Exhibit
12.1


Certification
of Principal Executive Officer


Pursuant
to Section 302 of the Sarbanes-Oxley Act of 2002


and
Securities and Exchange Commission Release 34-46427


I, Adam
Yan, certify that:





(1)
    I have reviewed this Annual
      Report on Form 20-F of eFuture Information Technology
      Inc.;





(2)
    Based on my  knowledge, this report does not contain any untrue statement of a material fact  or omit to state a material fact necessary to make the statements made, in  light of the circumstances under which such statements were made, not  misleading with respect to the period covered by this report;





(3)
    Based on my knowledge, the
      financial statements, and other financial information included in this
      report, fairly present in all material respects the financial condition,
      results of operations and cash flows of the company as of, and for, the
      periods presented in this
report;





(4)
    The company's other certifying
      officer(s) and I are responsible for establishing and maintaining
      disclosure controls and procedures (as defined in Exchange Act Rules
      13a-15(e) and 15d-15(e)) and internal control over financial reporting (as
      defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the company and
      have:





(a)
    Designed such disclosure controls
      and procedures, or caused such disclosure controls and procedures to be
      designed under our supervision, to ensure that material information
      relating to the company, including its consolidated subsidiaries, is made
      known to us by others within those entities, particularly during the
      period in which this report is being
  prepared;





(b)
    Designed such internal control
      over financial reporting, or caused such internal control over financial
      reporting to be designed under our supervision, to provide reasonable
      assurance regarding the reliability of financial reporting and the
      preparation of financial statements for external purposes in accordance
      with generally accepted accounting
  principles;





(c)
    Evaluated the effectiveness of
      the company's disclosure controls and procedures and presented in this
      report our conclusions about the effectiveness of the disclosure controls
      and procedures, as of the end of the period covered by this report based
      on such evaluation; and





(d)
    Disclosed in this report any
      change in the company's internal control over financial reporting that
      occurred during the company's most recent fiscal quarter (the company's
      fourth fiscal quarter in the case of an annual report) that has materially
      affected, or is reasonably likely to materially affect, the company's
      internal control over financial reporting;
  and





(5)
    The company's other certifying
      officer(s) and I have disclosed, based on our most recent evaluation of
      internal control over financial reporting, to the company's auditors and
      the audit committee of the company's board of directors (or persons
      performing the equivalent
functions):





(a)
    All significant deficiencies and
      material weaknesses in the design or operation of internal control over
      financial reporting which are reasonably likely to adversely affect the
      company's ability to record, process, summarize and report financial
      information; and





(b)
    Any fraud, whether or not
      material, that involves management or other employees who have a
      significant role in the company's internal control over financial
      reporting.





Date: April 27, 2012
    
    
    /s/
      Adam YanAdam
      YanChief
      Executive Officer (Principal Executive
Officer)