Category: Digital Media

professional profile jessica claire montgomery street san francisco ca 94105 555 4321000 resumesampleexamplecom resultsoriented digital strategist experience creating strategic alliances internal external stakeholders effectively align support key digital business initiatives visionary strategic thinker solid experience managing levels multiple projects including budgeting planning usercentered design social media marketing qualifications project management paid search search engine optimization relevant experience website measurement analysis strong communication skills critical thinking leadership served key contributing member senior leadership team design strategy implemented digital strategy managing design development content curation digital library branch expand services offered patrons user experience content quality rolled website governance guiding management digital assets research insights created website mobile app analytics dashboard measure traffic usage assess areas improvement online marketing managed ad spend 200k consistently increase click rates online sales project management managed project goals timeline tasks budget launch 3 website redesigns 1 new website mobile ios application span 18 months experience digital strategy manager accenture murray ut 2015 current accountable library systems digital strategy digital assets including overseeing management 7 websites ios mobile application managed team 2 web professionals multiple interdepartmental teams librarians administrators executive leadership worked collaboratively vendors keep projects task time budget spearheaded crossfunctional project achieve 12 decrease website bounce rate 18 increase engaged website visits strengthened organization brand leading project develop custom ios mobile application integrating internal systems responsive website directed strategic initiative launch new summer program website including management design creatives user experience testing content curation served mentor junior team members wicb services manager argo ai austin tx 102011 112014 managed team 4 webmasters 44 content contributors across organization defined strategy key performance indicators public facing internal websites directed strategic initiatives achieve enforce website standards governance model identified strategic digital goals measured performance targets built financial model new business unit including management 450k yearly budget served citycounty web governance board public information senior leadership team extended information services technology senior leadership team wcb metrics analyst ecr software corporation boone nc 012008 092011 developed metrics used determine inefficiencies areas improvement across 65 business units within global small medium business division tracked analyzed interpreted trends website usage engagement data conducted analysis business unit website social media traffic data make design marketing recommendations based findings drafted monthly lead revenue reports forecasts conducted root cause analysis presented findings recommendations executives stakeholders collaborated crossfunctional teams implement migration surfaid analytics tool unica netinsight analytics platform wcbsite administrator nable inc charlotte nc 062006 012008 updated managed existing website properties translated abstract requirements concrete user workflows interactive designs drove alignment business requirements usercentered design methodology technology factors create successful ux designs solicited feedback validation business technical team stakeholders conducted inperson online user trainings assist employees external committee members managing community content designed delivered mission critical change request tool using microsoft sharepoint ensure highest levels availability performance internet marketing manager 112005 062006 marketsmart interactive city state developed website content meta descriptions page titles support seo strategies directed comprehensive ppc campaigns external clients order increase brand awareness boost rates organic paid clickthrough planned managed ad spend budgets excess 200k analyzed performance marketing programs identify best opportunities optimization completed strategic competitive analysis assessing strengths weaknesses competitors created usability reports outlining pitfalls contribute decreased leads conversions designed wireframes identifying recommendations website improvement conducted root cause analysis isolated issues presented findings clients stakeholders education master science technology management university maryland university college adelphi md coursework ecommerce bachelor arts information systems management wayne state university detroit mi coursework website management skills website design development html5 css3 php drupal wordpress invisionapp adobe photoshop adobe fireworks microsoft sharepoint online marketing google adwords yahoo adcenter facebook ads twitter ads website measurement analysis google analytics google tag manager mouseflow unica netinsights coremetrics 2010 2004