import java.io.OutputStream;
import java.io.IOException;
import java.io.InputStream;
import java.io.OutputStream;
import java.io.BufferedWriter;
import java.io.IOException;
import java.io.InputStreamReader;
import java.io.UncheckedIOException;
import java.nio.charset.Charset;
import java.util.StringTokenizer;
import java.io.Writer;
import java.io.OutputStreamWriter;
import java.io.BufferedReader;
import java.io.InputStream;

/**
 * Built using CHelper plug-in
 * Actual solution is at the top
 *
 * @author mikit
 */
public class Main {
    public static void main(String[] args) {
        InputStream inputStream = System.in;
        OutputStream outputStream = System.out;
        LightScanner in = new LightScanner(inputStream);
        LightWriter out = new LightWriter(outputStream);
        A solver = new A();
        solver.solve(1, in, out);
        out.close();
    }

    static class A {
        public void solve(int testNumber, LightScanner in, LightWriter out) {
            // out.setBoolLabel(LightWriter.BoolLabel.YES_NO_FIRST_UP);
            char[] s = in.string().toCharArray();
            long[] dp = new long[500001];
            for (int i = 1; i <= 500000; i++) dp[i] = dp[i - 1] + i;
            int n = s.length;

            int start = 0;
            long ans = 0;
            for (int i = 1; i < n; i++) {
                if (s[i - 1] != '>' || s[i] != '<') continue;
                int left = 0, right = 0;
                for (int j = start; j < i; j++) {
                    if (s[j] == '<') left++;
                    else right++;
                }
                if (left > right) {
                    ans += dp[left] + dp[Math.max(0, right - 1)];
                } else {
                    ans += dp[Math.max(0, left - 1)] + dp[right];
                }
                start = i;
            }

            int left = 0, right = 0;
            for (int i = start; i < n; i++) {
                if (s[i] == '<') left++;
                else right++;
            }
            if (left > right) {
                ans += dp[left] + dp[Math.max(0, right - 1)];
            } else {
                ans += dp[Math.max(0, left - 1)] + dp[right];
            }
            out.ans(ans).ln();
        }

    }

    static class LightScanner {
        private BufferedReader reader = null;
        private StringTokenizer tokenizer = null;

        public LightScanner(InputStream in) {
            reader = new BufferedReader(new InputStreamReader(in));
        }

        public String string() {
            if (tokenizer == null || !tokenizer.hasMoreTokens()) {
                try {
                    tokenizer = new StringTokenizer(reader.readLine());
                } catch (IOException e) {
                    throw new UncheckedIOException(e);
                }
            }
            return tokenizer.nextToken();
        }

    }

    static class LightWriter implements AutoCloseable {
        private final Writer out;
        private boolean autoflush = false;
        private boolean breaked = true;

        public LightWriter(Writer out) {
            this.out = out;
        }

        public LightWriter(OutputStream out) {
            this(new BufferedWriter(new OutputStreamWriter(out, Charset.defaultCharset())));
        }

        public LightWriter print(char c) {
            try {
                out.write(c);
                breaked = false;
            } catch (IOException ex) {
                throw new UncheckedIOException(ex);
            }
            return this;
        }

        public LightWriter print(String s) {
            try {
                out.write(s, 0, s.length());
                breaked = false;
            } catch (IOException ex) {
                throw new UncheckedIOException(ex);
            }
            return this;
        }

        public LightWriter ans(String s) {
            if (!breaked) {
                print(' ');
            }
            return print(s);
        }

        public LightWriter ans(long l) {
            return ans(Long.toString(l));
        }

        public LightWriter ln() {
            print(System.lineSeparator());
            breaked = true;
            if (autoflush) {
                try {
                    out.flush();
                } catch (IOException ex) {
                    throw new UncheckedIOException(ex);
                }
            }
            return this;
        }

        public void close() {
            try {
                out.close();
            } catch (IOException ex) {
                throw new UncheckedIOException(ex);
            }
        }

    }
}



Measured memory_bytes: 31760