using System;
using System.Text;
using System.Collections.Generic;
using System.Linq;
class Solve{
    public Solve(){}
    StringBuilder sb;
    ReadData re;
    public static int Main(){
        new Solve().Run();
        return 0;
    }
    void Run(){
        sb = new StringBuilder();
        re = new ReadData();
        Calc();
        Console.Write(sb.ToString());
    }
    void Calc(){
        string S = re.s();
        int N = S.Length;
        int bf = 0;
        int bl = N;
        while(bf != bl){
            int bc = (bf+bl+1)/2;
            int state = 0;
            for(int i=0;i<N;i++){
                if(i<bc && N-bc<=i){
                    if(S[i] == '0'){
                        state |= 1;
                    }
                    else{
                        state |= 2;
                    }
                }
            }
            if(state != 3){
                bf = bc;
            }
            else{
                bl = bc-1;
            }
        }
        sb.Append(bf+"\n");
    }
}
class ReadData{
    string[] str;
    int counter;
    public ReadData(){
        counter = 0;
    }
    public string s(){
        if(counter == 0){
            str = Console.ReadLine().Split(' ');
            counter = str.Length;
        }
        counter--;
        return str[str.Length-counter-1];
    }
    public int i(){
        return int.Parse(s());
    }
    public long l(){
        return long.Parse(s());
    }
    public double d(){
        return double.Parse(s());
    }
    public int[] ia(int N){
        int[] ans = new int[N];
        for(int j=0;j<N;j++){
            ans[j] = i();
        }
        return ans;
    }
    public int[] ia(){
        str = Console.ReadLine().Split(' ');
        counter = 0;
        int[] ans = new int[str.Length];
        for(int j=0;j<str.Length;j++){
            ans[j] = int.Parse(str[j]);
        }
        return ans;
    }
    public long[] la(int N){
        long[] ans = new long[N];
        for(int j=0;j<N;j++){
            ans[j] = l();
        }
        return ans;
    }
    public long[] la(){
        str = Console.ReadLine().Split(' ');
        counter = 0;
        long[] ans = new long[str.Length];
        for(int j=0;j<str.Length;j++){
            ans[j] = long.Parse(str[j]);
        }
        return ans;
    }
    public double[] da(int N){
        double[] ans = new double[N];
        for(int j=0;j<N;j++){
            ans[j] = d();
        }
        return ans;
    }
    public double[] da(){
        str = Console.ReadLine().Split(' ');
        counter = 0;
        double[] ans = new double[str.Length];
        for(int j=0;j<str.Length;j++){
            ans[j] = double.Parse(str[j]);
        }
        return ans;
    }
    public List<int>[] g(int N,int[] f,int[] t){
        List<int>[] ans = new List<int>[N];
        for(int j=0;j<N;j++){
            ans[j] = new List<int>();
        }
        for(int j=0;j<f.Length;j++){
            ans[f[j]].Add(t[j]);
            ans[t[j]].Add(f[j]);
        }
        return ans;
    }
    public List<int>[] g(int N,int M){
        List<int>[] ans = new List<int>[N];
        for(int j=0;j<N;j++){
            ans[j] = new List<int>();
        }
        for(int j=0;j<M;j++){
            int f = i()-1;
            int t = i()-1;
            ans[f].Add(t);
            ans[t].Add(f);
        }
        return ans;
    }
    public List<int>[] g(){
        int N = i();
        int M = i();
        List<int>[] ans = new List<int>[N];
        for(int j=0;j<N;j++){
            ans[j] = new List<int>();
        }
        for(int j=0;j<M;j++){
            int f = i()-1;
            int t = i()-1;
            ans[f].Add(t);
            ans[t].Add(f);
        }
        return ans;
    }
}
public static class Define{
    public const long mod = 1000000007;
}
public static class Debug{
    public static void Print(double[,,] k){
        for(int i=0;i<k.GetLength(0);i++){
            for(int j=0;j<k.GetLength(1);j++){
                for(int l=0;l<k.GetLength(2);l++){
                    Console.Write(k[i,j,l]+" ");
                }
                Console.WriteLine();
            }
            Console.WriteLine();
        }
    }
    public static void Print(double[,] k){
        for(int i=0;i<k.GetLength(0);i++){
            for(int j=0;j<k.GetLength(1);j++){
                Console.Write(k[i,j]+" ");
            }
            Console.WriteLine();
        }
    }
    public static void Print(double[] k){
        for(int i=0;i<k.Length;i++){
            Console.WriteLine(k[i]);
        }
    }
    public static void Print(long[,,] k){
        for(int i=0;i<k.GetLength(0);i++){
            for(int j=0;j<k.GetLength(1);j++){
                for(int l=0;l<k.GetLength(2);l++){
                    Console.Write(k[i,j,l]+" ");
                }
                Console.WriteLine();
            }
            Console.WriteLine();
        }
    }
    public static void Print(long[,] k){
        for(int i=0;i<k.GetLength(0);i++){
            for(int j=0;j<k.GetLength(1);j++){
                Console.Write(k[i,j]+" ");
            }
            Console.WriteLine();
        }
    }
    public static void Print(long[] k){
        for(int i=0;i<k.Length;i++){
            Console.WriteLine(k[i]);
        }
    }
    public static void Print(int[,,] k){
        for(int i=0;i<k.GetLength(0);i++){
            for(int j=0;j<k.GetLength(1);j++){
                for(int l=0;l<k.GetLength(2);l++){
                    Console.Write(k[i,j,l]+" ");
                }
                Console.WriteLine();
            }
            Console.WriteLine();
        }
    }
    public static void Print(int[,] k){
        for(int i=0;i<k.GetLength(0);i++){
            for(int j=0;j<k.GetLength(1);j++){
                Console.Write(k[i,j]+" ");
            }
            Console.WriteLine();
        }
    }
    public static void Print(int[] k){
        for(int i=0;i<k.Length;i++){
            Console.WriteLine(k[i]);
        }
    }
}


Measured memory_bytes: 11744