THIS AGREEMENT made as of the 1st day of October, 1999,

B E T W E E N:


                            INFOCAST CANADA CORPORATION
                            a corporation incorporated under the laws of Ontaio,

                            (hereinafter referred to as the "Corporation"),

                                                              OF THE FIRST PART,

                            - and -

                            CHRIS ROUSE
                            of the City of TORONTO, in the
                            Province of ONTARIO,

                            (hereinafter referred to as the "Executive")

                                                             OF THE SECOND PART.

         WHEREAS the Corporation  wishes to retain the services of the Executive
to provide the services hereinafter described during the term hereunder set out;

         NOW THEREFORE THIS AGREEMENT  WITNESSES  that in  consideration  of the
mutual covenants and agreements herein contained and for other good and valuable
consideration, the parties agree as follows:

1.       EMPLOYMENT OF EXECUTIVE

         The  Corporation  shall  employ the  Executive  as its VICE  PRESIDENT,
MARKETING to perform the duties and responsibilities indicated to such position,
subject at all times to the control and  direction  of the Board of Directors of
the Corporation (the "Board").

2.       DUTIES

         The Executive shall serve the  Corporation and any  subsidiaries of the
Corporation  in such  capacity or  capacities  and shall perform such duties and
exercise  such  powers  pertaining  to  the  management  and  operation  of  the
Corporation  and any  subsidiaries  and affiliates of the  Corporation as may be
determined  from time to time by the  Board  consistent  with the  office of the
Executive. The Executive shall:

         (a)      devote  his full time  (which  shall not be less than 35 hours
                  per week) and  attention  and his best efforts  during  normal
                  business hours to the business and affairs of the Corporation;
<PAGE>

         (b)      perform  those duties that may  reasonably  be assigned to the
                  Executive  diligently  and  faithfully  to  the  best  of  the
                  Executive's  abilities  and  in  the  best  interests  of  the
                  Corporation; and

         (c)      use his best efforts to promote the  interests and goodwill of
                  the Corporation.

3.       REPORTING PROCEDURES

         The  Executive  shall  report  to the  person  holding  the  office  of
President.  The Executive shall report fully on the  management,  operations and
business affairs of the Corporation and advise to the best of his ability and in
accordance with reasonable business standards on business matters that may arise
from time to time during the term of this agreement.

4.       COMPENSATION

         (a) The annual base salary  payable to the  Executive  for his services
hereunder for the first year of the term of this agreement  shall be Cdn$90,000,
exclusive of bonuses,  benefits and other  compensation.  The annual base salary
payable to the Executive for his services  hereunder for each successive year of
this agreement, exclusive of bonuses, benefits and other compensation,  shall be
determined by the Board and agreed to by the  Executive.  The annual base salary
payable to the Executive  pursuant to the  provisions of this section 4 shall be
payable in equal  semi-monthly  installments in arrears on the 15th and 30th day
of each month or in such other manner as may be mutually  agreed upon,  less, in
any case, any deductions or withholdings required by law.

         (b) The Corporation  shall provide the Executive with employee benefits
comparable  to those  provided  by the  Corporation  from  time to time to other
senior  executives  of  the  Corporation  and  shall  permit  the  Executive  to
participate in any share option plan,  share purchase plan,  retirement  plan or
similar  plan  offered  by the  Corporation  from  time to  time  to its  senior
executives in the manner and to the extent authorized by the Board.

         (c)  InfoCast  Canada   Corporation  will  also  pay  the  Executive  a
commission  based on performance.  The commission will be paid on a semi-monthly
basis in addition to the Executive's base salary, in advance against commissions
earned. In the event of termination for any reason, any outstanding  commissions
owing to the  Company  become due.  (See  Section 8:  Terminations).  The annual
maximum  commission  payable to the  Executive for the first year of the term of
this  agreement  shall  be  Cdn$30,000.  These  commissions  will  be  paid on a
semi-monthly  basis for the first four (4) months of the term of this agreement.
At the end of the first four (4) months,  the  performance of the Executive will
be  reviewed by the  President  and the Board of  Directors  and may be adjusted
accordingly.  Any  adjustments  will be reviewed with the Executive and mutually
agreed upon.

                                      -2-
<PAGE>

5.       PERFORMANCE BONUS

         In addition to the Executive's  annual base salary, the Executive shall
participate  in  the  Corporation's   executive  bonus  plan  ["the  Plan"],  if
implemented.  At the present time,  the  Corporation  does not have a bonus plan
established.

6.       VACATION

         The  Executive  shall be entitled to three (3) weeks' paid vacation per
fiscal year of the  Corporation  at a time  approved in advance by the  Chairman
and/or the  President,  which approval  shall not be  unreasonably  withheld but
shall take into account the staffing  requirements  of the  Corporation  and the
need for the timely  performance  of the  Executive's  responsibilities.  In the
event that the  Executive  decides  not to take all the  vacation to which he is
entitled in any fiscal year,  the Executive  shall be entitled to take up to one
week (5  days) of such  vacation  in the next  following  fiscal  year at a time
approved in advance by the Chairman and/or the President.  Any remaining  unused
vacation time shall be forfeited.

7.       EXPENSES

         The Executive shall be reimbursed for all approved,  reasonable  travel
and other out-of-pocket  expenses in accordance with the Corporation's  approved
travel and expense policies,  as determined by the Board in its sole discretion,
actually and properly  incurred by the Executive from time to time in connection
with carrying out his duties  hereunder.  For all such  expenses,  the Executive
shall furnish to the Corporation a signed expense report including  originals of
all  invoices  or   statements   in  respect  of  which  the   Executive   seeks
reimbursement.

8.       TERMINATION

         (a) For Cause

             The  Corporation  may  terminate  the  employment  of the Executive
without  notice or any  payment  in lieu of  notice  for  cause  which,  without
limiting the generality of the foregoing, shall include:

         (i)      if there is a repeated and demonstrated failure on the part of
                  the   Executive  to  perform  the   material   duties  of  the
                  Executive's  position  in a  competent  manner  and  where the
                  Executive fails to  substantially  remedy the failure within a
                  reasonable  period of time after  receiving  written notice of
                  such failure from the Corporation;

        (ii)      if the Executive is convicted of a criminal offence  involving
                  fraud or dishonesty;

       (iii)      if  the  Executive  or any  member  of his  family  makes  any
                  personal  profit  arising  out  of or  in  connection  with  a
                  transaction to which the  Corporation is a party or with which
                  it is associated  without  making  disclosure to and obtaining
                  the prior written consent of the Corporation;

                                      -3-
<PAGE>

       (iv)       if the Executive  fails to honor his  fiduciary  duties to the
                  Corporation,  including the duty to act in the best  interests
                  of the Corporation; or

       (v)        if the Executive disobeys reasonable instructions given in the
                  course of  employment  by the  Chairman,  the President or the
                  Board  that  are  not   inconsistent   with  the   Executive's
                  management position and not remedied by the Executive within a
                  reasonable  period of time after  receiving  written notice of
                  such disobedience.

         (b) For Disability/Death

             This agreement may be immediately  terminated by the Corporation by
notice to the  Executive if the  Executive  becomes  permanently  disabled.  The
Executive  shall be deemed to have  become  permanently  disabled if in any year
during  the  employment  period,  because  of ill  health,  physical  or  mental
disability,  or for other  causes  beyond  the  control  of the  Executive,  the
Executive has been continuously unable or unwilling or has failed to perform the
Executive's  duties  for 120  consecutive  days,  or if,  during any year of the
employment  period,  the Executive has been unable or unwilling or has failed to
perform his duties for a total of 180 days,  consecutive  or not.  The term "any
year of the employment  period" means any period of 12 consecutive months during
the employment period.

             This agreement shall terminate without notice upon the death of the
Executive.

9.       SEVERANCE PAYMENTS

         (a) Upon termination of the Executive's  employment:  (i) for cause; or
(ii) by the voluntary termination of employment of the Executive,  the Executive
shall not be entitled to any severance payment other than compensation earned by
the  Executive  before  the date of  termination  calculated  pro rata up to and
including the date of termination.

         (b) If the  Executive's  employment is terminated  for any other reason
other than the reasons set forth in  subsection  9(a),  the  Executive  shall be
entitled to receive the lesser of:

             (i)   the total of:

                   (A)   2 months'  salary at the then  applicable  base  salary
                         rate;

                   (B)   the present value, as determined by the Chairman and/or
                         the  President,  acting  reasonably,  of  the  benefits
                         described  in section 4(b) that would be enjoyed by the
                         Executive   during  the  next  3  months  assuming  his
                         employment  was not  terminated  and  assuming the then
                         current  level of benefits  were  continued for those 3
                         months; and

                   (C)   the present value, as determined by the Chairman and/or
                         the President,  acting  reasonably,  of the amount that
                         the Chairman  and/or the President  estimates  would be
                         the  amount  payable to the



                                      -4-
<PAGE>

                         Executive out of the Plan assuming that the Executive's
                         employment  was  not  terminated  until  the end of the
                         current fiscal year and all other  participants  of the
                         Plan continued in the employment of the Corporation for
                         the full then current fiscal year; and

             (ii)  the  salary  otherwise  payable  to  the  Executive  for  the
                   unexpired  term of this  agreement  together  with the  other
                   amounts described in clause 9(b)(i), mutatis mutandis.

The payment  described in this subsection 9(b) is the only severance payment the
Executive  will receive in the event of the  termination  of this  agreement for
reasons contemplated in this subsection 9(b).

         (c) If the  Executive's  employment  is  terminated  as a result of the
permanent disability or death of the Executive,  the Executive or his estate, as
applicable,  shall be entitled  to  receive,  within 30 days of the date of such
termination,  the balance of the base salary that would otherwise be paid to the
Executive  during the  remainder of the term of this  agreement.  The  Executive
agrees to reasonably comply with all requirements  necessary for the Corporation
to  obtain  life  insurance  on the life of the  Executive  for the term of this
agreement.

10.      CONFIDENTIALITY

         The Executive acknowledges and agrees that:

         (a) in the course of performing his duties and  responsibilities  as an
officer of the  Corporation,  he has had and will continue in the future to have
access  to and  has  been  and  will be  entrusted  with  detailed  confidential
information and trade secrets (printed or otherwise)  concerning past,  present,
future and contemplated products, services,  operations and marketing techniques
and  procedures of the  Corporation  and its  subsidiaries,  including,  without
limitation,   information   relating  to  addresses,   preferences,   needs  and
requirements of past, present and prospective clients, customers,  suppliers and
employees  of  the  Corporation  and  its  subsidiaries  (collectively,   "Trade
Secrets"),  the disclosure of any of which to competitors of the  Corporation or
to the general public,  or the use of same by the Executive or any competitor of
the Corporation or any of its  subsidiaries  would be highly  detrimental to the
interests of the Corporation;

         (b) in the course of performing his duties and responsibilities for the
Corporation,  the  Executive  has been and will  continue  in the future to be a
representative of the Corporation to its customers, clients and suppliers and as
such has had and will continue in the future to have significant  responsibility
for  maintaining  and  enhancing  the  goodwill  of the  Corporation  with  such
customers,  clients and  suppliers  and would not have,  except by virtue of his
employment with the Corporation,  developed a close and direct relationship with
the customers, clients and suppliers of the Corporation;

         (c) the  Executive,  as an officer of the  Corporation,  owes fiduciary
duties to the  Corporation,  including the duty to act in the best  interests of
the Corporation; and



                                      -5-
<PAGE>

         (d) the right to maintain the confidentiality of the Trade Secrets, the
right to preserve the goodwill of the  Corporation  and the right to the benefit
of  any  relationships  that  have  developed  between  the  Executive  and  the
customers, clients and suppliers of the Corporation by virtue of the Executive's
employment  with  the   Corporation   constitute   proprietary   rights  of  the
Corporation, which the Corporation is entitled to protect.

         In  acknowledgement of the matters described above and in consideration
of the payments to be received by the Executive pursuant to this agreement,  the
Executive  hereby agrees that he will not, during the term of this agreement and
for one (1) year thereafter, directly or indirectly disclose to any person or in
any way make use of (other  than for the  benefit  of the  Corporation),  in any
manner,  any of the Trade  secrets,  provided  that such Trade  Secrets shall be
deemed not to include  information that is or becomes generally available to the
public other than as a result of disclosure by the Executive.

11.      NON-SOLICITATION

         The Executive  hereby agrees that he will not,  during the term of this
agreement and ending one (1) year  following the  expiration of the term of this
agreement,  be a party to or abet any  solicitation  of  customers,  clients  or
suppliers of the Corporation or any of its  subsidiaries,  to transfer  business
from the Corporation or any of its subsidiaries to any other person,  or seek in
any way to persuade  or entice any  employee  of the  Corporation  or any of its
subsidiaries  to  leave  that  employment  or to be a party  to or abet any such
action.

12.      DISCLOSURE

         During the employment  period, the Executive shall promptly disclose to
the Chairman full information  concerning any interest,  direct or indirect,  of
the  Executive  (as  owner,  shareholder,  partner,  lender  or other  investor,
director,  officer,  employee,  consultant  or  otherwise)  or any member of his
family in any business that is reasonably  known to the Executive to purchase or
otherwise  obtain  services or products  from,  or to sell or otherwise  provide
services or products to the Corporation or any of its subsidiaries or affiliates
or to any of its suppliers or customers.

13.      RETURN OF MATERIALS

         All files, forms, brochures, books, materials,  written correspondence,
memoranda,  documents,  manuals,  computer  disks,  software  products and lists
(including lists of customers, suppliers, products and prices) pertaining to the
business of the Corporation or any of its  subsidiaries  and affiliates that may
come into the  possession or control of the Executive  shall at all times remain
the property of the Corporation or such subsidiary or affiliate, as the case may
be. On termination of the Executive's  employment for any reason,  the Executive
agrees  to  deliver  promptly  to  the  Corporation  all  such  property  of the
Corporation in the  possession of the Executive or directly or indirectly  under
the control of the Executive.  The Executive agrees not to make for his personal
or business use or that of any other party,  reproductions or copies of any such
property or other property of the Corporation.

                                      -6-
<PAGE>

14.      GOVERNING LAW

         This  agreement  shall be governed by and construed in accordance  with
the laws of the Province of Ontario.

15.      SEVERABILITY

         If any provision of this  agreement,  including the breadth or scope of
such  provision,  shall be held by any  court of  competent  jurisdiction  to be
invalid  or   unenforceable,   in  whole  or  in  part,   such   invalidity   or
unenforceability  shall  not  affect  the  validity  or  enforceability  of  the
remaining  provisions,  or part thereof,  of this  agreement and such  remaining
provisions, or part thereof, shall remain enforceable and binding.

16.      ENFORCEABILITY

         The  Executive  hereby  confirms  and  agrees  that the  covenants  and
restrictions pertaining to the Executive contained in this agreement, including,
without limitation, those contained in sections 10 and 11 hereof, are reasonable
and valid and hereby further  acknowledges and agrees that the Corporation would
suffer  irreparable  injury in the event of any breach by the  Executive  of his
obligations under any such covenant or restriction.  Accordingly,  the Executive
hereby acknowledges and agrees that damages would be an inadequate remedy at law
in connection with any such breach and that the  Corporation  shall therefore be
entitled in lieu of any action for damages,  temporary and permanent  injunctive
relief enjoining and restraining the Executive form any such breach.

17.      NO ASSIGNMENT

         The  Executive  may not  assign,  pledge or  encumber  the  Executive's
interest  in this  agreement  nor  assign  any of the  rights  or  duties of the
Executive  under  this  agreement  without  the  prior  written  consent  of the
Corporation.

18.      SUCCESSORS

         This  agreement  shall be  binding  on and enure to the  benefit of the
successors and assigns of the  Corporation  and the heirs,  executors,  personal
legal representatives and permitted assigns of the Executive.


                                      -7-
<PAGE>

19.      NOTICES

         Any notice or other  communication  required or  permitted  to be given
hereunder shall be in writing and either  delivered by hand or mailed by prepaid
registered  mail.  At any time other  than  during a general  discontinuance  of
postal serve due to strike,  lock-out or otherwise,  a notice so mailed shall be
deemed to have been  received  three  business  days after the  postmarked  date
hereof or, if delivered by hand, shall be deed to have been received at the time
it is delivered.  If there is a general  discontinuance of postal service due to
strike, lock-out or otherwise, a notice sent by prepaid registered mail shall be
deemed to have been received  three business days after the resumption of postal
service. Notices shall be addressed as follows:

         (a)     If to the Corporation:

                 InfoCast Canada Corporation
                 1 Richmond Street West
                 Suite 902
                 Toronto, ON
                 M5H 3W4

         (b)     If to the Executive:

                 CHRIS ROUSE
                 22 EARL STREET
                 TORONTO, ON, M4Y 1M3


                                      -8-
<PAGE>

20.      LEGAL ADVICE

         The Executive  hereby  represents and warrants to the  corporation  and
acknowledges  and  agrees  that  he had  the  opportunity  to  seek  and was not
prevented nor  discouraged by the  Corporation  from seeking  independent  legal
advise prior to the  execution  and delivery of this  agreement and that, in the
event that he did not avail  himself of that  opportunity  prior to signing this
agreement,  he did so voluntarily without any undue pressure and agrees that his
failure to obtain independent legal advice shall not be sued by him as a defence
to the enforcement of his obligations under this agreement.

         IN WITNESS  WHEREOF the parties have executed this  agreement as of the
date first written above.

                                            INFOCAST CANADA CORPORATION



                                            Per:/s/ James Hines
                                                --------------------------------



                                            CHRIS ROUSE



                                            Per:/s/ Chris Rouse
                                                --------------------------------




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