<PAGE>
EXHIBIT 10.38



                              CONSULTING AGREEMENT

         This Consulting Agreement (the "Agreement") is dated as of March 22,
2002 (the "Effective Date") by and between NEW VISUAL CORPORATION, a Utah
corporation (the "Company"), and BRAD KETCH ("Consultant").

                                    RECITALS:

         WHEREAS, the Company desires to engage the services of the Consultant
for the purpose of performing consulting services on behalf of the Company, and
the Consultant agrees to perform such services, subject to the terms and
conditions contained herein.

         NOW, THEREFORE, in consideration of the foregoing premises and other
good and valuable consideration, the receipt and sufficiency of which are hereby
acknowledged, the Company and the Consultant hereby agree as follows:

         1. SERVICES. During the term of this Agreement, Consultant shall act in
the best interests of the Company and provide such consulting, advisory and
related services as may be reasonably requested by the Company relating to the
Company's technology for transmitting high-speed data over extended ranges of
copper telephone wire. Without limiting the foregoing, Consultant will conduct
research and development activities relating to such technology; prepare
technical presentations and make himself available on reasonable notice to serve
as a technical spokesman regarding such technology; and provide the Company with
periodic status reports regarding his services hereunder. At all times the
method of performing the specific duties designated by the Company shall be
within the control of the Consultant. Consultant acknowledges and agrees that he
shall be an Independent Contractor and shall not be an "employee" of the Company
for any purpose. Consultant acknowledges that he shall provide his own welfare
benefits and that the Company shall not provide any welfare benefits to
Consultant. Consultant shall be solely responsible for the payment of all
foreign, federal, state and local sales taxes, use taxes, value added tax,
withholding taxes, income tax, unemployment and workers' compensation insurance
premiums, and similar taxes and charges of any kind with respect to his
compensation and the services provided under this Agreement.

         2. TERM AND TERMINATION. The term of this Agreement shall begin on the
Effective Date and terminate on a date which is twelve months after the
Effective Date (the "Termination Date"); provided, however, that (i) this
Agreement may be terminated at any time by either party upon 30 days' written
notice to the other party and (ii) the Termination Date may be extended by
mutual consent of the Company and the Consultant. Upon such Termination Date,
Consultant shall provide all work in progress to the Company in its most current
and completed form, and all rights and duties of the parties toward each other
under this Agreement shall cease except as provided in Sections 4, 5, 6, 7, 8,
11, 17 and 22 below.

         3. COMPENSATION. In consideration of the services to be rendered by the
Consultant during the term hereof, the Company shall (a) pay to Consultant
$15,000 per month (the "Cash Compensation") and (b) grant to Consultant an
option to purchase 50,000 shares of the Company's common stock, pursuant to the
form of stock option agreement attached as Exhibit "A."


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         In addition to the above compensation, if this Agreement is in effect
when the following goals are first reached, Consultant will be granted up to an
aggregate of 75,000 additional stock options as follows:

                  (i) Upon the delivery to the Company of a set of marketing
         collaterals which are useful in presenting to potential customers and
         channel partners the features and benefits of Company products,
         Consultant will be granted an option to purchase 25,000 shares of the
         Company's common stock at an exercise price equal to the average
         closing price of the common stock on its principal trading market (the
         "Average Market Price") for the 20 trading days preceding the
         achievement of such goal; and

                  (ii) Upon the delivery to the Company of a carrier, enterprise
         or channel partner that is willing to verify, verbally or in writing,
         for third parties that the Company is in discussions with such party
         for the purposes of deploying the Company's product(s), and that such
         product(s), if verified technically, will be fit for the purposes for
         which it is (they are) produced, Consultant will be granted an option
         to purchase 25,000 shares of the Company's common stock at an exercise
         price equal to the Average Market Price for the 20 trading days
         preceding the achievement of such goal; and

                  (iii) Upon the delivery to the Company of a technical
         evaluation performed by a carrier, enterprise, or channel partner in
         its labs or network of the Company's product(s), Consultant will be
         granted an option to purchase 25,000 shares of the Company's common
         stock at an exercise price equal to the Average Market Price for the 20
         trading days preceding the achievement of such goal.

         Prices and numbers of shares subject to such options shall be subject
to adjustment in the event of any stock split, reverse stock split, or similar
recapitalization or reorganization.

         4. REIMBURSEMENT OF EXPENSES. In addition to the Compensation described
in Section 3 above, Consultant shall be reimbursed by the Company for all
reasonable out-of-pocket disbursements incurred by Consultant in connection with
the performance of his services under this Agreement, including but not limited
to meal, lodging and other travel expenses. Expenses in excess of $1,000 must be
approved in advance by the Chief Executive Officer of the Company.

         5. NON-SOLICITATION; NON-INTERFERENCE. Consultant agrees, during the
term hereof and for a period of six (6) months thereafter, not to solicit,
influence or attempt to influence any employee of the Company to terminate his
or her employment or other contractual relationship with the Company for any
reason including, without limitation, working for a competitor. Additionally,
Consultant agrees that during the term hereof and for a period of six (6) months
thereafter Consultant will not directly or indirectly attempt to solicit or
conduct business with any person or entity that is an active or current client,
customer or active prospect of the Company at the time of Consultant's


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termination if such business would be in competition with the Company's
business. The terms "client," "customer" and "active prospect" include, but are
not limited to, any person or entity solicited or contacted by Consultant or the
Company directly or indirectly during the term hereof. Consultant acknowledges
his duty, both by contract and common law, not to interfere with contractual
relationships of the Company.

         The Consultant understands that the covenants contained in this Section
5 are essential elements of the transaction contemplated by this Agreement and,
but for the agreement of the Consultant to Section 5, the Company would not have
agreed to enter into such transaction. The Consultant has been advised to
consult with counsel in order to be informed in all respects concerning the
reasonableness and propriety of Section 5 and its provisions with specific
regard to the nature of the business conducted by the Company. Consultant
further agrees and acknowledges that this Agreement (1) is reasonable as to
length of time, scope and geographic area for purposes of protecting the
commercial advantages enjoyed by the Company, (2) will not interfere with
Consultant's ability to pursue a proper livelihood in the event of termination
of this Agreement with the Company, (3) does not impose a greater restraint than
is necessary to protect the goodwill or business interests of the Company and
(4) is adequately paid for in the consideration derived by Consultant under this
Agreement. The Company and Consultant also agree that the court (under Section
22.1) or arbitrators (under Section 22.2) have jurisdiction to modify any
provisions of this covenant in accordance with the court's or arbitrators'
respective ruling as to reasonableness or scope of application and that,
consistent with Section 12 of this Agreement, this Agreement shall remain
enforceable as modified or amended in the jurisdiction where this Agreement is
so modified or amended.

         6. NONDISCLOSURE OF PROPRIETARY INFORMATION. Consultant acknowledges
that he has received or may receive information relating to the Company's and
any of its affiliates' assets, operations, clients, and past, present, and
future businesses, including without limitation developments, technical data,
intellectual property, specifications, designs, ideas, product plans, research
and development, personal information, financial information, customer lists,
business methods and operations, strategic plans, marketing plans and pricing
information, all of which are proprietary to the Company and involve trade
secrets, know-how, techniques, and combinations of known information of a
character regarded by the Company as confidential, as well as other information
that the Company has indicated to be confidential or which, by the nature of the
information or the circumstances of its disclosure, Consultant ought reasonably
to consider confidential (all of the foregoing, collectively, the "Proprietary
Information"). The Proprietary Information does not include information which
(i) at the time it is disclosed by the Consultant was already in the public
domain; (ii) is subsequently published or publicly disclosed by persons other
than Consultant through no fault of Consultant; (iii) is subsequently acquired
by Consultant from a third party having no obligation of confidentiality toward
the Company with respect to such information; or (iv) is known to Consultant at
the time of disclosure, provided that Consultant shall have the burden of
establishing such prior knowledge by competent written proof. If Consultant is
compelled by law to disclose Confidential Information, he shall use his best
efforts to give the Company ten (10) days prior written notice of compelled
disclosure and shall limit such disclosure to the extent legally possible.


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         Consultant agrees that Consultant will not disclose, either during the
term of this Agreement or at any time after termination of this Agreement, any
Proprietary Information to any person or entity, except in the course of
Consultant's duties on behalf of the Company or with the Company's consent, and
that, similarly, without the Company's consent, will not use such information
for the benefit of any person or entity other than the Company at any time.
Consultant agrees that upon termination of this Agreement, Consultant will
deposit with or return to the Company all copies (in any media, including,
without limitation, electronic storage media) of documents, records, notebooks
or any other information or documentation of the Company's Proprietary
Information, and all derivatives thereof, whether the Proprietary Information or
documentation was developed or prepared by Consultant or by others. Consultant
acknowledges that this covenant of nondisclosure is an integral term of this
Agreement and is given in consideration of the engagement of Consultant and the
other consideration granted in this Agreement.

         7. RIGHTS IN WORK PRODUCT.

                  7.1 The work product of Consultant's services, including all
         results and all ideas, developments, designs, inventions, derivative
         works and improvements that Consultant makes, conceives or reduces to
         practice during the course of his performance under this Agreement, or
         in connection with services provided by Consultant prior to the
         Effective Date, either solely or jointly with others and either on or
         off the Company's premises (collectively, the "Work Product"), shall be
         the exclusive property of the Company. The Work Product shall be deemed
         the Company's proprietary information and shall not be disclosed to
         anyone outside of the Company, or used by Consultant or others without
         the prior written consent of the Company. Any article, paper, treatise,
         computer program, or report prepared by Consultant pursuant to this
         Agreement, or in connection with services provided by Consultant prior
         to the Effective Date, or which discusses the services performed or the
         results thereof ("Written Data") and which qualifies as a
         "work-made-for-hire" under the copyright laws of the United States,
         shall be the exclusive property of the Company as a
         "work-made-for-hire." All right, title, and interest in and to any
         Written Data or other Work Product of Consultant that does not qualify
         as a "work-made-for-hire" shall be deemed to have been automatically
         transferred to the Company from the date of inception thereof. Upon the
         Company's request, Consultant shall execute any document and render
         such other assistance as reasonably necessary to perfect the full
         right, title, and interest worldwide in the Written Data, including
         formal conveyance of copyright. Written Data shall not be published or
         submitted for publication by Consultant without the prior, written
         approval of the Company. Further, if any such article, paper, treatise,
         computer program, or report includes work previously copyrighted by
         Consultant, Consultant hereby grants the Company a nonexclusive,
         worldwide, irrevocable, paid-up license under such copyrights to
         reproduce, distribute, and use the works in any manner.

                  7.2 During the period of this Agreement and thereafter at any
         reasonable time if called upon to do so by the Company, Consultant
         shall execute patent applications, assignments to the Company, and
         other papers and agrees to render such other assistance which the


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         Company believes necessary to secure for the Company the full
         protection and ownership of all rights in and to the work product of
         the services performed by Consultant. The filing of patent applications
         on inventions made by Consultant shall be decided by the Company and
         shall be for such countries as the Company shall elect. The Company
         shall bear all expense in connection with the preparation, filing, and
         prosecution of applications for patents and for all matters provided in
         this subsection requiring the time and/or assistance of Consultant as
         to inventions. Further, the Company shall pay Consultant an hourly rate
         of $100 per hour for services which Consultant performs in connection
         with inventions and patent applications which may be required by the
         Company whether during the term hereof or after the expiration or
         termination of this Agreement.

                  7.3 This Agreement does not apply to an invention that
         qualifies fully under the provisions of the California Labor Code,
         Article 3.5, Section 2870 (a copy of such section is attached hereto as
         Exhibit "B").

         8. CERTAIN FEDERAL SECURITIES LAW MATTERS. Consultant acknowledges that
he is aware that the federal securities laws prohibit any person who has
received from an issuer material, non-public information concerning the issuer
from purchasing or selling securities of such issuer or from communicating such
information to any other person under circumstances in which it is reasonably
foreseeable that such person is likely to purchase or sell such securities.
Consultant acknowledges receipt of and agrees to abide by the Company's insider
trading policy.

         9. COMPANY'S REPRESENTATIONS. Company represents and warrants that it
is free to enter into this Agreement and to perform each of its terms and
covenants. Company represents and warrants that it is not restricted or
prohibited, contractually or otherwise, from entering into and performing this
Agreement and that its execution and performance of this Agreement is not a
violation or breach of any other agreements between Company and any other person
or entity. The Company represents and warrants that this Agreement is a legal,
valid and binding agreement of the Company, enforceable in accordance with its
terms.

         10. CONSULTANT REPRESENTATIONS. Consultant represents and warrants that
he is free to enter into this Agreement and to perform each of its terms and
covenants. Consultant represents and warrants that he is not restricted or
prohibited, contractually or otherwise, from entering into and performing this
Agreement, and that his execution and performance of this Agreement is not a
violation or breach of any other agreement between Consultant and any other
person or entity. The Consultant represents and warrants that this Agreement is
a legal, valid and binding agreement of the Consultant, enforceable in
accordance with its terms. Consultant further represents and warrants that: (i)
he shall perform his obligations hereunder in a professional, workmanlike and
diligent manner in accordance with industry practice and in compliance with the
terms of this Agreement; (ii) Consultant has not previously granted and will not
grant rights in his work product hereunder to any third party that are
inconsistent with those granted to the Company; (iii) each of Consultant's
employees, subcontractors, partners, or agents who has been or will be involved
in the performance of the work hereunder will have signed an agreement with


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Consultant conveying all proprietary and intellectual property rights in or
relating to such work to Consultant and binding such parties to non-disclosure
terms no less restrictive than those herein; and (iv) he will not deliver to the
Company work product that infringes any patent, trademark, copyright, or other
property right of any third party relating to proprietary or trade secret
information.

         11. INDEMNIFICATION. Each party shall indemnify, hold harmless, and
defend the other party and its directors, officers, employees, agents,
attorneys, insurers, subsidiaries, successors, and assigns from and against all
liabilities and other damages awarded or settlement amounts entered into and
reasonable expenses, including reasonable attorneys' fees, that are attributable
to claims or actions brought by third parties for damages of any kind that
result in whole or in part from any breach by the indemnifying party of a
representation, warranty, covenant or agreement of such party contained in this
Agreement. If the use of the work performed under this Agreement by Consultant
and his employees, agents and subcontractors is enjoined, Consultant shall, at
his expense, either obtain for the Company, its subsidiaries, successors,
assigns and customers the right to continue using such work product or replace
or modify the work product so that it becomes non-infringing while giving
substantially equivalent performance. If neither of the foregoing alternatives
is available on terms acceptable to the Company, the Company may, at its sole
option, return all or any part of the work product for no less than a full
refund of all cash and non-cash compensation paid by the Company to Consultant
under this Agreement.

         12. LIMITATION OF LIABILITY. NEITHER PARTY SHALL BE LIABLE TO THE OTHER
PARTY HEREUNDER FOR ANY INDIRECT, INCIDENTAL, SPECIAL, PUNITIVE, OR
CONSEQUENTIAL DAMAGES, EVEN IF EITHER PARTY HAS BEEN ADVISED OF THE POSSIBILITY
OF SUCH DAMAGES.

         13. ATTORNEYS' FEES AND COSTS. If any action in arbitration or at law
or in equity is brought to enforce or interpret the terms of this Agreement or
any obligation owing hereunder, the prevailing party will be entitled to
reasonable attorneys' fees, costs and necessary disbursements in addition to any
other relief to which it may be entitled.

         14. WAIVER. The actual or apparent waiver by either party to this
Agreement of a breach of any provision of this Agreement will not operate or be
construed as an actual or constructive waiver of that breach or any subsequent
breach by any party. Waivers are not effective unless in writing and signed by
the party granting the waiver.

         15. MULTIPLE COUNTERPARTS. This Agreement may be executed in
counterparts, each of which for all purposes is to be deemed an original, and
all of which constitute, collectively, one agreement.

         16. SEVERABILITY AND SAVINGS CLAUSE. If any one or more of the
provisions contained in this Agreement is for any reason (i) objected to,
contested or challenged by any court, government authority, agency, department,
commission or instrumentality of the United States or any state or political
subdivision thereof, or any securities industry self-regulatory organization
(collectively, "Governmental Authority"), or (ii) held to be invalid, illegal or
unenforceable in any respect, the parties hereto agree to negotiate in good


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faith to modify such objected to, contested, challenged, invalid, illegal or
unenforceable provision. It is the intention of the parties that there shall be
substituted for such objected to, contested, challenged, invalid, illegal or
unenforceable provision a provision as similar to such provision as may be
possible and yet be acceptable to any objecting Governmental Authority and be
valid, legal and enforceable. Further, should any provisions of this Agreement
ever be reformed or rewritten by a judicial body, those provisions as rewritten
will be binding, but only in that jurisdiction, on Consultant and the Company as
if contained in the original Agreement. The invalidity, illegality or
unenforceability of any one or more provisions hereof will not affect the
validity and enforceability of any other provisions hereof.

         17. SUCCESSORS; ASSIGNMENT; SURVIVAL; INDEPENDENT COVENANTS. This
Agreement and the rights and obligations under this Agreement shall be binding
upon and inure to the benefit of the parties to this Agreement and their
respective successors and permitted assigns. Neither this Agreement nor any
rights or benefits under this Agreement may be assigned by either party to this
Agreement without the other party's prior written consent. Each covenant on the
part of Consultant contained in Sections 5, 6 and 7 shall be construed as an
agreement independent of any other provision of this Agreement and shall survive
the termination of this Agreement.

         18. ENTIRE AGREEMENT; AMENDMENT. This Agreement supersedes any and all
other agreements, either oral or in writing, between the parties with respect to
the engagement of the Consultant by the Company and contains all of the
covenants and agreements between the parties with respect thereto. This
Agreement can only be amended by the parties in writing, executed by the party
against whom enforcement of any modifications may be sought.

         19. GOVERNING LAW. This Agreement will be governed by and construed in
accordance with the substantive laws of the State of California without regard
to conflict of law provisions.

         20. NOTICES. All notices or other communications which are required or
permitted hereunder shall be in writing and sufficient if (i) personally
delivered, (ii) sent by nationally- recognized overnight carrier or (iii) sent
by registered or certified mail, postage prepaid, return receipt requested,
addressed to the addresses set forth below each party's name on the signature
page hereto, or to such other address as the party to whom notice is to be given
may have furnished to each other party in accordance herewith. Any such
communication shall be deemed to have been given (i) when delivered, if
personally delivered, (ii) on the first Business Day (as hereinafter defined)
after dispatch, if sent by nationally-recognized overnight courier and (iii) on
the third Business Day following the date on which the piece of mail containing
such communication is posted, if sent by mail. As used herein, "Business Day"
means a day that is not a Saturday, Sunday or a day on which banking
institutions in the city to which the notice or communication is to be sent are
not required to be open.

         21. THIRD PARTY BENEFICIARY. No person, firm, group or corporation is a
third party beneficiary of this Agreement.

         22. REMEDIES.


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         22.1 Injunctive Relief. Consultant agrees that a breach or threatened
breach, based on reasonable and good faith evidence of a breach on Consultant's
part, of any covenant contained in Section 5 or Section 6 will cause irreparable
damage to the Company. For that reason, Consultant further agrees that the
Company is entitled as a matter of right to an injunction from any court of
competent jurisdiction, restraining any further violation of any of such
covenants by Consultant, Consultant's future employers, employees, partners,
agents or any person or entity affiliated directly or indirectly with
Consultant. The right to an injunction is in addition to whatever other remedies
the Company may have, including specifically the recovery of damages.

         22.2 Arbitration. Except to the extent provided in Section 22.1 above,
any controversy of any nature whatsoever, including but not limited to tort
claims or contract disputes, between the parties to this Agreement (including
their directors, officers, employees, agents, successors and assigns) relating
to the formation, execution, interpretation, breach or enforcement of this
Agreement, shall be submitted to arbitration before the American Arbitration
Association ("AAA"), in accordance with its rules then in effect and the
substantive law of the State of California and the United States. Each of the
parties to this Agreement shall appoint one person as an arbitrator to hear and
determine such disputes, and if they should be unable to agree, then the two
arbitrators shall choose a third arbitrator from a panel made up of experienced
arbitrators selected pursuant to the procedures of the AAA and, once chosen, the
third arbitrator's decision shall be final, binding and conclusive upon the
parties to this Agreement. The award of the arbitration panel may be confirmed
by any state or federal court of competent jurisdiction, and may be challenged
only upon the grounds provided in Section 10 of the Federal Arbitration Act,
Title 9, United States Code. This agreement to arbitrate shall survive the
execution of this Agreement. THE RIGHT TO ARBITRATE IS INTEGRAL TO AND NOT
SEVERABLE FROM THIS AGREEMENT. THE PARTIES ACKNOWLEDGE THAT THEY HAVE READ THIS
ARBITRATION AGREEMENT AND KNOWINGLY CONSENT TO ITS CONSEQUENCES, INCLUDING THE
WAIVER OF THE RIGHT TO LITIGATE CERTAIN DISPUTES. The expenses of such
arbitration will be borne by the losing party or in such proportion as the
arbitrators will decide. A material or anticipatory breach of any section of
this Agreement will not release either party from the obligations of this
Section 22.


                            (SIGNATURE PAGE FOLLOWS)


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         IN WITNESS WHEREOF, the parties hereto have executed the Agreement as
of the date first mentioned above.

                                       COMPANY:

                                       NEW VISUAL CORPORATION



                                       By: /s/ Ray Willenberg, Jr.
                                           -------------------------------------
                                           Ray Willenberg, Jr.
                                           President and Chief Executive Officer

                                           Address: 5920 Friars Road, Suite 104
                                                    San Diego, CA 92108

                                       CONSULTANT:



                                       /s/ Brad Ketch
                                       -----------------------------------------
                                       BRAD KETCH

                                       Address: Brad Ketch & Assoc.
                                                17112 SE Powell Blvd.
                                                Suite 2 #427
                                                Portland, OR 97236




<PAGE>


                                   EXHIBIT "B"


                       CALIFORNIA LABOR CODE SECTION 2870


               Inventions on Own Time -- Exemption from Agreement

         (a) Any provision in an employment agreement which provides that an
employee shall assign, or offer to assign, any of his or her rights in an
invention to his or her employer shall not apply to an invention that the
employee developed entirely on his or her own time without using the employer's
equipment, supplies, facilities, or trade secret information except for those
inventions that either:

                  (1) Relate at the time of conception or reduction to practice
of the invention to the employer's business, or actual or demonstrably
anticipated research or development of the employer; or

                  (2) Result from any work performed by the employee for the
employer.

         (b) To the extent a provision in an employment agreement purports to
require an employee to assign an invention otherwise excluded from being
required to be assigned under subdivision (a), the provision is against the
public policy of this state and is unenforceable.