use self::mod_int::ModInt;
use std::cmp::min;
use std::collections::{BTreeSet, VecDeque};

const MOD: usize = 1e9 as usize + 7;

fn main() {
    let (r, w) = (std::io::stdin(), std::io::stdout());
    let mut sc = IO::new(r.lock(), w.lock());

    let h: usize = sc.read();
    let w: usize = sc.read();
    let q: usize = sc.read();
    let board: Vec<Vec<_>> = (0..h)
        .map(|_| {
            sc.read::<String>()
                .chars()
                .map(|c| c as usize - '0' as usize)
                .collect()
        })
        .collect();

    let mut horizontal = vec![vec![0; w]; h];
    let mut vertical = vec![vec![0; w]; h];

    for i in 0..h {
        for j in 0..(w - 1) {
            if board[i][j] == 1 && board[i][j + 1] == 1 {
                horizontal[i][j] = 1;
            }
        }
    }

    for i in 0..(h - 1) {
        for j in 0..w {
            if board[i][j] == 1 && board[i + 1][j] == 1 {
                vertical[i][j] = 1;
            }
        }
    }

    let board = CumulativeSum::new(&board, 0);
    let horizontal = CumulativeSum::new(&horizontal, 0);
    let vertical = CumulativeSum::new(&vertical, 0);

    for _ in 0..q {
        let i1 = sc.read::<usize>() - 1;
        let j1 = sc.read::<usize>() - 1;
        let i2 = sc.read::<usize>() - 1;
        let j2 = sc.read::<usize>() - 1;
        let mut ans = board.get_sum(i1, j1, i2, j2);
        if j1 < j2 {
            ans -= horizontal.get_sum(i1, j1, i2, j2 - 1);
        }
        if i1 < i2 {
            ans -= vertical.get_sum(i1, j1, i2 - 1, j2);
        }

        println!("{}", ans);
    }
}

pub struct CumulativeSum<T> {
    ny: usize,
    nx: usize,
    sum: Vec<Vec<T>>,
}

impl<T> CumulativeSum<T>
where
    T: Copy + std::ops::Add<Output = T> + std::ops::Sub<Output = T>,
{
    pub fn new(a: &Vec<Vec<T>>, init: T) -> CumulativeSum<T> {
        assert!(a.len() > 0);
        let ny = a.len();
        let nx = a[0].len();
        let mut sum = vec![vec![init; nx + 1]; ny + 1];
        for i in 0..ny {
            for j in 0..nx {
                sum[i + 1][j + 1] = a[i][j] + sum[i][j + 1] + sum[i + 1][j] - sum[i][j];
            }
        }
        CumulativeSum {
            ny: ny,
            nx: nx,
            sum: sum,
        }
    }

    pub fn get_sum(&self, y1: usize, x1: usize, y2: usize, x2: usize) -> T {
        assert!(y1 <= y2 && x1 <= x2);
        assert!(y2 <= self.ny - 1);
        assert!(x2 <= self.nx - 1);
        return self.sum[y2 + 1][x2 + 1] + self.sum[y1][x1]
            - self.sum[y1][x2 + 1]
            - self.sum[y2 + 1][x1];
    }
}

pub struct Combination {
    fact: Vec<usize>,
    inv_fact: Vec<usize>,
    modulo: usize,
}

impl Combination {
    pub fn new(max: usize, modulo: usize) -> Combination {
        let mut inv = vec![0; max + 1];
        let mut fact = vec![0; max + 1];
        let mut inv_fact = vec![0; max + 1];
        inv[1] = 1;
        for i in 2..(max + 1) {
            inv[i] = inv[modulo % i] * (modulo - modulo / i) % modulo;
        }
        fact[0] = 1;
        inv_fact[0] = 1;
        for i in 0..max {
            fact[i + 1] = fact[i] * (i + 1) % modulo;
        }
        for i in 0..max {
            inv_fact[i + 1] = inv_fact[i] * inv[i + 1] % modulo;
        }
        Combination {
            fact: fact,
            inv_fact: inv_fact,
            modulo: modulo,
        }
    }

    pub fn get(&self, x: usize, y: usize) -> ModInt<usize> {
        assert!(x >= y);
        ModInt(self.fact[x] * self.inv_fact[y] % self.modulo * self.inv_fact[x - y] % self.modulo)
    }
}

pub mod mod_int {
    use super::MOD;
    use std::ops::{Add, AddAssign, Div, DivAssign, Mul, MulAssign, Sub, SubAssign};

    type Num = usize;

    #[derive(Clone, Copy)]
    pub struct ModInt<T: Copy + Clone>(pub T);

    impl Add<ModInt<Num>> for ModInt<Num> {
        type Output = ModInt<Num>;
        fn add(self, rhs: ModInt<Num>) -> ModInt<Num> {
            self + rhs.0
        }
    }

    impl Add<Num> for ModInt<Num> {
        type Output = ModInt<Num>;
        fn add(self, mut rhs: Num) -> ModInt<Num> {
            if rhs >= MOD {
                rhs %= MOD;
            }
            let mut t = rhs + self.0;
            if t >= MOD {
                t = t - MOD;
            }
            ModInt(t)
        }
    }

    impl Sub<Num> for ModInt<Num> {
        type Output = ModInt<Num>;
        fn sub(self, rhs: Num) -> ModInt<Num> {
            let rhs = if rhs >= MOD { rhs % MOD } else { rhs };
            let value = if self.0 < rhs { self.0 + MOD } else { self.0 };
            ModInt(value - rhs)
        }
    }

    impl Sub<ModInt<Num>> for ModInt<Num> {
        type Output = ModInt<Num>;
        fn sub(self, rhs: ModInt<Num>) -> ModInt<Num> {
            self - rhs.0
        }
    }

    impl AddAssign<Num> for ModInt<Num> {
        fn add_assign(&mut self, other: Num) {
            *self = *self + other;
        }
    }
    impl AddAssign<ModInt<Num>> for ModInt<Num> {
        fn add_assign(&mut self, other: ModInt<Num>) {
            *self = *self + other;
        }
    }

    impl SubAssign<Num> for ModInt<Num> {
        fn sub_assign(&mut self, other: Num) {
            *self = *self - other;
        }
    }

    impl SubAssign<ModInt<Num>> for ModInt<Num> {
        fn sub_assign(&mut self, other: ModInt<Num>) {
            *self = *self - other;
        }
    }

    impl Div<Num> for ModInt<Num> {
        type Output = ModInt<Num>;
        fn div(self, mut rhs: Num) -> ModInt<Num> {
            if rhs >= MOD {
                rhs %= MOD;
            }
            self * ModInt(rhs).pow(MOD - 2)
        }
    }

    impl Div<ModInt<Num>> for ModInt<Num> {
        type Output = ModInt<Num>;
        fn div(self, rhs: ModInt<Num>) -> ModInt<Num> {
            self / rhs.0
        }
    }

    impl DivAssign<Num> for ModInt<Num> {
        fn div_assign(&mut self, rhs: Num) {
            *self = *self / rhs
        }
    }
    impl DivAssign<ModInt<Num>> for ModInt<Num> {
        fn div_assign(&mut self, rhs: ModInt<Num>) {
            *self = *self / rhs
        }
    }

    impl Mul<ModInt<Num>> for ModInt<Num> {
        type Output = ModInt<Num>;

        fn mul(self, rhs: ModInt<Num>) -> ModInt<Num> {
            self * rhs.0
        }
    }
    impl Mul<Num> for ModInt<Num> {
        type Output = ModInt<Num>;

        fn mul(self, mut rhs: Num) -> ModInt<Num> {
            if rhs >= MOD {
                rhs %= MOD;
            }
            let t = (self.0 * rhs) % MOD;
            ModInt(t)
        }
    }

    impl MulAssign<Num> for ModInt<Num> {
        fn mul_assign(&mut self, rhs: Num) {
            *self = *self * rhs;
        }
    }

    impl MulAssign<ModInt<Num>> for ModInt<Num> {
        fn mul_assign(&mut self, rhs: ModInt<Num>) {
            *self = *self * rhs;
        }
    }

    impl ModInt<Num> {
        pub fn pow(self, e: usize) -> ModInt<Num> {
            let mut result = ModInt(1);
            let mut cur = self;
            let mut e = e;
            while e > 0 {
                if e & 1 == 1 {
                    result *= cur;
                }
                e >>= 1;
                cur *= cur;
            }
            result
        }
    }
}

pub struct IO<R, W: std::io::Write>(R, std::io::BufWriter<W>);

impl<R: std::io::Read, W: std::io::Write> IO<R, W> {
    pub fn new(r: R, w: W) -> Self {
        IO(r, std::io::BufWriter::new(w))
    }
    pub fn write<S: ToString>(&mut self, s: S) {
        use std::io::Write;
        self.1.write(s.to_string().as_bytes()).unwrap();
    }
    pub fn read<T: std::str::FromStr>(&mut self) -> T {
        use std::io::Read;
        let buf = self
            .0
            .by_ref()
            .bytes()
            .map(|b| b.unwrap())
            .skip_while(|&b| b == b' ' || b == b'\n' || b == b'\r' || b == b'\t')
            .take_while(|&b| b != b' ' && b != b'\n' && b != b'\r' && b != b'\t')
            .collect::<Vec<_>>();
        unsafe { std::str::from_utf8_unchecked(&buf) }
            .parse()
            .ok()
            .expect("Parse error.")
    }
    pub fn vec<T: std::str::FromStr>(&mut self, n: usize) -> Vec<T> {
        (0..n).map(|_| self.read()).collect()
    }
    pub fn chars(&mut self) -> Vec<char> {
        self.read::<String>().chars().collect()
    }
}


Measured memory_bytes: 251644