BOUTIQUE AIR

548 Market St

San Francisco, CA

t. 415.449.0505

f. 415.738.767

About Boutique Air

Our Story

Headquartered in San Francisco, California, Boutique Air has been in operation since 2007.

We began by flying fire surveillance missions for the U.S. Forestry Service and Bureau of

Land Management. We evolved to provide air charter services from the Burbank, Hawthorne,

Las Vegas and Redding airports with our Pilatus and Cessna fleet of aircraft. As a charter

operator we have received certifications from both industry leading safety organizations,

ARG/US and Wyvern. Boutique Air has pilots that are highly experienced and hold the most

advanced FAA ratings ­ a key reason for our continued perfect safety record.

In July of 2012 Boutique Air applied for commuter operating authority from the Department of

Transportation. We quickly passed tests on financial fitness and management competency,

receiving authority for scheduled service in January of 2013.

We began scheduled service between Los Angeles and Las Vegas in January of 2014.

We have worked to develop our distribution channels. We have connections in place with all

of the major Global Distribution Systems (GDSs), which travel agents use to access the

market. You will find us on Worldspan and Apollo (Travelport), Sabre, and Amadeus. In

addition, we are on the major Online Travel Agencies (OTAs), including Expedia, Travelocity,

Priceline, Orbitz, CheapTickets, and CheapOAir.

EAS Contracts

On April 22, 2014 the DOT selected Boutique Air to provide EAS between Clovis and DFW.

We began service in July of 2014, and have since received very positive feedback from the

business community, town council, and airport board. We have also experienced a steady

increase in passenger counts since we first began providing service three months ago. We

established a reputation for reliability having operated with 98.5% completion.
BOUTIQUE AIR

548 Market St

San Francisco, CA

t. 415.449.0505

f. 415.738.767

What People Are Saying About Boutique Air

Boutique Air PC-12, one of the best turboprop aircraft on the market!... Give them a try!!

-Tarek A. via Yelp.com

We also feel that the PC-12 aircraft bid by Boutique Air presents the safest and most

comfortable option for the traveling public.

-Hon. Mayor David Lansford in Recommendation Letter

City of Clovis, NM

Flew with Boutique from LA to Vegas and back and must say I was extremely surprised. From

the ease of check-in, To the flight itself, the whole process was great. Price was

competitive with any other airline out there. I plan on flying boutique for all my Vegas outings,

and may even look into renting the whole plane for a group trip. Thanks Boutique!

-Kevin J. via Yelp.com

We find that Boutique Air is fit, willing and able to operate as a commuter air carrier,

and capable of providing reliable Essential Air Service...

­Susan L. Kurland in Clovis EAS Award

Asst. Sec. for Aviation and International Affairs

US DOT

Right now Boutique Air is a very cool secret.

-Examiner.com

Flew with Boutique Air from LA to Las Vegas round trip and it was a great experience. Good

service, on time departures, and a hassle free and nice way to travel in general. A really

nice pilot and copilot as well.

-Patrick S. via Yelp.com

Smooth flights and personable staff are part of the experience...

­Clovis News Journal

Silver City Mayor Michael Morones said he has talked to people in Clovis, which has flights

on Boutique Air to Dallas. "You would think they were salespeople for Boutique they are

so pleased. “

-The Grant County Beat
BOUTIQUE AIR

548 Market St

San Francisco, CA

t. 415.449.0505

f. 415.738.767

Photos of Boutique Air Aircraft
BOUTIQUE AIR

548 Market St

San Francisco, CA

t. 415.449.0505

f. 415.738.767

Photos of Boutique Air Aircraft
BOUTIQUE AIR

548 Market St

San Francisco, CA

t. 415.449.0505

f. 415.738.767

Proposal

Overview

Our proposal would be flown in nine­seat, modern, pressurized Pilatus PC­12 aircraft. The

term is two years.

We are projecting fares starting at $59. From time to time we will also have sales to increase

both awareness and passenger counts. We will also cap fares at $199 each way for the

length of our term.

Our proposal includes two options. Option 1 is for three round trips per day to Boston (18 per

week). Option 2 is for two direct round trip flights per day to Albany and two direct round trip

flights per day to Boston. Option 2 is more non­stop flights than the community receives now,

but less flights overall since all flights currently connect through ALB to BOS. We believe

non­stop service to BOS with either Option 1 or Option 2 will help increase passenger loads

over time.

It has been suggested that there may also be interest in New York airports (JFK, LGA, EWR),

we therefore reserve the right to move flights from Boston to New York should we 1) believe

there is demand from the community and 2) obtain the appropriate authorizations to fly into

any of these airports. Our costs between operating to Boston vs. New York are similar enough

such that we would not request an increase or decrease in subsidy in the case that we were

flying to a New York airport.
BOUTIQUE AIR

548 Market St

San Francisco, CA

t. 415.449.0505

f. 415.738.767

Community Input

Shortly after the bids are posted to the docket, Boutique Air will schedule meetings with city

officials and private citizens. This will allow us to answer any questions and provide additional

information.

While we can’t promise we will be able to implement everyone’s suggestions, we welcome

feedback from the citizens of these communities, as well as anyone who may have an interest

in the proposed flights. What we can promise is that we will listen to your feedback, and give it

the attention and consideration it deserves.

With respect and appreciation,

Shawn Simpson

CEO
BOUTIQUE AIR

548 Market St

San Francisco, CA

t. 415.449.0505

f. 415.738.767

Option 1

18 nonstop RT weekly OGS­BOS

Destination

Operations

Scheduled Flights

Completed Flights (98%)

Scheduled Block Hours

Scheduled Seats

Scheduled ASMs

Revenue

Passengers

Average Fare

Fare Revenue

Total Revenue

Expenses

Fuel

Ownership

Maintenance and Reserves

Staff

Marketing and Distribution

Other Indirect Costs

Total Costs

Profit Element

Margin

BOS

1,872

1,835

2,280

16,848

4,616,352

10,660

$97

$1,034,020

$1,034,020

$1,117,200

$960,000

$866,400

$408,700

$42,640

$398,280

$3,793,220

$189,661

5.00%

Total Subsidy $2,948,861

Note that passengers are counted on a per segment basis, while the average fare is calculated on a per ticket basis.

No upline or downline restrictions.
BOUTIQUE AIR

548 Market St

San Francisco, CA

t. 415.449.0505

f. 415.738.767

Option 2

12 nonstop RT weekly OGS­ALB

12 nonstop RT weekly OGS­BOS

Destination

Operations

Scheduled Flights

Completed Flights (98%)

Scheduled Block Hours

Scheduled Seats

Scheduled ASMs

Revenue

Passengers

Average Fare

Fare Revenue

Total Revenue

Expenses

Fuel

Ownership

Maintenance and Reserves

Staff

Marketing and Distribution

Other Indirect Costs

Total Costs

Profit Element

Margin

ALB

1,248

1,223

1,020

11,232

1,763,424

5,330

$97

$517,010

$517,010

$499,800

$648,000

$387,600

$282,700

$21,320

$284,650

$2,124,070

$106,203

5.00%

BOS

1,248

1,223

1,512

11,232

3,077,568

5,330

$97

$517,010

$517,010

$740,880

$317,696

$574,560

$331,900

$21,320

$312,623

$2,298,980

$114,949

5.00%

Total Subsidy $3,610,182

Note that passengers are counted on a per segment basis, while the average fare is calculated on a per ticket basis.

No upline or downline restrictions.