EXHIBIT 12.1

                               CERTIFICATION

I, Emilio Azcarraga Jean, certify that:

1.   I have reviewed this annual report on Form 20-F/A of Grupo Televisa,
     S.A.;

2.   Based on my knowledge, this report does not contain any untrue
     statement of a material fact or omit to state a material fact
     necessary to make the statements made, in light of the circumstances
     under which such statements were made, not misleading with respect to
     the period covered by this annual report;

3.   Based on my knowledge, the financial statements, and other financial
     information included in this report, fairly present in all material
     respects the financial condition, results of operations and cash flows
     of the company as of, and for, the periods presented in this report;

4.   The company's other certifying officer and I are responsible for
     establishing and maintaining disclosure controls and procedures (as
     defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) for the company
     and have:

          a)   Designed such disclosure controls and procedures, or caused
               such disclosure controls and procedures to be designed under
               our supervision, to ensure that material information
               relating to the company, including its consolidated
               subsidiaries, is made known to us by others within those
               entities, particularly during the period in which this
               report is being prepared;

          b)   Evaluated the effectiveness of the company's disclosure
               controls and procedures and presented in this report our
               conclusions about the effectiveness of the disclosure
               controls and procedures, as of the end of the period covered
               by this report based on such evaluation; and

          c)   Disclosed in this report any change in the company's
               internal control over financial reporting that occurred
               during the period covered by the annual report that has
               materially affected, or is reasonably likely to materially
               affect, the company's internal control over financial
               reporting; and

5.   The company's other certifying officer and I have disclosed, based on
     our most recent evaluation of internal control over financial
     reporting, to the company's auditors and the audit committee of the
     company's board of directors (or persons performing the equivalent
     functions):

          a)   All significant deficiencies and material weaknesses in the
               design or operation of internal control over financial
               reporting which are reasonably likely to adversely affect
               the company's ability to record, process, summarize and
               report financial information; and

          b)   Any fraud, whether or not material, that involves management
               or other employees who have a significant role in the
               company's internal control over financial reporting.

Date: March 3, 2004



By: /s/ Emilio Azcarraga Jean
   ---------------------------------
   Name:  Emilio Azcarraga Jean
   Title: Chairman, President and Chief Executive Officer