -       18,718,780     $    18,720   $  735,451    $(1,376,027)    $(621,856)
                  =====       =======       ==========     ===========   ==========    ===========     =========
</TABLE>

     Morris & Associates:
<TABLE>
<CAPTION>
                      Preferred Stock              Common Stock
               ---------------------------  ---------------------------
               $.001 par value, 10,000,000  $.001 par value, 20,000,000
                    shares authorized            shares authorized       Additional
                                                                           Paid in     Accumulated
                 Shares        Amount          Shares          Amount      Capital      (Deficit)       Balance
                 ------        ------        ----------      ----------  ----------    ------------   ------------
Balance  at
<S>                  <C>      <C>           <C>             <C>          <C>           <C>             <C>
  March 31, 2003     -        $     -          500,000      $      500   $        -    $   (76,694)    $ (76,194)

Net  (loss)          -              -                -               -            -        (38,389)      (38,389)
                 ------        ------          -------      ----------   ----------    -----------     ---------
Balance  at
  December 31,
  2003               -        $     -          500,000      $      500   $        -    $  (115,083)    $(114,583)
                 ======       =======          =======      ==========   ==========    ===========     =========
</TABLE>


                                        9
<PAGE>
            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                              SELECTED INFORMATION
                                DECEMBER 31, 2003
                                  (UNAUDITED)


       Electronic  Media  Central  Corporation:
<TABLE>
<CAPTION>
                      Preferred Stock              Common Stock
               ---------------------------  ---------------------------
               $.001 par value, 10,000,000   $.02 par value, 40,000,000
                    shares authorized            shares authorized       Additional
                                                                           Paid in     Accumulated
                 Shares        Amount          Shares          Amount      Capital      (Deficit)       Balance
                 ------        ------        ----------      ----------  ----------    ------------   ------------
Balance  at
<S>                  <C>      <C>           <C>             <C>          <C>           <C>             <C>
  March 31, 2003     -        $     -        1,000,000      $   20,000   $    3,600    $ (161,223)     $(137,623)

Net loss             -              -                -               -            -        12,939         12,939
                 ------       -------       ----------      ----------   -----------   ----------      ---------
Balance  at
  December 31,
  2003               -        $    -         1,000,000      $   20,000   $    3,600    $ (148,284)      $(124,684)
                 ======       =======        =======          ========   ==========    ==========       =========
</TABLE>


     Combined:
<TABLE>
<CAPTION>
                      Preferred Stock              Common Stock          Additional
               ---------------------------  ---------------------------    Paid in     Accumulated
                 Shares        Amount          Shares          Amount      Capital      (Deficit)       Balance
                 ------        ------        ----------      ----------  ----------    ------------   ------------
Balance  at
<S>                  <C>      <C>           <C>             <C>          <C>           <C>             <C>
  December 31,
  2003               -        $    -        20,218,780      $   39,220   $   739,051   $(1,639,394)    $(861,123)
                 ======       ======        ==========      ==========   ===========   ===========     =========
</TABLE>

NOTE  6  -  ELECTRONIC  MEDIA  CENTRAL  CORPORATION

Information  regarding  EMC  is  as  follows:
<TABLE>
<CAPTION>
                                                      For The Nine-Month Periods
                                                          Ended December 31,
                                                      --------------------------
                                                           2003          2002
                                                        ----------    ----------
<S>                                                     <C>           <C>
Net Sales                                                 247,125       232,071
Costs and Expenses                                      $(233,386)    $(260,773)
                                                        ---------     ---------

      Income  (loss)  Before  Income taxes                 13,739       (28,702)

Income taxes                                                 (800)         (800)
                                                        ---------     ---------

      Net Income (loss)                                 $  12,939     $ (29,502)
                                                        =========     =========

                                                       At December
                                                        31, 2003
                                                       -----------
Current Assets                                          $  30,899
Other Assets                                               42,221
                                                        ---------

      Total Assets                                      $  73,120
                                                        =========

Current Liabilities                                     $  88,604
Long-Term Liabilities                                     109,200
Stockholders' Equity (Deficit)                           (124,684)
                                                        ---------
      Total  Liabilities  and
        Stockholders' Equity                            $  73,120
                                                        =========
</TABLE>


                                       10
<PAGE>
            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                              SELECTED INFORMATION
                                DECEMBER 31, 2003
                                  (UNAUDITED)


NOTE 7 - MORRIS & ASSOCIATES, INC.

<TABLE>
<CAPTION>
                                                      For The Nine-Month Periods
                                                          Ended December 31,
                                                      --------------------------
                                                           2003          2002
                                                        ----------    ----------
<S>                                                     <C>           <C>
Net Sales                                               $   3,733     $  10,047
Costs and Expenses                                        (41,322)      (15,153)
                                                        ---------     ---------

      Income (Loss) Before Income Taxes                   (37,589)       (5,106)

Income taxes                                                 (800)         (800)
                                                        ---------     ---------

      Net (Loss)                                        $ (38,389)    $  (5,906)
                                                        =========     =========

                                                       At December
                                                        31, 2003
                                                       -----------

Current Assets                                          $   1,578
Other Assets                                                3,510
                                                        ---------

      Total Assets                                      $   5,088
                                                        =========

Current Liabilities                                         4,069
Long-Term Liabilities                                     109,334
Stockholders' Equity (Deficit)                           (108,315)
                                                        ---------

      Total Liabilities and Stockholders' Equity        $   5,088
                                                        =========
</TABLE>

NOTE  7  -  EARNINGS  PER  SHARE

Basic  net earnings (loss) per common share is computed by dividing net earnings
(loss)  applicable  to  common  stockholders  by  the weighted-average number of
common  shares  outstanding  during the period.  Diluted net earnings (loss) per
common  share  is  determined using the weighted-average number of common shares
outstanding  during the period, adjusted for the dilutive effect of common stock
equivalents,  consisting  of shares that might be issued upon exercise of common
stock  options.  In  periods  where  losses  are  reported, the weighted-average
number  of  common shares outstanding excludes common stock equivalents, because
their  inclusion  would  be  anti-dilutive.

NOTE  8  -  RELATED  PARTY

The Company utilizes office space, telephone and utilities provided by a related
party  at  an  estimated  fair  market  value  of  $2,775  per  month.

III  pays  $15,000  per quarter and M&A pays $15,000 per quarter to Apple Realty
Inc.  for  consulting  fees.  Apple Realty, Inc. is 100% owned by George Morris.
At  December 31, 2003, accrued liabilities of $60,000 and $45,000, respectively,
are  included  in  note  payable-related  party  long-term  and  current.

For  the  six  month period ended September 30, 2003, $30,000 in consulting fees
was  accrued  as  payable to Apple Realty, Inc. by EMC. Per an agreement between
EMC and Apple Realty, Inc., the consulting arrangement was terminated effective,

                                       11
<PAGE>
            INTERNET INFINITY, INC., MORRIS & ASSOCIATES, INC., AND
                      ELECTRONIC MEDIA CENTRAL CORPORATION
                          PART 1: FINANCIAL INFORMATION
                          ITEM 1: FINANCIAL STATEMENTS
                              SELECTED INFORMATION
                                DECEMBER 31, 2003
                                  (UNAUDITED)


September 30, 2003 and an amount of $30,000 was written off from the outstanding
balance  owed  to  Apple  Realty, Inc. The amount written off ($30,000) has been
reflected  as  gain  on  settlement  of  debt  in  the  accompanying  financial
statements.

NOTE  9  -  STOCK  DIVIDEND

The  Company  had an investment of $500 in its wholly owned subsidiary, M&A.  In
2002,  the Company distributed its stock in M&A to the Company's stockholders as
a  stock  dividend.

The  value  of  the distribution was based on the estimated fair market value of
the  Company.

NOTE  10-  CONCENTRATION  OF  CREDIT  RISK

For  the  fiscal  period ended December 31, 2003, the Company has one vendor who
represents  100%  of total purchases. The payable balance due to this vendor was
$16,062  at  December  31,  2003.


















                                       12

<PAGE>

Item  2.     Management's  Discussion  and  Analysis  of Financial Condition and
             Results  of  Operations

     The  following  discussion  and analysis should be read in conjunction with
the  financial statements and the accompanying notes thereto and is qualified in
its  entirety  by  the  foregoing  and  by  more  detailed financial information
appearing  elsewhere.  See  "Item  1.  Financial  Statements."

Results  of  Operations  -  Third  Quarter  2004  Compared to Third Quarter 2003
--------------------------------------------------------------------------------

Sales

     Internet  Infinity  revenues  for  Q3 2003 were $86,658, which is virtually
even  with  revenues  for  Q2  2003  of  $86,665.

Cost  of  Sales

     Our  cost  of sales decreased by $1,992 to $53,902 for Q2 2004, or 62.2% of
sales,  down from $55,894 for Q2 2003, or 64.5% of sales.  This 2.3% decrease in
the  cost  of sales is due primarily to customer acceptance of higher bid prices
on  orders.

Gross  Margin

     Our  gross margin increased to $32,756 for Q3 2004, or 37.8% of sales, from
$30,771  for  Q3 2003, or 35.5% of sales.  This 2.3% increase is attributable to
customer  acceptance  of  higher  bid  prices  on  orders.

Operating  Expenses

     Operating expenses for Q3 2004 decreased to $30,840 or 35.6% of sales, from
the  $73,187 or 84.4% of sales, for Q3 2003.  This decrease of $42,347 and 48.8%
in  operating  expenses  for  Q3  2004  from  Q3  2003  is  primarily due to the
elimination  of  a  $15,000 quarterly consulting fee normally paid by Electronic
Media  Central  Corporation  to  Apple  Realty,  Inc. dba Morris & Associates, a
company  owned  100%  by  George  Morris  and other current period reductions of
professional  fees  and  operating  overhead.

Net  Income  (Loss)

     The  company  had  net  income  of  $19,082 in Q3 2004, or 22% of sales, as
compared  with  a  net  loss  of $50,806 in Q3 2003, or 58.6% of sales.  The net
income  for  Q3 2004 instead of the net loss experienced in Q3 2003 is primarily
the  result  of  the  elimination of a $15,000 quarterly consulting fee normally
paid  by Electronic Media Central Corporation to Apple Realty, Inc. dba Morris &
Associates,  a company owned 100% by George Morris, a $30,000 write-off of prior
periods  accrued consulting expense owed to Apple Realty, Inc. and other current
period  reductions  of  professional  fees  and  operating  overhead.


                                       13
<PAGE>

Balance  Sheet  Items

     The  company  cash  position decreased from $6,897 at December 31, 2002 (Q3
2003)  by  $4,113  to  $2,784  at  December  31, 2003.  Accounts receivable from
non-affiliates  decreased  from $33,030 at December 31, 2002 (Q3 2003) by $2,783
to  $30,247  at  December  31,  2003  (Q3  2004).

Results  of Operations - First Nine Months of Fiscal Year 2004 Compared to First
--------------------------------------------------------------------------------
Nine  Months  of  Fiscal  Year  2003
------------------------------------

Sales

     Internet  Infinity  revenues  for  the  first  nine  months of FY 2004 were
$252,380,  a  3.2% increase in revenues from the first nine months of FY 2003 of
$244,654.  The  $7,726  increase  in sales was attributable to an uncontrollable
fluctuation  in  sales.

Cost  of  Sales

     Our  cost  of  sales  increased to $159,889 for the first nine months of FY
2004,  or 63.4% of sales, from $156,083 for the first nine months of FY 2003, or
63.8%  of  sales.  This  $3,806  increase  in  the  cost  of sales is due to the
increase  in  sales.

Gross  Margin

     Our gross margin increased to $92,491 for the first nine months of FY 2004,
or  36.6%  of sales, from $88,571 for the first nine months of FY 2003, or 36.2%
of  sales.  This  $3,920  increase  is  attributable  to  the increase in sales.

Operating  Expenses

     Operating  expenses  for  the  first  nine  months  of FY 2004 decreased to
$247,969 or 98.3% of sales, from $284,939 or 116.5% of sales, for the first nine
months  of FY 2003.  This decrease in operating expenses is primarily due to the
elimination  of  a  $15,000 quarterly consulting fee normally paid by Electronic
Media  Central  Corporation  to  Apple  Realty,  Inc. dba Morris & Associates, a
company  owned  100%  by  George  Morris  and other current period reductions of
professional  fees  and  operating  overhead.

Net  Income  (Loss)

     The  company had a net loss of $161,110 in the first nine months of FY 2004
or  63.8%  of  sales,  as compared with a net loss of $222,287 in the first nine
months  of  FY  2003  or  90.9% of sales. The decrease in net loss of $61,177 is
discussed  in  the  previous  section.

                                       14
<PAGE>

Financial  Conditions

     At  December  31,  2003  the  company   had  negative  working  capital  of
($693,652),  consisting   of  current   assets  totaling   $33,031  and  current
liabilities  totaling  $726,683.  The negative in the working capital was mainly
due  to  cash  used  to  fund the $161,110 net loss during the nine months ended
December  31, 2003.  During the nine months ended December 31, 2003, the company
had  a net decrease in cash of $8,458 as compared to the $2,028 increase in cash
used  the first nine months ended December 31, 2002. The company used $40,029 in
operating  activities for the nine months ended December 31, 2003 as compared to
$50,957  for  the  nine months ended 2002. The company increased cash of $25,855
for investing activities for the nine months ended December 31, 2003 as compared
to  $3,350  for  the  nine months ended December 31, 2002.  The company provided
cash  of  $5,716  for nine months ended December 31, 2003 as compared to $49,635
for  the  nine  months ended 2002 primarily from an increase in officer payable.

Item  3.     Controls  and  Procedures

     Evaluation of disclosure controls and procedures.  We maintain controls and
procedures  designed to ensure that information required to be disclosed in this
report  is  recorded, processed, accumulated and communicated to our management,
including  our chief executive officer and our chief financial officer, to allow
timely decisions regarding the required disclosure.  Within the 90 days prior to
the  filing  date  of this report, our management, with the participation of our
chief  executive  officer and chief financial officer, carried out an evaluation
of  the  effectiveness  of the design and operation of these disclosure controls
and  procedures.  Our  chief  executive  officer  and  chief  financial  officer
concluded,  as  of  fifteen  days  prior to the filing date of this report, that
these  disclosure  controls  and  procedures  are  effective.

     Changes  in  internal  controls.  Subsequent  to  the  date  of  the  above
evaluation,  we made no significant changes in our internal controls or in other
factors  that  could  significantly  affect  these controls, nor did we take any
corrective  action,  as  the  evaluation revealed no significant deficiencies or
material  weaknesses.

Item  6.     Exhibits  and  Reports  on  Form  8-K

(a)     Exhibits

     The following exhibits are filed, by incorporation by reference, as part of
this  Form  10-QSB:

     2         -     Certificate of Ownership and Merger of Morris & Associates,
                     Inc.,  a  California  corporation,  into Internet Infinity,
                     Inc., a Delaware  corporation*

     3         -     Articles  of  Incorporation  of  Internet  Infinity, Inc.*

     3.1       -     Amended Certificate  of Incorporation of Internet Infinity,
                     Inc.*


                                       15
<PAGE>

     3.2       -     Bylaws  of  Internet  Infinity,  Inc.*

    10.1       -     Master  License  and  non-exclusive  Distribution Agreement
                     between  Internet  Infinity,  Inc.   and    Lord  &  Morris
                     Productions, Inc.*

    10.2       -     Master   License  and   Exclusive  Distribution   Agreement
                     between L&M  Media,  Inc.  and  Internet  Infinity,  Inc.*

    10.3       -     Master   License  and   Exclusive   Distribution  Agreement
                     between Hollywood Riviera  Studios  and  Internet Infinity,
                     Inc.*

    10.4       -     Fulfillment  Supply  Agreement  between  Internet Infinity,
                     Inc.  and  Ingram  Book  Company**

    16         -     Letter of July 9, 2003 of Caldwell, Becker, Dervin, Petrick
                     & Co., L.L.P. agreeing with the statements made in the Form
                     8-K  filed  on  July  9,  2003  by Internet Infinity, Inc.,
                     concerning   Internet  Infinity's   change   of   principal
                     independent  accountants.***

    31         -     Certification  of  Chief  Executive Officer  pursuant to 18
                     U.S.C. Section 1350,  as adopted pursuant to Section 302 of
                     the Sarbanes-Oxley Act  of  2002.

    31.1       -     Certification  of  Chief Financial Officer  pursuant to  18
                     U.S.C. Section  1350,  as  adopted  pursuant to Section 302
                     of  the Sarbanes-Oxley  Act  of  2002.

    32         -     Certification  of  Chief Executive Officer  pursuant  to 18
                     U.S.C. Section 1350,  as adopted pursuant to Section 906 of
                     the Sarbanes-Oxley Act  of  2002.

    32.1       -     Certification  of  Chief Financial Officer  pursuant to  18
                     U.S.C. Section 1350,  as adopted pursuant  to  Section  906
                     of  the Sarbanes-Oxley  Act  of  2002.


     *Previously  filed  with  Form  10-SB 10-13-99; Commission File No. 0-27633
     incorporated  herein.

     **Previously  filed with Amendment No. 2 to Form 10-SB 02-08-00; Commission
     File No.  0-27633  incorporated  herein.

     ***Previously  filed  with Form 8-K 07-02-03; Commission File No. 000-32345
     incorporated herein.


(b)  Forms  8-K

     None

                                       16
<PAGE>

                                   SIGNATURES

     Pursuant  to  the  requirements of the Exchange Act of 1934, the Registrant
has  caused  this  report to be signed on its behalf by the undersigned hereunto
duly  authorized.

Dated:  February  17,  2004               INTERNET  INFINITY,  INC.


                                          By:/s/  George  Morris
                                             -----------------------------------
                                             George Morris, President and Chief
                                               Executive  Officer
























                                       17
<PAGE>

                            INTERNET INFINITY, INC.
                          Commission File No. 0-27633

                                  FORM 10-QSB
                FOR THE QUARTERLY PERIOD ENDED DECEMBER 31, 2003


                                INDEX TO EXHIBITS

     The following exhibits are filed, by incorporation by reference, as part of
this  Form  10-QSB:

     2         -     Certificate of Ownership and Merger of Morris & Associates,
                     Inc.,  a  California  corporation,  into Internet Infinity,
                     Inc., a Delaware  corporation*

     3         -     Articles  of  Incorporation  of  Internet  Infinity, Inc.*

     3.1       -     Amended Certificate  of Incorporation of Internet Infinity,
                     Inc.*

     3.2       -     Bylaws  of  Internet  Infinity,  Inc.*

    10.1       -     Master  License  and  non-exclusive  Distribution Agreement
                     between  Internet  Infinity,  Inc.   and    Lord  &  Morris
                     Productions, Inc.*

    10.2       -     Master   License  and   Exclusive  Distribution   Agreement
                     between L&M  Media,  Inc.  and  Internet  Infinity,  Inc.*

    10.3       -     Master   License  and   Exclusive   Distribution  Agreement
                     between Hollywood Riviera  Studios  and  Internet Infinity,
                     Inc.*

    10.4       -     Fulfillment  Supply  Agreement  between  Internet Infinity,
                     Inc.  and  Ingram  Book  Company**

    16         -     Letter of July 9, 2003 of Caldwell, Becker, Dervin, Petrick
                     & Co., L.L.P. agreeing with the statements made in the Form
                     8-K  filed  on  July  9,  2003  by Internet Infinity, Inc.,
                     concerning   Internet  Infinity's   change   of   principal
                     independent  accountants.***

    31         -     Certification  of  Chief  Executive Officer  pursuant to 18
                     U.S.C. Section 1350,  as adopted pursuant to Section 302 of
                     the Sarbanes-Oxley Act  of  2002.

    31.1       -     Certification  of  Chief Financial Officer  pursuant to  18
                     U.S.C. Section  1350,  as  adopted  pursuant to Section 302
                     of  the Sarbanes-Oxley  Act  of  2002.

    32         -     Certification  of  Chief Executive Officer  pursuant  to 18
                     U.S.C. Section 1350,  as adopted pursuant to Section 906 of
                     the Sarbanes-Oxley Act  of  2002.


                                        1
<PAGE>

    32.1       -     Certification  of  Chief Financial Officer  pursuant to  18
                     U.S.C. Section 1350,  as adopted pursuant  to  Section  906
                     of  the Sarbanes-Oxley  Act  of  2002.


     *Previously  filed  with  Form  10-SB 10-13-99; Commission File No. 0-27633
     incorporated  herein.

     **Previously  filed with Amendment No. 2 to Form 10-SB 02-08-00; Commission
     File No.  0-27633  incorporated  herein.

     ***Previously  filed  with Form 8-K 07-02-03; Commission File No. 000-32345
     incorporated herein.
























                                        2