#include <bits/stdc++.h>
using namespace std;

//#define int long long
typedef long long ll;

typedef unsigned long long ul;
typedef unsigned int ui;
const ll mod = 1000000007;
const ll INF = mod * mod;
const int INF_N = 1e+9;
typedef pair<int, int> P;
#define stop char nyaa;cin>>nyaa;
#define rep(i,n) for(int i=0;i<n;i++)
#define per(i,n) for(int i=n-1;i>=0;i--)
#define Rep(i,sta,n) for(int i=sta;i<n;i++)
#define rep1(i,n) for(int i=1;i<=n;i++)
#define per1(i,n) for(int i=n;i>=1;i--)
#define Rep1(i,sta,n) for(int i=sta;i<=n;i++)
#define all(v) (v).begin(),(v).end()
typedef pair<ll, ll> LP;
typedef long double ld;
typedef pair<ld, ld> LDP;
const ld eps = 1e-12;
const ld pi = acos(-1.0);
//typedef vector<vector<ll>> mat;
typedef vector<int> vec;

//繰り返し二乗法
ll mod_pow(ll a, ll n, ll m) {
	ll res = 1;
	while (n) {
		if (n & 1)res = res * a%m;
		a = a * a%m; n >>= 1;
	}
	return res;
}

struct modint {
	ll n;
	modint() :n(0) { ; }
	modint(ll m) :n(m) {
		if (n >= mod)n %= mod;
		else if (n < 0)n = (n%mod + mod) % mod;
	}
	operator int() { return n; }
};
bool operator==(modint a, modint b) { return a.n == b.n; }
modint operator+=(modint &a, modint b) { a.n += b.n; if (a.n >= mod)a.n -= mod; return a; }
modint operator-=(modint &a, modint b) { a.n -= b.n; if (a.n < 0)a.n += mod; return a; }
modint operator*=(modint &a, modint b) { a.n = ((ll)a.n*b.n) % mod; return a; }
modint operator+(modint a, modint b) { return a += b; }
modint operator-(modint a, modint b) { return a -= b; }
modint operator*(modint a, modint b) { return a *= b; }
modint operator^(modint a, int n) {
	if (n == 0)return modint(1);
	modint res = (a*a) ^ (n / 2);
	if (n % 2)res = res * a;
	return res;
}

//逆元(Eucledean algorithm)
ll inv(ll a, ll p) {
	return (a == 1 ? 1 : (1 - p * inv(p%a, a)) / a + p);
}
modint operator/(modint a, modint b) { return a * modint(inv(b, mod)); }

const int max_n = 1 << 18;
modint fact[max_n], factinv[max_n];
void init_f() {
	fact[0] = modint(1);
	for (int i = 0; i < max_n - 1; i++) {
		fact[i + 1] = fact[i] * modint(i + 1);
	}
	factinv[max_n - 1] = modint(1) / fact[max_n - 1];
	for (int i = max_n - 2; i >= 0; i--) {
		factinv[i] = factinv[i + 1] * modint(i + 1);
	}
}
modint comb(int a, int b) {
	if (a < 0 || b < 0 || a < b)return 0;
	return fact[a] * factinv[b] * factinv[a - b];
}
using mP = pair<modint, modint>;

int dx[4] = { 0,1,0,-1 };
int dy[4] = { 1,0,-1,0 };


int H, W, K;
vector<P> getnum(vec &v){
    vector<P> res;
    int cnt = 0;
    int num = v[0];
    rep(i, v.size()){
        if(num == v[i]){
            cnt++;
        }else{
            res.push_back(make_pair(num, cnt));
            num = v[i];
            cnt = 1;
        }
    }
    res.push_back(make_pair(num, cnt));
    return res;
}

ll keshi(vector<vec> &v){
    ll res = 0;
    rep(i, v.size()){
        auto vh = getnum(v[i]);
        int cnt = 0;
        for(auto p: vh){
            if(p.second >= K){
                res += p.first*p.second;
                rep(k, p.second){
                    v[i][cnt+k] = 0;
                }
            }
            cnt += p.second;
        }
    }
    return res;
}

void otoshi(vector<vec> &v){
    rep(j, W){
        int cnt = H-1;
        per(i, H){
            if(v[i][j] != 0){
                v[cnt][j] = v[i][j];
                if(cnt != i) v[i][j] = 0;
                cnt--;
            }
        }
    }
}

void solve() {
    cin >> H >> W >> K;
    vector<string> s(H);
    rep(i, H) cin >> s[i];
    vector<vec> v(H, vec(W));
    rep(i, H)rep(j, W) v[i][j] = s[i][j]-'0';
    auto tv = v;
    ll res = 0;
    rep(i, H){
        rep(j, W){
            ll tmp = 0;
            ll cnt = 1;
            v = tv;
            v[i][j] = 0;
            otoshi(v);
            while(1){
                ll tmp2 = keshi(v);
                if(tmp2 == 0) break;
                tmp += tmp2*cnt;
                cnt *= 2;
                otoshi(v);
            }
            res = max(res, tmp);
        }
    }
    cout << res << endl;
}

signed main() {
  ios::sync_with_stdio(false);
  cin.tie(0);
  //cout << fixed << setprecision(10);
  //init_f();
  //init();
  //int t; cin >> t; rep(i, t)solve();
  solve();
//   stop
    return 0;
}


Measured memory_bytes: 7752