#pragma GCC optimize ("Ofast")
#include<bits/stdc++.h>
using namespace std;
inline int my_getchar_unlocked(){
  static char buf[1048576];
  static int s = 1048576;
  static int e = 1048576;
  if(s == e && e == 1048576){
    e = fread_unlocked(buf, 1, 1048576, stdin);
    s = 0;
  }
  if(s == e){
    return EOF;
  }
  return buf[s++];
}
inline void rd(char &c){
  int i;
  for(;;){
    i = my_getchar_unlocked();
    if(i!=' '&&i!='\n'&&i!='\r'&&i!='\t'&&i!=EOF){
      break;
    }
  }
  c = i;
}
inline int rd(char c[]){
  int i;
  int sz = 0;
  for(;;){
    i = my_getchar_unlocked();
    if(i!=' '&&i!='\n'&&i!='\r'&&i!='\t'&&i!=EOF){
      break;
    }
  }
  c[sz++] = i;
  for(;;){
    i = my_getchar_unlocked();
    if(i==' '||i=='\n'||i=='\r'||i=='\t'||i==EOF){
      break;
    }
    c[sz++] = i;
  }
  c[sz]='\0';
  return sz;
}
struct MY_WRITER{
  char buf[1048576];
  int s;
  int e;
  MY_WRITER(){
    s = 0;
    e = 1048576;
  }
  ~MY_WRITER(){
    if(s){
      fwrite_unlocked(buf, 1, s, stdout);
    }
  }
}
;
MY_WRITER MY_WRITER_VAR;
void my_putchar_unlocked(int a){
  if(MY_WRITER_VAR.s == MY_WRITER_VAR.e){
    fwrite_unlocked(MY_WRITER_VAR.buf, 1, MY_WRITER_VAR.s, stdout);
    MY_WRITER_VAR.s = 0;
  }
  MY_WRITER_VAR.buf[MY_WRITER_VAR.s++] = a;
}
inline void wt_L(char a){
  my_putchar_unlocked(a);
}
inline void wt_L(int x){
  int s=0;
  int m=0;
  char f[10];
  if(x<0){
    m=1;
    x=-x;
  }
  while(x){
    f[s++]=x%10;
    x/=10;
  }
  if(!s){
    f[s++]=0;
  }
  if(m){
    my_putchar_unlocked('-');
  }
  while(s--){
    my_putchar_unlocked(f[s]+'0');
  }
}
inline void wt_L(unsigned x){
  int s=0;
  char f[10];
  while(x){
    f[s++]=x%10;
    x/=10;
  }
  if(!s){
    f[s++]=0;
  }
  while(s--){
    my_putchar_unlocked(f[s]+'0');
  }
}
inline void wt_L(long long x){
  int s=0;
  int m=0;
  char f[20];
  if(x<0){
    m=1;
    x=-x;
  }
  while(x){
    f[s++]=x%10;
    x/=10;
  }
  if(!s){
    f[s++]=0;
  }
  if(m){
    my_putchar_unlocked('-');
  }
  while(s--){
    my_putchar_unlocked(f[s]+'0');
  }
}
inline void wt_L(unsigned long long x){
  int s=0;
  char f[21];
  while(x){
    f[s++]=x%10;
    x/=10;
  }
  if(!s){
    f[s++]=0;
  }
  while(s--){
    my_putchar_unlocked(f[s]+'0');
  }
}
int WRITER_DOUBLE_DIGIT = 15;
inline int writerDigit_double(){
  return WRITER_DOUBLE_DIGIT;
}
inline void writerDigit_double(int d){
  WRITER_DOUBLE_DIGIT = d;
}
inline void wt_L(double x){
  const int d = WRITER_DOUBLE_DIGIT;
  int k;
  int r;
  double v;
  if(x!=x || (x==x+1 && x==2*x)){
    my_putchar_unlocked('E');
    my_putchar_unlocked('r');
    my_putchar_unlocked('r');
    return;
  }
  if(x < 0){
    my_putchar_unlocked('-');
    x = -x;
  }
  x += 0.5 * pow(0.1, d);
  r = 0;
  v = 1;
  while(x >= 10*v){
    v *= 10;
    r++;
  }
  while(r >= 0){
    r--;
    k = floor(x / v);
    if(k >= 10){
      k = 9;
    }
    if(k <= -1){
      k = 0;
    }
    x -= k * v;
    v *= 0.1;
    my_putchar_unlocked(k + '0');
  }
  if(d > 0){
    my_putchar_unlocked('.');
    v = 1;
    for(r=(0);r<(d);r++){
      v *= 0.1;
      k = floor(x / v);
      if(k >= 10){
        k = 9;
      }
      if(k <= -1){
        k = 0;
      }
      x -= k * v;
      my_putchar_unlocked(k + '0');
    }
  }
}
inline void wt_L(const char c[]){
  int i=0;
  for(i=0;c[i]!='\0';i++){
    my_putchar_unlocked(c[i]);
  }
}
inline void wt_L(string &x){
  int i=0;
  for(i=0;x[i]!='\0';i++){
    my_putchar_unlocked(x[i]);
  }
}
int N;
char S[200000+2];
int len;
int ok;
int odd;
int eve;
char tmp[200000];
void warr(int len, char *arr){
  int i;
  for(i=(0);i<(len);i++){
    wt_L((int)arr[i]);
  }
  wt_L("");
  wt_L('\n');
}
int main(){
  int i;
  long long res = 0;
  N = rd(S);
  for(i=(0);i<(N);i++){
    S[i] -= '0';
  }
  for(i=(0);i<(N);i++){
    if(len%2==0 && S[i]==0){
      continue;
    }
    tmp[len] = S[i];
    S[i] = 2;
    if(len%2==0){
      ok++;
    }
    len++;
    res += ok;
  }
  for(i=(N)-1;i>=(0);i--){
    if(S[i]==2){
      if(len%2){
        odd+= tmp[len-1];
      }
      else{
        eve+= tmp[len-1];
      }
      if(len%2){
        ok -= tmp[len-1];
      }
      len--;
    }
    else{
      swap(odd, eve);
      if(len%2==0){
        odd += S[i];
      }
      res += odd + ok;
    }
  }
  wt_L(res);
  wt_L('\n');
  return 0;
}
// cLay varsion 20200509-1

// --- original code ---
// int N;
// char S[2d5+2];
// 
// int len, ok, odd, eve;
// char tmp[2d5];
// 
// void warr(int len, char *arr){
//   rep(i,len) wtN((int)arr[i]);
//   wt("");
// }
// 
// {
//   ll res = 0;
//   rd(S@N);
//   rep(i,N) S[i] -= '0';
// 
//   rep(i,N){
//     if(len%2==0 && S[i]==0) continue;
//     tmp[len] = S[i];
//     S[i] = 2;
//     if(len%2==0) ok++;
//     len++;
//     res += ok;
//   }
// 
// /*  warr(len,tmp);
//   warr(N,S);
//   wt(res);*/
// 
//   rrep(i,N){
//     if(S[i]==2){
//       if[len%2, odd, eve] += tmp[len-1];
//       if(len%2) ok -= tmp[len-1];
//       len--;
//     } else {
//       swap(odd, eve);
//       if(len%2==0) odd += S[i];
//       res += odd + ok;
//     }
//   }
// 
//   wt(res);
// }


Measured memory_bytes: 4212