<TABLE> <S> <C>

<ARTICLE>                                                                 5
<LEGEND>  THIS SCHEDULE CONTAINS SUMMARY FINANCIAL INFORMATION EXTRACTED
          FROM THE YEAR END 1996 FORM 10-K AND IS QUALIFIED IN ITS ENTIRETY
          BY REFERENCE TO SUCH FINANCIAL STATEMENTS.
</LEGEND>
<MULTIPLIER>                                                          1,000
       
<S>                                                            <C>
<PERIOD-TYPE>                                                        12-MOS
<FISCAL-YEAR-END>                                               DEC-31-1996
<PERIOD-START>                                                  JAN-01-1996
<PERIOD-END>                                                    DEC-31-1996
<CASH>                                                            1,457,783
<SECURITIES>                                                              0
<RECEIVABLES>                                                     4,893,200
<ALLOWANCES>                                                        215,000
<INVENTORY>                                                       9,301,120
<CURRENT-ASSETS>                                                 18,285,454
<PP&E>                                                           22,008,266
<DEPRECIATION>                                                 (14,071,826)
<TOTAL-ASSETS>                                                   34,454,989
<CURRENT-LIABILITIES>                                             8,912,848
<BONDS>                                                           3,490,625
<COMMON>                                                            780,276
<PREFERRED-MANDATORY>                                                     0
<PREFERRED>                                                               0
<OTHER-SE>                                                        4,152,172
<TOTAL-LIABILITY-AND-EQUITY>                                     34,454,989
<SALES>                                                          39,408,610
<TOTAL-REVENUES>                                                 39,408,610
<CGS>                                                            29,299,141
<TOTAL-COSTS>                                                    29,299,141
<OTHER-EXPENSES>                                                          0
<LOSS-PROVISION>                                                      5,300
<INTEREST-EXPENSE>                                                  570,397
<INCOME-PRETAX>                                                 (1,237,843)
<INCOME-TAX>                                                      (353,000)
<INCOME-CONTINUING>                                               (884,843)
<DISCONTINUED>                                                            0
<EXTRAORDINARY>                                                           0
<CHANGES>                                                                 0
<NET-INCOME>                                                      (884,843)
<EPS-PRIMARY>                                                        (2.27)
<EPS-DILUTED>                                                        (2.27)
        


</TABLE>