U.S. EPA Designated SmartWay Mark

License Agreement, Technical Specifications & Requirements, and 

Graphics Standards & Usage Guide for 

Tractor & Trailer Manufacturers 

U.S. EPA SmartWay | EPA420-B11-013 | www.epa.gov/smartway 
Page 2 of 17

Trademark License Agreement 

For Use of U.S. ENVIRONMENTAL PROTECTION AGENCY SmartWay Mark by 

(name of licensee or Original Equipment Manufacturer) 

 

Whereas the United States Environmental Protection Agency (“EPA”, “Agency” or 

“Licensor”) is the owner of the U.S. ENVIRONMENTAL PROTECTION AGENCY SMARTWAY mark 

(“Mark”), which the Licensee will use to identify tractors or trailers that meet fuel efficiency and 

emissions standards established by the Agency; and

Whereas the (name of licensee) (“(name)” or “Licensee”) intends to display the Mark in 

connection with its tractors or trailers that meet the requirements for displaying the Mark; and

Whereas Licensee also wishes to assist the Agency in its official recognition efforts by

using the Mark in marketing and outreach efforts to help promote public knowledge and 

acceptance of the Mark. 

Now, therefore, in consideration of the mutual promises herein contained, it is agreed 

that:

1. Grant of License: The Licensor hereby grants to the Licensee a non-exclusive, royaltyfree right to use the Mark in the following manner: 

Only on or in connection with the sale of tractors or trailers that meet the specifications 

established by Licensor which are attached to this agreement and entitled Technical 

Specifications & Requirements for Using US EPA’s SmartWayMark on Qualifying Tractors and 

Trailers.

2. Quality Control: The Licensor shall have the right, at all reasonable times, to inspect 

the Licensee's goods, services and promotional activities employing the Mark to ensure that such 

use is of proper quality and otherwise consistent with this Agreement. The Licensee agrees that 

it will display the Mark only in a manner that complies with the attached SmartWay Graphic 

Standards and Logo Usage Guide.

3. Duration and Termination: This Agreement shall terminate 3 years from the date of 

its signature by both parties. The Licensee, however, may renew this Agreement for an additional 

term of 2 years with the written consent of Licensor. Such consent shall be in the form of a 

properly executed Renewal Agreement signed by authorized signatories of the Parties. 

Upon termination of this Agreement, all rights of the Licensee to use the Mark shall 

immediately terminate. In the event of a breach of any of the terms and conditions of this 

License by the Licensee, the Licensor shall give Licensee written notice of such breach. In the 

event Licensee does not cure such breach within thirty (30) days, Licensor may immediately 

terminate this License and shall notify the Licensee in writing of such termination.

4. Assignments and Sub-Licenses: This License is not assignable, and any attempt by 

the Licensee to assign any portion of the License or to grant a sub-license, except as provided for 

in this Agreement, shall be deemed a breach of this Agreement and shall be cause for

termination. 

5. Validity and Ownership of Mark: The Licensee is prohibited from challenging or 

contesting in any way the Licensor's ownership of the Mark with the U.S. Patent & Trademark 
Page 3 of 17

Office, or with any other trademark office, or the Licensor's exclusive worldwide ownership of the 

Mark.

6. Use of Mark: 

Licensee shall abide by the following guidelines:

(A) The Licensee acknowledges that the Licensor considers the mark to be its official 

recognition mark, and holds it out to the public as such. 

(B) The Licensee further agrees that the use of mark shall be done in such a way so that 

there does not exist any appearance of Government endorsement, authorization or 

affiliation of the Licensor with the Licensee, other than as such affiliation is specified 

herein between Licensor and Licensee.

7. Infringement: The Licensee is required to notify the Licensor of any potential 

infringement of the mark of which the Licensee is aware, or reasonably should be aware. The 

Licensor retains the right to determine what constitutes infringement and the course of action 

to be taken to address it.

The Licensee shall also notify the Licensor of any claims of which the Licensee is aware 

that the licensed Mark is infringing the name, logo or trademark of another.

8. Governing Law: This Agreement shall be interpreted and implemented in accordance 

with the laws applicable to the United States Government as interpreted by the U.S. District 

Court for the District of Columbia.

9. Foreign Trademarks and Service Marks: Licensee agrees to provide all lawful 

assistance, as reasonable and at Licensor's request and expense, to Licensor should Licensor 

decide to register the mark in foreign countries. Licensee shall comply with all applicable legal 

requirements governing trademark and service mark use, including but not limited to, registered 

user requirements. Licensee agrees that all use of the mark by Licensee shall inure to the benefit 

of the Licensor.

10. Indemnification: The Licensee agrees to indemnify and hold the Licensor harmless 

from any and all claims, damages and attorneys' fees arising from the use of the Mark by the 

Licensee and its operations under the Agreement, except to the extent that any such claims, 

damages or attorneys' fees arose in connection with any act or failure to act by the Agency. 

Although the Licensor is precluded from indemnifying the Licensee, per se, pursuant to the AntiDeficiency Act, the Licensor warrants that it is the owner of the Mark that is the subject of this 

Agreement, and that it knows of no other entity with superior rights therein. Further, it agrees 

to cooperate with and assist the Licensee in the unlikely event that the Licensee's use of the 

Mark is challenged.

11. Prior Agreements: This Agreement sets forth and contains the entirety of 

representations, understandings and agreements of the parties hereto and merges all prior 

representations, understandings and agreements. This Agreement may be amended only 

through a written instrument executed by a duly authorized representative of each of the Parties 

hereto.
Page 4 of 17

In witness whereof, the parties have caused this document to be duly executed as of the 

latter of the two dates below.

For the United States Environmental Protection Agency

 

______________________________________________________ _______________________________ 

Joann Jackson Stephens Date

SmartWay Brand Manager

For the _______________________________________________________________________________________ Insert Manufacturer Company Name 

______________________________________________________ Insert Name 

______________________________________________________ Insert Title

______________________________________________________ Insert company address

______________________________________________________ Insert company phone number

______________________________________________________ Insert email address

______________________________________________________ Insert Date

Please fax, mail or e-mail a signed copy of this document to: 

Joann Jackson-Stephens

U.S. EPA - SmartWay

2565 Plymouth Road

Ann Arbor, MI 48105

Phone: (734) 214-4767

Fax: (734) 214-4052

e-mail: jackson-stephens.joann@epa.gov
Page 5 of 17

For Using the US EPA Designated SmartWay® Mark on 

Technical Specifications & Requirements 

Qualifying Tractors and Trailers 

These technical specifications for equipping a tractor or trailer to meet the voluntary 

requirements for the US EPA Designated SmartWay mark are divided into two sections: 

SmartWay Tractor Equipment list; and the SmartWay Trailer Equipment list.

SmartWay Tractor Equipment list

The tractors listed below are US EPA SmartWay tractors and meet the voluntary SmartWay 

technical specifications for use of the US EPA Designated SmartWay mark when equipped in 

accordance with the following tables (i.e., aerodynamics, engine, tires, and idle reduction). Current 

high roof sleeper cab tractor models that qualify are:

 

Base Tractor Manufacturer Tractor Model Model Year 

Navistar Prostar (and Prostar+) 2007 or newer

Navistar 9200i 2007, 2008 & 2009

Navistar LoneStar 2008 or newer

Mack Pinnacle 2008 or newer

Daimler Columbia 2008 or newer

Daimler Century Class S/T 2008 or newer

Daimler Cascadia 2008 or newer

Volvo VN 670 / 630 2007 or newer 

Volvo VN 780 2007 or newer

Kenworth T2000 2008, 2009, 2010, 2011

Kenworth T660 2008 or newer

Kenworth T700 2011 or newer

Peterbilt 387 2008, 2009, 2010, 2011

Peterbilt 386 2008 or newer

Peterbilt 384 2010 or newer

Peterbilt 587 2011 or newer

This tractor manufacturer list may be updated in the future. 

 

 

Aerodynamics A SmartWay-designated base aerodynamic tractor model is equipped with: 

• Integrated high roof sleeper cab

• Aerodynamic mirrors 

• Aerodynamic bumper

• Cab side extenders

• Fuel tank fairings

 

 

Engine 

Specifications 

 

A 2007 or later model year engine certified to meet U.S. EPA NOx/PM emission 

requirements.

 

Tractor Wheels EPA encourages (but does not require) the use of lighter-weight aluminum wheels 

rather than steel wheels, on the SmartWay tractor. Manufacturers include:

• Alcoa aluminum wheels

• Accuride aluminum wheels
Page 6 of 17

 

Tractor Tire 

Specifications 

Low-rolling resistance steer and drive tires (duals or singles, aluminum wheels 

optional) that provide at least a 3% vehicle (i.e., tractor and trailer) fuel economy 

benefit, relative to mid-range rolling resistance tires as defined by EPA.

Approximately half the fuel savings, or about 1 percent, is contributed by the tractor 

steer and drive tires. Qualifying trailer tire models from the SmartWay verified 

technology list are included below. Recent updates to this list may be found at: 

http://www.epa.gov/smartway/transport/what-smartway/verifiedtechnologies.htm#tires

Current qualifying steer and drive tire models include: 

Manufacturer Tire Type Product Name/ ID Number 

BF Goodrich Steer  ST244*

BF Goodrich Drive -

Bridgestone Steer  R280, R287A (replaces R287), 

Bridgestone Drive Greatec S800Z, M720, Greatec

Continental Drive 

HDL ECO Plus, HDL2 ECO Plus, HDR1 ECO Plus, HSR, 

HSR1, HSR1 ECO Plus, HSR2, HSR2 ECO Plus, HDR2 SA

Continental Steer 

HSL2 (replaces HSL), HSL2 ECO Plus, HSR, HSR1, HSR1 

ECO Plus, HSR2, HSR2 ECO Plus, HDR2 SA

Double Coin Steer  FR605

Double Coin Drive FD405

Dunlop Drive SP456 Fuel Max*

Dunlop Steer  SP384 Fuel Max*

Falken Steer  RI109 Ecorun

Falken Drive BI887 Ecorun

Firestone Steer  FS507*

Firestone Drive FD695 PLUS

General Steer S371, S580, S581

General Drive D660 , S371, S580, S581

Goodyear Drive 

G305 Fuel Max AT*, G305 LHD Fuel Max, G392 SSD, 

G572 Fuel Max

Goodyear Steer  G399 Fuel Max, G662 Fuel Max*

GT Radial Steer  GSL213 FS

GT Radial Drive GT669+ FS

Hankook Drive DL11, Z35A

Hankook Steer  AL07+, AL11

Kumho Steer  KLS02e

Kumho Drive KLDO1e

Michelin Drive 

XDA Energy, XDA3, X-One XDA, Xone XDN2*, XOne 

XDA Energy

Michelin Steer  XZA3*, XZA2, XZA-1+*, XZA2 Energy

Roadmaster (Cooper) Steer RM180

Saliun Steer  S605

Sumitomo Steer  ST778SE

Toyo Drive M657*

Toyo Steer  M137

Yokohama Drive 703ZL*, TY517mc2*, TY577

Yokohama Steer  RY617, 103ZR*, 101ZL*

• Tires that qualify for verification in the steer position also qualify for drive 

tire verification.

• * SmartWay verified tires that should operate as a “tire set”. Confirm specific 

steer/drive/trailer tire sets (should operate as a unit) with your tire 

manufacturer/dealer.

• Additional tire models may be added in the future.
Page 7 of 17

 

Trailers equipped as described in this section meet the voluntary SmartWay technical 

specifications for use of the US EPA Designated SmartWay mark. A SmartWay Trailer 

demonstrates 6.5% or greater reduction in fuel consumption, relative to a baseline 53 foot dry van 

trailer. SmartWay Trailer fuel savings assume trailer is used with a fully-aerodynamic profile, 

high-roof tractor with integrated roof design and side fairings. In this case, the aerodynamic 

improvements can be 5% or greater fuel savings from reducing aerodynamic drag. The 

SmartWay Designated trailer must meet the requirements for the base trailer and be equipped 

with SmartWay verified tires and aerodynamics package listed below. The trailers may use one 

of the following configurations: 

• Configuration A: Side skirt fairing; Front-mounted gap reducers; and Low-rolling 

resistance tires

• Configurations B: Side skirt fairing; Rear-mounted tail fairing/ Boat tail; and Low-rolling 

resistance tires

• Optional Total Aero Configuration: Side skirt fairing; Front-mounted gap reducers; Rearmounted tail fairing/ Boat tail; and Low-rolling resistance tires

• Configuration C: Advanced Trailer End Fairing1

• Configuration D: Advanced Trailer Skirt1(this can be used with or without other fairings 

- estimated fuel savings 5% or greater); and Low-rolling resistance tires

(this can be used with or without other 

fairings - estimated fuel savings 5% or greater) and Low-rolling resistance tires

NOTE: Aerodynamic Manufacturers must comply with all applicable DOT motor vehicle 

standards.

 

 

 1 Advanced trailer end fairings and skirts are advanced technologies that demonstrate greater fuel 

savings than the standard equipment versions as a result of design changes made by the manufacturer to 

improve the product.

• Effective March 6, 2011, verification is retired for several tire models which are 

identified on the tire section of the SmartWay verified technology web site.

Idling Control 

Readiness 

Models must offer at least one option for turning off the main engine and providing 

at least eight hours of idle-free auxiliary power, heat, and/or air conditioning. Each 

system must have at least eight hours of operating capacity. Idle reduction 

technologies include the following:

• An auxiliary power unit or generator set

• Fuel operated heater

• Battery operated heating and/or cooling system

• Thermal Storage System

Current qualifying idling control equipment from the SmartWay verified technology 

list may be found at: http://www.epa.gov/smartway/transport/whatsmartway/verified-technologies.htm#idle

  SmartWay Trailer Equipment list 
Page 8 of 17

Base Trailer 

 

• Design: A SmartWay Trailer is a new dry freight box van trailer for OTR use of 53 feet or 

greater length. Additional trailer types may be added in the future.

• An older (or pre-owned) dry van trailer of 53 feet or greater length may also qualify if 

properly retrofitted 

• Dimensions:13’ 5” to 13’ 7” H, 53’ L or greater, 102” outside W

• Weight: Assumes a standard dry van trailer of approximately 13,000 pounds or less, 

including weight of tires and wheels, but excluding weight of aerodynamic components

• The following trailer manufacturers offers a qualifying model: 

 ° Great Dane Trailers ° Utility Trailer Manufacturing 

 ° Hyundai Translead ° Vanguard National Trailer Corporation 

 ° Manac Inc. ° Wabash National Corporation 

 ° Stoughton Trailers LLC ° Wilson Trailer Company 

 ° Strick Trailers, LLC 

Additional models may be added in the future.

Trailer Tire Specifications

 

Tire requirement: Demonstrate 1-1/2% (3% total SmartWay Tractor/ Trailer) vehicle fuel 

economy benefit, relative to mid-range rolling resistance tires as defined by EPA, by equipping 

the trailer with low-rolling resistance trailer tires (duals or singles, aluminum wheels optional). 

Qualifying trailer tire models from the SmartWay verified technology list are included below. 

Any current updates may be found at: 

http://www.epa.gov/smartway/transport/what-smartway/verified-technologies.htm#tires

Manufacturer Tire Type Product Name/ Identification Number

BF Goodrich Trailer TR144*

Bridgestone Trailer Greatec R135, R195*, R197, S197

Continental Trailer HTL ECO PLUS, HTL1

Double Coin Trailer FT105*

Dunlop Trailer SP193 Fuel Max*

Falken Trailer RI119 Ecorun

Firestone Trailer FT455 Plus*

General Trailer ST250

Goodyear Trailer G316 LHT Fuel Max, G316 Fuel Max DuraSeal*, G394SST

Hankook Trailer TL01

Kumho Trailer KLT02e

Michelin Trailer XTA Energy*, XT1*, X-One XTA, Xone XTE*, XTE

Sumitomo Trailer ST710SE

Toyo Trailer M157*

Yokohama Trailer RY587mc2, RY587*, RY587mc2

• Tires that qualify for trailer verification also qualify for verification in all other tire (drive 

and steer) positions.

• * SmartWay verified tires that should operate as a “tire set”. Confirm specific 

steer/drive/trailer tire sets (should operate as a unit) with your tire manufacturer/dealer.

• Additional tire models may be added in the future.
Page 9 of 17

 Trailer Wheels / 

Weight 

Reduction 

EPA encourages (but does not require) the use of lighter-weight aluminum wheels rather than 

steel wheels, on the SmartWay trailer. For each 300 pounds reduced, 0.2% or greater fuel 

savings are realized (or if weight-limited, payload capacity can be increased.)2

• Alcoa aluminum wheels

• Accuride aluminum wheels

 Aerodynamics 

The aerodynamic requirements provide some flexibility t use one of the SmartWay 

configurations (below) comprised of SmartWay verified aerodynamic devices. These 

configurations demonstrate a benefit of at least 5% with the exception of the optional “Trailer 

Aero” option which demonstrated 6%. SmartWay trailers must be equipped in one the following 

aerodynamic configurations.

 2 For new trailers, weight savings can be achieved by using aluminum, composite, and/or other lightweight components in the trailer. 
Page 10 of 17

 Configuration A

 

 

 

Configuration B 

 

 

 

Optional “Trailer Aero” 

Configuration 

 

 Configuration C Configuration D 

 

• Low-rolling resistance tires: models 

from manufacturers listed on page 9.

• Trailer Side Skirt: manufacturers listed 

on page 12.

• Trailer Gap Reducer (fairing): 

manufacturers listed on page 11.

• Low-rolling resistance tires: models 

from manufacturers listed on p. 9.

• Trailer Side Skirt: manufacturers listed 

on page 12.

• Trailer Boat Tail: manufacturers listed 

on page 11.

• Low-rolling resistance tires: models from 

manufacturers listed on p. 9.

• Optional “Total Aero” Configuration: 

° Trailer Side Skirt: manufacturers 

listed on page 12.

° Trailer Gap Reducer (fairing): 

manufacturers listed on page 11.

° Trailer Boat Tail: manufacturers listed 

on page 11.

• Low-rolling resistance tires: models from 

manufacturers listed on p. 9.

• Advanced Trailer End Fairing: manufacturer 

listed on page 13.

• Low-rolling resistance tires: models from 

manufacturers listed on p. 9.

• Advanced Trailer Side Skirt: manufacturers 

listed on page 14 (this equipment may be used 

with or without other fairings).
Page 11 of 17

Aero Equipment Type Verified Aerodynamic Trailer Technologies Performance Specifications 

 

When building the SmartWay trailer aerodynamic configuration, 

use SmartWay verified devises listed below. Additional

aerodynamic technologies, manufacturers, and models may be 

added in the future. Any current updates to the above SmartWay 

verified aerodynamic equipment list may be found at: 

http://www.epa.gov/smartway/transport/what-smartway/verifiedtechnologies.htm#advanced 

Manufacturing an aerodynamic 

trailer that meets or exceeds the 

performance specifications:

 

Trailer Gap Reducer 

Manufacturer Product Name Model Name/Number For applications based upon testing, 

provides at least a 1% fuel savings, 

Carrier Transicold Gap Fairing 76-50172-00 as demonstrated by an SAE J1321.

FreightWing Gap Fairing 76-50172-00

Laydon Composites NoseFairing NoseFairing 

Nosecone Nose 3-D NC-SWN3D48, NCSWN3D60, NC-SWN3DP

 

Trailer Boat Tail 

Manufacturer Product Name Model Name/Number For applications based upon testing, 

provides at least a 1% fuel savings, 

AeroVolution as demonstrated by an SAE J1321. Inflatable Boat Tail AeorVolution

Aerodynamic Trailer 

Systems (ATS) 

Dual lobe Boat Tail Dual lobe Boat Tail

Aerodynamic Trailer 

Systems (ATS) SmartTail SmartTail

Transtex Transtex Composite 

Rear Air Deflector

Transtex Composite Rear 

Air Deflector
Page 12 of 17

Aero Equipment Type Verified Aerodynamic Trailer Technologies, continued Performance Specifications 

Trailer Side Skirts 

Manufacturer Product Name Model Name/Number For applications based upon testing, 

provides at least a 4% fuel savings, 

Carrier Transicold Belly Fairing 76 as demonstrated by an SAE J1321. -50169-01

Fleet Engineers Extended Air Slipper -

FreightWing Belly Fairing 76-50169-00

Laydon Composites 6 Panel system

Gray Panel: TRSK60000-

001100 & Extensions: 

TRSK60001-000100; White 

Panel: TRSK60010-001100 & 

Extensions: TRSK60011-

000100

Laydon Composites 7 Panel System

Gray Panel: TRSK70000-

000100 & Extensions: 

TRSK70001-000100 or 

TRSK70001-110100; 

White Panel:TRSK70010-

000100 & Extensions: 

TRSK70011-000100 or 

TRSK70011-110100; 

Ridge Corp. GreenWing RAC00002

Silver Eagle Mid-Length Skirt MLS5

Silver Eagle Mini-Skirt -

Transtex - -

Utility Trailer Utility Side Skirt 

120 (USS-120) -

 

 
Page 13 of 17

Aero Equipment Type Verified Aerodynamic Trailer Technologies, continued Performance Specifications 

 

Advanced Trailer End 

Fairing 

Manufacturer Product Name Model Name/Number For applications based upon testing, 

provides at least a 5% fuel savings, 

as demonstrated by an SAE J1321. ATDynamics ATDynamic 

TrailerTails Model # 08-1

ATS Integrated 

Automated System

WindTamer with 

SmartTail

WindTamer with 

SmartTail

Smart Truck UT-6 integrated 

system -
Page 14 of 17

Aero Equipment Type Verified Aerodynamic Trailer Technologies, continued Performance Specifications 

Advanced Trailer Side Skirt 

Manufacturer Product Name Model Name/Number For applications based upon testing, 

provides at least a 7% fuel savings, 

Aerofficient as demonstrated by an SAE J1321. Fixed Side Fairing FFGW; FFTI and ASFS

Airflow Deflector Deflector Deflector

ATDynamics

ATDynamics -

Transtex 

Trailer Side Skirts

40T-1

Atlantic Great Dane Aero Guard side skirt AGD400-43

Carrier Transicold Aeroflex Fairing

76-50188-04; 76-50188-20; 

76-50188-21; 76-50188-22; 

and 76-50188-23

FreightWing Aeroflex Belly 

Fairing 76-50188-03

Laydon Composites 7 Panel system TRSK700SA 

Laydon Composites 8 Panel system

Gray Panel: TRSK80000-

000100 & Extension: 

TRSK80001-110100; White 

Panel: TRSK80010-

000100 & Extension 

TRSK80011-110100

Laydon Composite Hybrid 24 ft. 

Trailerskirt TRSK710SA

Ridge Corporation GreenWing skirt RAC003, RAC0012

Silver Eagle Aero Saber -

Strehl Windblade Model 715

Transtex MFS Skirts MFS

Utility Trailer

Utility Advanced Side 

Skirt 120A (USS-120A)

Utility Side Skirt 160

(USS-160)

-

Wabash National DuraPlate AeroSkirt -

Standard -

 Wabash National DuraPlate AeroSkirt 

– Angled -

 Windyne Flex-Fairing FLX001

 
Page 15 of 17

How to Request Verification of an Aerodynamic Device, Tire, or 

 

Idle Reduction Technology by SmartWay 

Original equipment manufacturers (OEMs) may request to have their aerodynamic device, tire, or 

idle reduction technology verified by SmartWay. Prior to conducting any testing for purposes of 

SmartWay verification the OEM must contact SmartWay (smartway-tech@epa.gov) to ensure 

that the test plan is in accordance with applicable SAE and SmartWay-specific test protocols. 

Approval of the test plan does not confer verification of the product as each product will be 

evaluated by SmartWay staff for compliance with test protocols, policies, and verification 

criteria and targets. 

For More Information 

• Visit: www.epa.gov/smartway for additional information about SmartWay.

• Visit: www.epa.gov/smartway/transport/what-smartway/tractor-trailer-manufacturers.htm for 

additional information on SmartWay designated tractor / trailers.

• Visit www.epa.gov/smartway/transport/what-smartway/verified-technologies.htm for 

additional information about the SmartWay technology verification.

 
Page 16 of 17

 

Graphic Standards and Logo Usage Guidelines 

 

U.S. EPA Designated SmartWay® Mark 

for Qualifying Tractors and Trailers

Promoting the Mark

The US EPA Designated SmartWay mark may be used in point-of-sale advertising (for on-site 

locations and web sites) and promotional material (e.g. print advertising) of original equipment 

manufacturers (OEM) of SmartWay qualified tractors and trailers. Media and other interested 

parties may also use the SmartWay mark for articles or other educational purposes. However, the 

mark may only be used in association with tractors and trailers that have met the SmartWay 

technical specifications.

Only manufacturers of heavy-duty tractors and trailers may use the SmartWay mark. Component 

manufacturers (such as tire or aerodynamic add-on manufacturers) may not apply the US EPA 

Designated SmartWay mark to their products, product packaging, on their sales web sites or in their 

point-of-sale advertising.

The US EPA Designated SmartWay mark may also be applied, by the original equipment 

manufacturer (OEM), to the interior of a qualified SmartWay tractor or a SmartWay trailer. However, 

it may not be applied to the windows of a tractor or in any place on a tractor’s interior that is visible 

from the exterior.

Correct Incorrect 

Point of sale advertising (signs, banners) Cab window

Cab door interior Cab rear-view mirror

Cab dash Cab windshield

OEM sales web site

The following communication guidelines will prevent misrepresentation and consumer confusion.

Correct Incorrect 

“Earned” “Endorse”

“Qualified” “Endorsed”

“Meets SmartWay specifications” “Rating”

“U.S. EPA Designated SmartWay” “Rated”

“SmartWay designated mark or logo” “Certified”

EPA recommends using words in the “correct” column to describe tractors and trailers which meet 

the voluntary requirements for application of the SmartWay logo by OEMs. Text used in advertising,

articles, brochures, publications, annual reports, web sites, or any other promotional material must 

never imply EPA endorsement of either the manufacturing company or sponsoring organization.
Page 17 of 17

Graphics

The US EPA Designated SmartWay mark must be used its entirety and as shown. The only approved 

logo files to be used can be obtained by contacting EPA. No other graphical representation of the 

mark may be used. 

The graphic may not be altered, cut apart, separated, or otherwise distorted in perspective or 

appearance. The aspect ratio (length and width dimensions) must remain proportional. The logo 

must never be reproduced smaller than 1.25" wide to ensure legibility.

Licensees, SmartWay Partners and other organizations are responsible for their own use of the US 

EPA Designated SmartWay mark, as well as use by their representatives, such as ad agencies and 

public relations firms.

Color Specifications

1. Spot Color - For spot color usage (often referred to as PMS or Pantone Matching System):

• Prescribed green = 347 

• Prescribed blue = 3005 

2. Four-Color Process - For four-color process printing, the build formulas detailed here for 

the prescribed green and blue must be used.

PRESCRIBED GREEN 

 

Four-Color Process

C 100%

M 0%

Y 85%

K 5%

PRESCRIBED BLUE 

Four-Color Process

C 100%

M 40%

Y 0%

K 0%

3. Black and White Version - The graphics in their entirety may also be reproduced in 100% 

black.