UNITED STATES SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

                                   FORM 10-QSB

( X )    Quarterly Report Under Section 13 or 15(d) of
         the Securities Exchange Act Of 1934

                For the quarterly period ended September 30, 1997

(   )    Transition Report Under Section 13 or 15(d) of the Securities Exchange
         Act of 1934

         For the transition period from _____to_____

                       Commission file number: 33-55254-46

                      AMERICAN SPORTS HISTORY INCORPORATED
          --------------------------------------------------------------
         (Exact name of small business issuer as specified in its charter)

                Nevada                                      87-0485307
   -------------------------------                    ----------------------
   (State or other jurisdiction of                        (I.R.S. Employer
    incorporation or organization)                    Identification Number)

                 18-I Heritage Drive, Chatham, New Jersey 07928
                 ----------------------------------------------
                    (Address of principal executive offices)

                                 (201) 635-0665
                 -----------------------------------------------
                 Issuer's telephone number, including area code
                 
                                 Not applicable
               ---------------------------------------------------
              (Former name, former address and former fiscal year,
                         if changed since last report.)

Check  whether the issuer (1) filed all reports  required to be filed by Section
13 or 15 (d) of the  Exchange Act during the past 12 months (or for such shorter
period that the registrant was required to file such reports),  and (2) has been
subject to such filing requirements for the past 90 days. Yes ( X ) No (   )

As of September 30, 1997,  the issuer had  2,770,826  shares of its common stock
issued and outstanding or to be issued.

Transitional Small Business Disclosure Format:  Yes (  )  No ( X )

Total sequentially number pages in this document: 13


                                       1
<PAGE>

               AMERICAN SPORTS HISTORY INCORPORATED AND SUBSIDIARY

                                      INDEX


PART I.  FINANCIAL INFORMATION

Item 1.  Financial Statements
                                                                       Page
                                                                       
               Condensed Consolidated Balance Sheets (Unaudited)-
               As of September 30, 1997 and December 31, 1996.......... 3

               Condensed  Consolidated  Statements  of Operations
               (Unaudited)-  Three  Months and Nine Months  Ended
               September  30, 1997 and 1996 and  Cumulative  from
               May 1, 1995............................................. 4-5

               Condensed  Consolidated  Statements  of Cash Flows
               (Unaudited)-  Nine Months Ended September 30, 1997
               and 1996 and Cumulative from May 1, 1995................ 6

               Condensed  Consolidated Statement of Stockholders'
               Deficit (Unaudited)- For the period January 1,1996
               through September 30, 1997.............................. 7

               Notes   to   Condensed    Consolidated   Financial
               Statements  (Unaudited)-  Three  Months  and  Nine
               Months  Ended  September   30,1997  and  1996  and
               Cumulative from May 1, 1995............................. 8 


Item 2.  Management's Discussion and Analysis or Plan of Operation..... 11


PART II. OTHER INFORMATION

Item 6.  Exhibits and Reports on Form 8-K.............................. 12


SIGNATURES............................................................. 13


                                       2
<PAGE>

ITEM 1.  FINANCIAL STATEMENTS


               AMERICAN SPORTS HISTORY INCORPORATED AND SUBSIDIARY
                          (A DEVELOPMENT STAGE COMPANY)
                CONDENSED CONSOLIDATED BALANCE SHEETS (UNAUDITED)

                                                     September 30,  December 31,
                                                         1997          1996
                                                      ----------    ---------- 
ASSETS
Current Assets:
Cash                                                         $13            $8
Prepaid Taxes                                              3,442         3,442
                                                      ----------    ----------
             Total Current Assets                          3,455         3,450

Other Assets:
Deposit (Note 4)                                          30,000        30,000
Trade Name                                                 5,000         5,000
                                                      ----------    ----------
             Total Other Assets                           35,000        35,000

                                                      ----------    ---------- 
TOTAL ASSETS                                             $38,455       $38,450
                                                      ==========    ==========

LIABILITIES AND STOCKHOLDERS' DEFICIT
Current Liabilities:
Accounts Payable and Accrued expenses                   $291,417      $298,839
Due to Officer                                           271,166       166,669
Loan from Stockholder (Note 3)                            73,217        50,260
Notes Payable (Note 3)                                    23,400        23,400
Liability from Sale of Common Stock
  subsequently rescinded                                  22,260        22,260
Income Taxes Payable resulting from
  Discontinued Operations                                 32,000        32,000
                                                      ----------    ----------
      Total Current Liabilities                          713,460       593,428

Stockholders'  Deficit  (Notes 2 and 6)
  Common Stock $.01 par value;  authorized
  25,000,000 shares issued and outstanding-
  2,770,826 shares at September 30, 1997
  and 13,958,262 shares at December 31, 1996              27,708        13,958
Additional Paid-In Capital                             1,260,264     1,216,514
Deficit (Deficit of $1,878,580
   accumulated since May 1, 1995)                     (1,962,977)   (1,785,450)
                                                      ----------    ----------
      Total Stockholder's Deficit                       (675,005)     (554,978)

                                                      ----------    ----------
TOTAL LIABILITIES AND STOCKHOLDERS' DEFICIT              $38,455       $38,450
                                                      ==========    ==========

            See Notes To Condensed Consolidated Financial Statements.


                                       3
<PAGE>

                     AMERICAN SPORTS HISTORY AND SUBSIDIARY
                          (A DEVELOPMENT STAGE COMPANY)
           CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED)
                 THREE MONTHS ENDED SEPTEMBER 30, 1997 AND 1996

                                
                                                         1997         1996
                                                      ----------   ----------
REVENUES
Interest                                                                  $24
                                                      ----------   ----------

EXPENSES
General and Administrative                                58,458       81,421
Consulting fees                                                        60,250

                                                      ----------   ----------
             Total Expenses                               58,458      141,671
                                                      ----------   ----------



                                                      ----------   ----------
NET LOSS                                                ($58,458)   ($141,647)
                                                      ==========   ==========



                                                      ----------   ----------
NET LOSS PER COMMON SHARE                                 ($0.03)      ($0.01)
                                                      ==========   ==========


WEIGHTED AVERAGE NUMBER OF
COMMON SHARES OUTSTANDING                              1,770,826   12,023,829
                                                      ==========   ==========



            See Notes To Condensed Consolidated Financial Statements.










                                        4
<PAGE>

               AMERICAN SPORTS HISTORY INCORPORATED AND SUBSIDIARY
                          (A DEVELOPMENT STAGE COMPANY)
           CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS (UNAUDITED)
                  NINE MONTHS ENDED SEPTEMBER 30, 1997 AND 1996
                         AND CUMULATIVE FROM MAY 1, 1995

                                                                     Cumulative
                                                                     from May 1,
                                          1997           1996           1995
                                       ----------    -----------     ----------
REVENUE
Interest                                                    $187           $468
                                       ----------    -----------     ----------


EXPENSES
General and administrative                175,027        386,730      1,336,217
Consulting and promotion fees               2,500        447,050        461,975
Write-off of advances for terminated
  acquistion                                                             80,856

                                       ----------    -----------     ----------
              Total Expenses              177,527        833,780      1,879,048
                                       ----------    -----------     ----------



NET LOSS                                ($177,527)     ($833,593)   ($1,878,580)
                                       ==========    ===========     ==========


NET LOSS PER COMMON SHARE                  ($0.09)        ($0.07)
                                       ==========    =========== 


WEIGHTED AVERAGE NUMBER OF
COMMON SHARES OUTSTANDING               1,895,826     11,855,683
                                       ==========    ===========



            See Notes to Condensed Consolidated Financial Statements.








                                        5

<PAGE>

               AMERICAN SPORTS HISTORY INCORPORATED AND SUBSIDIARY
                          (A DEVELOPMENT STAGE COMPANY)
           CONDENSED CONSOLIDATED STATEMENTS OF CASH FLOWS (UNAUDITED)
              FOR THE NINE MONTHS ENDED SEPTEMBER 30, 1997 AND 1996
                         AND CUMULATIVE FROM MAY 1, 1995
                                                    
<TABLE>
<CAPTION>
                                                                                 Cumulative
                                                                                 from May 1,
                                                          1997        1996          1995
                                                       ------------------------------------
CASH FLOWS FROM OPERATING ACTIVITIES

<S>                                                   <C>          <C>          <C>         
Loss from continuing operations                       ($177,527)   ($833,593)   ($1,878,580)
Adjustments to reconcile loss from
  operations to net cash provided by
  (used in) operating activities:
       Write-off of Prepaid Royalty                                                 137,500
       Shares of common stock issued for services        57,500      201,250        540,508

Changes in operating assets and liabilities:            
       Other assets                                                   (5,000)        (5,000)
       Increase in Due to Officer                       104,497      175,000        271,166
       Increase (Decrease) in Accounts
         payable and accrued expenses                    (7,422)     121,675        241,578
                                                       ------------------------------------
Net cash used in operating activities                   (22,952)    (340,668)      (692,828)


CASH FLOWS FROM FINANCING ACTIVITIES
Proceeds from issuance of notes                                       23,400         23,400
Loan from stockholder                                    22,957       26,853         73,217
Sale of common stock                                                 287,500        573,964
Liability from sales of common stock rescinded                        (2,640)        22,260

                                                       ------------------------------------
Net cash provided by financing activities                22,957      335,113        692,841
                                                       ------------------------------------

NET INCREASE (DECREASE) IN CASH                               5       (5,555)            13
CASH-Beginning of period                                      8        6,626
                                                       ------------------------------------
CASH-End of period                                          $13       $1,071            $13
                                                       ====================================
</TABLE>


            See Notes to Condensed Consolidated Financial Statements.

                                        6

<PAGE>

               AMERICAN SPORTS HISTORY INCORPORATED AND SUBSIDIARY
                          (A Development Stage Company)
           CONSOLIDATED STATEMENT OF STOCKHOLDERS' DEFICIT (UNAUDITED)
      YEAR ENDED DECEMBER 31, 1996 AND NINE MONTHS ENDED SEPTEMBER 30, 1997

<TABLE>
<CAPTION>
                                                       Average                                   Additional
                                                        Price             Common Stock            Paid-in     Accumulated
                                          Dates       Per Share      Shares           Amount      Capital       Deficit
                                       ----------     ---------    ----------        -------      --------    -----------
<S>                                    <C>                <C>     <C>               <C>         <C>          <C>       
BALANCE, December 31, 1995                                         10,296,112        $10,297      $485,084     ($623,052)

Shares issued for services             1/96-12/96         $0.11     2,428,400          2,428       257,655              

Shares issued for assets                1/96-6/96         $0.25       670,000            670       166,830              

Sale of common stock                   1/96-12/96         $0.55       563,750            563       306,945              

Net loss for the year ended
 December 31, 1996                                                                                            (1,162,398)

                                                                   -----------------------------------------------------
BALANCE, December 31, 1996                                         13,958,262         13,958     1,216,514    (1,785,450)

Net loss for the three month
  ended March 31, 1996                                                                                           (59,460)


                                                                   -----------------------------------------------------
BALANCE, March 31, 1997                                            13,958,262         13,958     1,216,514    (1,844,910)

Effect of 1 for 10 reverse
  stock split (Note 6)                    5/15/97                 (12,562,436)                                          

Shares issued for services                5/30/97         $0.02       375,000          3,750         3,750              

Net loss for the three months ended
  June 30, 1997                                                                                                  (59,609)

                                                                   -----------------------------------------------------
BALANCE, June 30, 1997                                              1,770,826        $17,708    $1,220,264   ($1,904,519)
                                                                   =====================================================

Shares issued for services                 7/2/97         $0.05     1,000,000         10,000        40,000              

Net loss for the three months ended
September 30, 1997                                                                                               (58,458)

                                                                   -----------------------------------------------------
BALANCE, September 30, 1997                                         2,770,826      $27,708    $1,260,264    $1,962,977
                                                                   =====================================================
</TABLE>

            See Notes to Condensed Consolidated Financial Statements.


                                        7
<PAGE>


               AMERICAN SPORTS HISTORY INCORPORATED AND SUBSIDIARY
                          (A DEVELOPMENT STAGE COMPANY)
        NOTES TO CONDENSED CONSOLIDATED FINANCIAL STATEMENTS (UNAUDITED)
         THREE MONTHS AND NINE MONTHS ENDED SEPTEMBER 30, 1997 AND 1996
                         AND CUMULATIVE FROM MAY 1, 1995


1.       ORGANIZATION AND BASIS OF PRESENTATION

         Organization-  The Company was  incorporated  in the State of Nevada on
         August 9, 1990 as National  Logistics,  Inc. National  Logistics,  Inc.
         changed  its  name  to  Fans  Holdings,  Inc.  on June  30,  1995,  and
         subsequently  to  American  Sports  History   Incorporated  ("ASH")  on
         September  20,  1995.  On August 21,  1995,  ASH  acquired  100% of the
         capital stock of Infinet, Inc.  ("Infinet").  As used in this document,
         the "Company " refers to ASH and its  subsidiary,  Infinet,  unless the
         context indicates otherwise.

         Basis of  Presentation-  For accounting  purposes,  the  acquisition of
         Infinet by ASH has been treated as a recapitalization of Infinet,  with
         Infinet as the  acquirer  (reverse  acquisition).  ASH had no assets or
         operations prior to May 1995. The historical financial statements prior
         to August 21, 1995 were those of Infinet.  The  business of Infinet has
         historically been investing and consulting,  but in conjuction with its
         acquisition by ASH, the Company  commenced the business of publishing a
         variety  of  nostalgic   sports   magazines   effective  May  1,  1995.
         Accordingly,  the historical  operations of Infinet were  classified as
         discontinued  operations.  Although planned  principal  operations have
         commenced,  since the  Company  has not  generated  any  revenues  from
         operations,  the Company is still  considered to be in the  development
         stage,  and therefore  cumulative  results of operations and cash flows
         have been presented.

         Net Loss per  Common  Share- In August  1995,  the  Company  issued new
         shares of common stock in consideration for the acquisition of Infinet,
         in  a   transaction,   which  has  been  accounted  for  as  a  reverse
         acquisition.  Net loss per common  share for the three and nine  months
         ended September 30, 1997, is calculated  based on the weighted  average
         number of common shares outstanding.

         The accompanying  consolidated  financial statements are unaudited but,
         in the opinion of  management of the Company,  contain all  adjustments
         necessary to present  fairly the  financial  position at September  30,
         1997,  the results of  operations  for the three and nine months  ended
         September 30, 1997 and 1996 and  cumulative  from May 1, 1995,  and the
         changes in cash flows for the nine months ended  September 30, 1997 and
         1996 and cumulative from May 1, 1995. These adjustments are of a normal
         recurring  nature.  The  consolidated  balance sheet as of December 31,
         1996 is derived from the Company's  audited financial  statements.  The
         accompanying  consolidated  financial statements include the operations
         of ASH  and  its  wholly-owned  subsidiary,  Infinet.  All  significant
         inter-company   accounts  and  transactions  have  been  eliminated  in
         consolidation.




                                       8
<PAGE>

         Certain  information  and  footnote  disclosures  normally  included in
         financial  statements  that  have  been  prepared  in  accordance  with
         generally accepted accounting principles have been condensed or omitted
         pursuant to the rules and  regulations  of the  Securities and Exchange
         Commission,  although  management  of the  Company  believes  that  the
         disclosures  contained in these  financial  statements  are adequate to
         make the  information  presented  therein not  misleading.  For further
         information,  refer to the consolidated  financial statements and notes
         thereto  included in the Company's Annual Report on Form 10-KSB for the
         year ended December 31, 1996, as filed with the Securities and Exchange
         Commission.

         The results of operations for the three and nine months ended September
         30, 1997 are not necessarily indicative of the results of operations to
         be expected for the full year ending December 31, 1997.

2.       GOING CONCERN

         The  accompanying  financial  statements  have been prepared on a going
         concern  basis,  which  contemplates  the  realization  of  assets  and
         satisfaction  of  liabilities  in the normal  course of  business.  The
         financial  statements  do not include any  adjustments  relating to the
         recoverability  of the  recorded  assets or the  classification  of the
         liabilities  that might be  necessary  should the  Company be unable to
         continue as a going concern.

         The  Company  incurred  a net loss of  $1,162,398  for the  year  ended
         December 31, 1996,  resulting in an  accumulated  deficit of $1,785,450
         and a  stockholders'  deficit of $554,978 at December 31, 1996. For the
         nine months ended  September 30, 1997, the Company  incurred a net loss
         of  $177,527  resulting  in a  stockholders'  deficit  of  $675,005  at
         September 30, 1997.

         Management of the Company has a business plan  summarizing its strategy
         through December 1998. Under this plan,  approximately  $5,000,000 will
         be required through December 1998, to pay off current debt and fund the
         start up of its sports magazine.  The Company is currently  negotiating
         with several  independent parties regarding certain potential contracts
         that will help achieve the promotion of its magazine.  The intention is
         to raise capital  through the sale of its equity  securities  and/or to
         seek outside private  sources of financing.  There can be no assurances
         that the Company will be successful in its attempts to raise sufficient
         capital essential to its survival.  To the extent the Company is unable
         to  raise  the  necessary  operating  capital,  it will  not be able to
         implement its business plan, and it will become necessary to curtail or
         cease  operations.   Additionally,  even  if  the  Company  does  raise
         sufficient  operating capital,  there can be no assurances that the net
         proceeds will be sufficient enough to enable it to develop its business
         to a  level  where  it  will  generate  profits  and  cash  flows  from
         operations.

3.       TRANSACTIONS WITH RELATED PARTIES

         LOAN FROM  STOCKHOLDER/NOTES  PAYABLE- Loan from  stockholder  reflects
         advances  made to and  expenses  paid on  behalf  of the  Company  by a
         



                                       9
<PAGE>

         stockholder  related to the Chief  Executive  Officer  of the  Company.
         Proceeds  from  issuance of notes  represents  direct loans made to the
         Company by  stockholders.  The loans and notes are due on  demand.  The
         notes bear  interest at 10% per annum.  Interest  expense for the three
         and nine month  periods  ended  September 30, 1997 was $585 and $1,755,
         respectively.

4.       ACQUISITION OF OTHER ASSETS

         Deposits- On January 30, 1996, the Company issued 120,000 shares of its
         restricted   common  stock  for  the  acquisition  of  a  film  library
         consisting of 16 hours of sports footage film and license rights to use
         36 hours of footage from  Historical  Footage film library (not related
         to sports).  As stipulated in the contract,  the Company also agreed to
         issue up to an additional  120,000  shares of common stock in the event
         that the  initial  120,000  shares  were  not  sufficient  to  generate
         $600,000  of proceeds  to the  seller.  The Company  valued the 120,000
         shares  of common  stock  issued at  estimated  fair  value of $.25 per
         share,  and recorded the aggregate value of such shares of $30,000 as a
         deposit for the film library  during the year ended  December 31, 1996.
         As of September 30, 1997, no additional shares of stock were issued.

         The  Company  is  currently  negotiating  a  revision  of the  original
         contract  terms with the owner of the film library.  No conclusion  has
         yet been reached.

5.       COMMITMENTS AND CONTINGENCIES

         Legal  Proceedings-  On June 30,  1996 a default  judgment  was entered
         against  Infinet Inc., the  wholly-owned  subsidiary of American Sports
         History Inc. and certain of the Company's  principal  stockholders by a
         former affiliated party of Infinet Inc., alleging breach of contractual
         commitments  and other  matters.  Legal  counsel  for the  Company  has
         advised  management that this matter is in the process of being settled
         for a nominal amount.

         On August 2, 1996,  the Company  became a defendant in a case involving
         one of its current  stockholders.  The plaintiff is seeking a refund of
         approximately  $200,000,  the original amount invested in the Company's
         common stock.  Management and legal counsel for the Company believe the
         allegations  brought by the  plaintiff  have no merit.  The  Company is
         attempting to settle the case out of court.

6.       COMMON STOCK

         On May 15, 1997,  the Board of Directors of the Company  authorized a 1
         for 10 reverse stock split upon unanimous approval by its stockholders.
         As of  that  date,  the  total  number  of  common  shares  issued  and
         outstanding  was reduced  from  13,958,262  (no stock was issued by the
         Company between  December 31, 1996 and May 15, 1997) to 1,395,826,  and
         related par value was increased to .01 cents per common share from .001
         cents per common share.

         On July 2,1997, the Company issued 1,000,000 shares of its common stock
         valued at  $50,000,  to its  Chief  Executive  Officer  in lieu of cash
         payment under his employment contract with the Company.


                                       10
<PAGE>

ITEM 2.  MANAGEMENT'S DISCUSSION AND ANALYSIS OR PLAN OF OPERATION

Overview:
         Effective  August  21, 1995,  ASH  acquired  Infinet.   For  accounting
purposes, the acquisition of Infinet by ASH was treated as a recapitalization of
Infinet,  with Infinet as the acquirer  (reverse  acquisition).  The  historical
financial statements prior to August 21, 1995 are those of Infinet. The business
of Infinet has  historically  been investing and consulting,  but in conjunction
with its acquisition by ASH, the Company  commenced efforts to publish a variety
of nostalgic  sports  magazines.  Although  planned  principal  operations  have
commenced, since the Company has not yet generated any revenues from operations,
the Company is still considered to be in the development stages.

Statements of Operations:

Three Months Ended September 30, 1997 and 1996-

         For the three  month  period  ended  September  30,  1997,  general and
administrative  expenses were $58,458 and consisted  primarily of the accrual of
the Company's Chief Executive Officer's salary and related benefits.

         For the  three  month  period  ended  September  30,1996,  general  and
administrative  expenses  of $81,421  consisted  of office  expenses,  legal and
accounting fees and travel and  entertainment.  Consulting and promotion fees of
$60,250  consisted of fees to  consultants,  employees and officers for services
rendered.

         During the three months ended  September 30, 1997 and 1996, the Company
had net losses of $58,458 and $141,647  respectively.  Interest  expense for the
three month period ended September 30, 1977 was $585.

Nine Months Ended September 30, 1997 and 1996-

         For  the  nine  months   ended   September   30,   1997,   general  and
administrative  expenses were $175,027 and consisted primarily of the accrual of
the Chief Executive Officer's salary and related benefits.

         For  the  nine  months   ended   September   30,   1996,   general  and
administrative  expenses were $386,730, and consisted of office expenses,  legal
and accounting fees and travel and entertainment.  Consulting and promotion fees
of  $477,050  consisted  of fees to  consultants,  employees  and  officers  for
services rendered as well as fees for certain contractual commitments.

During the nine months ended  September  30, 1997 and 1996,  the Company had net
losses of $177,527 and $833,593 respectively.

Financial Condition-September 30,1997:

Liquidity and Capital Resources-

         Management of the Company has a business plan  summarizing its strategy
through  December  1998.  Under  this  plan,  approximately  $5,000,000  will be
required to pay off current  debt and fund the start up of its sports  magazine.
The Company is currently  negotiating with several independent parties regarding
certain  contracts  that will help achieve the  promotion of its  magazine.  The



                                       11
<PAGE>

intention is to raise capital through the sale of its equity  securities  and/or
to seek outside  private  sources of financing.  There can be no assurances that
the Company will be successful  in its attempts to raise the  necessary  capital
essential  to its  survival.  To the extent  the  Company is unable to raise the
necessary operating capital, it will not be able to implement its business plan,
and it will become necessary to curtail or cease operations.  Additionally, even
if  the  Company  does  raise  sufficient  operating  capital,  there  can be no
assurances  that the net  proceeds  will be  sufficient  enough  to enable it to
develop its  business to a level where it will  generate  profits and cash flows
from operations.

         Management  of the  Company  believes  that it will be able to  sustain
limited  operations  during the year ending  December  31,  1997,  with the cash
resources generated by the continuing sale of small amounts of common stock, and
through management's ability to control discretionary  expenditures.  Except for
the Company's employment agreement with its Chief Executive Officer, the Company
has no other fixed  expenses.  The Company  intends to defer the cash payment of
compensation to the officer until such time as the Company has adequate  working
capital  and/or  cash  flow.  To the extent  possible,  the  Company  intends to
continue to issue shares of its common stock to its officer and  consultants for
services rendered, in order to conserve working capital.

         On July 2, 1997,  the  Company  issued  1,000,000  shares of its common
stock valued at $50,000,  to its Chief Executive  Officer (stock in lieu of cash
payment under employment agreement).





                           PART II. OTHER INFORMATION

ITEM 6.  EXIBITS AND REPORTS ON FORM 8-K

         (a)  Exhibits:

         Exhibit
         Number      Description
         ------      -----------

         10.1        Purchase Agreement between American Sports History
                     Incorporated and Vernon Nobles dated February 2, 1996,
                     Previously  filed as Exhibit 10.2 to the  Company's  Annual
                     Report on Form  10-KSB for the fiscal  year ended  December
                     31, 1995, and incorporated herein by reference thereto.

          27         Financial Data Schedule (electronic filing only)

         (b)  Reports of Form 8-K

              Three Months Ended September 30, 1997-None






                                       12
<PAGE>

                                   SIGNATURES

         In accordance with the requirements of the Exchange Act, the registrant
caused this report to be signed on its behalf by the undersigned  thereunto duly
authorized.

                                      AMERICAN SPORTS HISTORY INCORPORATED
                                      ------------------------------------
                                                 (Registrant)



Date:    January 16, 1998             By: /s/ VINCENT M. NERLINO
                                      --------------------------
                                      Vincent M. Nerlino
                                      President, CEO
                                      (Duly authorized officer and
                                      principal financial officer)









                                       13