#include "bits/stdc++.h"

using namespace std;
#ifdef _DEBUG
#define _GLIBCXX_DEBUG
#include "dump.hpp"
#else
#define dump(...)
#endif

#define int long long
#define ll long long
#define ll1 1ll
#define ONE 1ll
#define DBG 1
#define rep(i, a, b) for (int i = (a); i < (b); i++)
#define rrep(i, a, b) for (int i = (b)-1; i >= (a); i--)
#define loop(n) rep(loop, (0), (n))
#define all(c) begin(c), end(c)
const int INF =
sizeof(int) == sizeof(long long) ? 0x3f3f3f3f3f3f3f3fLL : 0x3f3f3f3f;
const int MOD = (int)(1e9) + 7;
const double PI = acos(-1);
const double EPS = 1e-9;
#define fi first
#define se second
#define pb push_back
#define eb emplace_back
using pii = pair<int, int>;
// template<class T> ostream &operator<<(ostream &os,T &t){dump(t);return os;}
template <typename T, typename S>
istream &operator>>(istream &is, pair<T, S> &p) {
	is >> p.first >> p.second;
	return is;
}
template <typename T, typename S>
ostream &operator<<(ostream &os, pair<T, S> &p) {
	os << p.first << " " << p.second;
	return os;
}

template <typename T> void printvv(const vector<vector<T>> &v) {
	cerr << endl;
	rep(i, 0, v.size()) rep(j, 0, v[i].size()) {
		if (typeid(v[i][j]).name() == typeid(INF).name() and v[i][j] == INF) {
			cerr << "INF";
		}
		else
			cerr << v[i][j];
		cerr << (j == v[i].size() - 1 ? '\n' : ' ');
	}
	cerr << endl;
}
/*
typedef __int128_t Int;
std::ostream &operator<<(std::ostream &dest, __int128_t value) {
std::ostream::sentry s(dest);
  if (s) {
	__uint128_t tmp = value < 0 ? -value : value;
	char buffer[128];
	char *d = std::end(buffer);
	do {
	  --d;
	  *d = "0123456789"[tmp % 10];
	  tmp /= 10;
	} while (tmp != 0);
	if (value < 0) {
	  --d;
	  *d = '-';
	}
	int len = std::end(buffer) - d;
	if (dest.rdbuf()->sputn(d, len) != len) {
	  dest.setstate(std::ios_base::badbit);
	}
  }
  return dest;
}

__int128 parse(string &s) {
  __int128 ret = 0;
  for (int i = 0; i < s.length(); i++)
	if ('0' <= s[i] && s[i] <= '9')
	  ret = 10 * ret + s[i] - '0';
  return ret;
}
*/

#ifndef _DEBUG
#define printvv(...)
#endif
void YES(bool f) { cout << (f ? "YES" : "NO") << endl; }
void Yes(bool f) { cout << (f ? "Yes" : "No") << endl; }
template <class T> bool chmax(T &a, const T &b) {
	if (a < b) {
		a = b;
		return true;
	}
	return false;
}
template <class T> bool chmin(T &a, const T &b) {
	if (a > b) {
		a = b;
		return true;
	}
	return false;
}

signed main(signed argc, char *argv[]) {
	cin.tie(0);
	ios::sync_with_stdio(false);
	cout << fixed << setprecision(12);

	int H, W, Q; cin >> H >> W >> Q;
	vector<string>v(H); rep(i, 0, H) { cin >> v[i]; }
	vector<vector<int>>s(H + 1, vector<int>(W + 1));
	vector<vector<int>>e(2 * H+1, vector<int>(2 * W+1));
	rep(i, 0, H) {
		rep(j, 0, W) {
			s[i + 1][j + 1] = v[i][j] - '0';
		}
	}
	printvv(s);
	rep(i, 1, H + 1) {
		rep(j, 1, W + 1) {
			if (s[i][j]) {
				int a = i * 2, b = j * 2;
				if (s[i - 1][j]) {
					e[a - 1][b]++;
				}
				if (s[i][j - 1]) {
					e[a][b - 1]++;
				}
			}
		}
	}
	printvv(e);
	rep(i, 1, H + 1) {
		rep(j, 1, W + 1) {
			s[i][j] += s[i][j - 1] + s[i - 1][j] - s[i-1][j-1];
		}
	}
	rep(i, 1, e.size()) {
		rep(j, 1, e[0].size()) {
			e[i][j] += e[i][j - 1] + e[i - 1][j] - e[i-1][j-1];
		}
	}
	printvv(s);
	printvv(e);
	loop(Q) {
		int ax, ay, bx, by; cin >> ax >> ay >> bx >> by;
		int p = s[bx][by] - s[bx][ay - 1] - s[ax - 1][by] + s[ax - 1][ay - 1];
		int q = e[2 * bx][2 * by] - e[2 * bx][2 * ay - 1] - e[2 * ax - 1][2 * by] + e[2 * ax - 1][2 * ay - 1];
		dump(p, q);
		cout << p - q << endl;

	}

	return 0;
}


Measured memory_bytes: 162816