Exhibit
10.1





 


Dated
May 25, 2021


 


SHARE
SALE AND PURCHASE AGREEMENT


 


between


 


Gameday
Group Plc


 


(as
Seller)


 





and


 


Esports
Entertainment Group, Inc


 


(as
Purchaser)


 




    	 



     


    

 





TABLE
OF CONTENTS





 


	1
    	BACKGROUND	3
	 	 	 
	2
    	DEFINITIONS	4
	 	 	 
	3
    	SALE
    AND PURCHASE	9
	 	 	 
	4
    	PURCHASE
    PRICE	9
	 	 	 
	5
    	ADDITIONAL
    CONSIDERATION	10
	 	 	 
	6
    	SHARE
    CONSIDERATION	11
	 	 	 
	7.
    	PRE-CLOSING	11
	 	 	 
	8
    	CLOSING	13
	 	 	 
	9
    	POST
    CLOSING	14
	 	 	 
	10
    	DUE
    DILIGENCE	17
	 	 	 
	11
    	WARRANTIES
    OF THE SELLER	17
	 	 	 
	12
    	WARRANTIES
    OF THE PURCHASER	22
	 	 	 
	13	NON-COMPETE	22
	 	 	 
	14.
    	INDEMNIFICATION	23
	 	 	 
	15
    	LIMITATION
    OF LIABILITY	23
	 	 	 
	16
    	CONFIDENTIALLY
    AND ANNOUNCEMENTS	25
	 	 	 
	17
    	COSTS
    AND EXPENSES	25
	 	 	 
	18
    	ENTIRE
    AGREEMENT AND AMENDMENTS	26
	 	 	 
	19
    	NOTICES	26
	 	 	 
	20
    	ASSIGNMENTS	27
	 	 	 
	21	GOVERNING
    LAW AND DISPUTES	27





 




    	 



     


    




 


	 	LIST
    OF SCHEDULES
	Disclosure
                                            Schedule

     

    Schedule
    1.ACC
	 

     

    Accounts
    of the Company

	 	 
	Schedule
    1.ANN	Announcements
	 	 
	Schedule
    1.ASS	Assets
    
	 	 
	Schedule
    1.ATA	Form
    of Asset Transfer Agreements
	 	 
	Schedule
    1.DRI	Data
    Room Information
	 	 
	Schedule
    1.SA	Form
    of Services Agreement
	 	 
	Schedule
    1.TLA	Form
    of Turnkey Agreement
	 	 
	Schedule
    1.WLA	Form
    of White Label Agreement
	 	 
	Schedule
    8.2	Form
    of Share Transfer Agreement


 







    	2



    	 



    

 





This
share sale and purchase agreement (the “Agreement”) is entered into on this day by and between:


 





	(1)	Gameday
    Group Plc, reg. no. C 77333, a limited liability company incorporated in Malta, having its registered address at Level 1, Burlington
    Business Centre, Dragornara Road, St Julian’s, Malta (the “Seller”); and
	 	 
	(2)	Esports
    Entertainment Group, Inc, reg. no. E0473092008-2, a limited liability company incorporated in Nevada, USA having its registered
    address at 112 North Curry Street, Carson City, Nevada 89703-4934, USA (the “Purchaser”).


 


The
Seller and the Purchaser are jointly referred to as the “Parties” and individually as a “Party”.


 


	1	BACKGROUND



 


	(A)	PROZONE
    LIMITED reg. no. C97366 is a limited liability company incorporated in Malta, having its registered address at Burlington Complex,
    Level 1,
	 	Dragonara
    Road, Paceville, St. Julians STJ 3141, Malta (the “Company”).
	 	 
	(B)	The
    Seller owns (through its subsidiaries BG and TGS, each as defined below) certain business assets, as set out in Schedule 1.ASS,
    (the “Assets”) regarding the Bethard, Fastbet and Betive brands (the “Business”), including:
    (i) the brand name ‘Bethard’ (and, together with the Fastbet and Betive brands the “Brands”); (ii)
    domains relating to the Brands (the “Domains”); (iii) customer databases relating to the Brands (the “Customer
    Databases”); (iv) website content, materials and code pertaining to the Domains (or any part/s thereof) currently owned
    by the Seller’s Group (the “Front-End Code”); (v) certain licensee rights under an ambassador agreement
    originally entered into by Bethard Group Limited (C 69565) of Burlington Complex, Level 1, Dragonara Road, Paceville, St. Julians
    STJ 3141, Malta (“BG”) and Unknown AB (Registration No: 559064-1584) of Ostermalmstorg 1, 114 42 Stockholm Sweden
    (“Unknown”), dated 14 February 2018 (and amended on 26 February 2018 and on 16 March 2018), and thereafter assigned
    and novated by BG to Together Gaming Solutions p.l.c (C 72231) of Burlington Complex, Level 1, Dragonara Road, Paceville, St. Julians
    STJ 3141, Malta (“TGS”) on 30 April 2019 and subsequently amended on 27 March 2020, (the “Zlatan Agreement”);
    and (vi) B2C online gambling licenses in Sweden, Spain, Malta and Ireland (each a “License” and together the “Licenses”).
	 	 
	(C)	The
    Company shall prior to Closing (as defined below) enter into (i) an asset transfer agreement with each of BG and TGS, on the terms
    set out in Schedule 1.ATA, (the “Asset Transfer Agreements”), pursuant to which the Company will acquire,
    prior to Closing, full legal title and ownership of the Assets (with the exception of the Licences and the Zlatan Agreement) owned
    by each of BG and TGS, free and clear from any Encumbrances (as defined below); (ii) a white label platform licensing agreement with
    TGS for the Together Gaming Platform (the “Platform”) on the terms set out in Schedule 1.WLA, (the “White
    Label Agreement”) regarding the Business; (iii) a turnkey platform licensing agreement with the TGS for the Platform on
    the terms set out in Schedule 1.TLA, (the “Turnkey Agreement”); and (iv) a services agreement with BG for
    operational support services, on the terms set out in Schedule 1.SA, (the “Services Agreement”) (the “Pre-Closing
    Restructuring”).
	 	 
	(D)	Following
    Closing, the Seller shall procure that each of the Licences are transferred to the Company as soon as practicable, subject to such
    transfers being permitted under the relevant local regulations pertaining to the relevant Licence/s and provided that the Seller’s
    Group shall in any case obtain a new online gambling licence in the relevant jurisdiction prior to any such transfer (in order to
    enable the Seller’s Group to be able to continue to service its other B2B clients operating in such jurisdiction/s). Should
    it be determined (as set out in Section 9.2.3 below) that any or all of the Licences cannot be transferred in terms of the relevant
    local regulations, the Company shall instead apply for and acquire its own online gambling licence in the relevant jurisdiction/s
    at its own expense.



 



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	(E)	The
    Company shall for a minimum period of 24 months from Closing operate the Domains utilizing the Platform, pursuant to the terms of
    the White Label Agreement and/or the Turnkey Agreement, where: (a) the White Label Agreement shall apply (and shall govern the Company’s
    relationship with TGS) in respect of the B2C services being offered (in relation to the Brands) in each jurisdiction in respect of
    which the Company has not yet acquired the relevant B2C online gambling license; (b) the Turnkey Agreement will begin to apply apply
    (and shall govern the Company’s relationship with TGS to the exclusion of the White Label Agreement) in respect of the B2C
    services being offered (in relation to the Brands) in each jurisdiction in respect of which the Company has acquired the relevant
    B2C online gambling license; and (c) the White Label Agreement shall automatically terminate (with the Turnkey Agreement to remain
    in force) once the Company has acquired all B2C online gambling licenses in Sweden, Spain, Malta and Ireland (in either manner set
    out in Section (D) above). After 24 months have passed from Closing, the Company shall be free to terminate the White Label Agreement
    and/or Turnkey Agreement (as applicable) and migrate the Domains and the Customer Databases to another platform of its choice.
	 	 
	(F)	The
    Seller shall, in accordance with and subject to the terms of Section 9.3 below, procure that the Zlatan Agreement (which is currently
    the subject of negotiation between TGS and Unknown) will be assigned and novated in favour of the Company pursuant to an assignement
    and novation agreement to be entered into between TGS, Unknown and the Company (the “Zlatan Agreement Assignment”).
    
	 	 
	(G)	The
    current issued share capital of the Company is EUR 1,200 divided into 1,200 shares of EUR 1 each, all of which are owned by the Seller.
    Following the Pre-Closing Restructuring but prior to Closing, the Seller intends to assume the Company’s payment obligations
    to BG and TGS under the Asset Transfer Agreements in consideration for receivables (of an aggregate amount that is equal to those
    payment obligations) due by the Company to the Seller in accordance with an assignment and novation agreement to be entered into
    between the Company, the Seller and BG and an assignment and novation agreement to be entered into between the Company, the Seller
    and TGS (the “Assignment and Novation Agreements”). These receivables will then be capitalised (i.e. converted
    into shares in the Company) and at which point the Company is expected to have an issued share capial of the EUR 25,101,200 divided
    into 25,101,200 shares of EUR 1 each (the “Shares”), all of which will be owned by the Seller. 
	 	 
	(H)	The
    Parties intend that following the increase in the issued share capital of the Company as set out in Section (G) above, the Seller
    will sell all of the Shares to the Purchaser (the “Transaction”) on the Closing Date subject to the terms and
    conditions of this Agreement.


 


	2	DEFINITIONS



 


	2.1	For
                                            the purposes of this Agreement, the following terms shall have the following meanings:



 


“24-month
anniversary” means the second-year anniversary of the Closing Date.


 


“Accounts”
means the profit and loss statements of the Company for the period ending on the Balance Sheet Date, as set out in Schedule 1.ACC.


 




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“Additional
Payment” means the additional consideration payable to the Seller by the Purchaser as set out in Section 5.


 


“Affiliate”
means, with respect to any Person, any other Person directly or indirectly controlling, controlled by, or under common control with
such Person. For purposes of this definition, “control,” when used with respect to any specified person, means the power
to direct or cause the direction of the management and policies of such Person, directly or indirectly, whether through ownership of
voting securities or by contract or otherwise, and the terms “controlling” and “controlled by” have correlative
meanings to the foregoing


 


“Agreement”
means this share sale and purchase agreement, including all schedules attached to it.


 


“Announcements”
means the announcement of the Transaction that shall be published by each of the Parties (and by TGS) attached hereto as Schedule
1.ANN.


 


“Applicable
Law” means, with respect to any Person, any federal, state, common, local, municipal, foreign or other law, constitution, treaty,
convention, ordinance, code, rule, circular, guidance notes, regulation, order, injunction, judgment, decree, ruling or other similar
requirement enacted, adopted, promulgated or applied by a Governmental Authority that is binding upon or applicable to such Person, as
amended unless expressly specified otherwise.


 


“Assets”
shall have the meaning set forth in Section (B).


 


“Asset
Transfer Agreements” shall have the meaning set forth in Section (C).


 


“Assignement
and Novation Agreements” shall have the meaning set forth in Section (G).


 


“Balance
Sheet Date” means December 31, 2020.


 


“Brands”
shall have the meaning set forth in Section (B).


 


“Business”
shall have the meaning set forth in Section (B).


 


“Business
Day” means a day when bank offices are open for general banking business in Malta (other than internet banking services only).


 


“Business
IP” means all Intellectual Property comprised within the Assets.


 


“Claim”
means any action, suit, litigation, arbitration, proceeding (including any civil, criminal, administrative, investigative or appellate
proceeding), hearing, inquiry, audit, examination or investigation commenced, brought, conducted or heard by or before, or otherwise
involving, any court or other Governmental Authority or any arbitrator or arbitration panel in relation to a Loss made by an Indemnitee
against the Seller in relation to this Agreement.


 


“Closing”
means the completion of all actions and the transactions (including the Transaction) required to take place at Closing on the Closing
Date as set out in Section 8.


 


“Closing
Date” means the day falling five Business Days after the Seller having issued the Seller’s Pre-Closing Restructuring
Confirmation (or such other date as the Parties may agree on in writing).


 


“Closing
Payment” means EUR 16,000,000.


 


“Company”
shall have the meaning set forth in Section (A).


 


“Contract”
means any contract, agreement, indenture, note, bond, loan, license, instrument, lease, commitment, plan or other arrangement, whether
oral or written.


 




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“Customer”
means a registered user of any website offered via the Platform pursuant to the White Label Agreement or the Turnkey Agreement.


 


“Customer
Databases” shall have the meaning set forth in Section (B).


 


“Data
Room Information” means the due diligence information that has been made available to the Purchaser and its advisors in a virtual
data room prior to signing of this Agreement, the contents whereof are provided on the USB attached hereto as Schedule 1.DRI,
which has been sent to the Purchaser by registered courier prior to or on the date of signing of this Agreement.


 


“Disclosure
Schedule” means the disclosure schedule regarding this Agreement that has been provided by the Seller to Purchaser and dated
the date of this Agreement.


 


“Domains”
shall have the meaning set forth in Section (B).


 


“Due
Diligence” shall have the meaning set forth in Section 10.


 


“Encumbrance”
means any claim, mortgage, lien, charge, pledge, option, retention of title, equity, hypothecation, right of pre-emption, right of first
refusal or other security interest or any other restriction or right exercisable by, or in favour of, any third party (or an agreement
or commitment to create any).


 


“Front-End
Code” shall have the meaning set forth in Section (B).


 


“Governmental
Authority” means any: (i) nation, state, commonwealth, province, territory, county, municipality, district or other jurisdiction
of any nature; (ii) federal, state, local, municipal, national or other government; or (iii) governmental or quasi-governmental authority
of any nature (including any governmental division, department, agency, commission, instrumentality, official, organization, unit, body
or Person and any court or other tribunal and including any arbitrator and arbitration panel).


 


“Indemnitees”
means the Purchaser and the Purchaser’s current and future Affiliates (including the Company); provided, however,
that neither the Seller nor their stockholders shall be deemed to be “Indemnitees.”


 


“Indebtedness”
means the aggregate principal amount of, and accrued interest on, funds borrowed from third parties (including any utilised overdraft
facility).


 


“Intellectual
Property” means trademarks, trade names, domain names, logos, patents, inventions, registered and unregistered design rights,
copyrights, moral rights, database rights, inventions, processes, logos, emblems, rights to use (and protect the confidentiality of)
confidential information (including know-how) and all other intellectual or industrial proprietary rights, and similar property rights
of whatever nature and in each case, whether or not registered and including applications for, and renewals or extensions of such rights
and all similar or equivalent rights or forms of protection which subsist or will subsist in the future in any part of the world.


 


“Licenses”
shall have the meaning set forth in Section (B).


 


“Loss”
includes any direct loss, damage, liability, claim, demand, settlement, judgment, award, fine, penalty, tax, reasonable attorney fees
as determined by a court or tribunal charge, reasonable cost (including reasonable costs of investigation) and any fees, charges, costs
and expenses associated with any Claim commenced by any Indemnitee for the purpose of enforcing any of its rights under this Agreement),
but excluding punitive damages and consequential loss, other than as owed to a third party.


 




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“Material
Adverse Effect” means any event, change, development or state of facts (each an “Effect”) that is or would
reasonably be expected to be materially adverse to the business, assets, liabilities, operations or financial condition of the Company,
taken as a whole; provided, however, that no event, change, development or state of facts (i) relating to
the United States or foreign economies or securities or financial markets in general, (ii) resulting from industry-wide developments
in the industry in which the Company operates, (iii) arising in connection with earthquakes, global pandemics, hostilities, acts of war,
sabotage or terrorism or military actions or any escalation or material worsening of any such hostilities, acts of war, sabotage or terrorism
or military actions, whether arising before, on or after the date hereof, (iv) resulting from any change in Applicable Law; provided
that, in the case of clauses (i), (ii), (iii) or (iv), only to the extent such Effects do not, individually or in the aggregate,
have a disproportionate impact on the Company relative to other Persons in similar businesses, shall, in each case, be deemed in themselves,
to constitute a Material Adverse Effect.


 


“Material
Agreements” means the Asset Transfer Agreements, Services Agreement, Turnkey Agreement and the White Label Agreement.


 


“Net
Gaming Revenue” means the net gaming revenue derived from Customers as defined under the White Label Agreement and the Turnkey
Agreement, as applicable.


 


“Party”
and “Parties” shall have the meaning set forth in the introductory section of this Agreement.


 


“Person”
means an individual, corporation, partnership, limited liability company, association, trust or other entity or organization, including
a Governmental Authority.


 


“Platform”
shall have the meaning set forth in Section (C).


 


“Pre-Closing
Restructuring” shall have the meaning set forth in Section (C).


 


“Purchase
Price” means together the Closing Payment, Additional Payment and Share Consideration.


 


“Purchaser”
shall have the meaning set forth in the introductory section of this Agreement.


 


“Relevant
Period” means the period from the Closing Date until and including the 24-month anniversary.


 


“Representatives”
means a Person’s officers, directors, employees, agents, attorneys, accountants, advisors and other authorized representatives.


 


“Seller”
shall have the meaning set forth in the introductory section of this Agreement.


 


“Seller’s
Account” means the bank account held by the Seller, as notified by the Seller to the Purchaser not later than three Business
Days prior to the Closing Date.


 


“Seller’s
Group” means the Seller and any of its Affiliates.


 


“Seller’s
Knowledge” means the actual knowledge of Edward Licari and Erik Skarp as of the date hereof.


 


“Seller’s
Pre-Closing Restructuring Confirmation” shall have the meaning set forth in Section 7.1.


 




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“Services
Agreement” shall have the meaning set forth in Section (C).


 


“Shares”
shall have the meaning set forth in Section (G).


 


“Share
Consideration” means the shares of the Purchaser’s common stock, par value $0.0001 to be allotted and issued to the Seller
by the 24-month anniversary, representing an aggregate value of the USD Currency Equivalent of EUR7,600,000 as set out in Section 6 below
or such lower amount as may be applicable in accordance with Section 9.3.


 


“Signing
Date” means the date of this Agreement.


 


“Tax”
means any and all taxes, including (i) any net income, alternative or add-on minimum, gross income, gross receipts, sales, use, ad
valorem, value added, transfer, franchise, profits, license, registration, recording, documentary, conveyancing, gains, withholding,
payroll, employment, excise, severance, stamp, occupation, premium, property, environmental or windfall profit, custom duty, escheat
or other tax, governmental fee or other like assessment or charge of any kind whatsoever, together with any interest, penalty, addition
to tax or additional amount imposed by any Governmental Authority responsible for the imposition of any such tax in any jurisdiction,
(ii) in the case of the Company, any liability for the payment of any amount described in clause (i) as a result of being or having been
before Closing a member of an affiliated, consolidated, combined or unitary group, and (iii) liability for the payment of any amounts
of the type described in clause (i) as a result of being party to any agreement or any express or implied obligation to indemnify any
other Person.


 


“Third
Party Claim” shall have the meaning set forth in Section 15.4.3.


 


“Transaction”
shall have the meaning set forth in Section (H).


 


“Turnkey
Agreement” shall have the meaning set forth in Section (C).


 


“USD
Currency Equivalent” means the USD currency equivalent of EUR€7,600,000 calculated using the 30-day average daily EURO
to USD exchange rate as quoted by Bloomberg prior to the date of issuance of the Share Consideration.


 


“Warranties”
means the warranties of the Seller set out in Section 11.


 


“White
Label Agreement” shall have the meaning set forth in Section (C).


 


“Zlatan
Agreement” shall have the meaning set forth in Section (B).


 





	2.2	Interpretative Provisions.






 


	(a)	The
    words “hereof,” “herein” and “hereunder” and words of like import used in this Agreement shall
    refer to this Agreement as a whole and not to any particular provision of this Agreement. 
	 	 
	(b)	The
    captions herein are included for convenience of reference only and shall be ignored in the construction or interpretation hereof.
    References to Clauses, Sections, and Schedules are to Claueses, Sections and Schedules of this Agreement unless otherwise specified.
    
	 	 
	(c)	All
    Schedules annexed hereto or referred to herein are hereby incorporated in and made a part of this Agreement as if set forth in full
    herein. Any capitalized terms used in any Schedule but not otherwise defined therein, shall have the meaning as defined in this Agreement.
    



 



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	(d)	Any
    singular term in this Agreement shall be deemed to include the plural, and any plural term the singular, and words denoting either
    gender shall include both genders as the context requires. Where a word or phrase is defined herein, each of its other grammatical
    forms shall have a corresponding meaning.
	 	 
	(e)	Whenever
    the words “include,” “includes” or “including” are used in this Agreement, they shall be deemed
    to be followed by the words “without limitation,” whether or not they are in fact followed by those words or words of
    like import. 
	 	 
	(f)	The
    word “will” shall be construed to have the same meaning and effect as the word “shall.”
	 	 
	(g)	The
    word “party” shall, unless the context otherwise requires, be construed to mean a party to this Agreement. Any reference
    to a party to this Agreement or any other agreement or document contemplated hereby shall include such party’s successors and
    permitted assigns.
	 	 
	(h)	A
    reference to any legislation or to any provision of any legislation shall include any modification, amendment, re-enactment thereof,
    any legislative provision substituted therefore and all rules, regulations and statutory instruments issued or related to such legislation.
	 	 
	(i)	Any
    rule of construction to the effect that ambiguities are to be resolved against the drafting party shall not be applied in the construction
    or interpretation of this Agreement. No prior draft of this Agreement nor any course of performance or course of dealing shall be
    used in the interpretation or construction of this Agreement. No parole evidence shall be introduced in the construction or interpretation
    of this Agreement unless the ambiguity or uncertainty in issue is plainly discernable from a reading of this Agreement without consideration
    of any extrinsic evidence. Although the same or similar subject matters may be addressed in different provisions of this Agreement,
    the parties intend that, except as reasonably apparent on the face of the Agreement or as expressly provided in this Agreement, each
    such provision shall be read separately, be given independent significance and not be construed as limiting any other provision of
    this Agreement (whether or not more general or more specific in scope, substance or content). The doctrine of election of remedies
    shall not apply in constructing or interpreting the remedies provisions of this Agreement or the equitable power of a court considering
    this Agreement or the Transaction.
	 	 
	(j)	Any
    statement in this Agreement to the effect that any information, document or other material has been “made available”
    to Purchaser or any of its Representatives means that such information, document or other material was shared with the Purchaser
    using the electronic data room hosted by or on behalf of the Seller via the Mircosoft Sharepoint Drive in connection with the Transaction
    (and made available on a continuous basis for review therein by Purchaser and its Representatives) no later than 12:01 a.m., Central
    European Time, on the date that is three Business Days prior to the date of this Agreement.


 


	3	SALE
                                            AND PURCHASE



 


The
Seller shall, on Closing, sell the Shares, together with all rights attached to them and free from any Encumbrance, to the Purchaser.


 


	4	PURCHASE
                                            PRICE



 


	4.1	The
                                            Purchase Price for the Shares shall be an amount corresponding to the aggregate of:



 


	 	4.1.1	the
    Closing Payment; 



 



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	 	4.1.2	the
    Additional Payment; and
	 	 	 
	 	4.1.3	the
    Share Consideration. 


 


	4.2	The
    Closing Payment shall, on Closing, be paid by wire transfer in EUR by the Purchaser in immediately available funds to the Seller’s
    Account, to be received by the Seller not later than three business days from closing.


 


	5	ADDITIONAL
                                            PAYMENT



 


	5.1	The
    Additional Payment shall, subject to Section 5.2, be an amount corresponding to 12% of Net Gaming Revenue during the Relevant Period
    and payable by the Purchaserto the Seller on a monthly basis (in respect of Net Gaming Revenue generated during the relevant month
    during the Relevant Period).
	 	 
	5.2	Notwithstanding
    Section 5.1 and subject to Section 5.3 and 5.4, from the third-month anniversary of the Closing Date (“NGR Amendment Date”),
    the percentage of Net Gaming Revenue payable in accordance with the White Label Agreement shall be reduced to 10% of Net Gaming Revenue
    until such time as the Turnkey Agreement has begun to apply (in respect of the B2C services being offered in the relevant jurisdiction
    where the Company has acquired the relevant B2C online gambling license) in accordance with Section 9.2.4 below. On the date on which
    the Turnkey Agreement begins to apply (in respect of the B2C services being offered in the relevant jurisdiction where the Company
    has acquired the relevant B2C online gambling license), the percentage of Net Gaming Revenue payable (in respect of the relevant
    jursidiction to which the Turnkey Agreement has begun to apply) shall revert to 12% for the duration of the Relevant Period. 
	 	 
	5.3	Each
    Party acknowledges that the Seller will require certain information and documentation from the Purchaser and/or the Company for the
    purposes of enabling it to comply with its obligations to transfer each Licence as set out in Section 9.2.1 and/or to assist the
    Company in applying to the relevant regulatory authorities for its own licence as set out in Section 9.2.3 (in each jurisdiction
    where a particular Licence cannot be transferred). The Purchaser agrees that it will use its best efforts to provide all information
    reasonably necessary for the Seller to fulfil its obligations in accordance with Section 9.2 in a timely manner and in any event
    within three Business days of a written request by the Seller to do so, with each such request to relate specifically to a particular
    jurisdiction and licence (“Information Supply Period”). In the event that the Purchaser fails to provide the requested
    information within the Information Supply Period, the NGR Amendment Date (in respect of the particular jurisdiction and licence for
    which the relevant request was made) shall be extended by a Business Day for each Business Day after the end of the Information Supply
    Period that the relevant information is supplied. 
	 	 
	5.4	The
    Parties acknowledge that the Additional Payment has been agreed upon on the mutual understanding that the Purchaser shall use its
    reasonable endeavours to ensure the Business shall continue to be conducted in the ordinary course reasonably consistent with past
    practice. Without limiting the generality of the foregoing, for the duration of the Relevant Period, the Purchaser shall procure
    that the Company will not, save as required by Applicable Law, make any resolution or take any actions in relation to the below listed
    items, without the Seller’s prior consent (such consent not to be unreasonably withheld or delayed):



 

		5.4.1	undertake
                                            any alterations of the Business reasonably likely to have a Material Adverse Affect;



 




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		5.4.2	spend
                                            less than 75 per cent. of the following marketing budget: EUR 13,120,000 for the first 12
                                            months following the Closing Date and EUR 13,120,000 for the following 12 monts up to the
                                            24-month anniversary;



 


		5.4.3	in
                                            any way limit the operations of the Business and the Domains on the Platform other than in
                                            accordance with the White Label Agreement and the Turnkey Agreement or as otherwise agreed
                                            between the Parties in writing; and



 


		5.4.4	any
                                            wind-up or liquidation or disposal of the Business, the Assets or the Company.



 


	6	SHARE
                                            CONSIDERATION



 


	6.1	Subject
    to the Seller having complied in all material respects with its material obligations as set out in this Agreement (including the
    assignment and novation in favour of the Company of the Zlatan Agreement pursuant to the Zlatan Agreement Assignment in accordance
    with Section 9.3 below), including but not limited to the Transaction Documents, the Purchaser shall issue to the Seller the Share
    Consideration by no later than the 24-month anniversary provided that in the event the Purchaser is unable to issue the Share Consideration,
    an amount equivalent to the Share Consideration shall be payable by Purchaser to the Seller by transfer of funds from the Purchaser’s
    account to the Seller’s account.
	 	 
	6.2	The
    total number of common stock in the Purchaser to be issued as Share Consideration in accordance with Section 6.1 shall be determined
    by dividing the USD Currency Equivalent by a unit price per common stock of the Purchaser equal to the 30-day volume weighted average
    unit price per common stock of the Purchaser prior to the 24-month anniversary (or the date of issuance if earlier). 
	 	 
	6.3	The
    Purchaser warrants and represents that the Share Consideration shall be issued to the Seller free of restrictive legends and trading
    restrictions. 


 


	7	PRE-CLOSING
                                            DELIVERABLES



 


	7.1	As
    soon as practically possible following the Signing Date, and in any event no later than 15 Business Days following the Signing Date,
    the Seller shall carry out the Pre-Closing Restructuring and shall confirm, in writing, to the Purchaser once the Pre-Closing Restructuring
    has been completed (the “Seller’s Pre-Closing Restructuring Confirmation”), provided, however, that the
    White Label Agreement and the Turnkey Agreement shall be entered into on Closing as set out in Section 8 below.
	 	 
	7.2	Prior
    to Closing, the Parties shall jointly determine whether a notification needs to be made to the Malta Foreign Direct Investment Screening
    Office and/or the Office for Competition and if so, the Seller and Purchaser shall cooperate in good faith to make the necessary
    notification and obtain the necessary clearance/s.
	 	 
	7.3	As
    from the Signing Date until Closing, the Seller shall procure that the Business shall be carried on in the ordinary course of business,
    consistent with past practice with a view of maintaining it as a going concern, and without prejudicing or limiting the generality
    of the foregoing, the Seller shall procure that, without the explicit consent of the Purchaser:


 


		7.3.1	there
                                            is no event, occurrence, development or state of circumstances or facts that has had or would
                                            reasonably be expected to have, individually or in the aggregate, a Material Adverse Effect



 




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	 	7.3.2	the
    Company shall not amend its articles of association and shall not pass any resolution in shareholders’ meetings (other than
    any resolution constituting ordinary business conducted at an annual shareholders’ meeting or as required in connection with
    this Agreement);
	 	 	 
	 	7.3.3	there
    is no issuance, delivery or sale, or authorization of the issuance, delivery or sale of, any shares of any capital share of the Company
    
	 	 	 
	 	7.3.4	the
    Seller (save to the Company), or the Company, shall not create or incur any Encumbrance on, any assets (including the Assets), securities,
    properties, interests or business of the Company;
	 	 	 
	 	7.3.5	the
    Company shall not incur of any capital expenditures or any obligations or liabilities in respect thereof;
	 	 	 
	 	7.3.6	the
    Company shall not incur any financial indebtedness or borrow any funds from banks or other external sources;
	 	 	 
	 	7.3.7	there
    shall be no cancellation or waiver or settlement of any claims or rights nor shall there be any settlement (or waiver, as applicable)
    of any material disputes, litigations, material claims or material rights pertaining to the Business;
	 	 	 
	 	7.3.8	the
    Company shall not make any loans, advances or capital contributions to, or investments in, any other Person or give any guarantee,
    indemnity or other agreement to secure an obligation of any other Persony, save as required by law; and
	 	 	 
	 	7.3.9	the
    Company shall not enter into, or agree or commit to enter into, any agreement or arrangement to do any of the foregoing or to otherwise
    operate its business in contravention of this Section 7.2.


 


	7.4	As
                                            from the Signing Date until Closing, the Seller shall promptly notify the Purchaser:



 


	 	7.4.1	any
    notice or other communication from any Person alleging that the consent of such Person is or may be required in connection with the
    Transaction;
	 	 	 
	 	7.4.2	any
    notice or other communication from any Governmental Authority (i) delivered in connection with the Transaction or (ii) indicating
    that a permit, permission, approval or licence is revoked or about to be revoked or that a permit, permission, approval or licence
    is required, which revocation or failure to obtain has had or would reasonably be expected to have a Material Adverse Effect;
	 	 	 
	 	7.4.3	any
    Claims commenced or, to its Knowledge, threatened against, relating to or involving or otherwise affecting the Company or the Business,
    or that relate to the consummation of the Transaction;
	 	 	 
	 	7.4.4	any
    inaccuracy in or breach of any representation, warranty or covenant contained in this Agreement; and
	 	 	 
	 	7.4.5	any
    event, condition, fact or circumstance that would make the timely satisfaction of Closing impossible or unlikely.


 




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	7.5	The
                                            obligations of Purchaser to consummate the Transaction are subject to the satisfaction, at
                                            or prior to the Closing, of the following further conditions:



 


	 	 	7.5.1	Seller
    shall provide Purchaser and its advisors with reasonable access to all facilities, books, records and other business, financial,
    legal and other relevant information in relation to the Company, the Business and the Assets as reasonably requested by the Purchaser
    in order to enable Purchaser to have a PCAOB registered accounting firm conduct a financial audit (the “Audit”)
    of the Company and, to the extent necessary, the Seller, for the 2 years ending on the Balance Sheet Date, all prepared in accordance
    with US Generally Accepted Accounting Principles (“US GAAP”). Each Party acknowledges
    that the successful completion of the Audit to the satisfaction of the Purchaser is a condition precedent to the Closing. Purchaser
    shall be responsible for all the costs of the Audit and any costs associated with such Audit.
	 	 	 	 
	 	 	7.5.2	Each
    of the warranties and representations made by the Seller in this Agreement shall be fair and accurate in all respects as of the date
    of this Agreement and as of the Closing Date as if made on the Closing Date (except for representations that speak as of a particular
    date, which shall be fair and accurate in all respects as of such date), without giving effect to any Material Adverse Effect or
    other materiality qualifications, or any similar qualifications, contained or incorporated directly or indirectly in such representations
    and warranties.
	 	 	 	 
	 	 	7.5.3	All
    notices to, filings with and consents of Governmental Authorities required to be made or obtained under any Applicable Law in connection
    with the execution, delivery and performance of this Agreement and the consummation of the Transaction shall have been made or obtained
    and be in full force and effect.
	 	 	 	 
	 	 	7.5.4	Since
    the date of this Agreement, there shall not have occurred any Material Adverse Effect.
	 	 	 	 
	 	 	7.5.5	There
    shall not be pending by or before any Governmental Authority any Claim that (i) seeks to prevent the consummation of the Transaction
    on the terms, and conferring upon Purchaser all of their respective rights and benefits, contemplated herein, or (ii) will result
    in any Loss (in an amount material to Company) payable by, or any other remedy against, Purchaser if the Transaction is consummated.


 


	8	CLOSING



 


	8.1	Closing
    shall take place by the electronic exchange of documents via e-mail on the Closing Date.
	 	 
	8.2	At
    Closing, the Parties shall execute a separate share transfer agreement, as set out in Schedule 8.2, and any other customary
    necessary documents, resolutions or filings, as required in order to duly consummate the Transaction.
	 	 
	8.3	At
    Closing, the Seller shall:


 


	 	8.3.1	deliver
    to the Purchaser a copy of the executed Asset Transfer Agreements and the corresponding Assignment and Novation Agreements;
	 	 	 
	 	8.3.2	deliver
    to the Purchaser a copy of the executed Services Agreement;
	 	 	 
	 	8.3.3	enter
    into, and procure that the Company enters into, the Turnkey Agreement and deliver to the Purchaser a copy of the executed Turnkey
    Agreement;
	 	 	 
	 	8.3.4	enter
    into, and procure that the Company enters into, the White Label Agreement and deliver to the Purchaser a copy of the executed White
    Label Agreement;
	 	 	 
	 	8.3.5	at
    its cost and expense, file the executed White Label Agreement and Turnkey Agreement (as necessary) with the Maltese Gaming Authority;



 



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	 	8.3.6	deliver
    to the Purchaser a copy of a resolution by the (i) shareholders; and (ii) board of directors, of the Company approving the transfer
    of Shares to the Purchaser;
	 	 	 
	 	8.3.7	deliver
    to the Purchaser duly executed by the Seller, share transfer instruments providing for the transfer of the Shares from the Seller
    into the name of Purchaser;
	 	 	 
	 	8.3.8	deliver
    (i) the share certificates representing the Shares duly endorsed to the Purchaser; and (ii) a duly updated register of members of
    the Company evidencing the Purchaser as owner of the Shares;
	 	 	 
	 	8.3.9	deliver
    to the Purchaser a deed of waiver from the Seller waiving any claims or rights it may have against the Company;
	 	 	 
	 	8.3.10	deliver
    to the Purchaser resignation letters, in the agreed form, from Erik Skarp resigning from his office as director and secretary of
    the Company;
	 	 	 
	 	8.3.11	assist
    the Purchaser with appointing such individuals as director and company secretary of the Company as the Purchaser shall direct; 
	 	 	 
	 	8.3.12	deliver
    to the Purchaser a certificate executed on behalf of the Seller by its Chief Executive Officer (the “Seller Closing Certificate”)
    containing representations and warranties of the Seller to the effect that the conditions set forth in Section 7.3 have been duly
    satisfied; and
	 	 	 
	 	8.3.13	at
    its cost and expense, (i) file for registration, with the Maltese Registry of Companies, the duly completed statutory forms required
    for the registration of transfer of the Shares, the statutory form indicating whether there has been a change in beneficial ownership
    or otherwise and the resignation of the current directors and company secretary and the appointment of the new directors and company
    secretary, together with the resolutions approving the same and all other notices, forms, documents and the like required for this
    purpose (including the minutes referred to in Section 8.4.2) and (ii) cause the Company to update its internal register of beneficial
    owners, to the extent applicable, to indicate the change in beneficial owner..


 


	8.4	At
                                            Closing, the Purchaser shall:



 


	 	8.4.1	pay
    the Closing Payment; and
	 	 	 
	 	8.4.2	cause
    shareholders’ and board meetings to be held in the Company or adopt written resolutions of the Company to accept the resignation
    of the directors and company secretary and appoint new directors and company secretary.


 


	8.5	The
    Seller shall, at its cost and expense, assist in the preparation of the relevant meeting minutes and other necessary documents referred
    to in Section 8.4.2.
	 	 
	8.6	It
    is agreed that the events constituting Closing of this Agreement shall be regarded as one transaction so that, if one of the closing
    events set forth in Sections 8.2, 8.3 and 8.4 above does not occur, Closing shall only be deemed to have taken place if the Party,
    who is not responsible for such closing event taking place, confirms in writing that it accepts that Closing takes place (without
    any prejudice to its right to compensation for breach of the Agreement).


 


	9	POST
                                            CLOSING



 


	9.1	General



 




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	 	9.1.1	Seller
    shall provide Purchaser and its advisors with reasonable access to all facilities, books, records and other business, financial,
    legal and other relevant information in relation to the Company, the Business and the Assets as reasonably requested by the Purchaser
    in order to enable Purchaser to have a PCAOB registered accounting firm conduct a financial stub audit (the “Stub Audit”)
    of the Company and, to the extent necessary, the Seller, for the 3 months immediately following the Balance Sheet Date, all prepared
    in accordance with US GAAP. Each Party acknowledges and agrees that the successful completion of the Stub Audit to the satisfaction
    of the Purchaser shall be completed within 71 days of the Closing Date. Purchaser shall be responsible for all the costs of the Stub
    Audit. 
	 	 	 
	 	9.1.2	Each
    Party will use its best effort to take, or cause to be taken, all actions and to do, or cause to be done, all things necessary, proper
    or advisable under Applicable Law to consummate the Transaction, including but not limited to executing and delivering such documents,
    certificates, agreements and other writings and to take such other actions as may be necessary in order to consummate the transaction
    contemplated by this Agreement.
	 	 	 
	 	9.1.3	The
    Purchaser shall, on the next annual general meeting of the Company, discharge any directors or officers of the Company serving in
    office immediately prior to Closing or that resigned or were removed on or before the Closing (in each case in their capacity as
    such) from their personal liability for the period up to and including the Closing Date.
	 	 	 
	 	9.1.4	The
    Seller and Purchaser shall use their best commercial efforts to obtain from any Governmental Authority any consents, licenses, permits,
    waivers, approvals, authorizations or orders required to be obtained by the Company or the Purchaser, or to avoid any Claim by any
    Governmental Authority, in connection with the authorization, execution and delivery of this Agreement (including for the avoidance
    of doubt the White Label Agreement and the Turnkey Agreement) and the consummation of the Transaction. The parties shall furnish
    to each other all information required for any application or other filing under the rules and regulations of any Applicable Law
    in connection with the Transaction. To the extent any Governmental Authority would have any objections in connection with the authorization,
    execution and delivery of this Agreement (including for the avoidance of doubt the White Label Agreement and the Turnkey Agreement)
    and the consummation of the Transaction, the Seller and the Purchaser shall use their best commercial efforts and negotiate in good
    faith in order to make the necessary adjustments, as required by the relevant Governmental Authority. For the sake of clarity and
    notwithstanding the above, the Company shall be rightfully due and credited with all revenue (minus the applicable percentage of
    Net Gaming Revenue and any other costs and expenses payable to the Seller under each White Label Agreement and Turnkey Agreement
    as applicable) generated from the Business from (and including) the Closing Date.


 


	9.2	Transfer
                                            of Licenses



 


	 	9.2.1	Subject
    to Section 9.2.2 and 9.2.3 the Seller undertakes, at its cost and expense, as soon as reasonably possible after Closing, to
    file for approval, with the relevant Governmental Authority, the transfer of the Licenses from the Seller to the Company. The Parties
    shall promptly provide each other with any assistance, information and documentation reasonably required for such filings. Furthermore,
    the Parties agree that all requests and enquiries from any Governmental Authority received by the Seller shall be dealt with by the
    Parties in consultation with each other and each Party shall promptly co-operate with, and provide all necessary information and
    assistance reasonably required by any Governmental Authority upon being requested to do so by the other Party.



 



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	 	9.2.2	The
    Parties acknowledge that the Seller’s current B2B gambling operations are dependent on the Licenses. Consequently, prior to
    the transfer of the Licenses to the Company (if such transfer is possible), the Seller shall obtain new B2C online gambling licenses
    in Malta, Sweden,
    Spain and Ireland for the Seller’s use following the transfer of the Licenses to the Company, and the Seller hereby undertakes
    to, as soon as practically possible after Closing, apply for new gambling licenses in such jurisdictions.
	 	 	 
	 	9.2.3	The
    Parties acknowledge that it may not be possible to obtain approval from the relevant Governmental Authority in respect of transferring
    a License from the Seller to the Company. If any Government Authority in respect of a Licence confirms in writing that either (i)
    it shall not give the requisite approval or (ii) that it is not otherwise possible to transfer a Licence, the Parties shall promptly
    provide each other with any assistance, information and documentation reasonably required to enable the Company to, at the Company’s
    expense, obtain its own licence in place of the relevant Licence that is unable to be transferred.
	 	 	 
	 	9.2.4	The
    Parties acknowledge that: (a) the White Label Agreement shall govern the Company’s relationship with TGS in respect of the
    B2C services being offered (in relation to the Brands) in each jurisdiction in respect of which the Company has not yet acquired
    the relevant B2C online gambling license in accordance with Section 9.2.1 or Section 9.2.3; (b) the Turnkey Agreement will begin
    to apply (and shall govern the Company’s relationship with TGS to the exclusion of the White Label Agreement) in respect of
    the B2C services being offered (in relation to the Brands) in each jurisdiction in respect of which the Company has acquired the
    relevant B2C online gambling license in accordance with Section 9.2.1 or Section 9.2.3; (c) the White Label Agreement shall automatically
    terminate (with the Turnkey Agreement to remain in force) once the Company has acquired B2C online gambling licenses in Sweden, Spain,
    Malta and Ireland in accordance with Section 9.2.1 or Section 9.2.3; and (d) on or from the 24-month anniversary, the Company shall
    be free to terminate the White Label Agreement and/or Turnkey Agreement (as applicable) and migrate the Domains and the Customer
    Databases to another platform of its choice.


 


	9.3	Transfer
                                            of Zlatan Agreement



 


	 	9.3.1	The
    Parties agree that the Seller shall procure that, prior to or within 6 months from Closing, the Zlatan Agreement (which is currently
    the subject of negotiation between TGS and Unknown) will be assigned and novated in favour of the Company pursuant to the Zlatan
    Agreement Assignment, and subject to Section 9.3.3, the Purchaser shall procure that the Company signs the Zlatan Agreement Assignment
    when presented to it for signing by TGS.
	 	 	 
	 	9.3.2	Notwtihstanding
    Section 9.3.1, the Parties further agree that if the Zlatan Agreement is not assigned and novated in favour of the Company as aforementioned
    within 6 months from Closing, such assignment and novation may still take place up to the 24-month anniversary and subject to Section
    9.3.3, the Purchaser shall still procure that the Company signs the Zlatan Agreement Assignment when presented to it for signing
    by TGS as set out in the preceding paragraph, provided that the aggregate value of the Share Consideration due to the Seller in terms
    of Section 6 above shall be reduced by €422,222 for each full month that passes following the lapse of the 6 months from Closing.
    Accordingly, if the Zlatan Agreement has not been assigned and novated in favour of the Company by the 24-month anniversary, no Share
    Consideration shall be payable and the Purchaser shall have no further obligations to make any payments under Section 6.



 



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	 	9.3.3	The
    Company shall be under no obligation to sign (and the Purchaser shall be under no obligation to procure that the Company signs) the
    Zlatan Agreement Assignment in accordance with either Section 9.3.1 or 9.3.2 above if, as a result of the negotiations between TGS
    and Unknown as referenced in Section 9.3.1 above, the Zlatan Agreement is not in substantially the same form as in effect at 27 March
    2020 at the time the Zlatan Agreement Assignment is deemed to take effect. For the purposes of this Section 9.3.3, the Zlatan Agreement
    shall not be deemed to be in substantially the same form if either (i) the fees payable under Section 6 of the Zlatan Agreement (as
    amended on 27 March 2020) have increased; or (ii) the amount and nature of the sponsorship benefits under Section 3 of the Zlatan
    Agreement (as amended on 27 March 2020) have been amended. 


 


	10	DUE
                                            DILIGENCE



 


Prior
to entering into this Agreement, the Purchaser and its representatives and advisors have conducted a due diligence investigation of the
Company and the Seller’s Group (the “Due Diligence”), as part of which the Purchaser and its representatives
and advisors have carried out the Audit and have had access to and have had the opportunity to review the Data Room Information.


 


	11	WARRANTIES
                                            OF THE SELLER



 


The
Seller represents and warrants to the Purchaser that the statements set forth in this Section 11 are true, accurate and not misleading
as of the Signing Date and that they will be true and accurate and not misleading at Closing, unless otherwise stated in the Disclosure
Schedule.


 


		11.1	Corporate
                                            capacity



 


	 	11.1.1	The
    Seller and the Company are duly incorporated and validly existing under the laws of Malta and has the requisite power and authority
    to enter into the Agreement and consummate the Transaction.
	 	 	 
	 	11.1.2	The
    entry into the Agreement and the performance by the Seller of its obligations under it have been duly authorised by all necessary
    actions on the part of the Seller and the Agreement will, when executed, constitute valid and binding obligations of the Seller in
    accordance with its terms.
	 	 	 
	 	11.1.3	The
    execution, delivery and performance by the Seller and the Company of this Agreement and the consummation by the Seller and the Company
    of the Transaction require no action by or in respect of, or filing with, any Governmental Authority other than (i) compliance with
    any applicable requirements of U.S. state or federal securities laws, (ii) filings with the Malta Business Registry (“MBR”)
    and/or the Malta Inland Revenue and/or the Foreign Direct Investment Screening Office and/or the Office for Competition (iii) filings
    with any Government Authorities in relation to the transfer of the Licences (or any applications for new licences) and (iv) any actions
    or filings the absence of which would not be, individually or in the aggregate, material to Seller or the Company or impair the ability
    of Seller or the Company to consummate the Transaction.
	 	 	 
	 	11.1.4	The
    execution, delivery and performance by the Seller of this Agreement and the consummation of the Transaction, does not and will not:
    (i) result in a violation or breach of any provision of the organizational documents of the Seller or the Company; (ii) result in
    a violation or breach of any provision of any Applicable Law; (iii) except as set forth in the Disclosure Schedule, require the consent,
    notice or other action by any Person under, conflict with, result in a violation or breach of, constitute a default under or result
    in the acceleration of any Contract to which the Company is a party; or (iv) result in the creation or imposition of any Encumbrance
    on the Assets. 


 




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	11.2	Accounts,
                                            etc.



 


	 	11.2.1	The
    Accounts have (i) been prepared by the Company in good faith from the books and records of the Company, (ii) comply as to form in
    all material respects with applicable accounting requirements with respect thereto as of their respective dates, (iii) have been
    prepared in accordance with International Financial Reporting Standards , and (iv) give a true and fair view of the financial position
    of the Company at the date therein indicated.
	 	 	 
	 	11.2.2	The
    Company has no liabilities or obligations of any kind whatsoever, whether accrued, contingent, absolute, determined, determinable
    or otherwise, other than: (i) liabilities or obligations disclosed and provided for in the Accounts or in the notes thereto; (ii)
    liabilities that have been incurred by the Company since the Balance Sheet Date in the ordinary course of business and consistent
    with past practice; or (iii) liabilities or obligations arising under this Agreement or that would not reasonably be expected to
    be material to the Company.
	 	 	 
	 	11.2.3	Between
    the Balance Sheet Date and the date of this Agreement, the Business has been conducted in the ordinary course consistent with past
    practices and there has not been: (i) any event, occurrence, development or state of circumstances or facts that has had or would
    reasonably be expected to have, individually or in the aggregate, a Material Adverse Effect; (ii) any material damage, destruction,
    abandonment, or other casualty loss (whether or not covered by insurance) affecting the Business or Assets; (iii) any issuance, delivery
    or sale, or authorization of the issuance, delivery or sale of, any shares of any capital share of the Company; (iv) any incurrence
    of any capital expenditures or any obligations or liabilities in respect thereof by the Company other than incurred in the ordinary
    course of business consistent with past practice; (v) any sale, lease, license, or other transfer, or creation or incurrence of any
    Encumbrance on, the Assets and any other assets, securities, properties, interests or businesses of the Company, other than in the
    ordinary course of business consistent with past practice; (vi) the making by the Company of any loans, advances or capital contributions
    to, or investments in, any other Person; (vii) the entering into of any Contract that limits or otherwise restricts in any material
    respect the Company or that would reasonably be expected to, after the Closing, limit or restrict in any material respect the Company,
    Purchaser or any of their respective Affiliates, from engaging or competing in any line of business, in any location or with any
    Person; (viii) the entering into, amendment or modification in any material respect or termination of any Contract or waiver, release
    or assignment of any material rights, claims or benefits of the Company; (ix) the hiring or termination of any employee, officer,
    director or consultant of the Company, (x) the grant of any equity or equity-linked awards or other bonus, commission or other incentive
    compensation to any director, officer, advisor, consultant or employee of the Company; (xi) any settlement, or offer or proposal
    to settle, (a) any material Proceeding or claim involving or against the Company, (b) any shareholder litigation or dispute against
    the Company or any of its officers or directors or (c) any Proceeding that relates to the transactions contemplated hereby; (xii)
    any Tax election made or changed; any claim, notice, audit report or assessment in respect of Taxes settled or compromised (or agreement
    with respect thereto); any material Tax Return filed; any Tax allocation agreement, Tax sharing agreement, advance pricing agreement,
    cost sharing agreement, pre-filing agreement, Tax indemnity agreement or closing agreement relating to any Tax entered into; any
    Tax petition, Tax complaint or administrative Tax appeal filed; any Tax audit or inquiry filed; any right to claim a Tax refund surrendered
    or foregone; or any extension or waiver of the statute of limitations period applicable to any Tax claim or assessment consented
    to; or (xiii) any agreement or commitment to take any of the actions referred to in clauses (i) through (xii).



 



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		11.2.4	The
                                            Company has no Indebtedness.



 


	11.3	Assets



 


	 	11.3.1	Subject
    to the provisions of the Asset Transfer Agreements, the Assets are legally and beneficially owned by the Company, with full title,
    free and clear of any Encumbrances.
	 	 	 
	 	11.3.2	The
    Assets are sufficient for the continued conduct of the Business as a going concern after the Closing in substantially the same manner
    as currently conducted (subject to the Purchaser providing substantially the same level of financial investment in the Business as
    currently committed) and (b) constitute all of the rights, property and assets necessary to conduct the Business as a going concern
    after the Closing in substantially the same manner as currently conducted (subject to the Purchaser providing substantially the same
    level of financial investment in the Business as currently committed).
	 	 	 
	 	11.3.3	The
    Assets do not, to the Sellers’ Knowledge, infringe any rights or interests of third parties in Intellectual Property. No notices
    or claims of infringement of any such rights or interests have been made by any third party as of the Signing Date.
	 	 	 
	 	11.3.4	As
    of the Signing Date, the Seller’s Group has not made, or intend to make, any claim, whether for infringement, damages or otherwise,
    to any person regarding the use of Intellectual Property, nor does it, as of the Signing Date and to the Sellers’ Knowledge,
    exist any valid basis for any such claim.


 


	11.4	Compliance
                                            with Law and Regulatory



 


	 	11.4.1	Each
    of the Company and the Seller is, and has at all times been, in material compliance with, and to the Knowledge of Seller is not,
    and at no time has been, under investigation with respect to or threatened to be charged with or given notice of any violation of,
    any Applicable Law.
	 	 	 
	 	11.4.2	There
    are no pending and, to the Knowledge of Seller, there have not been any threatened claims or investigations or potential violations,
    or other actions, conditions or circumstances giving rise to any future claims or investigations of potential violations, of Applicable
    Law on the Company or related in any way to the Assets or the Business other than as disclosed to the Purchaser during the Due Diligence
    process.
	 	 	 
	 	11.4.3	The
    Seller is, and at all times has been, in compliance in all material respects with all Applicable Law applicable to the Licences and
    the conduct of the Business thereunder. Neither the Seller nor the Company has received any written notice or other written communication
    regarding any actual or possible violation of or failure to comply with any term or requirement of any of the Licences or any actual
    or possible revocation, withdrawal, suspension, cancellation, termination or modification of any of the Licences. 



 



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	11.5	Legal
                                            Proceedings



 


	 	11.5.1	There
    are no Claims pending or, to Seller’s Knowledge, threatened against the Company, the Seller or the Seller’s Group in
    relation to the Company, the Business or the Assets.
	 	 	 
	 	11.5.2	There
    are no outstanding orders from any Governmental Authority and no unsatisfied judgments, penalties or awards against or affecting
    the Company, the Business or the Assets.


 


	11.6	Agreements



 


	 	11.6.1	The
    Company will, at Closing, not be party to or bound by any Contract other than the Material Agreements.
	 	 	 
	 	11.6.2	The
    Zlatan Agreement is valid and binding according to its terms, and the terms of the Zlatan Agreement have been complied with in all
    material respects by the Seller’s Group and by the other party to such agreement.


 


	11.7	Real
                                            Property and Premises



 


The
Company does not own or lease, nor has it owned or leased, any real property.


 


	11.8	Business
                                            of the Company



 


The
Company was registered by the Seller on 25 November 2020 and has not conducted, and will not conduct, any business prior to Closing.


 


	11.9	Intellectual
                                            Property



 


	 	11.9.1	Schedule
    1.ASS sets forth a complete and accurate list as of the date of this Agreement of all Business IP, including, but not limited to
    (i) each item of registered Intellectual Property in which the Seller’s Group has or purports to have an ownership interest
    of any nature (whether exclusively, jointly with another Person, or otherwise), (ii) the jurisdiction in which such item of registered
    Intellectual Property has been registered or filed and the applicable application, registration, or serial or other similar identification
    number, and (iii) any other Person that has an ownership interest in such item of registered Intellectual Property and the nature
    of such ownership interest, and (iv) all unregistered trademarks used in connection with the Company or the Business. 
	 	 	 
	 	11.9.2	To
    the Knowledge of Seller, all Business IP is valid, subsisting, and enforceable. The Company exclusively owns all right, title, and
    interest to and in the Business IP free and clear of any Encumbrance. The Business IP consists of all Intellectual Property used
    in, held for use in, or otherwise necessary for the conduct of the Business as currently conducted. 
	 	 	 
	 	11.9.3	To
    the Knowledge of Seller, no Person has infringed, misappropriated, or otherwise violated, or is currently infringing, misappropriating,
    or otherwise violating, any Business IP.
	 	 	 
	 	11.9.4	Neither
    the Seller nor the Company has received written notice that it has infringed, misappropriated, or otherwise violated, or is currently
    infringing, misappropriating, or otherwise violating, any Intellectual Property of any other Person. 


 


	11.10	The
                                            Data Room Information



 


The
Data Room Information has been compiled with due care and in good faith, and is, to the Seller’s Knowledge, in all material aspects,
complete, accurate and gives a true view of the state of affairs of the Company and the Assets.


 




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	11.11	Title
                                            to Shares



 


	 	11.11.1	The
    Seller is the sole and beneficial owner of the Shares, which the Seller lawfully owns and has good and transferable title to. 
	 	 	 
	 	11.11.2	All
    Shares are fully paid up, legally and validly issued and free and clear from any Encumbrances and there is no agreement to create
    any Encumbrance or security over the Shares. Upon registration in the register of members of the Shares in the Purchaser’s
    name,, the Purchaser will acquire full legal and beneficial title to the Shares.
	 	 	 
	 	11.11.3	There
    are no outstanding subscriptions, options or similar rights relating to the Shares and no securities giving a right to conversion
    into, or any agreement or arrangement that accords to any person or entity the right to acquire shares in the Company.


 


	11.12	No
                                            Broker’s Fee, etc.



 


All
negotiations relating to this Agreement have been carried on without the intervention of any person acting on behalf of the Company or
the Seller in such manner as to give rise to any valid claim against the Company or the Purchaser for any broker’s fee, finder’s
fee, agent’s commission or similar compensation in connection with the transactions contemplated by the Agreement.


 


	11.13	Tax



 


	 	11.13.1	The
    Seller and the Company have duly and timely filed with the appropriate tax authorities all tax returns and reports required to be
    filed in relation to the Business, and such returns and reports have in all respects been prepared in accordance with applicable
    law and accurately contain all information required to be contained therein and all such information is complete and correct. 
	 	 	 
	 	11.13.2	All
    taxes assessed against and due by the Seller and the Company in respect of the Business up until the Closing Date have been or shall
    be fully paid by the Seller. The Company has no liability for the Taxes of any other Person up until the Closing Date.
	 	 	 
	 	11.13.3	There
    are no pending or, to the Knowledge of Seller, threatened, audits, inquiries, assessments or other actions for or relating to any
    liability in respect of Taxes of the Company or the Business. To the Knowledge of Seller, there are no matters under discussion with
    any Tax authority with respect to Taxes that are likely to result in an additional liability for Taxes with respect to the Company
    or the Business.


 


		11.13.4	There
                                            are no Encumbrances for Taxes upon any property or asset of the Company. 



 


	11.14	Employees



 


	 	11.14.1	The
    Company has no employees, workers or consultants under any contract of employment or engagement and and no offer of employment or
    engagement has been made by the Company that has not yet been accepted, or that has been accepted but where the employment or engagement
    has not yet started.
	 	 	 
	 	11.14.2	No
    director, officer, employee, Affiliate or “associate” or members of any of their “immediate family” (as such
    terms are respectively defined in Rule 12b-2 and Rule 16a-1 of the Exchange Act) of the Company (each of the foregoing, a “Related
    Person”), other than in its capacity as a director or officer of the Company (a) is involved, directly or indirectly, in
    any business arrangement or other relationship with the Company (whether written or oral), or (b) directly or indirectly owns, or
    otherwise has any right, title, interest in, to or under, any property or right, tangible or intangible, that is used by the Company.
    



 



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	11.15	Insolvency



 


The
Company is not insolvent, nor involved in or subject to any insolvency proceedings.


 


	12	WARRANTIES
                                            OF THE PURCHASER



 


	12.1	The
    Purchaser represents and warrants to the Seller that the statements set forth in this Section 12 are true, accurate and not misleading
    as of the Signing Date and that they will be true and accurate and not misleading at Closing, unless otherwise stated. 
	 	 
	12.2	The
    Purchaser is duly incorporated and validly existing under the laws of Nevada, USA, and the Purchaser has the requisite power and
    authority to enter into the Agreement and consummate the Transaction.
	 	 
	12.3	The
    entry into the Agreement and the performance by the Purchaser of its obligations under it have been duly authorised by all necessary
    actions on the part of the Purchaser and the Agreement will, when executed, constitute valid and binding obligations of the Purchaser
    in accordance with its terms.
	 	 
	12.4	The
    Purchaser shall have secured sufficient and unconditional financing or shall have available internal funds to enable it to complete,
    fully and in a timely manner, the Transaction and to make any payments that the Purchaser is or may become required to make pursuant
    to this Agreement.
	 	 
	12.5	As
    of the date of this Agreement, the Purchaser is not aware of any fact, matter, circumstance or event which would entitle the Purchaser
    to make a Claim against the Seller under this Agreement.


 


	13	NON-COMPETE



 


	13.1	Neither
                                            the Seller nor their Affiliates shall, without the prior written consent of the Purchaser:



 


	 	13.1.1	at
    any time up until the 24-month anniversary, own and operate any B2C business (relating to brands owned by the Seller’s Group)
    that competes against the Business, provided that nothing in this Section 13.1 shall preclude the Seller or its Affiliates from providing
    B2C services as support services to the B2B business of the Seller’s Group in relation to its third party clients and their
    brands;
	 	 	 
	 	13.1.2	at
    any time within the 12 months following the end of the 24-month anniversary:


 


	 		(i)	canvass,
                                            solicit or otherwise seek to engage any customer or prospective customer of the Business
                                            with a view to providing goods or services to them in competition with the Business; or



 


	 		(ii)	induce
                                            or attempt to induce a customer or prospective customer of the Business to cease or refrain
                                            from conducting business with, or to reduce the amount of business conducted with, or to
                                            vary adversely the terms upon which it conducts business with the Business, or do any other
                                            thing which is reasonably likely to have such an effect;



 




    	22



    	 



    




 


		13.1.3	at
                                            any time within the 12 months following the end of the 24-month anniversary solicit, entice
                                            or attempt to entice away, any person who is at the 24-month anniversary, or has been at
                                            any time during the period of 12 months immediately preceding the 24-month anniversary, a
                                            supplier of goods or services to the Business, if such dealings, solicitation or enticement
                                            causes or is reasonably likely to cause such a supplier to cease supplying, or to reduce
                                            its supply of goods or services to the Business, or to vary adversely the terms upon which
                                            it conducts business with the Business; or



 


		13.1.4	at
                                            any time after the 24-month-anniversary, use in the course of any business:



 


	 		(i)	any
                                            trade or service mark, business or domain name, design or logo which, at the Closing Date,
                                            is being or has been used by the Business in connection with the Business; or



 


	 		(ii)	anything
                                            which, in the reasonable opinion of the Purchaser, is capable of confusion with any of the
                                            words, marks, names, designs or logos used by the Business.



 


	14	INDEMNIFICATION



 


Subject
to the qualifications and limitations set forth in this Agreement, in the event of a breach of any Warranties, covenants or other provisions
of this Agreement by the Seller, the Seller shall indemnify and hold the Indemnities, without duplication, harmless from any Loss. When
determining a Loss, no multiple of profits, multiple of cash flow or other similar multiplier or valuation methodology shall apply. Any
payment actually made by the Seller shall for tax purposes be deemed a reduction of the Purchase Price.


 


	15	LIMITATION
                                            OF LIABILITY



 


	15.1	Time
                                            Limitation for Claims



 


		15.1.1	The
                                            Seller shall not be liable under this Agreement in respect of any Claim in relation to a
                                            breach of any provision under this Agreement unless a written notice has been given by the
                                            Purchaser to the Seller:



 


	 		(i)	in
                                            the event of any Claim under the Warranties in Sections 11.1 (Corporate Existence), 11.11
                                            (Title to Shares) and 11.13 (Tax) without limitation in time; or



 


		 	(ii)	in
                                            the event of any other Claim under the Warranties or other provisions under the Agreement,
                                            no later than twelve (12) months following the Closing Date.



 


		15.1.2	A
                                            notice in respect of a Claim shall be made by the Purchaser to the Seller within thirty (30)
                                            Business Days from the date when the Purchaser became aware, or should reasonably have become
                                            aware, of facts or circumstances giving rise to a Claim.



 


		15.2	Thresholds



 


The
Seller shall not be liable under this Agreement in respect of any Claim for breach of any provision under this Agreement unless or until
the aggregate amount of Losses exceeds EUR 160,000, in which case the full amount shall be payable. For the purposes hereof, no individual
Loss which is less than

EUR 16,000 shall be taken into account, nor shall the Seller have any liability for any such Losses.


 


		15.3	Maximum
                                            Liability



 


The
aggregate liability of the Seller in respect of all breaches of this Agreement shall be limited to 20 per cent. of the Purchase Price,
provided, however that the aggregate liability in respect of a breach of Warranty pursuant to Sections 11.1 (Seller’s capacity),
11.3 (Assets), 11.4 (Compliance with Law and Regulatory), 11.11 (Title to Shares) and 11.13 (Tax) shall be limited to the Purchase Price.


 




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	15.4	General
                                            Limitations



 


	 	15.4.1	If
    a Loss is tax-deductible or related to an untaxed reserve in the Company, the Loss shall be reduced by an amount equivalent to actual
    tax savings available with certainty to the Company or the Purchaser.
	 	 	 
	 	15.4.2	The
    Seller shall not be liable for any Loss to the extent: 


 


	 	 	(i)	the
    Loss occurs as a result of any Applicable Law not in force on the Closing Date, or that takes effect retroactively, or occurs as
    a result of any increase in the tax rate in force on the Closing Date, or any change in the practices of the relevant Governmental
    Authority or courts after Closing Date; or
	 	 	 	 
	 	 	(ii)	the
    Claim is based on facts, events or circumstances that have been disclosed in the Disclosure Schedule and each statement or other
    item of information set forth in the Disclosure Schedule shall be deemed to be a representation and warranty made by the Seller in
    this Agreement that is deemed to be accepted and acknowledged by the Purchaser of its awareness to the information; provided that
    the Parties hereto agree that any reference in a particular Section of the Disclosure Schedule shall only be deemed to be an exception
    to (or, as applicable, a disclosure for purposes of) (i) the representations and warranties (or covenants, as applicable) of the
    relevant party that are contained in the corresponding Section of this Agreement and (ii) any other representations and warranties
    of such party that is contained in this Agreement, but only if the relevance of that reference as an exception to (or a disclosure
    for purposes of) such representations and warranties would be readily apparent to an individual who has read that reference and such
    representations and warranties.


 


	 	15.4.3	If
    the Purchaser becomes aware of any Claim against the Company or the Purchaser by any third party (a “Third Party Claim”)
    which may lead to a Claim, then the Purchaser shall procure that written notice thereof is given to the Seller as soon as practically
    possible but in no event later than thirty (30) Business Days after it is evident to the Purchaser that the Third Party Claim may
    result in a Claim, and the Purchaser shall:


 


	 	 	(i)	give
    such information and access to personnel, premises, documents and records to the Seller as the Seller may reasonably request in order
    to assess the situation;
	 	 	 	 
	 	 	(ii)	not
    make any admission of liability, agreement or compromise with any individual or entity, body or authority in relation to any such
    Third Party Claim without prior consultation with the Seller unless it is reasonably required to preserve or protect a right, claim
    or asset; and
	 	 	 	 
	 	 	(iii)	subject
    to its duty to mitigate its loss, take such action as the Purchaser sees fit with regard to such Third Party Claim.


 


	 	15.4.4	In
    the event of a breach of Warranty or any other breach under this Agreement, the Purchaser shall, and shall use and procure that the
    Company shall, use its best efforts to mitigate the Loss.



 



    	24



    	 



    




 





	 	15.4.5	In calculating the liability of the Seller in respect of any Loss, such Loss shall be reduced by an amount equal to any amount of the Loss that has been recovered by the Purchaser or the Company from any third party. If and to the extent the Purchaser has been compensated for a Loss by the Seller, the Purchaser shall assign, or procure that the Company assigns, at the request of the Seller and to the extent permissible under Applicable Law, its rights against any person in respect of such Loss to the Seller or such other person that the Seller designate.
	 	 	 
	 	15.4.6	The Seller shall have no liability in respect of this Section 14 for any other representation or warranty, express or implied not otherwise set out in this Agreement, or in respect of any other agreement, contract, statute, or pursuant to legal theory or on any other ground.


 




	15.5	Fraud,
                                            etc.



 


Notwtihstadning
the foregoing, none of the limitations set forth in this Section 15 shall apply in the event of fraud or willful or intentional misrepresentation
by the Sellers or any of its Representatives.


 


	16	CONFIDENTIALLY
                                            AND ANNOUNCEMENTS



 


	16.1	Announcements



 


The
Parties agree that the Announcements shall be issued upon signing of this Agreement. Any other press releases, public announcements or
public relations activities by the Parties with regard to this Agreement and the Transaction shall be approved by both Parties in advance
of such release or announcement.


 


	16.2	Non-Disclosure



 


	 	16.2.1	Subject
    to Section 16.2.2, the Parties shall treat as strictly confidential and not disclose or use any information received or obtained
    as a result of entering into this Agreement.
	 	 	 
	 	16.2.2	Section
    16.2.1 shall not prohibit disclosure or use by the Parties of any information if and to the extent:


 


	 	 	(i)	the
    disclosure or use is required by law, stock exchange regulations or similar market place or any other regulatory body;
	 	 	 	 
	 	 	(ii)	the
    disclosure is made to professional advisers of any Party or employees on a need to know basis on terms that such professional advisers
    or employees undertake to comply with the provisions of this Section 16.2 in respect of such information as if they were a party
    to this Agreement;
	 	 	 	 
	 	 	(iii)	the
    information is or becomes publicly available (other than by breach of this Agreement); or
	 	 	 	 
	 	 	(iv)	the
    other Party has given prior written approval to the disclosure or use.


 


	17	COSTS
                                            AND EXPENSES



 


The
Parties shall pay their own costs and expenses in connection with the preparation for and completion of the transactions contemplated
by this Agreement, including but not limited to all fees and expenses of their representatives, agents, brokers, legal and financial
advisers and authorities.


 




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	18	ENTIRE
                                            AGREEMENT AND AMENDMENTS



 


	18.1	This
    Agreement represents the entire understanding of the Parties and constitutes the whole agreement between the Parties in relation
    to its subject matter and supersedes all prior agreements, covenants, arrangements, communications, representations or warranties,
    whether oral or written, by any officer, agent, employee or representative of either of the Parties or the Company. 
	 	 
	18.2	The
    provisions of this Agreement shall be binding upon and shall inure to the benefit of the parties hereto and their respective successors
    and assigns. 
	 	 
	18.3	This
    Agreement may only be amended by an instrument in writing duly executed by the Parties. No change, termination, modification or waiver
    of any provision, term or condition of this Agreement shall be binding on the Parties, unless it is made in writing.


 


	19	NOTICES



 


	19.1	All
    notices, requests, demands, approvals, waivers and other communications required or permitted under this Agreement must be in writing
    in the English language.
	 	 
	19.2	All
    such notices and communications shall be addressed and sent by mail or email as set out below or to such other addresses as may be
    given by written notice in accordance with this Section 19.2.


 


	 	If
    to the Sellers:	 	If
    to the Purchaser:
	 	 	 	 
	 	Gameday
    Group Plc	 	Esports
    Entertainment Group, Inc Limited
	 	Attention:
    Edward Licari	 	Attention:
    Grant Johnson
	 	Level
    1 Burlington Business Centre	 	112
    North Curry Street, 
	 	Dragornara
    Road	 	Carson
    City, Nevada 
	 	Malta	 	89703-4934,
    USA
	 	 	 	 
	 	Email:
    edward.licari@bethardgroup.com	 	Email:
    grant@esportsentertainmentgroup.com
	 	 	 	 
	 	with
    a copy to (not serving as notice):	 	with
    a copy to (not serving as notice):
	 	 	 	 
	 	Ganado
    Advocates	 	Lucosky
    Brookman LLP
	 	 	 	 
	 	Attention:
    Nicholas Curmi	 	Attention:
    
	 	 	 	 
	 	171
    Old Bakery Street	 	101
    Wood Avenue South
	 	XXXXXXXXXXXX	 	Valletta,
    VLT 1455 
	 	Malta	 	USA
	 	 	 	 
	 	E-mail:
    ncurmi@ganado.com	 	Email:
    lmetelista@lucbro.com
	 	 	 	 


 


	19.3	A
                                            notice or other communication shall be effective upon receipt and shall be deemed to have
                                            been received (i) at the time of delivery, if delivered by hand, registered post or courier;
                                            and (ii) at the time of transmission in legible form, if delivered by email.



 




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	20	ASSIGNMENTS



 


This
Agreement shall be binding upon and inure to the benefit of the successors of the Parties but shall not be assignable by any of the Parties
without the prior written consent of the other Party.


 


	21	SPECIFIC
                                            PERFORMANCE



 


The
rights and remedies of the parties hereto shall be cumulative (and not alternative). The parties hereto agree that irreparable damage
would occur if any provision of this Agreement were not performed in accordance with the terms hereof and that the parties shall be entitled
to an injunction or injunctions to prevent breaches of this Agreement or to enforce specifically the performance of the terms and provisions
of this Agreement in addition to any other remedy to which they are entitled to at law or in equity, in each case without the requirement
of posting any bond or other type of security.


 


	22	WAIVERS



 


No
failure or delay by any party in exercising any right, power or privilege hereunder shall operate as a waiver thereof nor shall any single
or partial exercise thereof preclude any other or further exercise thereof or the exercise of any other right, power or privilege. The
rights and remedies herein provided shall be cumulative and not exclusive of any rights or remedies provided by Applicable Law.


 





	23	SEVERABILITY



 


If
any term, provision, covenant or restriction of this Agreement is held by a court of competent jurisdiction or other Governmental Authority
to be invalid, void or unenforceable, the remainder of the terms, provisions, covenants and restrictions of this Agreement shall remain
in full force and effect and shall in no way be affected, impaired or invalidated so long as the economic or legal substance of the Transaction
is not affected in any manner materially adverse to any party. Upon such a determination, the parties shall negotiate in good faith to
modify this Agreement so as to effect the original intent of the parties as closely as possible in an acceptable manner in order that
the Transaction be consummated as originally contemplated to the fullest extent possible.


 


	24	GOVERNING
                                            LAW AND DISPUTES



 


	24.1	The
                                            governing law of this Agreement shall be the laws of Malta.



 


	24.2	Any
                                            controversy or claim arising out of or relating to this Agreement, or the breach thereof,
                                            shall be settled by arbitration administered by the Malta Arbitration Centre, in accordance
                                            with its rules relating to domestic arbitration.



 


	24.3	The
                                            language to be used in the arbitral proceedings shall be English.



 


	24.4	The
                                            parties undertake and agree that all arbitral proceedings conducted with reference to this
                                            arbitration clause will be kept strictly confidential. This confidentiality undertaking shall
                                            cover all information disclosed in the course of such arbitral proceedings, as well as any
                                            decision or award that is made or declared during the proceedings. Information covered by
                                            this confidentiality undertaking may not, in any form, be disclosed to a third party without
                                            the written consent of all parties hereto. This notwithstanding, a party shall not be prevented
                                            from disclosing such information in order to safeguard in the best possible way his rights
                                            in connection with the dispute, or if the party is obligated to disclose pursuant to statute,
                                            regulation, a decision by an authority, a stock exchange contract or similar.









 





 



 








[Signature
page to follow]


 




    	27



    	 



    

 


This
Agreement has been signed digitally and each Party has taken a copy hereof.


 


	GAMEDAY
    GROUP PLC	 	ESPORTS
    ENTERTAINMENT GROUP, INC
	 	 	 
	/s/
    ERIK SKARP	 	/s/
    GRANT JOHNSON
	 	 	 
	ERIK
    SKARP	 	GRANT
    JOHNSON


 




    	28



    	 



    

 


DISCLOSURE
SCHEDULE


 




    	29



    	 



    

 


Schedule
1.ACC

Accounts of the Company


 




    	30



    	 



    

 


Schedule
1.ANN

Announcements


 




    	31



    	 



    

 


Schedule
1.ASS

Assets


 




    	32



    	 



    

 


Schedule
1.ATA

Form of Asset Transfer Agreements


 




    	33



    	 



    

 


Schedule
1.DRI

Data Room Information


 




    	34



    	 



    

 


Schedule
1.SA

Form of Services Agreement


 




    	35



    	 



    

 


Schedule
1.TLA

Form of Turnkey Agreement


 




    	36



    	 



    




 


Schedule
1.WLA

Form of White Label Agreement


 




    	37



    	 



    

 


Schedule
8.2

Form of Share Transfer Agreement


 




    	38