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                       SECURITIES AND EXCHANGE COMMISSION
                             WASHINGTON, D.C. 20549

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                                    FORM 8-K
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                                 CURRENT REPORT
                     PURSUANT TO SECTION 13 OR 15(d) OF THE
                         SECURITIES EXCHANGE ACT OF 1934

         Date of Report (Date of earliest event reported): June 29, 2004

                                 Friedman's Inc.
             (Exact name of registrant as specified in its charter)

         Delaware                    0-22356                  58-20583
(State or other jurisdiction  (Commission File Number)      (IRS Employer
    of incorporation)                                     Identification No.)


                             171 Crossroads Parkway
                             Savannah, Georgia 31422
                    (Address of principal executive offices)

                                 (912) 233-9333
              (Registrant's telephone number, including area code)

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                                TABLE OF CONTENTS


Item 5.   Other Events.
Item 7.   Financial Statements, Pro Forma Financial Statements and Exhibits
Item 9.   Regulation FD Disclosure
SIGNATURES
PRESS RELEASE


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Item 5. Other Events.

On June 29, 2004 Friedman's Inc. announced that Steve Moore had been named Chief
Administrative Officer, General Counsel and Secretary. Mr. Moore will also
manage various business units such as risk management, real estate, human
resources and communications. Friedman's Inc. also announced that President and
Chief Operating Officer Doug Anderson has resigned to pursue other interests.
CEO Samuel Cusano will assume the role of President.

Item 7.   Financial Statements, Pro Forma Financial Statements and Exhibits

          (c)  Exhibits

          The following exhibits are filed or furnished as a part of this report
          to the extent described in Items 5 and 9:

Exhibit
Number              Description
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10.1                Employment Agreement, dated as of June 29, 2004, by and
                    between Friedman's Inc. and C. Steven Moore.

10.2                Indemnification Agreement, dated as of June 29, 2004, by and
                    between Friedman's Inc. and C. Steven Moore.

99.1                Press Release dated June 29, 2004

Item 9.             Regulation FD Disclosure.
                    On June 29, 2004 Friedman's Inc. issued a press release
                    announcing that Steve Moore had been named Chief
                    Administrative Officer, General Counsel and Secretary. Mr.
                    Moore will also manage various business units such as risk
                    management, real estate, human resources and communications.
                    Friedman's Inc. also announced that President and Chief
                    Operating Officer Doug Anderson has resigned to pursue other
                    interests. CEO Samuel Cusano will assume the role of
                    President. That press release, attached hereto as Exhibit
                    99.1, is furnished but not filed pursuant to Regulation FD.


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                                   SIGNATURES

     Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned hereunto duly authorized.


                                Friedman's Inc.
                                (Registrant)


Date: June 30, 2004             By:   /s/ Samuel Cusano
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                                   Samuel Cusano
                                   Chief Executive Officer


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